media kit - Vie des Arts
Transcription
media kit - Vie des Arts
MILE END DAVID NASH LINDA HACKETT DIANE LANDRY KENT MONKMAN PIERRE LEFEBVRE No 236 AUTOMNE 2014 Dany Boudreault, acteur et auteur, porte les œuvres d’Anne-Sophie Vallée Photo : Maxime Leduc No 232 Automne 2013 SODEP service d’abonnement, C.P. 160, succ. Place d’Armes, Montréal (Québec) H2Y 3E9 IRENE WHITTOME MEL BOECHNER LAURENT LAMARCHE DON MCCULLIN JOE COFFEY LE PÉROU BARBEAU TOUPIN LES PLASTICIENS 9,50 $ DOSSIER EXPOSITIONS SALVADOR DALI 9,50 $ 40 Les ans de l’École de joaillerie de Montréal L’AVANT-GARDE CUBAINE LAURENT GRASSO No 230 PRINTEMPS 2013 Postes-publications convention no 40007872 / Numéro d’enregistrement 09285 LUC LAPORTE, ARCHITECTE ART ACTUEL : QUE SE PASSE-T-IL ? LOUIS-PIERRE BOUGIE LES VÉRITÉS DE L’ART DOSSIER ÊTRE UN ARTISTE INDIGÈNE AUJOURD’HUI FRANÇOIS VINCENT MICHÈLE DROUIN DOMINIQUE BLAIN YVES POULIN HENRY SAXE PASCAL CAPUTO JON RAFMAN SPLENDORE A VENEZIA PEINTURE ET MUSIQUE (MBAM) www.viedesarts.com SODEP service d’abonnement, C.P. 160, succ. Place d’Armes, Montréal (Québec) H2Y 3E9 BIENNALE DE CÉRAMIQUE Postes-publications convention no 40007872 / Numéro d’enregistrement 09285 ACTUALITÉ DES ARTS VISUELS www.viedesarts.com www.viedesarts.com Postes-publications convention no 40007872 / Numéro d’enregistrement 09285 SODEP service d’abonnement, C.P. 160, succ. Place d’Armes, Montréal (Québec) H2Y 3E9 No 230 Printemps 2013 VISUAL ARTS TODAY COLLECTION PALEY, UN PENCHANT POUR LA MODERNITÉ (MNBAQ) No 232 AUTOMNE 2013 2014-10-01 10:20 AM Published continuously for nearly 60 years, Vie des Arts is an indispensable source of reference MEDIA KIT in visual arts, as much for art lovers as for experts. viedesarts.com WHY ADVERTISE IN VIE DES ARTS MAGAZINE Because Vie des Arts initiates web searches Because Vie des Arts triggers purchase choices Because the message is pertinent. Vie des Arts is the most widely read cultural magazine. It is the most versatile art review. The texts are clear and the page layout irresistible. PROFILE Founded: March 1956 Bilingual: English, French Format: 22.9 x 30.5 cm (9 x 12 inches) Number of pages: 112 (full colour) Binding: German Frequency: Quarterly. In accordance with the seasons: March (spring), June (summer) September (autumn), December (winter). Distribution: Canada, USA, Europe Price per copy: $9.50 Subscription: $24 for four editions (one year), $45 for eight editions (2 years). viedesarts.com Circulation: 8,000 copies 5500 subscribers 1500 libraries (20 readers per library) 1000 kiosk purchases in units Subscription renewal: 85% A thematic folder is included in each edition of Vie des Arts, focusing on topics of the day. The subjects are divided into sections: reviews, opinions, exhibitions, reports, books, movies, news briefs. MEDIA KIT l 2 VISUAL ARTS TODAY DEADLINES PRINT FORMATS FULL PAGE Deadline for reservations Delivery of graphic material Release Spring March 4 March 11 April 3 Summer June 10 June 17 July 10 Autumn September 9 September 16 October 9 Winter November 18 November 25 December 18 9 x 11.5 inches + 1/8 on 4 sides for margins lost 22.86 x 29.21 cm + 0.3175 on 4 sides for margins lost Do not place the text too close to the margins and ensure that the text fits within 7.5 x 10.25 inches (19.05 x 26.03 cm) ADVERTISING RATE 2015-2016 PRIME REGULAR $3,200 $2,000 $1,200 $750 $500 Double page Full page Half page Vertical quarter page Horizontal strip $7,000 $4,000 $2,500 $1,500 $1,000 COVERS Covers 2 or 3 Cover 4 $2,500 $3,000 $4,500 $5,000 15% discount on each insert with an annual contract of 4 consecutive inserts HALF PAGE HORIZONTAL HALF PAGE VERTICAL 7.729 x 4.972 inches 3.741 x 10.166 inches 19.63 x 12.62 cm 9.50 x 25.82 cm PAYMENT DELAY QUARTER PAGE HORIZONTAL BAND Within thirty (30) days after publication. 3.741 x 4.972 inches 7.729 x 2.371 inches 9.50 x 12.62 cm 19.63 x 6.022 cm WEBSITE ADVERTISING RATE 2015-2016 MAX SIZE DIMENSIONS FORMAT $ Box (home) 270 x 205 pixels 30 KB Gif Skyscraper 160 x 600 pixels 30 KB Gif 400 400 20% discount on the monthly fee of a web ad with purchase of a full colour page ad in the print version. SEND YOUR WEB ADVERTISING Email: [email protected] viedesarts.com MEDIA KIT l 3 VISUAL ARTS TODAY REQUIRED MATERIAL Format: PDF high resolution (300 dpi) Color: CMYK Font: vectorized Full page: lost margins on all 4 sides with cut marks TO SEND YOUR ADVERTISING Email: [email protected] and with copies to [email protected] with low resolution PDF + download link ADVERTISING CONTRACT Releases: n Spring n Summer n Autumn n Winter Printed formats: n C2 n C3 n C4 n double page n 1 page n 1/2 page n 1/4 page n band Web formats: n Box n Skyscraper Price: n Regular n Preferential n Other Advertiser Person responsible Address * EXTRA FEES City Province Typography, editing, colour separation and adaptation of material from $75 Country Postal Code Phone Fax Email Comment * Advertisers are responsible for the occasional cost of badly prepared electronic files. No major changes will be accepted upon test review unless the error is on our part. REGULATIONS - INSERT CONTRACT a) The advertisers and advertising agencies are responsible for the content of their advertisements in Vie des Arts: they accept liability for any claims made to the publisher concerning those ads. b) Advertisers and advertising agencies will not hold the publisher responsible for any omission in the publication of their ad. c) Advertisers and advertising agencies are jointly responsible for the full payment of advertising published. d) The insert contract is non-cancellable after the deadline. e) Any advertisement rebate is subject to the approval of the publisher. Advertiser’s signature Date Vie des Arts signature Date VIE DES ARTS Bernard Lévy, Director 5605 Avenue De Gaspé Office 603 Montreal (Quebec) Canada H2T 2A4 viedesarts.com Phone: 514 282-0205 Fax: 514 282-0235 [email protected] MEDIA KIT l 4 WEBSITE viedesarts.com The viedesarts.com website includes two main windows: archives and webzine. The archives provide access to all articles published since the creation of the magazine with a limit of six months. More than 20 000 illustrated pages present artists and significant events that span more than half a century. A rich and unique repository of indexed information on the history of art from 1956 to the present. viedesarts.com The archives constitute a referral bank available for free and consulted by researchers and art lovers worldwide. The webzine follows breaking news in the domain of visual arts, with articles and reports on events as they happen. MEDIA KIT l 5 VISUAL ARTS TODAY READERS’ PROFILE Readership Circulation 8,000 Readership 30,000 (factor of 5) Distribution Subscriptions sales 77% 23% newsstand Gender 67% of readers are women Age 16% aged under 35 20% 35-44 25% 45-54 23% 55-64 15% 65+ Occupation 16,1% health professionals 10,3% legal professionals 16% business professionals 12% arts professionals 6% students 8,5% teachers 12% retirees 19,1% other Annual income 5% earn $25K and less 13% earn between $25 and $40K 24% earn between $40 and $65K 21% earn between $65 and $80K 16% earn between $80 and $105K 14% earn between 105 and $150K 7% earning over $150K Property investment 66% property owners Own a car 78% Consumption in $ Works of art / design objects 5% $2,500 or more 9% $5,000 and more 4% $10,000 and more We reach 85 % of the art market Cosmetics, luxury items and jewellery viedesarts.com 16% $500 to $1,000 8% $1,000 to $5,000 Clothing 29% $500 to $1,000 31% $1,000 to $5,000 3% $5,000 more Computer software, photo and electronic products 15% $500 to $1,000 19% $1,000 more Gardening and residential upgrading 17% $500 to $1,000 22% $1,000 to $5,000 8% $5,000 to $10,000 Restaurants, hotels and business and holiday travel 15% $500 to $1,000 14% $1,000 to $2,500 5% $2,500 or more Wine and other beverages 26% $500 to $1,000 14% $1,000 to $2,500 10% $2,500 more Books and magazines 25% $500 to $1,000 14% $1,000 more Cultural consumption Visit art galleries, museums and art centres exhibitions 17% 3-5 times/year 19% 6-11 times/year 17% 1 times/month 21% 3 times/month 22% 1 or more times a week Interest in painting sculpture / engraving 45% Interest other than visual arts 10% Geographical distribution Canada Quebec Ontario Atlantic West 80% 8.3% 0.2% 3.2 % United States 3.3% Europe 2.0% MEDIA KIT l 6