Limpiemos Nuestro México Cleanup Campaign Is Back
Transcription
Azteca’s Latest Novela, La Loba page 3 March 2010 • Num. 25 Ricardo Salinas Presents at TED 2010 page 6 Limpiemos Nuestro México Cleanup Campaign Is Back Fundación Azteca has teamed up with Mexico’s Environmental and Education Ministries, Grupo Bimbo and Grupo Alen for the triumphant return of the Limpiemos Nuestro México cleanup campaign. The 2009 Limpiemos Nuestro México campaign had the goal of collecting 1,000 metric tons of garbage, with the base participation of 50,000 volunteers. The actual turnout was over one million people, with 3,500 metric tons of garbage collected, vastly exceeding goals. With additional partners, the campaign is once again expected to surpass goals for the next action day, which will be on Sunday, March 21. “We are changing habits and spreading the word about throwing litter where it doesn’t belong,” said Ricardo B. Salinas during the kick-off event in February. cont. p. 4 Washington Awards and Celebrations page 7 Esteban Moctezuma; Fernando González, SEP; Bimbo CEO Daniel Servitje; Education Minister Alfonso Lujambio; Ricardo Salinas; Environment Minister Juan Rafael Elvira; Sandra Herrera, SEMARNAT; Carlos Septién; Ma. Carmen Gómez, Grupo Allen and Gustavo Guzmán Elektra Presents Its “Show Room” page 10 March, 2010 Innovation at Grupo Salinas The concept of constant innovation runs throughout our organization from our Chairman Ricardo Salinas to all of our employees. Ricardo was present at this year’s TED Conference, where great minds from throughout the world shares ideas. He has attended this event in the past. However, this is the first time that he participated as a speaker. He presented his views on the market importance of the bottom of the pyramid (BOP), in addition to listening to some of the top thinkers of the world. Content He also attended the Edge dinner, hosted by John Brockman, bringing together a select group of about 50 businessmen and thinkers, which included Bill Gates, Jeff Bezos, Larry Page and Steve Case, to name a few. Caminos de la Libertad and Fundación Freidrich Naumann This month Elektra will be holding its second “showroom” event, where the entire product line of Elektra is put on display in a small stadium so that regional managers can decide what their ideal product mix should be. The event is also used for a sample group of clients to give feedback to ensure that our stores have the right product mix in every store. Organize Political Reform 3 Azteca’s Latest Novela, La Loba 3 Names & Faces: Sara Soriano 4 The Best or Ricardo Salinas´Blog 4 Fomento Cultural to Sponsor Our electronic communication platforms continue to be developed, as we won an international award for www.ricardosalinas.com. And our Chairman was awarded the Medalla Mozart for his promotion of the Orquesta Sinfónica Esperanza youth orchestra. Hot Art Fair in Mexico Fundación Azteca is now breaking ground for a second rural city or ciudad rural in Chiapas that will concentrate disperse population with new housing, education, technology and job opportunities. ricardosalinas.com Receives iNOVA 5 Ricardo Salinas Presents at TED 2010 6 CHCI International Fellow Arrives in Mexico Award 6 7 Washington Awards and Celebrations 7 A Musical Celebration Finally, we were in Washington last month to congratulate the chief of staff of Congresswoman Ileana Ross-Lehtinen for outstanding service and celebrate the third year of our “Issues: Caras y Voces” news segment that spotlights U.S. Latino leaders. 8 Proyecto 40 Begins Second Universo 40 Journalism Workshop 8 TV Azteca to Broadcast Pacman Pacquiao-Clottey Bout 9 Grupo Salinas Reports Strong Results for Fourth Quarter Thank you for your interest, Luis J. Echarte and Full-Year 10 Elektra Presents Its “Show Room” 10 Italika Suppliers Visit Ensamblika Plant 11 Grupo Salinas is... 11 Breaking Ground for Second 2 Sustainable Rural City in Chiapas 12 Values: Customer Focus 13 Contact Information 13 www.gruposalinas.com Azteca’s Caminos de la Libertad and Fundación Freidrich Naumann Latest Novela, La Loba Organize Political Reform TV Azteca is back on track with hit noveConference las with La Loba, starring Ivonne MonCaminos de la Libertad, an ongoing forum that promotes freedom, joined forces with Fundación Freidrich Naumann for a conference on political reform entitled Analisis de la Nueva Reforma Política; La Democracia que Tenemos y el Estado que Queremos. The event was held on February 16 on the Universidad Nacional Autónoma de México (UNAM) campus in Mexico City and included participation from top scholars, intellectuals and electoral institute representatives to discuss issues such as re-election of members of Congress, reducing the size of the Mexican Congress and requiring an absolute majority for presidential elections. 3 tero, Mauricio Islas, Mauricio Barcelata and Rossana Nájera. The program launched on February 8 on Mexico’s Canal 13, and February 22 in the United States on Azteca America. Early ratings show about a 30% increase from the program’s predecessor in Mexico. The story centers around Ángeles Fernández, La Loba, played by Ivonne Montero, who is orphaned at birth when her mother is wrongly incarcerated. As an adult, La Loba, decides to look for her biological mother. On the way, she finds love and vengeance. March, 2010 Names & Faces Sara Soriano • Chief Credit Officer Banco Azteca Although Sara has officially been working at Grupo Salinas since 2006, her contact with Salinas companies as a financial securities lawyer dates back to 1998. She focused her efforts on Grupo Salinas operations with two outside law firms, the first of which she began working at while still in college. As an outside legal support team for key transactions, she gained a unique perspective of operations. learn,” says Sara. “It’s been a logical progression from consultant to operator.” When not at Banco Azteca, she enjoys travelling, reading and living history, specifically French, Russian and over all, Mexican history. She first came in house as part of the Grupo Salinas legal team, dedicating herself to portfolio investments. She has been at Banco Azteca since last year. Her responsibility is to make strategic recommendations to the Credit Committee to ensure the proper handling of bank’s credit portfolio. After years of legal consulting on credit activities, she is now making them. “My position at Banco Azteca has been an important opportunity to grow and cont. from p. 1 The Best of Ricardo Salinas’ Blog The campaign includes a coordinated series of television spots on Azteca 13, Azteca 7 and Proyecto 40 to increase awareness of the problem of littering and improper refuse handling in Mexico. It is estimated that Mexico produces 100,000 metric tons of garbage per day, and 12,000 metric tons daily in Mexico City alone. Improper disposal of garbage creates serious health and accident risks, in addition to aesthetic considerations. Snowball: Many people identify Warren Buffett as one of the richest men in the world. However, much more interesting aspects of his life are his personality and his business and market philosophy. The Snowball, Warren Buffett and the Business of Life, by Alice Schroeder, takes a closer look. Limpiemos Mexico: Fundación Azteca announced the launch of the second Limpiemos Nuestro México cleanup campaign. We organize this campaign because we feel that our country urgently needs a change of habits, and we need everyone’s participation. As a group of companies, were are dedicated to action. However, we can’t act alone; the government and most importantly society in general are essential participants. I am pleased to know that we are convinced about the need to clean up our Mexico. Now we must act. www.ricardosalinas.com The Limpiemos Nuestro México mascots 4 www.gruposalinas.com Fomento Cultural to Sponsor Hot Art Fair in Mexico Fomento Cultural Grupo Salinas will be the principal sponsor of the Hot Art Fair México 2010. The announcement was made earlier this year at the Nina Menocal Gallery in Mexico City as part of the international activities of Hot Art Fair. In Mexico, the inaugural Hot Art Fair will be held on November 24-28. This will be the first year that the event will be held outside of Switzerland. Hot Art Fair Basel, which is held from June 14-29, is now in its fifth year as the premier international art fair. The Hot Art Fair creates platforms for the promotion of contemporary artists and galleries. Mexican artists have been a key part of past Hot Art fairs in Basel, a role that it expected to further develop with the Mexico City event. The fair is also supported by the Mexico City Culture and Tourism Department. Flor Gutiérrez and Emma Hernández, Fomento Cultural Grupo Salinas; Omar Cruz, Rocío Harispuru, Nelsa Farrugia and Nina Menocal, Hot Art Fair; Mercedes García Ocejo, Fomento Cultural Grupo Salinas; Juan Luis Morales, Hot Art Fair and Santiago Espinosa de los Monteros 5 Santiago Espinosa, Mercedes García Ocejo, María Laura Medina de Salinas and Nina Menocal March, 2010 Ricardo Salinas Presents at TED 2010 CHCI International Fellow Arrives in Mexico Ricardo B. Salinas was back this year at TED, the international thought forum held in Long Beach, California. However, this year he was on stage as well as in the audience. He participated in the TED Professors’ Circuit, with a presentation entitled: The Bottom of the Pyramid to the Rescue of the Global Economy. In his speech, he emphasized that our most precious global recourse, humankind, is vastly underused. There are about 5 billion people in the world at the bottom of the pyramid that are not part of the global market economy, and there is a lot that the private sector can to do to incorporate them. It makes good business sense and good sense, period. QuickTime™ and a Photo - JPEG decompressor are needed to see this picture. Some of the TED presenters for this year include Benoit Mandelbrot (the father of fractal geometry), Daniel Kahneman (Nobel Prize in Economics), Michael Specter (staff writer for the New Yorker and author of Denialism) and Steven Wolfram (CEO of Wolfram Research and creator of the Mathematica software). The Grupo Salinas-sponsored international fellow through the 2010 partnership with the Congressional Hispanic Caucus Institute has been selected and has arrived in Mexico. The fellow dedicates half of his/her time studying the Mexican Congress and aiding Grupo Salinas with international activities and the other half with research projects for U.S. Senate Majority Leader Harry Reid. Rita Rico has a PhD from UCLA in political science and her prior experience also included work on the staff of Senator Reid. Her research will give her a unique insight on the differences between congresses in the United States and Mexico. She will also be working with Fundación Azteca America on several of its Census campaigns and studying ways to improve living standards of the Latino community in the United States. Ricardo Salinas Pliego; Amazon.com CEO Jeff Bezos and Bill Joy, Kleiner Perkins 6 www.gruposalinas.com Washington Awards and Celebrations Grupo Salinas was in Washington DC last month for a special cocktail ceremony sponsored by Fundación Azteca America and the Congressional Hispanic Leadership Institute. The ceremony included a special achievement award for Arturo Estopiñán, chief of staff of the office of U.S. Congresswoman from Florida, Ileana Ross-Lehtinen, as well as the celebration of the third year of “Issues: Caras y Voces,” a special news segment that highlights leaders of the Latino community and is aired on Azteca America in the United States and Proyecto 40 in Mexico. ricardosalinas.com Receives iNOVA Award The event, which was standing room only attendance, included top congressional staff members, key media, diplomats and other distinguished members of the Washington community. Grupo Salinas was represented by Nathalie Rayes, Daniel McCosh, Jaiver Medina and Armando Guzmán. The personal website of our Chairman, Ricardo Salinas, www.ricardosalinas.com has been recognized as top of its class on a global level by iNOVA Awards www. mercommawards.com. iNOVA recognizes important achievements in the creative design of Internet sites, originality, clarity, and relevance of content, as well as user-friendliness and functionality. The universe considered for this award comprised 11 nations, among which are Canada, Germany, Hong Kong, Italy, Japan, the US, the UK, Switzerland, Singapore and Mexico. The website of Ricardo Salinas www.ricardosalinas.com received the award for the importance of its content, its attractive format, and user-friendliness, in the category of personal websites. We invite you to visit the site. Comments are welcome. 7 Award Recipient Arturo Estopiñán, Nathalie Rayes, Armando Guzmán, CHLI Director Octavio Hinojosa and Daniel McCosh March, 2010 A Musical Celebration Ricardo Salinas was awarded on January 29 the Medalla Mozart for his effort of promotion with the Orquesta Sinfónica Esperanza Azteca youth orchestra, part of the Programa Musical Esperanza Azteca (PROMESA) music program. The award is presented by the Academia Medalla Mozart, with the support of the Austrian Ambassador to Mexico, Dr. Werner Druml, and the Instituto Nacional de Bellas Artes (INBA). Universo 40 Journalism Workshop Returns PROMESA is sponsored by Grupo Salinas and Fundación Azteca to educate youth in excellence, teamwork and self esteem through the development of musical talent. The project was presented with an inaugural concert in Mexico City that featured 300 youths from the state of Puebla performing music by Beethoven and Handel. Ricardo Salinas was one of four recipients of the award. In the area of merit and lifetime achievement, the academy recognized Luis Samuel Saloma and Aurora Serratos. For performance, the award was given to the Mexican Opera singer Fernando de la Mora. Proyecto 40 has begun its second annual investigative television journalism workshop, Universo 40, with 12 enthusiastic college students from top Mexican universities. Participants get hands on experience under the guise of Proyecto 40 reporter and producer Marco Antonio Coronel, as well as news manager Mariana Ulloa and guest professors and reporters. Investigations from the inaugural workshop are currently aired on the monthly Proyecto 40 program Cazadores de Historias. 8 www.gruposalinas.com TV Azteca to Broadcast Pacman Pacquiao-Clottey Bout The upcoming welter-weight world championship fight between Manny Pacman Pacquiao and Joshua Clottey, which has been tagged as simply “The Event,” will be transmitted live on Azteca 13 on March 13. The match brings together the Philippine seven-division world champion against the former IBF welterweight champ from Ghana. The fight will take place in the new Dallas Cowboy Stadium, which will be adapted for the fight to seat 40,000 spectators. The announcement was made by promoter Top Rank during a press conference that included Dallas Cowboys owner Jerry Jones, WBO President José Sulaimán and TV Azteca CEO Mario San Román. Outside of Mexico, the fight will be transmitted on closed-circuit pay-per-view systems. José Sulaimán (seated); Dallas Cowboys owner Jerry Jones (podium) 9 • Pacquiao: A national idol in the Phillipines has become one of the most popular fighters in history. In addition to his seven world titles, his last two fights were purchased through PPV by more than two million people. • Clottey: Born in Ghana and currently a resident of the Bronx. He returns to the ring after a decision loss to Miguel Cotto in Madison Square Garden. His IBF welterweight title was the result of a 2008 win against Zab Judah in Las Vegas. José Sulaimán with Mario San Román and Rodrigo Fernández March, 2010 Grupo Salinas Companies Report Strong Results for Fourth Quarter and Full-Year TV Azteca, Grupo Elektra and Grupo Iusacell reported strong financial results for the fourth quarter and fullyear of 2009. Net sales at TV Azteca rose 6% to Ps. 3.10 billion for the fourth quarter and were up 2% to Ps. 9.97 billion for the full-year 2009. Meanwhile, EBITDA increased 12% to Ps. 1.57 billion, a historic record for a fourth quarter, and for the year was up 6% to Ps. 4.12 billion, also a record. Market share of the commercial audience was 41% for the quarter, thanks to successful programming in all day parts, most notably telenovelas, news and entertainment, including the hit musical reality program La Academia. Consolidated revenue for Grupo Elektra was Ps. 11.48 billion for the quarter and up 2% for the year to Ps. 42.80 billion. EBITA rose 36% to Ps. 1.22 billion in the quarter and increased 4% to Ps. 5.64 billion for the Elektra Presents Its “Show Room” For the second year running, Elektra presented last month its “show room” in Mexico City. The event uses a small stadium to exhibit the entire product line of Grupo Elektra. The two-day event allows regional managers to select optimum products lines for their stores, as well as giving a complete product line perspective for all employees. The second day includes a sample group of clients that give feedback that is used in adjusting the product mix at stores. Emile Sarraf and Ricardo Salinas check out the latest netbooks On site are the latest electronics, computers, white goods, furniture and motorcycles, from traditional stalwart brands like Sony, LG, Samsung to new names like Vizio and Haier. 10 year thanks to strong performance in retailing and finance businesses, as well as significant cost reductions. At the end of the year Banco Azteca reported 8.7 million active savings accounts, a 27% increase, and 9.5 million credit accounts. Revenue at Grupo Iusacell was Ps. 2.76 billion for the quarter and Ps. 11.15 billion for the year. EBITA was Ps. 516 million in the quarter and Ps. 1.94 billion for the year. www.gruposalinas.com Italika Suppliers Visit Ensamblika Plant At 18 months since its inauguration, the Ensamblika motorcycle plant was the host to a visit from top Loncin executives, the primary supplier of Italika components. Italika CEO Alberto Tanus and Plant Director Omar Gómez hosted Loncin CEO Gao Yong, VP of Exports Andy Gong and VP of Manufacturing Xiao Gang in a tour that included the Toluca plant and the many developments made since its inauguration, as well as visits to Elektra stores and other motorcycle distribution points. The Italika and Loncin executives also took advantage of the visit to sign a quality agreement to ensure that Italika clients continue to receive the high-level of products that make Italika number one in Mexico. Italika CEO Alberto Tanus with Loncin Executives Signing the Quality Agreement Grupo Salinas is... a group of dynamic, fast growing, and technologically advanced companies focused on creating shareholder value, and improving society through excellence. By making technology available to all levels of society, Grupo Salinas foments the development of the countries where it operates. www.gruposalinas.com 11 March, 2010 Breaking Ground for Second Sustainable Rural City in Chiapas gural sustainable rural city of Nuevo Grijalva, which was presented last year and is internationally recognized as a model development plan. By bringing together eight small isolated communities, the CRS can provide education and health services that were inaccessible, while maintaining cultural respect for different cultures in this development of 2,500 inhabitants. Fundación Executive President Esteban Moctezuma joined Chiapas Governor Juan Sabines for the groundbreaking of the second sustainable rural city in the state of Chiapas on January 31. The development in Santiago El Pinar will follow the successful inau- Sustainable rural cities, known as CRS for initials in Spanish, are an innovative project that meet the eight UN Millenium Development Goals to: eradicate extreme poverty and hunger; achieve universal primary education; promote gender equality and empower women; reduce child mortality; improve maternal health; combat HIV/AIDS, malaria,and other diseases; ensure environmental sustainability and develop a global partnership for development. The goal is to inaugurate 464 homes by this summer. Esteban Moctezuma, Executive President of Fundación Azteca Esteban Moctezuma with community leaders of Santiago El Pinar 12 www.gruposalinas.com Values: Customer Focus José Ramón Vargas Chief Designer of Italika Italika motorcycles are the ones to beat in the Mexican market. Six of every ten bikes sold in the country belong to the brand. Behind the achievement is a team of designers, engineers and sales people that work together to be the best. José Ramón Vargas, chief designer of Italika, in a fundamental piece of the development of the motorcycles. He began working in the corporate offices fours years ago in the first stages of the development of the brand. His career has grown along with Italika. One of his first tasks was the Italika corporate identity manual. Later, he developed the corporate image and effective sales promotions. He is currently focused on developing consumer-oriented strategies. Contact Information: “My biggest challenge is to learn from our clients,” says José Ramón. “We live in a country of constant evolution and our clients constantly demand more from us. They compare first, and then choose their best option. We have gained acceptance of a Chinese product, breaking the paradigm of Chinese exports being disposable.” Investor Relations, Grupo Salinas Bruno Rangel • (5255) 1720-9167• [email protected] Fernanda González Rul • (5255) 1720-7000 ext. 72539 [email protected] Today, the brand has its own identity and the support of 500 service centers. Innovation is the strategy to be competitive, as well as knowing clients and habits to meet design, quality, comfort, functionality and dependability requirements. Public Relations, Grupo Salinas U.S. Nathalie Rayes • (818) 683-4178 • [email protected] The cost-benefit is very important given that customers look for prices that are in line with their purchasing power, as well as cutting-edge designs that Italika has been known for from the start. “We’re currently working on strategies of ownership pride with a finished product from our plant in Toluca,” added José Ramón. The objective is to maintain customer preference. “The volume that we currently have is impressive and a source of satisfaction that motivates me to improve creative elements,” he added. Adapting the product to consumer needs and localizing it are two achievements that have awakened clients to a sense of connection with the Italika brand. 13 Press Relations, Grupo Salinas Daniel McCosh • (5255) 1720-0059 • [email protected] “GS Update” Publication Info Elena Arceo • (5255) 1720-0060 • [email protected] Editorial Committee Daniel McCosh • Bruno Rangel • Elena Arceo • Arturo Longares • Ana Santín • Linda Garcidueñas • Alejandro Vázquez • Carlos Casillas • Mauricio Torres • Fernanda Gónzalez Rul
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