SponSorShip - Kollaboration.org

Sponsorship
The world’s largest stage for Asian American entertainers
“ The Kollaboration movement embodies our
message that in order to change the status quo, we
need to step up and create that change ourselves.
We are in the midst of a huge generational culture
shift in the AAPI community. We are expressive,
creative, and writing our own history. ”
Christine Minji Chang, Global Executive Director
TABLE OF CONTENTS
Mission Statement ........................ Pg 2
About Us ........................................... Pg 3
History ............................................... Pg 4
Network ............................................. Pg 5
Alumni Achievement ................. Pg 6-7
Supporters ..................................... Pg 8-9
Audience ........................................... Pg 10
2014 Outlook .................................... Pg 11
2014 Schedule & Timeline ... Pg 12-13
Kollaboration Star ......................... Pg 14
Sponsorship Benefits .................. Pg 15
Previous Sponsors ........................ Pg 16
Sponsorship Tiers ......................... Pg 17
Custom Sponsorships ................. Pg 18
Other Opportunities .................... Pg 19
Contact ............................................. Pg 20
Page 1
MISSION STATEMENT
Page 2
Kollaboration is a global platform
to discover, empower, and connect
AAPI artists and leaders to promote
diversity representation in media.
Empowerment Through Entertainment
*Kollaboration is an official 501c3 non-profit organization and all contributions are tax deductible.
ABOUT US
Page 3
The Kollaboration movement leads a paradigm shift of
perceptions and blazes a trail for Asian Americans to achieve their dreams in
arts and entertainment.
Kollaboration hosts annual live talent competitions in each
of our 14 city chapters across North America produced by hundreds of
passionate staff and discovering amazing new talent.
In alignment with our mission statement of
“Empowerment Through Entertainment”
Kollaboration’s ultimate goal is a future of innovative
and creative artistry with all races and ethnicities.
HISTORY
Page 4
Founded in 2000 by stand up
comedian Paul “PK” Kim in Koreatown,
Los Angeles. PK created a stage for
Korean American artists to inspire and
promote accurate representations of
Asians in mainstream media.
Over the course of 14 years, the
Kollaboration show spread from LA to
New York, Chicago, and many other
North American cities. Kollaboration
became a pan- Asian American Pacific
Islander movement and official nonprofit organization in 2006.
Kollaboration is the largest and longest
standing platform for Asian American
Pacific Islander artists and entertainers.
We empower generations of AAPIs to
embrace their roots, dream big, and
redefine their representation in media.
We unify, celebrate and
elevate the AAPI voice.
NETWORK
Kollaboration Chapters
14 cities across North America:
Los Angeles, San Francisco, New York, Seattle,
Chicago, Washington DC, Austin, Houston,
Dallas, Toronto, Detroit, Honolulu, Atlanta
# of volunteer staff in 2013: 257
# of showcases to date: 75
# of artists showcased: 700+
# of live audience members: 65,000+
Art forms showcased: Singing, instrumental,
hip hop, spoken word, dance, comedy
Page 5
ALUMNI ACHIEVEMENTS
Page 6
Kenichi Ebina, winner of America’s Got Talent
Run River North at Jimmy Kimmel Live
Kaba Modern on America’s Best Dance Crew
Bernard Park, winner of Kpop Star Season 3
ALUMNI ACHIEVEMENTS
Page 7
Eric Nam performing on Show Champion
Mike Song on The Ellen Show
Kina Grannis on The Early Show
Far East Movement - “Like a G6”
SUPPORTERS
Jeremy Lin
BoA Kwon
Joseph Kahn
Page 8
Michelle Phan
Harry Shum Jr.
Jamie Chung
John Legend
Teddy Zee
Phil Yu, aka AngryAsianMan
Kelly Hu
John Cho
SUPPORTERS
Sung Kang
Ryan Higa
WongFu Productions
Page 9
Joe Hahn
Grace Park
MC Bizzy, Tiger JK, Tasha
Lisa Ling
Bobby Lee
Kunal Nayyar
Arden Cho
GLOBAL AUDIENCE
4,673
Twitter followers
32,859
Facebook followers
Page 10
14,000
YouTube subscribers
7,000,000
views to date
200,000,000+
including alumni artist viewership
- ie. David Elsewhere
52%
Primary age range
Female following
18-33
48%
Average age
Male following
22
1st & 2nd
generation AAPI,
College Educated,
Social Media Savvy,
Disposable Income
2014 OUTLOOK
Kollaboration Programs
1. Live Events
2. Artist Development
3. Leadership Development
4. Community Impact
5. Kollaboration Media
Page 11
SCHEDULE
Our 2014 showcase lineup includes
the following cities:
Seattle, WA - April 2014
Washington, DC - June 2014
Los Angeles, CA - June 2014
Chicago, IL - July 2014
Detroit, MI - August 2014
San Francisco, CA - August 2014
Atlanta, GA - August 2014
New York, NY - August 2014
Austin, TX - TBD
Los Angeles, CA Grand Finale - November 2014
Page 12
2014 TIMELINE
JANUARY - MARCH
Staff recruiting
& preparation
Page 13
APRIL - AUGUST
City showcase competitions
MARCH - MAY
Auditions
NOVEMBER
Kollaboration Star
Grand Finale
SEPTEMBER - OCTOBER
Artist development
YEAR-ROUND: Leadership development, open mic
nights, fundraisers, community workshops
At every Kollaboration event, you will
find the synergy of high quality event
production, incredible talent, and
community engagement.
KOLLABORATION STAR
Kollaboration ends each year with a grand
finale competition in Los Angeles called
Kollaboration Star where major Asian
American artists and community partners
come out to support the cause and celebrate
our massively growing presence and impact.
Page 14
SPONSORSHIP BENEFITS
Page 15
1. Target a powerful niche market
2. Strengthen brand image
3. Build community networks
4.Impact marginalized communities
5. Make a charitable donation to a 501c3 organization
PREVIOUS SPONSORS
Page 16
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Page 17
SPONSORSHIP TIERS
Dallas
CUSTOM SPONSORSHIPS
Page 18
Kollaboration has over 15 years of experience in the live event and
online content arenas. In 2014 we are partnering with some of the
strongest new media leaders to date.
Our priority is to work with our sponsors and meet specific company
objectives and needs. This includes regional focused marketing in
conjunction with KCM Agency and KCM Media.
OTHER OPPORTUNITIES
Kollaboration also offers specific programfocused sponsorship opportunities, such as:
a. Artist development sponsorship
b. Leadership development sponsorship
c. Community Impact sponsorship
d. Production sponsorship
e. Media sponsorship
f.
City showcases (by city or by region) sponsorship
g. Kollaboration Star Grand Finale sponsorship
h. Food/Travel sponsorship
i.
Technology sponsorship
**Kollaboration is an official 501c3 non-profit organization
and all donations are tax deductible.
Page 19
CONTACT
Page 20
Joann Chang
Daniel Peng
Howard Kuo
[email protected]
[email protected]
[email protected]
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