20 Unique Ways to Improve Your Pharmacy

20Ways
Publication Marketing Reach
Issue Focus: Retail/Community, Specialty and LTC
Issue Frequency: Spring, Fall, and Winter
Circulation Per Issue: 35,300+
Print Distribution
18,000+
Pharmacy Owners (Independents)
3,500+
Long Term Care Pharmacies
2,500+
Retail Chain Executives
2,500+
Industry Executives
5,000+
College Preceptors
1,800+
College Faculty
2,000+
Trade Show Handouts
APhA, Cardinal RBC, NACDS, McKesson ideaShare,
ASCP, NCPA, IACP, Asembia, ECRM, etc.
Issue Focus: Health System and Infusion
Issue Frequency: Summer and Winter
Circulation Per Issue: 19,000+
Print Distribution
20 Unique Ways to Improve
Your Pharmacy
The 20Ways mission is to educate pharmacy managers on products and
6,500+
Hospital Pharmacy Directors
2,200+
Clinical Consultants
2,500+
Industry Executives
5,000+
College Preceptors
1,800+
College Faculty
1,000+
Trade Show Handouts
ASHP, ECRM, CSHP, FSHP, etc.
services that serve to improve patient care or to improve a pharmacy’s
financial bottom line. This relevant information is presented via twenty
unique product-profiles. 20Ways is published on a quarterly basis and
subscriptions are free for pharmacy management.
Quarterly Editions
IMPROVING
PAT I E N T C A R E
& PHARMACY
P R O F I TA B I L I T Y
Spring 2014
Community • Specialty • LTC
20 Unique
Products
& Services
Discover 20 products and
services that will help your
pharmacy improve patient care
or increase profitability.
8 Preceptors
Recognized
8 preceptors recognized by 7 colleges
including UNE, MCPHS, Campbell,
UCONN, SIUE . . . page 24
Trade Show Calendar
page 40
I M P R O V I N G
PATIENT CARE
&
PHARMACY COST
C O N TA I N M E N T
Summer 2014
Health System
•
Infusion
IMPROVING
PAT I E N T C A R E
& PHARMACY
P R O F I TA B I L I T Y
Fall 2014
20 Unique
Products
& Services
20 Unique
Products
& Services
Discover 20 products and
services that will help your
pharmacy improve patient
care or contain costs.
Discover 20 products and
services that will help your
pharmacy improve patient care
or increase profitability.
8 Preceptors
11 Preceptors
Recognized
PATIENT CARE
Community • Specialty • LTC
&
PHARMACY COST
20
C OUnique
N TA I N M E N T
Products
& Services
Winter 2014
Pharmacist Jobs
page 54
Trade Show Calendar
page 38
•
20 Unique
Products
7 Preceptors
& Services
Recognized
20 products and
Seven Preceptors Recognized byDiscover
Seven
Colleges Including Wingate, services
MCPHS, that will help your
improve patient
page 30
Campbell, UCONN, and Morepharmacy
care or contain costs.
21 Preceptors
Spring
Summer
Health System/Infusion
page 46
Recognized
Pharmacist Jobs
Pharmacy Job Opportunities
page 58
Trade Show Calendar
page 42
Fall
Community/Specialty/LTC
BB5501 WAY Profile Spread
2 Pages*
1X
$7,900
BB5502 Full Page Ad
PREMIUM Positioning
1X
$6,900
BB5503 COMBO
1X
WAY PROFILE SPREAD & PREMIUM Full Page Ad
$11,900
BB5504 Quarter Page Ad
HELP WANTED/JOBS
1X
$1,900
BB5505 Quarter Page Ad
PRECEPTOR RECOGNITION***
2 Issues
$1,900
BB5506 Quarter Page Ad
TRADE SHOW CALENDAR**
1 Issue
$3,900
BB5507 Text Listing
TRADE SHOW CALENDAR/5 Lines of Text
5 Issues
$625
21 Preceptors Recognized by 14
Colleges Including Belmont, UCONN,
MCPHS, Rutgers and More page 26
page 38
Community/Specialty/LTC
Investment
Infusion
Trade Show Calendar
11 Preceptors recognized by 8 colleges
including UNC, Husson, Belmont,
UCONN, SIUE and more. page 24
Trade Show Calendar
Health System
Discover 20 products and
services that will help your
pharmacy improve patient care
or increase profitability.
Recognized
8 Preceptors recognized by 7 colleges
including Campbell University, URI,
MCPHS, Rutgers and more. page 24
Pharmacy Job Opportunities
Community • Specialty • LTC
IMPROVING
PAT I E N T C A R E
& PHARMACY
M P R O V I N G
P R O F II TA
BILITY
Winter 2015
Insertion
Frequency
Description
Winter
Health System/Infusion &
Community/Specialty/LTC
*
**
***
Included in the 20Ways Website - Review Module
Includes an Online Booth in the Virtual Pharmacy Trade Show (90 days)
Included in the Pinterest Website – Preceptor Recognitions
RXinsider • 800.972.2083 • [email protected]
060816
20Ways | Specifications
Artwork Due Date
Fall 2016
July 29
August 5
Winter 2016
October 14
October 21
Spring 2017
February 17
February 24
Summer 2017
April 14
April 21
Fall 2017
July 28
August 4
Winter 2017
October 13
October 20
Ad Artwork Requirements
• A high resolution press-ready PDF/X1a is
preferred for ad submissions.
• A ¼" bleed is required for full page ads.
• Minimum required resolution for all artwork
is 300dpi.
• All live type must be kept ¾" away from the
Copy (Required for WAY Profile)
gutter on all sides.
• All files must be created and submitted in
Your business development representative will provide a 20Ways template. This Word
CMYK color mode. Ads submitted in RGB
document contains detailed information as well as character and word counts.
• All copy must be submitted in the 20Ways Word doc template we provide to you.
• To avoid redundancy WAY Profiles in consecutive issues must profile different products.
• One image is allowed on the left side of the WAY Profile in the side bubble.
or Pantone colors will be converted to CMYK.*
• Native files are accepted, but must be
properly collected with fonts and links.
• All fonts and images must be embedded.
Only graphs/charts of reasonable size may be placed outside the bubble.
• Email artwork to your business
1 Header: Product and Company Name
development representative or directly to
2 Value Statement: One or two brief sentences about your product or service.
[email protected].
*RXinsider will not be responsible for color reproduction or for
artwork submitted under 300dpi.
3 Company Logo and Vitals: Company logo, contact information, and statistics; see
template for more information.
4 Company Background and History
Ad Sizes & Requirements
5 Product Overview
1
2
Bleed size 11.375"
Ad size 10.875"
6 Additional Options: See 20Ways template for additional options.
3
Keep live type at
least ¾" away from
edge of page
on all sides.
FULL PAGE
A ¼" bleed is required
for full page ads.
Size with bleed
9" x 11.375"
Ad size 8.5"
Bleed size 9"
½ PAGE
HORIZONTAL
(No Bleed)
4.625"
Close Date
7.25"
5
9.5"
4
½ PAGE
VERTICAL
(No Bleed)
¼ PAGE
(No Bleed)
6
3.5"
3.5"
RXinsider • 800.972.2083 • [email protected]
4.625"
Issue