omnicanalita` e mercato del lavoro
Transcription
omnicanalita` e mercato del lavoro
OMNICANALITA’ E MERCATO DEL LAVORO Borgo di Tragliata - 14 Maggio 2016 #1 #2 #3 #1. Digital disruption is more than a technology shift. It’s about transforming business models and customer’s engament. #1 #2 #3 #2. Digital disruption moves with increasing strenght and magnitude. #1 #2 #3 #3. Digital disruption acts across all industries. #1 #2 #3 8 RETAIL. THE OMNICHANNEL DISRUPTION AMBIENT PEOPLE OMNICHANNEL IMPACT ON AMBIENT 3X1 Made Here - New York OMNICHANNEL IMPACT ON AMBIENT 3X1 Made Here - New York OMNICHANNEL IMPACT ON AMBIENT Sisheido - Tokyo OMNICHANNEL IMPACT ON AMBIENT Sisheido - Tokyo OMNICHANNEL IMPACT ON AMBIENT Sisheido - Tokyo OMNICHANNEL IMPACT ON AMBIENT Burberry - London OMNICHANNEL IMPACT ON AMBIENT Burberry - London OMNICHANNEL IMPACT ON AMBIENT Burberry - London OMNICHANNEL IMPACT ON AMBIENT The Klepierre Interactive Wall OMNICHANNEL IMPACT ON PEOPLE 3 LEVELS OMNICHANNEL IMPACT ON PEOPLE. LEVEL 1. IN STORE OMNICHANNEL IMPACT ON PEOPLE. LEVEL 2. MARKETING SERVICES Social Media Manager Seo/Sem Specialist Web Content Editor Community Manager Digital PR Manager Web Analyst OMNICHANNEL IMPACT ON PEOPLE. LEVEL 3. CENTRAL COORDINATION CHIEF REVENUE OFFICER RETAIL FIELD MANAGERS WHOLESALE FIELD MANAGER OMNI-CHANNEL MANAGER OMNI-MEDIA MANAGER CONCLUSIONS 31 Peter Senge GRAZIE! [email protected]