What is EVA Express? What does EVA Express Do? How Does EVA
Transcription
What is EVA Express? What does EVA Express Do? How Does EVA
What is EVA Express? Eva Express is Canada’s premiere online ethnic omnibus study. With exclusive access to the Ethnic Voice Accord, EVA Express is your direct connection to the opinions of the most desired ethnic segments including Asian and South Asian Canadians. What does EVA Express Do? Eva Express provides businesses with a cost effective solution for accessing and polling select ethnic Canadian profiles. EVA Express is both versatile and flexible in its deployment, allowing you to customize the number of questions you ask and achieve a quick rate of turnaround, turning your questions into actionable insights How Does EVA Express Work? • Creation of Questions • Questions are sent to Online survey program and deployed to ethnic audience EVA Express has been designed to deliver quality results at an affordable price. We’ll work alongside you throughout the entire process from question design to data delivery and all points in between. Here’s a brief overview of the process; • Answers are collected • Data and cross tabulations are provided for the questions you have included, analyzed by all of the demographic questions www.cidoresearch.com What Does EVA Express Include? EVA Express is a complete turnkey solution. Cido Research will provide all demographic questions, questionnaire set-‐ up, translation, coding, editing, data entry and cross tabulations or an SPSS file. Demographics That We Include -‐ Age -‐ Gender -‐ First Language Spoken -‐ Level of Schooling -‐ Religion -‐ Level of Employment -‐ Household Members -‐ Age of Children -‐ Visible Minority -‐ Primary Grocery Shopper -‐ Relationship Status -‐ Level of Income -‐ Tenure in Canada -‐ Ethnicity Total Distribution Of Interviews Total Canada 1000 Minimum Chinese GTA (0-‐10 yrs) 150 Chinese GVA (0-‐10 yrs) 150 South Asian GTA (0-‐10 yrs) 150 South Asian GVA (0-‐10 yrs) 150 * Respondents labeled as South Asian originate from the following countries: Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka. www.cidoresearch.com Growth of Ethnic Markets The two fastest growing ethnic markets in Canada are the Chinese, South Asian and Islamic communities. Combined these ethnic groupings have contributed to almost 40% of Canada’s total immigrant population since 1991. Forecasts indicate that this trend will continue as migration from these world regions continues to grow. EVA Express is created with this information in mind, allowing you to focus exclusively on these highly desired markets. 11% 16% 40% 16% 17% www.cidoresearch.com EVA Express Pricing EVA Express’ pricing model allows for flexibility, meaning you can get the data you require at a price that fits your budget. Ask us about our 5% early bird discount. <10 years n=1000 Closed Ends $1250 $1500 Additional Grid Items $150 $200 Other Specify $1950 $2100 Full Coded Open End $2500 $2700 * closed question price includes up to 3 response choices (plus DK/RF) – each additional response choice is charged the additional grid cost. Standard deliverables include your choice of a fully labeled SPSS file or standard data tables in electronic word format. Questions can be programmed to include streaming video or audio. Additional charges would apply. www.cidoresearch.com EVA Express Timelines EVA Express runs quarterly and has been scheduled this way to maximize response rates from participants. When participating in EVA Express, here are some important dates to keep in mind. Wave Final Q’s Field Starts Wednesday Monday One Feb 27 Mar 11 Two May 29 Jun 10 Three Jul 31 Aug 12 Four Nov 6 Nov 19 * Closed ended results with coded results to follow Field Ends Sunday Mar 24 Jun 23 Aug 25 Dec 1 Results* Monday Mar 25 Jun 24 Aug 26 Dec 2 Contact Us Contact us today to learn more about EVA Express and how it can help you and your business. Tim Sinke – President Americas Roland Klassen – Managing Director [email protected] [email protected] 416-‐503-‐4343 ext 4004 416-‐503-‐4343 ext 4343 Cido Research Steve Male – Director Online, Marketing 201-‐170 Robert Speck Parkway, [email protected] Mississauga ON, L4Z 3G1 415-‐503-‐4343 ext 4050 PH: 855-‐243-‐2436 FAX: 416-‐503-‐8707 www.cidoresearch.com [email protected] www.cidoresearch.com