SALES PACKAGE Sponsorships, Tables and Tickets are available

Photo Credit: Viona Ielegems (www.viona-art.com)
CANADA’S NATIONAL BALLET SCHOOL
PRESENTS
MARCH 4, 2016 THE CARLU, TORONTO
Photo Credit: Garrison McArthur Photographers
2016 ANNUAL GALA
SPONSORSHIP PACKAGE
CONTENTS
Gala Event Overview ....................................................................
2015 Media Highlights ..................................................................
Table Levels & Activation ..............................................................
Sponsorship Levels & Activation ..................................................
The Impact of Your Support .........................................................
About NBS ...................................................................................
#NBSGALA
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WWW.NBS-ENB.CA/STEAMPUNK-GALA-2016
NBS GALA – RAISING $1,000,000
FOR STUDENT FINANCIAL ASSISTANCE
This March, Canada’s National Ballet School (NBS) invites you to join us for the
Steampunk Gala, an opportunity to celebrate the School’s achievements and to
raise funds to support the gifted students of the Professional Ballet Program,
ensuring that talent remains the sole criterion for entry.
Since its opening in 1931, The Carlu has hosted high society events that spotlight
some of the greatest performers of the 20th century, and NBS is honored to contribute
to this grand tradition. We look forward to adding a bit of whimsy with our Steampunk
theme, and intend on shaking things up this year.
WHAT IS
STEAMPUNK? Mixing Old and New
Steampunk is a retro futuristic genre
that celebrates all the steam-powered
machinery advancements of the Victorian
age; a whimsical fusion of usable
modern technology, and the design
aesthetic and values from an era gone.
Steampunk is much more than a simple
aesthetic. It’s a philosophy for life that
is unapologetically optimistic. It calls
upon the past for the inspiration to
build a better future, and encourages
us to free ourselves of limiting inequities.
Steampunk defies time and space to
empower individuals to explore their
own creativity.
So, bring along your old-time alter
egos, your monocles and top hats,
and join us as we celebrate the past,
present and future of Canada’s
National Ballet School.
March 4, 2016
EXPECT THE
UNEXPECTED.
A new late-night lounge and entertainment festival complement the tradition of
the grand cocktail reception and savoury four-course meal. The inventive theme
encourages guests to celebrate and re-imagine the spirited rebellion of the industrial
revolution. The live ballet performance by the talented professional program students
inspires a fresh perspective on art from a bygone era.
Funds raised at the Gala support the nearly 75% of NBS students who require financial
assistance – this is an exciting opportunity to help provide the critical funds needed to
support their dreams. We invite you to join an elite group of long-time supporters for
this fun and memorable event that is sure to provide an unforgettable experience for
clients and friends.
More than fifty-six years after the School first opened, NBS continues to demonstrate
the relevance of dance to improving quality of life for people of all ages and abilities.
Whether by preparing elite, Olympic-calibre dancers for professional careers or by
demonstrating the value of dance for public health, NBS delivers extraordinary feats
every day!
Your support as a Sponsor or Table Purchaser makes all this possible.
KEY EVENT FEATURES
• Themed Fundraising Gala inspired by Steampunk culture
• Cocktail Reception for 500 VIP guests
• Exquisite four-course Dinner
• Luxury Raffle Draw featuring over $43,000 in prizes
•D
ance Showcase featuring students of NBS’ Professional Ballet Program
• Exciting post-dinner Lounge & Entertainment
2016 STEAMPUNK GALA COMMITTEE
Chair Jen McCain Honorary Co-Chair Margaret N. McCain
Members
Leah Commisso • Cheryl Graden • Judith Lawrie • Ann Lawson-Brehl
Martin Leclair • Joan Lozinski • Tess McLean • Juanita Montalvo
Kim Tanenbaum • Tanya Taylor • Michael von Teichman
Photo Credit: Ryan Emberley
SELECT 2015 MEDIA HIGHLIGHTS
“RBC has been a proud sponsor of
Canada’s National Ballet School’s yearly
fundraising Gala for over 10 years. The caliber of the event always serves
to impress our guests and allows RBC
to celebrate our partnership and our
mutual commitment to the next
generation of dancers.”
Rebecca Mooney
Vice President, Head of
Brand and Marketing
RBC Wealth Management
“Reuven International Ltd. is an avid
NBS supporter, and celebrates their
selection process for students, which is
based on merit, not the ability to pay.
This encourages the development of
the best talent and the growth of a vibrant
and healthy art. The Gala in support of
the School’s professional program is by far
one of the best and most exciting events
of the year! The event is elegant and
enjoyable with incredible performances
and wonderful post dinner entertainment,
including a fabulous casino.”
Paul Stott
President and CEO
Reuven International Ltd.
“As a national company and first time
sponsor of Canada’s National Ballet
School’s ‘Affair to Remember’ Gala, we
found the benefits of our participation
were easily worth the investment. First
and foremost, the opportunity for Cotton
Candy to be associated with such an
important and renowned institution
during its most prominent fundraising
initiative was a huge honour for our proud
Canadian company. In a tangible sense,
along with those of our impressive fellow
sponsors, our logo received national
exposure in pre and post full page ads
in the Globe and Mail. Additionally, our
contribution was suitably acknowledged
in the evening’s high quality programme
for all in attendance – some of the most
influential people in corporate Canada – to
appreciate. We didn’t hesitate to indicate
our intention to sign on again for 2016.”
John Houlding
President, Cotton Candy Inc.
• C
orporate logo/name listing
on all event related materials
(including event website,
on-site signage, slideshow/
videos, programme)
• C
orporate logo/name listing
in pre and post-event
Globe and Mail ROB ad
(circ. 300,000+)
• Invitation for table guests
to attend The Nutcracker
student rehearsal
• R
ecognition in NBS annual
performance programmes
(2/year)
• R
ecognition in NBS Annual
Report package
• Y
ear-long name recognition
on donor board in the Betty
Oliphant Theatre (exposure
60,000+)
*Please note that logo/name placement
and sizing will be in accordance with
Table/Ticket Level.
Étoile
Table
Choose from the selection of Table levels and Sponsorship opportunities
to find the perfect way to support NBS through the 2016 Steampunk
Gala. We welcome the opportunity to create a custom sponsorship
and benefit package to meet your company’s unique needs.
Principal
Table
All table levels will be entitled
to the following benefits.
Corps de Ballet
Table
TABLE LEVELS AND BENEFITS
Individual
Ticket
UNIVERSAL
TABLE BENEFITS
PACKAGE
$1,500 $12,500 $25,000 $50,000
UNIVERSAL BENEFITS PACKAGE
•
•
•
•
•
•
•
•
•
Hospitality
10 tickets provided
Premium seating location in ballroom
Opportunity to host 2 special guests
at your table (current students or
celebrated alumni of NBS)
•
Table host will receive an invitation to
attend a Student Partner Dinner at NBS
Table host will receive an invitation
to attend an Inside NBS Session
and Student Rehearsal or Class
1x
2x
•
•
3x
3x
Media Profile Benefits subject to change; alternate comparable promotional opportunities extended.
A creditable tax receipt will be issued for the maximum amount allowable under CRA guidelines.
Photo Credit: Ryan Emberley
SPONSORSHIP OPPORTUNITIES AND BENEFITS
UNIVERSAL
BENEFITS PACKAGE
• N
ame recognition in pre
and post-event NBS
e-newsletters (circ. 6,000+)
• S
ocial Media Presence
(Twitter & Facebook –
premium mentions for
Presenting Sponsor)
• O
pportunity for on-site
product promotion, and/
or gift bag samples (for
respective sponsorship –
subject to NBS approval)
$5,000 $10,000 $15,000 $15,000 $50,000
•
•
•
•
Presenting
Sponsor
$5,000
Dinner
Sponsor
$5,000
Performance
Sponsor
Young Patrons Reception
Sponsor
• C
orporate logo/name listing
in pre and post-event
Globe and Mail ROB ad
(circ. 300,000+)
Lounge
Sponsor
• C
orporate logo/name listing
on all event related materials
(including event website,
sales collaterals, on-site
signage, slideshow/videos,
programme, pre & post event
communications)
Live Entertainment
Sponsor
All sponsorship levels
will be entitled to the following
benefits.
Cocktail Reception
Sponsor
UNIVERSAL
SPONSOR BENEFITS
PACKAGE
•
•
•
Formal acknowledgement
from CEO and Event
Chairs at Gala
•
•
•
Color advertisement in
evening programme
•
•
•
Exposure/On-site Recognition
Exclusive corporate logo
on Gala Programme cover,
Save-the-Date and Invite
•
Opportunity to take part in
opening remarks at event
•
Brand Activation
Featured quote in event
press releases
•
• R
ecognition in NBS annual
performance programmes
(2/year)
Event ad with logo on
façade of NBS Jarvis Street
facility for month of event
(+2 weeks prior/after)
•
• R
ecognition in NBS Annual
Report package
Hospitality
• Y
ear-long name recognition
on donor board in the Betty
Oliphant Theatre (exposure
60,000+)
*Please note that logo/name placement
and sizing will be in accordance with
Sponsorship Level.
Complimentary Principal
Table ($25K value) with
premium seating
•
Representation on Gala
Committee
•
First right of refusal to
sponsor 2017 Gala
•
•
•
•
Tickets to attend a
Spring Showcase
Performance at NBS
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A PARTNERSHIP THAT INCREASES YOUR
COMPANY’S COMMUNITY PROFILE AND
PROVIDES SUPPORT TO CANADA’S MOST
TALENTED DANCERS-IN-TRAINING.
Last year, thanks to more than 450 diverse individuals and organizations, the NBS
Gala raised nearly $940,000 to support the most talented young dancers in pursuit
of their dreams.
Help the 2016 Steampunk Gala set a new milestone for NBS by raising $1,000,000.
Please join this valued group of supporters and strengthen your business relationships
through brand exposure, client and staff entertainment, and networking. You and your
company will benefit from extended exposure through a selection of benefits and
promotional efforts directed toward your clients and industry peers.
THE IMPACT OF THIS PARTNERSHIP WILL
ECHO LONG AFTER THE GALA EVENING.
Your support will not only transform the lives of young dancers, helping them
reach the national and international spotlight, but it will also play a pivotal role in
fostering widespread dance education initiatives that promote health and well-being.
Student financial assistance is the School’s area of greatest need. Each and
every student at NBS is subsidized – tuition fees cover only one quarter of the
actual cost required to train and develop these world-class dancers. In addition,
approximately 75% of all families require further financial assistance in order to
cover the costs associated with tuition, residence, travel and other expenses.
WITH YOUR SUPPORT,
CANADA’S MOST
TALENTED DANCERS
WILL MOVE THE WORLD.
TO DISCUSS HOW YOUR ORGANIZATION CAN
PARTNER WITH NBS THROUGH SPONSORSHIP
OF SPECIAL EVENTS PLEASE CONTACT:
Monika Joslin
Director of Development
416.964.3780 x2143
[email protected]
Chelsea Ireton
Development Officer, Events
416.964.3780 x2205
[email protected]
Charitable Registration Number: 10808 9673 RR0001
#NBSGALA
WWW.NBS-ENB.CA/STEAMPUNK-GALA-2016
ABOUT CANADA’S NATIONAL BALLET SCHOOL
A Global Leader in Professional Dance Training
COMMUNITY INITIATIVES
Since 1959, Canada’s National Ballet
School (NBS) has led the creation
and evolution of dance programs
for Canadian and international youth.
NBS is recognized as one of the
world’s top professional ballet training
institutions – the only ballet academy in
North America to provide expert dance
training, academic instruction and
residential care on the same campus.
NBS invites the most focused, athletic
and creative students to pursue their
dreams of becoming tomorrow’s
innovative dance artists.
From the beginning, NBS has remained
steadfast in our guiding principle that
“talent is the sole criterion for entry,”
ensuring every child has access to
the highest level of training regardless
of family finances or geography. By
removing cost as a barrier, many of
the dance world’s brightest stars have
risen from NBS to inspire audiences in
Toronto, around Canada and in more
than 80 companies around the world.
Whether training elite, Olympic-calibre
dancers or promoting physical activity,
wellness and creative expression
through accessible community
programs, NBS is committed to
demonstrating the relevance of
dance to improving quality of life.
NBS builds community through dance with
a number of high quality programs for fun,
fitness, and quality of life. The Associates
Program (for ages 6 to 17) and Adult Ballet
Program (for ages 18-87) include 400
children and 700 adults who study in NBS
studios each year. Three flagship NBS
programs demonstrate the transformative
power of dance in the community.
PROFESSIONAL BALLET PROGRAM
NBS’ Professional Ballet Program
provides full-time ballet and academic
training to students from Grade 6
through Post-Secondary. The unique
pedagogy integrates elements from
the best in progressive and acclaimed
classical ballet and contemporary
dance training methods in order to
take students from the earliest stages
of dance training through to their
professional careers.
TEACHER TRAINING PROGRAM
Several full-time and part-time
programs are offered for dance majors
and professional dancers aspiring to
careers as dance teachers or ballet
masters. All graduates receive an NBS
Teaching Diploma and either RAD or
Cecchetti qualifications. Also available—
joint degree programs with York
University (Toronto) or Simon
Fraser University (Vancouver).
an Ontario government agency
un organisme du gouvernement de l’Ontario
The Sharing Dance Program engages
hundreds of school-age children and
community groups for fun and fitness.
Dancing with Parkinson’s at NBS
and Movement to Music at Baycrest
are proving, through their research
components, that dance has a measurable
and beneficial impact on the symptoms
experienced by those living with
Parkinson’s Disease and dementia.
WWW.NBS-ENB.CA
All Photos: Aleksandar Antonijevic, Ryan Emberly, Garrison McArthur Photographers, Viona Ielegems, istockphoto, Johan Persson