IMP Final Project

ShawnaNeilson
Neilson
Shawna
Indonesia
Indonesia
International
Marketing
Project:
Indonesia
Shawna Neilson Crater School of Business
June 21, 2010
Table of Contents
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Shawna Neilson
Indonesia
Introduction .......................................................................................... 3
Geography ............................................................................................ 4
Economic Analysis ............................................................................... 5
Economic Analysis Part II.................................................................... 8
Political System .................................................................................. 11
Trade Laws ......................................................................................... 13
Population........................................................................................... 14
Diet and Nutrition............................................................................... 16
Housing and Communication............................................................. 17
Transportation..................................................................................... 19
Labor................................................................................................... 20
Education ............................................................................................ 22
Clothing .............................................................................................. 24
Recreation and Leisure ....................................................................... 26
Language ............................................................................................ 27
Religion .............................................................................................. 29
Bibliography ....................................................................................... 30
Appendix ............................................................................................ 34
Current Events.......................................................................... 34
Travel Brochure ....................................................................... 35
Images ...................................................................................... 36
Etiquette ................................................................................... 37
Country Selection Letter .......................................................... 38
Company Profile ...................................................................... 40
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Shawna Neilson
Indonesia
Introduction
In the pages to come, many topics will be discussed providing an overview of Indonesia.
The purpose of the document is to inform the reader of possible business potential in
Indonesia while providing a base knowledge. The topics discussed are designed to give
the reader an understanding of life and Indonesia.
The first section is a geographical analysis. It aims to inform the reader of Indonesia’s
topography, climate, as well as how geography may affect a business. The next two
sections discuss many parts of Indonesia’s economy ranging from economic
classification to currency information. Following economics is a section about the
political system of Indonesia. It basically provides a description of the government
system and its different parts. Information on trade laws and a legal analysis are provided
in the next section. The following sections are mainly about the people. The next section
gives statistics and demographic descriptions about the population. Diet and Nutrition is
the next section, it basically discusses Indonesian food and eating habits. Housing and
transportation are the next two sections. Housing describes the structure of homes in
Indonesia as well as giving statistics about urban and rural dwellings. The transportation
gives basic information about different modes of public and private transportation. Labor
is the next section covered. In this section, statistics are presented about the labor force
concerning gender and occupation. The next section topic is education. A description of
the education system is provided in addition to statistics about enrollment. The next
section covers the clothing of Indonesia. The topic after clothing is recreation and leisure.
Descriptions about some of the most common recreational activities are provided in this
section as well as basic travel information on entering and exiting Indonesia. The last two
topics are language and religion. Language presents the official language as well as minor
languages in addition to some statistics. Religion, the final section covers the major
religions in Indonesia and provides some statistical information.
When choosing a country, I thought of countries that I have personal interest in.
Indonesia was one of the countries that came to mind because my grandmother was born
and raised in Indonesia. I looked at information for all of the countries that I was
considering. In doing so, I learned that Indonesia is a fabulous place for tourism, as there
are many tourist attractions. Indonesia is a beautiful country and would be fabulous for a
tourism business.
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Shawna Neilson
Indonesia
Geography
Indonesia is an island country consisting of over 13,000 islands. 6,000 of these islands
are inhabited. Although the overall land area is only 1,192,608 square miles (1,919,317
square kilometers), it would be easy to establish a franchise throughout this island
country.
Indonesia can be found north of Australia and South of the Philippines and Malaysia. The
easiest methods for product distribution between islands would be either ship or aircraft.
Within each island, products can be distributed by land or aircraft. There are many
distribution methods available based upon the location of distribution points. It would be
easy to transport products to other countries such as Thailand, Malaysia, Australia, the
Philippines, as well as China, Japan, and many others because these countries are fairly
close and the waterways offer an easy travel route. One of the down sides Indonesia
being an island country is that there would be some distance between locations on
different islands. Overall, the location could serve useful in product distribution.
Rainfall is the most variable aspect of Indonesia’s climate. Since the country is
surrounded by warm waters, temperatures remain fairly constant with a high humidity.
Throughout the country, temperatures range from approximately 73˚F to 82˚F. Indonesia
is mostly tropical because it is divided by the equator. The tropical climate would be
good for setting up a business in tourism. For the most part, winds are moderate and tend
to be predictable. Unfortunately, monsoons are fairly regular. During June through
September, they can be expected to blow in from the south and east. During December
through March, they can be expected to come from the northwest. Although storms can
be serious, they are dealt with frequently and therefore precautions can be taken to
prevent damage.
Indonesia’s islands follow a similar pattern in relation to topography. The larger islands
have lowlands and costal plains that surround central mountain ranges. Indonesia has
over 100 volcanoes,
some active others
inactive.
Rich
volcanic
soil
is
carried down from
volcanic slopes by
rivers and into the
lowlands and costal
plains.
For
this
reason, rich volcanic
soil is predominate in
Indonesia. Due to
this, Indonesia is strong agriculturally. Also, Indonesia has many mineral deposits, which
provides for excellent mining. Indonesia’s petroleum deposits has allowed for the country
to be one of the leading petroleum producers.
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Indonesia
Overall, this archipelago country is surrounded by warm waters and has a tropical
climate. The larger islands are characterized by central mountain ranges rising from
lowlands and coastal plains. There are many volcanoes and the soil is very fertile.
Indonesia has many mineral and petroleum deposits. This island country would be great
for establishing a franchise. There could be business locations scattered amongst the
islands. The tropical climate is great for a tourism business.
Economic Analysis
Socialism
The government plays a significant role in the Indonesian economy, therefore making it
socialist. The government does not regulate prices on all goods, but it does on some such
as fuel, rice, and electricity. Starting in the 1980s, the government began removing some
economic regulations in hope of stimulating employment and growth, mainly in the nonoil export sector.
Throughout the last few years, Indonesia has been able to maintain a fairly steady
economy and has weathered the global crisis with some level of ease. Even through the
financial crisis, Indonesia has been able to maintain GDP growth.
Non-Renewable Resources
 Crude Oil – Unrefined petroleum taken from the ground, it is refined and used for
fuel. Crude oil is Indonesia’s largest export commodity.
 Natural Gas – Combustible substance that is formed in rocks, it is used for fuel
and also one of Indonesia’s top export commodities.
 Bauxite – Claylike mineral containing aluminum
 Silver – Mineral that is commonly used for jewelry, coins, electronics, and
photography
 Tin – Metallic mineral mainly used to coat other metals in order to prevent
corrosion.
 Copper – Reddish brown, metallic mineral that is a great conductor of heat and
electricity. It is commonly used in electrical wires, water pipes, and to make
corrosion resistant parts.
 Gold – Precious metallic mineral, commonly used in jewelry and for decoration.
It has a high monetary value and is used internationally.
 Coal – Black combustible mineral, widely used for fuel and is one of the main
energy sources used to produce electricity.
Indonesia primarily exports its non-renewable resources.
Renewable Resources
 Timber – Wood obtained from trees, commonly used for building.
 Rubber – A natural substance harvested from rubber trees. It is primarily used for
manufacturing purposes. Indonesia is the second largest producer of natural
rubber and it is therefore an important export.
 Rice – A starchy grain of a marshy grass. Indonesia is on of the world’s leading
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Shawna Neilson



Indonesia
rice producers. It is one of Indonesia’s top export commodities, but it is also a
very common food for all classes in Indonesian society.
Palm oil – Yellow, butterlike oil used as an edible fat and for making soap and
candles.
Coffee – Beans taken from a coffee tree. They are ground to make a coffee drink.
Indonesia is currently the fourth largest coffee producer in the world.
Cotton – A soft, white, down substance consisting of hairs or fibers attached to
the seeds in cotton producing plants. It is used to make fabrics, thread, and
wadding. In Indonesia cotton is used to make textiles.
Industries
 Crude Oil and Natural Gas – The production of oil and natural gas. It is taken
from the ground and processed from there. MedcoEnergi, National Oil and
Natural Gas Mining Company (Pertamina), Cheveron, BP, ConocoPhillips,
ExxonMobil, and Total are all oil production companies in Indonesia.
 Textiles – Cotton and other fibers are turned into cloth. Adetex, Around Star,
Aditya Birla, Narmada Textiles, and P.T. Ever Shine Textile are all textile
companies in Indonesia.
 Apparel – Textiles are made into clothes. Metramatex, Mitra Usaha Semsta,
Adetex, Apac Inti Corpora, Mimilove, and Ayu Orchid are all Indonesian apparel
companies.
 Footwear – The manufacturing of shoes. Loggo, Golden Summit Trading Co.,
Anugrah Mandiri Nusantara, Dragon Shoes Company, and Pelita Tomangmas are
Indonesian footwear companies. East Asia Minerals Corporation, Freeport
McMoran Copper & Gold Inc., Newmont Mining Corp., Kartika Selabumi
Mining, Pendopo Coal, and Britmindo are mining companies in Indonesia.
 Mining – Minerals and ores are extracted from mines.
 Cement – The production of cement. Indocement Tunggal Prakarsa, Holcim
Indonesia, Semen Gresik (Persero), Semen Andalas Indonesia, Asosiasi Semen
Indonesia, and Semen Padang are cement companies in Indonesia. Chemical
Fertilizers – The production of chemical fertilizer. Toepfer International-Asia,
Petrokimia Gresik, Taiko Persada Indoprima, Yara Indonesia, and Pupuk Kujang
are Indonesian chemical fertilizer companies.
 Plywood – The manufacturing of plywood in a mill using timber. Natko Pacific,
Daya Sekawan Abadi, Girisantosa Adiraya, Kayu Lapis Indonesia, Inracawood
Mfg., Tjipta Rimba Djaja, and Saya Raya Indah Woodbased Industries are
plywood manufacturers in Indonesia.
 Rubber – The extraction of rubber from rubber trees.
 Food – The production of foods.
 Tourism – The hospitality industry, a mixture of hotels and companies that assist
people in organizing a trip to visit Indonesia, usually for vacation purposes.
GDP Official Exchange Rate – $521 billion
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Shawna Neilson
Indonesia
To the left is a graph
representing the total GDP
purchasing power parity of
$2,000.00
four countries, including
Indonesia. Indonesia is being
$1,500.00
compared to South Korea,
$1,000.00
Italy, and Turkey. These
three countries are similar to
$500.00
Indonesia
concerning
$0.00
political systems, economic
Indonesia South
Italy
Turkey
development, population, and
Korea
size. The purchasing power
Country
parity basically allows for the
comparison of countries
within the same parameters. This helps to eliminate differences between countries.
Knowing the purchasing power parity is important to a business coming into a country
because it shows how wealthy the country is and how economically developed it is.
Dollars (in billions)
Total GDP Purchasing Power Parity
GDP Real Growth Rate
Percent Growth (%)
6
4.5
4
2
0.2
0
-2
Indonesia
-4
South
Korea
Italy
-6
Turkey
-4.8
-5.6
-8
Gross National Income Per Capita
(PPP)
$50,000
$40,000
$30,000
$20,000
$10,000
Country
-7-
S
U
Tu
rk
ey
Ita
ly
$0
In
do
ne
si
a
So
ut
h
Ko
re
a
Dollars Per Capita
(International Dollars)
Country
Shawna Neilson
Indonesia
Economic Analysis Part II
The following Trade Statistics are an overview of Indonesia’s exports, imports, and
currency, allowing for a more in-depth understanding of Indonesia’s international trade.
Major Exports
 Oil and Natural Gas
 Crude Palm Oil
 Coal
 Appliances
 Textiles
 Rubber
 Plywood
 Minerals
Indonesia’s major export partners include Japan (20.2%), the US (9.5%), Singapore
(9.4%), China (8.5%), South Korea (6.7%), India (5.2%), and Malaysia (4.7%) (2008
est.). In 2008, an estimated $139.3 billion came from exports. In 2009, there were an
estimated $115.6 billion in exports. Oil, coal, natural gas, palm oil, and rubber are all
natural resources found in Indonesia. They are exported as raw materials, prior to any
necessary refining.
2007 Export Statistics
1. Oil and Gas – $22.1 Billion
2. Minerals – $21.8 Billion
3. Electrical Appliances – $15.1 Billion
4. Rubber – $7.8 Billion
5. Textiles – $4.1 Billion
Export Partners
4.70%
5.20%
20.20%
6.70%
8.50%
9.40%
9.50%
Japan
US
Singapore
China
South Korea
India
Malaysia
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Shawna Neilson
Indonesia
Major Imports
 Oil and Fuel
 Food
 Chemicals
 Capital Goods
 Consumer Goods
 Iron and Steel
Indonesia’s major import partners include Singapore (16.9%), China (11.8%), Japan
(11.7%), Malaysia (6.9%), the US (6.1%), South Korea (5.4%), and Thailand (4.9%)
(2008 est.). In 2008, there were an estimated $116 billion in imports and in 2009, there
were an estimated $86.6 billion in imports. Indonesia imports capital goods such as
machinery for the many manufacturing industries.
2005 Import Statistics
1. Mineral Fuels – $17.5 Billion
2. Machinery – $15.3 Billion
3. Chemicals – $8.1 Billion
4. Consumer Goods – $7.8 Billion
5. Food – $4 Billion
Import Partners
4.90%
5.40%
16.90%
6.10%
6.90%
11.80%
11.70%
Singapore
China
Japan
Malaysia
US
South Korea
Thailand
Indonesia imports some goods due to problems of scarcity. For instance, Indonesia must
import machinery for its manufacturing industries. Iron and steel are also imported. Food
and live animals must be imported, as well. Most of the goods imported in Indonesia are
imported due to problems of scarcity.
Balance of Payments - There is a trade surplus in Indonesia with a $29 billion surplus.
There is a fair trade surplus in Indonesia, meaning Indonesia is selling more than it is
buying. This is good because it means that the country is not overspending. It is
important to know this because it can indicate either a strong or weak economy based
upon whether the country has a trade surplus or deficit. Since Indonesia has a trade
surplus, it is indicated that Indonesia has a strong economy.
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Shawna Neilson
Indonesia
The exchange rate between countries is the ratio at which one unit of the currency of one
country can be exchanged for the currency of another country. Since Indonesia has a low
currency value in comparison to USD, someone from the US would be at an advantage if
he/she were purchasing something in Indonesia. On the other side, a company from the
US selling products in Indonesia may have a small profit margin or the products may
seem overpriced. It may be beneficial for a company to buy products in Indonesia, but it
most likely would not be to sell products in Indonesia.
Indonesian Rupiah – Currency
10,399.2 Indonesian Rupiah per US dollar (2009)
Inflation Rate (2009 est.)
6.50%
Percent Inflation (%)
7%
6%
5%
5%
4%
2.80%
3%
2%
0.60%
1%
0%
-1%
Indonesia
-2%
US
-0.70%
Turkey
Italy
South Korea
Country
Percent Unemployed
(%)
Unemplioyment Rates (2009 est.)
16.00%
14.00%
12.00%
10.00%
8.00%
6.00%
4.00%
2.00%
0.00%
14.50%
9.30%
7.70%
7.50%
4.10%
Indonesia
US
Turkey
Country
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Italy
South Korea
Shawna Neilson
Indonesia
Political System
Pancasila is the Indonesian state’s philosophical foundation. It basically consists of five
main principals. They are the “belief in the one and only God, just and civilized
humanity, the unity of Indonesia, democracy guided by consensus arising out of
deliberations amongst representatives,” and “social justice for the whole of the people of
Indonesia” (indonesiamatters.com). The government structure is much like that of the
US. It has an executive branch, a legislative branch, and a judicial branch. The supreme
power rests within the people.
Republic – Much like a democracy, in a republic, the supreme power rests in the people.
The power is exercised by representatives either chosen directly or indirectly by the
people.
The executive branch of Indonesia’s government consists of a president, a vice president,
and a cabinet appointed by the president. The president is the chief of state as well as the
head of government. Both the president and vice president are elected for five-year terms
and may serve two terms. The current president is Susilo Bambang Yudhoyono and the
current vice president is Boediono. The legislative branch consists of three houses.
People's Consultative Assembly (Majelis Permusyawaratan Rakyat or MPR), the upper
house, is made up of representatives from the other two houses. This house plays the role
of inaugurating and impeaching the president as well as making amendments to the
constitution, but it does not form national policies. The House of Representatives (Dewan
Perwakilan Rakyat or DPR) is made up of 560 seats. Members of DPR are elected to
serve five-year terms. DPR makes legislation at the national level. The House of
Regional Representatives (Dewan Perwakilan Daerah or DPD) is made up of 132
members. There are four from each of Indonesia’s 30 provinces, two special regions, and
one special capital city district. According to Indonesia’s constitution, the role of DPD is
to give legislative input to DPR on issues involving the regions. The judicial branch
consists of the court system. The Supreme Court (Mahkamah Agung) is the highest court
of appeal, but it doesn’t have the power of judicial review. The lower court system’s
administrative and financial responsibility belongs to the Supreme Court. The president
appoints Supreme Court justices from a list of candidates chosen by the legislature.
Constitutional Court (Mahkamah Konstitusi) has the power of judicial review, reviews
actions to impeach a president, and has jurisdiction over the results of general elections.
Labor Court is under the supervision of the Supreme Court. Finally, the Anti-Corruption
Court has jurisdiction over cases involving corruption that were brought by the
independent Corruption Eradication Commission.
The major political parties in Indonesia are the Democrat Party (Partai Demokrat or PD),
Functional Groups Party (Partai Golongan Karya or GOLKAR), Great Indonesia
Movement Party (Partai Gerakan Indonesia Raya or GERINDRA), Indonesia Democratic
Party-Struggle (Partai Demokrasi Indonesia Perjuangan or PDI-P), National Awakening
Party (Partai Kebangkitan Bangsa or PKB), National Mandate Party (Partai Amanat
Nasional or PAN), People’s Conscience Party (Partai Hati Nurani Rakyat or HANURA),
Prosperous Justice Party (Partai Keadilan Sejahtera or PKS), and United Development
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Shawna Neilson
Indonesia
Party (Partai Persatuan Pembangunan or PPP). The Democrat Party envisions a
democratic and prosperous world through nationalism, humanism, and internationalism
based upon a devotion to God. The Functional Groups Party was established to
counterbalance the Indonesian Communist Party. It was formed in order to represent all
of Indonesia’s social and economic groups. This includes workers, professionals, farmers,
civil servants, veterans, and fisherman. The Great Indonesia Movement Party is based
upon the belief in national unity and the dedication to all around fairness and prosperity.
The Indonesia Democratic Party-Struggle is a non-Islamic political party. In the past it
has had anti-governmental factions. The National Awakening Party supports religious
tolerance and democracy. They are in opposition of an Islamic government. The National
Mandate Party is based on principles of religious morality, humanity, and prosperity. The
People’s Conscience Party is based upon independence as a nation and the welfare of the
people of Indonesia. The Prosperous Justice Party is an Islamic party that believes in
Islam as the solution in the life of the nation, spreading Islamic values and teachings,
helping Indonesia to progress as a civil society, and uniting people and smaller entities
through Islam. The United Development Party is an Islamic party that bases its visions on
the beliefs of Islam.
Political Leaders
President Susilo Bambang Yudhoyono
Vice President Boediono
State Secretary Maftuh Basuni
Indonesia has had some conflict over the past few years. A war on terror is continuously
being fought after terrorist bombings in Bali in 2002. The current president was elected in
2004 and served a term of five years. He was reelected in 2009 and will be in office until
2014. The government has remained stable through the war.
The Indonesian legal system is based on Roman-Dutch law but has been substantially
altered by Indonesian concepts as well as new election codes and criminal proceedings.
Suffrage – “17 years of age; universal and married persons regardless of age” (CIA
World Factbook)
The Indonesian flag is based
on
the
13th
century
Indonesian Empire Banner.
The red stripe represents the
body and the white stripe
represents the soul. It was
officially adopted August
17, 1945.
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Shawna Neilson
Indonesia
Trade Laws
Trade in Indonesia is governed my many laws and taxes. An import duty is applied to any
goods that are imported for home use such as rice and electricity. Indonesia is part of
many Trade Agreements and has few import restrictions due to this. Most of the trade
restrictions in place are either to promote economic stability or to ensure quality.
“All goods imported for home use, except those exempted, are subject to import duty
based on the Indonesian Customs Tariff” (indonesianmission-eu.org). Specific tariffs are
based upon a specified amount per unit of measurement. There is currently a tariff on
electricity in Indonesia. Based upon ranges per kilowatt-hour (kWh) in US cents per
kWh. Residentially, tariffs range from 1.69 – 4.60. Commercially, tariffs range from
2.77-5.65. Industrially, tariffs range from 1.71-4.38. There is also a tariff on rice.
Currently, it is 450 Rupiah/kg.
Import Taxes
Ranging from 0 – 170%, there are import duties on various types of goods. The rate
varies by type of good. Value added tax, ranging from 0 – 10%, is also applied. Sales Tax
on Luxurious Goods can be 10%, 20%, 35%, 40%, or 50%, depending on the types of
goods. Importers must pay an income tax. Registered importers pay 2.5% and
unregistered importers pay 7.5%. All taxes and duties are paid through a foreign
exchange bank or a Customs Service Office before Customs or import Declaration is
submitted. Goods are classified based on the Harmonized Commodity Description and
Coding System (HS)
Trade Agreements
There are many Trade Agreements with countries around the world that Indonesia is part
of. The General Agreement on Tariffs and Trades (GATT) is the largest of which.
Indonesia joined the World Trade Organization (WTO) in 1996 after its introduction by
GATT in 1994. Indonesia is also part of some regional agreements such as Asia-Pacific
Economic Cooperation (APEC) and ASEAN Free Trade Area (AFTA).
Trade Restrictions
Only a few restrictions still apply to imports due to trade agreements. “According to the
Nation Agency For Export Development (NAFED) imports that are still prohibited
include: motorized vehicle tires, electric light bulbs, matches, some types of textiles,
batteries, iron sheets both galvanized and un-galvanized, fully assembles automobiles and
motorcycles and radio and television sets” (internationalbusiness.wikia.com). Many of
these goods are produced in Indonesia and are prohibited because their production is
view as important to the stability of Indonesia’s economy. There is one main restriction
that includes both imports and exports is the shipping restriction. It basically states that
any goods either entering or leaving the country must be transported on an Indonesian
vessel. Some specific export regulations apply. Generally, agricultural products including
plants, food, and animals must pass an inspection by one of the corresponding governing
sectors, this pertains to both imports and exports.
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Shawna Neilson
Indonesia
Population
Population distribution, growth rate, and the population of the five largest cities are the
most pertinent information. The population distribution is the first step in determining
demographics needed for a business. The growth rate tells us that there is substantial
growth in the population meaning more potential customers. Knowing the largest cities,
their locations, and basic information about them, helps in determining possible locations
for a business. A foreign business would do well close to a major city because of
potential customers, for most product types.
Population – 242,968,342
The population growth rates
appear to be rather low, but
1% of 250 million is 2.5
million. Having said that,
Indonesia has a fairly high
growth rate. It also has the
fourth largest population in
the world.
Population of the Top Five Largest Cities in
Indonesia
Population (in Millions)
12
10.8104
10
8
6
4
2.8843
2.7293
2.0593
1.4623
2
0
Jakarta
Bandung
Surabaya
Medan
Palembang
City
Birth Rate
20
Births Per 1000
Population
Indonesia’s birth rate is
comparable to Brazil, but
obviously higher than the
US. The US has a larger
population than Indonesia.
Although
the
United
States’ birthrate is lower, it
is still high. The birth rates
are high because there is a
large population with large
population growth.
18.45
18.11
13.83
15
10
5
0
Indonesia
US
Country
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Brazil
Shawna Neilson
Indonesia
Life Expectancy
80
78.24
Age in Years
78
76
74
72.26
71.05
72
70
68
Indonesia’s
life
expectancy is about the
same as Brazil’s and a
fair amount lower than
the US’s. The US’s is
most
likely
higher
because it is much more
developed. Brazil has a
similar development the
Indonesia.
66
Indonesia
US
Brazil
Country
Number of People (in
Millions)
Population Distribution
90
80
70
60
50
40
30
20
10
0
80.8 80.1
Male
Female
34.3 33.1
6.5 8.2
0-14
15-64
65+
Age Range
Population of the Top Five Largest Cities
in Indonesia
Population (in Millions)
12
10.8104
10
8
6
4
2.8843
2.7293
2.0593
1.4623
2
0
Jakarta
Bandung
Surabaya
Medan
Palembang
City
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The number of males and the
number of females are fairly
even throughout the age
groups. The largest portion of
the population ranges from age
15 – 64. These are both good.
The middle generation is more
likely to participate in
activities and because there is
a comparable number of
females to males, one activity
most likely will not be favored
over another because of a lack
of interest due to gender.
Located on the north –
western tip of Java is Jakarta,
Indonesia’s
capital
and
largest city. Bandung, the
second largest city in
Indonesia, is located slightly
south – east of Jakarta, also
on Java. It is located inland
and it is surrounded by hills
and mountains. Surbaya, the
third largest, can be found in
the north – eastern part of
Java. Jakarta and Surbaya are
both located along the coast.
Shawna Neilson
Indonesia
Diet and Nutrition
Indonesian meals are usually simple, yet unique. Many different spices, roots, leaves, and
grasses are used in Indonesian foods adding a zesty flavor. Spices including chili peppers,
ginger, coriander, and cumin are commonly used. Rice is used in most meals. If rice is
not used, soybeans or yams are usually substituted. Vegetables are also a very important
part of Indonesia foods. Fish, chicken, and meats are commonly eaten. Sumatrans and
Eastern Indonesians usually eat more fish than chicken, where as Javanese and Sudanese
eat a more balanced variety of chicken, fish, and meats. Most Indonesia families don’t
have a set meal time so a large meal is cooked in the late morning. The same meal is then
reheated for an evening meal. Meals are generally cooked so that they last and remain
edible even if left on the table at room temperature for hours after the meal is served.
This means that on
average, for each person
in Indonesia, 8.3 kg of
meat was consumed.
This is much lower than
countries of similar
development based on
the Human Development
Index (HDI).
Calories Consumed Per Day
(in thousands)
Calorie Supply Per Capita
4
3.5
3
2.5
2
1.5
1
0.5
0
3.7
2.9
2.9
2.2
Indonesia
United States
Mali
Uruguay
Country
Percent Children Underweight 2000-2007 Children Under 5
30
Percent Underweight (%)
This shows that 28% of
children under age 5 are
either moderately or
severely underweight in
Indonesia. This is the
same as the Philippines,
but less than Honduras
and Bolivia. It is fairly
high, which shows that
many of the children are
not being taken care of.
28
28
25
20
15
11
8
10
5
0
Indonesia
Honduras
Country
- 16 -
Bolivia
Philippines
Shawna Neilson
Indonesia
This graph shows
on average, 2,900
3.7
4
calories
are
3.5
consumed each day
2.9
2.9
per person. This is
3
comparable
to
2.2
2.5
countries
of
middle
2
development.
1.5
Uruguay has a
1
higher per capita
0.5
GDP, but the same
0
calorie supply per
Indonesia United States
Mali
Uruguay
capita. This implies
Country
that
Indonesians
consume a healthy
amount of calories. It is less than the US, and greater than Mali. The US is well known
for each obesity rates so it is good that Indonesia has a lower calorie supply per capita.
Calories Consumed Per
Day
(in thousands)
Calorie Supply Per Capita
Housing and Communication
The structure of houses in Indonesia depends upon location. Those located within a city
in most cases will live in apartment complexes. Those living in a suburban neighborhood
usually live in housing developments. Urban villages are usually comprised of crude
houses or huts. Houses in rural villages are mainly made of wood or bamboo. Telephones
are widely used. Mobile phones are extremely common and the number of cellular
subscribers is growing rapidly. Internet is very commonly used. Television services are
available throughout Indonesia. Both internet and television would be a viable source
advertisement.
Approximately 48% of Indonesians live in rural villages. Most village houses are made of
wood or bamboo. They are simple one or two room buildings. The other half of
Indonesians is spread throughout cities, suburban settlements, and urban villages. Within
the city modern high-rise apartment complexes are available. There are also suburban
housing developments that are just outside the main parts of cities. Urban villages,
referred to as kampung, are crowed with makeshift, houses and huts.
- 17 -
Shawna Neilson
Indonesia
Percent Urbanization
(%)
Urbanization
90
80
70
60
50
40
30
20
10
0
82
77
42
26
Indonesia
US
Country
Brazil
Bangladesh
Number of Conventional Dwellings
Number of Dwellings (in
Millions)
300
242
250
200
Total Conventional Dwellings
Urban Conventional Dwellings
181.6
179.2
Rural Conventional Dwellings
150
123.8
100
79.1
60.4
55.4
50
56.5
42.9
22.6
31.9
10.9
0
Indonesia
US
Country
Mexico
South Korea
Domestically, basic telephone service consists of an inter-island microwave system.
Indonesia ranked sixth in the world for the number of main lines in use and tenth in the
world for the number of mobile cellular telephones based on 2008 statistics. The number
of cellular subscribers is rapidly growing. Indonesia also has a good international
telephone service.
Internet is widely used by Indonesians. Indonesia ranked 42nd for the number of internet
hosts based on 2009 statistics. Based on 2008 statistics, Indonesia was also ranked 11th in
the world for number of internet users. In 2008, Indonesia had approximately 30 million
internet users.
Indonesia’s has fully functional radio system. Indonesia has 11 national TV networks.
Each of them has local transmitters. There were 54 local television stations as of 2006.
Indonesians can subscribe from a variety of system operators. They can subscribe to a
cable system operator or a direct broadcast satellite (DBS) television service. The
channels available vary by operator. Basic cable system operators offer local stations and
- 18 -
Shawna Neilson
Indonesia
possibly a few more based upon the operator. Traditionally, DBS providers offer local
channels as well as a wide variety of additional channels, based upon the customer’s
subscription. This is much like the US. It is similar to comparing a Charter subscription
to a DirecTV or Dish Network subscription. Overall, there is a wide variety of choices
available for TV in Indonesia.
Transportation
Indonesia offers many modes of transportation. Public transportation is available in the
form of taxis, buses, trains, and minibuses. Buses and trains are commonly used,
especially for transportation between large cities. Minibuses and taxis are used frequently
for transportation between small towns. In cities, about 30% of people use public
transportation; the other 70% use cars or motorcycles. About 60% of privately owned
vehicles are motorcycles. As of 2002, approximately 6.2 million Indonesians owned
vehicles. Today, the ownership growth rate is estimated to be around nine percent. The
growth of private vehicle
ownership is rapid and much
higher than that of roads.
Traffic in major cities
frequently becomes stopped
and congested. The roads in
Jakarta for instance have a
capacity for approximately 1
million motorized vehicles per
day. Yet, an estimated 1.5
million motorized vehicles
pass over the roads of Jakarta
every day.
Indonesia has a total of
of
437,759
kilometers
roadways, as of 2008. As you
300,000
can see, there are more paved
258,744
roads than unpaved. This
250,000
could allow for easier
179,015
200,000
transportation of goods. The
number of roads in Indonesia
150,000
is growing at a rate of
100,000
approximately one percent.
50,000
Looking purely at the
available
roadways,
it
0
appears that transportation by
Paved
Unpaved
road would be viable, but if
you research further, traffic counters this. Within large cities, traffic would make this
mode of transportation extremely inefficient and inconvenient.
Length (km)
Indonesia's Roadways
- 19 -
Shawna Neilson
Indonesia
Length (km)
As you can see from the graph
Indonesia Waterways and Railways
at right, there is a significant
amount of waterways. This
25,000
21,579
particular
mode
of
20,000
transportation wouldn’t be a
viable source of transportation
15,000
for goods, but since Indonesia
8,529
is
an
island
country
10,000
transportation by water would
5,000
be both convenient and
efficient if the destination is
0
located along the coast.
Waterways
Railways
Railways are not predominant
enough to be a viable source of
transportation for products. Some railway transportation may be available, though.
Indonesia has many airports. This
means that it would be easy to
transport goods from island to island
or even across an island. There are
also many ships available. Products
could be easily transported by ship,
especially for locations along the
coast.
Indonesia Airports and Ships
1200
1000
800
600
400
200
0
971
683
Airports
Ships
Labor
Job Market and Availability
Indonesia, like many other Asian countries uses child labor. The actual legal working age
is 12 years of age. A basic age law setting the minimum age at 14 was passed in 1951,
but never implemented. Today, the minimum working age is 15. Child labor laws are
very difficult to enforce. In 1994, the United Nations Commissions on Human Rights
reported that there are 2.7 million children working between ages 10 and 14.
Healthy employer-employee relations generally exist. Due to this, workers can go to
employers directly with complaints. There are also forums dedicated to communication
between employees and employers. Workers are viewed as part of the “family”
businesses. Employer-employee disputes are usually settled with a decent amount of
ease.
Indonesian employers take feedback from their employees, in many cases through
forums. Employees express their complaints, opinions, and defend the interest of
- 20 -
Shawna Neilson
Indonesia
workers. The forums have been found to be generally successful according to researchers
and surveys.
State and mandatory benefits are as follows: “The social security system for private
sector employees (Jamsostek) provides a benefit on retirement at age 55, on death before
age 55, and on permanent disability. The benefit is equal to the contributions paid plus
interest. Interest is currently 8% a year and is subject to a maximum of 10% a year. If the
total is less than IDR 3 million, the benefit is paid as a lump sum. If it is more than IDR 3
million, it must be paid in installments over a 5 year period. On death prior to age 55 an
additional lump sum of IDR 10 million is paid, plus a dependants’ allowance of IDR
200,000 a month for 24 months. Medical expenses reimbursement is provided for
employees and up to three dependants” (Indonesia Benefits Network). Employers can
also choose to offer other benefits such as medical insurance.
Indonesia Labor Force
Number of Workers (in
Millions)
Indonesia’s labor force is made up
of 42% women and 58% men. Islam
is the predominant religion in
Indonesia so most of the workers
follow Islam.
120
113.3
100
80
66.8
60
46.5
40
20
0
Total
Percent of Labor
Occupation
Employment Sectors
45
40
35
30
25
20
15
10
5
0
42.1
39.3
18.6
Agriculture
Industry
Services
Sector
- 21 -
Male
Female
Industries
There are three main sectors
of employment. They are
agriculture, industry, and
services. As you can see from
the graph on the left,
agriculture has the highest
percentage of labor force,
closely followed by services.
Industry is the smallest sector
in terms of labor occupation,
but it is the most profitable in
terms of GDP.
Shawna Neilson
Indonesia
The main industries in Indonesia are manufacturing, food, mining, tourism and oil and
natural gas production. Textiles, apparel, and footwear are some of the main
manufactured products. Rubber and production are two of Indonesia’s top industries and
are a large source of job opportunities. There are also job opportunities in cereal
production. Laborers are needed to harvest many agricultural products.
Workday
The workweek is Monday through Friday, but some businesses consider Saturday a
workday too. Saturday’s are only half-day if work is in session. The maximum workday
is seven hours per day, or 40 hours per week, but if overtime pay is given, it is possible to
work 9 hours per day or 54 hours per week. Most businesses open between 8 AM and 9
AM, and close between 4 PM and 5 PM. Banks and government offices open at 8 AM
and close at 3 PM.
Work attire is usually fairly casual in Indonesia due to extreme heat and humidity. Since
Indonesia is predominantly Muslim culture, conservative dress is important. Women
wear shirts that cover their upper arms and skirts that are knee length or longer. Jeans are
appropriate for in very casual situations. It is common for men to wear light colored,
open-necked, long sleeved baltik shirts with a tie and dark slacks.
Businesses in Indonesia are somewhat flexible. Since the country is predominantly
Islamic, employees can adjust their lunchtime to fit prayer time and in most cases are
allowed to take a five to ten minute break for another prayer time after lunch. Only two of
their prayer times fit in the typical workday.
Holidays of the five major religions are observed. That amounts to a total of 21 days.
Workers only have a total of 12 leave days per year, though. New Year’s Day, Chinese
New Year, the birthday of the Islamic Prophet Muhammad, the Day of Silence (New of
the Balinese Calendar), Good Friday (the Friday before Easter Sunday), Buddha’s
Birthday, Ascension Day, Ascension of the Prophet, Independence Day (August 17th),
End of Ramadan, Feast of the Sacrifice, Islamic New Year, and Christmas are the most
common holidays. Most of them are religious holidays.
Just as many US businesses, Indonesian businesses typically have a ranking system going
from powerful to basic worker. The highest is usually a CEO/Director, then Vice
President, followed by Senior Manager. Below Senior Manager are lower manager and
supervisor levels, which are followed by multiple levels of basic employees or workers.
Education
Nationally, the education system entails six years of primary education. Children start
school at age seven. Following primary, six years of secondary education are required.
The secondary is divided into three blocks of two years. Higher education is heavily
promoted. There are thousands of private postsecondary schools, and dozens of public
institutions. English is part of the required curriculum.
- 22 -
Shawna Neilson
Indonesia
Enrollment Levels
Percent Enrollment (%)
100
90
80
70
60
50
40
30
20
10
0
88.1
72.6
Secondary Level
Enrollment Ratio
Tertiary
Enrollment
47.5
14.6
Indonesia
Enrollment Rate
US enrollment levels are
much higher than Indonesia’s.
This implies that Indonesia
has a high drop out rate. It
also shows that Indonesia’s
education system may need
some level of improvement.
These low numbers could also
be because Indonesia is still a
developing country where as
the US is a highly developed
country already.
US
Country
Percent of Population that is Literate
Percent of Population (%)
Literacy Rate
As you can see from the graph
at right, Indonesia’s literacy
rate is over 90% according to
2004 estimates. These rates
have mostly likely improved
since then. Indonesia is a
developing
country
and
improvement happens quickly.
Indonesia’s literacy rate is
higher than China’s, but
Indonesia is significantly less
developed. This shows that
Indonesia has great potential.
99
100
99
95
90.4
90
86
85
80
75
Indonesia
US
Germany
Country
- 23 -
China
Shawna Neilson
Indonesia
School Life Expectancy
Life Expectancy (in years)
18
16.6
16
15.2
15.3
US
Germany
14
12
10
10
8
6
4
2
0
Indonesia
Australia
Country
School Life Expectancy
As a developing country,
Indonesia’s
school
life
expectancy is low in
comparison to that of highly
developed countries like the
Us, Germany, and Australia.
Indonesia has a 12-year
education program from the
first
year
in
primary
education to the last year of
secondary education. So,
according to the data, most
students drop out of school
two years prior to graduation.
With further development
this could easily improve.
Overall, Indonesia’s education system is still developing. Indonesia is not as advanced as
the US. Although Indonesia is behind the US, it still has a high literacy rate. In addition,
English is taught to all students, which is very good for business. As a business dealing in
tourism, Indonesians would have enough education to work with the business.
Clothing
Business Attire
Business attire differs based upon circumstances. For a formal
meeting, women wear a suit and hosiery. Women should only
wear dark or muted colors for business. Bright colors are not
appropriate. Men wear a suit and tie. For less formal business,
men usually wear dark colored slacks, a light colored, long sleeve
shirt, and a tie. Women must always cover their upper arms when
dressed casual, and jeans are appropriate for very casual business,
but never shorts. Due to the humidity and heat, it is necessary to
bring extra clothing. You should always appear clean and fresh.
This may require multiple changes in clothes, so it is important to
be prepared. During rainy season, September – February, an
umbrella is an essential part of the wardrobe.
- 24 -
Shawna Neilson
Indonesia
Traditional and Ceremonial Dress
Traditional Indonesian dress is typically seen in rural areas.
Traditional dress remains important for national ceremonial
occasions. Men and women alike wear a lower body wraparound called kain, which is a rectangular fabric usually in
batik, or a sarong. In Java and Bali, women use a narrow
sash called a stagen to hold the sarong and kain in place.
There is a long sleeved blouse that is tight and often sheer
called a kabaya that is worn on the upper body. Often, a
kabya is made of lace, but it can also be made of cottons that
are sheer, lightweight and elaborately decorated. In most
cases, women drape a large rectangular cloth called
selendang over the shoulder. Men generally only wear kain
sarongs in their homes or for casual occasions. Teluk beskap,
which is a combination of a Javanese jacket and kain, is the official national dress for
men.
Casual Attire
In Indonesia, casual attire can range from batik long
dresses to sarongs. Women wear blouses that cover their
upper arms and can wear jeans. Shorts are inappropriate
for women. Both women and men can wear sarongs or
kain. Men usually wear sarongs at home, or sometimes
for informal occasions. Men may wear batik as well.
- 25 -
Shawna Neilson
Indonesia
Recreation and Leisure
Indonesia is a culturally diverse country and has many different recreational activities.
These activities range from boat racing to kite flying and from badminton to soccer.
There are many opportunities to visit natural attractions, large cities for shopping, and
beautiful sandy beaches. There are an unlimited number of activities available in
Indonesia.
The two most popular sports in Indonesia are football
(soccer) and badminton. Football is the most common
sport played in Indonesia. Many Indonesians begin playing
at a young age and continue throughout life. Indonesians
ranging from children to middle-aged men play football.
The Football Association of Indonesia (PSSI) is the
national football league. There are smaller domestic
leagues for a variety of age groups. Football is played at
family events and as a fun activity outside of competition.
Badminton is widely played in Indonesia. It closely
follows football in popularity. Indonesians have many
badminton championships. For example, Indonesians are
long-standing champions of the Thomas Cup men’s
division and the women’s badminton championship. Rudy
Hartono is a badminton legend. He is from Indonesia and
he won the “All-England” Informal World Championship
seven years in a row. Indonesians take badminton
seriously. They are champions, but they also play the sport for fun. Many families play
together or children and adults play recreationally.
Indonesia has a wide variety of tourist attractions ranging from the city of Jakarta to the
extensive Prambanan Temples. Jakarta is the capital of Indonesia. It is very large and has
many skyscrapers, much like New York City. There are many national parks such as
Komodo National Park, Gunung Leuser National Park, Lore Lindu National Park, and
Way Kambas National Park. These are just a few examples; there are many more. The
Monkey Forest Sanctuary is yet another
interesting attraction. Inside this lush, small,
forested area, there are many moss-covered
stone statues and between 140 – 200
monkeys. The Borobudur Temple is an
extravagant Buddhist temple. The structure
looks like a lotus. It’s complex is one of the
greatest monuments in the world.
Prambanan Temples is the largest Hindu
temple compound in Indonesia. It is
regarded as one of the imperial temples in
South – East Asia. Overall, there are many
attractions in Indonesia available to tourists.
- 26 -
Shawna Neilson
Indonesia
Another amazing aspect of Indonesia is its gorgeous beaches. Many activities take place
on a daily bases on the white sand and in the blue water. Along the southern beaches of
Bali are many craft tables where all sorts of craft activities take place. Beach soccer is
also a very popular beach activity. It
is played both recreationally and
competitively. Beach volleyball is
also played on the beaches of
Indonesia. There are also many
activities that take place in the blue
Indonesian waters. Boat racing for
instance takes place during the
Dragon Boat Festival. Snorkeling
and scuba diving is extremely
popular along the Indonesian coasts.
Also, Indonesia offers excellent
opportunities for surfing. Surfing competitions are held throughout the islands, but they
mainly take place on Bali. Indonesia’s beaches are full of things to do.
Indonesia is full of things to do. Activities range from sports like football (soccer) and
badminton, to beach activities like snorkeling and surfing, to tourist activities like visiting
the Sacred Monkey Forest, Borobudur Temple, Prambanan Temples, and Jakarta.
Indonesia’s diverse culture makes it a country where you can never run out of things to
do.
Entry/Exit Information
All foreign travelers are required to have a valid passport for a
minimum of six months after the time of arrival. Tourists that are
traveling purely for private purposes, may apply for a 30-day
visitor visa on arrival at one of the airports. This visa may only be
extended once. In order to receive an on-arrival visa, an
onward/return ticket is required. In other situations a visa must be
issued before arrival. Also, a visa is required to enter Indonesia,
obtained before or in some exceptions, on arrival. Visa violations
may result in jail sentences or substantial fines. All airline
passengers are subject to a departure tax, which must be paid in
Rupiah, cash only.
Language
The most prevalent languages are Indonesian (Bahasa Indonesia), English, and Dutch.
There are also many local dialects. The most common of which is Javanese. In Indonesia,
English is viewed as the ticket to employment and a higher standard of living.
Indonesian (Bahasa Indonesia) is the official language. It is the official, modified form of
Malay.
- 27 -
Shawna Neilson
Indonesia
There are more than 700 living languages that are spoken in Indonesia. Some of the more
common languages are as follows:
 Javanese – Spoken in central and east Java, of the Austronesian family
 Sundanese – Spoken in west Java, closely related to Madurese and Malay
 Madurese – Language of the Madurese people of Madura Island, spoken on
Madura Island and in eastern Java
 Minangkabau – Spoken in west Sumatra
 Musi (Palembang Language) – Spoken in southern Sumatra and hugely in
Palembang city, influenced by Javanese
 Bugis – Spoken in south Sulawesi
 Banjarese – Spoken in south, east, and central Kalimantan, it is the native
language of south Kalimantan
 Acehnese – Spoken in northern Sumatra, it is a Malayo-Polynesian language
 Balinese – Spoken on Bali, northern Nusa Penida, western Lombok, and eastern
Java
 Betawi – Spoken by people in Jarkarta
Top World Languages Including the Number of Secondary
Speakers
Number of Speakers in
Millions
1400
1200
1000
800
600
400
200
Be
ng
al
i
Ja
pa
ne
se
G
er
m
an
Ar
ab
ic
Po
rtu
ge
se
h
Sp
an
is
h
R
us
si
an
Fr
en
ch
H
in
di
/U
rd
u
En
gl
is
an
da
rin
C
hi
ne
se
0
M
Language
Language
- 28 -
rd
u
/U
H
in
di
Po
rtu
ge
se
se
pa
ne
Ja
an
er
m
G
C
hi
ne
se
ic
Ar
ab
an
R
us
si
sh
an
i
Sp
ch
Fr
en
gl
is
h
40
35
30
25
20
15
10
5
0
En
Point Value Based on
Influence
World's Most Influential Languages
Shawna Neilson
Indonesia
Religion
In Indonesia, the majority of the population (about 88%) is Muslim. These people follow
Islam. Other religions include Christianity and Roman Catholicism (8%), Hinduism
(2%), Buddhism (1%), and other (1%). It is thought that the Islam religion was first
brought to the northern tip of Sumatra in the 12th century, and it spread from there.
Christianity was brought to the country by Dutch settlers. Hinduism can mainly be found
on the island of Bali. It is intertwined with everyday life. The people in Bali basically live
their religion. Buddhism is mostly a Chinese religion.
Muslim
88%
Christian +
Roman Catholic
Hinduism
2%
1%
1%
Buddhism
Other
Christian + Roman
Catholic
8%
Hinduism
Buddhism
Muslim
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Other
Islam spread southeast throughout Indonesia from the northern tip of Sumatra where it
was first brought to Indonesia in the 12th century. The religion is thought to have been
brought to Indonesia by Muslim traders that traded along the vast coastline. Therefore, it
turned into a trading religion. Once it moved inland, Islam began to quickly spread
throughout the country.
The Christian and Roman Catholic religions were brought to Indonesia by Dutch settlers.
In addition, there is a strong Portuguese influence in East Timor, an island country
located on the border of Indonesia in southeast corner. There are a few Indonesian islands
that are mostly Christian dominated. These include Flores, Moluccas, and Kalimantan.
“The Indonesian Constitution provides freedom of religion to all its citizens and states
‘every person shall be free to choose and to practice the religion of his/her choice’ and
‘guarantees all persons the freedom of worship, each according to his/her own religion or
belief’. However, the First Principle of the State Philosophy' ‘Pancasila’, upholds a
‘Belief in One Supreme God’ ” (asiarooms.com). Generally, the government has
discouraged religion from playing a role in politics, much like the US, yet there are
underlying religious influences. Throughout Indonesia’s history it is possible to find
- 29 -
Shawna Neilson
Indonesia
political Islamic movements. As much as the government has tried and still tries to keep
religion separate, Islam has had ways of weaving its way into the system. There are many
Islamic organizations. One of the leading of which runs mosques, prayer houses, clinics,
orphanages, poorhouses, schools, public libraries, and universities.
Due to the fact that the majority of the Indonesian population follows Islam, Indonesian
workers are given paid time off during the workday for prayer time. According to
research, followers of Islam are less likely to have intentions to leave the company they
work for because they have a higher job satisfaction due to their priorities in life. It is
thought that Islam has provided an ideological foundation for the development of
personal attributes, which therefore promote economic development in Indonesia. There
are many underlying effects of religion in Indonesian politics and economics.
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Indonesia | Waralaba | Peluang Usaha Dan Bisnis. Web. 4 June 2010.
<http://bursafranchise.com/ilp-international-language-programs-indonesia.htm>.
"Indonesia :: Education -- Britannica Online Encyclopedia." Encyclopedia - Britannica
Online Encyclopedia. Web. 25 June 2010.
<http://www.britannica.com/EBchecked/topic/286480/Indonesia/22874/Educatio
n>.
"Indonesia - Indonesian Business Etiquette, Vital Manners, Cross Cultural
Communication, and Geert Hofstede Analysis." International Business Etiquette,
Culture, Manners and Geert Hofstede Cultural Analysis for Global Business
Students & Managers. Web. 26 June 2010.
<http://www.cyborlink.com/besite/indonesia.htm>.
"Indonesia - Jakarta - Bali." Bali, Indonesia: Bali Hotels, Tours, Discount and More.
Web. 25 June 2010. <http://www.indo.com/indonesia/>.
"Indonesia - Sports and Recreation." Cultural Profiles Project. Web. 24 June 2010.
<http://www.cp-pc.ca/english/indonesia/sports.html>.
"Indonesia: Business Dress - ExecutivePlanet.com." Main Page - ExecutivePlanet.com.
Web. 25 June 2010.
<http://www.executiveplanet.com/index.php?title=Indonesia:_Business_Dress>.
"Indonesia Flag and Description." World Atlas of Maps Flags and Geography Facts and
Figures - Maps. Web. 4 June 2010.
<http://www.worldatlas.com/webimage/flags/countrys/asia/indonesa.htm>.
"Indonesia." Global Education. Web. 24 June 2010.
<http://www.globaleducation.edna.edu.au/globaled/go/pid/645>.
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Indonesia
"Indonesia Imports by Product Section in US Dollars - Yearly." Index Mundi - Country
Facts. Web. 28 May 2010.
<http://www.indexmundi.com/trade/imports/?country=id>.
"Indonesia Memilih." SEAsite - SE Asian Languages and Cultures. Web. 2 June 2010.
<http://www.seasite.niu.edu/indonesian/Indonesian_Elections/pemilu2009/1Hanu
ra.htm>.
"Indonesia." The Official Website of the Association of Southeast Asian Nations. Web. 21
June 2010. <http://www.aseansec.org/14290.htm>.
"Indonesia Tourist Attractions, Indonesia Overview, Indonesia Travel Information."
Cheap Hotels & Accommodation at AsiaRooms, the Last Minute Hotel
Reservations Booking Experts. Web. 22 June 2010.
<http://www.asiarooms.com/en/travel-guide/indonesia/indonesia-touristattractions/index.html>.
"Indonesia." U.S. Department of State. Web. 17 Mar. 2010.
<http://www.state.gov/r/pa/ei/bgn/2748.htm>.
"Indonesia." Welcome to Travel.State.Gov. Web. 24 June 2010.
<http://travel.state.gov/travel/cis_pa_tw/cis/cis_2052.html#entry_requirements>.
"Indonesian Badminton." Badminton Information - The Best Online Resource on
Badminton. Web. 23 June 2010. <http://www.badmintoninformation.com/indonesian_badminton.html>.
"Indonesian Badminton." Badminton Information - The Best Online Resource on
Badminton. Web. 24 June 2010. <http://www.badmintoninformation.com/indonesian_badminton.html>.
"Indonesian Food - Indonesian Cuisine." Indonesian Food Recipes. Web. 21 June 2010.
<http://www.tasty-indonesian-food.com/indonesian-cuisine.html>.
"IPU PARLINE Database: INDONESIA (Dewan Perwakilan Rakyat), Last Elections."
*Parliamentary Democracy - Inter-Parliamentary Union (IPU)*. Web. 2 June
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<http://www.theodora.com/wfbcurrent/indonesia/indonesia_economy.html>.
"Languages of Indonesia." Wikipedia, the Free Encyclopedia. Web. 5 June 2010.
<http://en.wikipedia.org/wiki/Languages_of_Indonesia>.
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"Largest Cities in Indonesia." Rainforest - Mongabay.com. Web. 24 June 2010.
<http://www.mongabay.com/igapo/Indonesia.htm>.
"List of Television Stations in Indonesia." Wikipedia, the Free Encyclopedia. Web. 24
June 2010.
<http://en.wikipedia.org/wiki/List_of_television_stations_in_Indonesia>.
"Literacy Total Population by Country. Definition, Graph and Map." NationMaster World Statistics, Country Comparisons. Web. 25 June 2010.
<http://www.nationmaster.com/graph/edu_lit_tot_pop-education-literacy-totalpopulation>.
"PKS ANZ - Prosperous Justice Party (PKS) Profile." PKS ANZ - PKS ANZ. Web. 2 June
2010. <http://www.pksanz.org/new/index.php?option=com_content&view=article&id=24:prosperousjustice-party-pks-profile&catid=14:about-pks&Itemid=16>.
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Accommodation at AsiaRooms, the Last Minute Hotel Reservations Booking
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"Public Holidays in Indonesia." Wikipedia, the Free Encyclopedia. Web. 25 June 2010.
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"Television in the United States." Wikipedia, the Free Encyclopedia. Web. 24 June 2010.
<http://en.wikipedia.org/wiki/Television_in_the_United_States>.
"Too Many Vehicles, Too Few Roads - The Jakarta Globe." Home - The Jakarta Globe.
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the World, United Nations, and World Leaders. Web. 6 June 2010.
<http://www.nationsencyclopedia.com/Asia-and-Oceania/IndonesiaTOPOGRAPHY.html>.
Way, The. "Pancasila." Indonesia Matters. Web. 28 May 2010.
<http://www.indonesiamatters.com/408/pancasila/>.
"Workweek." Wikipedia, the Free Encyclopedia. Web. 25 June 2010.
<http://en.wikipedia.org/wiki/Workweek#Indonesia>.
"The World's Most Widely Spoken Languages." Saint Ignatius High School. Web. 6 June
2010. <http://www2.ignatius.edu/faculty/turner/languages.htm>.
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Appendix
Current Events
Current Event - Education
14-Jun-10
"Questions over teaching sex education in
http://www.radioaustralia.net.au/asiapac/
Indonesian Schools"
stories/201006/s2926670.htm
Should sex education be taught in Indonesian Radio Australia
Schools?
Sen Lam
- Sex education is taught in schools from first grade and all
the way through high school.
- Sex education isn't a course, instead it is spread
throughout other subjects. For instance, bits are intermixed
with biology, religion, sports, and citizenship.
- The Education Minister thinks that children shouldn't
receive formal sex education.
- Indonesian schools mainly focus on HIV and don't cover
many of the other sexually transmitted infections.
- Religion classes are
taught in Indonesian
schools
- Sex education teaches students
- Small amounts of
about the dangers of having unsafe sex education are
or irresponsible sex.
taught in fifth and six
- Sex education aims to give
grade. Sex education
students the knowledge necessary
is also taught in eighth
to protect themselves from sexual
grade health classes
dangers.
as well as the two
- Students are taught about gender health classes
roles as well as respect within each required in high
role.
school.
- Students are taught about a wide variety of sexually
transmitted infections.
- US schools discuss birthcontrol possiblilites, but encourage
abstinance as well.
- Religion courses are not taught in public schools and are
only available in private schools.
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Indonesia
Travel Brochure
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Indonesia
Images
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Indonesia
Etiquette
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Do not crook your index finger to call someone over. This gesture is offensive.
No physical contact between men and women is made in public, except a possible
handshake.
Leaving food on your plate signifies you are impolite; so eat all the food you are
served.
Talking is impolite while eating dinner. Conversation is reserved for before or
after the meal.
Whenever your host/hostess enters the room it is polite to rise from your seat.
Never eat while walking in public or chew on a tooth pick.
It is inappropriate to yawn in public. If you must yawn, cover your mouth.
Never touch anyone’s head, including a child’s head.
Hats and sunglasses are to be removed when indoors.
You should present each person you are meeting with a business card. When you
offer your card it should be positioned so that the recipient can read it. Hold the
card in your right hand and use your left hand to support your right wrist. The
person receiving the card will take it with both hands.
If you are talking with someone and you say “yes, but…” this means
eans no.
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Shawna Neilson
Indonesia
Country Selection Letter
Shawna Neilson
International Market Research Specialist
BIS Inc.
655 N. Third
Central Point, Oregon 97502
(541) 494-6300
[email protected]
January 21, 2010
Dr. Johnny Allen Hendrix
Human Resources Director
BIS Inc.
845 United Nations Plaza
New York, NY 10017
Dear Dr. Hendrix,
I would like to request permission to further investigate Indonesia. I have conducted
some basic research and have found some very intriguing information. Indonesia’s
population of over 240 million people allows for a culturally diverse country. The
Indonesian economy has had struggles during the “global economy turbulence,” but
compared to other countries, it has proved to be strong. Further investigation of Indonesia
would prove to be beneficial.
Manufacturing plays an important role in Indonesia’s economy. Footwear, electronics,
clothing, furniture, and paper products are included in the products manufactured in
Indonesia. Natural resources can also be found. Bauxite, tin, copper, gold, coal, silver, as
well as oil and gas are major resources found in Indonesia. The country has much to offer
economically.
Indonesia appeals to my personal interest due to family origins. My grandmother was
born and raised in Indonesia. I have wanted to learn more about the country and I also
have interest in traveling there. The country is of great interest to me and I would
appreciate the opportunity to research it further.
In the event of not being awarded permission to research Indonesia, I would like to
request that I be assigned to either Romania as my second choice, or Malaysia as my
third. I have had interests in Romania for some time. I find the Romanian legends to be
extremely intriguing and I would enjoy learning about the country. Malaysia is the origin
of the Malayan language which is one of the languages spoken in Indonesia. My
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Indonesia
grandmother knows the Malayan language and I have developed interest in the country
due to this fact.
Thank you for your time and consideration. I’m excited to continue my research on
Indonesia or one of the other two countries. I can be contacted via email at
[email protected] 6.org. I look forward to hearing from you and learning
of your decision.
Sincerely,
Shawna Neilson, International Market Research Specialist
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Indonesia
Company Profile
Based out of Los Angeles, California, Paradise Hospitality is a travel agency offering
clients the best possible experience when traveling to Indonesia. Paradise Hospitality
offers its clients the best service and assistance in organizing their stay. At Paradise
Hospitality, we strive to make your trip the best experience possible. We want to make
sure that your stay in Indonesia is where smiles happen.
At Paradise Hospitality, we provide our customers with the best selection of
accommodations and tours possible. At Paradise Hospitality, we take care of all the
planning necessary, all we need to know is what island you want to visit, which choice of
accommodations, what tours
you are interested in, and of
course dates. We will take
care of your flight plans, we
will organize your tours, and
we
will
arrange
your
accommodations,
as you
desire. If you would like us to
help plan your activities day
by day, we can do that as well.
We typically work with
resorts. There are many to
choose from, so you have
unlimited possibilities.
Paradise Hospitality is well known for its exceptional service. In 2009, Paradise
Hospitality We have been working with Indonesian businesses for a number of years now
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Indonesia
and have established strong relations with the top resorts in Indonesia as well as countless
other businesses. We consistently receive referrals and have repeat customers.
After many years of providing exceptional service to our customers purely through
organization and making arrangements, we believe it is time that we expand our business
further into Indonesia. Paradise Hospitality is ready to establish its own resort on an
Indonesian island. There is no better time than now to make this expansion. We have
strong relationships with other resorts and businesses in the area; we know the tricks of
the trade from experience in working with resorts; and we will be able to offer lower
prices to our customers if they stay in our resort. We will continue to offer
accommodations at other resorts, but our resort will be more appealing to customers
because of our lower prices. In addition, by owning our own resort we will be able to
determine which tours and activities we want to offer ourselves and which tours we will
continue to offer through the use of other resorts. With our own establishment we will be
able to better serve our customers and we will be able to grow even further as a business.
The best location would be along one of Indonesia’s beautiful beaches. The two most
popular islands are Bali and Java. Either would be suitable. Both have a list of tourist
attractions. Bali is most likely the better of the two choices, as it has some of the most
beautiful beaches in the world, it is home to extravagant temples, and it is also home to
the Sacred Monkey Forest. Expanding our business and setting up a resort in Indonesia
would be extremely beneficial to both us as a business and as well as our customers
because it is a great opportunity to increase profits and provide our customers with better
deals and more options.
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