Untitled - Asia Cold Chain Show
Transcription
Untitled - Asia Cold Chain Show
What’s the concept? Asia Cold Chain Show is your chance to meet the cold chain community from not only Thailand but from ASEAN and other Asian countries. The focussed event is designed in a way to cover the entire value chain of cold logistics sector. Key Segments Cold Storage I Cold Transport I Cold Supply Chain All three exhibiting segments would cover an in-depth representation of equipment, technology and service providers to ensure maximum benefit to buyers coming from all over the world. The exhibition is beneficial for professionals from pharmaceutical, dairy, retail, fruit and vegetable exporters, meat & poultry, food processing, cold logistics companies, horticulture and allied sectors. Cold Storage It all about building, running and maintaining a temperature controlled storage facility. This important segment of the exhibitors caters to the existing facilities who are looking for an up-gradation as well as the new facilities coming up in the region. Key Exhibitors Profile: Pre-Engineered Building Customized Flooring Compressors & Condensing Units Dock Levelers Insulated Doors & Accessories Puff Panel & Insulation Material Refrigeration & Accessories Valve & Spare parts Storage & Racking solution Material Handling Equipment Fire & Security Data Loggers & low temperature instruments Humidifiers & Dehumidifiers Equipment Generators Pre-Insulated Piping & Pipe Insulation Conveyors Belts Cooling Towers Cold Rooms & Allied Equipment Racks & Pallets Cold Transport This segment covers the next level in cold logistics with providers of reefer vehicles and containers as primary exhibitors. The profile caters to all leading transport, supply chain and shipping companies. Key Exhibitors Profile: Reefer Vehicles Fabricators Trucks & Pick up Vans Mobile refrigeration units Reefer Containers Mobile Generators GPS tracking systems Cold Supply Chain This segment forms the core of our exhibitors with leading logistics companies display their services to a vast profile of buyers. These companies also happen to be buyers of other two segments in the show. A dedicated Cold Supply Chain Zone is created to facilitate these key players in the entire value chain of cold logistics. Key Exhibitors Profile: Supply Chain Companies Cold Storage Lease Companies Cold Storage owners Cold Transport Companies Cold Chain Consultants IT Support & GPS companies What’s the objective? We at Manch Communications, organize events with three key objectives: • Creating niche B2B events for business match-making • Engaging senior level management of buyers to ascertain decision making • Proving ROI to our exhibitors by delivering right quality visitors What is the USP ? Unique Mix Of Buyers Who all will visit the show? Professionals and decision makers from: Cold Storage Owners Cold Chain Consultants Cold Storage Engineers & Technicians Agro & Agriculture Fast Food Chains Fruits, Vegetables & Flowers Exporters Cold Supply Chain Companies Pharmaceutical Companies Retail Chains Dairy, Milk & Processed food Restaurant & Hotels Seafood & Fishery Companies Focus Countries: Thailand Myanmar Vietnam Indonesia Malaysia Bhutan Japan Philippines India Show Promotion Strategy Generation of business and maximization of returns on investment and objectives is the key MANTRA of trade fairs organised by Manch Communications. Here’s an overview of some of the key activities we undertake to ensure you get leads - before, during and even after the show. Digital Marketing Campaign: E-mailers |Web advertising | e-newsletters | SEO | SEM campaigns | personalised e-mailing | promotion via portals | online event listing | inter-show promotion | Social Media – LinkedIn, Facebook and Twitter Advertising & PR: Media partnerships with trade magazines | association tie-ups |advertising with leading newspapers and trade media | press release circulation | pre-show coverage | SMS campaigns One-on-one meetings: Pre-qualified one to one meetings between visitors and exhibitors. Event Call Centre: A team of tele-marketers are dedicated for managing queries and for providing information to our visitors, VIPs and exhibitors. VIP Buyer Programme: Top business buyers from various industries are shortlisted and approached to attend the event. As VIPs, they are offered a bunch of benefits which make their visit special to the event. Exhibitors’ Programme: Exhibitors get advantage as marketing programmes run by us help them to generate leads and make contacts during the event. Pre arrange meetings with buyers for business match making. Association Tie-up: Show Promotion would be done through user specific associations from each country. Inviting the members to visit the show, who could be the key buyers Support from Chamber of Commerce: Top buyers from each country would be invited as VIP through respective Chamber of Commerce Business Matchmaking We run a business matchmaking programme during the event, where buyers (visitors) and sellers (exhibitors) fix up their face-to-face meetings prior to the event. Business Matchmaking programme involves 3 steps: 1. The buyer (visitor) must register online (free of cost) to visit the event and to become eligible for the programme. 2. Once registered, they can approach show team to request a meeting with any exhibiting company using ‘Appointments’ section on event website. 3. The seller (exhibitor) must send show team the list and pictures ‘products and solutions’ which they will showcase or promote during the event. The information is placed under ‘Live Machinery or Products on Display’ section on event website for all registered visitors to see and explore. Conference: Asia Cold Chain Congress Asia Cold Chain Congress in conjunction with the ACCS 2015 is an industry conference on: ‘Exploring new strategies and opportunities to grow cold chain business’ Scheduled for 22-23 July 2015 in Thailand, the Asia Cold Chain Congress will feature a panel of distinguished speakers from Cold Chain Companies, Cold Storage Owners, Food Companies, Pharmaceutical Manufacturers, Fish & Meat Producers, Dairy Product Companies and other large users of cold chain from key ASEAN markets who will be sharing their experiences with top buyers from Thailand and the rest of Asia. We invite and encourage more and more senior level executives from buyer industries to speak at the forum and share their expectations and experiences You Jump I Jump ! As the name suggests, we consider exhibitors as our partners and provide special marketing tools for promoting their participation and booth among their target audience to achieve ROI. This has really worked well for us as well as exhibitors. Its an investment we really want to do more in every edition of our event. Here’s an overview of some of the key tools/activities we undertake to promote your product/brand: Exhibitor Signature | Web Banner | E-mailer | Personalised Exhibitor Invitation Cards | Product Profile in E-newsletters & Printed Newsletters | Social Media Postings | Logo on show website | Product Segment specific press releases on show website | Interviews of top exhibiting brands published on website & e-newsletters An exclusive VIP Buyer Program is going to run two months prior to the show. Top 500 buyers will be identified and invited personally by marketing team. A separate VIP concierge desk will be set up to facilitate their visit to the show. All exhibitors would be asked to send their VIP list (max 50) to organizers by 30th April. The data would be consolidated and handpicked 500 will be enrolled in this program. A wide range of exclusive services will be offered to our VIP guests: 1. 2. 3. 4. 5. 6. Fast track entry into the event through VIP Concierge Desk Access to VIP Lounge having complementary facility of refreshments and wi-fi. Invitation to Netwroking Reception Complementary stay for one night at a hotel through TCEB program. Pre-fix meetings with exhibitors Access to Asia Cold Chain Congress. Newsletters E-Mailers/E-newsletters Personalised Exhibitor E-mailers (to be used by Exhibitors) • Web Portal Listing • Social Media Marketing Road Shows & Personal Meetings A promotional road show was organized in Yangong, Myanmar to promote Asia Cold Chain Show with the help of TCEB on 19th March 2015. Over 85 key buyers, associations and local media attended the event from all over Myanmar. Scheduled Meetings and Events: Japan – 21st April, Tokyo Philippines – 23rd & 24th April, Manila Indonesia – 27th & 28th April, Jakarta Malaysia – 29th to 30th April, Kuala Lampur China – 6th to 8th May, Shanghai Vietnam – 11th & 12th May, Hanoi Thailand – 15th May onwards Meetings scheduled with associations, media and key buyers in each country. Who are supporting us? The show has got an extensive support from international associations, trade bodies and industry media. Expect more to join in next one month. • Warehouse, Silo and Cold Storage Business Association, Thailand • Bureau of Logistics, Department of Primary Industries and Mines, Ministry of Industry • Eurammon, Natural refrigerant Association, Germany • IIAR, Ammonia Association USA • FCAOI, India • BCCI, Bhutan Contact Us Mr. Prashant Narain +919899622090 [email protected] Ms. Parintorn Ussawalerdpaiboon (Apple) +66 (0) 92 272 1442 [email protected]