National Conference Presentation from Leadership Rally

Conference Committee
Katie Ronzio
Communications Director
Hannah Riffle
Conference Coordinator
Natalie Wichern
Logistics Director
Reagan VanCleave
Programs Coordinator
Hosted by Ball State University and University of Indianapolis
Learn to #LoveIndy
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Be the “I” in Indy with the “NDY” Sculptures
Lonely Planet named Indianapolis “Best in the U.S. 2015”
Huffington Post named Indy one of “America’s most
underrated cities for Millennials” in 2015
Conference Sessions
Crisis in the Crossroads
For Immediate Release! Learn the
steps to strategically deal with a
crisis.
Stars of the Midwest
Explore the exciting world of
entertainment public relations.
The Courage to be
Authentic
Learn how to communicate
effectively and honestly in this
ever-changing field.
• Myra Borshoff, APR, Fellow
PRSA, Borshoff (Retired)
• Jen Dial, Eli Lilly
• Jennifer Beaver,
BRANDedManagement
• Klint Briney, BRANDed
Management
• David Grossman, APR, ABC,
Fellow PRSA, The Grossman
Group
Conference Sessions
Get Your Head in the
Game
How to score in the game of
sports public relations.
Start-Up Smart
Millennials are flocking to startups. See where successful startups and public relations intersect.
Blogging Rules to
Break and Follow
Not sure how to make your blog
read-worthy? We’re here to help.
• Andrea Farmer, APR, NCAA
• Deirdre Breakenridge, Pure
Performance Communications
• Heather Whaling, Geben
Communication
• Ron Culp, DePaul University
• Anne Waddington, Torchlite
Marketing
And more…
The Intern Queen
•  Lauren Berger, CEO and
Founder Intern Queen Inc.
•  Berger’s national bestselling books will be for
sale after the session.
•  Berger has been featured
on the “Today” Show, The
New York Times, Seventeen
Magazine and more.
PRSA General Sessions
Theresa Payton, President
Scotty Kelly, NASA
and CEO of Fortalice
Astronaut
Solutions
And more…
Events
•  “The PRSSA 500” Opening Night Celebration
•  Career Tours*
•  Fireside Chats*
•  “Circle City Celebration” Awards Ceremony and
Dinner
•  Professional Development Sessions
•  Career Development Exhibition
•  Resume Critique by PRSA Hoosier Chapter*
•  “Victory Lap” Farewell Breakfast
*Require pre-registration. Limited spots.
Confirmed Career Tours*
•  Borshoff
•  Eli Lilly
•  Hirons
•  NCAA
•  Visit Indy
•  And more…
10 a.m.–2 p.m. on Friday, Oct. 21
*Pre-registration required. Limited spots.
Career Development Exhibition
•  Burson-Marsteller
•  Donate Life America
•  George Washington
University Graduate
School of Political
Management
•  Hirons & Company
•  MACOMM at Sacred
Heart University
•  Marist College
•  New York University
School of
Professional Studies
•  Northwestern
University Medill IMC
•  The Plank Center for
Leadership in Public
Relations
And more…
Conference Registration
Full Registration
Members & Affiliates - $310
Non-Members - $345
Day Registration
Members & Affiliates - $185
Non-Members - $195
Registration ends Sept. 16.
To register, visit prssa.prsa.org/events/conference/
register.
Hosted In Downtown
Indianapolis
Indianapolis Marriott Downtown,
$191 per room, per night plus tax
*Hotel reservation deadline is Sept.
16. Hotel may not hold rooms at the
PRSSA rate beyond this date so
reserve early.
Amenities:
-  Three dining options
-  Cocktail lounge
-  Starbucks
-  Connects to the mall via Skywalk
-  And more…
Directly across the street from the
JW Marriott, location of the PRSA
2016 International Conference
Image from Downtown Indy
Travel
Indianapolis is within a one day drive of twothirds of the U.S. population
Indianapolis International Airport
•  Visit www.indianapolisairport.com
•  Voted “Best Airport in North America” by Airport
Council International
Go Express Airport Shuttle provides affordable
travel between the airport and the hotel for $10
each way.
Fundraising Opportunities
•  Use FUNdraising Bowl Playbook
–  Professional Headshot Fundraiser
–  Bake Sale
–  Golf Tournament
–  Greek Media Training
•  Contact your Student Government
•  Request funding from your PRSA
sponsor Chapter
Maggi Mumma, Millersville
University of Pennsylvania
“The PRSSA 2015 National
Conference allowed me to
explore new places and
opportunities. The
speakers’ messages were
exactly what I needed to
begin as a young public
relations professional. I
would do it all over again,
and luckily, I have the
opportunity this October
in Indianapolis.”
Things To Do in Indianapolis
Image from Downtown Indy
Trivia
Indianapolis was architecturally
designed to resemble this famous
U.S. city:
_____________.
Trivia Answer
Indianapolis was modeled after
Washington, D.C. with streets radiating
outward from the Indiana Statehouse.
Courtesy of www.allposters.com
Trivia
Indiana residents are known as
_________.
Trivia Answer
As early as the 1830s, Indiana residents began
referring to themselves as “Hoosiers.”
Trivia
True or False: Indianapolis hosts
an annual full-length marathon.
Trivia Answer
False: Indianapolis hosts the largest half
marathon in the country - One
America’s 500 Festival Mini Marathon,
which is the 7th largest running event in
the U.S.
Courtesy of www.500festival.com
Trivia
Indianapolis is home to the
largest single-day sporting event,
the Indianapolis 500. This year
marks the _____ running.
Trivia Answer
This year marks the 100th running of the
Indianapolis 500 racing event.
Trivia
Can you name one of the three
Fortune 500 companies based in
Indianapolis?
Trivia Answer
Anthem Inc.
Eli Lilly and Company
Calumet Specialty Products Partners
Trivia
In 2012, Indianapolis hosted this
sporting event:
______________.
Trivia
In 2012, Indianapolis hosted its largest
event yet: Superbowl XLVI, which was
between the New York Giants and New
England Patriots.
Courtesy of www.networkingfutures.com
Thank You To Our Prize Donors
All Roads Lead to Indy
1.  Take a picture of
your postcard
2.  Tweet using
#MyHavenPaperie,
tag @PRSSANC and
invite a friend to
Conference
3.  Mail your postcard
to encourage a
friend to register
Thank You To Our Sponsors
Connect With Us!
Website:
prssa.prsa.org/events/conference
Email:
[email protected]
Facebook:
PRSSA National Conference
Twitter:
@PRSSANC