price list / services - BCN

Transcription

price list / services - BCN
PRICE LIST / SERVICES
Valid from 01.01.2012
tv.gusto GmbH
a hubert burda media company
REASONS IN FAVOUR OF BONGUSTO
Quality
Uniqueness
Class instead of mass
2
tv.gusto GmbH
► via licensing in premieres
► via a broad range of programmes and celebrity chefs
► regarding technology (all programmes are in HD)
► the extent – 24/7 food and pleasure
► emphasing specific topics (eg backing or BBQ)
► international licensing
► first class target group/viewers
► clear, lifestyle/food oriented positioning
► multiplicators and trendsetters
a hubert burda media company
CONTENTS
1 Classical commercials / Special types of advertising
2 web.tv²
3 Service
4 Reference customers
Contact details
3
tv.gusto GmbH
a hubert burda media company
1 CLASSICAL COMMERCIALS / SPECIAL TYPES OF
ADVERTISING
1.1 Classical commercials / Special types of advertising
1.2 Price
1.3 Examples
1.4 Channels
1.5 Discounts
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tv.gusto GmbH
a hubert burda media company
1.1 BOOKING OPTIONS / PROGRAMME CATEGORIES
Simple programme structure
The programmes can be divided into 6 different
categories
The separate categories offer you the following
advantages:
Booking according to a specific category
► It is easy to have an overview and to optimize your
whole portfolio.
■ It is possible to book advertising within a range of
programmes and broadcasting times.
■ It is possible to exploit the optimum reach from all
types of programmes and broadcasting times.
■ Or even to have the option to book on a share basis,
partial booking of a category, in order to make an
impact only in a specific field.
Simple price structure
It could not be simpler. There are no differences
based on seasonality or time slot, no surcharges and
no disproportionality.
► Each type of advertising has only one price.
Creativity
In addition to booking classical commercials or cutins, we offer a range of special types of advertising:
► Title sponsoring and recipe videos
► Documentaries and programmes
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tv.gusto GmbH
Categories
Celebrity chef
Big names known nationally and
internationally reveal the secrets of
their cooking for the viewers
Basic
Cooking
Professional chefs display their
tricks and skills. Plenty to try out at
home. High service factor.
Kitchentainment
Cooking with a difference! Here the
emphasis is on entertainment and
having fun.
National
From simple cooking to traditional
recipes, to award winner chefs –
the best is often so close to hand.
International
Distant countries, tantalizing
spices, unusual dishes – all within
our reach.
Haute Cuisine
Sometimes only the best is good
enough!
a hubert burda media company
1.1 PROGRAMME CATEGORIES + BROADCASTING
FREQUENCY
Broadcast Peak +
Off-peak
100 Meilen: Ein kulinarisches Abenteuer
Celebrity chef
Basic Cooking
2+5
Kitchentainment
National
7
1+8
Avec Eric - Feinste Genießerküche - NEW 2012
2+8
Backen!
2+7
Boys Weekend - Kochen ist Männersache
2+7
Caffee & Chocolade
2+9
11
11
Echt lecker
2+9
11
11
10
9
9
10
10
9
9
9
9
11
Einfach Indisch!
1+6
7
Einfach Slater
3+8
11
Gary Rhodes China
1+7
Guglhupf - Das Beste aus Großmutters Küche
1+7
Gourmetgipfel
1+6
Hairy Bikers - Die Rückkehr der Ofenrocker
1+9
8
8
8
8
7
10
10
1+8
James Martin - Lust auf Meer - NEW 2012
2+9
11
Kerner kocht
1+8
9
9
9
Kitchen Criminals – Dilettanten am Herd
2+6
8
8
Kochstars - Die Herausforderer
1(N)
1
1
1
11
11
11
30
30
Lecker schlank
meine Familie & ich tv Gastspiel
Nordlichter – Kulinarisch skandinavisch
2+9
9
11
5+25
1+5
6
9
11
9
8
6
6
5+26
31
Rick Stein: Köstliches Asien
1+8
9
Rick Stein: Traumziel Mittelmeer
1+7
8
Royal Dinner
2+5
Mike Robinson - Lust auf Landküche
1(N)
NZZ Format
1+7
Shane's World
1+8
So schmeckt die Welt
2+3
5
Typisch nordisch
1+6
7
Weinprobe
1+7
Zart & Saftig: Die besten Fleischgerichte
2+9
Broadcasts per week
7
10
In köstlicher Mission
Lafers Himmel un Erd
Haute Cuisine
7
Anne Burrell - Edle Küche hausgemacht
9
International
9
8
7
1
7
1
7
1
8
9
9
8
11
83
122
8
11
104
76
194
67
Interpreting the chart: In the celebrity chef category, for example, a celebrity programme is broadcast 82 times a week.
The programme „In köstlicher Mission“ is in the category kitchen-tainment and international; the programme is shown
6 once
tv.gusto
GmbH
a hubert burda media company
a week
during the peak time and 8 times a week during off-peak times.
6
Comment: We reserve the right to change the schedule /The no. of times of a broadcast can vary.
1.2 PRICE FOR CLASSICAL COMMERCIALS AND
SPECIAL TYPES OF ADVERTISING DEPENDING ON
CATEGORY
► Commercials ►Cut-In/ Presenting ►Title sponsoring ► Recipe videos/
Infomercial
Commercials
Cut-In/ Presenting
(Trailer Sponsoring)
Title sponsoring
Recipe videos/
Infomercial
Peak time
7pm –10pm
(30 sec.)
Off-peak
10pm – 7pm
(30 sec.)
Peak time
7pm –10pm
2x7 sec.
per
program
Off-peak
10pm – 7pm
2x7 sec.
per
program
Peak time
7pm –10pm
per
program
Off-peak
10pm – 7pm
per
program
Peak time
7pm –10pm
3-4 min.
per
program
Off-peak
10pm – 7pm
3-4 min.
per
program
€180
€90
€230
(€115)
€115
(€58)
€280
€140
€410
€205
► Commercials shorter than 30 secs are charged proportionally.
► Individual packages based on your budget and schedule are possible.
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tv.gusto GmbH
a hubert burda media company
1.3 EXAMPLES OF SPECIAL TYPES OF ADVERTISING
/BOOKING MODELS
Art/Details
Lengt
h
Title sponsoring
• Brand /client‘s name broadcast
Indiv.
with the name of a program
• min. running time 6 months
Sponsoring
• Introducing a program with
pre-/end credits (7 seconds)
• min. running time 3 months
Trailer sponsoring
• Extend the sponsoring by
using end credits (7 secs)
• min. running time 3 months
Cut-In
• Display of advertising log
during program
•Up to 2 inserts / program
possible Positioning in most
suitable environment possible
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tv.gusto GmbH
2x7sec.
1x7sec.
2x7sec.
Media cost
per broadcast
*
Sample
Comments
Peak time €
280 Off-peak €
140
approx. € 35.000
36 broadcasts
6x4 weeks
• Only possible to book in
specific size
• Exclusivity
• Own productions
Peak time 230
€
Off-peak € 115
approx. € 13.800
120 broadcasts
12 weeks
•Only possible in specific
sizes/formats
Peak time € 115
Off-peak € 58
approx. € 6,900
120 broadcasts
12 weeks
• Only possible as part of a
sponsoring package
•Trailers can be positioned
individually
Peak time 230
€
Off-peak € 115
approx. € 8.500
60 broadcasts
4 weeks
Examples of special types of advertising, click
http://www.bongusto.tv/mediadaten.html
*Alle Preise sind rabatt- und AE-fähig, zzgl. MwSt.
• Possible to book via
specific channels
• Possible to jointly book
• Possibly involved extra
costs due to technical
requirements
a hubert burda media company
1.3 EXAMPLES OF IN-HOUSE PRODUCTIONS
Production
Art/Details
Recipe videos
• The emphasis is on culinary information
- Client is integrated in the front and end
credits (between the programmes)
• Minimum booking: 4 weeks
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tv.gusto GmbH
Media costs
Output
Lengt
h
Per broadcast
Indiv.
3-4
min.
peak time € 410
off-peak € 205
Specific example
approx. € 5.000
20 broadcasts
4 weeks
Infomercial
• Editorial produced clip with information
style
• Information on a specific topic
• Minimum booking: 4 weeks
2
3-4
min.
peak time € 410
off-peak € 205
approx. € 5,000
20 broadcasts
4 weeks
Documentary (On Location)
• Editorial produced report with information
style
 e.g.background about a company with info
on products, history etc
1
25
min.
on request
on request
Programming
• Your own TV programme
• Editorial produced programme with
advertising character
• When requested: production in a specific
segment, TV broadcast, download in web
4
52
min.
on request
A discount, and an agency fee deduction, is available for all offers; plus VAT.
A discount is not available for production costs.
on request
a hubert burda media company
1.4 PROGRAMMES I

Avec Eric – Feinste Genießerküche
EmmyAward winner/ German premiere
„Avec Eric – Feinste Genießerküche“ offers the viewers a look at the life of one of the
world‘s best cooks. Eric Ripert demonstrates products and their uses and tells us how to
create meals in our own kitchens a star chef would be proud of. This series received an
Emmy in the category „cooking programmes“ in 2011.

James Martin – Lust auf Meer
German premiere
In his series „James Martin – Lust auf Meer“James Martin is dedicated to tracking down the
best recipes from the Mediterranean. In each episode he arrives by sailing ship in a
different harbour between Creta and Tuscany in order to give the viewers a taste of each
region‘s specialities. The best tips and recipes he gets from locals, he then cooks for
aboard his boat.

Hairy Bikers
German premiere
A German first for BonGusto! The world‘s most cheeky Gourmets are on the road with new
bikes and new tasks. Two hard rockers, riding their Harley Davidsons, are in search of the
very best homemade food, spicing up the whole affair with plenty of British humour.

Simply Indian!
German premiere / already in its 2th series
In the new series of this programme Anjum Anand, the charming food author and chef,
brings the viewers closer to the world of Indian spices and top class ingredients. Unveiling
the secrets of Indian cooking in such a way that amateur cooks will lose their inhibitions
about cooking with them.
Celebrity Chef
10
tv.gusto GmbH
Basic Cooking
Kitchen-tainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES II
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
100 Miles – a culinary adventure
German premiere
6 families, 100 days – facing the challenge of eating only food grown within a 100 mile
radius of where they live. Is it possible? What changes does the situation bring? The sixpart series reports on a very unusual experiment, as part of their daily lives – a fascinating
TV experience.

Rick Stein – a taste of Asia
German premiere
In his latest culinary adventure Rick Stein investigates the Far East. Inspired by exotic
flavours and the stunning simplicity of the region‘s cooking he looks at traditional dishes
which win us over with their subtlety
.

The Northern Lights – Scandinavian cooking
German premiere
The new series of this programme captivates with its stunning scenery. Top chef, Andreas
Viestad presents the preparation of regional specialities on glaciers and on the banks of
fjords – authentic Scandinavian cooking, presented perfectly.

Wine tasting
This programme takes the viewer through Europe‘s most famous wine growing regions,
encouraging them to experience the wine making process, from tending the vines to the
tasting of great wines. There is one person behind every successful venture; we visited
some wine gurus and learn some of their secrets.
Celebrity Chef
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tv.gusto GmbH
Basic Cooking
Kitchen-tainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES III

Anne Burrell
German premiere
If you always wanted to take a peep through the key hole of your favourite restaurant‘s
kitchen, then this is the programme for you. „Anne Burrell“ describes the tricks and tips
necessary to produce the very best dishes, to a first class standard. Join Anne on her
journey for appetising dishes, getting to know tasty delights on route, which you will be
able to impress your guests with.

Simply Slater
German premiere / already in its 2th series
Nigel Slater is back. In the new series he captivates the viewers, using regionally inspired
specialities, which are easy to prepare and should be on everyone‘s list. There is no need to
take notes here, the recipes are memorable for their simplicity.
:

Backen
German premiere / already in its 16th series
Germany‘s first baking programme demonstrating, step by step how to bake cakes and
biscuits, makes baking fun and includes a range of tips and tricks. The presenter, Ralf
Kühler, together with baking experts prepares 3 recipes per programme- from very sweet
to savoury.

Coffee & Chocolate
German premiere / already in its 4th series
Michael Gliss, German‘s first coffee sommelier and proven chocolate expert presents all
there is to know about the two fine products and offers an unusual view of the sweet to
dark bitter world.
Celebrity Chef
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tv.gusto GmbH
Basic Cooking
Kitchen-tainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES IV

Zart & Zaftig (Tender and Juicy)
German premiere
The presenter, Adrian Richardson is a restaurateur and author of the best selling book
„Meat“. Adrian produces his own sausages and salamis and knows everything that is worth
knowing about the meat industry. Relaxed, but extremely professional he tells the viewers
about the best cuts, the correct way to prepare and cook meat, and about the tastiest
meat dishes. Without doubt not a programme for vegetarians, but a series not to miss for
the enthusiastic carnivores amongst us.

Gastspiel
German premiere
The new MFI-TV programme (Meine Familie und Ich magazine): lively - culinary - personal –
stimulating. This programme takes the viewers behind the scene in the editorial team,
seeing the production of new content for the magazine. Jörg Götte, head of the cooking
studio presents the programme. Food is prepared, guests arrive and everyone gets down
to business.

Gourmetgipfel
German premiere
Rima v. Olivera, the world famous, top class chef travels around the world from Hong Kong
to Barcelona, from Thailand to Turkey in order to meet some of our best contemporary
cooks. Wonderful dishes are prepared during such a culinary odyssey, enhanced by a
backdrop of such fascinating host cities.

NZZ Reportagen (NZZ documentary)
German premiere
In line with the style of the Neue Züricher Zeitung newspaper this programme is a
documentary rich in visual details highlighting a range of topics from the field of food,
drinks and enjoyment. A taste of the topics include; Honey – for pleasure and for medicinal
purposes; Saffron, salt and sorrel – the world of spices; or The desire to indulge.
Celebrity Chef
13
tv.gusto GmbH
Basic Cooking
Kitchen-tainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES V

In köstlicher Mission
German premiere
Follow Nadia Sawalha, the winner of the English programme, „Celebrity Masterchef“ on a
culinary trip around Europe‘s best restaurants. The challenge lies in her ability to replicate
the favourite holiday dish of a famous chef, in exactly the same restaurant where they
tasted it for the first time. Nadia has only two days to master the challenge.

Kerner kocht
Top chefs, TV chefs and amateur chefs have one hour to prepare a five-course meal
together. The studio audience can taste everything. The chefs can‘t prepare anything in
advance, and mistakes or set-backs recorded are not edited out or cut. And when the
result is not so appetizing someone is bound to notice!

Kochstars
German premiere
In each programme a team of amateur cooks compete with a professional chef to see who
can best prepare the team‘s favourite recipe. The professional chef has no warning of what
the dish will be and has to cook against the clock as well as possible. At the end a jury
decides whose dish is the tastiest.

Lafers Himmel und Erd
Local cooking and international haute cuisine creations are not always mutually exclusive.
„Lafer“ is a well known gourmet chef, while Judith Kaufmann takes on the role of the
down-to-earth Palatinate chef, for the „Erd“ (earth).
Celebrity Chef
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14
tv.gusto GmbH
Basic Cooking
Kitchen-tainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES VI

Rick Stein: Traumziel Mittelmeer
German premiere
Rick Stein travelled around the Mediterranean, inspired by local recipes. Mediterranean
cooking is a mosaic full of colours, smells and flavours, which has been influenced by the
Arabs, the Greeks, the Italians, the Spanish and the Turks. Rick Stein opens up this world of
wonderful diversity for us.

Mike Robinson – Lust auf Landküche
German premiere
We join Mike and Kate Robinson, owners of the successful Gastro-Pub, „The Pot Kiln“. Full
of energy the two plan improvements to their pub, the setting up of a cookery school and
the opening of their own catering company. The hunting season has just started and Mike
is busy filling his freezers with enough game to last the whole winter.

Royal Dinner
German premiere
Birte Karalus, together with top chefs, presents extracts from meals prepared for very
special events. The events range from the Swedish royal wedding to a meal prepared for
Prince Charles during the Salzburger Festival. As well as culinary aspects Royal Dinner
includes comments on dress codes and etiquette.

So schmeckt die Welt
German premiere
„So schmeckt die Welt“ invites the viewers to join a culinary journey across five continents.
In each episode Volker G Schmitz interviews a guest representative of his country. From
exotic puffer fish to rare John Dory. „So schmeckt die Welt“ serves national dishes all the
way.
Promi Köche
15
15
tv.gusto GmbH
Basic Cooking
Kochtainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES VII

Boys Weekend
German premiere
Four chefs and endless fun. Welcome to „Boys Weekend“. The British chef Guy Mehigan,
accompanied by the French chef Manu Miguel, the Spaniard Miquel Maestre and the
Australian Adrain Richardson set off in search of that very special meal . The four boys
spend the weekends together visiting unusual locations and presenting their local
specialities. „Boys Weekend“ is a blend of different nationalities, cooking styles and
breathtaking scenery.

Guglhupf - Das Beste aus Großmutters Küche
already in its 5th series
Guglhupf presents a nostalgic look back at the cooking of the last century. Chefs such as
Christel Lützenkirchen and Gerda Aurich were influenced by the ingredients and trends of
the 50s, 60s and 70s. In addition to classical recipes, and ones often sadly forgotten, the
cooks offer household tips and tricks, which have been known to save the day in many a
kitchen.
..

Gary Rhodes China
German premiere
Star chef, author and well know gastronome Gary Rhodes researches for BonGusto viewers
all that is special about authentic Chinese cooking. Accompanied by two talented trainee
chefs he takes off on an unforgetable voyage of discovery through China‘s restaurants and
kitchens, finding out about regional specialities, from „Drunken Chicken“ to steaming Choisum.

Lecker Schlank
German premiere / already in its 8th series
Birte Karalus presents a range of nutrional concepts in the studio, from „every day cooking
light“ to „ 5 elements cooking“ to „low fat 30“. Experts explain how important a correct
diet is for our health and to prevent disease. The programme includes general tips for
healthy living.
Promi Köche
16
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tv.gusto GmbH
Basic Cooking
Kochtainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.4 PROGRAMMES VIII

Typisch nordisch
German premiere
Northern cooking and northern culture combined in one programme. This programme
includes taking a look at TV chefs, cook book authors and food journalists from Finland,
Norway, Sweden and Denmark.

Kitchen Criminals – Dilletanten am Herd
German premiere
John Burton Race and Angela Hartnett, two of England‘s best chefs face the hardest
challenge of their careers, turning „flop cooks“ within a few weeks into „top cooks“. They
have some of Britain‘s worst cooks to choose from. Hopeless cases, who can‘t even boil an
egg and who drive their families and friends to distraction.

Echt lecker (Truly delicious)
German premiere / already in its 14th series
German cooking is not only „German“, but Swabian, Frankonian, from the Rhineland or
typical of another German region. Cooks from different regions use whatever ingredients
are grown or produced locally. In each programme there is a guest cook preparing a
regional speciality.

Shane’s World
German premiere
A new take on German food, Shane McMahon, an Irish Austrian presents the best dishes
from German speaking countries, from the Baltic Sea to South Tirol. He is well renown as
chef and for his cosmopolitan touches.
.
Promi Köche
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tv.gusto GmbH
Basic Cooking
Kochtainment
National
International
Haute Cuisine
View program trailers via http://www.bongusto.tv/trailershow.html a hubert burda media company
1.5 DISCOUNTS
Media Turnover
Discount
> € 25,000
2.5 %
> € 50,000
5%
> €100,000
On request
► Minimum booking volume: € 5,000 gross
► Discounts are available on media cost, as is an agency fee discount possible; plus VAT
► Carus Media is responsible for the TV scheduling
Terms of payment:
 Payment due within 30 days net
 2 % discount when payment made within 10 days of invoice date
 Invoice charged monthly on the first working day of the following month for the previous month by
Burda Community Network GmbH
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tv.gusto GmbH
a hubert burda media company
2 web.tv²
2.1 Commercial package
2.2 Video package
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tv.gusto GmbH
a hubert burda media company
2 web.tv²
!
Have you thought of …
using your video content on both daskochrezept.de and BonGusto to double
effect?
Package 1: TV commercial package
Book a 10-20 second online streaming commercial as a medium rectangle on
daskochrezept.de. The commercial will also be broadcast on BonGusto in your desired
topic slot.
Package 2: Video package
We integrate your video in the daskochrezept.de database, as well as on the video
channel of daskochrezept.de. Your video will have a large teaser, attracting attention
to it, on our website.
In addition your video will be broadcast in the desired slot on BonGusto.
20
tv.gusto GmbH
a hubert burda media company
2.1 TV COMMERCIAL PACKAGE INCLUDES …
Commercial within a medium rectangle
Have your 10-20 sec. video running in a
prominently placed medium rectangle on
daskochrezept.de.
Starts automatically
+
Broadcast on BonGusto
In addition your 10-20 sec. commercial will
be broadcast on BobGusto in a slot of your
choice in keeping with the topic.
.
21
tv.gusto GmbH
+
a hubert burda media company
2.2 VIDEO PACKAGE – INCLUDES …
Large teaser on the website
We integrate your video in the
daskochrezept.de database, as well as on
the first page of daskochrezept.de website.
+
+
Integration on the video channel
Your video will be integrated on the video
channel of daskochrezept.de .
+
Website
Video Channel
Broadcast on BonGusto
While the video is being shown on
daskochrezpt.de, it will also be broadcast
on BonGusto in a slot of your choice in
keeping with the topic.
+
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tv.gusto GmbH
a hubert burda media company
3 SERVICE
3.1 Production
3.2 Pool of chefs
3.3 Important to know
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tv.gusto GmbH
a hubert burda media company
3 BONGUSTO – ADVICE, PRODUCTION & SERVICE
► Quality in any case
Info-Studio
Monheim
Small studio
Hohenzollernring
• Big Studio productions
• Events
• Recipe films
• Tip videos
EBTeams
• Production on location
24
tv.gusto GmbH
SLR-Teams
• Short reports in film quality
3DTeams
• Spectacular displays of food
a hubert burda media company
3 BONGUSTO – ADVICE, PRODUCTION & SERVICE
► Know-how & 7 years Food TV Experience


−
−
−
−
−
−
−
−
−



25
Bon Gusto has produced more than 2,000 hours of programmes about food and
drinks during the last 7 years in top-class quality.
Experience with a broad range of production situations:
Live
Live on tape
Studio
On–location
Single-Camera
Multi-Camera
SD
HD
3D
In front of the camera training for those without any TV experience
Food styling und technical production
Projects for all distribution channels
tv.gusto GmbH
a hubert burda media company
3.1 PRODUCTION I
Our experienced BonGusto team offer you a comprehensive range of services.
There is the stress-free package available, where we look after everything from
back office to casting…
Production
costs
Recipe video (Product video, Tip
video): Studio filming
Output: 4-5 videos a day
€12,500
See slide 29
Plus travel costs
€ 12,900
See slide 29
Plus location costs, props,
and travel costs
Recipe video (Product video, Tip
video): On location filming
26
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Chef fee /
per day
Type of Advertising
Comment
Documentary: On location
filming, national
Output: 1 Documentary / 2 film
days
€17,500
-
Plus location costs, props,
and travel costs
Infomercial: On location filming,
national
Output: 2 videos a day
€ 6,000
-
Plus location costs and
travel costs
tv.gusto GmbH
a hubert burda media company
3.1 PRODUCTION II
… SieYou tell us your ideas and we run with it together. liefern die Idee und wir
Our experienced BonGusto-Team offers the client the complete package. We are
realisieren gemeinsam eine Idee
there for them, from the start, to chef casting, to ...
Production
costs
Chef fee / per
day
Comment
€28,800
See slide 29
Plus travel costs
Sponsoring Presenter
Output: 2 presenters for front
and end credits
€3,700
-
-
Title sponsoring
€11,200
-
-
Cut-In
€5,300
-
Possibly involved extra costs
due to technical requirements
Type of Advertising
Programming
Output: 4 videos a day
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tv.gusto GmbH
a hubert burda media company
3.2 POOL OF CHEFS – CATEGORIES
Are you looking for the best chef for your production?
BonGusto can arrange for suitable chefs from three different categories
to reach your target audience:
Newcomer
(€1,500 a day)
These chefs are generally not very well-known. However we are convinced they are
the chefs of the future. They are very professional, creative and bursting with ideas.
Chef with TV experience
(€3,000 a day)
These chefs have years of experience cooking and have already received highly
acclaimed awards. They are used to working in front of the camera and buzz with
professionalism.
Celebrity chef
(€5,000 and more a day)
These men are not only excellent chefs, but thanks to their creativity, professionalism
and personalities already are TV treasures.
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tv.gusto GmbH
a hubert burda media company
3.2 POOL OF CHEFS – RECOMMENDATIONS I
Kurzinformation
Kategorie
Ca.-Preise
in €
Holger
Bäumker
His motto: „It is not the price of a product that is
important, but its quality and what a chef does
with it.“
Newcomer
€1,500
Frodo
Schäfer
Frodo Schäfer is the inventor of the „Crazy
Kitchen“ seminar
(e.g. „Cherry tomatoes with banana stuffed with
basil icecream“).
Newcomer
€1,500
„(…) top quality organic products should be
widely available. I am proud of that and I‘m a
100% organic fan.“
Newcomer
€1,500
Attila Hildmann believes the quality and
freshness of the ingredients to be the essence.
In his cookery books he demonstrates how it
has never been easier to eat a health, fat-free,
lactose–free, diverse diet.
With TV
experience
€ 3,000
Simon
Tress
Attila
Hildmann
29
tv.gusto GmbH
© 2011 BonGusto
a hubert burda media company
3.2 POOL OF CHEFS – RECOMMENDATIONS II
Kurzinformation
Markus Pape is renound for his hospitality and
training courses, there is very little he has not
given a thought to.
With TV
experience
€3,000
With TV
experience
€3,000
Christoph
Dubois
Excellent ingredients and a broad range of
cooking skills are what mark Christoph Dubois, a
leading chef out. He is at home with international
cuisine, cooking at the highest level for culinaryspoilt clients.
Christian
Henze
Christian Henze presents his own weekly program
„Leichter Leben“. His recipes are inspired by his
years of experience, his feeling for culinary trends
and his willingness to experiement creatively.
Markus
Pape
Stefan
Wiertz
30
Kategorie
Ca.-Preise
in €
tv.gusto GmbH
Stefan Wiertz, the food nomad, cookery book
author, food stylist and show chef is a must for
events, trade fairs and cookery courses.
© 2011 BonGusto
Celebrity
from
€ 5,000
Celebrity
€5,000
a hubert burda media company
3.3 IMPORTANT TO KNOW
Costs
 All the above costs are for one day of shooting.
 The exact price has to be finally negotiated with the management or individual chef.
 The above costs are not applicable for a discount and Vat will be due.
Broadcasting Rights
 The basis for the above price is the non-exclusive broadcasting rights of the programme for a
period of two years. The client may use the programme / video for their own purposes (such as
company website, advertising at trade fairs or presentations)
 However it may not be broadcast on any other TV channels.
 Any changes to the material require the prior agreement and consent of Burdafood.net.
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tv.gusto GmbH
a hubert burda media company
4 REFERENCES
32
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tv.gusto GmbH
a hubert burda media company
CONTACT DETAILS AT BURDAFOOD.NET & BONGUSTO
Burda Food.net
tv.gusto GmbH
Head of Commercial Department
Konstanze Hacke
E-Mail: [email protected]
Tel: 0781 / 84 -52 56
Programmleiter
Frank Simon
E-Mail: [email protected]
Tel: 0221 / 27793 - 208
Commercial Manager
Aline Weiss
E-Mail: [email protected]
Tel: 0781 / 84 -37 20
Kommunikation & Neue Medien
Stephanie Mürkens
E-Mail: [email protected]
Tel: 0221 / 27793 - 207
Commercial Manager
Hannah Krüger
E-Mail: [email protected]
Tel: 0781 / 84 –29 64
Redaktionelle Assistenz
Dennis Friedrich
E-Mail: [email protected]
Tel: 0221 / 27793 - 213
Burda Medien Park Verlage
Hubert-Burda-Platz 1
77652 Offenburg
Hohenzollernring 57
50672 Köln
[email protected]
Junior Commercial Manager
Florian Nachtsheim
E-Mail: [email protected]
Tel: 0781/ 84 -34 27
33
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tv.gusto GmbH
a hubert burda media company
BCN INTERNATIONAL GMBH
Julia Meinhold
Director BCNI
Arabellastraße 23 – 81925 München
[email protected] - T +49. (0)89. 92 50. 46 51 - F +49. (0)89. 92 50. 34 01
Tanja Gollnick
Head of International Sales
Arabellastraße 23 – 81925 München
[email protected] - T +49. (0)89. 92 50. 46 53 - F +49. (0)89. 92 50. 34 01
ASIA (./. JAPAN)
Peter Kennedy
Burda (Asia)
17/F 208 Wireless Road
Lumpini, Pathumwan,
Bangkok 10330
Thailand
T. +66. 2 651. 54 00
F. +66. 2 651. 53 91
[email protected]
AUSTRIA
Goran Vukota
BCN International GmbH
Mooslackengasse 17
1190 Wien
Austria
T. +43. 1. 23060. 3050
F. +43. 1. 23060. 3051
goran.vukota@
burda.com
INDIA
GREECE/CYPRUS
Christina Skiada
Permedia Athens S. A.
4, Kastorias &
Messinias Street
15344 Gerakas
Greece
T. +30. 21. 11. 06. 03. 50
F. +30. 21. 06. 61. 84. 57
[email protected]
NETHERLANDS
Peter Landsheere
Publicitas BV
Mercurius Building, 8th Floor
Herikerbergweg 175
1101 CN Amsterdam
Zuid-Oost
Netherlands
T. +31. 20. 311. 97 10
F. +31. 20. 363. 28 23
peter.landsheere@
publicitas.com
34
Vimal Anand
Global Media Network
M-138, Greater Kailash
New Delhi – 110048
India
T. +91. 11. 416. 38. 077
F. +91. 11. 292. 10. 993
[email protected]
SCANDINAVIA
Ulrik Brostrom
JB Media International ApS
Grabrodretorv 6, 2. sal
1154 Kopenhagen
Denmark
T. +45 23289763
[email protected]
BCN Burda Community Network GmbH
BELGIUM
Peter Landsheere
Publicitas NV
Airway Park D
Lozenberg 23
1932 Zaventem
Belgium
T. +32. 26 39. 84 32
F. +32. 26 39. 84 44
peter.landsheere@
publicitas.com
ITALY
Mariolina Siclari
BCN International Italia S.r.l.
Via Privata delle Stelline, 1
20146 Milano
Italy
T. +39. 02. 91 32. 34 66
F. +39. 02. 89 77. 80 26
M. +39. 335. 77 81. 848
[email protected]
SPAIN/PORTUGAL
Alfredo Umlauff
SUA Comunicación
y Medios S. L.
Jaén, 2 1ºG
28020 Madrid
Spain
T. +34. 9. 15 35. 80 02
F, +34. 9. 15 35. 80 19
[email protected]
FRANCE/LUXEMBOURG
Marion Badolle-Feick
BCN International GmbH
Business Centre
Opera-Bourse
13-15 rue Taitbout
75009 Paris
France
T. +33. 1. 72 71. 25 24
F. +33. 1. 72 71. 25 99
marion.badolle-feick@
burda.com
ITALY *
Robert Schoenmaker
Hearst Magazines Italia
Viale Sarca 235
20126 Milano
Italy
T. +39. 02. 62 69. 44 41
F. +39. 02. 62 69. 00 10
[email protected]
* ONLY ELLE, ELLE DECO +
INSTYLE
SWITZERLAND
Goran Vukota
BCN International GmbH
Balz-Zimmermann-Str. 7
8302 Kloten
Switzerland
T. +41. 44. 810. 21 46
F. +41. 44. 810. 21 52
goran.vukota@
burda.com
GREAT BRITAIN
Jeannine Soeldner
BCN International GmbH
1 Fetter Lane
London EC4A 1BR
United Kingdom
T. +44. 20. 3440. 5832
F. +44. 20. 3440. 5401
jeannine.soeldner@
burda.com
JAPAN
Jiro Semba
Intergroup
Communications Ltd.
1-4-16-102 Zaimokuza
Kamakura 248-0013
Japan
T +81. 467. 25. 27 63
F. +81. 467. 25. 28 37
[email protected]
USA/CANADA/MEXICO
Salvatore Zammuto
BCN International GmbH
9035 Bluffview Trace
Roswell, GA 30076
USA
T. +1. 212. 884. 48 24
F. +1. 678. 629. 37 89
salvatore.zammuto@
burda.com
a hubert burda media company