Islington Retail Study
Transcription
Islington Retail Study
Islington Retail Study Update 2008 For London Borough of Islington DTZ 48 Warwick Street London W1B 5NL 020-7534-5000 September 2008 Report 1 Introduction 2 2 UK National Trends in Retailing and Retail Development 3 3 The Planning Policy Context 13 4 Retailer Demand Update 26 5 Quantitative Need for New Retail Development 31 6 Emerging Policy Issues 46 7 Summary of Principal Findings and Conclusions 51 Appendices Appendix 1 – Catchment Zones Map Appendix 2 – Islington RECAP Model 2008 Islington Retail Study Update 2008 1 1 Introduction 1.1 In December 2005, the Islington Retail Study (hereinafter referred to as ‘the 2005 Study’) was completed by Donaldsons under instructions from the London Borough of Islington. The 2005 Study is now somewhat out-of-date, and the Borough Council required it to be updated in preparation for publication of its new Core Strategy. Donaldsons having been taken over by DTZ in 2007, DTZ was therefore instructed in January 2008 by the London Borough of Islington to update the 2005 Study. The Study Update was commissioned to provide part of the evidence supporting the Core Strategy, supplementing and updating the 2005 Study. 1.2 The Study includes updated quantitative forecasts of the capacity for new retail floorspace, an assessment of current retailer demand, and updated advice on town centre designations and policies for local shopping areas. The Study Update is based on the same Household Interview Survey of shopping patterns as the 2005 Study, because there have been no significant new retail developments in and around the Borough, which might have affected shopping patterns. 1.3 In Section 2 of this report, we review national trends in retailing and retail development, and draw out the implications for retail development in Islington. In Section 3, we review national planning policies for retail development, and comment on the implications of the final report of the Competition Commission on the Grocery Stores Inquiry. We also review the latest GLA Retail Study or Greater London and draw out the policies which will affect retail development in Islington. 1.4 In Section 4 we set out the results of our updated retailer demand assessment. Section 5 identifies the future quantitative need for new retail floorspace in the Borough. It provides an updated evidence-based, quantitative need assessment for new floorspace. We have forecast the amount of new retail floorspace likely to be needed up to 2026. A full explanation of our method and our retail capacity forecasts are included in Section 5. Section 6 is our commentary of the designation of town centres, the role of Finsbury Park, and policies for local shopping centres. The report ends with Section 7, which summarises our principal findings and conclusions. 1.5 Being based on more up-to-date information than the 2005 Study, the retail capacity forecasts set out in this report are intended to supersede and replace all previous retail capacity forecasts for Islington. Islington Retail Study Update 2008 2 2 UK National Trends in Retailing and Retail Development 2.1 In this Section, we comment in broad terms on UK national trends in retailing and retail development, and the lessons for planning policy and development in Islington. They are described in no particular order of importance. Continued Growth of Food Retailers – the Battle for Market Share 2.2 The principal food retailers increased their combined floorspace by over 200,000 sq m in 2006, which was more than double the increase in 2005. A substantial part of this was due to the rush to install mezzanine floors before the new regulations of May 2006 preventing their installation without planning permission. Tesco in particular, followed by Asda has grown store floorspace aggressively as a means to increase sales and market share. Further substantial growth occurred in 2007, through store extensions, and replacement of older stores with larger, more modern versions (most of which are designed with the internal headroom to accommodate future mezzanine floors). 2.3 The most successful of the food retailers for some years has been Tesco, which has significantly increased its market share. Over the five years to 2005, Tesco captured just over half the increase in value of the entire UK grocery sector, and is now the largest food retailer by a substantial margin. According to Verdict Research Limited (Verdict), in 2006, ‘Tesco’s market share gains over the past five years have amounted to more than six times those of the rest of the Top Four put together’. The widespread development of very large ‘Tesco Extra’ format stores, together with continuing rollout of small local ‘Tesco Express’ stores have resulted in substantial floorspace growth. 2.4 More recently, Sainsburys, Asda and Morrisons are offering increased competition for Tesco. Sainsburys’ recovery is said to be well on track; Morrisons has now digested Safeway and sold under-performing stores and is potentially looking for expansion opportunities; and Asda is actively seeking new stores, and looking to press on with rolling out its ‘Asda Living’ format. Regarding Tesco, in 2008 Verdict comments, ‘While the retailer extended its lead over its rivals impressively in 2007 for the ninth successive year, the 0.8 percentage point rise was its smallest market share gain since 2002. It was the first time for five years that Tesco’s share increase was less than the combined market share gain of its principal rivals.....the retailer added more space during 2007 than its three key competitors combined.’ 2.5 The growth of superstores (almost all of which are operated by the ‘big four’ – Tesco, Asda, Sainsburys and Morrisons) has been at the expense of smaller supermarkets, food specialists, and off-licences and tobacconists. Table 2.1 shows changes in the numbers Islington Retail Study Update 2008 3 of outlets and in grocery market sales and over the last 10 years for each of these types of outlet. It shows the rise of superstores from 1,084 to 1,480 stores since 1997, and increase in their proportion of grocery market sales. It also shows that this increase in the superstores have been at the expense of every other type of outlet. Thus superstore development nationally has been accompanied by impacts on smaller stores and a decline in their numbers and sales. Put simply, the superstores have taken all of the growth in expenditure and more. This has put small food stores and shops in the smaller centres under pressure, although some of these are operated by the principal food retailers as their local store formats. Table 2.1: Grocery Market Outlets and Sales by Outlet Type 1997 and 2007 Outlet Type Superstores (1) Smaller stores (2) Food specialists(3) Off-licences & tobacconists 1997 No. of Outlets Proportion of Total Sales 1,084 46.2% 34,438 39.0% 41,493 7.8% 27,668 7.0% 2007 No. of Outlets Proportion of Total Sales 1,480 53.4% 31,958 37.6% 27,123 5.5% 11,760 3.5% Source: ‘UK Grocery Retailers 2008’, Verdict Research Limited Notes: (1) Grocery stores greater than 25,000 sq ft net (2) Supermarkets, Co-ops and convenience stores less than 25,000 sq ft net (3) Butchers, bakers, greengrocers fishmongers and other food specialists 2.6 The second tier of food retailers, Waitrose, Somerfield, Marks & Spencer and Co-op are all trading well. Both Waitrose and Marks & Spencer are aggressively seeking new space, and the latter is widely rolling out its ‘Simply Food’ format. Somerfield has sold off the KwikSave chain, and has benefitted as a result. However, Somerfield is potentially for sale this year – but to date there has been only one bidder. Within their limitations as local neighbourhood food retailers, the Co-op stores are understood to be trading well. 2.7 In that last year or so, the deep discount food retailers, Aldi, Lidl and Netto appear to have been less active in developing new stores than for some years; and we are aware of some planning permissions which have not been implemented. However, very recently, these operators have enjoyed much greater growth in sales than the other main food retailers, as the economic slowdown coupled with increased food prices and fuel costs has put household’s budgets under strain. It has been reported that many shoppers who in more affluent times would not have considered shopping in the discount supermarkets are now seeking out their relatively low prices. A resurgence of new store development by at least Aldi and Lidl is therefore quite likely. Islington Retail Study Update 2008 4 2.8 The opportunities for development of new food superstores are diminishing, due to increasing market saturation, and tightened national planning policies restricting out-ofcentre development (the ‘sequential approach’ of national ‘Planning Policy Statement 6: Planning for Town Centres’ in England, and similar provisions in Scotland and Wales). However at least until very recently, food sales have not suffered the recent downturn in the rate of growth suffered by comparison goods sales. To maintain their growth in food retailing market share therefore, the major food retailers have moved aggressively into local convenience goods stores. Both Tesco and Sainsburys have bought existing chains of such shops and converted them to their own branded formats. Marks & Spencer is rolling out its ‘Simply Food’ format of small shops and stores, and has bought and rebranded a number of stores from Iceland. The major food retailers have also moved into petrol forecourt retailing on a substantial scale, with formats such as Tesco Express, and Marks & Spencer Simply Food. In addition, the major food retailers have developed compact store formats for smaller towns, such as market towns; which hitherto depended on small town centre supermarkets and specialist food shops and markets. Comparison Goods Sales by Food Retailers 2.9 Whilst convenience goods sales have held up well over the last year or so, in which the rate of growth in comparison goods expenditure has dropped substantially, over a longer period convenience goods expenditure growth has come nowhere near the very high rates of growth in comparison goods expenditure achieved since the mid 1990s. The main food retailers are therefore increasingly moving into comparison goods sales to drive company growth. Existing food superstores are being extended wherever possible; with the great majority of the extension floorspace used for the sale of comparison goods. This includes new categories of goods such as furniture and DIY goods. The size of new superstores is also increasing substantially. Thus for example, Tesco is promoting its Tesco Extra stores, which can be up to twice as large as the largest superstores of a few years ago. Based on ONS data, Mintel estimated that in 1999, the large grocers accounted for 35.1% of all retail sales in the UK, and that this had risen to 36.4% by 2004. Further rise has occurred subsequently. Tesco, for example, is now starting to promote its ‘department store’ concept, although no such stores have yet been developed. This strong growth by a small handful of retailers could in time threaten competition, by reducing the number of retailers in the market. 2.10 Asda is now developing non-food only stores to extend the range of its ‘Asda Living’ and ‘George’ branded homewares and clothing respectively. Some of these are in or on the edge of town centres. This demonstrates that it is not essential for food retailers to extend their existing superstores or develop ever larger superstores, in order to capture more of the non-food market. Under the sequential approach, such outlets should wherever possible be in or on the edge of town centres. Asda’s proposals demonstrate Islington Retail Study Update 2008 5 that although less desirable for the superstore operators, such an approach can be made to work. Pressures on Small Retailers and Secondary Shopping Areas 2.11 There is a widely held perception that the growth of superstores, and the move into local food retailing by the major operators has had a serious impact on small retailers, many of which are independent. This is confirmed by the data set out in Table 2.1 on the growth of sales in superstores at the expense of smaller supermarkets and specialist food retailers. The House of Commons All-Party Parliamentary Small Shops Group has recently enquired into this perceived phenomenon, and published its report, ‘High Street Britain: 2016’ in 2006. The report concluded, inter alia, ‘Large retailers find it much easier to offer improved propositions to affluent customers, attracting enough spend away from small shops to stop them trading, resulting in all consumers, within a specific catchment to become reliant on the large retailers’. The report also concluded, ‘The biggest losers, however, will be the consumers. Restricted choice of store brands, restricted choice of available products restricted choice of shopping locations, higher prices and reduced customer service are all strong possibilities in 2016. Although some consumers today may be benefiting from a competitive market this is entirely unsustainable and cannot continue’. 2.12 The report went on to observe that current trends threaten social inclusion, with potentially adverse effects for society. A number of recommendations were made to government, aimed at ameliorating the competitive environment for small retail businesses. Perhaps partly as a result of the Group’s report, the OFT and the CC undertook the recently completed Inquiry into the supermarket ‘industry’. 2.13 Research published in November 2004 by the National Retail Planning Forum in the report ‘The Role and Vitality of Secondary Shopping – A New Direction’ concluded that over the previous 10 years, there had been a significant change in secondary shopping. In such locations, the number of retailers had declined, but the number of service businesses had increased. The result was that in general, shop vacancy rates in secondary shopping areas had fallen – although there were specific pockets of decline and high vacancy, usually easily explicable by locational factors; such as being separated from the remainder of the town centre by a busy access road. The research also concluded that secondary shopping areas are much more diverse in their composition than prime retail areas, and are heavily dependent on independent businesses. 2.14 A number of recommendations were put forward for enhancing the prosperity of secondary shopping areas. In summary, these focused on: Islington Retail Study Update 2008 6 • Creating a coherent pedestrian environment through breaching barriers to easy pedestrian movement, introducing new pedestrian flow generators, and improving linkages with the prime retail areas; • Managing change to non-retail uses where appropriate; • Creating financially viable developments, through introducing new value generators to form mixed use schemes; • Improving the public realm through new investment: • Supporting independent businesses by providing low cost business support services; • Applying asset management principles and niche marketing; • Using new methods of leasing, so as to improve landlord control of repairs and maintenance; • Obtaining specialist advice on the impact of proposed new retail developments; • Evolving more sophisticated planning policies for change of use; • Applying town centre management; • Ending differential pricing under which the major food retailers charge higher prices in their small local stores than in their car-accessed superstores; • Applying the sequential approach and controlling development; • Undertaking further research on a number of related topics. Growth in Retail Expenditure 2.15 Since the late 1990s, there has been very substantial growth in retail expenditure on comparison goods. Over the period 1998 to 2006, MapInfo Brief 07/02 indicates that per capita expenditure on comparison goods in the UK grew at an annual average of 7.2% in real terms. This is well above the historic long term trend (1978 to 2006) of 4.9% pa, and the ultra-long term trend (1964 to 2006) of 3.9% pa. For convenience goods, the growth has been much less, at 1.0% pa over the period 1998 to 2006. Even this is significantly above the long term trend of 0.4% pa and the ultra-long term trend of 0.1% pa. In addition, there has been some population growth. Over the period 1971 to 2004, for example, the UK population grew by almost 7%; and with the recent accession of Islington Retail Study Update 2008 7 countries in Eastern Europe to the EU, growth appears to have accelerated as a result of increased immigration. The combined effect of population growth and growth in per capita expenditure has been substantial increases in total retail expenditure, and hence sales, particularly for comparison goods. 2.16 In the last two years there has been a fall in the rate of growth, largely due to rising interest rates dampening down the debt fuelled ‘boom’ in consumer spending. After 2005, indications are that conditions for retailers have remained challenging, and in the last 6 months have become significantly worse still. As a result, several well known retailers have recently gone into administration. We expect that tightening access to credit as a result of the recent difficulties experienced by banks over sub-prime mortgages will continue to hold down growth of consumer spending for the next few years. Since 1998, there has been price deflation in comparison goods, largely owing to globalisation and outsourcing of manufacturing to China. The MapInfo/OEF price index for comparison goods in 2006 was 14.7% below its 1998 peak. This has helped to maintain consumer spending. However, competition for scarce resources as a result of the rapid growth of the Chinese economy, and those of some other nations, may well end this trend over the next few years. Retail Sales Densities 2.17 Since the end of the economic recession in the early 1990s, a substantial amount of new retail floorspace has been developed. Much of it has been in the form of food superstores and retail warehouses, located on out-of-centre sites. Town centre development has been mainly in large and medium sized towns – the top 100 or so retail centres by size in the country. However, provision of new floorspace has not matched growth in expenditure, with the result that sales densities have been rising in town centres, and in retail warehouses. Sunday trading and extended weekday opening hours have enabled existing floorspace to absorb substantial growth. Sales of higher value goods as incomes have risen, which do not necessarily need more space for storage, display and sale (and may need less owing to the trend for miniaturisation), has also resulted in higher sales densities. In practice, town centre sales densities have proved to be highly elastic, and the concept of ‘overtrading’ needs to be applied with some caution. 2.18 Convenience goods sales densities in food stores, however, have shown a mixed picture in recent years. Between the years 2000/01 and 2006/07, Asda has shown a rise in convenience goods sales density of 14.6%, and Morrisons’ has risen by 7.0%. However Sainsburys’ has fallen by 14.7% and Tesco by 2.0%. Aldi, Co-ops, Lidl, Iceland, and Marks & Spencer have all shown falls in their convenience goods sales density, of between 5.0% (M&S) and 20.8% (Lidl). Somerfield has shown a small rise of 1.9%, and Waitrose has been virtually stable (with a fall of 0.6%). We consider that these changes Islington Retail Study Update 2008 8 are partly the outcome of the battle for market share in which there have been winners and losers. However, it is also partly a result of the rapid increase in floorspace, over a period when growth in convenience goods expenditure has been low; and as a result the overall trend in convenience goods sales density has been slightly downwards. Shopping Centre Development Pipeline 2.19 As at March 2007, the UK shopping centre development ‘pipeline’ comprising schemes of over 50,000 sq ft gross with planning permission or under construction totalled 3.62 million sq m. This is higher than has been seen since the early 1990s. The majority of this is expected to be delivered between 2008 and 2011; and will be in existing town and city centres. Most of this floorspace is in large schemes in the larger centres. Thus in Bristol for example, the Cabot Circus development at Broadmead will open in Autumn 2008 with a scheme totalling 136,000 sq m gross, including reconfigured retail floorspace and some leisure uses. In Leicester City Centre, the High Cross development will shortly open, in the form of a very large retail scheme anchored by a new John Lewis department store. In Belfast, the Victoria Square centre has recently opened, anchored by a large House of Fraser store. There are few schemes committed or under construction in small town centres and district centres, and it is difficult to make development financially viable in small centres, owing to low rental values for retail floorspace there. The apparent surge in short to medium term development is not a new phenomenon. Lengthy development cycles result in a time lag between favourable market conditions (the high growth of expenditure since the late 1990s referred to above) and delivery of new shopping centres. 2.20 Letting prospects for this space are now becoming more difficult. The most sought after ‘anchor’ stores, Debenhams, House of Fraser and John Lewis are still trading reasonably well, but will only consider acquiring the right stores in the right locations. There are few other retailers, such as Next, Primark, Top Shop, River Island, H&M, New Look, which will currently consider acquiring major new ‘secondary anchor’ stores in new town centre developments. This is putting pressure on developers preparing town centre schemes in smaller town centres such as Swindon and Bedford, and resulting in downwards pressure on rents, letting prospects and financial viability. As a result, there are increasing signs of a slowdown in the town centre retail development market. 2.21 There has been a long term trend towards polarisation of comparison goods retailing into the largest town and city centres in the country at the relative expense of the smaller centres. Thus, whereas in 1971 the 200 largest centres in the country accounted for about 50% of all comparison goods sales, by 1996, this proportion has risen to about 1 75% . There is no evidence since that this trend has halted or been reversed. Indeed, 1 Sources: Census of Distribution 1971, and ‘National Survey of local Shopping Patterns 1996’ Hillier Parker. Islington Retail Study Update 2008 9 much of the ‘pipeline’ space for new shopping centres described above is in the larger centres, eg London suburbs, Plymouth, Exeter, Wolverhampton, Leicester, Bristol, Bath, Belfast. However, anticipating the policy in PPS6 for growth to be distributed more evenly, the then President of the British Council of Shopping Centres (BCSC) called in 2003 for a renewed focus on development in smaller centres. He was referring to centres with prime Zone A shop rental values at that time of around £1,076 per sq m th th (£100 per sq ft) – but these are centres between about 100 and 150 in the national total of around 1,200 significant town and district centres. In other words, still large town centres, rather than the centres of small market towns. Only with shop rental values at or approaching this level is substantial new town centre comparison goods shopping centre retail development likely to be financially viable. So the polarisation trend described above is unlikely to be reversed in the foreseeable future. However, mixed use development including new retail uses, and new food stores, may in principle be possible, in smaller centres, subject to need and the availability of suitable sites. Retail Warehouses 2.22 There remains a significant (although currently falling) demand nationally for new retail warehouses from retailers, and support for this format from developers and investors – where planning permission can be obtained. The range of retailers wishing to trade from retail parks continues to widen, well beyond the traditional ‘bulky goods’ furniture, floorcoverings, electrical goods and DIY goods retailers. Retailers seeking retail park stores now include Next, Asda (with its Asda Living format), H&M Hennes, Blacks Leisure, Debenhams, Ilva (the Danish furniture retailer moving into the UK), Arcadia Group, Boots, Habitat, New Look, River Island, Argos. At the same time, the former PPG6 and now PPS6 have imposed the sequential approach, which theoretically makes it more difficult to expand the supply of retail park stores. As a result, there is pressure for relaxation of bulky goods conditions on existing retail warehouses (usually incrementally on a unit by unit basis), extension of existing retail parks and subdivision of large stores. 2.23 Large numbers of mezzanine floors have also been installed, taking advantage of lax planning regulation of internal alterations, thus substantially expanding out-of-centre trading space. There has been a dash to complete the installation of mezzanine floors wherever possible, before the new regulations to prevent it were imposed in May 2006. Surely a classic case of ‘shutting the stable door…’! Internet Shopping 2.24 Internet and other forms of onlineshopping is now becoming a major feature of the retail landscape. Verdict estimates that in 2007, online spending accounted for approximately Islington Retail Study Update 2008 10 5.2% of all retail expenditure, having enjoyed its fastest rate of growth in six years in 2 2007 . They forecast that this will rise to 13.8% by 2012. Based on their work, we calculate that in 2007, 3.3% of all food and grocery sales were via online shopping, and 6.5% of all comparison goods sales. Some of the recent growth has been at the expense of traditional non-store sales, in particular mail order shopping. However, Verdict estimates that ‘four out of five online purchases are made at the expense of another retailer.’ Some of the internet shopping is from retailers which also have traditional ‘bricks and mortar’ stores, leading to the phenomenon of ‘clicks and mortar’, ie increasing numbers of traditional retailers diversifying their channels of product distribution to embrace the internet, in parallel with continuing store sales. This is particularly the case with the food retailers, all of whom have internet shopping channels, in some cases sourced from local stores (eg Tesco). Thus Verdict concludes, ‘despite some degree of cannibalisation, physical shopping is not done for; as internet retailing matures, in many cases online and in-store sales channels will simply blur into one, becoming fully integrated.’ 2.25 The impact of internet shopping varies between different retail sectors. Verdict estimates that in 2007, the lowest penetration was in health and beauty goods (2.2% of all retail spending), and the highest, music and video (30.3%) and electricals (15.1%). Food and grocery stood at 3.3% in 2007, forecast by Verdict to grow to 10.0% by 2012 (with much being sourced from superstores rather than central warehouses, so contributing to local store sales). In the medium term, the growth will also be uneven. For example, digital downloads are now transforming the music and video industries. The high street retailers, HMV and Virgin Megastore (which has recently been sold), are showing signs of suffering from this. Indeed, Verdict expects that internet sales of music and video will soar to 60.8% of all retail sales in this category of goods by 2011. 2.26 The above figures demonstrate that whilst the rate of growth in internet shopping has been spectacular (from zero in the mid 1990’s), for most categories of goods the impact on traditional forms of retailing has so far been small; occurring as it has during a period of very high growth in retail spending overall. However, Verdict now expects continued strong growth, a substantial part of which will be at the expense of traditional retail shops and stores, despite traditional retailers embracing multi-channel selling. The Implications for Islington 2.27 There are a number of implications of the above trends for retailing and retail development in Islington, which may be summarised as indicated below. 2 ‘UK e-Retail 2008’, Verdict Research Limited, May 2008 Islington Retail Study Update 2008 11 2.28 There may well be increased pressure for new discount supermarkets in the Borough. Such stores, being much smaller are easier to accommodate than new full-range superstores. The lack of the latter in the Borough and the non-availability of suitable sites for new such stores means that the Borough’s smaller foodstores will continue to be an important component of food shopping provision. They should therefore be supported wherever possible; together with proposals for new foodstores for which a need is demonstrated (subject to local land use and site planning considerations). 2.29 New retail development generally is likely to be depressed for at least the next year or two. In particular, it is unlikely that new retail development (apart from new foodstores) in the district and local centres in the Borough will be financially viable on its own. When the retail and residential development markets recover from the present economic downturn, to achieve new retail development in these small centres, it will be necessary to encourage non-traditional forms of development. These will either need to be mixed use schemes, probably including substantial residential elements so as to increase value and subsidise the ground floor retail accommodation, or be low cost developments such as free-standing discount supermarkets. 2.30 Secondary shopping in the Borough will need continuing support, if it is to survive and prosper. The recommendations set out in the NRPF report referred to above should be applied wherever possible; to improve the prosperity of secondary shopping, and help retain its important function of providing specialist goods and services and contributing to retail diversity in the town centres and throughout the Borough. 2.31 The rapid growth in online shopping means that existing retailers should be encouraged to establish their own transactional websites, linked together to form town centre webrings accessed via a portal site for each centre. Diversification of their channels of distribution in this way will enable them to tap into a much larger potential market than their local geographical catchment area alone. Clearly, this will be more practicable for some retailers than for others, but some of the many specialist retailers in the Borough should be well able to achieve increased sales by this method. Islington Retail Study Update 2008 12 3 The Planning Policy Context 3.1 In this Section, we review national planning policies for new retail development and identify the principal implications for Islington. We also consider the implications of the latest updates to The London Plan. NATIONAL PLANNING POLICIES Town Centres First 3.2 National Planning Policy for retail (and other forms of development) is set out in ‘Planning Policy Statement 6: Planning for Town Centres’, March 2005. The key principle of PPS6 is that new development (of retailing and the other defined uses) should be focused in existing centres. These are the locations most accessible by public transport and where one trip can serve several purposes; thus simultaneously facilitating switching from cars to public transport and reducing the overall need to travel (i.e. achieving sustainability), and improving facilities for people without cars (i.e. improving social inclusion). Growth ‘should be accommodated by more efficient use of land and buildings within existing centres’. Thus high density, multi-storey and mixed use development is advocated, to make the most of available sites. 3.3 However, it won’t be enough just to develop a superstore and surface car park on the edge of a town centre, for example. In many town centres, it will be necessary to include more value generators in order to make development financially viable, so the emphasis on higher density and mixed uses fits well with the market realities described in Section 2 above. A Pro-active Plan-led System 3.4 The principal tool for achieving town centre development is to be the new plan-led system of Regional Spatial Strategies and Local Development Frameworks. These development plans are to identify hierarchies and networks of town, district and local centres; assess the role of and needs for new development in each; and then identify and allocate sites for such development. They should include sites capable of accommodating a range of ‘business models’ ; defined by reference to scale, format, car parking and the scope for accommodating parts of developers’ proposals. PPS6 does not expect there to be a need for any new out-of-centre regional or sub-regional centres, or extensions to such existing centres. Any changes to the hierarchical status of any existing centres should be dealt with in development plans rather than via planning applications. Islington Retail Study Update 2008 13 3.5 PPS6 recognises that there are limits to capacity arising from the layout of some town centres, and responds by advocating extension of the town centre or the primary shopping area, and/or designation of edge-of-centre sites well connected to the town centre core. The accompanying document, ‘Planning for Town Centres: Guidance on Design and Implementation Tools’, sets out design principles for new development; and how Area Action Plans, masterplans and development briefs, and the new compulsory purchase powers should be used to make it happen. The emphasis throughout is for local authorities to be pro-active rather than merely permissive. But they are expected to be realistic about whether sites are likely to be suitable, viable and available; and to identify sites sufficient to meet needs for at least 5 years from adoption of their development plan documents. Spreading the Growth 3.6 Over the last 30 or more years, as described in Section 2 above, the greatest growth in retail floorspace has been in the largest centres, with the result that long distance travel for shopping, particularly by car, has increased. In the interests of sustainability and social inclusion, the government wants to see a more even distribution of town centre facilities, and better services in ‘deprived areas’. PPS6 therefore expects local authorities to consider ‘whether there is a need to rebalance the network of centres to ensure that it is not overly dominated by the largest centres’. The emphasis of development and regeneration should therefore switch to medium sized and smaller centres, and it may become more difficult to support schemes in the largest centres. 3.7 Interestingly, there are few policies or principles for out-of-centre development – no doubt mainly because the other policies are intended to mean that there will not be much of it. In a strengthening of policy, PPS6 makes it clear that ‘planning authorities should not regard existing out-of-centre development, comprising or mainly including main town centre uses, such as shops, shopping centres, leisure parks or retail warehouse parks, as centres’. The approach of pressing for such schemes to be designated as ‘centres’ in plans or for the purposes of applying the sequential approach, is therefore now ruled out. A Rigorous Sequential Approach 3.8 The sequential approach is fundamental to the whole of PPS6. Second priority edge-ofcentre sites are defined as, ‘For retail purposes, a location that is well connected to and within easy walking distance (i.e. Up to 300 metres) of the primary shopping area’; with further guidance on other uses and the effects of barriers to movement. Thus Table 2 in Annexe A states that ‘In determining whether a site falls within the definition of edge-ofcentre, account should be taken of local circumstances. For example, local topography will affect pedestrians’ perceptions of easy walking distance from the centre……A site will Islington Retail Study Update 2008 14 not be well connected to a centre where it is physically separated from it by a barrier such as a major road, railway line or river and there is no existing or proposed pedestrian route which provides safe and convenient access to the centre’ Only if there are no town centre or edge-of-centre sites can out-of-centre sites be considered, with preference given to those well served by a choice of means of transport and with the potential for links with the town centre. In view of the new emphasis on making it happen, it is likely that more town centre and edge-of-centre sites will be brought forward. So the opportunities for developers to argue for out-of-centre sites should recede under these policies. 3.9 Developers, retailers and other operators are expected to be flexible about the scale and format of their scheme, car parking provision, and the scope for component parts of it to be fitted onto town centre or edge-of-centre sites (disaggregation). PPS6 states that it is not the intention to seek arbitrary sub-division of proposals, thus leaving some scope for those pressing for large format developments. However, it will not be enough for retailers to argue that they sell goods which can’t be sold from a town centre site; and their difficulties in operating from a town centre location will have to be genuine and substantial. Some regard has to be paid to business models, but it is not paramount: what is more important is the principle of town centres first. 3.10 PPS6 confirms that extensions to out-of-centre stores (including internal alterations) are to be subject to the sequential approach – the only exception being extensions where the gross floorspace created does not exceed 200 sq m. Thus for example, food superstore operators wanting to extend their out-of-centre stores to sell more comparison goods, must consider whether they could instead open a comparison goods store in the town centre. Asda and Tesco are already testing such stores in a few locations, and other retailers will be likely to follow – which could generate new ‘anchors’ for town centre schemes. The Outlook 3.11 PPS6 should now be resulting in more local authority-led opportunities appearing for town centre and edge-of-centre development, particularly in medium sized and smaller centres. However, some of these may be aspirational rather than realistic, because values in small centres are sometimes too low to make new development viable. A further obstacle could be the cost of creating good linkages or breaching barriers to pedestrian movement, to enable a site to function as edge-of-centre. The way forward will be higher density mixed uses – where design or heritage constraints permit. Meanwhile, the largest centres will continue organic growth and consolidation, even if some major schemes there are curtailed following plan-led reviews of the retail hierarchy. Islington Retail Study Update 2008 15 3.12 Out-of-centre, once permitted developments have been implemented, there will be few more large scale developments, at least until town centre and edge-of-centre opportunities have been fully taken up. However, the exemption of small extensions from the sequential approach – which does not preclude a succession of such – will provide some opportunities for growth and consolidation of existing retail parks and superstores. Also the concession of taking account of genuine difficulties with operating the applicants’ business models from town centre and edge-of-centre sites will provide some opportunities for specialist retailers. DIY stores and deep discount retailers are obvious examples. Out-of-centre development is not over, but the balance has tipped in favour of town centres. So values of existing out-of-centre development should rise, as owners work at improving planning conditions to widen the range of goods permitted, and undertake successive small extensions. The main points 3.13 The main points of PPS6 in relation to retail development may be summarised as follows: • • Development is to be focused in existing centres. New development plans are to assess the need for development and allocate town centre and edge-of-centre sites. • Higher density, mixed-use schemes are advocated, and design principles indicated. • Local authorities are to be pro-active in making it happen, both through planning policies, and by exercise of their improved site assembly powers. • There is a stronger presumption against out-of-centre developments than under the previous guidance in PPG6. • But small extensions to existing such schemes are conceded, and some account is to be taken of applicants’ business models. • Annual monitoring of implementation is to be undertaken and regular review of town centre vitality and viability. Proposed Changes to PPS6 3.14 In July 2008, the government published Proposed Changes to Planning Policy Statement 6: Planning for Town Centres, in the form of a Consultation document. The objectives of the suggested changes are ‘First, they must support current and prospective town centre Islington Retail Study Update 2008 16 investment, which contributes to economic prosperity, and to our social and environmental goals......Second, that it is important to ensure that planning promotes competition and consumer choice and does not unduly or disproportionately constrain the market.’ 3.15 In pursuance of these objectives, the principal changes proposed are as follows: i) Part 2 of PPS6 dealing with positive planning for town centres and the plan-led approach would be revised to place a greater emphasis on competition and consumer choice. However, it retains the requirement for local planning authorities to assess the need for main town centre uses when preparing their development plans, and to identify in their plans ways of accommodating identified need in accordance with the sequential approach. ‘There is no proposed change to the requirement for planning authorities to assess the need for new town centre development or to take account of scale, impact and accessibility considerations or the sequential approach in selecting sites for development in development plans.’ In identifying and allocating sites in their development plans, local authorities will expected to apply the new ‘impact test’ described below. ii) Part 3 of PPS6 dealing with development control is substantially revised. The main change would be replacement of the current requirement for applicants to demonstrate need for edge-of-centre and out-of-centre development which is not in accordance with an up-to-date development plan, with a new ‘impact test’. This would need to be applied to edge-of-centre and out-of-centre development which is not in accordance with an up-to-date development plan; and to town centre developments which don’t accord with the development plan and which would substantially increase the attraction of the town centre and could have an impact on other centres. iii) The new impact test would replace the existing tests in paragraph 3.20. It sets out five ‘key town centre impact considerations, both positive and negative’, which may be summarised as: • • • • • Compliance with the development plan; Impact on committed and planned public and private investment; Appropriateness of scale; For retail and leisure proposals, the impact on town centre trade/turnover; Promotion or undermining of town centre vitality and viability, including local consumer choice and retail diversity. iv) Where a proposed development would have a significant impact under these tests, planning permission should normally be refused. If there are some impacts, but the prospect of them being outweighed by wider economic, social and environmental Islington Retail Study Update 2008 17 benefits, these wider issues would need to be assessed. The tests for wider impacts or benefits (in summary) are: • • • • • • • Impact on non-town centres being developed in accordance with the development plan; Sustainability in terms of accessibility and travel; Promotion of social inclusion; Employment creation; For retail developments, ‘clawback’ of trade leakage from the catchment area; Promotion or undermining of economic and physical regeneration in the area within 5 years of completion of the proposed development; Efficiency in the use of land, and re-use of ‘brownfield’ sites. v) The new impact test is therefore in essence a ‘zero impact test’; in that the effect of the development should be that it would cause no overall impact or would bring some net benefits. vi) The requirement for local authorities to produce annual monitoring reports on their town centres remains, but the indicators of town centre viability in Figure 1 of PPS6 are extended to include land values and the length of time key sites have remained undeveloped. The safety and crime indicator is extended to include the threat of terrorism, and the evening and night-time economy. 3.16 These proposed changes are now out to consultation, and the final version of the revised PPS6 (publication of which is expected in spring or early summer 2009) may well differ. It is expected that Guidance on assessing need and preparing impact assessments will be published at the same time. It is too soon to say whether the proposed changes to PPS6 would make it easier or harder for developers to obtain planning permission for edge-of-centre and out-of-centre retail developers. In a densely built-up inner London borough such as Islington, the very limited availability of suitable sites for new retail development will be likely to prove a greater constraint on retail growth than national planning policies. The implications for Islington 3.17 The principal implication is that further major retail development in the Borough beyond current commitments will have to be fully justified in terms of need (unless within a defined town centre, where it will not be necessary to demonstrate need), impact and the sequential approach. It will be necessary to consider whether part or all of it could be developed in smaller centres, so as to spread the benefits of growth more evenly, and reduce the need to travel for shopping. This provides national policy support for potential new retail development in Finsbury Park, subject to local site planning and access considerations. In the smaller centres, any opportunities for new town centre Islington Retail Study Update 2008 18 development should be brought forward for new retail and other uses, as soon as a need is identified – subject of course to retailer demand and financial viability. Town centre development is slow, expensive and difficult, whereas out-of-centre development is relatively quick, cheap and easy. However, government policy now no longer supports the easy option, and the Council will be expected to be pro-active in identifying and assembling sites for development where this is financially viable. The application of the sequential approach will be a strong tool to do this. GROCERIES MARKET INVESTIGATION BY THE COMPETITION COMMISSION 3.18 In its final report published on 30 April 2008, the Competition Commission (CC) concluded (inter alia) that: ‘The planning regime (in particular PPS6 in England, SPP8 in Scotland, PPS5 in Northern Ireland and MIPPS 02/2005 in Wales) and its application by Local Planning Authorities in accordance with the policy objectives of the planning regime necessarily act as a barrier to entry or expansion in a significant number of local markets: (i) by limiting construction of new larger grocery stores; and (ii) by imposing costs and risks on smaller retailers and entrants without pre-existing grocery retail operations in the UK that are not borne to the same extent by existing large grocery retailers.’ 3.19 The CC concluded that there should be a new competition test for proposed new grocery stores and store extensions, which it would prefer to see established within the planning system. It has recommended that the Department of Communities and Local Government (DCLG) and the devolved administrations take steps to make the Office of Fair Trading (OFT) a statutory consultee on all planning applications for new food stores and store extensions ‘where the developed store will be in excess of 1,000 sq metres net sales area’. The OFT would be required to apply a ‘competition test’, as follows: ‘(a) assess concentration across an area defined using a 10-minute isochrone (calculated using a standard, readily available package such as MapInfo/ Drivetime) around the store that is to be developed; (b) count the number of fascias (including that of the retailer that might operate the developed store) operating large grocery retail stores within the isochrone, such fascias to include all full-range national or regional grocery retailers and symbol groups and independently-owned full-range grocery store operators; Islington Retail Study Update 2008 19 (c) (where the number of such fascias is three or fewer) calculate the share of groceries floorspace within the isochrone that the grocery retailer operating the developed store would have after the development had been implemented, such calculation to include all full-range national or regional grocery retailers and symbol groups and independently-owned full-range grocery store operators; (d) where a planning application was submitted by a large grocery retailer, provide advice to the LPA on whether that grocery retailer had passed or failed the test; (e) where a planning application was submitted by a third party (including a grocery retailer that is not a large grocery retailer), provide advice to the LPA on which grocery retailers would fail the test; (f) a particular retailer will pass the test for a particular local area (ie within a 10minute isochrone around the store to be developed) if: (i) it would operate the developed store as a new entrant in the local area; (ii) the total number of fascias in the local area were four or more; or (iii) the total number of fascias were three or fewer and the grocery retailer operating the developed store would have less than 60 per cent of groceries sales area in the local area (this decision taken on the basis of a majority of four to two); (g) a particular retailer would fail the test if: (i) the grocery retailer was not a new entrant in the local area; and (ii) the total number of fascias in the local area were three or fewer; and (iii) the retailer would have 60 per cent or more of groceries sales area (including the new store) in the local area (this decision taken on the basis of a majority of four to two).’ 3.20 The CC recommends that a Local Planning Authority will only be able to disregard the OFT’s advice in deciding a planning application in limited circumstances. These are where it is satisfied, based on sound evidence, that the proposed development would produce benefits for the local area which would clearly outweigh the ‘detriment to local people from the area becoming or remaining highly concentrated in terms of grocery retailing’; and where the development would not take place without the grocery retailer which had failed the competition test. This suggest that there may be rash of applications Islington Retail Study Update 2008 20 for new food superstores as enabling developments for regeneration projects, and that the competition test will be fairly easy to circumvent by this means. 3.21 One of the apparent consequencies of the proposed competition test would be that (apart from new entrants to the market) new stores will only be able to pass the test in circumstances where there is little or no need for them. This is because in many cases new stores would only be allowed in locations where there are already a number of existing operators. This may well open the door for large new superstores operated by the strongest retailers, which have the effect of closing the smaller existing stores, thus leading in time to a reduction in competition between stores in the area – particularly if the ‘needs’ test is abolished for development control purposes, as in the proposed changes to PPS6. In other words, the opposite effect which the CC intends. It appears that it may also make it harder for new stores to open in under-served markets, where existing access to food stores is poor. Thus the competition test appears to run counter to the objective of PPS6 that local planning authorities should seek to provide for the needs of deprived areas in the interests of social inclusion. 3.22 Very recently, Tesco has appealed to the Competition Appeal Tribunal against the proposed competition test. Tesco is expected to argue that the competition test would not remedy the adverse effect on competition identified by the CC. The tribunal will have to decide if the CC ‘considered the case fully, followed its own procedures, observed the relevant law, acted fairly and proportionately and without bias, and came to a reasonable decision on the basis of the evidence’. 3.23 It is expected that the government’s response to the CC report will be published in the near future. In the meantime, the proposed competition test is not yet government policy. It is likely that the revised version of PPS6 will take account of the government’s response. In the meantime it would not be surprising if there was a rush by food retailers to obtain and ‘bank’ permissions for new stores and store extensions, before the possible introduction of a competition test and the revised version of PPS6. The Implications for Islington 3.24 Islington already contains a substantial number of foodstore fascias, albeit most are small stores. It is therefore somewhat unlikely that if introduced, the competition test would inhibit market entry by new operators. However, in the densely built-up area of Islington, there are very few edge-of-centre sites potentially available to accommodate new foodstores. Thus in Islington, the lack of available sites is likely to prove a greater constraint on development of new foodstores than the proposed competition test or the promised new version of PPS6. Islington Retail Study Update 2008 21 THE LONDON PLAN 3.25 In the remainder of this Section, we review the London Plan and its principal policies and retail designations for the town and district centres in Islington. 3.26 The London Plan defines Islington as forming part of the North Sub-Region. Much of its area has been designated an Area for Regeneration. Angel and Nag’s Head are part of the Central Activities Zone (CAZ.) The CAZ contains a unique cluster of vitally important activities. Angel and Nag’s Head are both classed as Major Town Centres for the borough. The nearest such centres are Camden and Dalston; whilst Wood Green to the north is classed as a Metropolitan Centre. In addition to, but in policy terms separate from, these town centres, London contains a Regional Shopping Centre (located to the north of Islington), Brent Cross, which serves a regional role and is not currently a town centre. Archway is designated a District Centre. Finsbury Park may also be redesignated /upgraded from a Local Centre to a District Centre. 3.27 Although most retail emphasis is centred on the development and enhancement of London’s West End as the primary retail centre, many of the sub-region’s ‘Major’ town centres compete with the retail offer of the West End, and with larger centres outside London. The London Plan states that boroughs should prioritise locations for retail investment to revitalise the ‘Major’ centres and improve the overall accessibility to town centre services, including the diversification of uses where appropriate. 3.28 The Plan states that District Centres have traditionally provided convenience goods and services for more local communities. Some have developed specialist shopping functions, often as a result of their lower rents. Developing the capacity of district centres for convenience shopping is seen as critical to ensure access to goods and services at the local level, particularly for people without access to cars. 3.29 Neighbourhood and more local centres are seen as providing services for local communities and are of cumulative strategic significance. A number of recent initiatives, including the NHS Plan 2000, highlight the importance of access to local and affordable fresh fruit and vegetables for the improvement of health. The report of the Social Exclusion Unit's Policy Action Team 13 'Access to Shops in Deprived Neighbourhoods' emphasised the role of local shopping facilities in fostering social inclusion. Neighbourhood shopping centres are seen as having a key role to play in addressing the problems of areas lacking accessible retail and other services. 3.30 The principal policies which potentially affect retail development in Islington are Policy 2A.2, the spatial strategy for development, and Policy 2A.8, the policy for town centres. Policy 2A.2 emphasises enhancing and diversifying the role of town centres and consolidating their strengths in places with good public transport access. Policy 2A.8 Islington Retail Study Update 2008 22 whilst recognising the key economic importance of CAZs, indicates that implementation of a polycentric strategy for London’s development will be carried out by: • sustaining and enhancing community and civic activities and facilities; • accommodating economic and housing growth through intensification and selective • reducing delivery, servicing and road user conflict; • improving the sustainability of London’s development; • the development of a competitive retail sector by engaging with developers and expansion; operators to find sites which fulfil the requirements of the sequential approach. 3.31 The Plan states that boroughs’ DPD policies should: • identify future levels of retail and other needs in the light of integrated local and strategic assessments and enable the supply of capacity to meet these; • develop and enhance the network of International, Metropolitan, Major, District and specialist centres; • identify more local and neighbourhood centres and those with distinct roles in • work with retailers and other stakeholders to identify developments that will support meeting special needs; delivery of the plan’s objectives, focusing it where practicable on town centres and where this is not practicable on the edge of town centres. 3.32 The GLA is working with boroughs to identify the capacity of different centres to meet Londoners’ likely future needs in the light of the broader objectives of this plan. Capacity will be identified through ‘health checks’, which will be co-ordinated by the GLA. The next such London Centres ‘Healthcheck’ is now in its early stages, and will use a mix of GLA data and information from the boroughs. The GLS’s current borough-level assessment of need will be refined to assess pressures arising from consumer expenditure growth and other needs which may be placed on individual centres, such as the need for community facilities. These assessments of capacity and need will be reconciled by working on the Sub-Regional Development Frameworks and area planning frameworks. 3.33 Town centres will be broadly classified according to their capacity to meet expected needs in the light of their current and future roles in the town centre network and in relation to the roles of other centres including those outside London. This will require inter-regional working. This broad classification of centres should be refined in the light of local circumstances through Unitary Development Plans. The Sub-Regional Development Frameworks will provide an opportunity to provide more specific policy direction for some individual centres, where this is necessary to support local and strategic objectives (for example, to identify likely future changes in a centre’s functional Islington Retail Study Update 2008 23 classification or development of a strategically significant specialist role, so that these can be taken into account when this plan is reviewed). 3.34 The London North Sub-regional Plan sets out in Policy 5B.1 strategic priorities for North London, as follows: • to take advantage of the sub-region’s exceptional access to the CAZ and to other growth and development areas to sustain relatively high levels of economic and population growth, especially in the CAZ and inner parts of the sub-region; • to promote the contribution of the sub-region to London’s world city role including that of the West End as an international shopping and leisure destination; • to optimise the development of Opportunity Areas and Areas for Intensification; • to enhance the attractiveness of town centres to consumers and manage the restructuring of town centres in need of change, especially in the outer parts of the sub-region. 3.35 The general policies for town centres are set out in Policy 2A.8 (detailed on the previous page) and Chapter 3D. The North sub-region will face the greatest growth in consumer expenditure, creating demand for 0.3 to 0.45 million sq m more comparison goods floor space to 2016, according to the forecasts for the GLA by Experian. Though more than half of this will be focused on the CAZ, especially the West End, much should be accommodated in the sub-region’s dense network of town centres. However some centres, especially in outer areas, are likely to be challenged by other changes, particularly in the office market and may need sensitive restructuring. Strategically designated town centres in the sub-region should be considered as opportunities for more intensive development, and boroughs should consider how their roles could be consolidated or enhanced to meet retail and other consumer needs and to increase capacity for mixed-use development including housing. It is intended that Brent Cross regional shopping centre will evolve into an integrated town centre with a mix of uses including housing. In addition, Wood Green, Enfield, Edgware, Dalston and other centres have the potential to provide sustainable access to higher quality goods and services. Implications for Islington 3.36 Much of Islington has been designated an Area for Regeneration by the London Plan. It states that ‘boroughs should prioritise locations for retail investment to revitalise the ‘Major’ centres.’ Strong retail growth is anticipated in the North sub-region which will assist the future of Islington’s town centres. 3.37 The North sub-region will face the greatest growth in consumer expenditure, creating demand for 0.3-0.45m sq ft more comparison goods floor space to 2016, according to Experian. Though more than half of this will be focused on the CAZ, especially the West Islington Retail Study Update 2008 24 End, much should be accommodated in the sub-region’s dense network of town centres. Islington’s town centres should therefore be considered as opportunities for more intensive development; and the Council should consider how their roles could be consolidated or enhanced to meet retail and other consumer needs and to increase capacity for mixed-use development including housing. 3.38 Modelled increases in floor space need by Experian, in particular Nag’s Head (5-8,000 2 2 m ) and Angel (6-8,000 m ) between 2001 and 2016 support a phased increased in retail capacity. Our own more up-to-date and locally specific retail capacity forecasts described in Section 5 below support the growth policy for Islington’s centres. The principal challenge which the Council will face in giving effect to the policies for town and district centres set out in the London Plan will therefore be in identifying and assembling commercially suitable sites for new retail development in the densely built-up area of the Borough. Islington Retail Study Update 2008 25 4 Retailer Demand Update 4.1 In accordance with our instructions, we have updated the assessment in the 2005 Study or retailer demand for new shops and stores in Islington’s town and district centres, and elsewhere in the Borough. This section therefore sets out the type and amount of retailer demand from various retailers wanting to locate in Islington. The data was sourced from the Focus database, which gives requirements for Islington as a whole. The database does not break down these requirements into different locations within the Borough. However, because Angel is the principal centre, it can realistically be assumed that the most popular location for retailers is in Angel; though Nag’s Head (Holloway Road) would provide a possible alternative for some. It is unlikely that retailers who are on the Focus database would have a specific requirement to locate in Archway due to the centre’s small size and peripheral location. Foodstores 4.2 Retailer demand for new foodstores was assessed by contacting the main food store operators, outlining the nature of the study, and seeking details for them as to their requirements and aspirations for the London Borough of Islington. In total we had responses from eight foodstore operators. For reasons of commercial confidentiality, we have not included each operator’s specific requirements within this report. We therefore provide below an overview of our discussions. 4.3 Of the eight responses, five retailers expressed specific requirements for new stores in Islington, or an interest in locating in the area. One major retailer expressed interest in developing a 3,700 sq m - 4,600 sq m store in the Borough, as London and the South East generally are areas in which this company is current under-representated. An additional national operator expressed interest in a range of potential sites, from a smaller convenience outlet, up to a 7,500 sq m store with car parking for 600+ cars. A third major food retailer was interested in principle in opening foodstores or any size in the Borough. There was additional interest for smaller stores of 280 to 460 sq m with up to about 10 car parking spaces. 4.4 In discussions, the retailers did not name any potential sites within Islington as being particularly appropriate for their requirements. There was some comment that suitable space in the Borough for a larger store would be hard to find. 4.5 Parking is a major concern for food retailers and is an important issue when considering Islington as an inner London borough where traffic congestion is already high. Food retailers’ car parking requirements vary from operator to operator. Overall they do Islington Retail Study Update 2008 26 recognise the need to be flexible with parking requirements within areas where traffic congestion is a problem. However, despite more flexible formats, they still require car parks and service areas to operate. Whilst internet shopping and home delivery are offered by most major supermarkets, the demand for which continues to increase, the impact of such services on car use and car parking remains unclear. Other Convenience Goods Retailers 4.6 Table 4.1 shows the number of requirements from convenience goods retailers other than foodstores, some of which are coffee shops or ’sandwich bars’. There are six convenience retailers’ requirements for Islington, with the amount of space required by each falling between 27 sq m and 810 sq m gross. Table 4.1 Islington Retailer’s Requirements – Convenience Goods Type Rocket Restaurants Hotel Chocolat Pasta Brown Barracuda Group Costa Coffee West Cornwall Pasty Co Ltd Totals Minimum (sq m gross) 90 81 135 450 90 27 873 Maximum (sq m gross) 360 126 315 810 90 90 1,791 Source: Focus July 2008 Comparison Goods Retailers 4.7 Table 4.2 show the list of retailers’ requirements for prime retail space in Islington as a whole. There are 39 primary retailer requirements, including clothing, coffee shops and food outlets. The amount of space required by individual retailers falls within 27 sq m and 13,500 sq m. However the latter is from TJ Hughes, which registers requirements for a large number of town centres but has a limited expansion programme; and in our opinion would be unlikely to take space in the Borough at present. Table 4.2 Islington Retailers’ Requirements – Prime Retail Space Retailer Marstons Plc Zara Sofa Workshop Eddie Catz Poundland Swarovski Gerry Webber T-Mobile (retail) TJ Hughes Ltd Minimum Size (sq m gross) 1,960 900 135 450 315 81 225 72 2,250 Maximum Size (sq m gross) 2,070 1,458 540 900 720 108 360 90 13,500 Islington Retail Study Update 2008 27 99p Stores Ltd Brissi Ltd Ecco Country Casuals Massimo Dutti Sunglass Hut Neals Yard Remedies Rocket Restaurants Pieces Habitat UK Intimissi Ulla Popken TK Maxx Priceless Hob Salons Esprit Hotel Chocolat Phones 4 U As Nature Intended British Heart Foundation Barracuda Group Pasta Brown Scribbler And So To Bed Costa Coffee Scope Help the Aged Lakeland Ltd Premier Inn West Cornwall Pasty Co Ltd Quicksilver Sen Steamer Trading Ltd Claire’s Accessories Traid Totals 270 108 50 72 270 45 72 90 45 900 72 90 1,350 135 1,260 545 81 54 225 67 450 135 n/a 270 90 67 72 270 2,700 27 180 68 81 77 135 16,860 540 162 99 108 450 73 190 360 90 1,800 135 180 3,600 180 135 864 126 135 540 540 810 315 n/a 450 90 450 90 450 3,600 90 225 135 360 90 225 36,704 Source: Focus July 2008 4.8 Table 4.3 shows the requirements for secondary retail space by retailers who would like to locate to the area. Table 4.3 Islington Retailers Requirements – Secondary Retail Space Retailer Safestore Ltd BoConcept Urban Design Uniqlo Futon Company Totals Minimum Size (sq m gross) 1,350 450 900 81 2,781 Maximum Size (sq m gross) 4,500 450 2,700 135 7,785 Source: Focus July 2008 Islington Retail Study Update 2008 28 4.9 Table 4.4 summarises by retailer type, the requirements from comparison goods retailers who would like to locate in the area. Table 4.4 Islington Retailer’s Requirements – Comparison Goods Type Clothes/Footwear Electrical Furniture Household Other No. of Requirements 15 2 4 6 9 Source: Focus 2008 4.10 The largest number of requirements for space comes from clothing and footwear retailers. There is also healthy requirement for space from household goods retailers, including shops such as Lakeland Ltd, and furniture retailers such as Habitat. From the list of requirements, a wide range of multiple retailers as well as charity shops, are showing an interest in locating in Islington. Overall, Table 4.2, 4.3 and 4.4 show a healthy demand from retailers for space within Islington – principally for locations in Angel, but increasingly likely to be spreading northwards along Upper Street beyond the core of the town centre. 4.11 Table 4.5 shows the requirements from A3/A4/A5 operators for space in Islington. Table 4.5 Requirements from A3/A4/A5 operators Name Use Class A3 A3 Minimum (sq m gross) 306 193 Maximum (sq m gross) 324 222 Locale Block House The Speight's Ale House Tiffin Bites Amuse Bouche Novus leisure Ltd The Livery Lupa Totals A3 270 630 A3 A4 A4 A4 A5 180 180 540 495 90 2,254 270 450 900 585 135 3,516 Source: Focus 2008 4.12 Table 6.5 illustrates a fairly healthy level of demand from A3/A4/A5 operators, despite the number of cafes and restaurants already in Angel and Upper Street. The demand is from a range of types of sandwich shops, coffee shops, takeaways and restaurants. The amount of space required totals between 2,254 sq m and 3,516 sq m gross. This does not include independent operators, which do not usually register their requirements with Focus. Islington Retail Study Update 2008 29 Conclusions on Retailer Demand 4.13 A number of conclusions can be drawn from this overview of retailer’s requirements within Islington. Five foodstore operators would be interested in expanding their retail offer within the Borough. Requirements from food retailers include a wide range of store sizes, from local convenience stores to superstores. There are retailer requirements for premises across all sectors of comparison goods. Clothing and footwear retailers have the highest number of non-food requirements and require the most floorspace, although there are also significant space requirements from major furniture retailers. Both the level of demand for space and the diversity of businesses wanting to locate in Islington are healthy. However, the recent sharp economic downturn as a result of the ‘credit crunch’ may well inhibit the take up of shops and stores in the Borough, even from retailers which have registered a requirement. 4.14 Although we have been unable to identify from Focus which town centre would be the preferred location for space, we can realistically assume that the majority of retailers would favour the existing centres of Angel and Nag’s Head, particularly the former, as their highest priority. A potential alternative option for space outside the Borough, should retailers be unable to satisfy their requirements within Islington, could be the Kings Cross development currently underway, which is just on the edge of the Borough. 4.15 The key to attracting retailers to the Borough’s principal centres will be the creation of attractive new developments capable of accommodating them, which will be particularly difficult in Angel and Nag’s Head. The 2005 Study advised that a substantial opportunity existed in Archway, and we believe that this opportunity should continue to be pursued. However, being only a District Centre and lacking ‘critical mass’ in retailing terms, we think it somewhat unlikely that Archway will be able to attract many of the retailers and service businesses seeking space in the Borough, unless a development was ‘anchored’ by a large food store. Islington Retail Study Update 2008 30 5 Quantitative Need for New Retail Development 5.1 In this section, we examine the current retail performance of Angel and Nag’s Head Town Centres, Archway District Centre, and the non-central main food stores in the Borough. We have also assessed the quantitative expenditure capacity available to support further convenience and comparison goods retail floorspace in these locations. This Study Update therefore includes the preparation of up-to-date forecasts of the capacity for additional retail floorspace in the Borough, which will be supportable by increases in the population and expenditure of catchment area residents and visitors. The 2005 Study included retail capacity forecasts to 2016. In this Update Study we have rolled the forecasting horizon forward to 2026. In this section therefore, we set out our forecasts of the additional retail floorspace which will be supportable by growth in available expenditure at five yearly intervals up to 2026. THE DTZ RECAP MODEL 5.2 To prepare the new retail capacity forecasts for the Borough, we have used an updated version of the same RECAP Model as was used by Donaldsons for the 2005 Study. The RECAP Model has been adopted by DTZ as its new standard for such forecasting work. The Model uses the results of a Household Interview Survey to identify the actual shopping patterns in the catchment area. By this means, it is possible to model realistically existing flows of catchment area expenditure to town centres, foodstores and retail warehouses; as the basis for predicting the existing and future capacity for further retail development. It is therefore an empirical model not a theoretical model. The Model is described in detail in the 2005 Study. 5.3 In summary, the RECAP Model uses the results of the Household Interview Survey as its objective measured ‘baseline’, using a conventional and widely accepted step by step approach, to complete the following tasks:• Calculate the total amount of convenience and comparison goods expenditure 3 which is available within the 11 zones comprising the catchment area (as shown on the map in Appendix 1); 3 Convenience goods are defined as food, alcoholic drink, tobacco products, newspapers and periodicals, non-durable household goods. Comparison goods are defined as clothing and footwear; household textiles and soft furnishings; furniture and floor coverings; household appliances; audio visual equipment; hardware, DIY goods, decorating supplies; chemist and medical goods, cosmetics and beauty products; books, jewellery, watches, china, glassware and kitchen utensils, recreational, personal and luxury goods. Islington Retail Study Update 2008 31 • Allocate the available expenditure to Angel and Nag’s Head Town Centres and Archway District Centre, and to the principal non-central foodstores, based on the results of the Household Interview Survey of shopping patterns undertaken in 2005 for the 2005 Study; so as to obtain estimates of current sales and forecast future sales in each; • Compare the estimated sales in the town and district centres, and non-town centre main foodstores, with existing floorspace (and in the case of main foodstores, with sales based on ‘benchmark’ levels of estimated company average performance); so as to assess the current trading performance of each shopping destination, and the capacity to support further growth in floorspace. 5.4 The RECAP Model is a very useful tool for retail planning, which avoids the potential inaccuracies arising from assumptions about existing trade draw patterns and market shares which are often inherent in other forecasting methods. It is based on forecasting methods which have been used and refined in a large number of retail studies on behalf of public sector clients. In particular, forecasts made using the method on which the RECAP Model is based have been accepted by Planning Inspectors and the Secretary of State at many Public Inquiries in the UK. The RECAP Model was independently validated in 2005 by the University of Plymouth as an appropriate forecasting method. The Model has been used to prepare the expenditure and retail capacity forecasts set out in this report. 5.5 It is important to remember that the RECAP Model (like any other forecasting model of this type) is an exploratory tool, rather than a prescriptive mechanism. Thus, for example, in preparing forecasts for future shop floorspace capacity, the Model is usually run iteratively to explore the changes in the forecasting variables, such as in the pattern of attraction of expenditure (the market shares) or in sales densities, which would be necessary to support different levels of new development. Use of the Model in this way indicates how well existing retailing is performing, illuminates sensitivities in variables, and assists in making judgements about the realism of any given growth or impact scenario. 5.6 When using the RECAP Model capacity forecasts as a guide to future planning policy, it is also important to remember that the further ahead the forecasting date, the less certain the forecast. Thus the forecasts for 2016 are more reliable than those for 2021 and 2026. In particular for these later dates, we suggest that forecasts such as these should be treated with some caution, since they only indicate the broad order of magnitude of retail capacity at those dates, if all of the forecast trends occur. For this reason we recommend that the forecasts should be reviewed and revised by not later than about 2013 in the light of events, based on a new Household Interview Survey of Islington Retail Study Update 2008 32 shopping patterns, so as to take account of the effects of any development which has occurred in the meantime. Furthermore, the long term growth in the use of internet shopping is as yet unknown (although it has to a substantial degree been taken into account in this report), and reinforces the need to revise the forecasts of retail floorspace capacity well in advance of 2026. 5.7 The detailed RECAP Model tables are set out in Appendix 2, and this section should be read in conjunction with that Appendix. The forecasts in this Study Update are subject to the same caveats regarding the limitations of retail capacity forecasting in Inner London set out in paragraphs 7.7 and 7.8 of the 2005 Study. PRINCIPAL DATA INPUTS Household Interview Survey 5.8 The For this update, we have again used the 11 zone catchment area used for the Household Interview Survey, April 2005, and for the forecasts in the 2005 Study. This catchment area and the 11 zones comprising it are shown on the map in Appendix 1. Catchment Population 5.9 The starting point for the population forecasts was an up-to-date report, dated July 2008, from MapInfo on the current and projected future population of each catchment area zone. These forecasts cover the period up to 2016; and we have extrapolated them to 2026. The catchment zones are based on groups of postcode sectors, which do not coincide with Ward and Borough boundaries. The latest population forecasts for the Borough by the GLA, dated February 2007, are Ward based. It is therefore not possible to achieve an exact match between the MapInfo forecasts and those of the GLA. However, we have undertaken an approximate check by apportioning zone populations; which has shown that the MapInfo forecasts are very close to those of the GLA for the Borough as a whole. We are therefore satisfied that the population forecasts set out in RECAP Model Table 1 in Appendix 2 are broadly compatible with those used for other aspects of the Islington LDF, such as housing development policies. Forecasting Dates 5.10 We have prepared base year estimates of retail sales as at 2008, on the basis that the shopping patterns indicated by the Household Interview Survey results are unchanged since then. Because there has been little new retail development in the Borough or surrounding centres since 2005, we consider that this is realistic. Our forecasts have been prepared for the years 2011, 2016, 2021 and 2026. As indicated above, the longer Islington Retail Study Update 2008 33 ahead of these forecasts i.e. 2021 and 2026 should be treated as a broad guide only, and reviewed and updated well before those dates. Price Basis 5.11 All monetary values in this report are in constant 2005 prices, unless otherwise indicated. Per Capita Expenditure 5.12 Information on average per capita expenditure in the catchment area in 2005 on convenience and comparison goods, and the eight sub-categories of the latter, was provided by the MapInfo report for the catchment area, and was the most up-to-date available. Before deducting expenditure on special forms of trading, these amount to £2,049.00 for convenience goods and £3,775.00 for comparison goods. These base figures are set out in RECAP Model Table 2 in Appendix 2. 5.13 We then deducted expenditure on Special Forms of Trading (SFT). This is principally mail order, vending machines, party plan retailing and on-line shopping via the internet and interactive TV; and is mainly expenditure not made in retail shops, so needs to be removed from the Model before forecasting the capacity for additional shop floorspace. RECAP Model Table 2 shows the growing deductions which we have made, based on information for the UK published by Verdict on growth in internet shopping and forecast 4 trends . Table 2.1 below shows Verdict’s estimates for the proportion of all retail sales in the UK in 2007 accounted for by internet shopping, and its trend-based forecasts for 2012. This shows the proportion of sales taking place via the internet more than doubling over the 5 years to 2012. For some categories of comparison goods, the internet proportion is already substantial and is expected to become much more so. Based on these, we have judged the deductions for SFT shown in RECAP Model Table 2. Our deductions: • assume a flattening of the growth trend after 2012; • allow for the fact that some internet purchases of food are sourced and delivered from foodstores rather than separate warehouses (and should therefore be included in the Model); • allow for internet shopping to supplant mail order retailing to some degree, but include other SFT apart from the internet. 4 ‘UK e-Retail 2008’, Verdict Research Limited, May 2008 Islington Retail Study Update 2008 34 Table 2.1: UK Internet Shopping Estimates and Forecasts Goods Type Food & grocery Comparison goods: Music & video Electrical goods Books Homewares DIY & gardening goods Clothing & footwear Furniture & floorcoverings Health & beauty Other comparison goods All Comparison Goods Online sales as proportion of all UK retail sales (%) 2007 2012 3.3 10.0 30.3 15.1 14.3 7.7 3.8 4.2 3.8 2.2 3.7 6.5 60.8 34.5 21.7 21.2 8.7 12.7 9.9 4.8 11.3 16.1 Source: ‘UK e-Retail 2008’, Verdict Research Limited, May 2008 5.14 RECAP Model Table 2 also indicates the breakdown of per capita comparison goods expenditure into the eight different categories of comparison goods expenditure covered by Questions 6 to 13 in the Household Interview Survey; and the different deductions for each category which we have made to account for SFT, again based on the information in Table 2.1 published by Verdict. 5.15 The base figures for the year 2005 in RECAP Model Table 2 have been increased to allow for actual and expected growth over the forecasting period to 2026. For convenience goods, we have applied the actual UK growth 2005 to 2006 indicated in MapInfo Brief 07/02 (1.00%), followed by the MapInfo ‘best fit’ trend rate of 1.00% per annum, for the period 2006 to 2026. For comparison goods, we have applied the actual UK growth 2005 to 2006 of 5.48%, followed by the ultra-long term trend rate of 3.90% per annum for the period 2006 to 2026. Reflecting the recent downturn in the rate of growth of comparison goods expenditure, this is somewhat below the econometric forecast of 4.9% per annum for the period 2005 to 2017 by Oxford Economics set out in MapInfo Brief 07/02 (prepared before the recent ‘credit crunch’ and warnings by the Bank of England in May 2008 of UK national economic slowdown); and below the long term trend rate, also 4.9% per annum. It is well below the medium trend rate of growth of 5.6% per annum. 5.16 We consider that the ultra-long term trend based growth rate of 3.9% per annum realistically takes account of the current downturn in growth of retail expenditure, and the medium term economic outlook. It is significantly below the historically very high rates of growth of the last few years in the UK, which are exceptional in relation to the trend. It Islington Retail Study Update 2008 35 would be unrealistic to assume that the recent high level of growth will continue annually throughout the 18 year forecasting period. The ultra-long term trend spans the period 1964 to 2006, thus covering several economic cycles. 5.17 It should also be noted that we have applied the ultra-long term trend rate of growth in comparison goods expenditure to the actual 2006 expenditure, which was significantly above the ultra-long term trend at that date. Thus we have implicitly allowed for above ultra-long term trend growth in per capita expenditure, despite applying the ultra-long term trend rate of growth. 5.18 The combined effect of the forecast growth in population and in per capita expenditure is that we expect total expenditure by catchment area residents on convenience goods (set out in Table 3 in Appendix 2) to increase by about £182.6 m (26.2%) over the period 2008 to 2026; and total catchment area expenditure on comparison goods to increase by about £1,398.1m (101.6%) over the same period. This compares with expected growth in total catchment area population of approximately 10.1% over the period. Thus just over one third of the growth in catchment area expenditure on convenience goods is due to expected growth in population; but only a small proportion of the growth in catchment area expenditure on comparison goods (about one tenth) is accounted for by forecast growth in population. This means that the comparison goods floorspace capacity forecasts in particular are very insensitive to the population growth assumptions and much more sensitive to the assumptions about growth in per capita expenditure and growth in SFT, particularly in the later part of the forecasting period. Thus if the adopted LDF eventually results in marginally different planned population increases from those already allowed for in RECAP Model Table 1, there will be very little practical effect on the retail capacity forecasts, particularly for comparison goods. Shopping Patterns in the Catchment Area 5.19 As indicated above, for this Update Study we have relied upon the results of the Household Interview Survey of shopping patterns undertaken in April 2005 for the 2005 Study. The detailed tables of results are included in Appendix 8 of the 2005 Study. We have used the results as a key input to our RECAP Forecasting Model in Appendix 2. Thus for Angel Town Centre for example, in Table 5 we have combined the results from Question 2 about main food shopping with those from Question 5 about top up food and convenience goods shopping, to provide a weighted average market share of total convenience goods expenditure in each zone which is attracted to main foodstores and other convenience goods shops in Angel Town Centre. These weighted averages are then rounded to the nearest integer and used in Table 7 to indicate the pattern of attraction of convenience goods expenditure to shops and stores in Angel Town Centre. Islington Retail Study Update 2008 36 A similar approach has been used for Nag’s Head and Archway and for the non-central foodstores in Appendix 2. 5.20 In the case of comparison goods, for Angel Town Centre, we have applied the results of the Household Interview Survey for each of the eight categories of comparison goods, weighting the market shares for each according to per capita expenditure on each category (as indicated by the MapInfo report); to provide a weighted average market share of all comparison goods expenditure which is attracted from each zone by shops and stores in the town centre. The market shares for each individual goods category and the weighted averages are set out in Table 6; the final column (weighted average), of which is rounded to the nearest integer, and applied in Table 7 to indicate the market shares of all comparison goods expenditure attracted from each zone by shops in Angel Town Centre. Similar tables apply to Nag’s Head and Archway. As in the 2005 Study, we did not model non-central comparison goods shopping in the Borough, because of its highly dispersed nature and the lack of retail warehouses. 5.21 The RECAP Model includes provision for a market shares correction factor, in circumstances where use of Household Interview Survey results without correction would result in unrealistic base year sales estimates, compared with independently derived assessments. This can sometimes be the case, for example to correct anomalies which occur if some respondents misinterpret the Household Interview Survey questions, or there is bias in the survey results. As in the 2005 Study (and for the same reasons), we have again applied market shares correction factors, to arrive at a more realistic distribution of expenditure between the different shopping destinations in the Borough and more realistic sales densities. However, we have updated the correction factors from those in the 2005 Study, to take account of the changes in catchment area expenditure in the meantime. The correction factors are indicated in RECAP Model Tables 7, 15, 23 and 30 in Appendix 2. Visitor Expenditure 5.22 As in the 2005 Study, we have allowed for some expenditure in Angel Town Centre by visitors who live outside the catchment area covered by the Household Interview Survey. We have again allowed for an additional 5% of residents’ expenditure on comparison goods to account for expenditure by such visitors to the town centre. Existing Shop Floorspace 5.23 For main food stores in the town and district centres and the non-town centre main food stores, we have used the most up-to-date floorspace data supplied by the Institute of Grocery Distribution (IGD). For the smaller stores, we have used the same floorspace figures as were supplied by the Council for the 2005 Study. Details of these shops and Islington Retail Study Update 2008 37 stores are set out in Tables 10 (Angel) 18 (Nag’s Head), 26 (Archway) and 32 (noncentral shopping). 5.24 For comparison goods floorspace in Angel Town Centre, we have used the most up-todate data available from Experian Goad. To this we have added the net comparison good sales area in the relevant main food stores. For Nag’s Head and Archway centres, we have used the same floorspace figures as in the 2005 Study, because there has been little change in those centres. Sales Densities in Main Food Stores 5.25 For the existing main food stores in the town and district centres and the non-central main foodstores we have applied estimated company average space allocations and convenience goods sales densities based on information for UK food retailers published by Verdict. These are set out in Tables 10 (Angel) 18 (Nag’s Head), 26 (Archway) and 32 (non-central shopping). Retail Destinations 5.26 We have distinguished between the two town centres, Archway district centre, and the non-central principal foodstores (for convenience goods shopping in the case of the latter). This is both for forecasting convenience, and because it provides a more reliable set of forecasts than if town centre and non-central shopping was lumped together. The Household Interview Survey provides detailed information on shopping patterns, distinguishing between use of the town and district centres and of the non-central stores. This enables us to distinguish between the retail performance of the centres and that of the non-central shopping. However, as discussed below, we consider that new retail development should be located in accordance with the sequential approach wherever possible, where it can strengthen existing centres, and in retail formats appropriate to its location. Thus much of the forecast need should be accommodated in or on the edge of the town and district centres as far as possible, even though the capacity for some of it is calculated as non-central shopping for forecasting convenience and reliability. Development Scenarios Assessed 5.27 We have again assessed two scenarios for development, as follows: • Scenario 1 – the ‘baseline’ scenario, which assumes that there will be no change in the market shares of expenditure attracted from the catchment area through the period to 2026. Islington Retail Study Update 2008 38 • Scenario 2 – proposed substantial redevelopment at Kings Cross, as part of the major regeneration there. In this scenario, we adjust the future patterns of market shares of comparison goods expenditure attracted to Angel Town Centre, to test the implications of this new retail development. We have not modelled its impact on Nag’s Head and Archway, because they are too far away and of a different nature to be affected by the new retailing at Kings Cross. Format of the RECAP Model Tables 5.28 The detailed RECAP Model Tables set out in Appendix 2 follow the same format as in the 2005 Study. Thus Table 1 sets out the population forecast for each of the 11 catchment zones. Table 2 indicates per capita expenditure, growth in that expenditure, and growth in SFT. Table 3 is total catchment area expenditure by zone for convenience and comparison goods over the period 2008 to 2026. Table 4 indicates total catchment area expenditure by zone in 2008 in each of the 8 categories of comparison goods. 5.29 In Scenario 1, for Angel Town Centre, Tables 5 and 6 set out the pattern of market shares of catchment area convenience and comparison goods expenditure respectively, and the weighted averages of each, which are attracted from the catchment area to that destination. The market shares in Table 7 are based on the weighted averages set out in Tables 5 for convenience goods, and 6 for comparison goods. Table 8 shows the expenditure attracted on each of the 8 comparison goods categories, together with the resulting overall market shares of such expenditure currently attracted by the town centre. It is the product of Table 4 (catchment area expenditure by comparison goods product group) and Table 7 (detailed market shares by comparison goods product group). Table 9 is the product of Table 3 (catchment area expenditure) and Table 7. It indicates the convenience and comparison goods expenditure attracted from each catchment zone by Angel Town Centre at each date. Table 10 sets out the sales potential of the existing main food stores at estimated company average levels; whilst Table 11 indicates the sales potential of any committed new developments in the town centre (which in this case are none). 5.30 Table 12 compares the expenditure attracted by Angel Town Centre and hence sales, with existing shop floorspace. The top line of Table 12 (spending by catchment area residents) is taken from the bottom line of Table 9. An uplift for visitor expenditure is then added in, as described above. As appropriate, an allowance (of 1.5% pa for comparison goods) is made for the average sales density of the existing shops to increase in real terms, following the trend towards higher town centre sales densities in most town centres, and to help ensure the long term prosperity of the existing town centre. 5.31 A similar arrangement of tables for Scenario 1 applies to each of the other shopping destinations modelled. Islington Retail Study Update 2008 39 5.32 Table 38 sets out the combined market shares of catchment area expenditure attracted by the town and district centres and the non-central shopping, for each of the 8 categories of comparison goods shopping. Tables 39 to 41 show the combined market shares for convenience and comparison goods shopping in Scenario 1 (Tables 39 and 40, and Scenario 2 (Table 41). The RECAP Model Forecasts 5.33 In the remainder of this section, we set out our updated retail capacity forecasts for the Borough. The forecasts are summarised in Table 5.2. We also comment on the implications for future development strategy. In setting out our forecasts, we distinguish between convenience goods and comparison goods. Table 5.2: Summary of Retail Capacity Forecasts RECAP 2011 2016 2021 2026 Model Table (sq m net) (sq m net) (sq m net) (sq m net) (Appendix 2) Angel Town Centre 9,300 10,000 11,000 12,000 12 Nag’s Head Town Centre 6,650 7,300 8,250 9,200 20 Archway District Centre 2,650 2,800 3,050 3,300 28 Islington Non-Central 4,400 4,850 5,500 6,150 34 Angel Town Centre 1,500 5,500 10,750 16,500 12 Nag’s Head Town Centre 1,100 3,850 7,450 11,450 20 300 950 1,900 2,900 28 9,300 10,000 11,000 12,000 37 -250 1,050 5,600 10,650 37 Scenario/Goods/Location Scenario 1 Convenience Goods Comparison Goods Archway District Centre Scenario 2 Convenience Goods Angel Town Centre Comparison Goods Angel Town Centre Source: RECAP Model Tables in Appendix 2 as indicated, rounded to the nearest 50 sq m net. Notes: The forecasts in Table 5.2 are cumulative, i.e. the forecasts for each date include the forecasts for the previous dates and are not additional to those earlier forecasts. The forecasts are for further floorspace in addition to any committed developments. Islington Retail Study Update 2008 40 Convenience Goods 5.34 It is important to note that the convenience goods retail capacity forecasts for the town centre and non-central locations set out in Table 5.2 are theoretical maxima. This is because they are based on the assumption that sales densities in the existing main foodstores will all fall to currently estimated company average levels in future years. This is a conventional assumption in retail studies of this type. However, an average is only an average; and the more attractive stores will continue to trade at levels above the company average, whilst others may trade successfully below the average. In addition, company average sales densities may well rise as food retailers become more efficient. It would therefore not be realistic to plan on the basis that such an across the board reduction in sales densities should or would occur. 5.35 It is also important to note that the capacity for non-central floorspace in the Borough was forecast separately from that for the town and district centres merely for forecasting convenience and reliability. In deciding how these forecast needs should be accommodated therefore, the sequential approach which gives priority to town centre and edge-of-centre sites over out-of-centre locations, should be applied. 5.36 The convenience goods forecasts are all on the basis that the additional floorspace would be provided in the form of modern superstore floorspace, trading at the generic level for such floorspace of £12,000 per sq m. Some operators trade at above this figure and some below, so the format of the store(s) and identity of the operator(s) would alter the forecast capacity. In the event that the additional floorspace was provided in the form of deep discount supermarkets, for example, the capacity would be more than double, because of the lower sales densities achieved by such retailers (in the UK, the average of the estimated convenience goods company average sales densities for Aldi, Lidl and Netto was £5,432 in 2006). Angel Town Centre 5.37 Scenarios 1 and 2 for Angel Town Centre for convenience goods shopping. Scenario 1, RECAP Model Table 12 shows that in 2008, we estimate that the main foodstores and other conveniences goods shops in Angel Town Centre were achieving combined sales of about £160.4m; at a combined average sales density of £24,767 per sq m net. Table 10 shows that based on the company average sales densities, the combined sales density of these stores in 2008 would be £8,857 per sq m net. Thus, these stores as a group are estimated to be trading at far above that ‘benchmark’ level. 5.38 In Table 12, we have allowed for sales in the existing convenience goods shops as a group, to fall to the level based on the ‘benchmark’ level. On this basis, summary Table Islington Retail Study Update 2008 41 5.2 above shows that there will be capacity for about 9,300 sq m net of additional convenience goods floorspace in 2011 in Angel Town Centre. This should rise to about 12,000 sq m net in 2026, if forecast trends occur. Nag’s Head Town Centre 5.39 RECAP Model Table 20 shows that in 2008, we estimate that the main foodstores and other conveniences goods shops in Nag’s Head Town Centre were achieving combined sales of about £140.8m; at a combined average sales density of £17,370 per sq m net. Table 18 shows that based on the company average sales densities, the combined sales density of these stores in 2008 would be £8,535 per sq m net. Thus as with Angel Town Centre, these stores in Nag’s Head as a group are estimated to be trading at well above that ‘benchmark’ level. 5.40 In Table 20, we have again allowed for sales in the existing convenience goods shops as a group, to fall to the level based on the ‘benchmark’ level. On this basis, summary Table 5.2 above shows that there will be capacity for about 6,650 sq m net of additional convenience goods floorspace in 2011 in Nag’s head Town Centre. This should rise to about 9,200 sq m net in 2026, if forecast trends occur. Archway District Centre 5.41 RECAP Model Table 28 shows that in 2008, we estimate that the main foodstores and other conveniences goods shops in Archway were achieving combined sales of about £40.0m; at a combined average sales density of £21,432 per sq m net. Table 26 shows that based on the company average sales densities, the combined sales density of these stores in 2008 would be £5,494 per sq m net. Thus as with the two town centres, these stores in Nag’s Head as a group are estimated to be trading at well above that ‘benchmark’ level. 5.42 In Table 28, we have again allowed for sales in the existing convenience goods shops as a group, to fall to the level based on the ‘benchmark’ level. On this basis, summary Table 5.2 above shows that there will be capacity for about 2,650 sq m net of additional convenience goods floorspace in 2011 at Archway. This should rise to about 3,300 sq m net by 2026, if forecast trends occur. Non-Central Stores 5.43 RECAP Model Table 34 shows that in 2008, the main non-central foodstores in the Borough were estimated to be achieving combined sales of about £102.0m; at a combined average sales density of £15,372 per sq m net. Again this is well above the Islington Retail Study Update 2008 42 ‘benchmark’ level of £8,250 per sq m net, indicated in Table 32. Thus, these stores as a group are also estimated to be trading extremely well. 5.44 In Table 34, we have allowed for sales in the existing convenience goods shops as a group, to fall to the ‘benchmark’ level. On this basis, summary Table 5.2 above shows that there will be capacity for about 4,400 sq m net additional convenience goods floorspace by 2011, rising to about 6,150 sq m net by 2026, if forecast trends occur. The Borough as a whole 5.45 Taking the Borough as a whole, the convenience goods forecasts in Table 5.2 show that there is very substantial expenditure-based capacity to support additional convenience goods floorspace in the Borough at the present time. The existing food stores are heavily overtrading, and substantial leakage of expenditure to foodstores outside the Borough is also occurring. Capacity will grow further throughout the forecasting period, if forecast trends occur. Overall, there is already capacity for several additional food superstores in the Borough. Comparison Goods Angel Town Centre 5.46 In Appendix 2, Scenario 1, Table 12 shows that we estimate Angel Town Centre to be achieving an average sales density for comparison goods in 2008 of about £6,766 per sq m net. Based on our retail studies of a large number of other town centres, we consider that this is a high sales density for a centre the size and nature of Angel. Table 5.2 shows that there will be capacity for additional comparison goods floorspace of about 1,500 sq m net in 2011, rising to 16,500 sq m net by 2026, if forecast trends occur. These capacity forecasts are on the basis that sales in the existing town centre floorspace will grow at 1.5% per annum (in real terms) throughout the forecasting period. This allocates almost 40% of the growth in expenditure to existing floorspace and just over 60% to new floorspace. In view of the high current sales density, we consider that this would be realistic. 5.47 In Scenario 2, we have allowed for the planned new retail floorspace in the Kings Cross regeneration scheme to attract some market share and hence expenditure from Angel Town Centre. As a result, the capacity forecasts for Angel in Scenario 2 are somewhat lower than in Scenario 1. Thus in Scenario 2, there is no forecast capacity for new floorspace in Angel in 2011, and only about 1,050 sq m net in 2016. Thereafter, capacity will rise to about 10,650 sq m net by 2026, if forecast trends occur. Islington Retail Study Update 2008 43 Nag’s Head Town Centre 5.48 For Nag’s Head, RECAP Model Table 20 shows that we estimate an average sales density for comparison goods in 2008 of about £4,865 per sq m net. With Nag’s Head functioning more as a centre for day-to-day shopping than Angel, we consider that this is a realistic sales density. From this base year position, Table 5.2 shows that there will be capacity for additional comparison goods floorspace of about 1,100 sq m net in 2011, rising to about 11,450 sq m net by 2026, if forecast trends occur. These capacity forecasts are again on the basis that sales in the existing town centre floorspace will grow at 1.5% per annum (in real terms) throughout the forecasting period. Archway District Centre 5.49 Archway is a small District Centre, and so the comparison goods capacity forecasts are less reliable than those for the two town centres. This is because Household Interview Surveys represent use of small centres less reliably than use of larger. The retail capacity forecasts for Archway are therefore necessarily only a broad guide to future retail floorspace needs. Subject to this caveat, Table 5.2 shows that there should be sufficient expenditure to support about 300 sq m net additional comparison goods floorspace in 2011, rising to about 2,900 sq m net by 2025, if forecast trends occur. However, if larger scale development is undertaken, it would be likely to create its own market share to a substantial degree, and therefore become justified in terms of expenditure support from the catchment area. The Borough as a Whole 5.50 Overall, there will be sufficient growth in expenditure in the catchment area to support fairly substantial additional comparison goods floorspace, even if the 2005 market shares of expenditure attracted from the catchment area do not increase. Most of this capacity will be focused on the two town centres, particularly Angel. However, in view of the very limited availability of suitable sites for new retail development in these town centres, we consider it unlikely that it will be possible to deliver the scale of new retail floorspace indicated by the retail capacity forecasts. Site availability will therefore be likely to be a greater constraint on retail growth than availability of retail expenditure to support it, even under Scenario 2 in Angel Town Centre. USE AND REVIEW OF THE FORECASTS 5.51 Finally, and in accordance with our usual practice, we must emphasise that all expenditure based forecasts of future shop floorspace capacity are based on imperfect data and contain a number of assumptions. Our forecasts set out in this report are based on the most up-to-date and reliable information currently available to us. However, they Islington Retail Study Update 2008 44 are intended as an indication of the likely order of magnitude of future shop floorspace capacity (if forecast trends are realised) rather than as growth targets or rigid limits to future growth. The forecasts should be periodically revised as necessary in the light of actual population and expenditure growth, and as development proceeds and its effects become measurable. Islington Retail Study Update 2008 45 6 Emerging Policy Issues 6.1 In this Section, we review the boundaries of Angel and Nag’s Head town centres designated in the adopted UDP, and advise on potential changes. We consider the position of Finsbury Park in the retail hierarchy and whether or not it should be designated as a District Centre in the LDF. Finally, we consider the adopted UDP policies for local centres in the Borough and advise on potential changes. TOWN CENTRE BOUNDARIES 6.2 The boundaries of the two town centres are set out in the UDP, which was adopted in 2002. The issues are therefore whether or not these boundaries are still appropriate for inclusion in the LDF; and if not, how the new boundaries should be defined. In principle, we consider that a town centre boundary should be a realistic expression of the area which includes most of the main town centre uses, in particular retailing. The Experian Goad plan for a town centre is therefore usually a realistic indicator of its extent, because it normally includes all the main retail areas and the shops and service businesses occupying shop units. However, in order to provide planning policy support for identified new town centre uses in accordance with the sequential approach of PPS6, it should also include all potential development sites which could realistically be considered to be town centre sites. Angel Town Centre 6.3 The UDP town centre boundary for Angel covers all the retail areas to the west (south of Tolpuddle Street); to the south, and to the east (south of St Peters Street). However, the Experian Goad Plan extends much further to the north than the UDP town centre boundary. Along Upper Street (west side), the Goad plan extends all the way to the Nat West Bank at 218 Upper Street. On Upper Street (east side) it extends to Canonbury Lane and includes 15 to 25 Canonbury Lane and properties on Cross Street to just east of Shillingford Street. Along Essex Road, it extends as far as number 65 (west side) and Packington Street (east side). The UDP town centre boundary extends only to just north of Islington Green, and does not include any of the properties on Essex Road. The northern part of the UDP boundary is the same as the boundary of the area designated as ‘Central London’. This means that the whole of the area currently defined as Angel Town Centre is inside the designated Central London area. However, in relation to retailing and service business, it does not properly reflect reality on the ground. 6.4 If keeping the whole of the designated town centre inside Central London is of paramount importance, the northern boundary of the town centre will have to remain as it is. Islington Retail Study Update 2008 46 However, to extend it to the north would provide a better indication of the true scale of the town centre. Most of the shops and service businesses shown on the Goad plan extending northwards beyond the town centre boundary are genuine town centre uses (including the Town Hall). They include a wide range of retail and service uses, of which some are multiple operators, for example Fired Earth, Bang & Olufson, Farrow & Ball, Jigsaw, Carluccio’s restaurants, Strada restaurants, various wine merchants, and Sainsbury’s Local supermarket. 6.5 Retail and service uses have grown up and consolidated along Upper Street because of the lack of suitable properties in the core of the town centre to the south. If this was recognised, it would significantly increase the status of the town centre. We therefore consider that the town centre boundary should be substantially extended to the north. A natural break in the retail frontages occurs at Waterloo terrace on the west side of Upper Street, and north of number 279 Upper Street on the east side. We therefore consider that these points should mark the northern boundary on Upper Street. This would bring within the town centre the potential development site currently occupied by Royal Mail. In view of the lack of development sites for town centre uses highlighted in the 2005 Study (a situation which has not changed subsequently), we consider that it would be desirable to bring within the town centre any such which may potentially become available within the LDF period. 6.6 Along Essex Road, we consider that the town centre boundary should extend as far as the shops and service businesses included on the Experian Goad Plan. The cut-off point would therefore be beyond number 65 Essex Road on the west side and at Packington Street on the east side. On this suggested basis, Angel would emerge as the substantial town centre which it really is, rather than as a fairly modest scale of centre in the overall London context. The direction of retail growth has historically between northwards, and our proposed extension of the town centre boundary would reflect that position. Nag’s Head Town Centre 6.7 The UDP town centre boundary for Nag’s Head again encloses a smaller area than the Experian Goad Plan. The latter extends northwards along Holloway Road (east side) as far as Manor Gardens. Along Seven Sisters Road, on the north side it extends as far as Barrow Way and on the south side as far as the Bank of Cyprus at number 162 Seven Sisters Road. However, Hornsey Road is a wide and busy road, and its junction with Seven Sisters Road forms a significant barrier for pedestrians. The shops and service businesses to the east of Hornsey Road are very secondary or are specialists, and there are significant breaks in the shopping frontage, particularly on the north side of Seven Sisters Road. Along Holloway Road, the few shops and service businesses included on the Goad Plan but not within the UDP town centre boundary are secondary or specialist, Islington Retail Study Update 2008 47 and there seems no particular reason why they should be included within the designated town centre. 6.8 We therefore consider that there is no good reason why the UDP town centre boundary for Nag’s Head should be extended. If was to be extended to the east, it would almost coalesce with the boundary of the Finsbury Park centre. This would risk retail growth between Nag’s Head and Finsbury Park so that they become a single extended linear centre. We therefore consider that the town centre boundary for Nag’s Head shown on the UDP should remain unchanged. THE ROLE OF FINSBURY PARK 6.9 In the Islington UDP, Finsbury Park is designated as a Local Centre. However only part of Finsbury Park is within Islington Borough, and so this designation applies only to that part within the Borough. Over the Borough boundary in Hackney, there is significant further shopping and services, mainly on the north-east sides of Stroud Green Road and Blackstock Road, but also on the south-east side of Seven Sisters Road. Finsbury Park centre as a whole is therefore a more substantial shopping and services centre than is implied by the UDP designation of that part of it in Islington as a Local Centre. This is recognised by the London Plan, which defines Finsbury Park as a District Centre 6.10 Finsbury Park also includes an important potential development site immediately adjacent to the railway station, which could accommodate retailing and other town centre uses. We understand that development proposals are being formulated for this site, including a new supermarket. Clearly this would be a very sustainable location for such a use. In view of the substantial identified need for new foodstores, and the very limited availability of sites suitable for them, such a development (which complies with the sequential approach) should in principle be acceptable, subject to local site planning, design and access considerations. If the part of Finsbury Park which is within Islington was to be redefined in the LDF as a District Centre (thus bringing it into line with its status in the London Plan), it would help to create a policy climate in which redevelopment of this site to provide a new retail ‘anchor’ for the centre, could be supported. 6.11 Conversely, we consider that even with such a development, there would not be an adequate justification for designating Finsbury Park as a ‘Town Centre’. It functions mainly as a centre meeting the day-to-day shopping needs of the local population – although it does also have a significant concentration of specialist clothing shops on Fonthill Road. A ‘town centre’ is generally taken to mean a clearly discernable and reasonably substantial agglomeration of shops, service businesses occupying shop premises, other uses such as leisure and entertainment facilities, and social/civic/community uses; together with a public transport ‘node’. Clearly, the scale of town centres varies enormously across the country and within London. Islington Retail Study Update 2008 48 6.12 In terms of scale, we don’t have sufficient information to compare Finsbury Park as a whole with Nag’s Head and Angel. There is no Experian Goad Plan for Finsbury Park (whereas there are for Angel and Nag’sHead), which in itself indicates that Finsbury Park has a limited retail status. We consider that the Council would need more evidence about how local residents perceive and use Finsbury Park, before upgrading it to a Town Centre. For example, whether the surrounding area is in any way a distinct ‘community’ with strong historical or ethnic ties to the centre, or whether it is just part of continuous suburbia; whether people from the surrounding area do most of their main food or substantial non-food shopping there; whether there is a substantial concentration of civic/social/community uses. The answers would inform a decision – but clearly such a decision to upgrade could only realistically be taken jointly with the adjoining Boroughs, particularly Hackney. In our view, some jointly commissioned research on the whole of Finsbury Park, not just the part in Islington, would be needed, before a joint decision to upgrade the status of the centre could be taken. The current work by the GLA on town centre healthchecks may help this process and form a basis for some additional bespoke research. But as matters stand at the moment, we could not recommend upgrading it to the status of a Town Centre when it is designated in the London Plan as a District Centre. 6.13 We therefore consider that Finsbury Park should be designated in the LDF as a District Centre, as in the London Plan. The area so designated should include all those streets with reasonably continuous shopping frontages, particularly along Stroud Green Road, Blackstock Road and Seven Sisters Road. It should also include all sites with potential for redevelopment for retail and other district centre uses. POLICIES FOR LOCAL SHOPPING CENTRES 6.14 Current policies for local shopping centres are Policies S16 to S27 in the UDP; whilst Policies S30 and S31 deal with ‘Service Uses and Non-protected Shops’. These policies distinguish between ‘protected’ shopping centres and ‘non-protected’ shops. In the protected shopping centres, the policies are aimed at preserving Class A1 retail uses as far as possible, preventing change of use to other uses, retaining Post Offices and chemists, and improving local centres wherever possible. In the case of non-protected shops, the policies are more flexible regarding changes of use and the accommodation of A2 and A3 uses. 6.15 We fully support the principle of retaining and improving local shopping centres wherever possible. However, the research on secondary shopping undertaken for the National Retail Planning Forum described in Section 2 above showed that in such secondary shopping locations over the previous ten years, whilst there had been a significant loss of A1 retail uses, there had been a compensating increase in service businesses. As a result, most local centres had become services and shopping centres, rather than shopping and service centres. The research did not indicate whether the growth of Islington Retail Study Update 2008 49 services had been responsible for the loss of retailing. However, this seems very unlikely in view of the national trends for the centralisation of retail sales into larger centres described in Section 2 above. It is much more likely that retailers had closed as a result of those trends, but that service businesses had fortuitously grown up to take the vacant shops which had become available. The overall result was that in the small centres and other secondary shopping areas studied in the NRPF research, there had been little or no overall increase in shop vacancy over the previous ten years. 6.16 We therefore consider that planning policies for the local shopping centres should be more flexible about allowing change of use from A1 to other Class A uses. This would help to create conditions in which formerly retail shops which fall vacant could be reoccupied by service businesses, thus avoiding long term vacancy and spiral of decline. We find it difficult to justify logically any particular proportion of shops in local centres which should be retained in A1 use, and certainly consider that the current policy limit of one third in non-retail use (Policy S18) is too restrictive in most cases. We consider that a better approach would be to review each designated local centre, assess its ‘health’ as a retail and services centre, and then devise a policy for it which reflects the current range of retailing and services it contains, its vacancy level, and the realistic prospects for retention of retailing or change of use to retail-related services. In some centres, the onethird proportion may be appropriate, but in others it may already be exceeded, or there may be long term vacancy which would be ameliorated by more flexibility regarding change of use. 6.17 The alternatives to such an individually tailored approach would be to: • Retain the present policy S18 (iii) of not more than one third of units in non-retail use; • • Adopt a different proportion, for example one half; Allow complete flexibility for change of use, and thus leave the future of such local centres to market forces. On balance, we consider that if the Council does not wish to have individual policies for each significant local centre, complete flexibility as to change of use within Class A (subject to good local site planning and the protection of residential amenity) would be more realistic than a fixed limit on change of use from A1 to other Class A uses. We also consider that a policy to prevent loss of Post Offices (Policy S24) is likely to prove unenforceable, and unlikely to prevent Post Office closures. We support the retention of Policy S27, but consider that the Council will need to be more flexible about car parking, if such new convenience goods shops and stores are to reduce leakage of expenditure on food out of the Borough. Islington Retail Study Update 2008 50 7 Summary of Principal Findings and Conclusions 7.1 UK national trends in retailing and retail development have had a somewhat limited impact on Islington’s town, district and local centres. Because Islington is a very densely developed inner London Borough, it has not experienced the development of large superstores or retail warehouse parks. Being hemmed in with high density housing, it’s town centres have been unable to expand much in a consolidated manner, and retail growth has largely occurred along main roads, such as Upper Street, Holloway Road and Seven Sisters Road. As a result, the Borough has a very limited range of multiple retailers; but great strength in terms of independent retailers and service businesses, many of which are specialist ‘destination retailers’. Growth in internet shopping will be both a challenge to such retailers, and an opportunity for them to widen their catchment areas. 7.2 The Borough will remain very dependent upon the existing small and medium sized foodstores for food shopping, in view of the difficulties of accommodating new foodstores. Proposals for new foodstores therefore should in principle be supported, subject to local site planning and access considerations. 7.3 National policies in PPS6 and the London Plan support the further development of Angel and Nag’s Head town centres for retailing. Opportunities for new retail-led development in these town centres, and in smaller designated centres, should therefore be brought forward whenever possible. The principal challenge which the Council will face in giving effect to the policies for town and district centres set out in the London Plan will be in identifying and assembling commercially suitable sites for new retail development in the densely built-up area of the Borough. In the short term, economic conditions may preclude implementation. However, appropriate policy support for new retail development in the town and district centres should be put in place through the LDF. 7.4 There is a substantial demand from food retailers for new foodstores in the Borough. Five retailers have said that they would be interested in opening new stores. These range from local convenience stores to superstores. Demand from retailers is therefore not a constraint upon development of new foodstores; and it is highly likely that any well located opportunities for new foodstores which come forward will be readily taken up by retailers. 7.5 There is also a healthy level of demand from comparison goods retailers and other Class A businesses. Most of these will be likely to prefer a location in Angel Town Centre, but some would probably consider Nag’s Head or other locations in the Borough, such as on Islington Retail Study Update 2008 51 Upper Street, north of Angel. In the short term, economic conditions will probably inhibit take-up of any shops and stores which are developed or otherwise become available. However, in the medium to long term, we expect continuing healthy demand from retailers for well located new shops and stores, particularly in the vicinity of Angel Town Centre. Again therefore, retailer demand is unlikely to be a serious constraint on town centre expansion. 7.6 Because of the limited range of foodstores in the Borough, the existing main foodstores are heavily overtrading. There is therefore a substantial current and forecast future need for new convenience goods floorspace in the Borough. Any realistic opportunities for new foodstores should therefore be supported, subject to local site planning and access considerations. Ideally these should be in existing designated centres, in accordance with the sequential approach. However, in view of the limited opportunities for new comparison goods retail development in the two town centres, sites outside the centres but which are accessible by a choice of means of transport should in principle also be supported for new foodstores. 7.7 In the short term, there will be no capacity for additional comparison goods floorspace in Angel Town Centre, because the new retailing in the Kings Cross regeneration area will be likely to absorb growth in expenditure which would otherwise be attracted to Angel. Capacity for new floorspace at Angel will start to arise from about 2012, and will become substantial from about 2021, if forecast trends occur. This will give Angel a ‘breathing space’ in which to plan for and implement new town centre development, if suitable sites can be created. 7.8 At Nag’s Head Town Centre, the scale of forecast capacity for new comparison goods retail development is slightly greater than at Angel, because we do not expect Nag’s Head to lose expenditure as a result of the Kings Cross regeneration. Significant capacity will arise by about 2016, and will become substantial by 2021, if forecast trends occur. 7.9 There is forecast to be only a small need for additional comparison goods retail floorspace at Archway District Centre, on the basis of continuation of its current market shares of catchment area expenditure attracted. However, in view of the difficulty of accommodating substantial new comparison goods floorspace at Nag’s Head, and the existence of a redevelopment opportunity at Archway, some of the capacity for new floorspace forecast for Nag’s Head could potentially be accommodated at Archway. Whilst this would mean transfer of some market share from Nag’s Head to Archway, it could be a practical way of meeting forecast needs for new retail floorspace in the northern part of the Borough in a sustainable way. However, it would probably require a large food store to be included in the development to act as an ‘anchor’ and help attract other retailers and service businesses. Islington Retail Study Update 2008 52 7.10 We consider that the boundary of Angel Town Centre designated in the UDP should be extended substantially to the north along Upper Street, and to a lesser extent along Essex Road. This would better represent the true scale and extent of Angel Town Centre. It would also bring within the town centre a potential longer term development site. The UDP designated boundary of Nag’s Head realistically represents the town centre, and we consider should remain unchanged. We consider that the part of Finsbury Park Local Centre which is within Islington Borough should be redesignated as a District Centre, in line with its designation in the London Plan. This would better represent the scale and function of Finsbury Park centre as a whole. It would also help to provide planning policy support for an important redevelopment site in the centre, located immediately adjacent to the railway station. 7.11 For the designated Protected Local Centres, we consider that planning policies should be made more flexible. Ideally policies should be individually designed for each such centre. However, generally we consider that there should be more flexibility to allow change of use from Class A1 to other Class A uses, in the interests of providing sustainable services to local communities, and of avoiding the growth of long-term vacancies. Islington Retail Study Update 2008 53 APPENDICES Appendix 1 Catchment Area Map Appendix 2 Islington RECAP Model 2008 Appendix 1 – Catchment Area Map Islington Retail Study Update 2008 55 South South Tottenham Tottenham Hornsey Hornsey Zone 11 Zone Finsbury Finsbury Park Park Stamford Stamford Hill Hill Zone 22 Zone Zone Zone 44 Upper Upper Holloway Holloway Archway Archway Finsbury Finsbury Stoke Stoke Newington Newington Zone Zone 33 Kentish Kentish Town Town Tufnell Tufnell Park Park Zone Zone 55 Zone Zone 88 Holloway Holloway Holloway Holloway Road Road Lower Lower Holloway Holloway Canonbury Canonbury Zone Zone 77 Zone 99 Zone Zone Zone 66 Islington Islington Zone Zone 10 10 Angel Angel Grays Grays Inn Inn Regents Park Regents Park North North Marylebone Marylebone Shoreditch Shoreditch Zone Zone 11 11 Holborn Holborn Clerkenwell Clerkenwell Moorgate Moorgate Islington: Zones 1 - 11 03/07/2008 © 2008 Tele Atlas NV 's. This product includes mapping data licensed from Ordnance Survey ® with the permission of the Controller of Her Majesty's Stationery Office. © Crown Copyright 2008. All rights reserved. Licence Number 1000020348 1 Holly Court, Tring Road, Wendover, Bucks. HP22 6PE Tel: 01296 622555 Fax: 01296 622118 Email: [email protected] web: www.mapinfo.co.uk/predictiveanalytics Appendix 2 – Islington RECAP Model 2008 Islington Retail Study Update 2008 56 RECAP The Retail Capacity forecasting Model Project: Islington Retail Study Update 2008 Client: London Borough of Islington Date of Latest Revision: 16-Jul-08 Retail Locations Modelled: Scenarios Modelled: Number: 139604 File: Islington RECAP Model 2008 Angel Town Centre Nag's Head Town Centre Archway District Centre Out-of-centre Convenience Goods Shopping in Islington 1 Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. 2 Major new retail development at Kings Cross railway lands, opening in phases from 2011. Notes: Copyright: DTZ RECAP Model DTZ Catchment Area Population and Expenditure Table: 1 CATCHMENT AREA POPULATION FORECASTS Zone Postcodes 1 2 3 4 5 6 7 8 9 10 N8-8, N8-9 N19-3, N6-5 N19-4, N7-6, N7-7 N4-2 to N4-4 N19-5, N7-0, NW5-1, NW5-2 N1-9, NW1-0, NW1-1, NW1-9 N1-0, N1-1, N7-8, N7-9 N1-2, N16-9, N5-1, N5-2 N1-3 to N1-6, N16-8 N1-7, N1-8 EC1A-2, 4, 7, 9; EC1M-3 to 7; EC1N-2, 6, 7,8; EC1R-0, 1, 3, 4, 5; EC1V-0 to 4, & 7 to 9; EC1Y-0, 1, 2, 4, 8; EC2A-1 to 4; EC2M-2 & 6; EC2Y-5, 8 & 9; WC1X-0 & P. 11 TOTAL Base Year 2008 2011 Forecasting Years 2016 2021 2026 18,057 24,755 20,836 35,335 42,652 33,663 36,204 36,909 38,897 16,471 18,524 25,171 21,225 35,889 44,701 36,088 36,905 37,779 39,726 16,887 18,270 24,842 21,079 35,597 45,832 37,952 36,720 37,806 39,939 17,004 18,458 24,951 21,273 35,826 47,942 40,749 37,115 38,443 40,653 17,368 18,552 24,966 21,395 35,943 49,842 43,347 37,386 38,949 41,259 17,679 40,388 42,827 44,430 47,088 49,520 344,167 355,722 359,471 369,867 378,838 Sources: Anysite Report for Islington Catchment Area, MapInfo, 04 July 2008. Trend projections to 2021 and 2026 by DTZ. Notes: Catchment Zones based on postcode sectors do not match the Borough or Ward boundaries. However, as far as possible within this limitation these population forecasts have been checked against the GLA population forecasts for Islington dated 5 February 2008, and closely match them. DTZ RECAP Model Table: 2 PER CAPITA EXPENDITURE Per Capita Expenditure in (year): 2005 Price Basis (Year): 2005 Including Special Forms of Trading: Convenience Goods (£): 2,049.00 Comparison Goods (£): 3,775.00 GROWTH IN PER CAPITA RETAIL EXPENDITURE: Convenience Goods: Comparison Goods: 1.00 % 2005 to 5.48 % 2005 to PER CAPITA EXPENDITURE IN 2008 (Including SFT) Deduction for SFT (%) Excluding SFT 2006 2006 1.00 % pa 3.90 % pa Convenience Goods (£) 2011 2016 2021 2026 2008 2006 to 2006 to 2026 2026 Comparison Goods (£) 2011 2016 2021 2,111.09 2,175.05 2,286.00 2,402.61 2,525.17 4,298.51 4,821.31 5,837.71 7,068.39 8,558.51 4.0 5.0 6.0 7.0 8.0 7.0 12.0 13.0 14.0 15.0 2,026.64 2,066.30 2,148.84 2,234.43 2,323.16 3,997.62 4,242.75 5,078.81 6,078.81 7,274.73 COMPARISON GOODS PER CAPITA EXPENDITURE BY GOODS TYPE Per Capita Comparison Goods Expenditure in Including SFT (£) 2005 Clothing & Furniture/ Household Household Audio-visual footwear florcvrgs etc Textiles Appliances equipment 1,083 373 Per Capita Comparison Goods Expenditure in Including SFT Deduction for SFT (%) Excluding SFT (£) 1,233.19 8.2 1,132.07 424.73 4.4 406.04 98 Hardware, DIY, Chemists, medcl garden prdcts & beauty goods All other Total comprsn gds comprsn gds 89 474 303 520 835 3,775 101.34 7.0 94.25 539.73 12.2 473.89 345.02 5.8 325.01 592.11 2.0 580.27 950.80 6.9 885.19 4,298.51 7.0 3,997.62 2008 111.59 10.1 100.32 Sources: MapInfo Anysite Report. MapInfo/Oxford Economic Forecasting Information Brief 07/2. DTZ estimates. Notes: Growth 2005 to 2006 is the actual national average growth. Growth projections 2006 to 2026 apply the 1998 to 2006 average annual trend to the actual 2006 expenditure (convenience goods); and the ultra-long term average annual trend 1964 to 2006 to the actual 2006 expenditure (comparison goods). DTZ RECAP Model 2026 Table: 3 CATCHMENT AREA EXPENDITURE FORECASTS Catchment Zone 2008 (£000) 36,595 50,170 42,227 71,611 86,440 68,223 73,373 74,801 78,830 33,381 81,852 1 2 3 4 5 6 7 8 9 10 11 TOTALS 697,504 TOTAL RETAIL EXPENDITURE CONVENIENCE GOODS 2011 2016 2021 2026 2008 (£000) (£000) £0 (£000) (£000) 38,276 39,259 41,244 43,099 72,185 52,011 53,382 55,752 58,001 98,961 43,857 45,295 47,534 49,704 83,294 74,158 76,492 80,050 83,501 141,256 92,366 98,486 107,123 115,791 170,506 74,569 81,553 91,051 100,701 134,572 76,257 78,906 82,931 86,853 144,730 78,063 81,239 85,898 90,485 147,548 82,086 85,823 90,836 95,852 155,495 34,894 36,539 38,808 41,071 65,845 88,494 95,473 105,215 115,043 161,456 735,029 Sources: RECAP Tables 1 and 2 Table: 4 772,447 826,442 880,101 1,375,848 COMPARISON GOODS 2011 2016 (£000) (£000) 78,593 92,790 106,794 126,168 90,052 107,056 152,268 180,790 189,655 232,772 153,112 192,751 156,579 186,494 160,287 192,009 168,548 202,843 71,647 86,360 181,704 225,651 1,509,240 CATCHMENT AREA COMPARISON GOODS EXPENDITURE BY GOODS TYPE IN Catchment Zone 1 2 3 4 5 6 7 8 9 10 11 TOTALS Sources: DTZ RECAP Model 2,248,351 2008 Clothing & Furniture/ Household Household Audio-visual All other Total footwear florcvrgs etc Textiles Appliances equipment garden prdcts & beauty goods comprsn gds comprsn gds (£000) 20,442 28,024 23,588 40,002 48,285 38,109 40,985 41,783 44,034 18,646 45,722 (£000) 7,332 10,051 8,460 14,347 17,318 13,668 14,700 14,987 15,794 6,688 16,399 (£000) 1,811 2,483 2,090 3,545 4,279 3,377 3,632 3,703 3,902 1,652 4,052 (£000) 1,702 2,333 1,964 3,330 4,020 3,173 3,412 3,479 3,666 1,552 3,807 (£000) 8,557 11,731 9,874 16,745 20,212 15,952 17,157 17,491 18,433 7,805 19,139 (£000) 5,869 8,046 6,772 11,484 13,862 10,941 11,767 11,996 12,642 5,353 13,126 (£000) 10,478 14,365 12,091 20,504 24,750 19,534 21,008 21,417 22,571 9,558 23,436 (£000) 15,984 21,913 18,444 31,278 37,755 29,798 32,047 32,672 34,431 14,580 35,751 (£000) 72,185 98,961 83,294 141,256 170,506 134,572 144,730 147,548 155,495 65,845 161,456 389,620 139,745 RECAP Tables 1 and 2 34,527 32,437 163,096 Hardware, DIY, Chemists, medcl 1,825,684 2021 £0 112,205 151,673 129,317 217,779 291,430 247,707 225,615 233,687 247,121 105,577 286,240 111,857 199,710 304,654 1,375,848 2026 (£000) 134,961 181,624 155,642 261,476 362,587 315,335 271,971 283,344 300,151 128,610 360,246 2,755,947 Scenario 1 Angel Town Centre Table: 5 CONVENIENCE GOODS MARKET SHARES IN 2008 2008 Allocations to Angel Town Centre Indicated by household interview survey Zones Main Food Top-up convenience Q1 Q4 Expenditure weighting 70 30 (%) (%) 1 32.0 8.0 2 45.0 22.0 3 46.7 11.3 4 10.0 1.8 5 5.9 2.0 6 13.8 1.9 7 6.4 2.9 8 64.2 31.7 9 66.9 16.3 10 78.8 33.8 11 71.8 14.1 Sources: Household Interview Survey. Expenditure weighting by DTZ. Table: 6 WEIGHTED AVERAGE 100 (%) 24.8 38.1 36.1 7.5 4.7 10.2 5.4 54.5 51.7 65.3 54.5 2008 COMPARISON GOODS MARKET SHARES BY GOODS TYPE IN 2008 Allocations to Angel Town Centre Indicated by Household Interview Survey Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds Q5 Q6 Q7 Q10 Q11 Q12 1,233.19 (%) 0.0 17.3 8.5 0.0 1.1 0.0 0.0 21.6 20.1 42.0 26.3 424.73 (%) 0.0 13.1 8.4 0.0 1.2 0.0 0.0 14.0 20.3 37.8 31.7 111.59 (%) 0.0 27.7 9.9 0.0 1.2 2.0 1.3 16.2 30.6 39.1 26.4 345.02 (%) 0.0 18.1 9.2 0.0 0.0 0.0 0.8 29.6 35.4 53.3 32.5 592.11 (%) 2.1 37.0 4.9 0.0 1.1 1.3 0.6 25.2 35.6 42.7 36.1 950.80 (%) 1.1 21.1 4.1 0.0 0.0 0.7 0.8 22.5 30.1 39.4 30.3 Zones 1 2 3 4 5 6 7 8 9 10 11 Sources: Household Interview Survey. RECAP Table 2 for expenditure weights. DTZ RECAP Model Q8 Q9 Expenditure weighting 101.34 539.73 (%) (%) 0.0 0.0 15.5 12.8 9.5 5.7 0.0 0.0 1.2 0.0 0.7 0.7 0.0 0.0 25.2 24.7 21.8 18.8 48.7 42.5 21.7 19.4 WEIGHTED AVERAGE 4,298.51 (%) 0.5 20.2 6.8 0.0 0.6 0.5 0.4 22.5 25.8 42.2 28.6 Table: 7 MARKET SHARES ATTRACTED FROM THE CATCHMENT AREA Scenario: 1 Location: Angel Town Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Market shares correction factors: Convenience Goods: 75 % of survey indicated figures Comparison Goods: 85 % of survey indicated figures PROPORTION OF CATCHMENT AREA EXPENDITURE ATTRACTED Catchment Zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 2021 (%) (%) (%) (%) (%) (%) (%) (%) 1 19 19 19 19 19 0 0 0 0 2 29 29 29 29 29 17 17 17 17 3 27 27 27 27 27 6 6 6 6 4 6 6 6 6 6 0 0 0 0 5 4 4 4 4 4 1 1 1 1 6 8 8 8 8 8 0 0 0 0 7 4 4 4 4 4 0 0 0 0 8 41 41 41 41 41 19 19 19 19 9 39 39 39 39 39 22 22 22 22 10 49 49 49 49 49 36 36 36 36 11 41 41 41 41 41 24 24 24 24 Sources: RECAP Model. DTZ for market share corrections. DTZ RECAP Model 2026 (%) 0 17 6 0 1 0 0 19 22 36 24 Table: 8 COMPARISON GOODS SALES BY GOODS TYPE IN Catchment Zones 2008 Sales in By Comparison Goods Type. 1 2 3 4 5 6 7 8 9 10 11 2008 Angel Town Centre Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds (£000) 0 4,121 1,704 0 451 0 0 7,671 7,523 6,657 10,221 (£000) 0 1,119 604 0 177 0 0 1,783 2,725 2,149 4,419 (£000) 0 585 176 0 44 57 40 510 1,015 549 909 (£000) 0 307 159 0 41 19 0 745 679 643 702 (£000) 0 1,276 478 0 0 95 0 3,672 2,946 2,820 3,156 (£000) 0 1,238 530 0 0 0 80 3,018 3,804 2,425 3,626 (£000) 187 4,518 504 0 231 216 107 4,588 6,830 3,469 7,191 (£000) 149 3,930 643 0 0 177 218 6,248 8,809 4,883 9,208 TOTALS MARKET SHARES Sources: 38,349 12,976 3,885 3,295 14,443 14,721 27,840 34,266 10% RECAP Model. 9% 11% 10% 9% 13% 14% 11% Table: 9 Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. RETAIL SALES BY CATCHMENT ZONE Catchment zone CONVENIENCE GOODS 2008 2011 2016 2021 2026 (£000) (£000) (£000) £0 (£000) 1 6,953 7,272 7,459 7,836 8,189 2 14,549 15,083 15,481 16,168 16,820 3 11,401 11,841 12,230 12,834 13,420 4 4,297 4,449 4,590 4,803 5,010 5 3,458 3,695 3,939 4,285 4,632 6 5,458 5,965 6,524 7,284 8,056 7 2,935 3,050 3,156 3,317 3,474 8 30,669 32,006 33,308 35,218 37,099 9 30,744 32,014 33,471 35,426 37,382 10 16,357 17,098 17,904 19,016 20,125 11 33,559 36,282 39,144 43,138 47,168 2008 (£000) 0 16,823 4,998 0 1,705 0 0 28,034 34,209 23,704 38,749 FORECAST RETAIL SALES Scenario: TOTALS Sources: 1 160,379 RECAP Model. DTZ RECAP Model Location: 168,756 Angel Town Centre 177,206 189,326 201,375 148,223 COMPARISON GOODS 2011 2016 (£000) (£000) 0 0 18,155 21,449 5,403 6,423 0 0 1,897 2,328 0 0 0 0 30,455 36,482 37,080 44,625 25,793 31,090 43,609 54,156 162,392 196,553 2021 £0 0 25,784 7,759 0 2,914 0 0 44,401 54,367 38,008 68,698 241,930 2026 (£000) 0 30,876 9,339 0 3,626 0 0 53,835 66,033 46,300 86,459 296,468 Table: 10 SALES CAPACITY OF EXISTING MAIN FOOD & CONVENIENCE GOODS SHOPS AND STORES IN Store Net Floorspace (sq m) 803 836 3,052 924 287 1,253 Iceland Marks & Spencer Sainsburys Tesco Metro Sainsburys Local Other Food & Convenience Goods Shops ALL STORES Sources: IGD, Experian, DTZ, Verdict Research. Table: 11 2008 Convenience Goods Allocation (%) 94 92 85 90 95 100 7,155 Net convnce Goods Floorspace (sq m) 755 769 2,594 832 273 1,253 6,475 Convenience Goods sales Density (£ per sq m) 5,291 12,013 9,423 13,033 9,423 5,000 8,857 Convenience Goods sales (£000) 3,994 9,239 24,445 10,838 2,569 6,265 57,351 SALES CAPACITY OF COMMITTED RETAIL DEVELOPMENTS CONVENIENCE GOODS Store/Scheme Net Floorspace (sq m) None committed ALL STORES COMPARISON GOODS Store/Scheme Gross Floorspace (sq m) None committed ALL STORES AND SCHEMES Sources: DTZ, based on Verdict Research and Retail Rankings. DTZ RECAP Model Convenience Net Conv Gds Conv Goods Goods Floorspace Sales Density Allocation (%) (sq m) (£ p sq m net) - - Net to Gross Ratio (%) #DIV/0! Net Sales Floorspace Density (sq m) (£ p sq m net) - - #DIV/0! Conv Goods Sales (£000) - Sales (£000) - - Table: 12 FORECAST RETAIL CAPACITY Scenario: 1 Location: Angel Town Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Growth in sales per sq m from shop floorspace existing in CONVENIENCE GOODS 2008 2011 2016 Residents' Spending £000 160,379 168,756 177,206 Plus visitors' spending (%) Total spending (£000) 160,379 168,756 177,206 Existing shop floorspace (sq m net) 6,475 6,475 6,475 Sales per sq m net (£) 24,767 8,857 8,857 Sales from extg flrspce (£000) 160,379 57,351 57,351 Available spending to support new shops (£000) 0 111,406 119,855 Less sales capacity of committed new floorspace (£000) 0 0 0 Net available spending for new shops (£000) 0 111,406 119,855 Sales per sq m net in new shops (£) 12,000 12,000 12,000 Capacity for new shop flrspc (sq m net) 0 9,284 9,988 Market Share of Catchment Area Expenditure 23.0% 23.0% Sources: RECAP Model. Notes: Excludes vacant floorspace. DTZ RECAP Model 22.9% Comparison Goods: 2008 1.50 % pa 2011 to 2026 COMPARISON GOODS 2011 2016 2021 2021 2026 2008 189,326 201,375 148,223 162,392 196,553 241,930 296,468 5.0 5.0 5.0 5.0 5.0 - - 2026 189,326 201,375 155,634 170,511 206,380 254,027 311,291 6,475 6,475 23,004 23,004 23,004 23,004 23,004 8,857 8,857 6,766 7,075 7,621 8,210 8,845 57,351 57,351 155,634 162,743 175,320 188,870 203,466 131,975 144,024 0 7,768 31,060 65,157 107,825 0 0 0 0 0 0 0 131,975 144,024 0 7,768 31,060 65,157 107,825 12,000 12,000 5,000 5,228 5,632 6,068 6,537 10,998 12,002 0 1,486 5,514 10,738 16,495 10.8% 10.8% 22.9% 22.9% 10.8% 10.8% 10.8% Scenario 1 Nag's Head Town Centre Table: 13 CONVENIENCE GOODS MARKET SHARES IN 2008 2008 Allocations to Nag's Head Town Centre Indicated by household interview survey Zones Main Food Top-up convenience Q1 Q4 Expenditure weighting 70 30 (%) (%) 1 21.0 1.0 2 7.0 1.0 3 18.7 13.3 4 42.7 9.0 5 74.3 7.0 6 31.3 0.6 7 56.1 4.1 8 10.0 1.7 9 10.6 4.4 10 8.8 6.3 11 15.3 7.1 Sources: Household Interview Survey. Expenditure weighting by DTZ. Table: 14 WEIGHTED AVERAGE 100 (%) 15.0 5.2 17.1 32.6 54.1 22.1 40.5 7.5 8.7 8.1 12.8 2008 COMPARISON GOODS MARKET SHARES BY GOODS TYPE IN 2008 Allocations to Nag's Head Town Centre Indicated by Household Interview Survey Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds Q5 Q6 Q7 Q10 Q11 Q12 1,233.19 (%) 1.0 5.1 3.5 1.9 5.3 0.7 1.2 5.2 11.0 14.6 21.6 424.73 (%) 0.0 7.1 5.3 0.0 0.0 2.9 1.7 5.0 14.5 13.5 17.7 111.59 (%) 0.0 3.2 2.1 1.0 8.2 5.4 2.6 2.9 9.5 12.8 17.2 345.02 (%) 0.0 5.6 4.1 0.0 1.3 4.3 1.6 3.1 11.0 8.6 14.5 592.11 (%) 1.0 6.0 4.2 0.9 6.5 9.2 3.6 4.2 8.1 12.7 13.0 950.80 (%) 0.0 10.0 4.9 0.0 2.3 6.4 7.6 3.6 10.3 16.1 17.6 Zones 1 2 3 4 5 6 7 8 9 10 11 Sources: Household Interview Survey. RECAP Table 2 for expenditure weights. DTZ RECAP Model Q8 Q9 Expenditure weighting 101.34 539.73 (%) (%) 0.0 0.0 8.3 8.1 3.2 3.8 1.0 1.0 5.9 3.5 9.0 9.6 2.0 0.6 1.9 2.2 6.3 8.0 16.0 13.7 14.5 18.8 WEIGHTED AVERAGE 4,298.51 (%) 0.4 6.9 4.1 0.8 3.8 5.1 3.0 4.0 10.3 14.0 17.9 Table: 15 MARKET SHARES ATTRACTED FROM THE CATCHMENT AREA Scenario: 1 Location: Nag's Head Town Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Market shares correction factors: Convenience Goods: 90 % of survey indicated figures Comparison Goods: 100 % of survey indicated figures PROPORTION OF CATCHMENT AREA EXPENDITURE ATTRACTED Catchment Zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 2021 (%) (%) (%) (%) (%) (%) (%) (%) 1 14 14 14 14 14 0 0 0 0 2 5 5 5 5 5 7 7 7 7 3 15 15 15 15 15 4 4 4 4 4 29 29 29 29 29 1 1 1 1 5 49 49 49 49 49 4 4 4 4 6 20 20 20 20 20 5 5 5 5 7 36 36 36 36 36 3 3 3 3 8 7 7 7 7 7 4 4 4 4 9 8 8 8 8 8 10 10 10 10 10 7 7 7 7 7 14 14 14 14 11 12 12 12 12 12 18 18 18 18 Sources: RECAP Model. DTZ for market share corrections. DTZ RECAP Model 2026 (%) 0 7 4 1 4 5 3 4 10 14 18 Table: 16 COMPARISON GOODS SALES BY GOODS TYPE IN Catchment Zones 2008 Sales in By Comparison Goods Type. 1 2 3 4 5 6 7 8 9 10 11 2008 Nag's Head Town Centre Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds (£000) 204 1,429 826 760 2,559 267 492 2,173 4,844 2,722 9,876 (£000) 0 714 448 0 0 396 250 749 2,290 903 2,903 (£000) 0 79 44 35 351 182 94 107 371 212 697 (£000) 0 194 63 33 237 286 68 66 231 248 552 (£000) 0 950 375 167 707 1,531 103 385 1,475 1,069 3,598 (£000) 0 451 278 0 180 470 188 372 1,391 460 1,903 (£000) 105 862 508 185 1,609 1,797 756 900 1,828 1,214 3,047 (£000) 0 2,191 904 0 868 1,907 2,436 1,176 3,546 2,347 6,292 TOTALS MARKET SHARES Sources: 26,152 8,653 2,173 1,978 10,362 5,693 12,809 21,668 7% RECAP Model. 6% 6% 6% 6% 5% 6% 7% Table: 17 Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. RETAIL SALES BY CATCHMENT ZONE Catchment zone CONVENIENCE GOODS 2008 2011 2016 2021 2026 (£000) (£000) (£000) £0 (£000) 1 5,123 5,359 5,496 5,774 6,034 2 2,508 2,601 2,669 2,788 2,900 3 6,334 6,579 6,794 7,130 7,456 4 20,767 21,506 22,183 23,215 24,215 5 42,356 45,259 48,258 52,490 56,737 6 13,645 14,914 16,311 18,210 20,140 7 26,414 27,452 28,406 29,855 31,267 8 5,236 5,464 5,687 6,013 6,334 9 6,306 6,567 6,866 7,267 7,668 10 2,337 2,443 2,558 2,717 2,875 11 9,822 10,619 11,457 12,626 13,805 2008 (£000) 0 6,927 3,332 1,413 6,820 6,729 4,342 5,902 15,550 9,218 29,062 FORECAST RETAIL SALES Scenario: TOTALS Sources: 1 140,849 RECAP Model. DTZ RECAP Model Location: 148,762 Nag's Head Town Centre 156,684 168,084 179,432 89,294 COMPARISON GOODS 2011 2016 (£000) (£000) 0 0 7,476 8,832 3,602 4,282 1,523 1,808 7,586 9,311 7,656 9,638 4,697 5,595 6,411 7,680 16,855 20,284 10,031 12,090 32,707 40,617 98,543 120,137 2021 £0 0 10,617 5,173 2,178 11,657 12,385 6,768 9,347 24,712 14,781 51,523 149,142 2026 (£000) 0 12,714 6,226 2,615 14,503 15,767 8,159 11,334 30,015 18,005 64,844 184,182 Table: 18 SALES CAPACITY OF EXISTING MAIN FOOD & CONVENIENCE GOODS SHOPS AND STORES IN Store Net Floorspace (sq m) 521 836 2,620 1,695 3,332 Iceland Marks & Spencer Morrisons Waitrose Other convenience goods shops ALL STORES Sources: IGD, DTZ, Verdict Research. Table: 19 2008 Convenience Goods Allocation (%) 94 92 85 86 95 9,004 Net convnce Goods Floorspace (sq m) 490 769 2,227 1,458 3,165 8,109 Convenience Goods sales Density (£ per sq m) 5,291 12,013 10,918 11,827 5,000 8,535 Convenience Goods sales (£000) 2,591 9,239 24,314 17,240 15,827 69,212 SALES CAPACITY OF COMMITTED RETAIL DEVELOPMENTS CONVENIENCE GOODS Store/Scheme Net Floorspace (sq m) Convenience Net Conv Gds Conv Goods Goods Floorspace Sales Density Allocation (%) (sq m) (£ p sq m net) Conv Goods Sales (£000) None committed ALL STORES COMPARISON GOODS Store/Scheme Gross Floorspace (sq m) Net to Gross Ratio (%) #DIV/0! Net Sales Floorspace Density (sq m) (£ p sq m net) Sales (£000) None committed ALL STORES AND SCHEMES Sources: DTZ, based on Verdict Research and Retail Rankings. DTZ RECAP Model - - #DIV/0! - Table: 20 FORECAST RETAIL CAPACITY Scenario: 1 Location: Nag's Head Town Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Comparison Growth in sales per sq m from shop floorspace existing in 2008 Goods: CONVENIENCE GOODS 2008 2011 2016 2021 2026 2008 Residents' Spending £000 140,849 148,762 156,684 168,084 179,432 89,294 Plus visitors' spending (%) Total spending (£000) 140,849 148,762 156,684 168,084 179,432 89,294 Existing shop floorspace (sq m net) 8,109 8,109 8,109 8,109 8,109 18,355 Sales per sq m net (£) 17,370 8,535 8,535 8,535 8,535 4,865 Sales from extg flrspce (£000) 140,849 69,212 69,212 69,212 69,212 89,294 Available spending to support new shops (£000) 0 79,550 87,472 98,872 110,220 0 Less sales capacity of committed new floorspace (£000) 0 0 0 0 0 0 Net available spending for new shops (£000) 0 79,550 87,472 98,872 110,220 0 Sales per sq m net in new shops (£) 12,000 12,000 12,000 12,000 12,000 4,500 Capacity for new shop flrspc (sq m net) 0 6,629 7,289 8,239 9,185 0 Market Share of Catchment Area Expenditure 20.2% 20.2% Sources: RECAP Model. Notes: Excludes vacant floorspace. DTZ RECAP Model 20.3% 20.3% 20.4% 6.5% 1.50 % pa to COMPARISON GOODS 2011 2016 98,543 - 120,137 - 2026 2021 2026 149,142 184,182 - - 98,543 120,137 149,142 184,182 18,355 18,355 18,355 18,355 5,087 5,480 5,904 6,360 93,373 100,589 108,363 116,738 5,170 19,548 40,779 67,444 0 0 0 0 5,170 19,548 40,779 67,444 4,706 5,069 5,461 5,883 1,099 3,856 7,467 11,464 6.5% 6.6% 6.6% 6.7% Scenario 1 Archway District Centre Table: 21 CONVENIENCE GOODS MARKET SHARES IN 2008 2008 Allocations to Archway District Centre Indicated by household interview survey Zones Main Food Top-up convenience Q1 Q4 Expenditure weighting 70 30 (%) (%) 1 10.0 0.0 2 6.0 2.0 3 8.0 1.3 4 28.2 2.7 5 5.0 4.0 6 11.3 1.3 7 6.5 8.2 8 12.5 2.5 9 6.9 2.5 10 7.5 2.5 11 4.7 1.2 Sources: Household Interview Survey. Expenditure weighting by DTZ. Table: 22 WEIGHTED AVERAGE 100 (%) 7.0 4.8 6.0 20.6 4.7 8.3 7.0 9.5 5.6 6.0 3.7 2008 COMPARISON GOODS MARKET SHARES BY GOODS TYPE IN 2008 Allocations to Archway District Centre Indicated by Household Interview Survey Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds Q5 Q6 Q7 Q10 Q11 Q12 1,233.19 (%) 3.1 2.0 6.4 0.9 2.1 2.0 14.2 2.6 4.5 8.9 12.6 424.73 (%) 3.2 0.0 7.6 2.0 5.8 1.5 1.7 2.0 14.5 10.3 22.0 111.59 (%) 5.2 2.1 8.5 1.0 2.4 1.3 1.3 3.8 3.4 7.7 20.9 345.02 (%) 4.2 2.8 11.2 1.0 6.3 2.9 29.6 3.1 8.7 11.8 21.1 592.11 (%) 4.1 3.0 9.1 3.7 5.4 1.3 4.2 2.5 8.8 14.6 21.9 950.80 (%) 4.5 8.9 10.6 1.0 3.4 2.1 2.5 1.8 9.6 11.6 18.2 Zones 1 2 3 4 5 6 7 8 9 10 11 Sources: Household Interview Survey. RECAP Table 2 for expenditure weights. DTZ RECAP Model Q8 Q9 Expenditure weighting 101.34 539.73 (%) (%) 4.2 5.3 1.2 0.0 11.1 10.5 1.0 1.0 2.4 2.3 6.2 8.9 2.7 3.2 1.0 1.1 7.7 8.0 10.3 9.8 19.3 23.1 WEIGHTED AVERAGE 4,298.51 (%) 4.0 3.3 8.9 1.4 3.6 2.9 8.2 2.2 8.0 10.8 18.4 Table: 23 MARKET SHARES ATTRACTED FROM THE CATCHMENT AREA Scenario: 1 Location: Archway District Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Market shares correction factors: Convenience Goods: 75 % of survey indicated figures Comparison Goods: 20 % of survey indicated figures PROPORTION OF CATCHMENT AREA EXPENDITURE ATTRACTED Catchment Zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 2021 (%) (%) (%) (%) (%) (%) (%) (%) 1 5 5 5 5 5 1 1 1 1 2 4 4 4 4 4 1 1 1 1 3 4 4 4 4 4 2 2 2 2 4 15 15 15 15 15 0 0 0 0 5 4 4 4 4 4 1 1 1 1 6 6 6 6 6 6 1 1 1 1 7 5 5 5 5 5 2 2 2 2 8 7 7 7 7 7 0 0 0 0 9 4 4 4 4 4 2 2 2 2 10 5 5 5 5 5 2 2 2 2 11 3 3 3 3 3 4 4 4 4 Sources: RECAP Model. DTZ for market share corrections. DTZ RECAP Model 2026 (%) 1 1 2 0 1 1 2 0 2 2 4 Table: 24 COMPARISON GOODS SALES BY GOODS TYPE IN Catchment Zones 2008 Sales in By Comparison Goods Type. 1 2 3 4 5 6 7 8 9 10 11 2008 Archway District Centre Clothing & Furniture/ Household Household Audio-visual Hardware, DIY, Chemists, medcl All other footwear florcvrgs etc Textiles Appliances equipment garden products & beauty goods comparison gds (£000) 127 112 302 72 203 152 1,164 217 396 332 1,152 (£000) 47 0 129 57 201 41 50 60 458 138 722 (£000) 19 10 36 7 21 9 9 28 27 25 169 (£000) 14 6 44 7 19 39 18 7 56 32 147 (£000) 91 0 207 33 93 284 110 38 295 153 884 (£000) 49 45 152 23 175 63 697 74 220 126 554 (£000) 86 86 220 152 267 51 176 107 397 279 1,026 (£000) 144 390 391 63 257 125 160 118 661 338 1,301 TOTALS MARKET SHARES Sources: 4,230 1,902 360 390 2,189 2,178 2,848 3,948 1% RECAP Model. 1% 1% 1% 1% 2% 1% 1% Table: 25 Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. RETAIL SALES BY CATCHMENT ZONE Catchment zone CONVENIENCE GOODS 2008 2011 2016 2021 2026 (£000) (£000) (£000) £0 (£000) 1 1,830 1,914 1,963 2,062 2,155 2 2,007 2,080 2,135 2,230 2,320 3 1,689 1,754 1,812 1,901 1,988 4 10,742 11,124 11,474 12,008 12,525 5 3,458 3,695 3,939 4,285 4,632 6 4,093 4,474 4,893 5,463 6,042 7 3,669 3,813 3,945 4,147 4,343 8 5,236 5,464 5,687 6,013 6,334 9 3,153 3,283 3,433 3,633 3,834 10 1,669 1,745 1,827 1,940 2,054 11 2,456 2,655 2,864 3,156 3,451 2008 (£000) 722 990 1,666 0 1,705 1,346 2,895 0 3,110 1,317 6,458 FORECAST RETAIL SALES Scenario: TOTALS Sources: 1 40,001 RECAP Model. DTZ RECAP Model Location: 42,001 Archway District Centre 43,973 46,839 49,678 20,208 COMPARISON GOODS 2011 2016 (£000) (£000) 786 928 1,068 1,262 1,801 2,141 0 0 1,897 2,328 1,531 1,928 3,132 3,730 0 0 3,371 4,057 1,433 1,727 7,268 9,026 22,286 27,126 2021 £0 1,122 1,517 2,586 0 2,914 2,477 4,512 0 4,942 2,112 11,450 2026 (£000) 1,350 1,816 3,113 0 3,626 3,153 5,439 0 6,003 2,572 14,410 33,632 41,482 Table: 26 SALES CAPACITY OF EXISTING MAIN FOOD & CONVENIENCE GOODS SHOPS AND STORES IN Store Net Floorspace (sq m) 360 279 1,311 Co-op Sainsburys Local Other convenience goods shops ALL STORES Sources: IGD, DTZ, Verdict Research. Table: 27 2008 Convenience Goods Allocation (%) 95 100 95 1,950 Net convnce Goods Floorspace (sq m) 342 279 1,245 1,866 Convenience Goods sales Density (£ per sq m) 5,910 9,423 4,500 5,494 Convenience Goods sales (£000) 2,021 2,629 5,605 10,255 SALES CAPACITY OF COMMITTED RETAIL DEVELOPMENTS CONVENIENCE GOODS Store/Scheme Net Floorspace (sq m) None committed ALL STORES COMPARISON GOODS Store/Scheme Gross Floorspace (sq m) None committed ALL STORES AND SCHEMES Sources: DTZ, based on Verdict Research and Retail Rankings. DTZ RECAP Model Convenience Net Conv Gds Conv Goods Goods Floorspace Sales Density Allocation (%) (sq m) (£ p sq m net) - - Net to Gross Ratio (%) #DIV/0! Net Sales Floorspace Density (sq m) (£ p sq m net) - - #DIV/0! Conv Goods Sales (£000) - Sales (£000) - - Table: 28 FORECAST RETAIL CAPACITY Scenario: 1 Location: Archway District Centre Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Growth in sales per sq m from shop floorspace existing in CONVENIENCE GOODS 2008 2011 2016 Residents' Spending £000 40,001 42,001 43,973 Plus visitors' spending (%) Total spending (£000) 40,001 42,001 43,973 Existing shop floorspace (sq m net) 1,866 1,866 1,866 Sales per sq m net (£) 21,432 5,494 5,494 Sales from extg flrspce (£000) 40,001 10,255 10,255 Available spending to support new shops (£000) 0 31,746 33,718 Less sales capacity of committed new floorspace (£000) 0 0 0 Net available spending for new shops (£000) 0 31,746 33,718 Sales per sq m net in new shops (£) 12,000 12,000 12,000 Capacity for new shop flrspc (sq m net) 0 2,646 2,810 Market Share of Catchment Area Expenditure 5.7% 5.7% Sources: RECAP Model. Notes: Excludes vacant floorspace. DTZ RECAP Model 5.7% Comparison Goods: 2008 1.50 % pa to COMPARISON GOODS 2011 2016 2021 2026 2008 46,839 49,678 20,208 22,286 - - - 46,839 49,678 1,866 2026 2021 2026 27,126 33,632 41,482 - - - - 20,208 22,286 27,126 33,632 41,482 1,866 3,132 3,132 3,132 3,132 3,132 5,494 5,494 6,452 6,747 7,268 7,830 8,435 10,255 10,255 20,208 21,131 22,764 24,523 26,418 36,584 39,423 0 1,155 4,362 9,109 15,064 0 0 0 0 0 0 0 36,584 39,423 0 1,155 4,362 9,109 15,064 12,000 12,000 4,000 4,183 4,506 4,854 5,229 3,049 3,285 0 276 968 1,877 2,881 1.5% 1.5% 5.7% 5.6% 1.5% 1.5% 1.5% Scenario 1 Out-of-centre Convenience Goods Shopping in Islington Table: 29 CONVENIENCE GOODS MARKET SHARES IN 2008 Allocations to Out-of-centre Convenience Goods Shopping in Islington Indicated by household interview survey Zones Main Food Top-up WEIGHTED convenience AVERAGE Q1 Q4 Expenditure weighting 70 30 100 (%) (%) (%) 1 9.0 1.0 6.6 2 5.0 1.0 3.8 3 6.7 2.0 5.3 4 12.7 0.9 9.2 5 6.9 2.0 5.4 6 8.1 6.3 7.6 7 1.7 5.9 3.0 8 3.3 0.0 2.3 9 8.1 1.9 6.2 10 3.1 1.3 2.6 11 1.8 1.2 1.6 Sources: Household Interview Survey. Expenditure weighting by DTZ. DTZ RECAP Model 2008 Table: 30 MARKET SHARES ATTRACTED FROM THE CATCHMENT AREA Scenario: 1 Location: Out-of-centre Convenience Goods Shopping in Islington Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Market shares correction factors: Convenience Goods: 300 % of survey indicated figures Comparison Goods: 100 % of survey indicated figures Catchment PROPORTION OF CATCHMENT AREA EXPENDITURE ATTRACTED Zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 (%) (%) (%) (%) (%) (%) (%) (%) 1 20 20 20 20 20 2 11 11 11 11 11 3 16 16 16 16 16 4 27 27 27 27 27 5 16 16 16 16 16 6 23 23 23 23 23 7 9 9 9 9 9 8 7 7 7 7 7 9 19 19 19 19 19 10 8 8 8 8 8 11 5 5 5 5 5 Sources: RECAP Model. DTZ for market share corrections. Table: 31 2021 (%) 2026 (%) 2021 £0 2026 (£000) FORECAST RETAIL SALES Scenario: 1 Location: Out-of-centre Convenience Goods Shopping in Islington Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. RETAIL SALES BY CATCHMENT ZONE Catchment zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 (£000) (£000) (£000) £0 (£000) (£000) (£000) (£000) 1 7,319 7,655 7,852 8,249 8,620 2 5,519 5,721 5,872 6,133 6,380 3 6,756 7,017 7,247 7,605 7,953 4 19,335 20,023 20,653 21,614 22,545 5 13,830 14,779 15,758 17,140 18,527 6 15,691 17,151 18,757 20,942 23,161 7 6,604 6,863 7,102 7,464 7,817 8 5,236 5,464 5,687 6,013 6,334 9 14,978 15,596 16,306 17,259 18,212 10 2,670 2,791 2,923 3,105 3,286 11 4,093 4,425 4,774 5,261 5,752 TOTALS Sources: 102,031 RECAP Model. DTZ RECAP Model 107,485 112,930 120,783 128,586 Table: 32 SALES CAPACITY OF EXISTING MAIN FOOD & CONVENIENCE GOODS SHOPS AND STORES IN Store Net Floorspace Budgens, 213-215 Upper Street Co-op, 132-134 Essex Road Co-op, 303-311 Caledonian Road Costcutter, York House, York Way Food City, 261 Holloway Road Geronway, 212-220 Essex Road Holloway Food Store, 535 Holloway Road Iceland, 259a Caledonian Road Marks & Spencer, 70 Finsbury Pavement Sainsburys Local, 317 Upper Street Sainsburys Local, 323 Essex Road Sainsburys Local, 89 Hornsea Rise Somerfield, Whitecross Street Somerfield, 185 Old Street Tesco, 109-115 Stroud Green Road ALL STORES Sources: (sq m) 443 175 416 154 125 257 79 637 836 308 377 203 1,486 511 1,403 7,410 IGD, DTZ, Verdict Research, VOA DTZ RECAP Model 2008 Convenience Goods Allocation (%) 90 95 90 95 100 95 95 94 92 95 95 100 83 90 85 Net convnce Goods Floorspace (sq m) 399 166 374 146 125 244 75 599 769 293 358 203 1,233 460 1,193 6,637 Convenience Goods sales Density (£ per sq m) 3,386 5,910 5,910 5,000 5,000 5,000 5,000 5,291 12,013 9,423 9,423 9,423 6,654 6,654 13,033 8,250 Convenience Goods sales (£000) 1,350 983 2,213 732 625 1,221 375 3,168 9,239 2,757 3,375 1,913 8,207 3,060 15,543 54,760 Table: 33 SALES CAPACITY OF COMMITTED RETAIL DEVELOPMENTS CONVENIENCE GOODS Store/Scheme Net Floorspace (sq m) None committed ALL STORES Sources: DTZ, based on Verdict Research and Retail Rankings. DTZ RECAP Model Convenience Net Conv Gds Conv Goods Goods Floorspace Sales Density Allocation (%) (sq m) (£ p sq m net) - - #DIV/0! Conv Goods Sales (£000) - - Table: 34 FORECAST RETAIL CAPACITY Scenario: 1 Location: Out-of-centre Convenience Goods Shopping in Islington Baseline - Market Shares indicated by the Household Interview Survey 2005 remain unchanged. Comparison Growth in sales per sq m from shop floorspace existing in 2008 Goods: CONVENIENCE GOODS 2008 2011 2016 2021 2026 2008 Residents' Spending £000 102,031 107,485 112,930 120,783 128,586 Plus visitors' spending (%) Total spending (£000) 102,031 107,485 112,930 120,783 128,586 Existing shop floorspace (sq m net) 6,637 6,637 6,637 6,637 6,637 Sales per sq m net (£) 15,372 8,250 8,250 8,250 8,250 Sales from extg flrspce (£000) 102,031 54,760 54,760 54,760 54,760 Available spending to support new shops (£000) 0 52,726 58,171 66,023 73,826 Less sales capacity of committed new floorspace (£000) 0 0 0 0 0 Net available spending for new shops (£000) 0 52,726 58,171 66,023 73,826 Sales per sq m net in new shops (£) 12,000 12,000 12,000 12,000 12,000 Capacity for new shop flrspc (sq m net) 0 4,394 4,848 5,502 6,152 Market Share of Catchment Area Expenditure Sources: 14.6% 14.6% RECAP Model. DTZ estimates. Notes: DTZ RECAP Model 14.6% 14.6% 14.6% 1.50 % pa to COMPARISON GOODS 2011 2016 2026 2021 2026 Scenario 2 Angel Town Centre Table: 35 MARKET SHARES ATTRACTED FROM THE CATCHMENT AREA Scenario: 2 Location: Angel Town Centre Major new retail development at Kings Cross railway lands, opening in phases from 2011. Market shares adjustment factors: Convenience Goods: 75 % of survey indicated figures Comparison Goods: 85 % of survey indicated figures Catchment PROPORTION OF CATCHMENT AREA EXPENDITURE ATTRACTED Zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 (%) (%) (%) (%) (%) (%) (%) (%) 1 19 19 19 19 19 0 0 0 2 29 29 29 29 29 17 16 15 3 27 27 27 27 27 6 6 5 4 6 6 6 6 6 0 0 0 5 4 4 4 4 4 1 1 1 6 8 8 8 8 8 0 0 0 7 4 4 4 4 4 0 0 0 8 41 41 41 41 41 19 18 17 9 39 39 39 39 39 22 21 20 10 49 49 49 49 49 36 35 32 11 41 41 41 41 41 24 22 20 Sources: RECAP Model. DTZ for market share adjustments. Table: 36 2021 (%) 0 15 5 0 1 0 0 17 20 32 20 2026 (%) 0 15 5 0 1 0 0 17 20 32 20 2021 (£000) 0 22,751 6,466 0 2,914 0 0 39,727 49,424 33,785 57,248 2026 (£000) 0 27,244 7,782 0 3,626 0 0 48,168 60,030 41,155 72,049 FORECAST RETAIL SALES Scenario: 2 Location: Angel Town Centre Major new retail development at Kings Cross railway lands, opening in phases from 2011. Catchment RETAIL SALES BY CATCHMENT ZONE zone CONVENIENCE GOODS COMPARISON GOODS 2008 2011 2016 2021 2026 2008 2011 2016 (£000) (£000) (£000) (£000) (£000) (£000) (£000) (£000) 1 6,953 7,272 7,459 7,836 8,189 0 0 0 2 14,549 15,083 15,481 16,168 16,820 16,823 17,087 18,925 3 11,401 11,841 12,230 12,834 13,420 4,998 5,403 5,353 4 4,297 4,449 4,590 4,803 5,010 0 0 0 5 3,458 3,695 3,939 4,285 4,632 1,705 1,897 2,328 6 5,458 5,965 6,524 7,284 8,056 0 0 0 7 2,935 3,050 3,156 3,317 3,474 0 0 0 8 30,669 32,006 33,308 35,218 37,099 28,034 28,852 32,642 9 30,744 32,014 33,471 35,426 37,382 34,209 35,395 40,569 10 16,357 17,098 17,904 19,016 20,125 23,704 25,077 27,635 11 33,559 36,282 39,144 43,138 47,168 38,749 39,975 45,130 TOTALS Sources: 160,379 RECAP Model. DTZ RECAP Model 168,756 177,206 189,326 201,375 148,223 153,685 172,581 212,315 260,055 Table: 37 FORECAST RETAIL CAPACITY Scenario: 2 Location: Angel Town Centre Major new retail development at Kings Cross railway lands, opening in phases from 2011. Growth in sales per sq m from shop floorspace existing in CONVENIENCE GOODS 2008 2011 2016 Residents' Spending £000 160,379 168,756 177,206 Plus visitors' spending (%) Total spending (£000) 160,379 168,756 177,206 Existing shop floorspace (sq m net) 6,475 6,475 6,475 Sales per sq m net (£) 24,767 8,857 8,857 Sales from extg flrspce (£000) 160,379 57,351 57,351 Available spending to support new shops (£000) 0 111,406 119,855 Less sales capacity of committed new floorspace (£000) 0 0 0 Net available spending for new shops (£000) 0 111,406 119,855 Sales per sq m net in new shops (£) 12,000 12,000 12,000 Capacity for new shop flrspc (sq m net) 0 9,284 9,988 Market Share of Catchment Area Expenditure 23.0% 23.0% Sources: RECAP Model. Notes: Excludes vacant floorspace. DTZ RECAP Model 22.9% Comparison Goods: 2008 1.50 % pa 2011 to 2026 COMPARISON GOODS 2011 2016 2021 2021 2026 2008 189,326 201,375 148,223 153,685 172,581 212,315 260,055 5.0 5.0 5.0 5.0 5.0 - - 2026 189,326 201,375 155,634 161,369 181,210 222,930 273,057 6,475 6,475 23,004 23,004 23,004 23,004 23,004 8,857 8,857 6,766 7,075 7,621 8,210 8,845 57,351 57,351 155,634 162,743 175,320 188,870 203,466 131,975 144,024 0 5,890 34,061 69,591 0 0 0 0 0 0 131,975 144,024 0 (1,374) 5,890 34,061 69,591 12,000 12,000 5,000 5,228 5,632 6,068 6,537 10,998 12,002 0 1,046 5,613 10,646 22.9% 22.9% 10.8% (1,374) 0 (263) 10.2% 9.5% 9.4% 9.4% Total Market Shares Table: 38 TOTAL MARKET SHARES BY COMPARISON GOODS TYPE IN SHOPPING LOCATION 2008 COMPARISON GOODS TYPE Clothing & Furniture/ Household Household Audio-visual Hardware, Chemists, All other footwear florcvrgs etc Textiles Appliances equipment DIY & garden medical & comparison goods beauty goods goods Angel Town Centre Nag's Head Town Centre Archway District Centre 10% 7% 1% 9% 6% 1% 11% 6% 1% 10% 6% 1% 9% 6% 1% 13% 5% 2% 14% 6% 1% 11% 7% 1% TOTALS FOR 3 CENTRES 18% 17% 19% 17% 17% 20% 22% 20% Sources: RECAP Model DTZ RECAP Model Table: Scenario: 39 1 TOTAL MARKET SHARES BY CATCHMENT ZONE FOR: Catchment Zones 3 Centres in Islington Town and District Centres 2008 (%) 38 38 46 50 57 34 45 55 51 61 56 1 2 3 4 5 6 7 8 9 10 11 Sources: RECAP Model Table: Scenario: 40 1 CONVENIENCE GOODS 2011 2016 (%) (%) 38 38 38 38 46 46 50 50 57 57 34 34 45 45 55 55 51 51 61 61 56 56 2021 (%) 38 38 46 50 57 34 45 55 51 61 56 2026 (%) 38 38 46 50 57 34 45 55 51 61 56 TOTAL MARKET SHARES BY CATCHMENT ZONE FOR: Catchment Zones 2008 (%) 58 49 62 77 73 57 54 62 70 69 61 1 2 3 4 5 6 7 8 9 10 11 Sources: RECAP Model Table: Scenario: 41 2 2021 (%) 1 25 12 1 6 6 5 23 34 52 46 2026 (%) 1 25 12 1 6 6 5 23 34 52 46 3 Centres in Islington & O-o-C Conv Gds Stores 2021 (%) 1 25 12 1 6 6 5 23 34 52 46 2026 (%) 1 25 12 1 6 6 5 23 34 52 46 2021 (%) 1 23 11 1 6 6 5 21 32 48 42 2026 (%) 1 23 11 1 6 6 5 21 32 48 42 3 Centres in Islington Town and District Centres 2007 (%) 38 38 46 50 57 34 45 55 51 61 56 1 2 3 4 5 6 7 8 9 10 11 Sources: COMPARISON GOODS 2011 2016 (%) (%) 1 1 25 25 12 12 1 1 6 6 6 6 5 5 23 23 34 34 52 52 46 46 Town and District Centres and Non-Central Foodstores CONVENIENCE GOODS COMPARISON GOODS 2011 2016 2021 2026 2008 2011 2016 (%) (%) (%) (%) (%) (%) (%) 58 58 58 58 1 1 1 49 49 49 49 25 25 25 62 62 62 62 12 12 12 77 77 77 77 1 1 1 73 73 73 73 6 6 6 57 57 57 57 6 6 6 54 54 54 54 5 5 5 62 62 62 62 23 23 23 70 70 70 70 34 34 34 69 69 69 69 52 52 52 61 61 61 61 46 46 46 TOTAL MARKET SHARES BY CATCHMENT ZONE FOR: Catchment Zones 2008 (%) 1 25 12 1 6 6 5 23 34 52 46 RECAP Model DTZ RECAP Model CONVENIENCE GOODS 2011 2016 (%) (%) 38 38 38 38 46 46 50 50 57 57 34 34 45 45 55 55 51 51 61 61 56 56 2021 (%) 38 38 46 50 57 34 45 55 51 61 56 2026 (%) 38 38 46 50 57 34 45 55 51 61 56 2007 (%) 1 25 12 1 6 6 5 23 34 52 46 COMPARISON GOODS 2011 2016 (%) (%) 1 1 24 23 12 11 1 1 6 6 6 6 5 5 22 21 33 32 51 48 44 42