BSG-Luxury Group

BSG
GROUP
CORPORATE
PRESENTATION
BSG
GROUP
• Since 2005
• Over 70 employees
• Representative offices in
Moscow, Monaco, Dubai, Seoul, New York, London
• Worldwide Partners
• World Guinness Record
BSG GROUP IS THE ONLY COMPANY ON THE RUSSIAN MARKET FULLY
SPECIALIZED ON WASTE SCOPE OF SERVICES FOR UPPER PREMIUM, LUXURY AND
ULTRA LUXURY BRANDS PROVIDING:
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BUSINESS CONSULTING & INTRODUCTIONS SERVICES
INTEGRATED HOTELS SOLUTIONS
TRADING OPERATIONS
RESEARCH AND DEVELOPMENT
RETAIL PROJECTS DEVELOPMENT, BROKERAGE AND CONSULTING
COMPANY/BRAND REPRESENTATION UPON “AGENCY AGREEMENT” (SEARCH OF INVESTORS, FRANCHISING
PARTNERS, NEGOTIATIONS FOR BRAND REPRESENTATION IN MAJOR DEPARTMENT STORES WORLDWIDE)
“TURN KEY” BUSINESS PROJECTS (OPENING OF BOUTIQUES/REPRESENTATIVE SERVICES, HR ISSUES, TRAININGS,
LEGAL AND TAX SETTLEMENTS)
VENTURE DEALS
PUBLIC RELATIONS
GOVERNMENT RELATIONS
ADVERTISING AND EVENT MARKETING
DESIGN SERVICES: BRANDING PROJECTS, CREATIVE CONCEPTS
CLIENT LIST
PRIVATE AVIATION
& YACHTS
CORPORATE
AUTOMOBILE
FASHION &
JEWELRY
OTHER
TAG AVIATION • CAPITAL JETS • GLOBAL JETS • AZIMUT BENETTI
WORLD YACHTING GROUP
MIRAX • URALSIB • MAXWELL BANK • ENGEOCOM
BENTLEY • LAMBORGHINI • AUDI • MERCEDES - BENZ • ROLLS ROYCE • VOLVO
LEXUS • ALFA ROMEO • BMW • INFINITY • CADILLAC
CARTIER • CHANEL • CARRERA Y CARRERA • VERSACE • BOUCHERON
MANOLO BLAHNIK • GF FERRE • CESARE ATTOLINI • SILVANO LATANZI
DA VINCI GROUP • ALTA SARTORIA • UOMO COLLEZIONI
SOTHEBY`S • VERTU • MONACO CONSULATE • TRETIAKOV PLAZA
BRITISH AMERICAN TOBACCO • MARTINI • BACARDI • POKER STARS
POWER PLATE • SONY ERICKSSON • LINDT • L’OREAL • CAMPARI • KEMPINSKI
HOTELS VREMENA GODA • INTERIORS EXTRA CLASS • KHAN SHATYR CENTER
NOVINSKY
INTEGRATED HOTELS SOLUTIONS
CONCEPT
DEVELOPMENT AND BRANDING
CONNSULTING AND
PROJECT MANAGEMENT
DEAL BROKERING
DESIGN AND
CONSTRUCTION
COMMERCIAL
STRATEGIES AND
BUSINESS RESULTS
STRATEGY
AND CONSULTING
HUMAN
RESOURCES AND
TRAINING
SAFETLY AUDITS
EVENT
AND SPORTS
MANAGEMENT
PROCUREMENT
FUND RAISING
BRAND
ACQUISITION AND
DEVELOPENT
HOTEL OWNERSHIP
AND PROJECT
INVESTMENT
ASSET
MANAGEMENT
ACQUISITION AND MANAGEMENT
BRAND
CREATIONS AND
PROMOTIONS
BSG
GROUP
DEVELOPMENT &
RETAIL
RETAIL DEVELOPMENT PROJECTS PREMIUM AND LUXURY
Today BSG GROUP, presented by company BSG Development &
Consulting, is one of the leading companies on the Russian and CIS
markets that provides full set of services for developers and investors
in the area of premium/luxury retail strategic consulting, brokerage and
marketing
Profound professional experience and expertise of BSG
DEVELOPMENT & CONSULTING has been applied in such an iconic
projects as TRETIAKOV PLAZA LUXURY SHOPPIN CENTER,
VREMENA GODA LUXURY SHOPPING GALLERIES, KHAN SHATYR
(ASTANA), NOVINSKI, HIMENEY
PROVIDED SERVICES
Development of new projects “turn key”; audit of investment
opportunities and attractiveness; strategic business consulting; day-to
day-process coordination and management investor representative
role); projects redevelopment as anti crisis management tool; brand
creation and visual identification; marketing and sales strategy
development; property purchasing and sales; investors search
BROKERAGE
Full scope of brokerage services, including legal and technical
support, economic models assessments
BSG
GROUP
BUSINESS
CONSULTING
• B2B INTRODUCTION PROJECTS
• NEW BRAND LAUNCH ON THE RUSSIAN & CIS COUNTRIES MARKETS – FULL SCOPE OF ACTIVITIES
• REPOSITIONING & RE-MARKETING /RE-BRANDING PROJECTS
• MARKET RESEARCH AND MARKET TESTS
• CONSUMER RESEARCH AND IN-DEPTH STUDIES
• ECONOMIC MODELS COMPILATION, INCLUDING BUDGET ESTIMATES
BSG
GROUP
BESPOKE
PR
SERVICES
• LONG/SHORT TERM RETAINER PR CONTRACTS
• PROJECT BASES PR SUPPORT
• LOCAL AND INTERNATIONAL MEDIA COVERAGE
• PR STRATEGY DEVELOPMENT FOR BRANDS AND COMPANIES
• IMAGE STUDIES AND REPUTATION AUDITS
• ANTICRISES PR CAMPAIGNS
• PROJECTS WITH RUSSIAN & INTERNATIONAL CELEBRITIES AND HIGH NET WORTH INDIVIDUALS
• DIGITAL PR CAMPAIGNS AND SOCIAL MEDIA PROJECTS
• MEDIA TRIPS AND PRESS RECEPTIONS
• EFFICIENCY EVALUATION (TNS REPORTS + INTERNAL MEASUREMENTS TOOLS)
EXCLUSIVE PR COMPANY AND OFFICIAL PRESS OFFICE FOR
EXCLUSIVE EXTERNAL COMMUNICATIONS PARTNER & OFFICIAL PRESS OFFICE SINCE 2013
MERCURY
CITY
MERCURY CITY TOWER
BECOMES EUROPE’S
HIGHEST SKYSCRAPER
TOP INTERNATIONAL MEDIA
PRESENCE
PUBLICATIONS IN MAJOR
INTERNATIONAL MEDIA
WITHIN 24 HOURS
THE RED
BOOK.
OLYMPIC
ALBUM BY
AUDI
CAMPAIGN PR VALUE –
OVER 6 MIO USD
(BY TNS REPORT)
BSG
GROUP
LIFESTYLE
MANAGEMENT &
LUXURY SERVICES
BSG
GROUP
BESPOKE
EVENTS
GREATEST EVENTS
PIRELLI CALENDAR 2011 INTERNATIONAL PRESENTATION (PHOTO BY KARL LAGERFELD) IN MOSCOW
LAMBORGHINI HURACAN OFFICIAL RUSSIAN PREMIERE
VERTU WORLD PREMIER VERTU CONSTELLATION QUEST
CARTIER CHRISTMAS GALA DINNER
THE RED BOOK. OLYMPIC ALBUM PRESENTATION BY AUDI
LARGEST AUDI DEALERSHIP CENTER GRAND OPENING
BENTLEY RECEPTION AT THE RESIDENCE OF THE AMBASSADOR OF THE UNITED KINGDOM
VERTU WORLD PREMIER VERTU ASCENT
CHANEL NEW COLLECTION PRESENTATION
MOSCOW EXCHANGE NEW BRAND LAUNCH
MERCURY CITY “ THE HIGHEST BUILDING IN EUROPE”// INTERNATIONAL PRESS-CONFERENCE
CARRERA Y CARRERA AT MOSCOW FILM FESTIVAL
CASA BACARDI WITH CECILIA DEAN & VISIONAIRE
CARRERA Y CARRERA FLAMENCO HOY SHOW
VOLVO C30 ELECTRIC RUSSIAN PREMIER
VOLVO ON CALL NATIONAL PRESS CONFERENCE
CARRERA Y CARRERA OFFICIAL RECEPTION AT SPANISH AMBASSADOR'S PRIVATE RESIDENCE
GREATEST EVENTS
VERSACE UNIQUE PHONE PRESENTATION
MERCEDES-BENZ RUSSIAN PREMIER SLS AMG
OPENING OF CENTRAL OLYMPIC STADIUM FISHT FOR SOCHI 2014
DUNHIL 100-ANNIVERSARY
LUXURY SHOPPING GALLERIES «TRETIAKOV PLAZA» GALA OPENING
ALENA AKHMADULLINA OPENING OF FLAGSHIP STORE IN MOSCOW AND NEW COLLECTION PRESENTATION
CAPITAL JETS GALA RECEPTION
CARTIER CLIENTS EVENTS IN BOUTIQUES
SHOPPING GALLERIES «VREMENA GODA» GALA OPENING
MONACO CONSULATE IN RUSSIA GALA OPENING RECEPTION
MERCEDES-BENZ LAUREUS PROJECT PRESENTATION IN MOSCOW
DUNHILL RUSSIAN LAUNCH DUNHILL TOP LEAF
“VOGUE” BEACH PROJECT IN THE FRAMEWORK OF KINOTAVR CINEMA FESTIVAL
MARTINI TERRAZZA PROJECT ON KINOTAVR CINEMA FIESTIVAL
CEREMONY POKERSTARS AWARDS 2009
PRESENTATION OF BMW - 7 SERIES RUSSIAN OFFICIAL LAUNCH
PIRELLI
CALENDAR
2011
WORLD
PRESENTATION
CHANEL
RECEPTION
MERCURY
CITY
THE
HIGHEST
SKYSCRAPER
IN EUROPE
CASA
BACARDI
150th ANNIVERSARY
MERCEDESBENZ
SLS AMG
OFFICIAL
RUSSIAN LAUNCH
VERTU
CONSTELATION
QUEST
WORLD PREMIER
ART
RECEPTION
IN HISTORICAL
MUSEUM
VERSACE
UNIQUE
OFFICIAL RUSSIAN
LAUNCH
BENTLEY
RECEPTION
AT THE RESIDENCE
OF THE AMBASSADOR
OF THE UNITED KINGDOM
BENTLEY`S
CLASSIC
WEEKEND
RALLY
BSG
ACADEMY
BSG ACADEMY
UNIQUE TAILOR-MADE TRAININGS, SEMINARS & ROUND TABLES
• Luxury sales trainings
• Feel Luxury or how to be successful in luxury business
• Imagemaking and lifestyle management
• Presentation skills: The Art of oral & written communications
• Top management programs
• Etiquette & Protocol
[email protected]
Thank you!
Merci!
Grazie!
Danke!
Cпасибо!