Presenter’s name goes here Presenter’s job title goes here 1

Presenter’s name goes here
Presenter’s job title goes here
Google Confidential and Proprietary
1
Agenda
Internet use in the UK
Business benefits of a website
The Getting British Business Online campaign
Overview of the website wizard
Questions
2
Consumers have moved online...
70% BB at home
90%
Must have
broadband
within a month
Hours online
80%
Internet users
compare prices
and options
17p spent online
41m
People are
online in the UK
You tube / iTunes
1 in 3
Consumers
post a comment
online in a
typical week
17p
In every pound
is spent online
Hours online
15
hours
Of videos
uploaded to
YouTube every
minute
....and are spending more and more time there.....
Individuals now spend
52 minutes
online daily (up by 15
minutes since 2007)
Source: Enders Analysis based on Nielsen / OKOM, BARB (Q4 2009)
For every 100 minutes
spent watching TV,
14 minutes
are spent online
4
...and its no longer just
‘the kids’ using it..
61% of internet
usage in the UK is
by over 35’s
Source: Enders Analysis based on Nielsen / OKOM, BARB (Q4 2009)
Five reasons every business needs a website:
1. Get found online by new customers
2. Enter new markets beyond your immediate area
3. Engage with existing customers about new products & special offers
4. Sell direct to customers
5. Generate leads for offline sales/marketing to convert
6
+2,000,000 UK businesses do not have a website
In 2010 together we aim to help 100,000 businesses online with
their first website, for free
7
How are we going to help 100,000 small businesses?
1. Website creation wizard: we’ve simplified the process of website
creation to completing a simple form, and takes just 20 minutes
2. Partners: +1,000 partners across the UK who are committed to
helping businesses get online
3. Training: A certified IT qualification (ITQ) developed especially for
doing business online
8
With the website wizard you can create a new business
site with a .co.uk address in just 20 minutes, for free
9
Websites can be customised further with more
pages, new designs and images, all for free
10
Get started today
www.getbusinessonline.co.uk
11
Questions?
12