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PG&E Home Upgrade Future Direc6ons March 3, 2015 Leif Magnuson PG&E Program Enhancements Build Demand in the Build Demand in the Streamline
Contractor Market Homeowner Market Processes
2010
2011
Pilot Launch
Support
Contractors
Increase
Savings
Training
Field QC
Full Launch
ARRA Rebates, Financing and Marketing
2012
2013
2-4 unit bldgs.
Increased AHU Rebates to $4,500
Replaced Basic with Home Upgrade
Propane customers
2014
Removed AHU Incentive cap
Pool pumps in AHU
Windows in HU
2015
2016
Continuous
Improvements
Home Upgrade
Portal
Advanced Home
Upgrade Portal
Key account
reps
Marketing
Concierge
Mentoring
www.homeupgrade.org New Software
Marketing Pilot
Statewide Contractor
HU Incentives in $100 increments
Enrollment Portal High PerformFuel switching?
ing Contractor
Statewide Job
Recruit large HVAC, insulation & allied trades
Submittal Portal
Increase HU Incentive to $3,000
HERs Duct Test
CalTRACK
HVAC Performance Targets
New So4ware available in Advanced HU -­‐ April Four new energy so4ware models available: OpDmiser, Snugg, TREAT, Cake Overview Webinar: March 10, 2015 9:00-­‐11:00am Energy Pro5 sDll available through at least end of 2015 Energy Pro6 to be tested in 2015 www.caltrack.org CalTRACK Data-­‐Driven Tracking & Feedback System Sample Contractor Performance Report
High Performing Contractor/HVAC Performance •  Training and Support –  1 day classroom training on How to Opera+onalize Quality Installa+on includes and installaDon manual -­‐ BIG and Advanced Energy –  In-­‐field training on High Performance installaDon – Energy Docs and Balance Point Home Performance –  Quality Management Systems training – Advanced Energy •  Defining “What is a High Performing Contractor” – 
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Quick and accurate job submi]als High field QC pass rate High customer saDsfacDon scores High accuracy of savings predicDons (CalTRACK) Be]er than average energy savings per 42 (CalTRACK) Right sizing of equipment/accurate use of Manual J and D X% of jobs meet deep energy retrofit performance criteria Market Transformation – Recruit “Handshake Partners” = Core Private Sector Market Actors
HVAC
Manufacturers
E.g.,
Lennox; Rheem,
Carrier,
Trane,
Other
Insulation
E.g.,
Owens Corning,
Dow,
John Mansfield
Certain Teed,
Rock Wool,
Building Materials
E.g.,
Loews,
Home Depot,
Sears,
Other
Ducts and Plumbing
E.g.,
Aeroseal
Other?
HVAC
Distributors/ Retailers
E.g.,
Lennox,
Gemaire, Watsco,
Other
Insulation
E.g.,
Solar City,
Swinerton,
REC Solar
Other
Building Materials
Ducts and Plumbing
E.g.,
Renewables Demand E.g.,
Response
E.g.,
E.g.,
EnerNOC,
Comverge.
Cpower,
Honeywell,
Other
Renewables Demand E.g.,
Response
E.g.,
Contractor Networks
Contractors
E.g., HVAC Manufacturer Contractors
©2014 Navigant Consulting, Inc.
Confidential and proprietary. Do not distribute or copy.
Contractor Networks
E.g., Insulaton
Manufacturer
Contractors
Contractor Networks
Contractor Networks
E.g., Whole House -­‐‑-­‐‑
Efficiency First,
Other
6
E.g., Remodeling
NARI,
Other
Contractor Networks
E.g.,
Contractor Networks
E.g.,
Introduction and Overview >> Context > 20,000 Foot Level of EUC HU Strategic Market Transformation
At the highest level, strategic market transformation seeks to move the market into a self-­‐‑sustaining mode, reducing societal costs and allowing market forces to drive market actor adoption
Home Upgrade Period – Program Leads
Market Time – Market Actors/
Consumers Lead
Source: Navigant Adapted from NEEA
©2014 Navigant Consulting, Inc.
Confidential and proprietary. Do not distribute or copy.
7
CalTRACK – Metering Savings and Providing Feedback Program Enhancements Build Demand in the Build Demand in the Streamline
Contractor Market Homeowner Market Processes
2010
2011
Pilot Launch
Support
Contractors
Increase
Savings
Training
Field QC
Full Launch
ARRA Rebates, Financing and Marketing
2012
2013
2-4 unit bldgs.
Increased AHU Rebates to $4,500
Replaced Basic with Home Upgrade
Propane customers
2014
Removed AHU Incentive cap
Pool pumps in AHU
Home Upgrade
Portal
Advanced Home
Upgrade Portal
Windows in HU
2015
2016
Key account
reps
Marketing
Concierge
Mentoring
www.homeupgrade.org New Software
Marketing Pilot
Statewide Contractor
HU Incentives in $100 increments
Enrollment Portal High PerformFuel switching?
ing Contractor
Statewide Job
Recruit large HVAC, insulation & allied trades
Submittal Portal
2017-2020
2020-2030
Increase HU Incentive to $3,000
Pay for Performance?
Market Transformation
HERs Duct Test
CalTRACK
HVAC Performance Targets