Grupo Salinas
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Grupo Salinas
Contacts Letter to Our Readers ContenT FEBRuary 2015 ISSUE 84 Totalplay Fastest Gun in the West Grupo Salinas’ firm Totalplay offers telecommunications services on fiber optic cable direct to the home with the highest Internet speed in the Western Hemisphere, according to the most recent Netflix ISP Speed Index. The study measured the average net speed, registering Totalplay at 3.53 megas per second (mbps), 40% above Telmex, which registered 2.09 mbps. It was even 5% faster than Verizon’s FIOS service, the fastest in the United States. >> Letter to Our Readers @lecharte This month we have the confirmation of Totalplay as the fastest network in Mexico and the rest of the Western Hemisphere, according to Netflix, thanks to its innovative direct-to-the-home fiber optic network, surpassing even US and Canadian providers. This is a guarantee for customers who value entertainment and connectivity. We are also pleased to announce that the elektra.com.mx portal has a new look. Customers will be able to make their purchases even more easily, safely, and reliably, with a greater array of products and forms of payment. For its part, Advance America improved its customer service in the United States through its call center, increasing its capabilities for better serving loan applicants. Azteca continues boosting its position as one of the world’s most important producers of Spanish-language television content with the premieres of new entertainment programs and novelas that promise to please broad audiences. Our shared social value activities are growing and offering new opportunities for transforming the community, like the recently inaugurated Casa de la Música de Viena in Puebla. This space will promote music as a tool for forging better human beings. The FIRST Robotics time of year is here, and we will soon know who the young winners will be who will represent our country in this international robotics competition. We have also put out the call for the seventh Limpiemos Nuestro México, the country’s biggest trash collection campaign. In addition, in this issue, we review the energy-management activities for which our group is a point of reference nationally and internationally. I hope you enjoy this issue, and, as always, I thank you for your interest in Grupo Salinas. Luis J. Echarte 2 editorial Totalplay, Synonymous with Technological Innovation Internet use is constantly on the rise. In 2006, Mexico had 20.2 million users, and by 2013, that figure had increased over 150% to 51.2 million, according to the Mexican Internet Association (Amipci) and INEGI data. This substantial jump in the number of users demanding quality services requires providers to develop cutting-edge infrastructure to deal with the needs for greater efficiency, reducing intermittencies in connectivity, and higher speed data transmission. This can only be achieved with cutting-edge technology and greater broadband-service coverage; for that, fiber optics offer indispensable advantages. 3 Since its onset, Totalplay has innovated by offering the first telecommunications services package with the advantages of fiber optics directly to the home. Today, the company is seeking to increase its coverage to Mexico’s 22 largest cities; to do that, it will substantially increase its investment in broadening its fiber optic network while the competition grows by acquiring small regional firms with less advanced technology. The Grupo Salinas company was recently recognized as the firm that offers the fastest Internet service in all of the Americas. The distinction encourages us to continue to bet on innovation, a quality that is the trademark of our businesses. CONTENt In an emotionallycharged event at La Constancia Mexicana, the national headquarters for the Esperanza Azteca Symphony Orchestras... Continue > PáG. 6 Continue > PáG. 13 El Trece presented its new production, Así en el Barrio Como en el Cielo... Continue > PáG. 7 Grupo Elektra’s e-commerce portal was recently revamped to offer a more attractive, functional... The premiere of the game show Todo o Nada was a hit and marked the return of Mauricio Barcelata to El Trece as a host.... Continue > PAG. 12 Ricardo Salinas Inaugurates La Casa de la Música de Viena ....................6 elektra.com.mx Gets a New Look ..................................................................... 7 Advance America Strengthens Customer Service .......................................8 Grupo Salinas, a Point of Reference for Energy Management ................9 Date Set for the Seventh Limpiemos Nuestro México! .................................... 10 Teamwork, a Challenge for the 2015 FIRST Robotics Contest ................ 11 Todo o Nada Chalks Up Big Success ............................................................. 12 Premiere of Así en el Barrio Como en el cielo ............................................ 13 Sophie Supports Female Entrepreneurs ....................................................... 14 The Best of Social Networks ............................................................................ 15 The Best of the Blog ........................................................................................... 16 Contacts...................................................................................................................17 4 (continued) Totalplay, Fastest Gun in the West After these results, the Grupo Salinas announcement that it was going to strengthen Totalplay and broaden its services to more cities in Mexico opens up favorable expectations for thousands of consumers. 5 home, allowing for very high-speed data transmission,” said Eduardo Kuri, the Totalplay CEO. “Totalplay’s commercial offering includes high-capacity Internet packages that “All this is the result of creating the lar- range from 10 to 300 mbps, facilitating gest network of advanced infrastructu- the use of any application with better rere based on fiber optics directly to the sults,” said Totalplay CEO Eduardo Kuri. Music as a Vehicle for Transformation Ricardo Salinas Inaugurates La Casa de la Música de Viena Ricardo Salinas, Rafael Moreno Valle, and Mexico’s Foreign Relations Minister José Antonio Meade Ricardo Salinas with Puebla Governor Rafael Moreno Valle and his wife, Martha Érika Alonso Rafael Tovar y de Teresa, president of Conaculta “We are convinced that music will play a preponderant role in the reconstruction of the social fabric of our country.” Ricardo Salinas www.ricardosalinas.com/blog In an emotionally-charged event at La Constancia Mexicana, the national headquarters for the Esperanza Azteca Symphony Orchestras, Ricardo Salinas inaugurated La Casa de la Música de Viena in Puebla, in the company of state Governor Rafael Moreno Valle and other distinguished guests. “This space will be emblematic and a paradigm for the process of inducing musical culture as a fundamental tool for forging new citizens and better human beings,” said Ricardo Salinas. “At Grupo Salinas, we’re convinced that music transforms lives.” He recognized that bringing such an important project to Mexico is a true privilege and that it was only possible thanks to a team of visionaries from private business, government, and society. He also emphasized that creating shared social value is fundamental for generating a virtuous circle that can help us achieve the cultural change Mexico needs. 6 Buy Safely On Line elektra.com.mx Gets a New Look Grupo Elektra’s e-commerce portal was recently revamped to offer a more attractive, functional, user-friendly site with a broader offering of products and forms of payment. In addition to merchandise that can be found in stores, the Internet site offers some exclusively online products like larger and curved screens, washer-dryers, and baby products, among others. elektra.com.mx offers a catalogue of more than 1,000 products classified in 15 categories. By December 2014, the site had registered seven million hits from more than 1,000 locations throughout Mexico. The site is secure and user-friendly. Payments can be made using safe-guard credit or debit cards, electronic transfer, in-person deposits at Banco Azteca branches, or in supermarkets. In addition, goods can be sent to the closest Elektra store or the customer’s home. The site is protected by Accertify, Trustwave, and Norton Secured, companies that safeguard information against viruses, online threats, identity theft, and fraud, and have the seal of approval of the Mexican Internet Association (Amipci). elektra.com.mx is growing dynamically and plans to offer even more exclusive products and important features to customers who buy online. Visit: 7 www.elektra.com.mx www.elektraonline.com www.tiendaelektra.com Advance America 8 Strengthens Customer Service Infrastructure Growing Convenience and accessibility are important factors for consumers when they choose a financial service provider, and easy communication with a company is key. In that vein, in autumn 2013, Advance America opened up a new national call center to communicate better with its customers. “Advance America is committed to offering excellent service to its customers. The call center expands our clientele’s possibilities of getting the service they want, when they want it.” Patrick O’Shaughnessy, Advance America CEO The center began as an automatic response system in South Carolina to deal with customer calls after working hours at some points of sale. Since then, the automated system has broadened out to respond to calls for more than 1,000 locations. Many of these calls are from customers who want more information about a product, are looking for the closest Advance America office, or who have a question about payments. In 2014 alone, more than 1.3 million inquiries were dealt with. Advance America recently increased the center’s capabilities to better serve consumers seeking loans. Operators can answer callers who get busy signals at outlets, follow-up online requests, and send customer loan applications to points of sale. The company also launched a pilot collections program that allows call center agents to collect overdue loans, letting store personnel focus on customers. The call center’s growth has contributed to broadening out the services offered to habitual clients at the same time that the company is now reaching a new user base of people who prefer to be waited on online or by mobile units. Nationally and Internationally Grupo Salinas, a Point of Reference for Energy Management Adriana Salazar, Director of the Grupo Salinas Energy Treasury, explains the steps forward made by our companies Grupo Salinas is a collection of dynamic, innovative, constantly growing companies that are now a point of reference for responsible use of resources. We demonstrated this in 2014 when we actively participated in energy efficiency forums held in Mexico City. We were also invited to a conference for National Autonomous University of Mexico (UNAM) students to share the challenges and results of appropriate use of energy. Public institutions like the National Commission for the Efficient Use of Energy (CONUEE), the National Committee for Productivity and Technological Innovation (Compite), and the Ministry of Energy (Sener), among others, recognize our energy efficiency system as a success story due to its results and implementation in the business world. Inauguration of the event supported by the German Cooperation Agency We have also worked jointly with the Germany Cooperation Agency in Mexico with the aim of training and empowering society in matters of efficient energy use with a gender perspective. This initiative has been internationally recognized by the German press. This and other achievements are the result of the commitment of all of us working at Grupo Salinas to use natural resources efficiently, showing that our companies have a high sense of environmental responsibility. We are one of the first companies in Mexico to sign an agreement with the Association for the Normalization and Certification of the Electricity Sector (ANCE) to guarantee the efficiency of our energy installations. 9 in Mexico Join In and Participate Date Set for the Seventh Limpiemos Nuestro México! Javier Medrano, Bimbo corporate marketing director; Esteban Moctezuma, executive president of Fundación Azteca; Cuauhtémoc Ochoa, vice-minister of the environment and natural resources; Decio de María, general manager of the Liga MX; and Froylán Gracia, coordinator of the Pemex board S u n d ay September 20 Committed to fostering a culture of appropriately handling trash, Grupo Salinas, through Fundación Azteca, called for participation in the seventh Limpiemos Nuestro México, the country’s biggest clean-up campaign, on Sunday, September 20. This initiative was conceived by Ricardo Salinas. Its aim is to create awareness about the need to solve the trash problem. It promotes the participation of companies, organizations, government, and civil society to work as a team for this cause. From the first day of clean-up in 2009, Limpiemos Nuestro México has involved millions of people every year in improving the environment by cleaning streets, schools, parks, lakes, beaches, oceans, rivers, ravines, forests, etc., not only in our country, but also in El Salvador, Guatemala, Peru, and China. The contests Environmental Leaders in the Community, Recycle, Mexico’s Cleanest Cities, and Proudly Clean Cities are all part of the campaign. 10 Find out guidelines for participating at www.limpiemosnuestromexico.com Youth Robotics Competition What is the FIRST Robotics Competition all about? Designing accessible, innovative programs to build self-confidence, knowledge, and abilities at the same time that it motivates young people to seek opportunities in science, technology, and engineering. go to: www.usfirst.org. Teamwork, Challenge for the 2015 FIRST Robotic Contest The challenge to overcome in building robots is the recycle rush, a game about recycling that will emphasize teamwork at the 2015 FIRST Robotics Competition, said the contest’s creator, Dean Kamen, about the event launched in more than 100 cities worldwide in January. Betting on science and technology is key for developing any nation. That is why Ricardo Salinas is promoting the project for the third year in a row through Grupo Salinas’ Fundación Azteca as a founding sponsor of FIRST activities. This year, 40 teams are participating in the regional tournament in our country; worldwide, more than 3,000 teams and 75,000 students are involved. This year’s challenge, Recycle Rush 11 Recycle Rush is a recycling-themed game designed for FIRST Robotics Competition 2015. It is played by two alliances of three teams each, competing simultaneously to score points by stacking totes, capping those stacks with recycling containers, and properly disposing of litter. All the materials used in this competition are reusable or recyclable. Participants have six weeks to design, build, and program a robot capable of fulfilling the challenge this year. Then, they take their creations to the regional championship, held in Mexico at the Arena Ciudad de México. Regional winners advance to the FIRST Robotics Competition World Championship along with the other 590 world finalists, in St. Louis, Missouri. Game Show The premiere of the game show Todo o Nada was a hit and marked the return of Mauricio Barcelata to El Trece as a host. Contestants have a single chance to win prizes such as tablets, TVs, bicycles, home appliances, or even a car. Lively and audience-friendly, Todo o Nada revives the traditional game format that brings the family together for good, healthy fun. “Todo nada ” Chalks Up Big 12 Success Todo o Nada airs Monday through Friday at 7 p.m. on El Trece New Novela Premiere of “Así en el barrio como en el cielo” El Trece presented its new production, Así en el Barrio Como en el Cielo, a novela that combines melodrama and comedy in an entertaining story about two completely different families, the López Lópezes and the Ferraras. The López Lópezes own a poultry store and the Ferraras preside over an international fashion emporium. The two families’ paths cross and mix together: some will lose their fortunes and others will become wealthy. Leading actors Marcela Guiraldo and Luciano 13 Zacharski The talented cast includes José Alonso, Patricia Bernal, Fernando Luján, Juan Manuel Bernal, Verónica Merchant, Marcela Guirado, and Luciano Zacharski, among others. Innovating Products and Services Sophie Supports Female Entrepreneurs Banco Azteca launched Sophie, a multi-level direct-sales program that supports women to create small businesses with minimal capital outlays, thanks to credit lines from the bank itself. In addition, it provides training in make-up, finance, business administration, personal development, and leadership. Sophie’s aim is to help women increase their well-being by selling different products and forming their own business network. This first stage consists of offering beauty products: Sophie Cosmétiques, for mature women, and Fou, targeting young women. Women who sign up with the program get support from the start: they receive a case of materials, information about how to manage their businesses, business products and accessories, and a catalogue of more than 200 high-quality articles from environmentally-friendly suppliers whose products have been certified by the International Organization for Standardization (ISO). Appreciating members’ efforts is very important at Sophie; as each member’s business grows, she is given different incentives: trips, the chance to go to international events, and honors. The training needed for the business is provided by Université Sophie and is a tool to help each member grow professionally and develop her business successfully. 14 Sophie is a company that seeks the well-being of the communities where it operates and participates in different social action campaigns sponsored by Grupo Salinas. It also has its own social initiatives. It recently supported the renewal of the “A Fast Read in the Subway” program, a massive project to foster reading, together with the Mexico City Subway System and the CSO Para Leer en Libertad. 15 The Best of Social Networks The Best of the Blog A Young Voice Against Populism I often comment on the dangers that democracy faces from frequent bouts of populism, encouraged by the recurring failures of the existing political systems. Amid hardships, many people are easily seduced by the empty promises of prosperity offered by some political leaders. These unscrupulous leaders are only repeating the dangerous recipe of boosting public spending and borrowing, without thinking about the future consequences. That’s why I find it encouraging to find voices with courage, eloquence, and the energy of youth that warn us of the risk of falling into the trap of populism. GLORIA ÁLVAREZ speaking BLOG 16 CONTACTS Editorial Committee Bruno Rangel Jesús Velázquez Daniel McCosh Arturo Longares Linda Garcidueñas Alejandro Vázquez Carlos Casillas Rolando Villarreal Mitzi Ramírez Investor Relations, Grupo Salinas Investor Relations, Grupo Sali Bruno Rangel • (5255) 1720-9167 • [email protected] Public Relations, Grupo Salinas USA Nathalie Rayes • (818) 683-4178 • [email protected] International Press Relations, Grupo Salinas Daniel McCosh • (5255) 1720-0059 • [email protected] Information GS Hoy Jesús Velázquez • (5255) 1720-5777 • [email protected] 17 w w w.g rup o sa l i n as .c om