Speakers Bureau Program Guide - National Auctioneers Association

Speakers Bureau Program Guide
August 2015 through July 2016
Speakers Bureau Staff Liaison
Beverly Mann
8880 Ballentine
Overland Park, Kansas 66214
913.563.5425
[email protected]
Speakers Bureau Memorandum of Understanding
with State Auctioneers Association
Association Name___________________________________________________________________________________
Event Name________________________________________________________________________________________
Event Date(s)_______________________________________________________________________________________
Event Location
(Venue, Address, Phone Number)______________________________________________________________________________
__________________________________________________________________________________________________
Association Contact
(Name, Phone Number, Email)________________________________________________________________________________
__________________________________________________________________________________________________
Preferred Speaker___________________________________________________________________________________
Topic(s)____________________________________________________________________________________________
First Alternate Speaker_____________________________Second Alternate Speaker_____________________________
Topic(s)_________________________________________Topic(s)____________________________________________
Judge Bid Calling Contest?
Yes
No
If yes, date and time____________________________________________
Date and Time of NAA Presentation_____________________________________________________________________
National Auctioneers Association Responsibilities (subject to change)

Provide one complimentary speaker per year (August through July)

Contact and confirm requested speaker

Provide speaker picture, biography and contact information (as available)

Pay speaker’s transportation costs up to $400

Publish newly elected officers names and information about event in Auctioneer magazine (as available)
State Association Responsibilities (subject to change)

Complete, sign and return memorandum of understanding to NAA no less than 90 days prior to event

Allow speaker to provide an NAA presentation during event when all attendees are present

Allow speaker participation in conference activities, i.e. judge bid calling contest, swear in new board members

Arrange and confirm lodging, transportation and audio/visual needs with speaker

Provide meals and ensure all speaker materials are copied for seminar attendees; and pay all transportation costs in excess
of $400
I have read this memorandum of understanding and agree to the state association responsibilities. I understand
speaker availability is tentative until all seminar dates and times have been confirmed.
Signature______________________________________________________
Date____________________________
After completion of this form, please return to Beverly Mann via the contact information shown on the header page
2015-2016 Speakers Bureau Program Participants
NAA Board of Directors
NAA Staff
President Spanky Assiter, CAI, AARE
Chief Executive Officer Hannes Combest, CAE
Assiter Auctioneers – Canyon, Texas
National Auctioneers Association – Overland Park, Kansas
Vice President John Nicholls, AARE
Nicholls Auction Marketing Group – Fredericksburg, Virginia
Past President Tom Saturley, CAI
NAA Education Institute Trustees
Tranzon Auction Properties – Portland, Maine
Chair Jason Winter, CAI, AARE, CES
Treasurer James Devin Ford, CAI, CES
West Central Auction Co. – Harrisonville, Missouri
Ford Brothers, Inc. – London, Kentucky
Vice Chair Peter Gehres, CAI, CES
Education Institute Chair Jason Winter, CAI, AARE, CES
Real Estate Showcase Auction Co. – Hilliard, Ohio
West Central Auction Co. – Harrisonville, Missouri
Jimmy Dean Coffey, CAI, AARE, ATS, BAS, CES, MPPA
Foundation Representative Mike Jones, CAI, BAS, GPPA
United Country Coffey Realty & Auction – Bloomington, Indiana
United Country Auction Services – Dallas, Texas
Janine Huisman, CAI, ATS, BAS, GPPA
Matt Corso, CAI, CES
Huisman Auctions, Inc. – Galt, California
MarkNet Alliance – Nokomis, Illinois
Tom Jordan, CAI, AARE, ATS, CES, MPPA
Joseph M. Mast, CAI
Carolina Auction & Realty – Raleigh, North Carolina
Real Estate Showcase Auction Co. – Millersburg, Ohio
Robert S. Weiman, CAI, AARE, BAS, CES, GPPA
Tim Mast, CAI, AARE
Mound City Auctions – St. Louis, Missouri
Tranzon Asset Advisors – Selmer, Tennessee
Will McLemore, CAI
McLemore Auction Co., LLC – Nashville, Tennessee
2015 International Auctioneer Champions
Scott H. Shuman, CAI
Tammy Tisland
Hall & Hall Auctions – Eaton, Colorado
David P. Whitley, CAI, CES
Rocky Mountain Estate Brokers, Inc./Whitley Auction – Eaton Colorado
United Country Aasness Auctioneers – Hines, Minnesota
Peter Gehres, CAI, CES
Real Estate Showcase Auction Co. – Hilliard, Ohio
Not all board or trustee members are available in this program.
The individuals listed above have agreed and complied with NAA’s
requirements for speakers. This list is subject to change.
Spanky Assiter, CAI, AARE
President of the National Auctioneers Association
Prospecting for Real Estate Auctions
Real Estate auctions are some of the most challenging and rewarding auction
projects. This session offers an in-depth look at real estate auction
prospecting and operations including basic auctions to complex multi-par
offerings. With less than 2% of real estate offered at auction, learn how to
expand these opportunities in your market.
Change in Order to Grow
Everyone knows that our world is changing faster than ever before. This
motivational seminar will give you ideas on human behavior and how to not
only cope with change, but plan for the change and succeed in ways you have only dreamed possible.
Be a Champion
This seminar is not about creating a champion bid call, but rather about becoming a champion auctioneer with a
champion company. Individuals will learn to identify a champion’s approach and how to incorporate the daily habits and
specific techniques of becoming a champion in life, business and on the block.
Psychology of Working Your Buyer
There is more to working an auction buyer than simply taking a bid. Take an in-depth look at how to navigate the
psychology of a customer or client. From your appearance to your body language and behavior, it is all about image.
Biography
Spanky, who lives in Canyon, Texas, is the founder of the auctioneering firm Assiter & Associates. He has been an
Auctioneer for 25 years and has hosted approximately 4,000 auctions. In 2007 he was inducted into the Texas
Auctioneers Association Hall of Fame and the National Auctioneers Association Hall of Fame. Spanky was elected
president of the NAA Board of Directors in July 2015 in Addison, Texas.
John Nicholls, AARE
Vice President of the National Auctioneers Association
How to Take It to the Net Level and Maybe Help Your Auction Business in
the Process
Self-improvement, business improvement
A-I-M High
Motivational
Bid Calling – Adequate or Excellent”
How to Develop a Winning Team
Building and maintaining a world class auction team.
Ten Characteristics of a Leader
Biography
John is President of Nicholls Auction Marketing Group, Inc., and oversees all day to day operations of the company. As a
second generation auctioneer, John is licensed in 11 states and the District of Columbia, and holds Bachelor's and
Master's degrees. In 1990, John graduated from the World Wide College of Auctioneering in Mason City, IA, and is
currently one of their featured instructors. John currently conducts over 350 auctions per year for Fortune 500 companies
and is a licensed realtor. Under John's leadership, Nicholls Auction was named Business of the Year by the Fredericksburg
Regional Chamber of Commerce. John is currently the Vice President of the National Auctioneers Association, and will
assume the Presidency in July of 2016. In addition, John has been a featured speaker at many state auctioneer
associations throughout the country. John has had the honor to represent the auction profession on the TODAY Show,
the National Association of Realtors Convention, St. Jude’s Children's Research Hospital, multiple news publications, and
on a real estate auction consulting trip to South Africa. John is also one of auctioneer's at the prestigious Barrett-Jackson
Collector Car Auction and Fasig-Tipton Thoroughbred Auctions. John is active at Spotswood Baptist Church in
Fredericksburg, VA, where he resides with his wife, Lisa, and daughter, Sophie. Some of John's accomplishments include
the following: Virginia State Champion Auctioneer, Virginia Auctioneer of the Year, World Automobile Auctioneer
Champion, and International Auctioneer Champion.
Tom Saturley, CAI
Past President of the National Auctioneers Association
Legal Issues and the Auctioneer
This 90-minute session will cover how the law affects who you are, the
business you seek and how you conduct business.
Ethics and Professionalism
This 60-90-minute program will help you identify why the National
Auctioneers Association Code of Ethics is important and how you can use it as
part of your business plan.
Strategic Planning and the Leadership Skills to Execute
This 60-90-minute program will help you identify what kind of leadership skills
you need to execute your personal and professional business plan.
Biography
Tom lives in Portland, Maine. As president of Tranzon Auction Properties, he conducts approximately 100 real estate and
business liquidation auctions per year. He is licensed to sell real estate and conduct auctions in Maine, New Hampshire,
Massachusetts and Vermont. Tom is an attorney in Maine and New Hampshire, and was former Assistant Attorney
General in Maine. He is a member of the Maine Auctioneers Association, New Hampshire Auctioneers Association, and
the Massachusetts State Auctioneers Association. He has been a member of the NAA since 1991 and was awarded the
President’s Award of Distinction. In 2012, then President Christie King, CAI, AARE, BAS appointed Tom to serve as her
appointee to the NAA Board of Directors. The following year, then President J.J. Dower, CAI, AARE, ATS continued Tom’s
appointment making Tom the only person who has ever served two presidential appointee terms on the NAA Board of
Directors. Tom was elected to serve as President of the NAA Board in July 2014.
James Devin Ford, CAI, CES
Treasurer of the National Auctioneers Association
Agricultural Real Estate
Multi-Parcel Auctions
Online vs Live Auctions
Biography
J. Devin Ford is a professional auctioneer with Ford Brothers, Inc., a Marknet Alliance member in London, Kentucky. He is
a second generation auctioneer specializing in real estate and liquidation auctions. Devin has been a licensed auctioneer
and member of the National Auctioneers Association since 1990 after attending Worldwide College of Auctioneering. He
is a past president of the Kentucky Auctioneers Association, Kentucky State Champion Auctioneer, Kentucky State
Champion of Champions and a member of the KAA Hall of Fame. He was elected to the NAA Board of Directors in
Spokane, Washington and completed his third year of a three year term. He is now NAA Treasurer. His company's
business is conducting a growing number of online auctions.
Jason Winter, CAI, AARE, CES
Education Institute Chair of the National Auctioneers Association
The Proposal
The proposal is ‘for better or worse,’ just like a marriage. When we book and
auction we are there ‘for better or worse.’ Jason will take you through the
proposal process, types of proposals, the art of listening and the importance of
selective speaking.
Business Building through Active Networking
Reactive Networking just happens by letting the world happen around you. This
type of networking is usually very slow. Active Networking is where we step-bystep actively promote our business to build a connection that creates a continuous flow of quality prospects.
Working with Realtors
Realtors can be a great asset to your auction business. Through many years working as a Realtor/Broker and teaching
over 1500+ Realtors continuing education through the Kansas City Board of Realtors, Jason will share proven strategies
that have created multiple auction transactions while working with Realtors.
Real Estate Auctions from Commencement to Consummation
Booking the real estate auction to closing the real estate transaction is no small task. Jason walks us through the ever
tedious path of the ‘real estate deal’ where we hope resting at the end of the path are happy sellers, happy buyers and a
well-deserved commission check for the auction firm.
Biography
Jason is a graduate of Northwest Missouri State University with a degree in Ag Business. He went from college to World
Wide College of Auctioneering, Mason City, Iowa in March 1993. In 2008, Jason won the distinctive honor of “Missouri
Auctioneer Bid Calling Champion.” Jason served as a Trustee for the NAA Education Institute from 2013-2015 and is
currently the 2015-2016 Chair of the Trustees. Jason, along with his wife Jennifer, and two daughters Jocelyn and
Julianna, own West Central Auction Company. West Central Auction Company specializes in real estate auctions. They
also sell estates, business and personal property and conduct benefit auctions throughout the Midwest. In addition to
the auction business, Jason owns Century 21 West Central where he is the Broker. Jason teaches continuing education at
the Kansas City Regional Association of Realtors.
Mike Jones, CAI, BAS, GPPA
National Auctioneers Foundation Representative
of the National Auctioneers Association
Legal Issues and the Auctioneer
This 90-minute session will cover how the law affects who you are, the business
you seek and how you conduct business.
Ethics and Professionalism
This 60-90-minute program will help you identify why the National Auctioneers
Association Code of Ethics is important and how you can use it as part of your
business plan.
Strategic Planning and the Leadership Skills to Execute
This 60-90-minute program will help you identify what kind of leadership skills you need to execute your personal and
professional business plan.
Biography
Mike is President of United Country Auction Services and Texas Auction Academy. And as such, Mike oversees the
national’s largest integrated real estate and auction franchise system. An Auctioneer since 1978, Mike has conducted
over 2,000 auctions. He served as the 56th President of the National Auctioneers Association, is the 1998 International
Auctioneer Champion, 1995 Texas Auctioneers Association president and a Hall of Fame member. Mike has served as a
Trustee for the NAA Foundation since 2010 and is currently serving as Vice President. In this role, he also serves on the
NAA Board and its Executive Committee.
Matt Corso, CAI, CES
Board Member of the National Auctioneers Association
Big Data…It’s a Big Deal
You’ve heard people talk about data and that collecting it is important, but are
you collecting everything you need, getting it from every source you can? And,
once you have the data, what are you doing with it? During this 90-minute
program we will dive into the world of big data and how it can change our
businesses and industry.
Stop Wasting Time
Time is something we cannot stop, so we need to stop wasting it. This 60-90
minute session covers some of the latest productivity tools available today (many
for free) that you can use immediately in your business and personal life. More
productivity in shorter amounts of time will allow you to accomplish your goals
and be the person you desire to be.
Man on the Run
We are a culture on the move. Now, not only do your auctions need to be mobile friendly, you need to learn to
incorporate mobile technology into your entire business. This 60-90 minute program will talk about ways to not only
make sure your website and bidding platforms are mobile friendly, but also what other mobiles technologies are out
there for you to incorporate into your business. We will also take a look at some Google analytics so you can see the
impact that mobile technology is having on your business.
Want to Book Bigger Deals? Learn to Use Better Processes
This 60-90 minute session will go over the importance of having a process driven business. Whether you are a one-man
shop or a 20-person staff, we will talk about ways to incorporate processes into your business to allow you to book more
deals, bigger deals and run them more efficiently.
Biography
Matt Corso is currently the Chief Financial Officer for MarkNet Alliance, an alliance of auction companies located
throughout the United States and South Africa. MarkNet Alliance conducts over 6,000 live and online auctions annually.
He previously served as the company’s Chief Operating Officer, a position he held since MarkNet’s inception. Prior to his
employment with MarkNet Alliance, Matt served as the Chief Operating Officer of Aumann Auctions Inc., a nationwide
auction firm specializing in several niche markets as well as real estate. Matt has completed the Certified Auctioneers
Institute program held at the University of Indiana in Bloomington, Indiana and earned the CAI designation and also
holds the Certified Estate Specialist designation. He is a member of the Illinois Auctioneers Association, along with the
National Auctioneers Association. Matt is currently serving on the school board at Visionway Christian School.
He previously served on the Board of Directors and as the managing editor for the Breeze-Courier newspaper in
Taylorville, Illinois for seven years prior to his work at Aumann Auctions. He has been a mentor to grade school children
through the Taylorville Mentoring Program and has also been active in teaching youth classes and playing music in his
local church. He also helps coach youth football, baseball and basketball. Matt is married to Abbey Corso and has two
daughters, Gracie and Mylie and one son, Isaac.
Joseph M. Mast, CAI
Board Member of the National Auctioneers Association
Bid Calling in Diverse Markets
In this seminar, we will discuss the different markets for auction and how to
change your style to accommodate these differences.
Auctioneers and Realtors Work Together
This seminar will give you the tools to communicate and work with Realtors so
they can better understand the auction way of marketing.
Stage Presence
Everything you need to know about how to look and act when speaking on stage.
You will learn how to keep the crowd engaged and provide a great experience.
Biography
Joseph, owner of Real Estate Showcase Company, was born to a sixth generation dairy farmer in the Amish community of
Millersburg, Ohio. He went from seeing his family’s cows sold at the auction barn to owning a major real estate auction
company, traveling the world selling cars, real estate, equipment and thoroughbred race horses for millions of dollars
and is now recognized as one of the world’s best bid-calling auctioneers. After attending Goshen College, Joseph
attended Missouri Auction School and quickly fell in love with the profession. At the age of 24, Joseph branched out and
acquired his real estate license. Joseph joined Real Estate Showcase Company in 2004 and purchased the company in
2008. Also in 2008, Joseph joined Barrett-Jackson’s elite auction team as its youngest member. In 2010, he joined the
auction team at Fasig-Tipton Auction Company. In 2011, Joseph won the coveted title of International Auctioneer
Champion. At the age of 30, he is the youngest IAC champion to date.
Tim Mast, CAI, AARE
Board Member of the National Auctioneers Association
Five Keys to Successful Real Estate Auctions
This seminar will touch on the five keys; deal qualification, strategic selection of
auction type, due diligence materials, marketing plans and contact management.
Biography
Tim is in his fifteenth year in the auction business and is Executive Vice President
at Tranzon Asset Advisors. He is a lifelong resident of southwestern Tennessee,
where he resides and has his office. Tim is a graduate of the World Wide College
of Auctioneering in Mason City Iowa, and successfully completed all course and testing work for his Tennessee Real
Estate Broker’s License, Auctioneers License and has gone on to become licensed in Arkansas, South Carolina and
Mississippi as well. Tim has completed the Accredited Auctioneer of Real Estate (AARE) course, provided through the
National Auctioneer’s Association Education Institute and has been awarded the Designation of AARE. He has also
completed the three year process of Certified Auctioneers Institute (CAI) training, which is offered through the University
of Indiana in conjunction with the National Auctioneers Association Education Institute. Tim has been awarded the
designation of CAI which is considered the most prestigious designation offered to auctioneers. Mr. Mast served on the
education committee for the Tennessee Auctioneers Association for several years. In 2006 he was installed as Vice
President for the western district of Tennessee, in 2008 he was elected to the position of President-Elect and on
December 6, 2009 was sworn in as President of the Tennessee Auctioneers Association to serve a one year term. He has
also served as the National Auctioneer’s Association Ambassador for the state of TN and in July 2014 was elected to the
board of directors of the NAA. In 2013 Tim was inducted into the Tennessee Auctioneer’s Association hall of fame and is
the youngest person in its history to receive that honor. Due to his success and dedication to the industry he has become
a sought after speaker on the subject real estate auctions. Tim also serves his community as a volunteer firefighter and is
active in several local civic organizations. Prior to his introduction and full time devotion to the real estate, and
accelerated marketing industry he owned and operated a successful home maintenance company and separately a credit
factoring firm. Tim has now divested of those companies and is fully dedicated to the clients he services throughout the
United States. Using his natural skill for negotiating coupled with a commitment to continuing education, he has been
exceptionally successful in working through large and complicated property transactions spanning approximately 30
states and three countries. As a young man, in connection with his family interests, he resided for a two-year timeframe
in Bolivia, South America, where he learned to speak fluent Spanish, growing up in his household he also learned and is
fluent in German. Tim’s family life is active; he lives with his wife Ruth Anne and their four children Lilah, Wyatt, Kaitlynn
and Peyton.
Will McLemore, CAI
Board Member of the National Auctioneers Association
Successful Online Real Estate Auctions
Online real estate auctions bring more bidders and more money.
Learn why and how to sell real estate at an online auction. We will
explore market trends, techniques and ideas to help you make every
online real estate auction a success.
Making Online Auctions Work
Those who have tried online auctions know they are a game changer.
Explore the tools and techniques you can use to tackle your first online
auction or continue to improve on your online auction systems and
processes.
Focus and Make More Money
Success in the auction business requires a single-minded, disciplined focus. You cannot be everything for everyone. Learn
how to establish a set of rules that will help you focus and make more money.
Biography
A native of Nashville, Tennessee, Will holds a BA from Yale University in New Haven, Connecticut. He studied
auctioneering at the Mendenhall School of Auctioneering in High Point, North Carolina and then went on to work in the
contemporary art department of Sotheby’s in New York. Will served as a salesperson and Regional Vice President with
J.P. King Auction Company, then developed the United States real estate auction division for Ritchie Brothers Auctioneers.
In 2006, Will founded McLemore Auction Company, LLC and opened its Nashville headquarters. He has sold more than
$75 million in real estate and personal property at auction. He served as Chairman of the NAA’s Education Institute and
is a past President of the Middle Tennessee Auctioneers Group and past Vice President of the Tennessee Auctioneers
Association. In 2015, he was elected to a three-year term on the NAA Board of Directors.
Scott H. Shuman, CAI
Board Member of the National Auctioneers Association
Slumdog Auctioneer
The presentation is based on actual experiences (successes and failures) in
the real estate world. Scott will share tips and strategies of what not to do.
If you are just starting your auction career or are a seasoned veteran, you
will want to make sure to attend.
Breaking Bad
Questions that should be asked to break from bad auctions to good ones. In
this interactive session, participants will also explore where and how to find
new business.
Biography
Scott is a real estate partner and Auctioneer for Hall and Hall Auctions. He has more than 29 years of auction experience.
He attending Missouri Auction School in 1986 and opened an auction firm shortly thereafter. He was awarded the 1997
and 2002 Auction of the Year awards from the NAA, as well as the prestigious Rose Award presented at the Certified
Auctioneers Institute. Scott has severed as an instructor for CAI and Trustee for the NAA Education Institute. In 2014, he
was elected to a three-year term on the NAA Board of Directors. He holds auction and real estate licenses in 21 states.
Scott and his wife, Krista, reside in Eaton, Colorado with their three children.
David P. Whitley, CAI, CES
Board Member of the National Auctioneers Association
How to Still Make Money with Small Estate Auctions
An interactive discussion about how to make money and conduct
auctions for estates that will gross under $10,000. We will discuss ways
to use guarantees, fees and commissions to make these auctions
profitable as well as the use of internet only auctions to sell the items in
place.
Create a Company Facebook Page and Use It to Build Your Business
This is an interactive class where the presenter will work with one
attendee in front of the group to create a Facebook company page right
then and place ads for an upcoming auction. Paid Facebook ads are the
hottest marketing opportunity for many auction companies currently.
Auctions and the Law
A basic level refresher class about how the law can and does affect us in the auction business. This broad class discusses
general principals and ideas. It is designed to hopefully keep you on the right side of the law and out of the courtroom.
Biography
David is the lead auctioneer for Rocky Mountain Estate Brokers and is the 2003 Colorado Champion Auctioneer. He is a
graduate of the Certified Auctioneers Institute and serves on the board of directors of the Colorado Auctioneers
Association. He served as a member of the Education Institute Trustees from
and as their chair in 2013-2014. In July
2014, he was elected to the NAA Board of Directors. David currently chairs the NAA Advocacy Committee.
Hannes Combest, CAE
Chief Executive Officer of the National Auctioneers Association
Using Effective Communication to Improve Your Business
You have been asked to speak at your local Rotary club about your business. It’s
a great opportunity because there are 50 business leaders from your community
that will be in attendance, but you have one major problem; you can bid call with
the best of them, but the thought of standing up in front of your friends and
colleagues scares you to death. This short program will help you learn how to
prepare your presentation so you can say ‘yes’ to the Rotary and ‘yes’ to more
business.
The Future of the Auction Industry
Five years ago, the Council on Future Practices looked at what is happening in the
auction industry. What has changed since that time and how has society
changed? This program could help you as you begin to conduct your own planning for the future.
Are You a Leader?
We talk about leadership as a ‘thing,’ but it tends to be more of a process. So what is it? How does it differ from
management and why do you need to be a leader in your business?
Biography
Hannes Combest was named as Chief Executive Officer for the National Auctioneers Association beginning in June of
2008. Prior to her work at NAA, she served members of the Golf Course Superintendents Association of America for more
than 12 years in various capacities. She has a master’s degree from Baker University and is a Certified Association
Executive. In 2014, she was awarded the NAA President’s Award of Distinction. Hannes is active in the American Society
of Association Executives as a member of the Research Committee and is past-president of the Kansas City Society of
Association Executives, which in 2005 awarded her the Professional Excellence Award and in 2010 awarded her the
Distinguished Association Executive award. She has four children and nine grandchildren.
Peter Gehres, CAI, CES
Education Institute Trustee and 2015 International Auctioneer Champion
of the National Auctioneers Association
How to Win | The Art & Science of Competitive Auctioneering
Winning an Auctioneer championship is more than a new suit and a catch
filler word. This course will motivate auction professionals through
practice, preparation and perseverance to become future champions and
ambassadors of the auction industry. Learn how to be a consistent
contender and a more effective Auctioneer. One- to two-hours.
Talking Fast | Public Speaking for the Auction Professional
Make the most out of every opportunity behind the mic. This course focuses on effective public speaking to advocate for
the auction industry and promote the auction method of marketing. One- to two-hours.
Bid Calling & the UCC 2-328
Licensed or unlicensed, the UCC 2-328 is a fundamental underpinning of the sale of chattels and real estate at live or
online auctions. This course focuses on the UCC 2-328 and its applications. This seminar is customizable for appropriate
Real Estate continuing education. One- to two-hours.
Don’t Post That on Facebook!
Business and personal branding management and influencing opinion coupled with a conversation on balancing personal
and professional life in the maturing space know as Social Media. Attendees will learn the social media interactions and
habits of successful users, as well as topics and posts to avoid. One- to two-hours.
Biography
Peter is a first generation auctioneer focusing on the sale of real estate, automobiles and significant collections at
auction. He holds a Bachelor of Science in Agriculture from Ohio State University, is a graduate of the Ohio Auction
School and Hondros College. He is the Past Auctioneer Champion of Michigan (2010), Indiana (2011) and Ohio (2015),
and is the current Vice President of the Ohio Auctioneers Association. Peter has served as a Trustee of the Education
Institute since 2014 and currently serves as Vice Chair. In 2015, Peter was named the NAA International Auctioneer
Champion, Men’s Division.
Jimmie Dean Coffey, CAI, AARE, ATS, BAS,
CES, MPPA
Education Institute Trustee of the National Auctioneers Association
Achieving Maximum Value for Your Seller
When, where and how to utilize the ‘multi par’ auction format.
When and Why? An Online Real Estate Auction Can Work
Understanding and addressing the needs and logistics of selling real
property online versus live on site. We will learn the online auction dynamics
while discussing Generation X and Y and why they prefer to bid online.
Appreciating & Understanding the Real Estate Appraiser
Understanding how the real estate appraiser thinks, the requirements of
their job and how we can learn and prosper from the real estate appraiser
while learning ways to qualify auction properties.
Absolute versus Reserve Auctions
A professional look at the considerations, obligations and liabilities that an auctioneer’s recommendation of selling
property either absolute or reserve can create.
Effectively Managing Bid Spotters
Bid Spotters will either create or eliminate an auction company’s growth opportunity. Good managers know how to
develop strengths and remove weaknesses from their company.
Moving Your Auction Business from Good to Great
A positive approach to getting your team engaged to create listing opportunities, how to make the presentation and
continue to build relationships in your community.
Biography
Jimmie Dean began his auction and real estate profession in 1983, upon graduation from the Reppert School of
Auctioneering. He was married in 1984. He and his wife have two children. Jimmie Dean and his wife Phyllis are very
active in their church as small group leaders as well as Jimmie Dean being a Deacon. Since 1983 he has conducted many
successful auctions across Indiana as well as across the Country. Jimmie Dean held an Indiana real estate salesperson
license from 1985 - 1988. He received an Indiana Real Estate Broker license in 1988. He has been selling real estate both
as a licensed real estate broker and at auction since 1985. Jimmie Dean has conducted the sale of residential homes,
vacant land and commercial real estate nationwide. He has been very successful in the sale of real estate, fundraising as
well as personal property such as business liquidations, business surplus, estates as well as farm and construction
equipment. He has become a well-known name in the market when the word auction is mentioned. Jimmie Dean
conducts over 75 auctions annually. Jimmie Dean has been an Indiana licensed appraiser since 1996. That coupled with
his experience and product knowledge has allowed him to complete hundreds of property appraisals including both real
estate and personal property.
Janine Huisman, CAI, ATS, BAS, GPPA
Education Institute Trustee of the National Auctioneers Association
Online Auctions
Online auctions are here to stay. This seminar will walk through issues of how,
when and why. How and where to start? When is it the right time to start and
how do you decide between online and live auctions? This seminar will cover the
do’s, the don’t’s and the maybe’s of the online auction industry. Janine’s family
company has been doing online auctions for many years and she will share their
experience and expertise.
Body Language and Communication
Everyone sees it. Everyone thinks they know. Do you? 93% of communication is non-verbal and 55% is body language.
Most people take only seven seconds to make a judgement when the first meet you. Find out how your body language is
helping or hurting you from closing the deal, working with your employees, or working with consignors and buyers. This
seminar can be designed for specific or general discussions from 30 minutes to two hours.
Biography
Janine is a third generation auctioneer. She grew up in the auction business and has been involved in the family business
full time for over 10 years. Janine now resides in Elk Grove, California and is the General Manager for Huisman Auctions,
Inc. She conducts and prepares many appraisals both in California and surrounding states. She has completed and
received her certificate from Certified Auctioneers Institute (CAI), a three year continuing education program. She is a
member of the National Auctioneers Association, currently serves as a Trustee for the NAA Education Institute, and is a
member of the Board of Directors for the California State Auctioneers Association, and does many charity auctions
throughout the year.
Tom Jordan, CAI, AARE, ATS, CES, MPPA
Education Institute Trustee of the National Auctioneers Association
Introduction to Real Estate Auctions
Attendees will learn the benefits of real estate auctions, common
types of auctions, how to qualify properties and sellers, the auction
process, elements of the real estate proposal and a look at case
studies.
How to Prepare an Auction Proposal to Seal the Deal + A Post
Auction Report to Get You Referred
Attendees will walk away with a template for an auction proposal and
a post auction report. They will also experience a live mock sales presentation using the ‘Proposal to Seal the Deal’ as
well as cover case studies.
Appraising to Grow Your Business
This topic will show you how to expand your volume of business and create new income opportunities by becoming a
qualified personal property appraiser.
Biography
Tom is a first generation Auctioneer. He has served on several committees within the NAA and is currently serving his
first term as an NAA Education Trustee. Tom has presented at the NAA Conference & Show many times on various
topics. He is licensed as an Auctioneer and Real Estate Broker in North Carolina, South Carolina and Virginia. He also
holds a Masters Personal Property Appraiser designation. He has conducted auctions from the Outer Banks of North
Carolina to Las Vegas. For the past 15 years, Tom has been the president of Carolina Auction & Realty in Raleigh, North
Carolina. The company focuses on bankruptcies, bank work outs, liquidations, estates, real estate and appraisals. Tom is
a graduate of North Carolina Wesleyan College.
Robert S. Weiman, CAI, AARE, ATS, BAS,
CES, GPPA
Education Institute Trustee of the National Auctioneers Association
Google Kung Fu and Website Karate for Auctioneers
This class will teach you five ways to improve your website to get
Google to notice it. Topics included in this discussion are keywords
and how to use them, YouTube marketing made simple, natural
language in regards to Google, links and other attributions, and
crawdad fishing (how to apply what you have learned. This class can
be taught as a two-, three- or four-hour course.
Using Google for Research
This hands-on class will introduce you to searching techniques using special Google searches. Topics included in this class
are understanding Google operator searches, using Google trends, using Google goggles, using Google places, and using
the Google graph. Make your life easier by understanding more about Google and how it can be used. Two-hour class.
Auction Safety
There are many ways to be injured as an auction professional and many of these ways are not as obvious as you might
think. As a formed Licensed Master Electrician, Rob sees auction hazards that many people in the industry might not
notice. This class will cover several areas to help mitigate your risks. Included in the class will be electrical safety, ladder
safety, equipment safety and heart safety. This can be taught as a one- or two-hour course.
Social Media for Auction Professionals
Confused about social media and wondering where to start? This class will cover six of the largest social media sites and
how to put them to good use – Facebook, Google+, YouTube, Twitter, Tumblr and Pinterest. This class explains why you
need social media and how to get the job done without losing your mind. It is a four-hour class.
Biography
Rob Weiman is an auctioneer and auction educator, and the President of Mound City Auctions of St. Louis, Missouri. His
company has set over 600 World Record Prices selling collectibles from vintage comic books to Stan Musial's game, used
glove to Civil War items. Rob is the President of the Missouri Professional Auctioneer's Association and is serving his third
year of a three-year term as a Trustee of the NAA Education Institute. Rob conducts benefit, real estate, estate,
liquidation, business, collectibles, consignment and vintage comic book auctions, and conducts personal property
appraisals.
Tammy Tisland
2015 International Auctioneer Women’s Champion of the National
Auctioneers Association
The Psychology of Realistic Seller Expectations in the Real Estate
Auction Market
Wishful thinking, the fear of being taken advantage of and reluctance to
“leave money on the table” are a few of the obstacles to a successful
outcome when we let Seller’s false optimism take control. This
informative seminar focuses the psychology of setting up our Seller’s for
a successful and realistic outcome. Seller’s motivation level can affect
how they see the facts, how they interpret your analysis, and how they
respond to buyers’ reactions. You will discover the attributes of a
motivated seller and learn ways help them decide upon a realistic “Sold” price.
Kick Yourself in the Backside!
It’s a really great motivational tool. It’s sort of like the carrot and the stick, only more effective. Ever had a bad day?
Ever lose an auction you thought you had? Ever had someone say yes to you and three days later just evaporate? How
do you react to these situations? Be prepared to be motivated to overcome the symptoms that keep you from achieving
your goals and winning those contracts. We will cover many of the winning secrets that I have employed to becoming
the 2015 International Auctioneer Champion – Women’s Division and applied these same secrets to becoming not only a
great bid caller but a great business person.
Biography
Tammy has 15 years of professional marketing expertise and has specialized in the auction method of marketing since
2000 as a professional auctioneer with a focus on land and real estate, equipment, firearms and specialty collections
auctions. She works as an Auctioneer and Realtor with United Country Aasness Auctioneers. As an accomplished
auctioneer, she and her team have conducted well over 6,000 auctions. Her auction team is second to none with
numerous marketing awards and state and international champion Auctioneers. Tammy also enjoys working as a
contract auctioneer conducting wholesale auto auctions and others. For well over a decade, Tammy has been a servant
to the Auction industry and Veteran’s organizations. She is a member of the Patriot Guard Riders, the American Legion
Riders, the American Legion Auxiliary, the Minnesota State Auctioneers Association Board of Directors and Welcoming
Committee and is the reigning titleholder of the Women’s Division of the NAA International Auctioneer Champion.
Tammy enjoys riding with the ‘wind in her hair’, enjoys the north woods of Minnesota and, of course, her family.