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14/05/2015
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Section/Page/Zone: Weekend+/E001/METRO
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Publication Date: 05/02/2014
This electronic tearsheet is provided as proof that the ad appeared in The Seattle Times. You may not create derivative works, or in any way exploit or repurpose any content.
MAY 2, 2014
SECTION E
+
NIGHTLIFE:
CASSANDRA WILSON > 26
weekend
MOVIETIMES:
‘THE AMAZING
SPIDER­MAN 2’ > 11
FARMERS
MARKETS
PAGE > 5
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Client Name:
Green Rubino Agency
Advertiser:
Snoqualmie Casino
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SECTION E
PHONY
SEATTLE SYM
OT JOINS
ION PG. 26
SIR MIX­A­LSONIC EVOELUT
FOR
PAG 24
NIGHTLIFE: KUBE 93 SUMMER JAM > 20
MOVIETIMES: ‘THE FAULT IN OUR STARS,’ ‘EDGE OF TOMORROW’ > 11
BOB SAGET
FRI | JUNE 13 | 8PM
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SNOCASINO.COM AND
SNOQUALMIE BOX OFFICE
– SEATTLE’S CLOSEST CASINO –
BUSINESS BUILDER PROGRAM
SEATTLERESTAURANTWEEK.COM
30-DAY PROGRAM
Olympic
Olympic
letdowns
letdowns
Jos.
Jos. A.
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Bank to
to buy
buy
Eddie
Eddie Bauer
Bauer for
for $825M
$825M
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BUSINESS>>a7
a7
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SomeU.S.
U.S.athletes
athletesaren’t
aren’t
living
livingup
upto
toexpectations
expectations
PERSONAL
PERSONALTECHNOLOGY
TECHNOLOGY>>a7
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SPORTS
SPORTS>>C1
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WINDY
WINDYAND
ANDRAINY
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WINNER
WINNER OF
OF NINE
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PULITZER PRIZES
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“CAVALIA’S1.00NEW SHOW ODYSSEO: RARE SEQUEL
Tusk safely at museum, it’s
THAT
SURPASSES
THEour
ORIGINAL.”
time
to name
mammoth
Publication Date: 02/15/2014
Publication Date:
Date: 02/15/2014
02/15/2014
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Miami Herald
BOOST FOR NEW INDUSTRY
Some skeptical, but state’s
smaller banks might be first
to provide credit, accounts
“THE BEST SHOW! SPECTACULAR!”
In what some hailed as a historic
step for legal marijuana, the federal
government announced Friday
new rules aimed at encouraging
banking services for pot businesses
in Washington and Colorado.
But because marijuana remains a
dangerous illegal drug under feder­
al law, some banks — particularly
large ones — may still opt not to
provide checking accounts, credit
cards and other services to legal pot
merchants.
“My general reaction is this is an
important step, albeit a first step,”
said Denny Eliason, lobbyist for the
Washington Bankers Association.
Marijuana advocates, who want
to move the legal industry out of its
risky, cash­only operations, were
more enthused. Taylor West, depu­
ty director of the National Cannabis
Industry Association, called the
news “a sweet valentine” for the
industry.
While the so­called federal
“ENCHANTING! STUNNING!
A MUST-SEE EVENT!”
Arizona Republic
GOING TO BE A GIRL,
BURKE CHIEF PREDICTS
Massive find captivates
Seattle and beyond
By ERIK LACITIS
Seattle Times staff reporter
N
ow, for the next order of
business.
What to name the
mammoth whose 8½­foot tusk
was found at that South Lake
Union construction site?
Friday afternoon, the tusk was
hoisted by crane, placed on a
Handy Andy flatbed rental truck
and taken to the Burke Museum.
It is in fragile condition, so the
previous night, museum paleon­
tologists had encased it in more
than 100 pounds of plaster.
The tusk had been sitting for
thousands in years in sediment
through which groundwater
flowed, said Christian Sidor, the
Burke’s vertebrate paleontology
curator.
It is the largest, most complete
mammoth tusk found to date in
Seattle, and the news since it
was found Tuesday during exca­
vation for a new apartment
complex had not only transfixed
local residents but made nation­
al news.
The tusk is believed to be
22,000 to 60,000 years old.
Carbon dating will provide a
more accurate figure.
“She’s going to be a girl,” pre­
dicted Julie Stein, the museum’s
executive director, about wheth­
er the tusk came from a male or
female mammoth.
Stein knows it would be prob­
lematic and expensive to extract
enough material from the tusk to
run a DNA analysis, with no
guarantee of success.
But we like to personalize such
big things.
We even named a giant tunnel
drill Bertha.
This tusk came from a mam­
moth the size of modern­day
“A FAMILY-FRIENDLY PRODUCTION.
+ +IMPRESSIVE!”
+++
CHRISTIAN
SIDOR / COURTESY BURKE MUSEUM
Burke Museum Paleontology Lab Manager Bruce Crowley uses an
awl to carefully remove sediment from around the tusk. When
fully exposed, the tusk measured 8½ feet long.
“It almost felt like a crayon,”
he said about the tusk. “It was so
soft you could take a nail and
scratch it.”
Sidor said the tusk will be
stored in its plaster casing for a
year, maybe even two, so it can
dry naturally.
“TOTALLY BLOWN AWAY!”
Vancouver Sun
Toronto Star
RISE IN GENTRIFICATION
MOST DRAMATIC IN SOUTH LAKE UNION
FYI Guy
The Capitol Hill Blog reported that the men
handed out fliers condemning the neighbor­
hood’s transformation into an “upscale
yuppie playground” for tech workers, and the
skyrocketing rents displacing less­affluent,
longtime residents — in other words, gentrifi­
cation.
Capitol Hill has seen this type of thing before.
In 2012, a woman made national headlines
when she put on a bridal gown and “married”
an old Capitol Hill warehouse that was slated
for redevelopment. She said she “loved” the
Gene Balk
Seattle Times news librarian
See > TUSK, A6
building and wanted to save it — and the neigh­
borhood — from gentrification.
Though these attention­grabbing stunts
unfolded on Capitol Hill, gentrification in
Seattle is hardly confined to that neighbor­
hood. In fact, a recent Federal Reserve Bank
study concluded that Seattle was second only to
Boston in the degree to which gentrification
had spread throughout the city since 2000.
So where are Seattle’s most rapidly gentrify­
ing neighborhoods?
It’s not a simple question to answer because
there is no standard method for measuring
gentrification. However, there are three demo­
graphic indicators that, when on the rise, point
“A BREATHTAKING AND MAGICAL
ESD AY
EN S WE DN
OP
EXPERIENCE.
PURE JOY.”
Earlier this week, two
masked men blocked a
Microsoft employee shuttle
on Capitol Hill, an act
inspired by the recent “Google bus”
protests in San Francisco.
VOTE SEEN AS BLOW TO
EFFORTS AT OTHER PLANTS
State officials had lobbied
vigorously against union
By STEVEN GREENHOUSE
The New York Times
CHATTANOOGA, Tenn. — In a
defeat for organized labor in the
South, employees at the Volkswa­
gen plant here voted 712 to 626
against joining the United Auto
Workers (UAW), even though the
company did not oppose the union­
ization drive.
The UAW’s loss — in what was
one of the most closely watched
unionization votes in decades — is
expected to slow, perhaps stymie,
the union’s plans to organize other
auto plants in the South. Two other
German­owned plants, Mercedes­
Benz in Alabama and BMW in
South Carolina, have been among
its top targets.
The loss now makes it even hard­
er for the union to recruit members
at those other factories, a key prior­
ity of departing UAW President Bob
See > UNION, A6
© 2014 Seattle Times Co.
60% of our newsprint contains
recycled fiber, and inks are reused.
7
See > FYI GUY, A6
59423 26000
2
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OPENS WEDNESDAY!
Under the White Big Top • King County's Marymoor Park
1.866.999.8111 • c a v a l i a . n e t
By Elana Ashanti Jefferson
The Denver Post
A
nyone who ever contemplated
a key purchase before it happened, or even experienced buyer’s
remorse after the fact, knows this
creeping paranoia: Was there a better deal right around the corner?
That universal consumer experience of wanting to outsmart the
market is one reason author Mark
Di Vincenzo is now working on
the second edition of his popular
best-time-to-shop chronicle, ‘’Buy
Ketchup In May and Fly at Noon’.’
While much of the book is rooted
in common sense — deals turn
up when a product is going out of
season or when other shoppers are
doing something other than shopping — it’s the details that make it a
go-to resource for bargain hunters.
What to get this month:
Snow blowers
The big-box home improvement
stores want these out of their stores
and warehouses soon to make
room for everything shoppers need
to launch spring gardening and
landscaping projects. So discounts
typically pop up right around the
time the snow slows.
Athletic shoes
Several high-profile charity
walks happen in the spring and
early summer, and there are often
discounts associated with those
events. November is another great
time to find sports shoe sales,
since big-box stores need to make
room for winter shoes and boots.
elegance
A decorator/mom mixes comfort and style
shopNW
Kathy Van Mullekom
Daily Press (Newport News, Va.)
hen Jennifer Holmes was
growing up in New Hampshire, she was always decorating her
bedroom, doing something to reflect
whatever interested her at the time.
“Mom loved to decorate and my parents
were very good about letting us decorate
our own rooms and display our style, within
Kids: Latest toy trends
include crafts, outdoor fun
reason,” she says.
and lots of tech | E2
Her flair for home fashions
followed
where
toherspend, where to save
through college and into adulthood. After
getting a degree in graphic arts, she studied
interior architecture at the New York School
of Interior Design and Fine Art.
Now the 30-year-old mother of two girls
— Lillian Annabel, 3, and Lorelei Wren, 11
months — Holmes has turned her personal
interest into a full-time business, including
Benjamin
a decorating blog, “Dear Lillie” at dearlillie
PHOtOS BY SANgJIB MIN / NEWPORt NEWS DAILY PRESS
Moore
Jennifer Holmes, holding daughter Lorelei, straightens a frame on the display of family photographs
blog.blogspot.com.
Universal
along
the steps of her town home in Williamsburg, Va. Holmes put the photos in dollar store frames and
Her online boutique at the website sells
painted
them. Below: Botanicals in shade of green and a vintage-looking mirror embellish a mantle.
Black, $38
many of the items she makes and designs,
as “casual elegance” or “traditional with a
accessories like handmade pillows in all
shapes and sizes and children’s growth charts modern twist.”
“You can have children and still have a
that look like giant rulers. The website also
nice-looking, fashionable home,” she says.
features tutorials on how to make Holmes’
To make living with kids easy, Holmes puts
projects — slip-covered ottoman, ruffled
slipcovers on chairs, sofas and ottomans in
lampshade and coffee table makeover, to
fabrics that are easy to wash and put back on
name a few.
Living in Williamsburg,
Va.,Outfitters
Holmes has
Urban
Harper again. Pillows are child-proof, too.
“You just need to find creative ways to store
Side Table,
$129
transformed an 1,800-square-foot
towntoys — like under chairs with slipcovers that
house into a showcase of ideas that caught
West Elm Faux
By you
Megan
Bartley
don’t
the attention of Better Homes Pincushion
and GardensStem,fall
$14to the floor — and make sure
Special
to Sunday Market
have furniture with sharp edges,
” she says.
magazine. A magazine crew recently spent
To make decorating affordable, shehis
shops
spring, poppy
a day there photographing her holiday look
dearflorals,
Lillie’s 10 decorating dos
consignment shops and antique malls,
look- stripes1. and
for possible inclusion in the fall Christmas
Use neutrals
preppy
bold for your main upholstered pieces.
ing for individual pieces that work with what
Ideas special interest publication.
2. Bringstage
the outdoors indoors; use moss,
colors
are taking center
in
she already has and can then serve
different
“I love for each of my spaces to have an
branches, flowers, etc.
functions as their lifestyle changes.
fashion for men and
women.
elegant feel,” says Holmes, carrying Lorelei
3. Use
things you already have, repurpose them.
For instance, Holmes has wing-back chairs
on her hip, while showing visitors around.
Shophere
consignment
stores.
With those trends in4.mind,
is
Kate Spade Saturday Small
with neutral slipcovers so they look more
“However, as the mother of two young
5. Find for
antique
a little sunny-day inspiration
your malls.
Weekender Bag, $150
traditional and tailored. Another favorite
girls, I know it’s important that each room
6. Make sure your furnishings are comfortable.
wardrobe
find is a large French cabinet that
stores — as well as a few accessories
in our home is comfortable and functional
7. try
things;
worst that
can happen?
and items for the home,
because
wewhat’s
just theRachel
Ravitch
linens upstairs.
as well.
By Liz Lynch / Domaine (TNS)
8. Embrace paint; it can
completely
transform a
couldn’t
resist.
Knots
Necklace,
“Going into a store and buying a set of
“It is definitely possible to
mixbedding
elegancestyles to plumbing
rom
room, a wall or a piece of furniture.
$140
matching
the bigONofTHE
GO
with comfort and have a space
thathere
is both
fixtures,
are 10 trends
that furniture — this is one
9. think darker walls with light furniture.
gest
mistakes people make,” she says.
beautiful looking and practical.
The warm-weather 10.
months
bring a
have us freshly inspired for
spring.
Let your personality show through; you want
“If you do this, it doesn’t look
personal
at
“I stick with a mostly neutral palette and
slew
of activities,
suchyour
as trips
to the
home
to reflect you.
1. HEXAGONAL SHAPES. No
all. You want your home to be farmers
a reflection
of and weekend
focus on textures and patterns.”
market
getaways.
— Jennifer
Holmes, dearlillieblog.blogspot.com
longer restrained to tiles and fabric
you and your style.”
Jennifer describes her decorating style
Baggu
Dipped
Tote
Bag
(on
sale
The
prints, hexagonal shapes are appearfor $30 at West Elm), featuring stripes
ing in bar stools, accent furniture
and a stylish metallic-dipped bottom, is
and dining tables. We love the subtle
perfect for both activities.
graphic quality these pieces bring
Take your floral prints on the road
to a space. Try: Urban Outfitters
with the Kate Spade Saturday Small
Harper Side Table ($129).
Weekender Bag in Freestyle ($150 at
2. PERFORATED METAL. Though
katespade.com). The cheery print will
pierced metal has been around for
brighten your mood and the generous
Five Stripes
some time, thanks to contemporary
Ana Striped
size is perfect for a few days away.
designers, the technique is making a
Candles, $24 per
Add some colorful accessories to
comeback with contemporary lines
set of two
provide pick-me-up on the go. The
and shapes. Try: Arteriors Lonny
Merona Crossbody Handbag With
Sconce ($552 at wayfair.com).
Loft Geo Mix Eyelet Tee, $54.50
Turnlock ($27 at Target) comes in bold
3. SCULPTURAL FLOWERS.
pink and can go anywhere. The Ban.
Sculptural buds, such as protea and
do Color Theory iPhone 6 case ($38 at
sea holly, add a unique spin to floral
anthropologie.com), features bold color
arrangements. We’re seeing them
strokes, and the Postalco Jotter ($12 at
pop up more and more in wedding
Glasswing, Capitol Hill) adds a pop
bouquets and centerpieces. Mix
of yellow whenever you stop to jot
them in with softer flowers in similar
down a note-to-self.
hues for a fantastic play on texture
SUMMER ESSENTIALS
and color. Try: West Elm Faux PinH&M items
Flaredand
Skirt,
Kate Spade Saturday
offer
clearance,
advertised
Hot Buys.
Prehaps nothing will
getexcludes
you into
a
cushion Stem ($14).
$49.50
Side Zip Dress, $120
spring mood like a sunny sundress. Try
4. MODERN MARBLE. We’ve noGap’s Fit & Flare Sundress ($59.50),
ticed an increased presence of stateSJP Sister
with a colorblock top and fun full skirt.
Pump, $355
ment marble installations, where the
Pair it — or anything — with local
luxe material is covering entire walls,
Brittany Wright Citrus Gradients
artist Rachel Ravitch’s Knots Necklace
floors, counters and ceilings in exotic
Print, starting at $5
($140 at Glasswing) in blue lambskin
colors and unique veining patterns.
for a signature look.
Try a book-matched installation
The Old Navy Pixie Pant in Blue Grid
(where the veins perfectly align in
($35) and H&M Flared Skirt ($49.50)
a mirror-like pattern) for a unique,
are eye-catching and work well with
custom look.
a variety of tops. And Loft’s Geo Mix
5. MIRROR ON MIRROR. Talk about
New Balance
Eyelet Tee ($54.50) goes from work to
visually enlarging a space! We’re
Classics, $80
play with ease.
seeing more and more designers
Trekking along a trail? Urban hikContinued on E3
ing? You’ll have both covered in New
at zappos.com),
Balance Classics ($80 VAIL
Recliner
which come in bright spring
colors and
provide cushy support.Now Only
It’s always smart to pack
88
$ a lightweight
scarf for when you need a little extra
Kids: New games and toys
warmth. The Old Navy Floral Gauze
that combat rainy-day
hit
inside
Start spring right with bold looks
featuring stripes, florals and lots of color
refresh
trending
10 hot ideas
to try in your
home décor
T
F
Craftsman 24” 179cc Dual-Stage
Snow Blower. On sale for $660 at
Sears.
DON’T MISS OUR
BIGGEST SALE OF THE SEASON
15%
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WE PAY YOUR
SALES TAX!
FINAL WEEKEND!
While Supplies Last!
inside
boredom | E3
Home: Latin American looks add
color and texture to décor | E4
PACIFIC NW MAGAZINE
Pacific NW Magazine is the region’s
number one most-read magazine. Over
816,900 readers turn to it each week for
fresh, uniquely local perspectives. Since
it’s produced weekly, Pacific NW Magazine
provides an effective repetition of your
message for greater brand awareness.
The weekly schedule also offers flexibility
for time-sensitive messaging.
SHOPNW
SUndAy MARKet
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Claim the most prominent advertising
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Volkswagen
workers reject
union at Tenn.
car factory
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King County's Marymoor Park
1.866.999.8111 • c a v a l i a . n e t
FRONT-PAGE SPADEA
See > MARIJUANA, A10
MARCUS YAM / THE SEATTLE TIMES
A fossilized mammoth tusk, covered in protective plaster and blankets and strapped down, is hoisted into the air at a construction site in
South Lake Union, where it was discovered Tuesday. The tusk, believed to be 22,000 to 60,000 years old, is now at the Burke Museum.
4 SUNDAY, AUgUSt 5, 2012
Boost your visibility with a singlesheet advertisement. We print your
inserts and deliver them to subscriber
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By BOB YOUNG
Seattle Times staff reporter
Atlanta Journal
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SATURDAY,
SATURDAY, FEBRUARY
FEBRUARY 15,
15, 2014
2014
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Section/Page/Zone: Spadea/X004/METRO
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Review: 44 Olympic
Olympicapps
apps
This electronic tearsheet is provided as proof that the ad appeared in The Seattle Times. You may not create derivative works, or in any way exploit or repurpose any content.
Increase attendance and sales with Weekend
Plus, the go-to, go-and-do section packed
with restaurant reviews, event, show and
movie listings to help readers get the most
out of their weekend. The tabloid section,
produced every Friday, provides a powerful
tool to promote your business, plus effective
opportunities to connect with your customers.
| SATURDAY, FEBRUARY 15, 2014
X4 |
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WEEKEND PLUS
Instantly command the attention of
readers with a highly visible Power Note
on the top right corner of the front page of
The Seattle Times. Power Notes are sticky
like a Post-It® Note and are ideal for
announcing new products, special events,
big sales and more. Their portability
extends the life of your message since
readers can affix them to computers,
calendars, phones and such. Plus, Power
Notes are only available to one advertiser
per edition, which ensures your message
takes center stage. Zoning is available.
WIN!
Frequency builds results, and our
Business Builder program offers an
affordable way to achieve them. You’ll
build a strong connection with local
consumers at prices designed to fit your
budget. Enjoy 53 percent or more off
open local rates when you run the same
ad three or more times in one week.
Save up to 80 percent when you advertise
all month long in The Seattle Times. Our
affordable 30-Day Rate program makes
it easy to maintain high visibility and keeps
your business top-of-mind with readers
throughout a designated month. When you
run your ad for 30 consecutive days, your
message will reach 1.5 million readers.
POWER NOTES
ENTER TO
ShopNW offers fresh, engaging content
on trends, products and deals. Categories
covered included fashion, electronics,
health and beauty, home and garden, kids’
gear, eco-friendly products and more.
ShopNW is not only part of the Sunday
newspaper experience; it also includes
almost 63,000 opt-in non-subscribers
in desirable ZIP codes in the greater
Seattle area. In all, more than 399,000
households throughout the Puget Sound
area receive it each week.
388
Continued on E2
J.Crew Penfield
Rochester Two-Tone
Rain Jacket, $155
Gap Printed Slit-Neck
Peplum Top, $50
Baggu
Dipped Tote
Bag, $30
Chelsea28
High Waist
Floral Pencil
Skirt, $68
tried & tested
the deal
Macy’s Money;
Beauty products that really work
Bootyland deal
12 MONTHS SPECIAL
FINANCING
AVAILABLE*
H
Get up to $40 in free Macy’s Money
when you shop through Monday.
Earn $10 on every $50 you spend, up
to $40. Rewards can be redeemed at
macys.com and in stores April 8–14.
Find out more at mcys.co/1y86SKv.
By Georgea Kovanis / Detroit Free Press (TNS)
elp can be found in many places.
Here are five products that will help
you look your best that can be found at
department stores, pharmacies and mass
retailers such as Target.
Clinique Repairwear Sculpting Night
Cream ($65 at department stores). It’s not
sticky like some skin care products.
Yes To Liquid Hand Soap ($4 at drugstores). These lovely soaps are new from Yes
To, which makes fabulous natural skin-care
products. Available in cucumber eucalyptus
(for sensitive skin), grapefruit basil (for
hand renewal), blueberry shea (for softening) and coconut lemongrass (for ultra
moisture). They boast 98 percent natural
ingredients, are cruelty-free, lather nicely
and smell great. They won’t dry out your
hands, either.
Schick Hydro 5 ($12 for a razor with two
cartridges at mass retailers). Manly, yes,
Clinique Repairwear
Sculpting Night
Cream, $65
Add digital advertising to the mix to reach 96% of your market. Ask your account executive about our digital solutions now.
Get 25 percent off at Bootyland to
celebrate the hip kid store’s move
to Wallingford Center. Mention the
discount at the shop, or use the code
AGAIN at bootylandkids.com to get
the savings through today.
Sunday Market and TNS
who you’re sleeping with that’s important,
it’s what you’re sleeping with. Wear this to
bed, and you could wake up a new woman.
Smooth it on your face, neck and chest
before bedtime and, with regular use, it will
make your skin appear tighter and firmer.
Best of all, the cream doesn’t feel oily or
Continued on E2
Yes To Blueberry Shea
Liquid Hand Soap, $4
Nars Larger Than Life Long-Wear
Eyeliner, $25 each
THE SEATTLE TIMES PRINT MEDIA KIT
Whether you need full market coverage or targeted
solutions, turn to The Seattle Times.
Residents of the Pacific Northwest rely on The Seattle Times as their trusted source for
news and information. Over 1.8 million readers turn to The Seattle Times in print and
online each month, which makes it the ideal place to get your message across.
• Our newspaper and online network reaches 7 in 10 of adults in King and Snohomish counties with household incomes of $150,000 or more.
• More than three times the reach of the top local radio stations
• A Sunday print display ad reaches more local adults than a primetime local TV spot
For highly effective media solutions — at prices designed to fit every budget — look no
further than The Seattle Times.
Source: 2014 Nielsen Scarborough Report, Release 1
Contact your account executive today
206.464.2400 | seattletimes.com/mediakit
14/05/2015
021311512_PrintProductMediaKit_2015