Cyan Magenta Yellow Black Client

Transcription

Cyan Magenta Yellow Black Client
03765AD01B
FC
4/27/07
3:00 PM
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Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
03765AD01B
4/27/07
3:00 PM
Page 2
1.
2.
3.
4.
5.
6.
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HIGH DEFINITION OPTICS
INFUSION MOLDING
IMPACT RESISTANCE
HYDROPHOBIC TECHNOLOGY
AXIS OF POLARIZATION
POLARIZED EMISSION
EXTENSIVE LENS COLORS
IF YOU THINK ALL POLARIZED LENSES ARE ALIKE,
IT’S TIME YOU OPENED YOUR EYES TO THE TRUTH.
O a k l e y p r o d u c e s t h e b e s t p o l a r i z e d l e n s e s o n e a r t h . Ordinary polarized lenses
distort your view of the world. They corrupt your vision and don’t block nearly as much
glare as they should. Explore seven Oakley exclusive technologies that put our polarized
lenses at the top of the game.
IFC
Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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HDO TECHNOLOGY
®
DISTORTION: GOOD FOR GUITARS, BAD FOR LENSES.
Let’s be clear, Oakley’s High Definition Optics® (HDO)® makes distortion disappear. No more
seeing things here that really are there and vice versa. With HDO, you’ll find rocks, flagsticks,
and steps where they are supposed to be. Not only does HDO meet the American National
Standards Institute clarity testing requirements, we exceed them.
OTHER LENS
(Light is distorted)
CLARITY TEST
PRISM TEST
Measures how distinct and sharp an image
appears when viewed through a lens. The clarity
test proves that HDO maintains clarity at greater
viewing distances than standard lenses. Driven
by seven proprietary technologies plus a level
of quality control unimagined anywhere else
in the industry.
Measures how lenses bend light. As light is bent
by the lens, objects appear to shift from their
true position. If the lenses in a frame bend light
in different directions, your brain works harder to
put the images together. With HDO, light stays
true. Objects are perceived at their actual position,
and both eyes see the same image.
REFRACTIVE POWER TEST
Measures how lenses magnify images and
cause visual distortion. HDO delivers the highest
possible level of optical fidelity by eliminating
magnification distortion.
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Client - OAKLEY INC.
Job # - 3765
OAKLEY LENS
(Light is clear and precise)
Cyan Magenta Yellow Black
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INFUSION MOLDING
WE FUSE. THEY GLUE. YOU WIN.
With specially formulated polymers infused into our lenses, you get superior optics that are the essence of
clarity. By bonding on the molecular level, glare protection technology can’t be rubbed or worn off. Our
competition uses a cheaper, “sandwich” method that glues a film between the lenses which increases
distortion and decreases clarity. No clarity? No good. Go with Oakley’s polarized lenses with infusion
molding when you need crisp, clear vision.
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Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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IMPACT
RESISTANCE
OPTICAL PROTECTION. PROJECTILE REJECTION.
Gravel shoots. Dirt flings. Sand flies. When you’re out there in the world, your eyes are the target for a lot of
incoming flak. That’s why Oakley Polarized eyewear is the toughest in the business. The materials and
geometry we use in our lenses and frames pass all American National Standards Institute impact testing
requirements, which is the industrial standard for high-mass and high-velocity impact testing (ANSI Z87.1.)
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HIGH-MASS IMPACT TEST
HIGH-VELOCITY IMPACT TEST
In the High-Mass Impact Test, the lens is struck by
a 500 gram (1 pound, 1.6 oz.) metal spike dropped
from 51.2 inches (4 feet, 3.2 inches). To pass the
test, no frame parts or lens fragments may be
ejected during impact.
For the High-Velocity Impact Test, a pneumatic
cannon shoots a quarter-inch steel shot at 102
miles per hour (156 kmph) at the lens. The test is
conducted from three different distances and
seven different angles. To pass, the lens cannot
flex enough to reach the eye, nor can any frame
parts or lens fragments be ejected.
Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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*
HYDROPHOBIC
OIL REPELS WATER, WATER REPELS OIL, WE REPEL BOTH.
Oakley’s polarized lenses are protected by breakthrough technology that repels dirt and dust, sheds water,
and is impermeable to and impenetrable by oil and sweat. With Oakley, your lenses stay cleaner, longer than
any other sunglass brand. Whether it’s mountain biking, fishing or just laying on the beach, Oakley
polarized lenses promise to always stay clean.
HYDROPHOBIC
OLEOPHOBIC
The hydrophobic lenses repel water, sweat, and
other liquids, which bead off the lens surface
without streaking. Liquids that do not slide off the
lens with gravity can be more easily wiped away
than with other makers’ sunglasses.
The oleophobic characteristics end the frustration
experienced with oils, fingerprints and other
smudges on conventional eyewear. These marks
on your Oakley sunglasses will easily wipe away
without residue, eliminating leftover haze and
reducing the effort required to clean the lenses.
ANTI-STATIC
Anti-static, so dust, dirt and other particles are
not drawn to the lens via static electricity. Dirt and
dust degrade optical clarity, prompt more frequent
cleaning and increase the likelihood of scratching.
* Not all Oakley Polarized products incorporate Hydrophobic technology.
You can add the benefits by using the at-home Hydrophobic Coating Kit shown on the last page.
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Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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AXIS OF
POLARIZATION
ANGLES MATTER.
We’ve all been blinded by glare. And it’s never good. That’s why Oakley’s ultra-precise filter orientation
makes sure glare won’t slow you down. When it comes to cutting glare, it’s all about your angles.
Experience better eyewear orientation and less glare with a pair of Oakley polarized lenses, truly the
best glare-reducing lenses in the world.
OTHER LENS
(Angles are slightly off axis
allowing glare to pass through)
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INDUSTRY STANDARDS
OAKLEY POLARIZED FILTERS
Industry standards for polarized filters require
that polarizing filters are to be fitted in the frame
so that the plane of polarization does not deviate
from the horizontal direction by more than five
degrees, and the difference between the left and
right filters cannot be greater than six degrees.
Oakley polarized filters are aligned with a far
superior degree of accuracy: within 2 degrees
from the horizontal plane and virtually identical,
left to right.
Client - OAKLEY INC.
Job # - 3765
OAKLEY LENS
(Precisely angled
filters effectively block glare)
Cyan Magenta Yellow Black
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POLARIZED
EMISSION
WELCOME TO THE DARK SIDE.
Every single pair of Oakley polarized sunglasses achieves 99.9% efficiency in blocking polarized light waves.
In other words, our patented lens technology stops glare-causing light waves dead in their tracks so they
don’t affect your outlook on life. Literally. With Oakley polarized lenses, you’ll definitely keep the sun or any
other flaming bright orb, from impeding your vision. So come on, join the dark side.
OAKLEY LENS
(99.9% efficiency in blocking light waves)
OTHER LENS
(Not even close)
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Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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EXTENSIVE
LENS OPTIONS
TRUE TINT DIVERSITY.
Form meets function in everything we do. And the same should apply to the eyewear you choose. With more
lens tint options than any other manufacturer, Oakley gives you the power to pick the right tint for your
polarized lenses. Because eyewear serves a different purpose out on the golf course than in a fishing boat,
each tint is specifically designed with 18 different combinations for the best balance of light transmission,
contrast, tint and glare reduction. Get the right Oakley polarized lens for your world.
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Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black
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®
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We’ve applied our talent for sculpture to creating objects of desire. Technical artistry meets graceful
femininity in frames that celebrate the independence and individualism of Oakley women. Each as unique
as the athletes who inspired it, these designs blend all-day comfort with the best polarized optics ever made.
SPEECHLESS™
Our sport pros wanted a genuine, original look for the street. We gave them a collection that’s raw, pure and
undiluted by the world’s idea of what makes them different. With innovation and craftsmanship that athletes have
come to trust from Oakley, these frames have been combined with the finest polarized lenses on the planet.
®
A
BROWN TORTOISE/BRONZE
HIJINX™
B
MATTE BLACK/GREY
WARDEN®
BLACK CHROME/BLACK IRIDIUM®
C
GASCAN™
OLIVE TORTOISE/GREY
B
A
BEHAVE™
B
POLISHED BLACK/GREY
OAKLEY DART™
C
BLACK/GREY
SCRIPT™
A
BLACK/VR28
C
B
C
A
A
OAKLEY CANTEEN™
MATTE BLACK/GREY
A
DISOBEY™
B
CAPPUCCINO/BRONZE
RIDDLE®
POLISHED BLACK/GREY
C
B
GASCAN S™
DARK AMBER/BRONZE
C
OIL DRUM®
BROWN SMOKE/BRONZE
GRAPEVINE™
BOTTLE GREEN/GREY
B
B
C
A
C
A
A
TWITCH™
B
MATTE BLACK/GREY
EYEPATCH™
MATTE BLACK/GREY
B
A
OAKLEY.COM/POLARIZED
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Client - OAKLEY INC.
Job # - 3765
MORE COLORS AND STYLES AVAILABLE.
Cyan Magenta Yellow Black
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We make an art of science, and that isn’t limited to the unbeatable clarity of our High Definition Optics®.
Ultra-lightweight metals are sculptured into design originals that match comfort with authentic style. And
because we give form and function equal weight, we added polarized optics that simply can’t be beat.
™
A
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NANOWIRE 1.0™
B
MATTE BLACK/BLACK IRIDIUM®
(HYDROPHOBIC)
NANOWIRE 2.0™
PEWTER/BLACK IRIDIUM
(HYDROPHOBIC)
C
NANOWIRE 3.0™
These unique inventions are inspired by our athletes, the cultures they live in and their approach to life. We took
the best polarized lenses ever conceived and matched them with technologies that bring the clarity, comfort and
performance of our sport designs to active lifestyles. The result is true optical art for lives that never slow down.
™
A
POLISHED BLACK/BLACK IRIDIUM
(HYDROPHOBIC)
CROSSHAIR™
B
BLACK CHROME/AMBER BLACK IRIDIUM
SPIKE™
POLISHED BLACK/VR28 BLACK IRIDIUM
B
A
B
C
A
MONSTER PUP™
B
BROWN SMOKE/TUNGSTEN IRIDIUM
MONSTER DOG™
RUST/VR28 BLACK IRIDIUM
A
B
A
A
BOTTLECAP®
B
BROWN SMOKE/TUNGSTEN IRIDIUM
A
TITANIUM SQUARE WIRE®
B
PEWTER/BLACK IRIDIUM
(HYDROPHOBIC)
FIVES 3.0®
CRYSTAL BLACK/BLACK IRIDIUM
TITANIUM WHISKER®
PEWTER/BLACK IRIDIUM
(HYDROPHOBIC)
B
A
A
A
ROMEO®
B
X-METAL/BLACK IRIDIUM
JULIET®
POLISHED/FIRE
B
B
A
OAKLEY.COM/POLARIZED
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Client - OAKLEY INC.
Job # - 3765
MORE COLORS AND STYLES AVAILABLE.
Cyan Magenta Yellow Black
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This collection is backed by three decades of optical science and built on a design philosophy fiercely devoted
to innovation. Optimized with the unrivaled clarity of High Definition Optics®, the unbeatable performance of
our polarized lenses has gained us the respect of world-class athletes who depend on our products to perform
at the highest level.
™
A
RADAR RANGE™
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RADAR PATH™
B
JET BLACK/BLACK IRIDIUM
(HYDROPHOBIC)
C
JET BLACK/BLACK IRIDIUM
(HYDROPHOBIC)
Fishing is both a science and an art. Truly superior clarity is matched with impact protection and polarization that
blocks more than glare. Hydrophobic technology maximizes performance by keeping oils, sunscreen, dust and
water from corrupting vision.
™
RADAR PITCH™
A
BROWN SMOKE/BRONZE
(HYDROPHOBIC)
HALF JACKET® XLJ
B
JET BLACK/DEEP BLUE
(HYDROPHOBIC)
MONSTER DOG®
C
POLISHED BLACK/DEEP BLUE
(HYDROPHOBIC)
SQUARE WIRE®
PEWTER/DEEP BLUE
(HYDROPHOBIC)
C
B
C
A
A
B
A
FLAK JACKET™
B
POLISHED ROOTBEER/GOLD IRIDIUM
(HYDROPHOBIC)
FLAK JACKET™ XLJ
JET BLACK/BLACK IRIDIUM
(HYDROPHOBIC)
A
HYDROPHOBIC LENS KIT
B
A BREAKTHROUGH TECHNOLOGY THAT REPELS DIRT AND DUST, SHEDS WATER,
AND IS IMPERMEABLE TO AND IMPENETRABLE BY OIL AND SWEAT.
WATER JACKET®
POLISHED BLACK/BLACK IRIDIUM
B
A
A
A
M-FRAME® SWEEP®
B
POLISHED BLACK/GREY
M-FRAME® STRIKE®
MATTE BLACK/AMBER
C
M-FRAME® HYBRID®
B
POLISHED BLACK/GREY
POLARIZED TRANSMISSION CHART
CONTRAST PROTECTION
RATE OF
TRANSMISSION
INDEX
PARTLY CLOUDY
RATE OF
TRANSMISSION
INTENSE SUN
CONTRAST PROTECTION
INDEX
LIGHT GREY POLARIZED
35%
NEUTRAL
2
VR28® GOLD IRIDIUM POLARIZED
11%
INCREASED
3
AMBER POLARIZED
30%
INCREASED
2
VR28® BLACK IRIDIUM®* POLARIZED
10%
INCREASED
3
FIRE IRIDIUM®* POLARIZED
10%
INCREASED
3
DEEP BLUE POLARIZED
10%
NEUTRAL
3
ICE IRIDIUM®*POLARIZED
9%
NEUTRAL
3
9%
NEUTRAL
3
9%
INCREASED
3
AVAILABLE IN PRESCRIPTION***
B
C
AMBER BLACK IRIDIUM®* POLARIZED 18%
INCREASED
2
17%
NEUTRAL
3
16%
INCREASED
3
16%
INCREASED
3
A
SUNNY
GREY POLARIZED
FISHING SPECIFIC
AVAILABLE IN PRESCRIPTION***
A
HALF JACKET ARRAY®
B
POLISHED BLACK FRAME W/ HJ ARRAY CASE (INCLUDES BLACK IRIDIUM, FIRE AND VR28 POLARIZED LENSES)
HALF JACKET®
POLISHED BLACK/GOLD IRIDIUM
VR28® POLARIZED*
AVAILABLE IN PRESCRIPTION***
AVAILABLE IN PRESCRIPTION***
BLACK IRIDIUM® POLARIZED*
SHALLOW BLUE POLARIZED
AVAILABLE IN PRESCRIPTION***
FISHING SPECIFIC
GOLD IRIDIUM® POLARIZED*
BRONZE POLARIZED
15%
INCREASED
3
AVAILABLE IN PRESCRIPTION***
A
TUNGSTEN POLARIZED
15%
INCREASED
3
Protection Index (in compliance with the standard Pr EN 1836)
Index 0: aesthetic, very low protection • Index 1: for weak sun luminosity
Index 2: for average sun luminosity • Index 3: for strong sun luminosity
* Iridium lens coatings reduce glare while balancing light transmission and color recognition in every type of weather.
Transmission on Oakley Prescription lenses will vary.
B
VR28 BLUE POLARIZED
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Client - OAKLEY INC.
Job # - 3765
INCREASED
3
Lens colors shown are representations only. Actual color may vary.
EMERALD IRIDIUM POLARIZED
13%
NEUTRAL
3
TITANIUM IRIDIUM®* POLARIZED
12%
INCREASED
3
®*
OAKLEY.COM/POLARIZED
14%
*** Not available in all countries. Please contact an Oakley representative for more information.
MORE COLORS AND STYLES AVAILABLE.
Cyan Magenta Yellow Black
IBC
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4/27/07
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® indicates registration in the U.S.A. and certain foreign countries. ©2007 Oakley, Inc. 39-115
BC
Client - OAKLEY INC.
Job # - 3765
Cyan Magenta Yellow Black