RK Global unveils Suresh Raina as brand face

RK Global unveils Suresh Raina as brand face
By SportzPower Team
Published: 19 Nov 2011 - 10:28
MUMBAI: Mumbai-based RK Global, which claims to be the cheapest brokerage firms in India, has signed-up Indian cricket's rising star Suresh Raina
as the company's face.
Raina was unveiled as a brand ambassador of the company at an event in Worli which was also graced by former Indian captain Kapil Dev.
Describing itself as a growing company, RK Global believes it can leverage Raina's mass following to attract young professionals towards becoming
investment savvy.
Raina is being managed by Rhiti Sports, a sports management company that handles MS Dhoni's account. Rhiti had signed-up Raina for a minimum
guarantee of Rs 300 million for three years.
The company also unveiled Indian captain MS Dhoni's 2011 World Cup winning bat which it acquired during a bidding process in London by paying a
whopping £100,000 (Rs 7.2 million).
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Dhoni's bat has also been certified as 'The Most Expensive Cricket Bat' by the Guinness Book of World Records. It has also certified by Limca Book of
World Records as 'The Costliest Cricket Bat'.
The money raised through acution will be donated to Sakshi Foundation, the charitable trust named after Dhoni's wife Sakshi, which works for the
benefit of under-privileged children.
Reminiscing his cricket playing days, Kapil said he was happy to see Indian cricketers prosper and also applauded RK Global's gesture for bidding
Dhoni's bat, which according to him was a way of appreciating talent.
However, it's not just cricket that the promoters of RK Global are passionate about, it's promoters, the Bhagchandka family have in the past also
rewarded Indian athletes like Olympic Bronze medallists Sushil Kumar and Vijender Singh besides Asian Games Gold medallist Wrestler Satpal Singh.
RK Global has also been active supporter of Mahender Singh Dhoni Foundation by donating Rs 2.2 million towards ‘Save Our Tiger’ Fund on account of
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each six hit by Chennai Super Kings during IPL 2010.
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