MEDIA KIT www.lazrtradeshow.com

MEDIA KIT
www.lazrtradeshow.com
LAZR is a unique event, designed to provide an alterna2ve to the trade show circuit. We make it EASY to do BUSINESS by providing an all-­‐in-­‐one, business centric environment to help in mee2ng you
r produc2on needs. Strategically posi2oned during the interim of the fashion market during key selling times throughout the year.
LAZR gives buyers the ability to shop mul2ple brands and a chance to review collec2ons while doing business in a conducive atmosphere before traveling to their next des2na2on. MARKET is our B2C opportunity where consumers can shop the
brands direct!
FOUNDRY -­‐ a curated roster of accessories and lifestyle brands aQracting RTW, denim, jewlery
jewelry and gift.
All of this equates to a unique and compe22ve mix of key brands and retailers that make LAZR a simple yet exci2ng place to do business. ALL BLACK | ALL BLACK MAN | ALLI MARIE | APEPAZZA | AS98 | ASPIGA CRAFTED BY HAND | BC FOOTWEAR | BEARPAW | BETSEY JOHNSON | BETSEYVILLE | BEYOND SKIN | BOUTIQUE 9 | BROWN SHOE | CAROLINNA ESPINOSA | CHARLY AMAR | CHINESE LAUNDRY | CIRCUS SAM ELDEMAN | CL BY LAUNDRY | COCONUTS | COLLECTION B | COUPLEOF | CUSHE | DESIGNS BY AMBER JUSTICE | DICO COPENHAGEN | DIRTY LAUNDRY | DR SCHOLLS | EGO AND GREED | ELIZABETH & JAMES | ENZO ANGIOLINI | FEUD LONDON | GENTLE SOULS BY KENNETH COLE | GREY CITY | HENDRICK BRUN | HH BROWN CO. | HUSH PUPPIES | ILSE JACOBSEN HORNBAEK | IRREGULAR CHOICE | JC BY JEFFERY CAMPBELL | JEFFREY CAMPBELL | KENNETH COLE NEW YORK | KENNETH COLE REACTION | KENNETH COLE REACTION KIDS | KENNETH COLE REACTION WOMEN | KICKERS | KORK EASE | KORKS BY KORK-­‐EASE | LONDON REBEL | LONDON TRASH | LUCCHESE | MADDEN GIRL | MATIKO | MATISSE | MIA | MIA GIRL | MIA LIMITED EDITION | MIZ MOOZ | MJUS | MUTINY BY IRREGULAR CHOICE | N.Y.L.A. | NICOLE | NINA ORIGINALS | POETIC LICENSE | POLO RALPH LAUREN | POP-­‐
MARKET | R2 BY REPORT | RALPH LAUREN | REPORT SIGNATURE | ROCK AND CANDY | ROCK AND CANDY KIDS | ROCK AND SODA MENS | SAM EDELMAN| SBICCA VINTAGE | SCHUTZ | SEYCHELLES | SOFT STYLE | STEVE MADDEN MENS | STEVEN BY STEVE MADDEN | STEVIES | SUPERGA | SWYT CULTURE | THE JONES GROUP | THE MIX | VC BY VINCE CAMUTO | VERY VOLATILE | VINCE CAMUTO | VINTAGE | VINVIN | VOLATILE KICKS | WALK-­‐OVER | YELLOW BOX | ZIGGIES | ZIGI GIRL | ZIGI HANDBAGS | ZIGI NEW YORK | ZIGI NY BLACK LABEL | ZIGI NY MENS | ZIGI SOHO | ZIGI SOHO MENS BUZZ
“…I am so excited that LAZR is bringing the footwear industry back to LA in a new and fresh way. John has always been an innovator and has worked 2relessly for both the vendors and the retailers and always making sure they have an amazing show experience. I believe that LAZR will grow to be one of the strongest and trend sebng shows. LAZRs new concept will be the envy of all compe2tors. LAZR will definitely be a game changer in the footwear and apparel industry…” -­‐Leon Hill, Alegria Footwear “I would call the ability to meet a few new vendors in a fresh sebng a success. We picked up a new resource at the show (Ego and Greed). I look forward to seeing this event grown to a larger vendor presence. The loca2on is already great….” -­‐ Jason Ovshak, Eilatan “We worked about 20 customers. Love the open light look and feel. The customers were posi2ve about the show.” -­‐John Dulin, Sam Eldeman “The promo2ng of the show that you did, no2fying retailers, etc. was excellent.” -­‐Terry Anderson, Feud Footwear “Sponsorship was fabulous. The espresso bar was amazing and having it on the same floor as the show made all the difference in world and easier for everyone.” -­‐Amanda Bowen, Vince Camuto “Everything was at our booth when we arrived, including the box that I had shipped to the show, which was really lovely.” -­‐Allison Gebngs, Ali Marie “Great layout and look, very clean and invi2ng” -­‐Chris Fields, Polo Ralph Lauren Partnership Opportunities at
Social Media Blasts (This service is included in your package – please provide images) We have a great program this cycle including weekly k, twiQer, iInstagram
ns2gram and now a pinterest trend board campaign. Your social media specialist will be able to see all of our ac2vity un2l post-­‐show. Sponsorship packages *Adver2sement in our magazine-­‐worthy Show Guide provided by our media partners. *Promo2onal items inserted our show “cash n carry” totes
*Co-­‐branding our show “cash n carry” totes
**Promo2onal items for guests of the LAZR aler-­‐party
*Brand awareness on LAZR promo2onal flyers given out during LA Market Week
*Pop-­‐Up Shop Sponsorship/Branding opportuniMes with In-­‐Show Events
* “Shoe Soiree” presented by Last-­‐Report and The LAFashion Magazine TV * Trend Forecast installa2on booth
*Product or branding opportuni2es on show floor (banners, lightbox, etc.)
*Seminars and Workshops
*Transportation: wrap our shuttle sprinter!
Reach out with any ideas or comments regarding markeMng opportuniMes:
[email protected] Sponsors