modern luxury brides CHiCAGo soCiAl

8TH ANNIVERSARY ISSUE!
CHICAGO SOCIAL
ALL FOR
LOVE
FASHION FORWARD
NAEEM KHAN, REEM ACRA, VERA WANG...
2014’S MOST GLAMOROUS GOWNS
Palazzo’s Big Move to Bucktown
Day-of Baubles by David Yurman, Restoration
Hardware’s New Registry Offerings and More
Reception Perfection at Thompson Chicago
Unforgettable
Chicago Couples!
RUNWAY REDUX: From Peekaboo
Cutouts to Spaghetti Straps, Aisle Style
is Sexier Than Ever!
PLUS
Honeymoon Bliss at the
Regent Palms in Turks and Caicos
M O D E R N L U X U R Y. C O M
M O D E R N L U X U R Y. C O M
Regent Palms in Turks and Caicos
Honeymoon Bliss at the
Chicago’s Only True Luxury Wedding Magazine: from the publishers ofPLUS
CS—Chicago’s award-winning luxury
lifestyle magazine—MODERN LUXURY BRIDES ChICagO SOCIaL is the essential wedding resource for the stylish,
affluent bride and groom. featuring everything from couture wedding fashions to luxurious venues, coverage of
Chicago’s most extravagant weddings and a photo gallery of our favorite Chicago couples. MODERN LUXURY
BRIDES’ oversized, glossy book is the ultimate tool for the local FASHION
bride
and groom that expect the very best.
FORWARD
Chicago Couples!
Unforgettable
is Sexier Than Ever!
Cutouts to Spaghetti Straps, Aisle Style
RUNWAY REDUX: From Peekaboo
Reception Perfection at Thompson Chicago
Hardware’s New Registry Offerings and More
Day-of Baubles by David Yurman, Restoration
Palazzo’s Big Move to Bucktown
2014’S MOST GLAMOROUS GOWNS
NAEEM KHAN, REEM ACRA, VERA WANG...
LOVE
ALL FOR
aLsO FROM THE PUBLIsHERs OF MODERN LUXURY BRIDES CHICAGO SOCIAL:
CS | NS MA G A ZiNE | froNt DES K Ch iCAGo | M oD ErN L uxury iNt EriorS Ch iCAGo | M EN’ S BooK Ch iC A G o | C h A r i ty & So C i A L D AtE B o o K
THE MODERN LUXURy BRIDEs NETWORK
MoDErN Lux ury B riDES AtLA N tA | MoD ErN L uxury BriD ES CAL if orNiA | M oD ErN L uxury BriD ES Ch iCAGo S oC i A L | M o D E r N L u x u ry B r i D E S N o rth Sh o r E
MoDErN Lux ury B riDES D AL L AS | M oD ErN L uxury BriD ES h ouS t oN | M oD ErN L uxury BriD ES S ou th fL o r i D A & th E C A r i B B E A N
CHICAGO SOCIAL
200 W huBBArD St
8th fLoor
ChiCAGo, iL 60654
312.274.2479
8TH ANNIVERSARY ISSUE!
publishing sChedule
fall/winter 2014
the market
the chicago
wedding
market has
an estimated
value of $1.4
billion in 2014.
chicago
will host
an estimated
54,747
weddings in
the coming
year.
spring/summer 2015
81%
of MODERN
LUXURY BRIDES
rEADErS SPEND
$50,000 to
$200,000 oN
thEir WEDDiNGS,
CoMPArED to
thE NAtioNAL
AVErAGE of
$26,000.
82%
of MODERN
LUXURY BRIDES
rEADErS tAKE
ACtioN AS A
rESuLt of rEADiNG
our MAGAZiNES.
AD CLoSE: May 1
AD CLoSE: NOv 1
MAtEriALS DuE: May 1
MAtEriALS DuE: NOv 1
oN SALE: JUN 15
oN SALE: DEC 15
Each issue of MODERN LUXURY BRIDES has a six-month shelf life.
e d i t o r i a l p l at f o r m
MODERN LUXURY BRIDES is Chicago’s only luxury wedding magazine focused
on the local market. With every article, our discriminating editorial team leads our
readers through the best of what the city has to offer its savviest brides and grooms.
our award-winning content presents compelling local coverage of the finest in
wedding fashion, venues, vendors and more.
modern luxury brides regularly features
the best in couture wedding fashions, sparkling jewelry, debonair menswear,
enchanting reception sites, over-the-top catering, the savviest local wedding and
event planners, trendsetting floral and event design, beautiful cakes, unique
invitations, the latest in hair and makeup, hot honeymoon destinations, coverage of
the most extravagant local and destination weddings, plus pages and pages of local
wedding resource information
SourCES: 2005-2012 the Wedding report; GfK Mri MoDErN Luxury BriDES 2011 reader Profile Study, Audience: $150K+; AAM Audited
Controlled Commercial
Distributed to exclusive luxury venues in the Chicago area , plus
upscale bridal salons, jewelers, high-end retailers, premium bridal
events, and targeted CS news box locations in the Downtown, Lincoln
Park, North Shore and other prominent areas reaching the most affluent
erika dufour
marcin cymmer
and upscale consumer base.
events & promotions
Events & Promotions Exclusive distribution through Modern Luxury
Brides’ two signature wedding events, “An Evening of Bridal Luxury”
with Vera Wang and “An Afternoon of Bridal Luxury” on Oak Street,
and more than 200 other premium bridal events and trunk shows as
distribution
targeting the
most affluent
couples in
chicago and
beyond
100,000
annual circulation
ABC audited and guaranteed
seen in our Calendar of Events throughout the year.
N e w s s ta n d s a l e s
Select and limited distribution to newsstands throughout Chicago
and suburbs—targeting the highest economic, geographic areas.
Newsstands such as Barnes & Noble, specialty grocers, and other
boutique bookstores.
our model
Modern Luxury Brides Chicago
Social is the leading luxury bridal
magazine, with unmatched readership,
distribution and demographics providing
wedding professionals with the most
comprehensive, focused advertising program.
vip mail
Vip Mail Mailed directly to CS’s own exclusive list of pre-registered
brides, top event planners and clientele.
D i g i ta l D i s t r i b u t i o n
All issues are available in app format for most digital readers,
including Android, iPad and iPhone, and as digital editions on
chicagoluxurybrides.com
350,000
annual readership
Subscribers & Promotional
Subscriptions are available through chicagoluxurybrides.com
SOURCE: 2011 GfK MRI MODERN LUXURY BRIDES Reader Profile Study, Audience $150K.
AAM Audited.
69%
of our readers
prefer to buy
luxury brands
bride & groom basics
Average age............................................................................................... 30
College grads........................................................................................... 78%
Household income...........................................................................$140,500
Net worth................................................................................... $1,049,000
Home value.....................................................................................$732,000
Investment portfolio..........................................................................$400,700
Reader Engagement
Readers per copy........................................................................................ 3.5
Average time reader spends with an issue ........................................75 minutes
Average time reader keeps copy..................................................... 3.7 months
who is reading
modern luxury brides?
Purchasing Power
Appealing
to the Most
Active Luxury
wedding
Consumer
Visited or contacted an advertiser (as a result of reading).............................. 82%
Spent $5,000+ on Jewelry (past year)......................................................... 14%
Bought Clothing (past 30 days)................................................................... 89%
Bought Beauty Products (past 30 days)........................................................ 88%
Drank Top Shelf Liquor (past 90 days)......................................................... 93%
S o p h i s t i c at i o n
Go to museums......................................................................................... 69%
Attend live theater..................................................................................... 50%
Goes to art galleries.................................................................................. 48%
27-34
average age range
of modern luxury
brides readers
Attends charity events................................................................................ 42%
T r av e l
Travelled internationally (past 3 years)......................................................... 71%
Have traveled to Mexico............................................................................ 61%
Have traveled to Hawaii............................................................................ 38%
Plan to travel domestically (coming year)...................................................... 77%
SOURCE: 2011 GfK MRI MODERN LUXURY BRIDES Reader Profile Study, Audience $150K. AAM Audited.
We are the magazine of choice for the
finest luxury wedding brands and the
influencers in our community.
[digital savvy]
modern luxury
brides delivers
the luxury
local wedding
market like
no other
20,000+
digital readers
We have a higher number of app
downloads and more interaction
with our apps than any other local luxury
wedding magazine. Our extensive email
database and a thriving social network of
active Facebook fans and Twitter and
instagram followers further enhance our
digital engagement with readers.
Luxury Lifestyle, Affluent
Influencers, the Best Neighborhoods
We reach our wedding audience
via print with an unmatched blend of
direct residential mail, controlled luxury
wedding retailers, newsstand and
event distribution throughout Chicagoland.
This happens selectively in only the
top neighborhoods and retail zones of
Chicago and the suburbs, delivering
to an unparalleled audience.
ANDREW BURKLE
the network
We host and support 200+
luxury wedding events
throughout Chicagoland.
our PrEMiEr ADDED VALuE PACKAGE, “AD PLuS 8”
a d d e d va l u e
over $5,000
worth of
additional
marketing
deliverables
MODERN LUXURY BRIDES offers not only the largest advertising
space, but also the most comprehensive package of deliverables,
giving our advertising partners 360-degree branding capabilities
across multiple media platforms.
1 full editorial listing in MODERN LUXURY BRIDES
Marketplace section, featuring company information, phone
number, website and write-up
2 exClusive online listing on our website, csbrides.
com, features company information, phone number, write-up, direct
links to your website, email, facebook, twitter and instagram to over
41,000+ monthly impressions and more than 14,000+ monthly
unique visitors.
3 event marketing opportunities with MoDErN
Luxury BriDES includes two signature events: Afternoon of
4 vip bridal leads lists derived exclusively from MoDErN
Luxury BriDEs’ two signature luxury bridal events providing:
bride’s name, address and wedding date (upon request).
5 Custom bridal show support includes e-blast and
calendar listing in-book and online as well as facebook and
twitter postings. Note: bridal event/trunk shows only.
6 #1 digital magaZine for weddings providing
a direct link to advertiser website with sharing/searching
capabilities. MODERN LUXURY BRIDES’ digital edition is audited,
connecting to more than 20,000 unique views and growing. Now
available anywhere in the world for added circulation.
7 #1 soCial networking sourCe for ChiCago’s
engaged Couples, providing facebook and twitter postings
for advertiser’s special promotions to reach our subscribers of
more than 8,100+ and growing.
Bridal Luxury and Evening of Bridal Luxury. Luxury Swag Bags
are given to 225+ of Chicago’s most discerning brides-to-be
at each event. Plus, receive comp ViP passes for your brides to
attend each event ($90 value per ticket)
8 exClusive member logo for use on your website,
business materials or signatures as our
preferred partner.
EVENiNG of BriDAL Luxury
MODERN LUXURY BRIDES’ annual signature event, Evening of Bridal Luxury,
takes place in March and features an exclusive runway show by Vera Wang,
exquisite culinary creations, lavish décor by heffernan Morgan and benefits
Bright Pink. Plus, swag bags filled with special bridal gifts from luxury brands and
special offers from local favorites throughout the city.
the Crowd More than 350 to 400 stylish, affluent Chicago brides who expect
the very best and their guests.
events
signature
affairs with
access to
chicago’s
elite engaged
couples
the venue the Langham hotel, Chicago
AftErNooN of BriDAL Luxury
the oak Street Council and MODERN LUXURY BRIDES will team up in September
for the eighth annual Charitable Wedding Walk, benefiting the American heart
Association. Brides will congregate at the Private Dining rooms of Spiaggia to
receive their totes and passports detailing the participating boutiques, such as
Vera Wang, Kate Spade, Waldor Astoria and David yurman, among others.
At the conclusion of their supreme bridal experience, guests will take home a
swag bag filled with extraordinary gifts from oak Street’s most exclusive bridal
destinations.
the Crowd More than 400 stylish and affluent Chicago brides and their
guests will gather for this one-of-a-kind event.
the venue the festivities begin at the Private Dining rooms of Spiaggia, and
the walk continues down oak Street to the Waldorf Astoria, with an after-party at
one of the Gold Coast’s favorite restaurants, Del frisco’s.
“Within the first weekend of the issue’s
release, our ad was paid for. i even had one
bride tell me that in the Summer issue, alone,
she fell in love with rings from me, found
a florist, and secured an on site wedding
day coordinator. thank you for a stunning
publication. i look forward to working
together for many seasons in the future.”
JULIE HOROWITZ, Virtu
“MODERN LUXURY
BRIDES’ editorials are
always stylish, and the
clientele it draws is best
suited for our bridal
salon. ultimate Bride and
MODERN LUXURY BRIDES
are a perfect marriage!”
ELENa GRaPsas,
uLtiMAtE BriDE
r e s u lt s
what our
advertisers
are saying
about modern
luxury brides
CHiCAGo
soCiAl
“MODERN LUXURY BRIDES has
been our window to the couture
world. thank you for knowing
just how to express our exquisite
experience and couture product
to the outside world!
your reputation is beyond
spectacular; no other magazine
can touch what you do!”
aMaNDa BONNELL,
BELLE ViE BriDAL CouturE
“i couldn’t believe that MODERN
LUXURY BRIDES had only been
out two days and i already had
a bride come into the store with
the magazine in hand saying she
saw our ad in MODERN LUXURY
BRIDES. She bought shoes,
a veil and her jewelry!”
sUsaN JaBLONsKI,
thE LEft BANK
“i just wanted to thank MODERN LUXURY BRIDES
for the great attention it has brought us at
Jenny yoo Collection. i’ve had many brides come
in with the advertisement ripped out from the
magazine inspired and desiring to see it in person!
MODERN LUXURY BRIDES has brought us great
recognition in the Chicago market! We’re
so glad to be a part of it! thanks again!”
JENNy yOO, JENNy yoo CoLLECtioN
“We’ve been advertising with MODERN LUXURY BRIDES for about three years now
and found it extremely beneficial to be associated and partnered with their stylish
magazine. the publication is geared toward a discerning clientele that appreciates
high quality services and products; the editorials offer great insight to its readers and
attract those that appreciate the fashion-focused approach that Carasco Photography
takes. MODERN LUXURY BRIDES has strong relationships with their magazine
partners and are always happy to connect like-minded professionals so there is a
two-tiered benefit with being a part of the MoDErN Luxury community.”
CaRa Nava, CArASCo PhotoGrAPhy
Agent Provocateur
advertisers
modern
luxury brides’
distinguished
brand partners
interContinental Chicago
radisson blu Aqua
ravinia
Barneys New york
the James Chicago
Belle Vie Bridal Couture
Jewels of Lake forest
razny Jewelers
the Blackstone
Jenny yoo
the ritz-Carlton
Bloomingdale’s
Jimmy Choo
Sidney Garber
Browning & Sons
Junior League of Chicago
Carson Pirie Scott
JW Marriott
Sofitel
Cartier
Kate Spade
CD Peacock
Krug
Christian Louboutin
Lanvin
Conrad Chicago
Lester Lampert
David yurman
Macy’s
the Drake hotel
Marshall Pierce
Dom Perignon
Millenium Knickerbocker
four Seasons hotel
Neiman Marcus
Steve Quick Jeweler
the Sutton Place hotel
Swissotel
thompson hotel
tiffany & Co
tom ford
trump international hotel
ultimate Bride
Van Cleef and Arpels
Geneva Seal
Nicole Miller
the Godfrey hotel
Nordstrom Wedding Suite
Graff
oak Street Council
Victoria’s Secret
harry Winston
Palmer house hilton
Veuve Clicquot
hermes
Park hyatt
Waldorf Astoria
hotel Arista
the Peninsula Chicago
the Wit
hotel Chicago
Perrier-Jouët
and on and on...
Vera Wang
the
modern luxury
network
national
Reach,
community
Expertise
Modern Luxury is the preeminent luxury lifestyle publisher in the US with 45 titles spanning the top markets in America.
Whether it’s a revealing celebrity profile, a special feature on the chicest trends in design, cutting-edge fashion spreads or an
in-depth review of city hot spots, Modern Luxury excels in capturing the urbane metropolitan lifestyle. Modern Luxury
benefits from the management services of Cumulus Media. As the nation’s second-largest broadcaster, Cumulus Media operates
more than 500 radio stations in 120 US cities, reaching 200 million listeners each week.