our Sponsorship Kit

CAMPING & MUSIC FESTIVAL
SPONSORSHIP OPPORTUNITIES
WWW.BACKWOODSMUSICFESTIVAL.COM
WELCOME
After being named Oklahoma’s largest crossover music festival by
PromotionsNow, Backwoods Music Festival doesn’t plan to slow down.
2016 expects crowds of 30,000-36,000 over the course of three days.
The Labor Day Weekend festival has earned the reputation of showcasing
some of the best bands and DJs in the world. 2015 featured artists such
as ODESZA, Porter Robinson, and Infected Mushroom.
The Tatanka Ranch, the home of Backwoods, is a 1,000 acre beautiful ranch
that allows Backwoods to be a truly one-of-a-kind event. The festival
has grown immensely since its conception in 2008 and has evolved into
a true music and art event destination, providing a welcoming atmosphere
for people of every walk of life. Backwoods attendees really become
part of the Backwoods Family when they arrive, and treat each other as such.
Aside from the great music, festival goers can take part of workshops, experience
magical lighting throughout the venue and campgrounds, large art installations,
theatrical wandering performers, and a vast selection of food and shopping.
The event’s producers, along with our volunteers and community, create
a utopia of great music and activities for festival attendees. This year
we will be celebrating our ninth year. In keeping with tradition, the festival
will continue to evolve and will be better than the year before. We are
adding new art installations, new stage designs, and new performers to
interact with the crowds.
FOLLOW US!
facebook.com/backwoodsbash
instagram.com/backwoodsmusicfestival
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twitter.com/backwoodsbash
#BackwoodsMF
DEMOGRAPHICS
62%
MALE
38%
FEMALE
AGE
75%
15%
<21
8%
21-34
35-54
17 and Under
18 to 20
21 to 24
25 to 34
35 to 44
45 to 54
55 to 64
65 and Over
2%
56+
INCOME
0-50k
50-100k
100-150k
2%
14%
34%
40%
5%
3%
1%
1%
EDUCATION
53%
44%
3%
No College
41%
College
50%
Grad School
9%
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TICKETS
3
3 Day
Day Weekend
Weekend GA
GA
Early
EarlyBird
Bird$99
$99//Mid
Mid$199
$199//Late
Late$249
$249//Door
Door$300
$300
3
3 Day
Day Weekend
Weekend Ultimate
Ultimate VIP
VIP
Early
EarlyBird
Bird$399
$399//Mid
Mid$499
$499//Late
Late$549
$549//Door
Door$600
$600
Ask us about other exclusive packages available.
available
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2015 PERFORMERS
170+ Artists Performing on 6 Stages
The Largest Production in Oklahoma
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THE TATANKA RANCH
Backwoods Music Festival takes place on the Tatanka Ranch. Every year on Labor Day Weekend
the 1,000 acre ranch is transformed into a land of endless possibilities. Six unique stages are
designed and built throughout the music venue, in the fields, along the lake and even up in the trees.
We also have helicopter rides, a Ferris Wheel, water activities, and a fire tower people can climb.
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VENUE MAP
backwoodsmusicfestival.com
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Twitter - 32,000 Followers
TOTAL 2015 IMPRESSIONS: 10,457,600
ADVERTISING:
PAID - 3.84 Million Impressions in 2015 on Twitter
PAID - 93,800 Tweets Engagements (Retweets, Favorites)
Facebook - 42,000 Followers
TOTAL REACH in 2015: 11,285,553
TOTAL IMPRESSIONS in 2015: 13,847,546
ADVERTISING:
PAID - 3.99 Million Impressions in 2015 on Facebook
PAID - 262,878 Engagements (Likes, Shares, Comments)
PAID - 10,435,851 Daily Paid Reach
ORGANIC:
Daily Total Reach: 849,702
Daily Organic Impressions: 2.75 Million
Instagram - 20,700 Followers
Email Database of 21,000 / Avg. Monthly website hits Prior to Festival 155,149
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SOCIAL
Facebook: 42,000 / Twitter: 32,000 / Instagram: 20,700
RADIO
RSU College Radio / NOW 92.9 OKC Radio
The Franchise 107.7 Radio OKC / The Franchise 1560 AM Radio OKC
The Edge Tulsa 104.5 Radio / Pandora Radio (OK)
ONLINE
TheUntz.com / Jambase.com / Liveforlivemusic.com / Relix.com
Jambase.com / EDM.com / Youredm.com / Festivalsurvivalguide.com
Consequenceofsound.net / Grooveshark.com / Edmlounge.com
Dancingastronaut.com / Thissongissick.com / Fistintheair.com
Edmsauce.com / Musicfestivaljunkies.com / Findfestival.com
Currentland.com / Livemusicnewsandreview.com / Concertaddicts.com
Bandsintown.com / Raverrafting.com / Fest300.com / Musictimes.com
Thissongslaps.com / Thatdrop.com / Festivalholics.com / Festivall.com
Sensiblereason.com / Onlythebeat.com
OTHER
Billboards in OKC and Tulsa / Groupon / Rush49
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Sponsorship Overview
We are excited to share Backwoods and these opportunities with you.
As a creative business, we are always looking for ways to be the most
creative festival out there, and that attitude translates into how we work
with our sponsors. Multiple sponsorship opportunities are available that
can be customized to fit your business or organization to maximize your
brand exposure.
Sponsor Benefits May Include
- Branding mobile app.
- Social media posts.
- Free activation space with
- Facbook campaign, Twitter, Instagram,
access to electricity.
- 30 second video to play on digital
screens between acts on Main Stage.
- 15 second video to play on digital
screens between acts on Main Stage.
Snapchat contests.
- Name or logo displayed prominently on
all festival signage.
- Name or logo displayed on select stages
and VIP areas.
- Name/logo displayed on festival guide.
- Name/logo on staff and volunteer shirts.
- Name/logo displayed on website footer.
- Name/logo displayed on sponsor page of website
with click-through link.
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WHAT PEOPLE ARE SAYING
“See you guys next year definitely”
-Logan Michael
Facebook
“This looks like a perfect festival”
-Jay Zestrow
Facebook
“Take me backkkkkkkk!!!!!!!!!
cannot wait until next year!”
-Stephanie Dawn George
Facebook
PRESS
businessinsider.com/this-map-shows-the-biggest-music-festivals-in-each-state-2015-10
sensiblereason.com/backwoods-music-festival-the-midwests-best-kept-secret-review/
thatdrop.com/one-of-edms-best-kept-secrets-is-hiding-in-the-backwoods-of-the-south-photo-review/
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CONTACT US
SPONSORSHIP CONTACT
Chris Moler
405.517.5106 / [email protected]
FESTIVAL CONTACT
William Royall
386.747.1964 / [email protected]
Javier Guillan
407.687.3564 / [email protected]
www.backwoodsmusicfestival.com
CAMPING & MUSIC FESTIVAL