TV5MONDE, key figures - Mercury
Transcription
TV5MONDE, key figures - Mercury
TV5MONDE, key figures 9 regionalised signals 13 subtitling languages 3.5 million hotel rooms + 50 million viewers / week 6.5 million visits per month to the fixed and mobile internet site* Source : TV5MONDE *Comscore Digital Analytix May 2012 TV5MONDE, global reach, present in 200 countries and territories + 235 million households connected Europe 146 million Americas 15.5 million Maghreb Middle East 35 million Africa 10 million Source : TV5MONDE Asia 27 million and very traveller-focused TV5MONDE is aired in international junctions of travellers and creates specially dedicated tools to meet their needs Hotels Airlines Leading international hotel chains and luxury hotels Fixed and mobile internet Wide range of free services with practical tools during travel: multi-function dictionary, translator, converter, etc. TV5MONDE, a Francophone channel with programmes tailored to the needs of its audience… 13 subtitling languages 9 signals with unique schedules adapted to: - time zones - consumption modes - regionalised programme rights German English Arabic Korean Spanish French Japanese Dutch Polish Portuguese Rumanian Russian Vietnamese …and especially efficient in EMEA zone Number of viewers per zone FBS 4 million Europe 11 million Eastern Maghreb 9 million Lat Am 3 million Source : TV5MONDE Africa 22 million 5 Asia 3.3 million Non-specialised programming for all viewers 6 News with an open outlook that compares and contrasts points of view on the latest news 13 TV news editions per day 6 news headlines A network of 250 international correspondents News 24/7 on-line (fixed and mobile internet) 11 news magazine editions produced by TV5MONDE 7 All the sports news on TV5MONDE Emission Foot! 6 nations rugby championship Tour de France Major international competitions: Six Nations Rugby Championship, Roland Garros, Tour de France… Major continental events: Tour du Faso, Marathon des Sables… Thematic programmes: Football!, La Magie de…, Jour de Rugby… Marathon des Sables 8 Culture at the centre of TV5MONDE programming Travel Gastronomy World cultures, discovery of unusual places Recipes, discovery of the local products of Francophone regions Art of living Art Luxury, gardening, etc. Modern art, discovery of museums 9 Programmes of all types Cinema Fiction + 250 films shown every year Partner of the greatest film festivals + 200 fictions shown per year Entertainment Music Variety shows, games, talkshows, etc. 3 weekly music programmes 10 and programmes specially designed for African viewers Tendance A Journal Afrique A news edition dedicated to the African continent African fiction and films African series News, economic and cultural magazines Afrique Presse 11 Watch and re-watch TV5MONDE digital contents and much more The Web 1 section dedicated to catch up IPTV 1 VOD site iPhone / Android applications 1 catch-up application 1 iPhone application to learn French TV5MONDE, a powerful global digital offering tv5monde.com: a powerful portal +2.6 million unique navigators +22 millions page views per month* 2 iPhone applications: “TV5MONDE” and “7 jours” 100 000 application downloads** m.tv5monde.com: many free services 92 944 unique navigators 662 617 page views per month* Source: *Comscore Digital Analytix May 2012/** editor 4 reasons to invest in TV5MONDE A highly- efficient multiplatform channel A channel for all kinds of audiences Nonspecialist programming that stands out from other international channels A learned audience, composed of travellers and senior executives