for all your battery needs - Oser Communications Group

Transcription

Thursday, Januar y 6, 2011
Oser Communications Group
Las Vegas
TASER PROVIDES SAFEST,
MOST EFFECTIVE SELFPROTECTION TECHNOLOGY
DICOTA TO DEVELOP
BLACKBERRY CARRYING
SOLUTIONS
COOL COMPONENTS HAS
MOST COMPREHENSIVE
COOLING PRODUCT LINE
COMPUEXPERT THRIVES
BY FOCUSING ON VIDEO
GAMING PRODUCTS
Rick Smith, CEO of
TASER International,
explains why his
company’s product is
so renowned.
Leading carrying solutions brand DICOTA
announces that they
will be developing a
comprehensive range
of carrying solutions
designed specifically for Blackberry®
smartphones and the BlackBerry
PlayBook™.
David Lee, the Top
Cool Guy at Cool
Components, Inc.,
talks about what’s new
at his company.
Ammar Adra, President of CompuExpert, considers the
future of his company.
CEDN: What’s TASER’s future in the
consumer market?
Continued on Page 109
CEDN: Tell our readers a little about
your company. What’s your main line of
business?
CEDN: Tell our readers a little about CompuExpert. What’s
your main line of business?
ENERGIZER NAMED CES
INNOVATIONS 2011 DESIGN
& ENGINEERING HONOREE
BRESSER MID-7 TABLET
A PERFECT ON-THE-GO
COMPANION
GOODBYE ʻSMART,ʼ
HELLO ʻSMARTERʼ: THE
FUTURE OF CONNECTING
I-GOT-CONTROL TURNS
IPHONE, IPOD TOUCH, IPAD
INTO UNIVERSAL REMOTE
Both The Energizer®
Inductive
Charger
And The Energizer
Recharge® Smart™
Charger Recognized
As Industry’s Top New
Portable Power Products
Energizer has been named an International
Established more than
50 years ago, BRESSER has designed and
distributed optics and
electronics throughout
Europe. In 2009 BRESSER announced
an exclusive distribution agreement with
Explore Scientific LLC for distribution
throughout the Americas, Australia, and
The
increasing
number of Webenabled
home
appliances and devices, coupled with the
widespread availability of broadband
connectivity, are finally enabling new
“intelligent” products and services that
reach far beyond traditional markets.
Today’s Internet of people is evolving
January 6, 2011–iGi®
Corp. (booth 5037,
North Hall) announces
expanded worldwide
distribution and advanced feature set for
its successful i-Got-Control® plug-andplay device that turns an iPhone, iPod
touch or iPad into a universal remote,
SENIORCIRCUITS OFFERS
MANUFACTURING, RETAIL
PROGRAM FOR SENIORS
IGUGU MOVES THE INTERNET VAPOR CORP CELEBRATES
RULING: FDA LOSES
FROM YOUR COMPUTER
E-CIGARETTES APPEAL
TO YOUR LIVING ROOM
The same customers
that purchased appliances, televisions, and
home entertainment
from electronic dealers for the last five
decades now need other devices to be
able to stay in their home and to provide
a better quality of life. These new items
Isaac
Calderon,
President, iGUGU,
explains what his
company can do for
consumers.
SHOWWX+ TAKES THE
MOBILE EXPERIENCE
BEYOND THE SMALL SCREEN
CEDN: Tell our readers about iGUGU.
What do you do and what makes iGUGU
unique?
On Dec. 7, 2010,
Vapor
Corp.
(OTCBB:VPCO)
was delighted to
announce a significant victory for the
electronic cigarette industry. A U.S. federal appeals court found that as long as
electronic cigarettes aren’t marketed as
a way to treat or cure a disease, i.e.,
SHOWWX+™ is the
second-generation
laser pico projector
from MicroVision, a
leader in innovative
ultra-miniature display technology. It is a “Made for iPod,
iPhone, and iPad” product that enables
users to display vibrant, widescreen
CES11.COLOR.qxd:10.875 w x 14 h
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BODYMEDIA FIT MOBILE APP NOW
AVAILABLE ON THE APP STORE AND
ANDROID MARKET
PITTSBURGH–On Oct. 28, 2010,
BodyMedia announced its BodyMedia
FITTM Mobile App is now available from
the App Store and Android Market. The
App lets iPhone® and iPod® touch users
as well as AndroidTM smartphone users
manage their weight and fitness, allowing consumers to see their physical activity, steps taken and calorie intake right on
their device. The BodyMedia system is
clinically proven to help people lose
three times more weight than those that
tried to lose weight on their own. The
system provides consumers with important information about their calorie burn
and calories consumed.
First, for current BodyMedia FIT
Armband wearers, a free app will allow
them to log their food and see a snapshot
of their personal Activity Manager
throughout the day on their phones and
select mobile devices. The information
will be based upon the last sync of their
Armband to the online BodyMedia FIT
Activity Manager, an innovative software dashboard that collects, analyzes
Consumer Electronics Daily News
and displays various body measurements.
“We often hear that consumers struggle to understand how to make good food
and fitness choices throughout the day,”
said Christine Robins, CEO, BodyMedia.
“Now, with the new BodyMedia FIT
Mobile App, consumers will be able to
access information to understand their
calorie burn, number of steps, and activity level throughout their day. Plus, they
will be able to check calorie content of
foods before making choices and log their
food on the run. By transforming their
iPhone, iPod touch or Android device into
a powerful tool for making food and exercise choices, consumers will be able to
use BodyMedia’s clinically proven technology as a constant motivator to better
AN INDEPENDENT PUBLICATION NOT AFFILIATED
WITH INTERNATIONAL CES
Lee M. Oser
CEO and Editor-in-Chief
Steve Cox
Kate Seymour
Senior Associate Publishers
Kim Forrester
Lyle Sapp
Associate Publishers
Lorrie Baumann
Editorial Director
Carrie Bui
Justyn Dillingham
Associate Editors
Valerie Wilson
Art Director
Yasmine Brown
Graphic Designer
Selene Pinuelas
THERMAL IMAGING CAMERAS
ARE BACK AT CES!
To learn more about this exciting night
vision technology, Consumer Electronics
Daily News sat down with Andy
Teich, President of FLIR Systems’
Commercial Systems division.
CES: Your thermal cameras have
become increasingly popular as consumer electronics in the last few years.
Where are they now?
AT: Our thermal imaging cameras are
enjoying terrific popularity with a wide
cross-section of applications, especially
as a driver’s nighttime driving aid. In
fact, Rolls Royce and Audi use FLIR
thermal camera technology as the imaging core in the night vision cameras in
their Ghost and A8 models, just as BMW
has been doing for years. Our core thermal imaging technology has allowed
these leading car manufacturers to add
innovative safety features like automatic
pedestrian detection to the core system
benefit of being able
to see better at night.
Our cameras are
also very popular
with boaters, who
use FLIR’s M-Series
multi-sensor thermal cameras to navigate at night,
and homeowners, who use our
low-cost, high-performance F-Series
cameras to detect intruders.
At this year’s Show Stoppers, we’ll also be
announcing a new lightweight, handheld
Traffic Manager
Robert Allen
Brian Chavez
Paul Harris
Bill Lolos
James Martin
Joe Matteson
Bill Morris
Account Managers
Enrico Cecchi
European Sales
Consumer Electronics Daily News is published by
Oser Communications Group ©2011.
All rights reserved.
Executive and editorial offices at:
1877 N. Kolb Road, Tucson, AZ 85715
520-721-1300/Fax: 520-721-6300
www.oser.com
European offices located at
Lungarno Benvenuto
Cellini, 11, 50125 Florence, Italy.
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C2: PERSONAL SAFETY
IN YOUR HANDS
WORLDWIDE LEADER IN COMPUTER
COMPONENTS LAUNCHES AUDIO
PRODUCT BRAND WITH NEW
3D 2.1 LOUDSPEAKER
TASER® Brings Protection Technology
To The Forefront Of Everyday
Consumers
In 2009, the FBI Crime Clock calculated
that every 23.9 seconds a violent crime
occurred in the United States. When considering property crime, this number
drops to an astounding 3.4 seconds. Even
without knowing these numbers, many of
us know someone who has been in a
physically threatening situation.
All of us can agree that having a plan
for ourselves and our families around
personal safety is important. Despite this,
what’s surprising is that most people
don’t have a planned response beyond
reaching for their cell phone, should they
or their families feel threatened.
TASER International, a global
leader in the development of safety technologies, was founded to provide solutions for exactly this issue, applying
technologies to provide a safe and effective resolution to conflict. While best
known for its worldwide use by law
enforcement, TASER electronic control
devices have been purchased by more
than 225,000 consumers as their selfdefense option.
The TASER® C2™ personal safety
device was specifically designed to provide an option for getting away from
dangerous situations by immobilizing an
attacker at a distance, giving the user
time to move to safety. Many devices
claim effectiveness, but TASER technologies are tested with more than 2
million uses in the field and have an
excellent safety record with more than
350 research studies and reports.
Unlike other products which require
you to be close to the target, the TASER
C2 works up to 15 feet away, so you can
stay safe at a distance. Whereas options
like generic “stun guns” and pepper
spray claim to stop an attacker, they rely
on causing pain or discomfort to be
effective, and have specific areas that
must be targeted.
The TASER C2 works by deploying
two small probes into a target to deliver
powerful but safe electrical pulses that
interfere with the ability to perform coordinated movement, while the device is
active. This effect can be created any
time there is a 4.5-inch spread between
the contact points of the two probes in the
target. The TASER C2 provides an automatic timing cycle to continue this result
for 30 seconds, on a cycle that’s repeatable, which allows the user to set down
the unit and get to safety.
Full of additional features which
make it safer and easy to use, the TASER
C2 includes laser sight for easy aiming.
Antec Inc., the global leader in highperformance computer components and
accessories, for the gaming, PC upgrade
and Do-It-Yourself markets presents the
formation of soundscience™ (a whollyowned subsidiary of Antec) and
introduces the all-new 3D | 2.1 speaker
system: soundscience rockus™. The new
soundscience speaker system will be
showcased at this year’s Consumer
Electronics Show held in Las Vegas,
from Jan. 6-8, 2011, in the South Hall
booth number 21802.
Designed to deliver an audio experience matching the visual immersion
of 3D video, the soundscience rockus
3D | 2.1 speaker system is the best way
to experience game and movie sound in
3D. 3Dsst™, soundscience’s proprietary 3D technology, actively analyzes
incoming stereo audio signals and intelligently places them into a 3D sound
field. The results are realistic, immersive 3D soundscapes for your movies
and games from 2.1 speakers.
The rockus also features a dedicated
music mode optimized for superb stereo
sound reproduction, letting you hear your
music with clarity and fidelity.
“People might be surprised to find
out how many audio fanatics are part
of the Antec team; we have a passion
for great sound and wanted to launch
our soundscience brand with a truly
unique product,” said Scott Richards,
Senior Vice President of Antec. “The
rockus speaker system delivers the
expansive, enveloping audio experience of a traditional home theater system, yet it fits in any room. There’s no
need for complicated whole-room
setups or messy, difficult cabling. Plus,
with analog and optical connectivity,
it’s easy to get 3D sound from your
computer, tablet, game console, mp3
player or any audio gear.”
The soundscience rockus 3D|2.1
speaker system features:
• Anodized aluminum satellites that
reduce vibration and minimize distortion,
resulting in clear mid- and sparkling
high-range sound.
• Active subwoofer with passive radiator
technology, delivering an expansive
range of bass comparable to larger
footprint subwoofers.
• 3D-tuned drivers to deliver audio
optimized for soundscience’s 3Dsst
technology.
• Dual-mode operation: 3D mode for
enveloping games and movies, and music
mode for faithful stereo music playback.
• Optical input for playback of digital
audio from game consoles (xbox360,
PS3) and other similarly equipped
devices.
• Remote control pod for volume adjustment, 3D/music mode selection, muting
and digital/analog input selection.
Pricing and availability
The soundscience rockus 3D|2.1 speaker
system is available now for a suggested
retail price of $249.95.
Join Antec at CES Jan. 6-9 in the
South Hall, booth 21802, to experience
the new soundscience rockus sound
system.
For
more
information,
visit www.soundscienceaudio.com and
www.antec.com.
ONE OF THE FASTEST-GROWING
NICHES AND INNOVATIVE COMPANIES
JSK has been in business for more than
12 years and is a licensee selling under
the Emerson Brand. Most of the employees have been in the karaoke industry for
over 20 years, giving JSK more than 100
years of collective wisdom. Their revolutionary ideas coupled with increasable
knowledge has turned this niche product
into an industry all of its own. They have
sold more than 2 million karaoke
machines in the last five years growing
with just a few major retailers that would
impress the worst critics.
JSK attributes the majority of their
success to innovation, design, quality
and breakthrough pricing. They are
leading and opening the way with
forward-thinking products that are
going green while selling for less and
improving quality.
JSK is committed to going green
by using energy-saving technology,
recyclable plastics and making environmentally friendly components
while maintaining a highly developed
quality. JSK is also bringing manufacturing back to the U.S. using high
technology in cost-efficient ways.
JSK also manufactures their own
software and the world’s most popular
English karaoke song library that will
allow singers to buy or create the lyrics
or words to any song—popular or their
own—and use the karaoke machine as
a songwriters’ paradise or a speaker’s
teleprompter that has user-friendly
functionality. This has widened the
consumer base and created an industry
hitting most every price point and features need. They plan on having over
five major languages this year and by
2014 selling over 40 different countries: For example; the GQ756 player
is the first player that records your
music, guitar and voice with a touch of
a button and then have instant playback with another touch of a button
(Record Playback).
To learn more about JSK and its
new products for 2011, contact Jack
Strauser at 727-209-1313, ext. 102,
e-mail him at [email protected]
or send him a letter at 1185 Gooden
Crossing, Largo FL USA 33778.
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HOW LOUD ARE AMERICAN BASS
PRODUCTS? 179.7 DB
We would like to take this opportunity to
familiarize you with our company,
American Bass.
American Bass is a manufacturer of
high quality car audio equipment and components. Established in 1991, American
Bass has grown to become the holder of
various world records set in dB Drag,
USACi, and MECA. In 2003, we won the
dB Drag Extreme Cup with ONE subwoofer and 8 VFL.150.1 amps. We have
been featured on MTV’s hit show “Pimp
My Ride,” and you can find us monthly in
Performance Auto and Sound Magazine.
American Bass manufactures various
car audio products, such as subwoofers,
amplifiers, enclosures, and installation
accessories. Our first class VFL amplifiers
ʻKEEPING IT SIMPLEʼ & ʻJUST IN TIME
INVENTORYʼ CREATE OPPORTUNITY
Two consistent rules to success, “Keep It
Simple” and “Just In Time Inventory,”
have become the common denominator
this year for Ashley Entertainment and
their Spectrum brand of musical instruments. “Bringing in product from China
via Long Beach and then shipping it
across the country to Florida only to ship
it back to customers distribution centers
caused inefficiencies throughout our distribution system,” stated Richard Borden,
CEO
of
Ashley
Entertainment
Corporation. Hence the company’s relocation to Henderson, Nev., where a stateof-the-art warehouse facility has been
opened to facilitate and establish the
company as the most efficient vendor
allowing for Direct Import, POE (Point
of Entry), Domestic Shipments and now
a total e-commerce solution for all
classes of trade.
Keeping It Simple – Logistics
To date, the majority of sales have been
“brick & mortar” driven by Direct Import
programs so that accounts realize the
greatest margin by taking advantage of
efficiencies in logistics. The Ashley team
maintains offices in Hong Kong staffed
with a team for QC (quality control)
rather than relying on “brokers” or
“agents.” “We source, import, distribute
and do the fulfillment. There are not a lot
of layers with charges attached to our
product,” stated Borden. “We control our
own destiny, which is critically important
when producing larger quantities and
shipping on time, every time.” Stateside,
set a new company record of 179.7 dB
thanks to Scott Van Riper. American Bass
has claimed many other titles worldwide
in the competition circuit.
Each year you can depend on
American Bass to provide a new product while consistently staying ahead of
the competition. Our newest amplifier
is the brutal 12,000 Watt VFL 1100.1.
This amplifier has linking abilities,
allowing you to pair it with another
VFL 1100.1 for some serious power.
Weighing in at 65 pounds and measuring 3 feet in length, this amplifier is
nothing short of amazing.
Come visit us out in the North Hall
at booth 832 so we can show you our
highly developed products. If you have
any questions or concerns, don’t hesitate
to contact us. We prioritize customer
service and support along with our excellent product line. The very product line
that leaves you questioning: Just How
Loud Is American Bass?
Sincerely,
President Bob Ahuja and the American
Bass Family
the new warehouse facility
Spectrum line can be seen
offers obvious advantages
online at many of today’s top
when utilizing the port of
e-tailers. After unsuccessfully
Long Beach. Maintaining a
searching for a distribution
facility near the port allows
partner it had been decided that
Ashley to prepare product
moving to its new facility closfor domestic deliveries to
er to the port of entry would
ELIMINATE THE MIDDLE MAN
any point within the conti- WE MANUFACTURE, IMPORT, allow Ashley to offer their
nental U.S. The facility in
accounts a total E-commerce
PICK, PACK AND SHIP
Henderson has been con- FROM OUR NEW FACILITY TO Fulfillment Solution on a
YOUR CUSTOMER–DIRECT!
figured solely for Ashley’s BOOTH
direct basis. The results have
6132 & 6133 NORTH HALL
“drop ship” fulfillment WWW.ASHLEYINTL.COM / SPEC- been enlightening as many
program. Today Ashley TRUM MUSICAL INSTRUMENTS alternative accounts that never
Entertainment offers a
would think to merchandise
more efficient distribution system, allowmusical instruments now have the opporing for product to be turned around faster,
tunity to offer a large selection without the
and less expensive, which immediately
monetary risk that involves holding invenbenefits the retailer and ultimately, the
tory. The e-tailer is paid at the time of sale
consumer/end user.
and Ashley is paid on standard terms.
Ashley packs all items in a UPS approved
Just In Time Inventory–E-commerce
over-box and processes the order through
Total Fulfillment Solution
the designated freight carrier so that the
The growing trend to shopping online has
not eluded Ashley Entertainment. The
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FOR ALL YOUR BATTERY NEEDS
Ultralast Batteries, the consumer electronics industry’s leading provider of
value-priced batteries, has joined forces
with Dantona Industries to form North
America’s largest supplier of consumer
and industrial batteries. With more than
10,000 battery models and types to
choose from in countless battery categories, there is no reason for anyone in
the distribution or retail business that has
battery needs to look elsewhere.
Based in Wantagh, N.Y., and led by
battery industry veterans, Sal and Don
Dantona from Dantona Industries, and
Gary Jones and Steve Provost from
Ultralast, Ultralast/Dantona continues
with its industry leading push into the
world of green, with the Ultralast Green
line of Rechargeable Batteries. The company’s focus on having the best customer
service, delivery and batteries for every
need has driven Dantona Industries’ success and growth for more than 23 years.
Ultralast and Ultralast Green’s comprehensive consumer battery product
lines, focused marketing, and clear and
ETYMOTICʼS ETYBLU2 BLUETOOTH
HEADSET DELIVERS BEST-IN-CLASS
NOISE REDUCTION AND COMFORT
Etymotic’s etyBLU2™ Bluetooth® headset delivers the clearest conversations of
any Bluetooth headset on the market
today. The clarity of the etyBLU2 headset is due to its ACCU·Noise
Reduction™ Technology that reduces
noise by more than 30 dB at both the
microphone and the earpiece, providing
“best-in-class” speech intelligibility and
overall conversational clarity for both
parties. The etyBLU2 continues to attract
new users to Bluetooth technology and
has reconnected many seasoned
Bluetooth users who have been previously disappointed by the claims of other
Bluetooth devices. Despite signal processing schemes in some sophisticated
headsets, proximity of the microphone to
the mouth and noise-isolation in the ear
remain the two key elements to successful communication in noise.
Clear, private communication that
does not require repetition or increased
vocal effort on either end of the conversation is mandatory for today’s mobile
phone user. The etyBLU2’s noise-canceling
microphone picks up the talker’s voice
within a narrow range and rejects background noise that comes from outside
that range. The combination of an
41
concise consumer friendly
packaging offer all the quality of major brands at a
fraction of the cost.
Ultralast/Dantona is the
power solution retail customers are looking for.
Decades of battery
technology experience makes a difference and Ultralast’s award-winning sales
and customer service staff offer retailers
and distributors clear answers to all their
questions, needs and technical support.
Ultralast/Dantona offers more
power, great packaging, fast delivery, the
most comprehensive battery product line
in North America, and the
most competitive pricing
structures in the industry,
showing why distributors
and retailers coast to coast
and internationally have
chosen Ultralast/Dantona as
their No. 1 supplier for all of
their battery needs.
Visit the Ultralast/Dantona booth at
Lower South Hall, booth 25702, or for
more information visit www.ultralast
batteries.com or www.dantona.com,
e-mail [email protected] or call
800-326-8662. Para Servicio En Español:
619-785-3884.
in-ear noise-isolating
earphone that blocks
out 98 percent of
background noise and
a directional microphone placed close to
the mouth results in
exceptional sound quality
and clear communication at
both ends of the conversation.
etyBLU2 listeners hear
conversations clearly without
raising headset volume to uncomfortable levels, making ear fatigue
a thing of the past. Each etyBLU2 is
packaged with five ACCU·Fit™
eartips that provide not only the best
seal, but an extremely comfortable fit
for prolonged use. In fact, users can
comfortably engage in wireless conversations for up to seven hours at a
stretch. Additionally, as with all
Etymotic products, a CUSTOM·FIT™
earmold upgrade option is also available for the ultimate in comfort and
personalized fit.
Etymotic’s Invitation
to CES Participants
Etymotic invites all headset users to visit
booth 4018 in the iLounge Pavilion, North
Hall to learn more about the etyBLU2 and
experience a demonstration of the clearest
listening experience of any Bluetooth
headset on the market. Dealers interested in reselling this best-in-class
headset are also invited to stop by
for further information.
For more than 27 years,
Etymotic Research has designed
products to measure, enhance
and protect hearing. The name
‘Etymotic’ means true-to-the-ear. Learn
more at www.etymotic.com.
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HIFIMAN HE-6 HI-END HEADPHONES
FROM HEAD-DIRECT
THE FUTURE OF DIGITAL IMAGING
NOW: CONNECTED IMAGING
Head-Direct is extremely proud to
introduce its own HiFiMAN HE-6
Orthodynamic headphone. This is their
flagship model. These headphones are
hand-built. Very serious care has been
taken to ensure that they used the finest
components available that were instrumental in obtaining the sound they were
looking for. The HE-6 features a gold
diaphragm and a highly
efficient magnetic orthodynamic circuit design.
Orthodynamic technology is a design in between
dynamic and electrostatic
headphones and speakers.
Orthodynamic headphones
have lower distortion than
dynamic headphones and
can be driven by standard
dynamic headphone amplifiers.
Retail at $1199 USD, the hi-end
Orthodynamic (planar driver) headphones HE-6 provide a smooth presentation that is very appealing and engaging.
Chris Martins, a famous audio reviewer,
prefers HE-6 sound over Sennheiser
HD800, although HD800 is more expensive than HE-6. In the AV-guide review
Martins wrote, “Although the HD-800 is
arguably one of the finest dynamic driver
headphones on the market (many consider it to be a benchmark product), the HE-6
offers significantly greater performance
upside, provided that you drive the HE-6
By Jef Holove, CEO of Eye-Fi
with an adequately powerful amplifier.”
Potential customers have to be aware
that HE-5 is not easy to drive. It will not
be for use on most portable devices such
as the iPod. Customers need to have a
decent headphone amplifier with powerful output to drive HE-5 and get its full
potential. The dedicated vacuum-tube
headphone amplifiers HiFiMAN retail
for $399 USD, and HE-5
and EF5 combo is also
available at $899 USD.
Knowledge: Dynamic
headphones and electrostatic headphones
Most headphones and
speakers are a moving
coil structure, which was
called “dynamic” normally.
In the middle of dynamic
driver, there is a coil of wire stay in the
static magnetic field. Some hi-end
headphones are electrostatic design.
The advantage of electrostatic headphones is that the diaphragm moving
as a flat planar so that its distortion is
much smaller than dynamic. However,
electrostatic headphones require a high
voltage amplifier, which is normally
expensive, and sometimes not safe and
reliable enough.
For more information, e-mail
[email protected], visit www
.head-direct.com and www.hifiman.cn or
stop by booth South Hall Lower 22134.
The emergence of digital has clearly revolutionized the way media is consumed
and shared. With film cameras, consumers were selective about when to take
photos, and sharing them was constrained by film development and printing. Digital cameras have boosted the
number of photos and videos consumers
take to billions a year; memory making is
no longer dedicated to special occasions;
and viewing the newly created memories
has been made easier as they can share
them immediately on the camera and
through e-mail and online sites.
Not only are there ample choices of
digital cameras and camera phones to
capture memories on the fly, there is an
expanding array of devices to access,
browse and share memories, from smartphones to tablets and computers. The
variety of capture devices and viewing
and sharing devices has created a disjointed consumer experience. For example, photos taken with a digital camera
cannot immediately be viewed and
Energizer (Con’t. from p. 1)
CES Innovations 2011 Design and
Engineering Awards Honoree in the
Portable Products category for both the
Energizer Inductive Charger, which brings
consumers new freedom to charge smartphones without cords and clutter, and the
Energizer Recharge Smart Charger, which
provides detailed information about the
charging status of batteries.
The Energizer Inductive Charger
brings the new universal charging
standard–Qi (chee)–to consumers, for convenient charging for smartphones now and
in the future, regardless of manufacturer.
This exciting new development in inductive
technology will ultimately enable consumers to charge any portable device 5
watts or less that is Qi-enabled or has Qi
built in. This includes phones, mp3 players,
digital cameras, GPS devices and more.
Energizer, the very first to bring a
full suite of Qi-certified products to market, launched the Inductive Charger in
October with a Qi Sleeve for the iPhone®
3GS/3G and a one-time replacement Qi
Door for the Blackberry® Curve™ 8900.
A Qi sleeve for the popular iPhone 4 is
forthcoming, and it is anticipated that
consumers will soon see many more Qicompatible devices from manufacturers.
The Inductive Charger also features two
large charging zones that don’t require
locking the device into a precise position,
and a USB port to meet additional charging needs. It is being sold for $89 and the
Qi door and sleeve are each sold separately for $34.99.
The new Energizer Recharge Smart
Charger was developed in response to
consumer interest in understanding more
about their batteries’ charging status, so
they can avoid being caught off-guard
without fully-charged batteries for video
cameras, digital cameras, favorite toys
and much more. It features a large LCD
screen with a countdown clock displaying
remaining charging time and a fuel gauge
indicating the current level of power in
shared on a smartphone.
In an era where more devices are
Wi-Fi connected and Wi-Fi penetration
in the home is at an all time high, companies need to make that photo taking,
viewing and sharing experience seamless. Towards that goal, Eye-Fi has
helped Digital Imaging evolve into
Connected Imaging by helping consumers leverage the digital cameras,
smartphones and tablet devices they
already have to get a seamless experience
from capture to viewing and sharing.
Fundamentally, the Eye-Fi wireless
memory cards automatically back up
and organize consumers’ content over
Wi-Fi, right from the camera, to wherever the consumer wants to save or
share. Eye-Fi provides Connected
Imaging thanks to a seamless experience
the inserted NiMH rechargeable batteries.
The ENERGY STAR®-certified
Energizer Recharge Smart Charger also
features a steady charge rate, which
extends the number of battery life cycles,
and a bad battery alert that automatically
indicates if the batteries are no longer
useful or if a disposable battery has been
inserted by mistake.
This latest innovation in battery
chargers comes right on the heels of new
and improved Energizer Recharge NiMH
AA batteries. These 2300 mAh batteries
can now be charged up to 250 MORE**
times, and will last up to four times
longer* in digital cameras.
The Energizer Recharge Smart
Charger is available nationally for an
MSRP of $19.99 and charges AA or AAA
NiMH rechargeable batteries.
The Energizer Inductive Charger
and the Energizer Recharge Smart
Charger will both be displayed in the
Grand Lobby of the Las Vegas
Convention Center.
Visit www.energizer.com, www.face
book.com/energizerbunny or www
.facebook.com/energizer.
*vs. Energizer MAX® AA only. Results
vary by device and usage.
**vs. Energizer 2450 mAh Rechargeable
AA battery.
iPhone is a trademark of Apple, Inc., registered in the U.S. and other countries.
“Made for iPhone” means that an electronic accessory has been designed to
connect specifically to iPhone and has
been certified by the developer to meet
Apple performance standards. Apple is
not responsible for the operation of this
device or its compliance with safety and
regulatory standards.
BlackBerry and related trademarks,
names and logos are the property of
Research in Motion Limited and are registered and/or used in the U.S. and countries around the world.
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YURBUDS IRONMAN SERIES EARPHONES BRING TOGETHER SOUND
QUALITY & COMFORT FOR EARBUDS
Yurbuds™ was founded in 2008 by Seth
Burgett, President and CEO, an active
triathlete and Richard Daniels, Chief
Operating Officer, a 22-time marathoner.
Burgett and Daniels left their corporate
roles and joined forces to improve
personal performance. The company’s
mission is to transform the athletes’ experience by providing personalized service
and exceptional audio products.
Burgett developed his awardwinning idea for personally-sized earbuds while training for an Ironman® 70.3
triathlon. An avid runner and triathlete,
Burgett found that his iPod® earphones
were painful and very often fell out of his
ears during training. Utilizing his background in minimally invasive surgical
devices, Burgett and his team, including
audiologists and industry design leaders,
developed a patented ergonomically
designed earbud enhancer that could be
personally sized through the use of imaging technology. The resulting product,
yurbuds, is an ergonomically brilliant,
acoustically driven headphone that is
guaranteed not to fall out, even at
extreme activity levels, while still providing an unparalleled level of comfort
and fidelity.
CUSTOM AUTOSOUND PROVIDES
FOR CLASSIC CAR ENTHUSIASTS
CEDN: You mentioned over 1,500
dealers [customers]—
how do you get them?
Carl Sprague, President, Custom
Autosound Mfg. Inc., talks about
his company.
workers, making dreams come true.
What better group of people could you
ask for and work for!
CEDN: What products and services does
Custom Autosound offer?
CEDN: Who are your customers?
CS: Mostly referrals
from a basic core
group of established
vehicle
restoration
dealers worldwide. We advertise extensively—TV, trade publications, etc., furnishing and referring hundreds of leads
monthly to our dealers, and word of
mouth. All these, plus good product and
service have promoted our growth, even
in the last few years!
CS: Vehicle specific/OEM fit radios and
speakers with modern features and other
audio solutions for rods, classics and
‘drivers.’
CEDN: What do you like about
the business?
CS: Most dealers have much in common
with my company. Starting in the ’70s’80s restoring automotive history, for
your neighbors that may have had, or
wanted a ’57 Chevy, T-Bird or 32 Hot
Rod! Conscientious, patriotic, hard
CS: Historically, our customers have
been classic vehicle and hot rod parts and
restoration companies, and classic and
rod enthusiasts, like us! Since we created
our Secretaudio—a hide-away, RF
remote controlled audio system that
affords satellite, USB, iPod, CD, and
more—many car audio retailers have
become our customers [dealers]. They
feature our Secretaudio as well as our
DIN line of really unique CD playing
DIN size radios that fit or easily adapt to
most any ‘later’ vehicles [1980s-2000s].
Our dealers, now, can have audio for any
vehicle, classic or otherwise!
DROPPED CALLS SUCK―LEARN HOW
TO ELIMINATE THEM AT 2011 CES
If you’re like most people, you hate
dropped calls. You hate that feeling of not
being connected when you know you
should be. You have a mobile phone, so
you’re supposed to be able to make or
receive a call any time and almost
anywhere, right? The whole point of carrying a mobile phone is being able to
connect and stay connected pretty much
whenever you want.
When you can’t make a call, or your
phone can’t receive an incoming call, or
when a call drops, it’s more than just
annoying. For a parent trying to coordinate pick-up of a child after school, being
unable to connect could create a safety
issue. For a businessperson, a dropped
call can mean a lost sale, a deal that
doesn’t close. For someone looking for a
job―a situation all too common in
today’s economy―a missed call from a
potential employer might cost you an
opportunity to interview for a position.
Fortunately, there is a solution―
cellular phone signal boosters from
Wilson Electronics.
A signal booster from Wilson is just
what it sounds like, an electronic device
that boosts the cellular signal for your
phone, giving you a stronger, more reliable signal. What would a stronger cell
signal mean for you?
This:
• Extended
calling
range–You can connect
in places where before it
just wasn’t possible.
• Virtually
eliminate
dropped calls–A stronger
signal allows you to hang
on to your connections.
• Fewer “dead zones”–
You know those times
when you turn a corner
Eye-Fi (Con’t. from p. 44)
month, right from the consumers’ cameras. Eye-Fi also leverages the power of
the cloud to provide a centralized, private access to consumers’ memories onthe-go with Eye-Fi View. Eye-Fi users
can log onto their private Eye-Fi
account from any Internet connected
device to view, download and share
between an ecosystem of partners, from
leading digital camera makers including
Canon, Nikon and Sony, to the leading
sharing sites, including Facebook,
Flickr and Picasa, leading to millions of
photos and videos being shared each
CEDN: Where are your products assembled and shipped from?
CS: We have a staff of 30 in Fullerton,
Calif., including customer service, technicians converting base radio units [five
different models] to fit original classic
vehicle radio openings. We welcome
dealers/customers to visit the showroom
and your signal suddenly disappears?
They’re gone.
• More reliable data transfer speeds–On a
3G network a boosted signal enables more
reliable data speeds for quicker uploads
and downloads―making streaming music
a much more seamless experience.
• Longer battery life–Searching for a
cell signal or compensating for a weak
signal uses lots of power and sucks away
at your phone’s battery. A boosted signal
means your battery lasts longer.
49
The company’s newest product,
Yurbuds Ironman Series Earphones, was
launched in Best Buy Health & Fitness
departments in 600 stores this fall and is
also available at yurbuds.com. Yurbuds
Ironman Series Earphones boast
Neodymium Iron Boron (NdFeB) magnets, a 20Hz - 20kHz frequency
response, and are sweat-proof, making
them the ideal piece of equipment for
the amateur athlete.
For more information or to find a
retail location near you, visit www.yur
buds.com or e-mail [email protected].
Yurbuds Ironman Series Earphones
are available at Best Buy and www
.yurbuds.com.
and see our array of the
staff’s classic vehicles!
CEDN: How do you handle
your competition?
CS: I don’t really acknowledge competition as it is
usually illegitimate, and
driven by copycats. Many have come and
gone. In reality we find competition stimulating and motivating.
CEDN: What are your company’s future
plans?
CS: We will continue to provide the best
possible product, customer service, dealer support, i.e., color flyers, stand up banners, sale leads, radio displays, car show
support and maintain trademark licensing—GM and Ford, etc. Historically,
over a million of our radios have been
installed in our customers’ rides! You can
see our great products at www.custom
autosound.com.
Wilson cell phone signal boosters also
work for your iPad or
other tablet, mobile WiFi hotspots like the MiFi,
netbooks, and any device
that uses a cellular signal.
There are many
Wilson signal booster
models covering almost
any weak-signal situation, whether in your
home or office, a large
commercial warehouse,
inside your vehicle or
even for a boat. And Wilson’s signal
boosters all come ready for do-it-yourself
installation.
As the leader in the industry, Wilson
has been building cell phone signal
boosters for 10 years, and has been
awarded 10 U.S. patents for new technologies that enhance cell phone signals.
All customers get a 30-day unconditional money-back guarantee, and all
Wilson signal boosters are designed,
built, tested, and supported in the U.S.
But don’t take our word for it; visit
www.wilsonelectronics.com/presskit.php
and see what others, including PC
World, Engadget, and the Washington
Post, have said.
Dropped calls suck, and now there’s
no reason to put up with them any more.
Connect and stay connected with cellular
signal boosters from Wilson Electronics.
For more information or to find a
Wilson Electronics retailer, visit them at
CES, South Hall booth 35503, or go to
the website, www.wilsonelectronics
.com/2011CES, or call toll-free
866-294-6529.
their automatically backed-up content,
whether they’re on a computer, a tablet
or their smartphone.
As Wi-Fi becomes more prevalent,
consumers are also expecting devices to
connect directly to each other, even if
Internet access is not available. Now with
Direct Mode, Eye-Fi makes it even
easier to use the smartphone or tablet you
have to view and share the high-quality
images taken with a digital camera as you
take them. Eye-Fi will be demonstrating
this new capability at CES at booth 3614
in the “Living in Digital Times” section
of the North Hall. More information is
also available at www.eye.fi.
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ICONNECTIVITY EMBRACES COREMIDI
IN ICONNECTMIDI: DEVELOPERS,
USERS SALUTE ICONNECTIVITY FOR
THEIR INNOVATIVE THINKING
Michael Loh, Founder of iConnectivity
[North Hall, booth 3922], explains how
simple it is to release applications for
iConnectMIDI and what the importance of
speed and connectivity are for the device.
CEDN: First of all, what is CoreMIDI?
ML: CoreMIDI is an application
developer interface [API] framework
that was created originally for Mac OS
X to simplify application development
for MIDI [Musical Instrument Digital
Interface] developers. The CoreMIDI
framework was introduced in iOS 4.2
and is therefore available for iPhone,
iPod touch and iPad development.
iConnectMIDI is fully compliant to the
CoreMIDI framework.
CEDN: Then this means that iOS application developers can write and release
applications for iConnectMIDI?
ML: Yes, absolutely. By supporting
CoreMIDI, the application developer
can use Apple released interfaces to
interact with iConnectMIDI. Although
iConnectivity is ready and willing to
offer assistance, the developer does not
need any special software or agreements from us.
CEDN: I can imagine this will result in a
lot of applications.
Solar cell technology has come a long
way in recent years, with significant
improvements to cost and efficiency.
These developments have created a market for portable solar power―but do we
really need it?
Five years ago, selling the idea of
portable solar power to anything more
than a small, niche market would have
been quite a challenge. Today, we live in
a different world where our lives are
replete with cell phones, MP3 players,
GPS devices, laptops, tablet computers
and netbooks, all of which have become
a necessary part of our daily lives. With
all of this portable technology comes a
constant need for power to refuel our
devices. That’s where portable solar
power comes into play.
According to CTIA―the international association for the wireless industry―93 percent of Americans own cell
phones. That’s 292.8 million people.
CEDN: Apparently developers are saying iConnectMIDI is not your normal
MIDI Interface.
ML: This is true. iConnectMIDI is actually a high-performance MIDI data
router. We are the first interface that can
bring the worlds of traditional MIDI
DIN devices, USB MIDI 1.0 devices,
According to cnn.com, rough estimates
project that 8.25 million iPads will be
sold in 2010. Few could disagree that our
reliance on mobile devices will continue
to grow at an exponential rate. With this
increasing use of portable technology
comes a demand for alternative means to
charging these devices whether on the
road, at the beach, in a remote location or
in an emergency situation. In truth, the
applications for portable power are
extraordinarily wide-reaching. We created GOAL ZERO to answer these needs.
GOAL ZERO’s use of portable solar
power is ahead of the curve, but we aren’t
the first to realize the potential of renewable portable solar power. For years,
major Fortune 500 companies have used
this type of technology for their scientists
and researchers working in remote locations. The military has also been
researching ways to find reliable and efficient means of creating portable power
for use in the field. Today, the team at
GOAL ZERO has been able to take the
ENJOYING 4G SPEEDS ON
ALL YOUR GADGETS
By Rob Hadley, CMO, Novatel Wireless
From your tablet computer and mobile
gaming device to your new TV, it seems
as though almost every new electronic
device requires some form of high-speed
connection to function at full tilt, and
with the new 4G networks rolling out in
2011, there is little reason to expect anything less. 4G networks, whether based
on WiMax, LTE or HSPA+, deliver vastly improved speeds to the end user.
computer applications on Mac and PC,
and iOS applications together into one
small box. Our embedded processor is
similar to the one used in your iOS
devices and is capable of handling tens
of thousands of MIDI data events per
second, so our device performs adequately. Finally, the outer shell of the
device is hardened steel—it can take
quite a beating—important for the musician on the road and on stage.
controlling stage lighting and effects.
CEDN: I actually saw you step on the
device once at your booth.
ML: Yep—let us just say I can show for
sure it can take more than 200 lbs.—just
not how much over.
CEDN: Are you planning more features
for iConnectMIDI?
ML: We look forward to it.
IS PORTABLE SOLAR POWER
THE NEXT BIG THING?
By Joe Atkin, President of GOAL ZERO
Whether it’s streaming large media files,
collaborating with coworkers around the
globe or just playing video games with a
friend, 4G networks can benefit any and
every user, but should you really have to
buy new devices just to enjoy the speeds?
No, you should have freedom of
choice. Of course, if your preferred
method of connection is via embedded
chipsets (iPad 3G, laptops with internal 3G
modems, etc), you may need or want to
purchase a new device to take advantage of
ML: Definitely. We have made
iConnectMIDI fully field upgradable by
using a simple MIDI data file. We are of
course continually working to ensure
stability of the product but we are also
looking into adding data management
features and even our own related
peripheral devices. For example, we are
developing a DMX protocol accessory, a
communication protocol used for
CEDN: We do thank you for your
time. Where can our readers go to find
out more information about this
great product?
ML: Of course come by our booth and
see iConnectMIDI in action. They can
also visit our product website at
www.iconnectmidi.com. Be sure to sign
up for our Facebook or Twitter feeds to
keep up to date with iConnectMIDI news
and events.
iConnectivity is the innovator behind
iConnectMIDI. For more information, be
sure to drop by their booth in the North
Hall, 3922. You can also visit www.icon
nectivity.com, e-mail info@iconnectivi
ty.com, or call them at 403-457-1122.
recent advances in
battery and solar
panel technology to
create the most efficient, user-friendly
and cost-effective
portable solar power
systems available to
the average consumer. At half the cost of
previously available solar offerings, our
products are the only on the market to
offer full system technology―renewable
power packs, solar panels and
lights/accessories.
There is also an undeniable need for
renewable energy. With fossil fuel prices
reaching record highs and environmental
concerns at every corner, portable solar
power delivers clean, renewable power at
a very low cost. For example, one of
GOAL ZERO’s Sherpa 50 power pack,
which costs about $250, can store enough
power to match the equivalent of 30,000
AA batteries over its lifetime. To put that
in perspective, a pack of four AA
Duracell batteries runs for about $5.29 at
Staples, which comes out to $39,675 for
30,000 batteries. From another perspective, one of GOAL ZERO’s larger systems can power a base camp or fully
replace a short term gaspowered generator, minimizing the need to purchase
fuel on an ongoing basis.
It wasn’t long ago that
I thought a GPS device
would never be of use to
me. Today, I use it every
time I’m out of town. Five years ago, I
would never have imagined the need
for portable solar power while traveling. Today, I take my Sherpa 50 with
me on all my flights to power my laptop and cell phone. My friend can’t
imagine a hike without his Nomad 7.
And now, after borrowing a Scout 150
UI during a power outage, my neighbor
can’t imagine not having one for his
CPAP machine so he can sleep even
when the power is out. (He subsequently bought two.)
Is portable solar power the next
GPS? I don’t know. But what I do know
is that the applications for portable
solar power are endless and the market
is wide. And GOAL ZERO is ready to
fill that market.
Learn more about GOAL ZERO at
CES booth 25806 in the South Hall, visit
goalzero.com or call 888-794-6250.
4G, but there are
plenty of other
options for folks to
get 4G to their existing Wi-Fi enabled
devices. New in 2011,
consumers will also
see next-generation
USB modems launched by carriers for basic laptop connectivity. Novatel Wireless has already introduced some of these new modems, the
OvationTM MC545 and MC 547, and are
launching similar incarnations for the various 4G network technologies being
unveiled this year.
For the countless number of other
Wi-Fi enabled devices out in the world
today, a 4G solution will soon be introduced to deliver these new, unprecedented speeds, the 4G MiFi Intelligent
Mobile Hotspot. Previously available on
major 3G networks around the globe,
MiFi provides high-speed mobile broadband access to multiple devices simultaneously, and 4G versions will soon be
available on tier-one operators networks
in North America. These new 4G MiFi
devices will allow ANY Wi-Fi enabled
gadget to leverage the upgraded
networks and their incredible download/upload speeds. So for any of your
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SATCHELS, BACKPACKS, CLUTCHES
& MORE: JILL-E DESIGNS BAGS FOR
TODAYʼS ON-THE-GO LIFESTYLE
Now that consumers have purchased the
camera, cell phone, music device, laptop
or iPad or Kindle, and who knows what
else…how are they going to transport
them? The answer is a fashionable, functional electronics carry bag from jill-e
designs. This week at CES, jill-e designs
is introducing several head-turning new
bags—including a messenger-style
shoulder bag with interchangeable
designer covers, and a collection of
DSLR bags in four eye-catching colors.
They’ll also display some of their
favorite offerings, such as three classy
clutches and, for the men, a smart
jack™ messenger bag sporting rakish
good looks.
jill-e designs—owned and run by
women—designs and sells sturdy, stylish
carry bags for today’s technology-rich,
on-the-go lifestyle. They’re an ideal
choice for “pro” photographers, photo
and video lovers, business and leisure
travelers, “day trippers,” busy mothers,
contemporary men, scrapbookers, college students, fashionistas—anyone
NOX AUDIOʼS DEVICES DESIGNED
FOR COMFORT, PORTABILITY,
HIGH SOUND QUALITY
Brad Schlachter, Vice President of
Marketing and Business Development,
NOX Audio, talks about his
company’s products.
CEDN: What is NOX Audio, and what
kind of products does it make?
BS: NOX Audio is the consumer brand
of Solteras, an original design manufacturer [ODM] with more than 10 years and
millions of units of experience in creating
personal audio devices. NOX is dedicated to making high-quality audio experiences accessible―through the quality of
our products, including the Scout,
Specialist and Negotiator, their intuitive
design features, and their price points.
CEDN: You mentioned design features
and price points; what makes NOX
Audio unique in that respect?
BS: Well, our first product, the NOX
Specialist, was designed for comfort and
portability without sacrificing sound
quality. It’s small and lightweight enough
to listen to for hours on end, and folds up
easily to take on a plane or a long car
ride, but it’s robust enough to deliver an
awesome experience for listening to
music or playing video games. The NOX
Scout earbuds were designed with similar principles―high-quality balanced
armature drivers deliver crisp, clean
sound; tangle-free flat and square cables;
the ‘world’s smallest’ send/end button;
and in-ear stabilizers that hold the earbuds in place while jogging or working
out. We’ve actually had consumers tell us
they’d expect to pay twice as much or
more for the features we include.
CEDN: What kind of consumer is NOX
targeting for its products?
HOVERCAM ʻNEOʼ COMBINES HIGHRESOLUTION DOCUMENT SCANNER
WITH 1080P FULL MOTION VIDEO TO
CREATE THE ʻOFFICE CAMERAʼ
Pathway Innovations and Technology,
Inc., based in San Diego, Calif., has
introduced a new series of three “office
camera” products at CES 2011 that combine the functions of scanner, video conferencing camera and document camera
into one product for office workers to
communicate more effectively and
increase productivity.
Called the HoverCam Neo, these
office cameras are designed with highend optical distortion free lens and sensors to capture document images, 3D
objects and technical drawings. Unlike a
low resolution webcam, point and shoot
digital cameras or smartphones, the
HoverCam Neo is better suited to handle
digital imaging and video communication needs around the office, capturing
still or live video images of both objects,
documents and people. The Neo can
perform a quick “scan” of a document
instantly and also record full motion HD
video at 1080p resolution. Pathway’s
HoverCam office cams are also highly
compact and versatile, which allows
them to be placed next to a laptop or on a
desk at all times, functioning as a
convenient, indispensible, and always
available digital imaging tool around
professional or home offices.
In addition to desktop use, the
HoverCam Neo can be used as a video
presentation tool in a conference or meeting room to project 1080p HD video onto
a whiteboard or screen when connected to
a projector. The Neo can also be connected
to a PC or Mac as a video conferencing
camera. With its dual camera configuration, users can simultaneously present
drawings, printed materials, and 3D
objects, using the built-in conferencing
61
looking for a bag with
Wight, President of jill-e
style and flair plus sturdesigns. “But they do much
diness and functionality.
more than just transport
Bags from jill-e
someone’s personal electrondesigns
incorporate
ics and belongings—they
padding, organizers and
make a fashion statement that
other protective features
enhances your creative cresampling of fashionable, functional,
found in the best profes- A tech-savvy
dentials and your personal
bags from jill-e designs
sional camera bags, but
image. We’ve brought our
they’re created from
newest and most exciting
materials like leather and
offerings to CES this year. So
suede, designed with the creativity of
not only will visitors to the show find the
stylish purses and sophisticated carry
latest in personal electronic devices,
bags, and available in a variety of stunthey’ll also find the perfect bag to carry
ning colors. Quality bags by jill-e designs
them in—with style.”
keep today’s fragile electronic devices
See jill-e designs at CES booth
secure, and they look terrific doing it.
1035B, New Product Marketplace, North
“All of our quality camera and carry
Hall, LVCC. For more information, call
bags are made expressly for today’s fasttoll-free 888-HI-JILLE (445-4553) e-mail
paced, tech-savvy lifestyle,” said Jill
[email protected] or visit www.jill-e.com.
BS: With the features and versatility of our products, the quality
of sound they deliver and their
price points, we’ve built NOX as
a brand―for everyone from
music lovers, to gamers, to fitness
buffs and anyone that expects
great sound out of their headsets.
CEDN: NOX’s new tagline is ‘Audio
Uprising.’ What does that mean
for consumers?
BS: ‘Audio uprising’ came from
NOX’s commitment to providing a new
generation of high quality audio
products with killer sound and revolutionary design. Consumers are tired of
having to settle for products that
sacrifice performance for portability,
versatility or style, so we’re creating
products to defy that notion.
CEDN: Who determines the type of
products that NOX makes?
BS: As a brand backed by our own
ODM, we have the freedom to design all
elements of our products from the ground
software along with a picturein-picture screen of the user.
“We designed the office
cams to capture and communicate ideas,” said Ji Shen, CEO
of Pathway Innovations.
“Ordinary, low resolution web
cams are good for capturing
faces, but the HoverCam
OfficeCam helps business people communicate documents
and ideas more effectively.”
The HoverCam Neo comes in three
models: HoverCam Neo 3, Neo 5i, and
Neo 5p.
1. Neo 5p
• MSRP $399
• 9 mega pixel high resolution
“InstantScan” Technology
• 1080p full motion HD video presentation and recording
• HDMI and USB 2.0 outputs
2. Neo 5i
• MSRP $349
“InstantScan” Technology
• 720p full motion HD video presentation and recording
• HDMI and USB 2.0 outputs
up. We have in-house
acoustic engineers, electrical engineers and industrial
designers working cohesively to design original
products. The Specialist
was the vision of NOX
President Julie Ma, who
saw the need for a multipurpose headset that gamers could get
behind; she used her years of experience
in the ODM market to design the
Specialist’s features. Our other products
are based on our market research, industry trends and customer feedback.
CEDN: What’s in store for NOX in 2011?
BS: We’ll be unveiling our third headset
at CES this year. We’re putting in some
special features that haven’t been seen in
headsets before. Without giving too
much away, I’ll close with this: we’ll
have a working prototype at CES, so be
sure to stop by the NOX booth to check it
out, especially if you’re a gamer.
For more information, stop by North Hall
Lower Level booth 5438.
3. Neo 3
• MSRP $259
“InstantScan”
Technology
• 17fps UVC 720p video
via PC or Mac
All models share the
following features:
• Picture-in-Picture dual
video stream presentation
• Shared whiteboard with live annotation
over real-time video or freeze frame images
• Image save formats include PDF, TIFF,
RAW, JPG, PNG, GIF, and others
• TWAIN compatible
• Bundled optionally with the powerful
SnapReader OCR software, which has
more than 2 million users
• Helps visually impaired users to use the
text-to-speech capability to help them
read books, newspapers, and other
printed materials
About Pathway Innovations
and Technologies, Inc.
Pathway Innovations and Technology,
Inc., based in San Diego, Calif., is the
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.BEST OF SHOW
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64
ONSTAR TESTS NEW TECHNOLOGIES,
FOCUSES ON ʻRESPONSIBLE
CONNECTIVITYʼ
At the 2011 Consumer Electronics Show
in Las Vegas, OnStar continues to pilot
major innovations that significantly
increase drivers’ in-car connection to the
world, while extending its safety leadership in the automotive industry. The
company announced renewed focus
during the “relaunch” of its brand in
September 2010 along with new services,
capabilities and technology for its nearly
6 million subscribers. The news was a
part of the top-to-bottom realignment of
the company’s long-term strategy built
around responsible connectivity.
For 15 years, OnStar’s iconic blue
button has been instantly recognizable to
consumers as an emergency response
service, but of the 3 million buttons
pushed each month, the majority are not
emergency situations. In fact, 1.7 million
Turn-by-Turn Navigation routes are
delivered per month and consumers are
safely connecting with OnStar’s HandsFree Calling with more than 37 million
minutes purchased
per month. OnStar
recently supported
launch of the innovative Chevrolet Volt
Extended
Range
Electric vehicle with
myvolt.com, a website that leverages
OnStar’s real-time
data connection to
enhance the overall Volt ownership experience. It allows owners to perform tasks
including checking their battery’s state of
charge, setting the charge time and unlocking the doors remotely through the Internet.
“Technology and consumer demand
for connectivity are changing how
Americans drive,” said Chris Preuss,
President. “As a company, we’re broadening our focus. Safety continues to be
our No. 1 priority and our live Advisors
are the ultimate ‘app’ to help subscribers
stay connected and safe on the road.
SMART ENERGY COMES HOME
By Jason Few, President, Reliant Energy
Why is a competitive electricity retailer
from Texas exhibiting at CES? The easy
response is, “Why not? All of our great
consumer electronics need electricity.”
But the more complete answer is, “There
is no better place to demonstrate how the
combination of technology, innovative
services, and cleaner, greener energy will
change our future.”
Some of the greatest advances come
not from breakthrough discoveries but
from breakthrough combinations—a
phone that lets us control home air conditioning, a website that shows us how
much electricity we use each day, an
electric charger that allows us to “fuel”
our cars at home—that provide the next
big thing.
The next big thing in electricity is
Smart Energy and that’s why Reliant
Energy and our parent company NRG
Energy are at CES.
What does Smart Energy mean for
consumers? Plenty. With the digital smart
grid, electricity providers can offer smart
energy products and services so consumers can make informed choices about
how they buy and use electricity.
Combine those with a smart meter; a
home energy network connecting appliances, climate control, and security systems; and electric vehicle charging and
we have a new way to purchase, use and
control our electricity.
That same smart grid will make it
easier to integrate new sources of alternative power like wind, solar, biomass,
nuclear and distributed generation into
the energy mix and make that energy
available to consumers. NRG Energy—
VISTAQUEST INTRODUCES
NEW GENERATION SINGLE-USE
DIGITAL CAMERAS
VistaQuest Corporation, CES booth
26522 South Hall Lower Level, will be
highlighting a true digital single-use camera line that promises to dispel any doubts
about the value of such products. Ready
for shipment in February of 2011, just in
time for the spring, the first of three models is now ready for distribution. Amidst a
slow-growing economy, single-use cameras will offer the perfect opportunity for
capturing memories in an extremely economic and convenient fashion.
These cameras provide the user with
a carefree and worry-free method of collecting images for the ever-increasing
popularity of Internet sharing, photo
books and a variety of print methods.
The novice can experiment with digital
photography without making a major
investment and the experienced vacationer can choose these models if he wants to
protect his expensive camera from the
dangers of hiking, sailing and other threatening environments. In a world where the
overall trend in personal technology promotes a vast array of functions, the charm
of single-use is in its simplicity.
Personal computing provides the
perfect conduit for inspired consumers to
personalize their photo needs: storage,
editing, creating and online printing. The
single-use digital camera provides a less
intimidating and more economic method
for the inspirations to take form.
According to statistics from the Photo
Manufacturers of America, of the 18.3
We’re also looking at technologies that
help subscribers continue their life while
on the road, but in ways that will ensure
their hands are on the wheel, eyes are on
the road and mind is on the drive.”
Some of the innovative technologies
that OnStar is testing and planning to
pilot in the near future include:
Redesigned IT Infrastructure and
Next
Generation
Hardware:
OnStar revealed its Advanced Telematics
Operations
Management
System
(ATOMS) computing platform, one of
the most powerful and comprehensive
machine-to-machine telematics systems
in the world. ATOMS allows for
advanced geo-boxing and voice-texting
engines, including Audio Facebook
Updates. OnStar also unveiled its ninth
generation hardware that improves the
user experience with new natural voice
recognition, Bluetooth phonebook,
improved navigation, the ability to work
with advanced traffic management and
severe weather alert services, also known
as geo-boxed notification services.
Facebook Updates would allow OnStar
subscribers to verbally update their
Facebook status message through audio
recordings and/or listen to their most
recent news feed messages through the
OnStar Virtual Advisor service.
Voice Texting:
OnStar is beta testing voice-based SMS
(short message service). This feature
would enable customers to have their text
messages read to them using Bluetooth.
The Bluetooth technology allows users to
connect their mobile device to their vehicle and receive automated text messages.
With one button press, on the steering
wheel, users can reply to a text by verbally selecting a preset response.
OnStar is continuing to test
Facebook and voice texting features to
ensure they meet strict safety and
usability criteria before offering them
to consumers.
Audio Facebook Updates:
OnStar is testing in-car social media
interaction. If implemented, Audio
2011 CES Show:
On the momentum of the 2010 brand
relaunch, the company plans to announce
the expansion of the OnStar brand into
new territory in 2011.
For more information, call 8884OnStar or stop by North Hall booth 2420.
one of the leading power generators in
the nation—is working on energy production from wind, solar
and other clean generating technologies
that will be both low
carbon and low cost.
With smart energy
solutions, each of us
will be able to decide
how much we want to
spend on comfort, on
entertainment, or on charging the electric
cars that will be in many garages starting
next year. We will know what it costs to
be cool in summer and warm in winter,
and just how much power we use to
watch the Super Bowl on the latest and
greatest flat screen TV.
The power of competition is driving companies like Reliant to offer customers smart energy solutions that
leverage the smart grid. Our e-SenseTM
suite of plans, products and services
gives consumers more information
about the power they use; innovative
plans like time-of-use pricing; and the
ability to monitor when and how they
use power. Soon we will see completely
new ways of buying electricity like flatrate pricing to charge electric vehicles
and pay-as-you-go plans based on
actual use rather than estimates.
So, when we turn on that latest and
greatest flat screen in a home that is at the
temperature we chose; when we use electricity for comfort, entertainment, security and transportation, we know we are
getting the most out of it. The consumerfocused solutions that NRG and Reliant
Energy are showcasing at CES bring the
benefits of smart energy home.
Visit us at booth 2636 in the North
Hall and see for yourself how Smart
Energy is just as important as the consumer electronics it powers. For more
information, visit www.reliant.com.
billion images taken,
only 8.7 billion were
saved and printed.
Giving the consumer
the ultimate option for
economy and ease, a
quality single-use digital camera is expected
to be very popular.
VistaQuest prides itself in its capability to alter and create just the right set
of attractive features and function while
keeping price points a priority. The three
new models of single-use cameras prove
that point. All three cameras are shipped
with USB cords to allow downloads
directly to a personal computer. The first
unit available will come with built-in
flash so that the consumer can take great
indoor as well as outdoor photographs.
Specializing in mass market, electronic superstores and catalog sales,
VistaQuest boasts the ability to manufacture just what buyers and consumers are
asking for in price ranges from $9.99 to
$149. The well-priced, broad
line of their stylish products
opens doors to a variety of market segments where customization is a primary request to
meet clients’ needs such
as private labeling. Cliff
Montgomery, Vice President of
Sales and Marketing, explained, “We’ve
seen a rise in the premium-incentive market over the past few months and see
increasing evidence that mass market
accounts are becoming more aware of the
fine products and profit margins we offer.
Our quality is admired and our price
points are perfect for the present economic challenges.” In addition to their
own VistaQuest line, they offer the
Speedo brand to round out a range of
price points.
Headquartered in Woodland Hills,
Calif., VistaQuest opened a division in
France 2008 to tap the European market.
They also have a presence in Canada and
a strong presence in Asia.
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AN INTERVIEW WITH NICKEL-ZINC
CEDN: Welcome to the battery world,
Nickel-Zinc! Tell me about yourself.
NZ: Although I’m fairly new to the market, I have a long history. I don’t mean to
brag, but my inherent capacity for high
performance has been recognized for
almost 100 years. And I hate to namedrop, but I was actually first introduced
by Thomas Edison.
welcome back then! So
what did PowerGenix
do to turn you into
such a powerful, ecofriendly battery?
Originally, I was put to use in electric vehicles until the combustion engine emerged
as the technology of choice for automobile
propulsion. However, with new breakthroughs in engineering, I’ve become the
high-performance, cost-effective and safe
battery solution for high-drain motor driven toys and tools, cameras and other
portable electronic devices.
NZ: My adoptive
parents, PowerGenix,
started working with
me in 2000 with the goal of creating
high-performance and safe alternative
existing rechargeable battery technologies. Using both a patented electrolyte
and a patented electrode composition, the
smart folks at PowerGenix were able to
resolve past issues of dendrite formation
and shape change of the zinc electrode
during cycling, which had been problematic for me in the past. Now I’m in better
shape than ever before!
CEDN: Well, I should have said
CEDN: How do you stack up to the
EXPERIENCE THE NEED FOR SPEED
IN ENERGY-EFFICIENCY TESTING
WITH INTERTEK
Joining the global green movement is
crucial for manufacturers in the highly
competitive consumer electronics market. The EPA’s restructured ENERGY
STAR®
Enhanced
Testing
and
Verification procedures now call for an
increased presence of third-party testing
and verification to ensure that new, more
stringent regulations are met. Adopting a
manufacturer’s point of view, Intertek
knows that simply meeting the standard
regulations is not enough—they work
diligently to bring your product to market
with a competitive edge.
Experts at Intertek’s Energy
Efficiency Centers of Excellence guarantee 24-hour certification for manufacturers seeking ENERGY STAR certification,
once testing is completed. Their 18 EPA
approved and ISO/IEC 17025 accredited
testing laboratories represent the most
efficient path to ENERGY STAR certification and provide unlimited global
potential for fast project turnaround.
Located throughout North America,
Europe and Asia, these facilities are
strategically placed in key regional manufacturing centers to provide immediate
testing capacity for ENERGY STAR
qualification and verification testing.
Intertek’s heritage in energy efficiency testing is rooted in five decades of
testing experience. Intertek is the only
EPA Recognized Certification Body
which covers certification for all gas and
electrical ENERGY STAR product categories, including more than 60 product
types across appliances, home electronics, HVAC, information technology,
lighting and commercial foodservice
equipment. Through their excellent
working relationship with EPA and DOE,
THE BABYPLUS COMPANY MAKES
PRODUCTS THAT APPEAL TO
MOMS EVERYWHERE
Julie Louly SVP, Managing Director of
Sales and Marketing, The BabyPlus
Company, LLC, talks about her company.
from the retailers where they purchase
their products. Our most recent retail partner to offer our product is Mothercare UK.
CEDN: Tell our readers a little bit about
The BabyPlus Company.
CEDN: Can you tell us how your product
The BabyPlus Prenatal Education System®
differs from other products on the market
designed to play music in the womb?
JL: The BabyPlus Company, LLC is a
woman-owned business founded in 1998
by Lisa Jarrett. Our product is sold
through recognized channels such as
Amazon, Target.com, BabiesRUs.com,
Destination Maternity, and Cosway, Ltd.
As of 2010, Baby Plus has been shipped
into over 55 countries and 11 percent of
sales are outside the U.S. The strength of
the BabyPlus brand and sales momentum
has caught the attention of expectant parents from around the world as well as
JL: The BabyPlus Prenatal Learning
System is a patented, safe, developmentally
appropriate
curriculum
designed to strengthen cognitive development. The current product, version
one, is introduced anytime between 1832 weeks of pregnancy for two hours a
day. The curriculum is not music or
words. Lessons are progressive, based
on the natural prenatal auditory
competition?
NZ: We compounds can be competitive,
and I am proud to say that I win against
Nickel-Cadmium [NiCd], Nickel MetalHydride [NiMH] and Lithium-Ion [Liion] in a number of important areas. Here
are some details on what sets me apart
from the competition:
Power: At 1.6V, I deliver 30 percent
more power than NiMH and NiCd
[1.2V], comparable to Li-ion but faster.
For example, in digital cameras, I enable
virtually no lag between shots.
Safety: While the inherent flammability
of Li-ion’s constituent parts requires care
during shipping and handling, I am 100
percent safe and non-combustible.
Cost: I’m cost-competitive with premium
NiCd and have a 20-30 percent cost
advantage over NiMH. My cost advantage over Li-ion is 50 percent.
69
Environment: As the most recyclable
rechargeable chemistry, I can be turned
into valued products when I am done
serving my time as a battery.
Finally, I have a small size and low
internal resistance, which enables the
delivery of significantly more power
during periods of peak demand than a
NiCd or NiMH battery of comparable
size. In short―I might be small, but I
pack a punch!
CEDN: That sounds great. What applications do you work best with?
NZ: I’m ideally suited for any highpower, high-drain applications, from
your portable speaker system to GPS
device to your Wii controller. A general
rule of thumb: if it has a screen or a
motor, then I’m your battery!
For more information, visit www
.powergenix.com.
Intertek’s team of ENERGY STAR engineers serves as a valuable resource for
understanding the program and guiding
you through all stages of the certification
process.
Intertek’s
SATELLITE
Data
Acceptance Program is a revolutionary
approach to providing support for
ENERGY STAR Partners who choose to
conduct testing in their own labs.
Manufacturer labs must first demonstrate
compliance with ISO 17025 standards
(formal ISO 17025 accreditation is not
required) to gain acceptance into the program, and can then begin testing in their
own labs. SATELLITE offers significant
savings, efficiency in testing, speed-tomarket, and flexibility for choosing your
preferred energy efficiency schemes.
Intertek realizes the value of delivering fast turnaround and works with
manufacturers to ensure that speed-tomarket objectives are met. They take
action to expedite results and build
momentum for products to reach the
market and hit the mark. With 18
global Energy Efficiency Centers of
Excellence devoted to meeting the high
demand for ENERGY STAR certification, they provide immediate capacity
to drive products to market faster and
maximize revenue potential.
Experience all-in-one convenience
by bundling Intertek’s services, which
provide testing, certification and market
verification for energy efficiency
schemes globally, including DoE, EPA
(ENERGY STAR), Natural Resources
Canada (NRCan), Energy Related
Products (ErP) Directive, EcoLabel,
SASO, and many others. Intertek is a
testing partner for the Air Conditioning,
Heating and Refrigeration Institute
(AHRI) and will provide ENERGY
STAR services through the widely
known AHRI certification programs.
Intertek is also a testing partner for the
Association of Home Appliances
Manufacturers’ (AHAM) Verification
programs.
For more information on Intertek’s
Energy Efficiency capabilities or ENERGY STAR program requirements, call
800-WORLDLAB (967-5352), visit
www.intertek.com/energystar or stop by
booth 12345, Central Hall.
environment,
the
maternal heartbeat.
BabyPlus parents,
pediatricians, nurses
and educators report
that babies are more
relaxed and alert as
newborns, infants nurse better, babies
reach their developmental milestones
earlier, toddlers have longer attention
spans, and children show improved
school readiness by measurements of
the CLAMS and Wechsler assessments.
of product validation.
CEDN: What do you feel is the most significant event for BabyPlus in 2010?
JL: It’s difficult to isolate any one
event. I will say the completion of our
design for a study by Indiana University
and Riley Hospital for Children on the
impact of the BabyPlus curriculum on
cognitive development is significant and
very exciting to our company. This is
the kind of research partnership that
companies like ours dream of in terms
CEDN: Can you give us an idea of the
general outlook for this product?
JL: It is an exciting time for our entire
team at BabyPlus. We have experienced
extremely healthy growth in an economy
that has been difficult, to say the least.
One of the crowning moments at our
headquarters daily would be the consistent 4-5 star customer reviews we see on
the sites that sell our product. Moms that
wear our system during pregnancy see
the benefits listed on our site manifesting
in their children. When a parent finds a
product that makes a difference, they
want to share it with everyone they
know. Now with so many social networking sites for a parent to choose
from, it’s easier than at any time in history to promote a product.
For more information, visit www
.babyplus.com or stop by booth 3636 in
MommyTech.
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72
CompuExpert (Con’t. from p. 1)
AA: CompuExpert is a California-based
distribution business that specializes in
video gaming products. We’ve been
around since 1991, and by narrowing our
focus to only gaming-related products,
we’re able to do a better job servicing the
retail channels with the latest and greatest
gaming gadgets.
CEDN: What would you say makes
CompuExpert unique?
AA: For the past five years,
CompuExpert has been roaming the
globe looking for gaming accessories
that are popular in Europe and bringing
these brands that have been proven
abroad on an exclusive basis to the North
American gaming community. Believe it
or not, gamers in Europe and the U.S. are
very similar; but culture plays a big role
in the design of some products, making
most of these accessories unique compared to their counterpart in the U.S.
iGi Corp. (Con’t. from p. 1)
allowing the user to control virtually any
infrared device. i-Got-Control, the
world’s easiest iOS universal remote
attachment, sells in more than 23 countries and is available locally in major
retail chains throughout the United States.
Boasting an industry-leading database of more than 40,000 IR codes for
consumer electronic devices worldwide,
the i-Got-Control accessory and its
MyGait (Con’t. from p. 1)
are for entertainment, communication
and mobility. This senior market is an age
tsunami and will constitute more than 25
percent of the U.S population in coming
years and will influence all other
Americans.
How do you move into this market
segment? What products should be
merchandised? Who actually makes
the purchase?
SeniorCircuits offers the most comprehensive program of manufacturing,
retail, and marketing management for
seniors available today. With management of incomparable experience in this
area, SeniorCircuits provides a unique
family of brands and maintains the highest level of customer support to seniors.
The organization’s knowledge and skill
allow it to lead the industry in bringing
FLIR Systems (Con’t. from p. 4)
thermal night vision camera for under
$2,000 that people can use for just about
anything—hiking,
camping,
home
security, you name it. This new camera
will be formally released this spring, so the
only place people will be able to see it until
then will be at Show Stoppers.
CES: What technology do you equate
thermal imaging to as far as consumer
adoption is concerned?
AT: GPS receivers. They had the same
military heritage as thermal cameras, and
they were big, heavy, and expensive in
the beginning. Over the years, they
CEDN: Is CompuExpert introducing any
new products at CES 2011?
AA: Yes, we are showing a number of
new products from some of our European
partners, like the X-Tatic SX and SP, both
high-end gaming headsets from
Sharkoon, and the NAOS 5000 and 3200
gaming mice from Mionix. These products have something of a cult following
in other countries and have won a lot of
awards, but haven’t been available for
gamers in the U.S. until now. Also, a full
line-up of upcoming products for 2011
by Sharkoon, Mionix, and Raptor will be
presented to media and retailers.
CEDN: What distinguishes CompuExpert’s products from the competition?
AA: All of our exclusive products
have been getting glowing reviews
from the media and gamers—a testament to the high quality of design and
manufacturing that goes into the making of these products. The people who
make these accessories are avid
gamers and very dedicated to putting
out great products. Sharkoon, Mionix,
and Raptor are all very high-end gaming accessories but affordably priced
for the average consumer.
CEDN: To what do you attribute
CompuExpert’s success?
AA: We have a meticulous product
evaluation process that every brand
goes through before we decide to
bring it to North America. On average,
we pick only one out of 50 lines that
we put through the test and, there are
several criteria that need to be met
before we decide to take on a product.
Some of the attributes we’re looking
for include quality, affordability,
durability, looks and appeal, ease of
use, and brand awareness in Europe.
We’re pretty picky!
North America?
AA: A lot of preparation goes into successfully launching a European product in North America. You can’t just
throw a product on the shelf and expect
it to do well without laying the groundwork. At CompuExpert we offer a
complete package to our partners, from
handling the retail channel to creating
a demand for the products through
public relations, marketing, tradeshow
participation, and much more.
CompuExpert will be showcasing their
line-up by appointment in the South Hall
Meeting Room 25824 at CES 2011.
Retailers, distributors, developers, publishers and other businesses interested in meeting with CompuExpert should e-mail Kelly
Stewart at [email protected].
CEDN: What does CompuExpert do
once they bring in an exclusive line to
Members of the media interested in
seeing what CompuExpert is exhibiting
should e-mail Michael Meyers of MMPR
at [email protected].
associated iTunes app supports a nearly
unlimited number of IR electronics
worldwide, making it easy to take control
anytime, anywhere. And, with i-GotControl’s easy setup features, users can
CONNECT, SELECT and CONTROL
their A/V components quickly and
hassle-free―with no Wi-Fi network,
wires or batteries needed.
With advanced features enabling
users to easily power on/off all system
components with a touch of a single
button or customizing event macros for
favorite channels, i-Got-Control’s easy
interface allows anyone with little or no
technical know-how to program a complete remote within seconds of attaching
the IRB1 IR dongle.
Using i-Got-Control is simple.
Download the free i-Got-Control application via iTunes and connect the compact accessory to an iPhone (OS is 3.0 or
higher), iPod touch or iPad. Launch the
application and select the devices to
control via pre-defined, user-friendly
screens. Last, choose the make and model
of the IR devices and save the settings.
i-Got-Control is now available at
participating Bed Bath & Beyond
stores, Radio Shack, Airport Wireless
and other fine retailers. And, with a
retail price of only $59.95, i-GotControl makes it simple to take control
anywhere, anytime.
For more information, please visit
www.i-got-it.com or call 805-277-9675.
the right products to meet the demand in
this burgeoning senior market.
The brands are MyGait (computers
for seniors), ClearSounds (hearing assisted appliances), TV Ears (TV listening
devices), Mangar (bathroom mobility),
Rascal (patented Scooters for safe mobility), and Celery (simple e-mail without
computers). Focused on entertainment,
communication, and quality of life
through these patented technologies,
SeniorCircuits positions these exclusive
products in a simple framework, while
developing features between these
brands to create a family approach.
Bud
Myers,
President
of
SeniorCircuits, is a revered national sales
and marketing veteran in consumer electronics. He has been affiliated with such
companies as Marantz, Frox interactive,
Casio, Craig, Remington, Unical, and
Rayovac. Most recently he served as the
Senior Director of Merchandising at
firstSTREET, a direct marketer to the senior market. Myers recently commented:
“There is a commodity mentality
among retailers. While a new distribution tactic may give any retailer a different look, as a group, retailers are
typically slow to develop successful
strategies for achieving a fusion of
products into merchandising. Putting
audio together with video to form home
theater was an onerous process
although both products were separately
displayed for years. Our nation’s aging
population is demanding appropriate
new products for aging in the home.
Seniors are fully capable of purchasing
those products, but they simply cannot
find them presently. SeniorCircuits
offers a cohesive, strategic approach
for marketing to this crucial and growing segment of the population.
Moreover, there needs to be an understanding of the cultural shift in the
sales and support process. Retailers
have an opportunity to be the trusted
source for a significant array of products that are needed, not just wanted.
“Over the past eight years, I have
been involved with nearly every major
consumer product that was launched
into the senior market and have worked
in product development with many of
those innovations. We know what products respond and which do not; we can
differentiate between items that work
well and those that are not ready for
prime time. SeniorCircuits is implementing a national and disciplined distribution strategy to form long-term
relationships and bring the best in class
products to this market.”
Information is available in booth
3313 in the North Exhibit Hall.
became available and affordable to the
consumer market; prices fell and demand
rose. We expect consumers will adopt
thermal imagers even faster, since there
are hundreds of consumer applications
for a camera that can see in total darkness, and almost everyone will enjoy
the ability to see in total darkness for
some reason.
And for drivers or boaters, who want to
see what’s in front of them at night with
enough time to react. Anything you
would use a flashlight for around the
house, you can use a FLIR camera, and
get better results. The list of applications
is virtually endless.
You’ll have to watch and see, but our
goal is ‘Infrared Everywhere;’ we want to
have a thermal imager in every home,
car, boat, business, and aircraft.
CES: Prices seem to be coming down;
where are they today and where are
they headed?
AT: We expect our thermal imagers to be
as common as the digital camera. Since
FLIR cameras don’t require any light at
all, you can imagine how many uses
there are for this technology.
CES: What are the ‘consumer’ applications for thermal imaging?
AT: The list is as long as your imagination. You can imagine how powerful it is
to see clearly in total darkness for home
security use, since you don’t have to turn
lights on to detect suspicious activity.
AT: We’re introducing lower-cost, highperformance thermal night vision cameras every year. In fact, we’re releasing
one for under $1,500 in January, and
that’s for performance that cost $35,000
or more 10 years ago. Where it’s going?
CES: Where do you see this technology
in five years?
Visit FLIR Systems at South Hall Lower
Level booth 26215, or visit www.flir.com,
to see all of the consumer applications of
thermal imaging technology for yourself.
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92
PLANTRONICS VOCALYST SERVICE
LETS USERS SEND E-MAIL, LISTEN
TO TEXT MESSAGES AND REMINDERS
WITH SIMPLE VOICE CONTROLS
Plantronics, Inc. has extended its premium headset leadership with a new online
voice service, Plantronics Vocalyst™, to
deliver exceptional audio experiences for
conversations, text-to-speech, audio
streaming, and much more.
Plantronics has established themselves as the leader for premium headsets
through an unrelenting quest for product,
design and technology innovations that
delight our customers and make communications simple and convenient.
Vocalyst builds on the worldwide success
of Plantronics’ headsets, delivering a
breakthrough in voice-driven simplicity
and performance.
Plantronics Vocalyst is a cloudbased voice service integrated with the
Plantronics Voyager™ PRO+ headset
(among others) that significantly
enhances the user experience with convenient features and capabilities. By
pressing a dedicated voice button and
speaking commands, users may send and
listen to e-mails and text-to-speech messages, record and listen to reminders,
post messages to Twitter and listen to
their streams, update Evernote accounts
to easily capture moments and ideas with
their voice, and listen to the latest news,
finance, sports and weather reports.
As mentioned, Vocalyt works seamlessly with the Plantronics Voyager
PRO+, a new version of the awardwinning Voyager PRO Bluetooth headset. In addition to integration with
Plantronics Vocalyst, the Voyager PRO+
features A2DP technology for streaming
BONETONE COMMUNICATIONS
HDCLEAR CHIP DELIVERS HIGHQUALITY VOICE COMMUNICATIONS
IN NOISY ENVIRONMENTS
Leading Chip Solution Provider For The
Mobile Device Industry Launches
Unique Chip That Fully Removes Far
End User Background Noise, Ensuring
Clear Voice Calls And Caller Privacy
ROSH-HA’AYN,
Israel–BoneTone
Communications Ltd., a leading developer of innovative chip solutions for the
mobile device industry, announced on
Dec. 14 the launch of HDClear™, the
company’s new chip solution for
Bluetooth, wired, cordless (DECT)
headsets and mobile and cordless
phones. This next-generation chip
leverages BoneTone Communications’
unique signal processing technology,
which deploys a combination of offthe-shelf standard and bone conduction
acoustic components and an in-depth
understanding of the propagation of
acoustic waves.
HDClear raises the bar on mobile
device sound quality. Mobile device
U.S. CENTRAL-REGION COMPANIES
TO DISPLAY CUTTING-EDGE
TECHNOLOGY PRODUCTS AT CES
90 Central-Region U.S. Tech Companies
To Exhibit At 2011 CES
Ninety technology companies based in
the Central region of the United States
(Colorado, Kansas, Nebraska, North
Dakota, Oklahoma, South Dakota and
Texas) will showcase their latest consumer electronics products at the 2011
International CES ®. The world’s
largest consumer technology trade
show, the 2011 International CES, will
run Jan. 6-9 with 2,500 exhibitors and
more than 120,000 attendees from
more than 130 countries.
“Jasco has been with CES for more
than 30 years and it’s still the must-attend
event for the consumer electronics industry,” said Cameron Trice, Executive V.P. of
Marketing and Product development for
Jasco Products Company, based in
Oklahoma City, Okla. “It’s an opportunity
for the CE industry to show off the latest in
advanced technology, and with thousands
of top executives and buyers, it’s a key
sales tool for any company. We’re excited
to see what the 2011 CES holds in store.”
CES will feature 20 market-specific
TechZones, including new destinations:
3D@Home, with content creators, service providers and TV manufacturers that
make 3D in the home a reality; Access on
the Go, with devices changing the way
content is accessed, showcasing the most
innovative devices in eBooks, netbooks,
smartbooks and tablets; Broadband
Communications, highlighting the role of
the underlying infrastructure in expanding broadband capacity; and Connected
Home Appliances which will bring white
goods to the show floor for the first time
in CES history, including the latest interactive, energy efficient and SmartGridenabled appliances.
“We are thrilled to launch our Data
Locker 3.0 at the 2011 CES,” said Jay
music, podcasts and GPS navigation, as
well as the iPhone headset meter that
allows users to monitor battery levels.
The Voyager PRO+ also includes convenient voice alerts for remaining talk
time, volume, phone connection, out-ofrange and more. Plantronics Voyager
PRO+ has a retail price of $99.99 and is
available at www.plantronics.com.
The Plantronics Vocalyst service is
free for a full year (a $24.99 value) for
Voyager PRO+ customers. Compatible
with any phone, users activate Vocalyst
with a few simple steps at www.plan
tronics.com/vocalyst. Android™ and
BlackBerry® smartphone users can also
download the Plantronics Vocalyst application at their respective app stores. The
apps provide hands-free listening to text
messages and custom configurations for
added convenience, such as an autoresponder for incoming text messages
(“I’m currently driving and will return
your message shortly.”) The Vocalyst
service’s simple voice-driven services
are powered by Dial2Do, a pioneer in
delivering cloud-based voice services.
In addition to these great products
and features, Plantronics recently
launched InstantMeeting―a smartphone
application currently for use with
Android and Blackberry phones that
enables mobile professionals to access
conference calls from their devices with
the push of a button. The app automatically syncs conference dial-in numbers
from leading providers, requiring no
advanced setup of access codes and calendars. With one touch, the application
removes the worry of having to remember a moderator ID number, eliminates
the frustration of mis-dialing a conference line and joining a call five minutes
late. If a user gets disconnected from a
conference call they can reenter the
meeting with one touch. Look for your
QR code for InstantMeeting in this issue
and give your fingers a rest and your
voice control.
For more information about these
new products and applications, visit
www.plantronics.com.
headset users benefit from the chip’s
high-quality, uninterrupted voice communications in any noisy environment.
HDClear provides complete user privacy, as user locations are not disclosed
by background noise, which is either
fully eliminated, or alternatively, can
be replaced with any preferred background sound. HDClear offers seamless integration with Bluetooth and
cordless baseband processors, as well
as with smartphone processors, while a
stand-alone version, HDClear-S, is
available for wired headsets. The chip’s
compact design is combined with a
minimum of external passive components that require low power, making
HDClear very cost-efficient.
HDClear chip samples and reference
designs will be available in Q1 2011.
Visit BoneTone Communications and
experience HDClear sound quality at
2011 International CES, January 6-9 in
Las Vegas, Nev.
W. Kim, Founder and COO of Data
Locker Inc. of Lenexa, Kan. “There is
no better place in the world to introduce
a new product, and we believe that data
security will be a key theme at this
year’s show.”
Other new TechZones include:
Mobile DTV, featuring consumer
devices that bring the digital living
room to the car and portable devices; the
Electric Vehicle TechZone highlighting
a full range of high and low speed vehicles, energy storage devices and
charging equipment; and Sports and
Fitness Tech, focused on tools for the
sports enthusiast and key trends impacting the multi-billion dollar sports, fitness and outdoors markets. The 2011
CES is also bringing back the popular
EHX@CES, the Gaming Showcase,
HDMI, Home Plug, the iLounge
Pavilion, CES’ fastest growing
TechZone, Location Based Services,
Robotics, Safe Driver, Sustainable
Planet, USB, Wireless Mobility and
Zigbee. In addition, the 2011 CES will
feature these lifestyle TechZones: Digital
Health, HigherEd Tech, Kids@Play,
Mommy Tech and Silvers Summit.
“Parks Associates kicks off the 2011
CES on Jan. 6 with CONNECTIONS
Summit, featuring speakers from Best
Buy, Intel, Rovi, Blockbuster and other
industry leaders,” said Kurt Scherf, V.P.,
Principal Analyst, Parks Associates in
Dallas, Texas. “With the proliferation of
mobile and connected CE, consumers
will have multiple content and service
options and extensive reach into the
home with every device they have. Our
CONNECTIONS Summit and the 2011
CES will be key opportunities to network
with leaders to address new opportunities
and business strategies.”
“Murata’s component, wireless
module, and chipset products are an integral part of advanced consumer electronics including mobile devices, computers,
automotive electronics and home electronics,” said Dennis McCain, Director
of Marketing for Plano, Texas-based
Murata Wireless Solutions. “CES is the
ideal forum for Murata to demonstrate to
a global audience of users and designers
why our innovative products are trusted
for use in so many SMART HOME and
SMART LIFE applications.”
For a complete listing of CES
exhibitors, please visit the 2011 CES
Exhibitor Directory.
About BoneTone Communications
BoneTone Communications, Ltd. develops and markets innovative chip
solutions that enhance audio and voice
quality for mobile devices. Leveraging
the company’s unique signal processing
technology, combined with off-the-shelf
standard and bone conduction acoustic
components, the HDClear chip improves
voice
call
intelligibility.
The
HDMobileSurround™ chip enables
mobile device users, via a small formfactor headset, to enjoy surround sound
while gaming or watching movies on the
go, similar to a home theater experience.
For more information, visit the website at
www.bonetonecom.com.
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EXPLORE SCIENTIFIC-BRESSER (Con’t. from p. 1)
New Zealand.
New for this year is the BRESSER
MID-7 Tablet touch device embedded
with 3G and Wi-Fi running the open
source OS Android 2.1.
Scott Roberts from EXPLORE
SCIENTIFIC-BRESSER describes the
new Android touch tablet, “We are very
excited to bring forth an unlocked
3G/Wi-Fi tablet in the popular 7-inch
format. At under $300 retail, we think it
is the perfect combination of size, performance, functionality, flexibility, and
price. The huge range of Android
iGUGU USA (Con’t. from p. 1)
IC: We design and manufacture innovative entertainment technology products
that integrate computer and Internetbased content into a home entertainment
center. Our InterneTV and Gamecore
products move the Internet content from
small desktop screens to the living room
television, allowing consumers to game
and enjoy digital video content easily,
intuitively and comfortably.
CEDN: What was the most significant
event that affected your company in the
past year?
IC: The awareness generated by the
launch of Google TV and Apple TV
brought to light the concept of placeshifting Internet-based content to the living room television like probably no other
entity could have. Reviews of the various
competing solutions have surfaced,
revealing major limitations in the type of
content that these products can stream.
Cool Components (Con’t. from p. 1)
DL: Cool Components was born out of
the custom audio video industry where
the heat being generated by these large
high-end systems is a huge problem. So
jumping ahead many years, we now manufacture the most comprehensive line of
cooling products and have been the innovator behind our products and some others out there, if you know what I mean.
CEDN: Tell me briefly about your products, and what makes them different?
DL: The biggest thing about our products
in general is that what we do is not rocket science. At this point it’s all fan-based
cooling products but being from the custom installation world, the products have
been engineered to be both aesthetically
pleasing, easy to install, and simply
effective. We have the added challenge
that such products need to be quiet
because in the residential world at least,
no one wants to hear the sound fans running. We accomplish this by having fans
specially manufactured for us, and we
design enclosures to maximize airflow
and minimize noise.
For the line of products, basically we
offer products to cool cabinets and enclosures and then to also vent rooms and
closets where components are located.
We have the most comprehensive line of
rack cooling products including rack side
101
applications and the ability to use the
MID-7 as a phone and an Internet device
anywhere in the world where there is 3G
or Wi-Fi connectivity makes this device
a perfect companion for anyone on-thego, no matter where they are.”
The BRESSER MID-7 touch device
keeps you in touch with fully unlocked 3G
and Wi-Fi, so no matter where you are you
can access the Internet, receive and send
e-mail, and make VOIP phone calls. The
front-facing camera also makes the
BRESSER MID-7 video chat ready. Here
are the detailed features and specifications:
OS: Android 2.1
Display: 7-inch TFT LCD Resistive
Touch Pad, Resolution 800x480
CPU: Based on ARM926EJ (dual-core)
Main CPU Frequency: 600MHz
Auxiliary CPU Frequency
(DSP Digital Command
Control) 550MHz SDRAM 2X64MB
Memory: 4GB
Card Slot: Mini SD Card Slot
>8GB/16GB
Sensing: Built-In Motion Sensor
Connectivity: Embedded 3G; Wi-Fi b/g
Sound: Built-In Microphone and
Speaker + Headphone Socket
Imaging: Front-Facing Webcam
USB: Host/Client
Power: AC Power Adapter/Charger;
100-240V~50/60Hz; DC Output 5V/2
Amps
Battery: Rechargeable Li-Polymer
Battery; 4-8 Hours Per Full Charge
Size: 21.3x12.4x1.2 cm.
Weight: 475 grams
In the Package: MID-7, Earphones, USB
Cable, AC Power Supply, Instruction
Manual
Warranty: Two-Year Limited Warranty
iGUGU InterneTV can stream more paid
and free content from the Internet than any
of the competing products. We’re now
able to leverage the visibility generated by
our competitors to effectively communicate the differentiation of our product.
that limit consumers to viewing paid content, and a very limited selection of free
content, from the Internet, iGUGU
InterneTV provides consumers with
access to a wide variety of free Internetbased content as well as high-definition
content available on the iGUGU servers.
In addition, our system utilizes a backlit
handheld remote control, that can be
operated with one hand, that incorporates
a trackball, full QWERTY keyboard and
LED screen to provide easy, intuitive
access to volumes of rich video content.
The price point of our solution starts at
less than $100 giving consumers the
most value and content of any product in
the category.
video content available on the Internet.
The problem is that consumers don’t want
to watch videos at computer desks on
small screens—they enjoy watching
videos on large format televisions in the
comfort of a living room or home entertainment center. iGUGU InterneTV gives
people the ability to bring the world of
Internet-based content to their television
through an easy-to-use interface and compact, feature-rich handheld remote control.
CEDN: What products are you showing
this year at CES 2011?
IC: We’re demonstrating iGUGU
InterneTV, which enables consumers to
enjoy Internet- and computer-based
video content on their big screen televisions using a wireless handheld remote
control, and iGUGU Gamecore, which
enables computer gamers to play the
majority of computer- and Internet-based
games on their television using an intuitive wireless game controller.
CEDN: How is iGUGU InterneTV
different from devices such as Google
TV and Apple TV?
IC: Unlike all of the competing solutions
coolers and shelves with cooling integrated directly into the shelves. We even
manufacture our own racks with cooling
integrated into the racks, but we’re really
not trying to be a rack company. I just
had the idea, and we made it happen.
CEDN: Why is cooling now just coming
about? Has something changed with
electronics to essentially have this
emerge as a new and increasingly important category in electronics?
DL: That is a good question as there’s
several aspects to this. First, people used
to be proud of that big rack of components with all the flashing lights so they
would show it for everyone to see. Now,
they want to hide it in a cabinet or closet,
put it behind closed doors and at the same
time, this restricts airflow and thus the
components overheat. Components are
also changing because most everything is
micro processor based now. Simply put,
components are just computers essentially and we all know that computers
generate heat. Then add to this a society
that wants more toys, more features,
more everything but also in a smaller box
which again, limits airflow. Also in the
home we are seeing more distributed
audio, which means more amplification,
more heat, and then add to that, video is
the latest craze with HD and 3D but all
the processing power brings more heat
and that is on top of game boxes and
media centers, etc., etc., etc.
The BRESSER MID-7 is estimated to
retail between $249 to $299 with availability in January or February. For more
information, call 888-599-7597 or visit
bresser.com/mid7.
For
more
information,
visit
www.igugu.com, call 858-427-1450, follow iGUGUUSA on Twitter, stop by CES
booth 14043 [Central Hall] or ‘like’
iGUGU USA on Facebook.
CEDN: The industry is inundated with
tech gadgets that promise to make life
easier or more entertaining. Why do we
need a solution like iGUGU InterneTV?
IC: Amateur producers, major film studios and television production companies
are fueling the exponential growth of
CEDN: This is your first year exhibiting
at CES. Why this show and why now?
DL: CES is simply a great show and it
brings a great draw but for us, it’s really
a coming out even though we’ve been in
business over six years and have been
exhibiting at different shows for four or
five years now. Our initial market
focused more heavily on the CEDIA
crowd, the custom market, but now with
our current and planned expansion into
new markets and our brand gaining more
recognition, I simply felt that we were
ready for CES and the exposure I’m hoping it brings.
CEDN: How has this economy affected
Cool Components, and how has it
changed the way you all do business?
DL: Things have been pretty interesting
since the economic downturn where virtually in an instant we went from explosive growth to then just holding on. After
the realization set in that it was time to
buckle down and the game had changed,
we then just focused on our position in
the market and building our operations so
when things rebounded, we would be
well positioned and have excess capacity
and I feel strongly that we have accomplished those goals. Now we’re moving
forward on many fronts.
CEDN: What was the most significant
event or series of events affecting your
company in the past year?
DL: This year has been interesting where
we have expanded into the commercial
cooling market and we signed our first
large OEM deal. We have also partnered
with another big player in the industry
and now progressing with a major retailer. Sorry, I can’t reveal the names of a lot
of these because we either have NDAs or
it’s just a little premature but a lot of
good things are happening at Cool
Components and this year really will turn
out to be a break-out year for us.
CEDN: What does the future hold for
Cool Components?
DL: Well that is another very good question but unfortunately the crystal ball is
in the shop! Seriously, though, we will
just continue with our strategy of building our brand and focusing on our market
position. We learned a lot dealing with a
large company with the OEM deal so
we’re going to look more toward that market. We’re also going to expand into some
other markets, beyond residential and
commercial electronics, and also continue
growing internationally. We definitely
have our work cut out for us but we’re on
a great path and have a great team so the
prospects for the future are pretty exciting.
For more information, visit www.cool
components.com or visit booth 21570 in
the South Hall Lower Level.
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ANGRY BIRDS FLY INTO 2011
CES WITH GEAR4
ing early adopters.”
iisu™ is the de facto standard in gesture recognition middleware (GRM),
with more than seven years of research
and development behind its creation.
Compatible with Adobe Flash, Unity 3D
and 3DVIA Virtools development environments, its uses include video game
projects as well as many other non-gaming markets including fitness, senior
rehabilitation and e-learning. The versatile nature and openness of iisu makes it
very compelling for developers interested in multi-platform compatibility (e.g.
PC, console, set-top boxes) that allows
apps to be released on Windows or
Linux. The iisu™ SDK is compatible
with most 3D cameras on the market,
regardless of the type of underlying technology (structured light, time of flight
and stereoscopic).
Developers interested in the early
release of Softkinetic’s B2C Partner
Program are recommended to apply now
at www.softkinetic.net. A full launch of
the program kicks off at the Game
Developers Conference in San Francisco
next month.
Softkinetic and Optrima-Namuga
will be demonstrating their latest technological advances in private meeting
rooms at the 2011 Consumer
Electronics Show. For business
appointments, contact Sean Karoonian
at Softkinetic, s.karoonian @softkinetic.net. For press appointments, contact
Wendy Beasley at TriplePoint,
[email protected].
Softkinetic, the leading 3D gesture
recognition software provider, recently
announced the soft launch of the B2C
Content Partner Program, in which
developers will be able to purchase a
combination of Softkinetic’s iisu™ middleware as well as a consumer 3D camera
prototype, and an exclusive training and
support program.
The B2C Content Partner Program is
targeted at game and application developers willing to dive into the new world of
gesture-based application, with the
opportunity to learn and prototype innovative applications for consumers through
Softkinetic’s training and support offering. Developers can apply immediately
online at www.softkinetic.net.
“We’re looking for partners with
experience in building innovative input
applications, such as Wii™, iPhone® and
Microsoft Kinect™,” said Michel
Tombroff, CEO, Softkinetic. “The consumer market for gesture-based application is in its infancy, and the opportunities
are endless for those who are able to
build immediate consumer projects. We
want to provide the tools and support at a
minimum price to the most talented
shops out there while diligently support-
Vapor Corp. (Con’t. from p. 1)
customarily marketed tobacco products
under the Tobacco Act. Of course, in the
event that Congress prefers that the FDA
regulate e-cigarettes under the FDCA’s
drug/device provisions, it can always so
decree,” the Court declared.
“We are extremely pleased with this
court ruling,” said Kevin Frija, President
and CEO of Vapor Corp. “The ruling
finally resolves any lingering doubt
which has challenged the electronic
industry for quite some time now. Vapor
Corp. has always been proactive in taking many steps to ensure the responsible
marketing of our electronic cigarettes.
Vapor Corp. in no way markets its product as smoking cessation devices; we
market our product as an alternative to
smoking traditional tobacco cigarettes,”
added Frija.
“There are over 1 billion smokers in
the world today, and recreational tobacco
is a 100 billion+/year industry. Vapor
Corp. is the industry leader for electronic
cigarettes, and we have been working
diligently to enter into very visible distribution channels across the United States.
With today’s legal victory, we are best
positioned among our competitors to
quickly capture an even greater market
share for our products,” added Frija.
About Vapor Corp.
Vapor Corp., is a marketer and distributor
of electronic cigarettes, whose brands
include Fifty-One, Krave, EZ Smoker,
Green Puffer, and Smoke Star brands.
Electronic cigarettes are electronic
devices that vaporize a liquid solution,
which simulate a smoking experience
without the burning of tobacco, and as
such, no smoke or noxious odor is dispelled from the device. The company
currently sells its electronic cigarettes
internationally
and
domestically
through distributors, wholesalers and
direct to consumers through its websites
and direct response television marketing efforts. For more information,
please visit http://smoke51.com or
www.vapor-corp.com.
electronics devices are expected to be in the
more than 800 million homes with broadband connections, and this proliferation of
Web-enabled, smarter devices has consumers warming to the concept. For
example, to meet the insatiable appetite
for entertainment in homes, smarter algorithms in devices like TVs could adjust
programming and advertising to individual
tastes, and TVs with Web browsers could
host data from connected devices like lighting, thermostats and smart meters. In the
kitchen, refrigerators could adjust cooling
temperatures based on the volume of items
stored, and on the health and well-being
front customers could monitor their health
through tools like Internet-connected medical devices, such as a pulse oximeter that
can determine if oxygen levels in blood are
low and alert health professionals.
To learn more, visit the Smarter
Products for the Home knowledge center in
the new IBM Electronics Virtual Briefing
Center, www.tiny.cc/IBMElectronics.
life, 15 laser lumens, a category-leading
5,000:1 native contrast ratio, and the
shortest throw ratio of any pico projector
on the market. The SHOWWX+ displays
large, bright images even in close or
cramped environments, such as on the
back of an airplane seat, a hallway or
even an elevator. The shorter “throw” of
SHOWWX+ allows users to project
images that are twice as big as images
from competing products from the same
projection distance.
SHOWWX+ offers a simple experience for expanding viewing experiences beyond a palm or pad-sized
screen. Users simply connect Apple
devices via the included high-quality
video component cable and play media
from their own device to instantly project it. They can combine an iPhone with
an application such as Netflix and
SHOWWX+ to get a big-screen movie
experience virtually anywhere.
SHOWWX+
is
powered
by
MicroVision’s PicoP® display engine,
which uses patented laser-scanning technology to create large, vivid, uniform
images that are always in focus, at the
highest contrast, in the widest field of
view. Unlike other pico projectors,
SHOWWX+ does not require complex
lenses, focus wheels or color wheels. The
architecture of the PicoP display engine
not only contributes to the slim size of
SHOWWX+―about the same size as an
iPhone―it also allows for efficient
power consumption enabling a longer
battery life.
With MicroVision’s laser-scanning
technology, every pixel is the same
intensity, creating vivid, saturated colors and brightness that are uniform
from the center of the display to the
edges. Images never experience color
breakup or rainbow artifacts, even in
fast-moving video scenes or when the
projector or the viewer’s head moves.
In addition, laser images are always in
focus regardless of variations in projection distance or display surface, making
SHOWWX+ ideal for emerging ultramobile applications like iPhone games
that use accelerometers and gyroscopes
or augmented reality.
“Intelligence” in the Intelligent Mobile
Hotspot category. With the MiFi OS,
GPS, on-board widgets and application
support, the next generation of MiFi
will allow any device with a browser to
leverage its value-adding applications
and widgets. By hosting critical applications on a MiFi, users no longer need
to download and install the program on
each individual machine, meaning
applications like AutoVPN connection,
file sharing and streaming video could
greatly improve efficiency for small
workgroups. Also, because the MiFi
comes with an embedded GPS-chipset,
your devices will be able to use programs like local weather and locationbased services.
As these 4G networks are rolling
out across the world, take the intelligent approach to leveraging the faster
speeds, improved reliability and more
robust infrastructure. There are multiple 4G mobile broadband solutions to
fit your specific needs, whether it’s a
USB modem, embedded in the device
or a MiFi Intelligent Mobile Hotspot.
Get yourself connected to the mobile
4G networks anywhere―in the home,
in the car and on-the-go and you’ll be
happy when you’re seamlessly communicating on your next online videoconference or blasting through the next
season of your favorite show online.
For more information, visit
www.nvtl.com.
smoking cession aids, the U.S. Food and
Drug Administration lacks the authority
to regulate these products under the
Federal Food, Drug, and Cosmetic Act
(“FDCA”), and has no authority to
block the importation of these electronic cigarette products.
“Together, Brown and Williamson
and the Tobacco Act establish that the
FDA cannot regulate customarily marketed tobacco products under the
FDCA’s drug/device provisions, that it
can regulate tobacco products marketed
for therapeutic purposes under those
provisions, and that it can regulate
IBM (Con’t. from p. 1)
into an “Internet of things,” and soon
there will be more than one trillion
connected devices.
Though the concept of a smart home
has been talked about for many years—by
2013, 1.2 billion connected consumer
MicroVision (Con’t. from p. 1)
images and video on any surface, casting
a 12-inch to 100-inch image depending
on lighting conditions. SHOWWX+
works with many other devices as well,
anything with video-out or VGA functionality, including mobile phones, notebooks, cameras and camcorders. Now,
there’s no more squinting and huddling
when mobile device users share content.
With a 50 percent brighter display
within the same slim size as the awardwinning flagship model, SHOWWX+ is
the first laser pico projector to offer a
big-screen, movie-length experience in a
form factor that easily slips into a shirt
pocket. It features two hours of battery
Novatel Wireless (Con’t. from p. 52)
existing Wi-Fi enabled devices, just
connect to the Novatel Wireless MiFi,
and let MiFi provide your onramp to the
4G network. It doesn’t get much easier
than that.
In addition to simultaneously
delivering seamless 4G speeds to multiple devices, the new 4G MiFi will be
capable of going beyond pure connectivity to truly highlight the
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TASER (Con’t. from p. 1)
RS: Many people don’t realize that we
actually started in the consumer market—
our first major tradeshow was in 1995 at
CES. Even though 225,000 consumers
have bought TASER systems for protection, many consumers are unaware they
can own a TASER electronic control
device [ECD]. Our mission at TASER is
to protect life by producing innovative
technologies that make communities
safer and more prepared.
CEDN: What makes TASER a popular
booth to visit at CES?
RS: Attendees come by our booth for the
opportunity to test-fire a TASER C2™
ECD. Being able to touch, feel and even
use a TASER while at the show really
allows for customers to better understand
why TASERs are an easy-to-use and very
safe consumer protection device. This
year, people can also learn how we’ve
DICOTA (Con’t. from p. 1)
DICOTA develops high-end carry
solutions and accessories that protect
digital devices such as smartphones,
e-readers and personal computers. OSM
Group develops and manufactures customized product solutions, mobile accessories, computer bags, promotional items
and display phones to some of the
world’s leading multimedia and personal
health brands.
“We are delighted to introduce our
latest product range to the market. We
are working to deliver OEM quality features that create a look and feel that is
consistent with BlackBerry design
brand elements, while extending the
existing line of BlackBerry device
accessories,” explains Jean Pierre
Martin, Vice President, DICOTA. “We
Softkinetic (Con’t. from p. 104)
About Softkinetic
Softkinetic is the leading provider of natural
BodyMedia (Con’t. from p. 4)
achieve their goals.”
In addition to the new app,
BodyMedia will soon introduce the new
BodyMedia FIT Armband BW, which utilizes Bluetooth® wireless technology and
sends information to users’ fingertips by
communicating directly with their mobile
devices. Through this new generation
technology, users can see their up-to-theminute calorie input vs. output and understand their calorie balance. The integrated
Bluetooth App also offers the feature to
create a personalized workout based upon
users’ caloric, activity or step targets.
For BodyMedia FIT Activity
Manager users, the BodyMedia FIT
Mobile App is available for FREE from
the App Store on iPhone and iPod touch
or at www.itunes.com/appstore. Android
device users can download the app from
the market.
The BodyMedia FIT
Armband BW is available at www.body
media.com and Amazon.com.
For
more
information
on
BodyMedia, please contact Lauren Berg
or Caryn Schoenbeck of Skirt PR at
leveraged our innovation in an effort to
make our roads safer through the release
of our Protector™ product that disables
cell phone usage while driving.
CEDN: Tell us something about TASER
that people would be surprised to know.
RS: More than 90 percent of law
enforcement agencies in the United
States use TASER ECDs—with more
than 500,000 systems deployed in public
safety. While people may have heard
news reports of situations where TASER
ECDs were used and people were hurt,
they may be surprised to learn that the
risk of injury is actually much higher
from engaging in sporting activities than
from police use of TASER ECDs. It’s
unknown to most that TASER ECDs
have safely ended over 50,000 potential
lethal force encounters, thus saving tens
of thousands of lives.
CEDN: TASER has had great success in
109
law enforcement, how does that translate
to the consumer market?
CEDN: What consumer opportunities do
you foresee in the future for TASER?
RS: When it comes to protecting yourself and your family, it’s critical to
know you have the most reliable and
most effective technology available.
Most customers choose TASER because
they know it’s the same technologies
used by the professionals.
RS: We see enormous opportunities to
enable families to protect themselves,
whether it’s for consumers with our
TASER C2 ECD or from dangerous
behaviors with our Protector solution.
It’s truly rewarding to be involved in
bringing technology to market that
saves lives and empowers people to
feel safer.
CEDN: What caused TASER to
become concerned with the issue of
distracted driving?
RS: Distracted driving is one of the
fastest growing dangers in our modern
communities. Last year, nearly 6,000
people died and 500,000 were injured in
distracted driving incidents. TASER’s
core competence is leveraging technology to protect lives—distracted driving is clearly an area where we can be
implementing our technology to stop
these tragic deaths.
CEDN: What’s your favorite TASER
movie scene?
RS: The scene from ‘Hannibal’ when
they capture one of the most dangerous
villains in Hollywood history with our
TASER M26™.
For more information, contact Audrey
Craipain, SHIFT Communications, at
[email protected] or 415591-8427.
apply our extensive design, product and
technological expertise to provide functional, hardware and stylish products for
BlackBerry devices and consumers with
a sense of style will love the range: our
slim, contemporary design and high
quality materials promote mobility and
ease of use.”
DICOTA has maximized the usefulness of their designs with features
such as the closing flap with an embedded magnet that ensures a swift and
effective shutting action that also shuts
down devices to save battery life. “We
apply our extensive design, product
and technological expertise to provide
functional, hardwearing and stylish
products for RIM® devices. In our view
we will be supplying the market with
the highest possible quality product.”
Martin says that while the range is
primarily for business professionals and
frequent travelers, it will also appeal to
those with an eye for fashion and design.
“Anyone with a sense of style will love
the range: our slim, contemporary design
and high quality materials promote
mobility and ease of use,” he said.
DICOTA’s solutions have been carefully created to cater to a broad spectrum
of protective solution needs: from hard
covers to holster cases. Throughout,
DICOTA designers retain focus on
ergonomics, practicality and style.
DICOTA is currently exhibiting at the
world’s largest consumer technology
tradeshow, International CES, at South
Hall MP25956.
About DICOTA
DICOTA is renowned for supreme quality
and functionality in protection through
The BlackBerry and RIM families of
related marks, images and symbols are
the exclusive properties and trademarks
of Research In Motion Limited.
interfaces that transform the way people
interact with the digital world. Softkinetic
enables a fully immersive, transparent and
intuitive user experience by providing a 3D
real-time gesture recognition middleware to
interactive digital entertainment, consumer
electronics, health care and serious games
companies. Softkinetic, iisu, and Interface
Is You are trademarks or registered trademarks of Softkinetic S.A. For more information on Softkinetic, please visit
www.softkinetic.net.
773-661-0700 or [email protected] or
[email protected].
TASER (Con’t. from p. 12)
the unit free of cost upon provision of the
police report for the incident.
The TASER C2 is the easy-to-use,
effective option to keeping you and your
family safe, putting the control of your
safety back in your hands.
For more information, contact
Audrey Craipain, SHIFT Communications, at [email protected] or
415-591-8427.
About BodyMedia, Inc.
When your body talks, BodyMedia listens. BodyMedia has been unlocking and
deciphering the patterns of the body since
1999. Headquartered in Pittsburgh, Pa.,
BodyMedia is the pioneer in developing
wearable body monitoring systems
designed to help people lose weight,
improve performance, and live healthier
lives. Our patented multi-sensor technology provides comfortable, convenient,
continuous body-monitoring that measures physical activity and calories with
greater than 90 percent accuracy.
At BodyMedia, they are jazzed by the
potential of putting this vital information
directly into the hands of individuals,
empowering them to take charge and
improve their lives. No wonder
BodyMedia measures success not only in
financial milestones, but in the way they’ve
changed how over hundreds of thousands
of users can take control, stay motivated
and reach their health goals. For more
information, visit www.bodymedia.com.
TASER is also committed to preventing
misuse of its products and ensuring that
they are used only for self-defense. As
such, the activation of each C2 unit
requires passing an identification verification and a quick background check.
Finally, should you ever use a C2 in selfdefense and lose it, TASER will replace
Ashley International (Con’t. from p. 24)
item purchased is delivered directly to the
consumer. “Any website can make money
merchandising musical instruments with
literally no risk whatsoever.”
Growth Is Inevitable
Seeking opportunity to partner with
Pathway Innovations (Con’t. from p. 61)
designer and manufacturer of HoverCam
document cameras and ‘Office Cameras’
used by schools, hospitals and businesses.
The cameras are used for live presentations,
carrying solutions for your personal
media products. Each DICOTA product
is created for a world on the move: for a
world that requires perfect protection and
deserving no less than first class design.
Find out more about DICOTA at
www.dicota.com.
About OSM Group
OSM Group specializes in the design,
manufacture and distribution of customized mobile accessories, retail display
and premium product solutions for leading brands primarily in the multimedia
industry. For more information about
OSM Group, please visit .osmglobal.com.
manufactures needing a direct fulfillment
solution.
Seeking opportunities in South
America, Europe, Asia, and the
Australian market.
Stop by booth 6132/6133 North
Hall, call or e-mail Ashley International
at 702-558-5004 and at sales@ashley
intl.com or visit www.ashleyintl.com.
video conferencing, scanning, video
recording and student assessment.
For more information, call 858-8126358, e-mail [email protected],
visit www.thehovercam.com or stop by
South Hall booth 35955.
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for all your battery needs - Oser Communications Group

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