Websystem quality network - System 24

Transcription

Websystem quality network - System 24
WebSystem
quality network
1:2
1° FOR PAGES
AND UNIQUE
AUDIENCE
1° AD-NETWORK
FOR GROWTH
PV
13.6 MIO
UU/MONTH
WEB SURFERS IS A
WEBSYSTEM
USER!
AD-NETWORK
EVOLVING
47%
ACTIVE REACH
797 MIO
PV/MONTH
OUR USERS
PRE ROLL
8.664.000
HIGH-PROFILE
YOUNG ADULTS
DEM
2.822.000*
NEWSLETTER
6.827.000*
Aged 25/34 I.C. 154
Aged 35/44 I.C. 156
Degree I.C.212
Post Degree I.C. 203
Source: Audiweb View ,TDA november 2014; * Data resulting from the sum of registered users inclusive of duplications; Source Adserver Real Media, december 2014
Websystem quality network:
La total digital audience
UNIQUE AUDIENCE MONTHLY
13.6 mio
TOTAL DIGITAL AUDIENCE
(PC+MOBILE)
(32% of online Italians
browse online from pc + mobile
on network Websystem
between 18-74 years)
10 mio
PC
(24% of online Italians
browse from pc on network
Websystem between 18-74
years)
5.7 mio
(13% of the online italians
browse from mobile on
network Websystem between
18-74 years)
/01
UNIQUE AUDIENCE DAILY
2.1 mio
Only 17%
USERS are
DUPLICATE
BETWEEN
PC + MOBILE
1.6 mio
500 k
MOBILE
Source: Audiweb View (monthly data); Audiweb Database (data average day), november 2014
We are 1° Ad-Network for Page Views
/01
1
2
3
4
5
6
7
8
9
10
11
12
13
14
Dealership
PV DAILY(000)
PV MONTHLY(000)
Italiaonline
62.765
1.945.734
WebSystem - Gruppo 24 ore
25.725
797.465
Mediamond
23.159
717.917
Yahoo Network
22.923
710.617
Veesible
21.247
658.671
Manzoni Advertising
21.132
655.089
Banzai Advertising
20.348
630.781
RCS Pubblicità
17.844
553.157
WebAds
12.273
380.477
Leonardo
8.937
277.057
Piemmeonline
5.959
184.728
HiMedia Group
5.552
172.126
Populis Engage
2.990
92.699
Viacom Pubblicità
454
14.065
Source: Audiweb database december 2014
Websystem quality network:
Our products
/02
NEWS
BROADCASTER
WEBMAIL
UNIQUE AUDIENCE:
6.6 mio
PAGE VIEWS:
111 mio
UNIQUE AUDIENCE:
4.9 mio
PAGE VIEWS: 84 mio
VIDEO VIEWS: 4 .1 mio
UNIQUE AUDIENCE:
2.9 mio
PAGE VIEWS:
450mio
ENTERTAINMENT
UNIQUE AUDIENCE:
6.8 mio
PAGE VIEWS:
77 mio
FORMATI
ADV
NEWSLETTER
DEM
PREROLL
MOBILE
Source: Audiweb View TDA , november 2014; net of off daily and SportOutdoor24, 3Bmeteo and FOX; Source Adserver Real Media, december 2014
HOME
News Websites
/02
Highly exclusive sites addressing specific and
complementary targets, capable of reaching out to a broad
audience with minimum user duplication.
UNIQUE AUDIENCE:
6.600.000 MONTH
PAGE VIEWS:
111.000.000 MONTH
Source: Audiweb View , TDA november 2014
Broadcaster
sites
HOME
/02
All the websites forming the Sky ecosystem, to reach out
to a prestigious audience in an all-embracing and
effective way
UNIQUE AUDIENCE:
4.900.000 MONTH
PAGE VIEWS:
84.000.000 MONTH
VIDEO VIEWS: .4.100.000 MONTH
Source: Audiweb View TDA, november 2014; Adserver ,Real Media december 2014
HOME
Webmail
/02
Wide coverage tailored to every ad planning need.
Powerful impact for clients thanks to the ADV format on
LOGIN PAGE.
UNIQUE AUDIENCE:
2.900.000 MONTH
PAGE VIEWS:
417.000.000 MONTH
Source: Audiweb Database,TDA november 2014
Entertainment
sites
HOME
/02
Ideal sites for intercepting passions and interests in
different ways. Vertical channels addressing young and
female targets. Established brands also appearing on
other devices (TV and/or periodicals).
UNIQUE AUDIENCE:
6.800.000 MONTH
PAGE VIEWS:
77.000.000 MONTH
Source: Audiweb Database, TDA november 2014
Our Cru: Business
/03
PAGE VIEWS
81.961.792
UNIQUE AUDIENCE
4.872.295
Source: Atelier
Our Cru: News
/03
PAGE VIEWS
109.785.203
UNIQUE AUDIENCE
6.642.694
Source: Atelier
Our Cru: Entertainment
PAGE VIEWS
75.313.254
/03
UNIQUE AUDIENCE
6.757.691
Source: Atelier
Il sole 24 ore:
Italy’s leading site in economic-financial information
GENDER
WOMAN
35%
/04
65%
MAN
AGE
25/34 YEARS
119 I.C.
175 I.C.
35/44 YEARS
45/54 YEARS
132 I.C.
EDUCATION
DEGREE
285 I.C.
POST DEGREE
309 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
MANAGER
317 I.C.
381 I.C.
PROFESSIONALS
323 I.C.
INCOME
 Its SOLID AUTHORITY and EXCLUSIVENESS make it the PRIME
INFORMATION SOURCE FOR PROFESSIONALS from the regulatory and
taxation world.
 STRONG AFFINITY WITH THE HIGH-END SEGMENTS OF THE POPULATION,
trend setters and main influencers of our Country.
 Its digital MULTIMEDIA OFFERING is comprised of a multi-platform system of
exclusive products and services, complemented by insights and custom content.
54.000 -72.000 €
173 I.C.
> 72.000 €
302 I.C.
UNIQUE AUDIENCE:
4.5 MIO MONTH - 422 K DAY (Source Audiweb)
8.9 MIO MONTH - 522 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
58 MIO MONTH- 1.9 MIO DAY (Source Audiweb)
84 MIO MONTH- 2.8 MIO DAY (Source Adserver)
Borsa italiana:
Real-time financial communication
GENDER
WOMAN
20%
/04
80%
MAN
AGE
35/44 YEARS
182 I.C.
45/54 YEARS
132 I.C.
EDUCATION
DEGREE
256 I.C.
POST DEGREE
139 I.C.
PROFESSIONAL STATUS
MANAGER
279 I.C.
PROFESSIONALS
214 I.C.
INCOME
54.000 -72.000 €
221 I.C.
> 72.000 €
273 I.C.
Financial information is its hallmark, thanks to DATA AND INFORMATION UPDATED IN
REAL TIME.
 It provides the CRUCIAL INFORMATION TO ASSIST DOMESTIC AND
INTERNATIONAL MARKET PLAYERS in the various stages of analysis and
financial communication.
IT ADDRESSES THE MAIN PLAYERS FROM THE FINANCIAL WORLD: Banks and
intermediaries; Investors; Listed companies; Data vendors
UNIQUE AUDIENCE:
456 K MONTH - 48 K DAY (Source Audiweb)
1.3 MIO MONTH - 92 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
15 MIO MONTH- 496 K DAY (Source Audiweb)
22 MIO MONTH - 732 K DAY (Source Adserver)
Ilsole24ore e
Borsa Italiana:
/04
overlapping with “finanza & mercati”
Planning BORSAITALIANA and THE “FINANZA &
MERCATI” SECTION OF ILSOLE24ORE.COM ALLOWS
CLIENTS TO REACH OUT TO A “BUSINESS
ORIENTED” PREMIUM TARGET hardly replicable on the
market, avoiding dispersion and GUARANTEEING BROAD
COVERAGE IN TERMS OF UNIQUE USERS.
EXCLUSIVE USERS:
1.380.000
Source: Audiweb View TDA (data month) november 2014
GENDER
Radio24:
Only “news & talk” broadcaster on the italian radio scene
WOMAN
29%
MAN
71%
/04
AGE
25/34 YEARS
112 I.C.
35/44 YEARS
176 I.C.
45/54 YEARS
151 I.C.
ISTRUZIONE
280 I.C.
DEGREE
400 I.C.
POST DEGREE
PROFESSIONAL STATUS
ENTREPRENEUR
S
261 I.C.
451 I.C.
MANAGER
PROFESSIONALS
276 I.C.
TEACHERS
311 I.C.
INCOME
It features a MULTI-THEME SCHEDULE OF ANALYSIS AND DISCUSSION covering
areas of interest to different target audiences.
36.000/54.000€
 It is an ABSOLUTELY UNIQUE BROADCASTER IN TERMS OF CONTENT and
THANKS TO ITS HIGH-PROFILE AUDIENCE.
54.000/72.000€
 RADIO24.IT IS THE NEW DIGITAL DESTINATION OF RADIO 24. It brings the
broadcaster’s wealth of information online in a context that anticipates, follows and
reinforces the radio’s daily schedule, complementing it with news, comments,
interviews and engagement with users.
> 72.000 €
225 I.C.
261I.C.
204 I.C.
UNIQUE AUDIENCE:
117 K MONTH- 11 K DAY (Source Audiweb)
359 K MONTH - 19 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
1.8 MIO MONTH- 61 K DAY(Source Audiweb)
4 MIO MONTH- 132 K DAY (Source Adserver)
Affari italiani:
The leading online daily since 1996
GENDER
26%
WOMAN
/04
74%
MAN
AGE
25/34 YEARS
129 I.C.
156 I.C.
35/44 YEARS
EDUCATION
303 I.C.
DEGREE
POST DEGREE
140 I.C.
PROFESSIONAL STATUS
325 I.C.
ENTREPRENEURS
MANAGER
239 I.C.
PROFESSIONALS
328 I.C.
INCOME
54.000 -72.000 €
 FOUNDED IN 1996 by Angelo Maria Perrino, its editor-in-chief.
> 72.000 €
170 I.C.
136 I.C.
 UNBIASED and STRAIGHTFORWARD approach, TIMELY and COMPREHENSIVE
REAL-TIME INFORMATION, and INDEPENDENCE make it the point of reference of
digital era journalism in Italy.
 Focus on POLITICS, ECONOMY, NEWS STORIES, CULTURE, ENTERTAINMENT,
SPORT AND SOCIETY.
 It offers companies and advertising investors EDITORIAL AND COMMUNICATION
PRODUCTS AND SERVICES combining TRADITION AND INNOVATION,
TRADITIONAL AND NON CONVENTIONAL MARKETING, STRATEGIC
COMMUNICATION and PRODUCT INFORMATION.
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
UNIQUE AUDIENCE
883 K MONTH- 48 K DAY (Source Audiweb)
2 MIO MONTH- 75 K DAY (Source Adserver)
PAGE VIEWS:
7.2 MIO MONTH- 241 K DAY(Source Audiweb)
7 MIO MONTH- 35 K DAY (Source Adserver)
Libero quotidiano:
The online opinion daily
GENDER
WOMAN
46%
MAN
54%
/04
AGE
140 I.C.
25/34 YEARS
166 I.C.
35/44 YEARS
45/54 YEARS
124 I.C.
EDUCATION
216 I.C.
DEGREE
POST DEGREE
223 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
262 I.C.
267 I.C.
MANAGER
PROFESSIONALS
TEACHERS
250 I.C.
223 I.C.
INCOME
Website of the opinion daily headed by Maurizio Belpietro, it stands out for its CLEARCUT, STRAIGHTFORWARD and «MAVERICK» style.
 Il The product is ENHANCED AND COMPLEMENTED BY LIBEROTV, the
website’s video channel: reports, behind-the-scenes stories, exclusive images and
video-oddities on the web.
 GREATER SOCIAL ENGAGEMENT and TECHNOLOGICAL INNOVATION.
 La The «PUBLISH ARTICLES» FEATURE allows users to send their content to
the Libero staff..
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
54.000 -72.000 €
> 72.000 €
141 I.C.
121 I.C.
UNIQUE AUDIENCE:
2.3 MIO MONTH – 213 K DAY (Source Audiweb)
3.5 MIO MONTH- 204 K DAY (Source Adserver)
PAGE VIEWS:
35 MIO MONTH– 1.2 MIO DAY (Source Audiweb)
2.7 MIO MONTH- 909 K DAY(Source Adserver)
Il foglio:
The website of opinion and authoritative (never trivial)
GENDER
DONNA
33%
UOMO
67%
/04
AGE
45/54 ANNI
111 I.C.
EDUCATION
362 I.C.
DEGREE
PROFESSIONAL
ENTREPRENEURS
214 I.C.
374 I.C.
MANAGER
PROFESSIONALS
729 I.C.
484 I.C.
TEACHERS
INCOME
54.000 -72.000 €
> 72.000 €
537 I.C.
174 I.C.
È AN OPINION (NOT NEWS) WEBSITE, headed by Claudio Cerasa.
 A unique name on the information website scene, with a STRONG IDENTITY
ACKNOWLEDGED BY A LOYAL COMMUNITY.
The site stands out for the HIGH QUALITY OF COMMUNICATION
(ACKNOWLEDGED OPINION LEADER, usually a news source for Italian and
international press agencies).
UNIQUE AUDIENCE
 SECTIONS ACCESSED BY SUBSCRIBERS ONLY and the chance to download a
preview copy of IlFoglio in pdf format. EXCLUSIVE COLUMNS AND INSIGHTS.
275 K MONTH – 14 K DAY (Source Audiweb)
259 K MONTH- 14 K DAY (Source Adserver)
 CULTURED, AFFLUENT and ACTIVE TARGET.
PAGE VIEWS
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
17 MIO MONTH– 55 K DAY (Source Audiweb)
1.5 MIO MONTH- 52 K DAY (Source Adserver)
Dagospia:
The most authoritative «unconventional» information website
in Italy
GENDER
WOMAN
33%
MAN
67%
/04
AGE
45/54 YEARS
>55 YEARS
111 I.C.
156 I.C.
EDUCATION
361 I.C.
DEGREE
POST DEGREE
145 I.C.
PROFESSIONAL STATUS
ENTREPRENEUR
S
213 I.C.
374 I.C.
MANAGER
SELF EMPLOYED
PROFESSIONALS
223 I.C.
729 I.C.
INCOME
54.000 -72.000 €
 Website headed by ROBERTO D’AGOSTINO, launched on 22 MAY 2000.
> 72.000 €
537 I.C.
174 I.C.
 The source for GOSSIP and hush hush INFORMATION on facts and personalities
from the WORLD OF ITALIAN POLITICS, ECONOMY, ENTERTAINMENT and
SPORT.
 Its TRUTHFUL and TIMELY news stories are deliberately ROWDY and
SCANDALOUS.
 These two features have made it A HIGHLY POPULAR WEBSITE especially in the
world of Italian information.
UNIQUE AUDIENCE:
807 K MONTH– 101 K DAY (Source Audiweb)
2.3 MIO MONTH- 141 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
21 MIO MONTH– 700 K DAY (Source Audiweb)
25 MIO MONTH- 823 K DAY (Source Adserver)
Blitz quotidiano:
The signpost service for users
GENDER
WOMAN
38%
MAN
67%
/04
AGE
25/34 YEARS
142 I.C.
35/44 YEARS
166 I.C.
EDUCATION
239 I.C.
DEGREE
POST DEGREE
601 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
267 I.C.
234 I.C.
TEACHERS
PROFESSIONALS
296 I.C.
169 I.C.
MANAGER
INCOME
54.000 -72.000 €
 Blitz FILLS THE INFORMATION VOID IN ITALY BETWEEN “AUTHORITATIVE”
AND “POPULAR” PRESS.
> 72.000 €
156 I.C.
159 I.C.
 ORIGINAL APPROACH: unlike the “neutral” (or pseudo-neutral) media or those
that give a “biased” vision.
 Blitz stands out because it seeks to give its audience a “SIGNPOST” SERVICE:
every news story is in fact told by adding views and opinions that aim to “enrich” the
reader.
UNIQUE AUDIENCE:
982 K MONTH– 43 K DAY (Source Audiweb)
1.2 MIO MONTH- 47 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
2.6 MIO MONTH– 87 K DAY (Source Audiweb)
2.7 MIO MONTH - 90 K DAY (Source Adserver)
Globalist:
The great Syndication of independent journalism
GENDER
WOMAN
29 %
MAN
71 %
/04
AGE
25/34 YEARS
149 I.C.
121 I.C.
35/44 YEARS
200 I.C.
45/54 YEARS
EDUCATION
339 I.C.
DEGREE
PROFESSIONAL STATUS
ENTREPRENEURS
TEACHERS
277 I.C.
456 I.C.
INCOME
36.000/54.000 €
 Thanks to the STRENGTH and WIDESPREAD PRESENCE OF ITS NETWORK,
Globalist is establishing itself on the digital information scene
 It is becoming more and more A NEWS SOURCE FOR THE WHOLE WORLD OF
INFORMATION, thanks to its EXCLUSIVE SCOOPS.
 ITS AUTHORITY IS ALSO ACKNOWLEDGED BY THE ITALIAN GOVERNMENT,
which has added Globalist to its daily press survey
215 I.C.
UNIQUE AUDIENCE:
129 K MONTH– 11K DAY (Source Audiweb)
262 K MONTH - 12 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
690 K MONTH – 23 K DAY (Source Audiweb)
1.7 MIO MONTH - 56 K DAY (Source Adserver)
Famiglia Cristiana:
The opinion and discussion website of the catholic world
GENDER
43%
WOMAN
MAN
57 %
/04
AGE
230 I.C.
35/44 YEARS
45/54 YEARS
118 I.C.
EDUCATION
293 I.C.
DEGREE
PROFESSIONAL STATUS
ENTREPRENEURS
341 I.C.
TEACHERS
346 I.C.
EMPLOYEE
175 I.C.
PROFESSIONAL
416 I.C.
INCOME
54.000 -72.000 €
205 I.C.
 Famiglia Cristiana is a LONG-STANDING BRAND on the ITALIAN PUBLISHING
SCENE, the undisputable POINT OF REFERENCE for a large segment of the
Italian population.
 A STAPLE OF THE INFORMATION SYSTEM thanks to its unbiased approach to
modernity and bold stance held on main topical issues.
UNIQUE AUDIENCE:
215 K MONTH– 12 K DAY (Source Audiweb)
327 K MONTH - 13 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
619 K MONTH – 27 K DAY (Source Audiweb)
820 K MONTH - 27 K DAY (Source Adserver)
L’osservatore
romano:
The official organ to the Holy See
GENDER
12%
WOMAN
88%
MAN
/04
AGE
242 I.C.
35/44 YEARS
EDUCATION
167 I.C.
DEGREE
PROFESSIONAL STATUS
ENTREPRENEURS
193 I.C.
MANAGER
345 I.C.
PROFESSIONALS
416 I.C.
INCOME
36.000 -54.000 €
 Daily newspaper FOUNDED IN 1861 (about 100 days after the proclamation of the
Kingdom of Italy) with the explicit aim to uphold the Papal State and its principles.
 19 APRIL 2011 (6° anniversary of the election of Pope Benedict XVI) MARKS THE
BIRTH OF THE DAILY’S OFFICIAL WEBSITE.
 The website was revamped in December 2013 and now boasts a GRAPHICAL
LAYOUT THAT MAKES BROWSING EASIER AND SMOOTHER FOR USERS.
246 I.C.
UNIQUE AUDIENCE:
29 K MONTH – 970 K DAY (Source Audiweb)
69 K MONTH- 3.5 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
36 K MONTH – 1.2 K DAY (Source Audiweb)
302 K MONTH - 10 K DAY (Source Adserver)
3Bmeteo:
The weather forecast and trivia website
GENDER
40%
WOMAN
60 %
MAN
/04
AGE
127 I.C.
25/34 YEARS
35/44 YEARS
166 I.C.
45/54 YEARS
146 I.C.
EDUCATION
275 I.C.
DEGREE
POST DEGREE
290 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
244 I.C.
TEACHERS
EMPLOYEE
286 I.C.
256 I.C.
PROFESSIONIST
216 I.C.
INCOME
36.000/54.000€
 THE STAFF HAS 20 SKILLED AND PROFESSIONAL PEOPLE like Paolo Corazzon,
famous meteorologist and TV character.
 GREAT RETENTION OF USERS
 IT’A A OFFICIAL PROVIDER for important partners which recognized quality and
reliability of contents: Ansa.it, Repubblica.it, Lastampa.it, Ilsole24ore.com, Ilfoglio.it,
Sky.it, Giornale.it, Radio105, Radionumerone, Radio101, Radiozeta, Radio Montecarlo,
Malpensa, Ferrovie dello Stato.
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
54.000/72.000€
> 72.000 €
156 I.C.
178 I.C.
133 I.C.
UNIQUE AUDINCE:
2.9 MIO MONTH – 431 K DAY (Source Audiweb)
PAGE VIEWS:
38 MIO MONTH – 1.2 MIO DAY (Source Audiweb)
Sky:
The Best of online pay TV
GENDER
40%
WOMAN
MAN
/04
60 %
AGE
25/34 YEARS
127 I.C.
35/44 YEARS
166 I.C.
45/54 YEARS
146 I.C.
EDUCATION
275 I.C.
DEGREE
POST DEGREE
290 I.C.
PROFESSIONAL STATUS
286 I.C.
ENTREPRENEURS
244 I.C.
TEACHERS
199 I.C.
MANAGER
PROFESSIONALS
 The Sky digital ecosystem is comprised of 7 VERTICAL OPTIONS.
 More TECH SAVVY and SMART DEVICE CONSUMERS. They tend to spend more
than average.
INCOME
36.000/54.000€
54.000/72.000€
> 72.000 €
Souce: Audiweb View TDA(dato month); november 2014;
216 I.C.
156 I.C.
178 I.C.
133 I.C.
Sky:
The system of sky.it channels
/04
UNIQUE AUDIENCE: 574 K
PAGE VIEWS: 2.5 MIO
UNIQUE AUDIENCE: 110 K
PAGE VIEWS: 290 K
UNIQUE AUDIENCE: 5 K
PAGE VIEWS: 7 K
UNIQUE AUDIENCE: 1.1
MIO
PAGE VIEWS: 22.5 MIO
UNIQUE AUDIENCE: 150 K
PAGE VIEWS: 1.4 K
UNIQUE AUDIENCE: 57 K
PAGE VIEWS: 107 K
UNIQUE AUDIENCE: 408 K
PAGE VIEWS: 3.3 MIO
Source: Audiweb View TDA (dato month) , november 2014
Sky:
Time line february-june 2015
/04
1992
La serie
1992
La serie
Speciale Elezioni
Finale Champions
Speciale CANNES
Speciale OSCAR
Speciale NBA
Speciale NBA
(Tbd)
(Tbd)
FEBRUARY 2015
MARCH 2015
APRIL 2015
MAY 2015
(Tbd)
JUNE 2015
Telecom mail:
Come and join the Alice Mail World
GENDER
41%
WOMAN
MAN
/04
59%
AGE
25/34 YEARS
133I.C.
35/44 YEARS
143 I.C.
153 I.C.
45/54 YEARS
EDUCATION
206 I.C.
DEGREE
POST DEGREE
180 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
296 I.C.
EMPLOYEE FULL TIME
MANAGER
 ALICE MAIL is the E-MAIL SERVICE PROPERTY OF TELECOM ITALIA.
 TIN.IT MAIL. are the email addresses associated with the former Tin.it products owned
by Telecom Italia
 TELECOM MAIL is one of the main HUBS in terms of traffic for e-mail services for
millions of Italians.
192 I.C.
PROFESSIONAL
219 I.C.
TEACHER
191 I.C.
INCOME
36.000/54.000€
54.000/72.000€
> 72.000 €
Source: Audiweb View , november 2014
179 I.C.
142 I.C.
164 I.C.
230 I.C.
Properties Telecom Italia:
Traffic data
/04
FRONT-END WEBMAIL
525 MIO. PV e 8,3 MIO.UB MESE (Alice)
(pagine interne post-autenticazione Alice + Tin)
LOGIN PAGE
24 MIO. PV e 7 MIO. UB MESE (Alice + Tin)
TABLET MAIL
1 MIO PV MESE
351 K UU MESE
MOBI MAIL
36 MIO PV MESE
1 MIO UU MESE
TIM INTERNET
SKIN PAGINA DI
ACCESSO 28 MIO. PV
4 MIO. UU MESE
MONDO TIM
2,3 MIO UU MEDI MESE 2013
8MIO PV MEDIA MESE 2014
Focus:
The website for science, technology and enviroment
GENDER
40%
WOMAN
60 %
MAN
/04
AGE
25/34 YEARS
137I.C.
35/44 YEARS
146 I.C.
45/54 YEARS
143 I.C.
EDUCATION
258 I.C.
DEGREE
231 I.C.
POST DEGREE
PROFESSIONAL STATUS
ENTREPRENEURS
122 I.C.
TEACHERS
MANAGER
220 I.C.
221 I.C.
PROFESSIONAL
146 I.C.
INCOME
36.000/54.000€
 Focus.it was launched in 2002 and stems from the MOST POPULAR AND WIDELYREAD SCIENCE MAGAZINE IN ITALY
 Focus.it is not only synonymous with premium audiences and targets, but it is also A
WORLD THAT CONVEYS QUALITY AND VALUES
 All the features converge into the 5 MAIN SECTIONS OF THE WEBSITE:
ENVIRONMENT, SCIENCE, CULTURE, BEHAVIOUR, TECHNOLOGY.
 SMOOTHER BROWSING EXPERIENCE AND GREATER VERTICALITY means more
emphasis on a number of themes, such as topical news from Italy and around the
globe.
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
54.000/72.000€
148 I.C.
140 I.C.
UNIQUE AUDIENCE:
1.3 MIO MONTH – 72 K DAY (Source Audiweb)
1.3 MIO MONTH - 57 K DAY (Source Adserver)
PAGE VIEWS:
13 MIO MONTH – 447 K DAY (Source Audiweb)
15 MIO MONTH - 493 K DAY (Source Adserver)
Deabyday:
The web guide for your daily life
GENDER
61%
WOMAN
39%
MAN
AGE
145 I.C.
25/34 YEARS
35/44 YEARS
162 I.C.
45/54 YEARS
136 I.C.
/04
EDUCATION
DEGREE
239 I.C.
POST DEGREE
251 I.C.
PROFESSIONAL STATUS
ENTREPRENEURS
TEACHERS
211 I.C.
230 I.C.
276 I.C.
PROFESSIONALS
INCOME
54.000/72.000€
 It stems from the experience of Gruppo De Agostini and is the point of reference for
ONLINE HOW-TOs
 It stands out for its STRONG AFFINITY WITH VIDEO CONTENT, thanks to an INHOUSE PRODUCTION and EDITORIAL STAFF, and boasts ORIGINAL and HIGHQUALITY FEATURES
 THEME CHANNELS for all kinds of needs (Cooking, Leisure Time, DIY, Beauty,
Health, etc.)
 Channel for mums VITADAMAMMA.COM
156 I.C.
CHILD IN FAMILY
3/4 CON ETA’
2-11 ANNI
117 I.C.
UNIQUE AUDIENCE:
2.3 MIO MONTH – 117 K DAY (Source Audiweb)
5.2 MIO MONTH- 232 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
9.2 MIO MONTH– 307 K DAY(Souce Audiweb)
8.1 MIO MONTH- 270 K DAY (Source Adserver)
Ticketone:
The n° 1 ticketing website in italy
GENDER
54 %
WOMAN
/04
46%
MAN
AGE
161 I.C.
18/24 YEARS
25/34 YEARS
190 I.C.
35/44 YEARS
176 I.C.
EDUCATION
DEGREE
257 I.C.
263 I.C.
POST DEGREE
PROFESSIONAL STATUS
236 I.C.
ENTREPRENEURS
TEACHERS
 A POINT OF REFERENCE FOR LEISURE TIME-RELATED BUYING DECISIONS
made by a large community of aficionados
257 I.C.
PROFESSIONALS
275 I.C.
MANAGER
146 I.C.
INCOME
54.000/72.000€
156 I.C.
 A MAGNET FOR TREND SETTERS and INFLUENCERS, young, adult and mature
people, big spenders and avid consumers of culture
 It addresses ENTERTAINMENT AND LEISURE TIME THEMES, among the most
sought-after news items on the web, catering to the needs of its users throughout the
entire process, from choosing the event to buying the ticket
UNIQUE AUDIENCE:
1.8 MIO MONTH– 93 K DAY (Source Audiweb)
3.1 MIO MONTH - 132 K DAY (Source Adserver)
PAGE VIEWS:
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
21 MIO MONTH– 710 K DAY (Source Audiweb)
23 MIO MONTH - 778 K DAY (Source Adserver)
Ladyblitz:
The pink side of blitz quotidiano
GENDER
27%
WOMAN
/04
73%
MAN
AGE
128 I.C.
25/34 YEARS
110 I.C.
35/44 YEARS
EDUCATION
202 I.C.
DEGREE
PROFESSIONAL STATUS
194 I.C.
STUDENT
MANAGER
PROFESSIIONALS
246 I.C.
262 I.C.
INCOME
36.000 – 54.000 €
>72.000 €
203 I.C.
133 I.C.
 LadyBlitz is a WEBSITE FOR WOMEN that seeks to be TRANSVERSAL and address
an audience without distinction of class, age or other, OFFERING THE INFORMATION
AND ADVICE EVERY WOMAN NEEDS.
 A COMPREHENSIVE, FULL-CIRCLE GUIDE, offering insights and news that tickles
their interest, covering a wide range of topics.
 AN INNOVATIVE WEBSITE because it combines a mix of approaches, from the
traditional newscast on topical issues to the more modern “how to do” features with
helpful solutions and advice.
Source: Audiweb View TDA(data month); Audiweb Database (data average day), novembrer 2014;
Ad Server, Real Media december 2014,
UNIQUE AUDIENCE
49 K MONTH– 2.3 K DAY (Source Audiweb)
77 K MONTH - 2 K DAY (Source Adserver)
PAGE VIEWS:
126 K MONTH – 4 K DAY (Source Audiweb)
157 K MONTH - 5.2 K DAY (Source Adserver)
GENDER
Fox Network:
Home entertainment
47 %
WOMAN
53%
MAN
/04
AGE
138 I.C.
18/24 YEARS
25/34 YEARS
35/44 YEARS
141 I.C.
136 I.C.
EDUCATION
162 I.C.
DEGREE
163 I.C.
POST DEGREE
PROFESSIONAL STATUS
ENTREPRENEURS
166 I.C.
EMPLOYEES
STUDENTS
170 I.C.
247 I.C.
177 I.C.
MANAGER
INCOME
36.000/54.000€
124 I.C.
140 I.C.
54.000/72.000€
 The FOX NETWORK is the declination of Italian ONE OF THE MOST FAMOUS
INTERNATIONAL BROADCASTER, a Group extended in many countries and that
always enjoys undisputed record for audience, awards and originality of its productions.
 HIS PROPOSAL IS DIVIDED A 360 ° ON THE WORLD OF ENTERTAINMENT,
differentiating the offer in 6 channels designed to give users the freedom to choose
between their favorite entertainment category.
145 I.C.
>72.000€
UNIQUE AUDIENCE
275 K MONTH 13 K DAY (Source Audiweb)
PAGE VIEWS
1.4 MIO MONTH - 46 K DAY (Source Audiweb)
Source: Audiweb View TDA(dato month); Audiweb Database (dato average day), november 2014;
Preroll
Network
PRE ROLL MONTH:
8.664.000
HOME
/05
PRE ROLL
AVERAGE DAY
279.000
Source: Ad Server, Real Media december 2014,
Preroll Network:
The numbers
/05
460.000
4.157.000
557.000
2.385.000
1.104.000
1.000.000
Source: Ad Server, Real Media december 2014,
The Apps
/06
526.000 DOWNLOAD
79.100 DOWNLOAD
7.200 DOWNLOAD
27.000 DOWNLOAD
184.000 DOWNLOAD
18.000 DOWNLOAD
2.900 DOWNLOAD
Source: publishers
The Apps
/06
IOS
Download:
750.000
ANDROID
Download:
1.600.000
WINDOWS PHONE 8
Download:
150.000
IOS
Download:
355.000
ANDROID
Download:
65.000
WINDOWS
Download:
40.000
Source: publisher
Gli m-site
The m-sites
HOME
/06
PAGE VIEWS MONTH:
74.652.000
Source: Ad Server, Real Media december 2014,
The newsletters
HOME
/07
The newsletters:
The numbers
NEWSLETTER
SENDING
REGISTERED
USERS
7:24
Monday-Friday
650.000
WEEK-END
Friday afternoon
710.000
GENERAL Newsletter
Tuesday
1.730.000
SINTESI MENSILE
Monthly
150.000
FINANZA PERSONALE
Monthly
150.000
INSIDE MARKETS (quartely)
Quarterly
150.000
IDEM MAGAZINE (bi-monthly)
Monthly
150.000
NEWSLETTER Weekly
Wednesday
95.000
8.000
SKYSPORT
Weekly
572.000
FANTASCUDETTO E FANTACAMPIONI*
Weekly
150.000
EVENING NEWS
Weekly
2.300.000
NEWSLETTER Weekly
Weekly
12.000
NEWSLETTER Daily
Daily
12.000
*Membership is annual and linked to Fantagioco
Dem
HOME
/08
Dem:
The numbers
/08
DEM
SENDING
REGISTERED
USERS
DEM
Thursday
525.000
DEM
Thursday
1.800.000
DEM Deabyday
At choice
2.223
DEM Sapere
At choice
69.605
DEM
Tuesday
135.000
DEM
Mercoledì
195.000
DEM
At choice
90.000
DEM
At choice
5.000
HOME
On page Formats
/09
SKIN
LEADERBOARD
TICKER
Our formats ON
PAGE can be
sold and
planned
BY
IMPRESSION
BOX/VIDEOBOX
MANCHETTE
Images for illustrative purposes only
HOME
Rich media formats
INTRO
INTRO VIDEO
FLOOR AD
/09
Our RICH
MEDIA formats
can be sold and
planned
ALL NETWORK
OVERLAYER
MASTHEAD
PRE ROLL
Images for illustrative purposes only
HOME
Rich media formats
TICKER ESPANDIBILE
INREAD
300x250 EXPA
I nostri formati
RICH MEDIA
sono vendibili e
pianificabili
MVIDEO
/09
CUSTOM LOGIN MAIL VIDEO
ALL
NETWORK
Images for illustrative purposes only
HOME
Rich media formats
INBOARD
SHOWDOWN TAKEOVER
RED CARPET
/09
OPEN DOOR
Images for illustrative purposes only
BEAUTY AND ELEGANCE ADV
On page mobile formats
HOME
/10
CUSTOMIZZAZIONE/
LANDSCAPE
TICKER
Our sizes are sold
PAGE IN MOBILE be
planned
AD IMPRESSION in
the mobile version of
sites within the APP
Images for illustrative purposes only
HOME
Rich media mobile formats
OVERLAYER
Salable and
predictable
A IMPS ON msite
Ilfoglio, Sky, Blitz,
Business Italian,
Globalist, Ilsole24ore,
Free, Focus,
DeAbyDay
/10
SPLASH PAGE
Salable and
predictable
A SPONSOR ON
IPAD APP
Images for illustrative purposes only
HOME
Rich media mobile formats
/10
SWIPECUBE
CUBE
SWIPE
SWIPE CUBE
ADS THAT
ALLOWS YOU TO
SCROLL
DIFFERENT
IMAGES (2 TO 8)
clickable.
CLICK HERE TO VIEW DEMO
TAKE OVER
STORE LOCATOR
FUNZIONALITÀ
CHE MOSTRA LA
POSIZIONE GPS
DELL’UTENTE
SULLA MAPPA
E IL PUNTO
VENDITA PIÙ
VICINO DEL
CLIENTE/RETAILER.
FORMAT
ACTIVATABLE
DIRECTLY WITH A
CLICK ON THE
BANNER.
CLICK HERE TO VIEW DEMO
CLICK HERE TO VIEW DEMO
Images for illustrative purposes only
HOME
Rich media mobile formats
/10
VIDEO AD
VIDEO ACTIVATABLE DIRECTLY
WITH A CLICK ON THE BANNER,
A FULL SCREEN DISPLAY AND
THE POSSIBILITY OF DIRECT
TRAFFIC TO CUSTOMER URL.
CLICK HERE TO VIEW DEMO
CALENDAR
ADS WITH
FEATURES THAT
ALLOWS YOU TO
SAVE AN EVENT.
CLICK HERE TO VIEW DEMO
Images for illustrative purposes only