Pallini Limoncello

VITA ROMANA SINCE 1875
Product Information Sheet
Pallini Story
1875: Nicola Pallini, the founder of Antica Casa Pallini, is the most prominent merchant in Abruzzi.
He exported chestnuts, imported coal from Germany, owned the local bank and the largest general
store in the area, he made wine and flavored liqueurs that were much loved by locals.
1917: Virgilio, Nicola’s son, moves the distillery to Rome, near the Pantheon and establishes Mistrà
Pallini as the predominant anise liqueur enjoyed by the Romans.
1962: Virgilio’s sons, Nicola and Giorgio, move the distillery to via Tiburtina, the production area of
Rome, where it is still today and begin producing Romana Sambuca.
1971: Virgilio Pallini Jr, the current CEO, joins the company and builds Romana Sambuca as the
No. 1 Sambuca in the United States.
2001: Micaela, Virgilio’s daughter, launches Pallini Limoncello in the US.
2006: Pallini Limoncello is rated 90-95/100 by Wine Enthusiast Magazine.
2009: Pallini Limoncello is distributed in more than 30 countries
all over the world and is the No. 1 premium limoncello in the US and duty free market.
PREMIUM SAMBUCA
100% ANICE STELLATO
PREMIUM SAMBUCA
100% ANICE STELLATO
KEY FACTS SAMBUCA 313
313 Sambuca is a unique liqueur developed from an authentic
family recipe.
 Heritage Family Company since 1875
 The name 313 comes from the year the emperor Constantino
converted the Pantheon from a pagan to a christian temple,
and also it is the diatance from the previous Pallini distillery
in the center of Rome, via dei Pastini 101, to the Pantheon.
 313 Sambuca is a high quality product, with an excellent
session ability and can be enjoyed neat and over ice.
 313 Sambuca has an exclusive and innovative packaging, the
only sambuca with a silk screen print label, designed by Klim
agency of New York.
 100% Star Anise used to make the Star of the Sambucas.

PREMIUM SAMBUCA
100% ANICE STELLATO
PHISICAL AND CHEMICAL PROPERTIES
High Quality Ingredients (100% Star Anise)
•Pure neutral alcohol and Italian Sugar
• Alcoholic content: 40%
• G.M.O.: free
• ALLERGEN (ex 2003/89) : free
•Colour: cristal clear
•Bottle:70 cl.
•Gluten free
PRODUCT POSITIONING

Channel focus:
 In markets where the category is known: retail trade, starting with
small chains and independents.
 In markets where there is no Sambuca category : trendy clubs and
bars, Italian premium restaurants, hotels bars, meeting points.

Consumer focus:
 Target: men/women age 18 - 45
 who socialize at bars and clubs, who enjoy sophisticated mixed
drinks and have a taste for quality products.
USP: authentic recipe, more masculine profile.
Drinks recommendation: neat, over ice or flamed with 3 coffee beans


COCKTAILS
Mojito 313
4 slices of lime
1 tablespon brown sugar
8 minte leaves
4 cl white Rum
2 cl Sambuca 313
3 dashes of Angostura
bitter
Serve in a long drink
glass and fancy with
a sprig of mint.
White Brown 313
1,5 cl Sambuca 313
1,5 cl Irish cream
1 cl single cream
Serve in a short shot and fancy
with cocao powder.
COCKTAILS
TM 313
3 cl Sambuca 313
10 cl Tonic water
2 cl mint syrup
Serve in a high
tumbler glass and
fancy with mintl
eaves.
100% (A)nice
3 cl Sambuca 313
4 cl fresh Sweet&Sour
Sheker
Serve in martin glass with
a Cherry
COCKTAILS
2 oz. Sambuca “313”
1 oz. Lemon Juice
3 oz. Sparkling Galvanina Water
2 oz. Fresh Cucumber
Preparation: Muddle the
cucumber in a mixing glass, add
Sambuca “313” and the lemon
juice. Shake well with ice and
strain into a glass filled with ice.
Top with sparkling water.
CAFFÉ ALLA ROMANA
2 or 3 cl Sambuca “313” in an excellent Espresso !
SAMBUCA « 313 » Mosca
TECHINICAL DETAILS SAMBUCA “313”
SIZE
70 cl
75 cl
CARDBOARD PACKING
6 bt
6 bt
ABV %
40
40
LAYER
22 cartons
22 cartons
PALLET
66 cartons
66 cartons
PALLET HEIGHT
110 cm (pallet included)
114 cm (pallet included)
CARTON WEIGHT
7,75 Kg
9,24 kg
CARTON SIZE
32X19,5X17,5 CM
32X21X17,5 CM
BAR CODE
8005713154097
8005713154059
OUR AWARDS
GOLD Medal ISW, 2011
Bronze Medal Spirits
International Challenge
2010
Grazie
ENJOY
OUR
ROMAN
LIFE !