March - Carteret County Chamber of Commerce

Monthly Newsletter: March 2016
Carteret County Chamber of Commerce
Why Should
You
Join?
• Networking
• Visibility
• Credibility
• Advertising Opportunities
• Community Advocacy
• Community Involvement
• and much more!
Our
Mission:
To improve
the economic climate
of Carteret County.
Our
Vision:
Carteret County:
The most desirable location
for business and leisure
in North Carolina.
Contact
Us:
801 Arendell Street
Suite 1
Morehead City, NC 28557
(252) 726-6350
(800) NCCOAST
Fax (252) 726-3505
[email protected]
www.nccoastchamber.com
Think Spring!
Enough winter. Let’s move on to springtime boating and fishing. This photo of hope was an Award of Excellence winner in the Arts Council of
Carteret County’s “Art From The Heart” show and sale, which is still going on in Morehead City. See page 5. (Photo by Sally Lumpkin)
Bigger
& Smarter
Radio
NOW FM 107.1
WJNC 1240 AM
CYAN MAGENTA YELLOW BLACK
Chamber News
page 2 - Chamber News, March 2016
Carteret is 2nd U.S. county
to become an official
‘Coast Guard Community’
CYAN MAGENTA YELLOW BLACK
It’s NOW official: Carteret County was formally designated yesterday (February 25) as a United
States “Coast Guard Community.”
“The ceremony at the Crystal Coast Civic Center
in Morehead City was everything we hoped it would
be – poignant, emotional and prideful. The bond
between Carteret County and the U.S. Coast Guard
has strengthened with each passing generation since
the 1880s,” said Chamber President Mike Wagoner.
“Thanks to Rear Admiral Stephen P. Metruck,
Commander, Fifth U.S. Coast District, for coming to
the event and for bestowing the honor.
“Only one community – Camden County in southeast Georgia – beat us to the punch, receiving its recognition as America’s first ‘Coast Guard Community’
in 2014,” Wagoner said.
“There are just 16 cities in the United States
that have been designated as a ‘Coast Guard City,’
including Wilmington and Elizabeth City in North
Carolina, so we are in elite company. This speaks
well for North Carolina’s Coast Guard heritage.”
Carteret County Manager Russell Overman said:
“It was only right and proper for Carteret County to
submit the application, because the Coast Guard has
a presence at both Fort Macon near Atlantic Beach
and in Emerald Isle. Additionally, the entire county
is appreciative of the Coast Guard.”
Overman recognized the Carteret County Chamber
of Commerce and its Military Affairs Committee for
compiling the nomination, which required approval
by the U.S. Congress and Coast Guard Commandant
Admiral Paul F. Zukunft.
Commander Javier Delgado of Sector North
Carolina Field Office Fort Macon said: “For more
than a century, the citizens of Carteret County and
its communities have made efforts big and small to
strengthen long-standing and enduring relationships
with our ‘Coastie’ families. We are forever grateful.”
The official Proclamation, dated and signed July
7, 2015, thanks “the people of Carteret County
and local businesses that generously support Coast
Guard members and their families through donations
to educational and scholarship programs.”
The Proclamation also singles out the Chamber’s
MAC for it military appreciation events and activities, especially the John C. Beitz Service Person of
the Quarter Luncheons.
David Heath, MAC Chair, expressed appreciation for all the resolutions and letters of support
When the Coast Guard Barque EAGLE came to the Port of
Morehead City March 28-30, 2014, Coast Guard officials
anticipated 5,000 visitors would come to tour America’s
Tall Ship, but in fact, the crew welcomed more than 9,000
visitors aboard. (Photo by Norm Kenneally)
that came in, including those from the Chamber’s
Board of Directors, the Carteret County Board
of Commissioners and town governing boards in
Atlantic Beach, Beaufort, Emerald Isle, Indian
Beach, Morehead City, Newport and Pine Knoll
Shores.
Personal endorsements were issued by: U.S.
Representative Walter Jones; North Carolina Court
of Appeals Judge Doug McCullough, a resident
of Atlantic Beach; and Carteret County historian
Rodney Kemp.
Chamber urges
voters to approve
public improvement
bond package
The Board of Directors of the Carteret County
Chamber of Commerce strongly encourages North
Carolina voters to support the $2 billion statewide
infrastructure bond referendum on the March 15 ballot.
Called the Connect NC Bond, the money can be
borrowed at low interest rates, and the debt can be
serviced with no tax increase.
If voters approve, $350 million would flow to the
state’s community colleges, and Carteret Community
College would receive $2.67 million to apply toward
a new hospitality and culinary arts facility. The project has been on the drawing board for the past 10
years, officials reported.
“The hospitality and tourism industry is a major
segment of Carteret County’s economy, so this is
a prudent investment for the college and the community to provide leading-edge training programs,”
said Mary Carlyle Brown of Landmark Sotheby’s
International Realty, who chairs the Chamber’s
Public & Government Affairs Committee.
“The bond also would direct additional funds to
the state parks system, so Fort Macon State Park
would also benefit,” she added.
Brown said the Chamber’s 2016 Legislative
Agenda is nearly completed, and the Board of
Directors is poised to set the top priorities when in
meets March 3.
“We will have several legislative recommendations to offer the General Assembly, which convenes
for the Short Session in Raleigh April 25,” she said.
“Chief among them will be funding for dredging
and beach nourishment, continuing support for the
US 70 corridor and maintaining the existing School
Calendar Law.”
Board OKs 2016 calendar for Business After Hours
The 2016 schedule for the Carteret County
Chamber of Commerce Business After Hours networking functions has been approved by the Board
of Directors. All are from 5:30-7 p.m. Admission is
still $5 per person and a business card. Save these
dates:
Tuesday, March 8: Morehead City Country Club,
Morehead City (Sponsored by Stevenson Chevrolet)
Thursday, April 14: Emerald Isle Beach & Pool
Club, Emerald Isle
Thursday, April 21: J & S Landscape & Design/
J & S Nursery, Newport
Wednesday, May 18: DoubleTree by Hilton
Atlantic Beach Oceanfront Hotel, Atlantic Beach
(Sponsored by the Town of Atlantic Beach)
Thursday, June 9: Transportation Impact,
Emerald Isle
Thursday, June 23: Crystal Coast Lady Cruises,
Beaufort
Thursday, July 14: Select Bank & Trust,
Morehead City
Thursday, August 25: Wheatly Wheatly Weeks
Lupton & Massie, Beaufort
Thursday, September 15: McLaughlin
Chiropractic Center, Morehead City
Thursday, October 20: North Carolina Maritime
Museum/Friends of the N.C. Maritime Museum,
Beaufort
Thursday, November 17: SFI Group, Cape
Carteret
Thursday, December 8: Carteret Community
Theatre, Morehead City
page 3 - Chamber News, March 2016
The Military Affairs Committee of the Carteret
County Chamber of Commerce presented its John
C. Beitz Service Person of the Quarter Luncheon
February 12 at the Crystal Coast Civic Center in
Morehead City.
MAC Chair David Heath recognized representatives from: Marine Corps Air Station Cherry
Point; the 824th Transportation Company (Heavy
Watercraft) of the Army Reserve, based in Morehead
City; and Coast Guard Sector North Carolina Field
Office Fort Macon.
About 50 Chamber members and guests attend-
ed the event. The luncheon caterer was Texas
Steakhouse.
Heath also commented on a recent contribution of
$500 from the MAC to the Veterans Student Success
Center at Carteret Community College.
“Not only will the center provide our former military members with a ‘home’ at Carteret Community
College, it will enable them to efficiently use their
time at the college to gain the most benefit from
their studies,” he said. “It also functions as a constant reminder to them of our appreciation for their
service to the country and to our community.”
Coast Guard Fireman Ronald Hodges (holding flag) was honored at the John C. Beitz Service Person of the
Quarter Luncheon and accompanied by fellow Coast Guardsmen: Warrant Officer John Woods, 1st Class
Petty Officer Greg Douhit, Senior Chief Richard Journee and Commander Javier Delgado.
Army Reserve Pfc. Violeta Marilyn Martinez was recognized
by Warrant Officer Austin Kropp as a Service Person of the
Quarter.
Marine Lance Cpl. Brandon Schroeder (third from left) was selected as
a Service Person of the Quarter and was joined by Gunnery Sgt. Nathan
Merritt, Maj. Marc Blankenbicker and Chief Warrant Officer Bradley Cook.
‘Naturally Yours, The Crystal Coast’
“Naturally Yours,
The Crystal Coast” is
the theme for the 2016
edition of the Business
Directory & Visitors
Guide, published
annually by Carteret
County Chamber of
Commerce.
The herbs parsley,
sage, rosemary and
thyme were mentioned in the 50-year
anniversary issue of
Southern Living magazine (February 2016).
Editors noted that
Bikes for rent by the same names. Go to Hungry Town Guided Tours of Beaufort, 400 Front
“Scarborough Fair”
was released 50 years St., Beaufort. Open year-round. Call 252-648-1011. (Photo by Norm Kenneally)
ago in 1966 and opine:
“Tell her to find me an acre of land;
“Simon & Garfunkel sang about parsley, sage,
Parsley, sage, rosemary and thyme;
rosemary and thyme for a reason. It’s because
Between the salt water and the sea strand,
they’re very easy herbs to grow. They also could
Then she’ll be a true love of mine.”
have mentioned basil, chives, oregano and dill, but
that probably would have messed up the song.”
MAC ‘invents’
Military Family Day
The Chamber’s Military Affairs Committee is busy
planning its next activity – Military Family Day – to
occur from 10 a.m.-2 p.m. Saturday, April 2, hosted
by DoubleTree by Hilton Atlantic Beach Oceanfront
Hotel in Atlantic Beach.
“This is a brand new event for us,” said MAC
Chair David Heath, “and it is designed to accommodate about 200 people – military members and their
families. We are planning a day of recreation, food
and activities on the beach and on the grounds at the
hotel.
“We will keep everyone informed about our progress, both on the Chamber website at www.nccoastchamber.com and on Facebook at www.facebook.
com/NCCoastChamberMAC.
CYAN MAGENTA YELLOW BLACK
MAC luncheon ceremony
honors service persons
page 4 - Chamber News, March 2016
Leadership Carteret 2016
approaches the ‘finish line’
Here is the
official group
photograph of
the Leadership
Carteret Class of
2016. They look
sharp in their
sparkling sapphire
blue long-sleeved
T-shirts.
The Leadership Carteret Class of 2016 is looking
forward to its Graduation Luncheon Wednesday,
March 16, at The Country Club of the Crystal Coast
in Pine Knoll Shores.
Travis Burt, co-founder of Transportation Impact
in Emerald Isle, will be the keynote speaker.
The class continues to meet all-day on
Wednesdays with sessions coming up March 2 in
Beaufort and March 9 in the Down East communities. As a special treat, the class will travel by ferry
over to Cape Lookout National Seashore Tuesday,
March 15, to climb Cape Lookout Lighthouse.
“They will officially graduate March 16, but they
won’t be done until March 23,” said Alan Leary
of RE/MAX Ocean Properties, Co-Chair of the
Leadership Carteret Steering Committee. “We had
to reschedule our annual tour of Marine Corps Air
Station Cherry Point, to accommodate operations on
the base.”
Here are more photos of this year’s class.
Craig Parker of
BB&T
Brenda Reash
of the Carteret
Community
College
Foundation
Hap Fatzinger of the North Carolina Aquarium at Pine
Knoll Shores and Gina Albritton of Realty World First Coast
Realty
s &
e
t
i
K Unlimited
CYAN MAGENTA YELLOW BLACK
Kristy Rogers
Craig of William
M. Rogers, P.A.
We Feature Made in USA
etc.
• US, State, “Open” and
Custom Flags
• Flag Poles & Hardware
• Banners, Feathers
& Windsocks
Plus Always the Best in:
Walt Wood of W. R. Wood & Company laughs off a minor
head injury suffered while trying to be helpful on Central
Day 1.
• Kites, Puzzles, Games,
• Bird Feeding Supplies, Yard Decor
Atlantic Station • 247-7011
Almost 270 members of the Carteret County
Chamber of Commerce and their guests attended
Business After Hours February 18, which was sponsored and hosted by the Arts Council of Carteret
County in association with its “Art From The Heart”
show and sale.
“It was an absolutely fabulous turnout and a big
success in all respects,” said Julie Naegelen of the
Chamber. “The artwork is marvelous; we have such
talented people in our community.
“The response validates our statement that the arts
are good for business, and business is good for the
arts,” she said.
“Art From The Heart” continues through Saturday,
March 5. There are 290 individual pieces of art on display.
The location is at Morehead Plaza in Morehead
City, located between Arendell and Bridges Streets
near North 28th Street. The storefront is near the new
Tractor Supply Company store.
Georgia O’Neal of Carteret Health Care and Gina Wright of
Interior Essentials
Lana Wells of Wells Fargo is shown at Art From The Heart
with Chamber Board member Bill Rogerson, who has two of
his paintings on display. One is the shown here, “Sunfish.”
Enjoying the networking at Business After Hours were:
Eric Jones; Brandon Dyer of Carteret Community College;
and Janita Gonzalez and Ralph Cabrera, both of Island Inn
of Atlantic Beach.
Sally Lumpkin, Pam Cooper and Sandi Malone, all of the
Arts Council of Carteret County
Lee Gillikin of MoreHair City Salon, Henry Kahen of Edward
Jones and Kat Suralik of Kat Suralik Massage Therapy &
Skincare
Sharon Barnes of Realty World First Coast Realty and
Chamber Board member Janie Jones
Sarah & Jeff Vaughn of Sea Paws
Millie Chalk of Duke Energy, Kerry Youngblood of Carteret
Community College, Clotilde Lebrun and Kris Youngblood
Amy Nelson of Wells Fargo Advisors and Linda Rike of
Linda Rike Real Estate
CYAN MAGENTA YELLOW BLACK
Business After Hours with the artists
attracts nearly 270 to show and sale
page 5 - Chamber News, March 2016
page 6 - Chamber News, March 2016
Membership
Renewals
Chamber salutes major award winners
The following Chamber members renewed their
membership between 1/17/16 to 2/18/16
CYAN MAGENTA YELLOW BLACK
Ace Marine Rigging & Supply
Alan Shelor Real Estate
Baldree’s Tire of Havelock
Boulia Construction & Restoration
Burns & Wilcox Ltd.
Camp Albemarle
Cape Pointe Marina
Carolina East Heart Center
Chick-fil-A
Circa 81/Dank Burrito
City Tire & Muffler, Inc.
Crystal Coast Boats, LLC
Discovery Map
Edward Jones Investments - Henry Kahen, AAMS
Emerald Owl Productions
Fat Fellas BBQ & Grille
Gentiva
Gerrans, Foster & Sargeant, P.A.
Gregory Poole Marine
Havelock News & Cherry Point Post
Island Inn of Atlantic Beach
LegalShield
Moore Orthopedics & Sports Medicine, PA
Morris Willis
Nishfuts Productions
Outer Banks Floor Covering
Pine Knoll Shores Realty
PruittHealth - Sea Level
RHA Behavioral Health
Ribeyes Steakhouse of Beaufort
SPM Resorts
Starling Marine
Sullivan Sealcoat & Striping
TapSnap 1143
Time Warner Cable Business Class
United States Coast Guard Sector North Carolina
U.S. Coast Guard Auxiliary -- Morehead City, NC
The winners of the major annual awards presented
by the Carteret County Chamber of Commerce at the
Crystal Ball January 23 combine to illustrate best
practices in business operations, public service, community relations and volunteer service.
“Their names were included in last month’s newsletter, but we wanted you to see their faces. As
an organization, they make us very proud indeed,”
announced Chamber Chair Bucky Oliver.
Christina Fulcher of BB&T (right) won the Cassie Algeo
Award for Extraordinary Chamber Leadership. She is
pictured with Robert Purifoy of Olympus Dive Center and
Chamber Chair Elect Tina Purifoy of Carteret County Parks
and Recreation/Crystal Coast Civic Center.
Raymond Hopkins of Southern Security & Surveillance
earned the Debbie Godwin Ambassador of the Year Award.
He was accompanied to the Crystal Ball by his sister,
Dottie Guthrie.
This portrait
of the late
Bob Malone
was painted
by Sally Anger.
The poster
welcomes
visitors to
Art From The
Heart. He
was honored
posthumously
as the Citizen
of the Year by
the Chamber.
Sandi Malone
accepted the
award at the
Crystal Ball.
Clarke Merrell of
Circa 81/Dank
Burrito was honored
by the Chamber as
the recipient of the
Arnold Murray Small
Business Person of
the Year. He was
nominated by his
wife, Liza Merrell.
Beaufort Mayor and attorney Richard Stanley received the Joan Huss Pulley Award for Public Service, Sponsored
by Duke Energy. He is pictured with Sherry Stanley, Emily Eure and Lucia Stanley.
Please welcome and patronize these new Chamber members who have recently
joined the Chamber (through 02/18/16).
Beaufort Veterinary Hospital
Dr. Jocelyn Romano
288 NC 101
Beaufort, NC 28516
(252) 838-1966
Veterinarians
Junction 311 LLC
Michael Clark
3624 Westfield St.
High Point, NC 27265
(336) 793-4311
Special Event
Dorothy Kirtley Real Estate,
GRI, SRRS, RRS
Dorothy Kirtley
1536 Ann St.
Beaufort, NC 28516
(252) 773-2210
Real Estate
Quality Contracting Solutions,
LLC
Patrick Byan
3617 East Hedrick Drive
Morehead City, NC 28557
(252) 723-2922
Electrical Contractor
Grumpy’s Diner
Denard & Kay Harris/Pete
Marucha
907 A Arendell St.
Morehead City, NC 28557
(252) 726-5100
Restaurants
Salty Dogs Pet Boutique
Wendy Megyese
8201 Emerald Drive
Emerald Isle, NC 28594
(252) 646-1780
Pet Shop - Pet Supplies
Ike & Carol Southerland
Morehead City, NC 28557
(252) 521-1722
Friends
Tropical Glow Tanning
Megan Patton
4645 A Arendell St.
Morehead City, NC 28557
(252) 515-3135
Tanning Salon
Debbie Fisher earns
January Ambassador of
the Month acclaim
Debbie Fisher has been selected as the Ambassador
of the Month for January with the Carteret County
Chamber of Commerce. She is a Sales Director with
Mary Kay Cosmetics as well as owner of Office Fusion
Solutions and Professional Business Center.
“Debbie reached yet another milestone in her service to the Chamber as a member of the Ambassadors
Club,” reported Julie Naegelen, who serves as staff liaison to the Ambassadors Club. “This is her 40th time to
earn Ambassador of the Month honors since 2008.
“Debbie is also a member of the Chamber’s Board
of Directors, and she is constantly moving about the
county making regular contacts with fellow Chamber
members.
“She attends almost all Chamber events and functions, making the most of the networking opportunities
that are offered through participation in the Chamber,”
Naegelen added.
“Debbie is always encouraging members to get more
involved and is helping to recruit prospective members
to join. She continues to excel as an Ambassador, mak- Debbie Fisher
ing multiple business contacts. This helps open doors
of opportunity for her own businesses, leading to lasting business relationships.”
To inquire about becoming a Chamber Ambassador, contact Julie Naegelen at 252726-6350 or [email protected].
Chamber begins sign up
Next Business After Hours process for Business
is March 8 at MCCC
After Hours Expo
Plan to attend the next Business After Hours networking event on the Chamber calendar.
It is being sponsored by Stevenson Chevrolet from 5:30-7 p.m. Tuesday, March 8. The
location is the Morehead
City Country Club, 2900
Country Club Road,
Morehead City.
The admission is $5
and a business card. Pay
in advance and your name
badge will be waiting for
you at the registration station.
For information, call 252726-6350 or contact Julie
Naegelen at julie@nccoastThe place to go to buy or sell
chamber.com.
a business
Adults only. Please, no
children at Business After
Call Sunbelt
Hours.
Morehead City, NC
(252) 222-0001
Visit us on the web
www.sunbeltnc.com
The annual Business After Hours Expo, presented by Carteret County Chamber of
Commerce, will be from 4-7:30 p.m. Thursday, April 28, at the Crystal Coast Civic
Center, Morehead City.
Chamber members who are interested in being exhibitors can now register. Exhibitor
packets are available at Chamber headquarters, 801 Arendell St., Morehead City.
Information is also posted online at www.nccoastchamber.com.
The booth fee is $135 for Chamber members who register through March 28. The cost
is $165 after that date. Add $25 for a premium sectional booth.
The Business After Hours Expo typically attracts up to 500 people and includes about
65 Chamber member exhibitors.
Julie Naegelen of the Chamber, who serves as Expo Coordinator, describes the function as “a Business After Hours on steroids – combining the fellowship and fun of a normal Business After Hours with all the buzz and excitement of a business trade show.”
“We encourage our exhibitors to get creative…and have some fun,” she said. “Sale of
products and services is permitted but not required.
The Expo event is open to the public, and the admission fee is $5 per person.
“The floor layout enables guests to meander, mix and mingle comfortably…while
enjoying ample food and drinks. It’s a great way to view the full spectrum of Chamber
member businesses and to see what’s new and exciting in the marketplace,” Naegelen
added.
Complimentary beer and wine will be available, beginning at 5 p.m. For this reason,
no children, please.
For more information, contact Julie Naegelen at 252-726-6350 or [email protected].
CYAN MAGENTA YELLOW BLACK
Look who’s joined the Chamber
page 7 - Chamber News, March 2016
page 8 - Chamber News, March 2016
Message from the President
‘Nothing Compares’ or could be finer…
CYAN MAGENTA YELLOW BLACK
One place you want
to avoid is the back page
of the monthly Carolina
Journal. It can give you
the willies. Instant infamy.
For you see, each
month, the back page of
the Carolina Journal (or
CJ) tabloid newspaper is
reserved for some clever
Mike Wagoner
writer associated with
the Raleigh-based John Locke Foundation to write
a parody and humorously poke fun by spoofing or
satirizing people, things and events all across North
Carolina. No one is immune or gets off the hook.
Governor Pat McCrory takes credit, of course,
for bringing North Carolina its new brand, “Nothing
Compares.”
Writer Donald Draper wrote the parody about the
“Nothing Compares” that appeared in the November
2015 issue of the Carolina Journal, slicing and dicing
the slogan and logo.
The phrase “Nothing Compares,” using the initials
for North Carolina as a promotional tool for economic developers and state Commerce Department officials, had been touted by Gov. Pat McCrory about
two months prior as the slogan of salvation – the
miracle brand to “pull everything together.”
“The new look and message are reflective of the
people and the assets that make this state such an
inspiring place to live, work and play,” Gov. McCrory
boasted.
Draper revealed “a number of other phrases
using ‘N.C.’ were considered by the Commerce
Department, which sponsored a contest soliciting
phrases and tested them in focus groups statewide.”
The IMPLAN economic modeling program ana-
“Using ‘Nothing Compares’ on marketing literature for Commerce is expected to generate $57.6
million annually in economic impact and lead to
the creation of 3,600 jobs, Commerce Department
spokeswoman Kim Genardo told CJ.” (It leaves you
to wonder exactly what magic powers does a brand
have that it can create new jobs?)
Among the phrases that were tested and failed to
make the cut, according to Draper, were:
Naughty Colleges
Nice Coast
Nightly Constellations
NAS CAR
Notable ‘Cue
For the rest of this story, go to www.johnlocke.
org and search the publications archives for the
November 2015 issue.
Ever since the parody appeared in print, the NC
brand has been pummeled by graphic arts critics, and
the Raleigh News & Observer has had a field day
opining about how bad the slogan and logo are.
Here is how Gov. McCrory’s office lavishly
describes the symbol: “The logo’s deep green and
blue colors represent the state’s scenic landscape
from the mountains to the sea. Embedded within the
logo is a longleaf pine tree symbolizing the strong
roots, growth and natural beauty characteristic of the
state.”
“The tagline ‘Nothing Compares’ reflects a place
rich in variety and opportunity with vibrant large
cities and quaint small communities, world-class
colleges and universities, businesses large and small,
compelling arts and visitor attractions and a rich
diversity of people and cultures.”
Gov. McCrory’s goal was to develop one overarching brand to serve as
an anchor for all state
communications and
underlying products.
All state Cabinet agencies were told to “participate in the effort.”
The Associated
Press reported the
investment to launch
“Nothing Compares”
has been $1.5 million.
Blogger Armin Vit
isn’t too keen on the
logo. He says: “It’s
actually kind of surprising to
You might say nothing compares to Stanford (Calif.) University’s logo, which uses El Palo Alto, a redwood
see such bad
tree standing more than 100 feet tall. The tree’s age is estimated at more than 1,000 years.
execution in
lyzed the focus groups’ work to select the winning
a modern-day destination identity, especially when so
phrase, the one capable of generating the most revemany towns, cities and states are doing it right and
nue and creating the greatest number of jobs for the
placing a lot of effort in their logos. The ‘N-tree-C’
state, according to Draper.
monogram is so poorly rendered that the clip-art-ey
mountains and waves look almost good by comparison. Almost because they are also terrible and unrelated visually to anything else.”
Vit’s company UnderConsideration is a graphic
design enterprise based in Austin, Texas, that runs
a network of blogs, publishes books, organizes live
events and judges competitions and designs for
clients. Vit was born in Mexico City, Mexico, and
earned a bachelor’s degree in graphic design from
Universidad Anáhuac in Mexico City.
About 60 of Vit’s readers have logged on to make
comments. H. Tracy shared: “Originality means
nothing to NC. Feel free to steal Stanford’s logo
concept. Why come up with something original
when you can copy Stanford’s logo?”
Commenting on the blog about N-tree-C, Shannon
Bergland simply said: “Bless Their Hearts.” Touché.
Maybe the people should “re-focus group”…and
consider this:
What is wrong with this phrase from the
Governor?: North Carolina is “an inspiring place to
live, work and play.” Missing is the all-important
word “visit.”
What this state needs is for “Travel and Tourism”
to be liberated from the Department of Commerce.
This has been and will continue to be one of
the “legislative priorities” of the Carteret County
Chamber of Commerce. Tourism marketing is a
totally different animal and should not be a subset of
economic development marketing.
In short, “pulling everything together” is a misguided and bad idea.
The target audience for tourism is different from
the target audience for economic development…and
the message needs to be different. One-size-fits-all
does not work. It is not rocket science.
So, how about this?: Pay the royalties and capitalize on “Carolina In The Morning”…afternoon, evening and after dark.
“Nothing Could be finer than to be in Carolina….”
Derryl Garner, former Mayor of Newport, can sing
it for us.
Derryl Garner with Bryan McCoury of Rusty Hook Marketing