September - Members` Area - Professional Photographers
Transcription
September - Members` Area - Professional Photographers
Published by the Professional Photographers Association of New England 26 Goodsell Point Road, Branford, CT 06405-4407 Telephone: 203-488-2855 FAX: 203-488-2334 E-Mail: [email protected] www,ppane.com 1860 PPANE NEWSLETTER Harvey M. Goldstein, Cr.Photog., Editor September 2008 NEIPP’s 48th Annual Session Moves to The Resort and Conference Center in Hyannis March 29-April 3, 2009 The New England Institute of Professional Photography moves to newly renovated Resort and Conference Center at Hyannis, 35 Scudder Avenue, Hyannis Massachusetts on Cape Cod for their 48th annual session March 29-April 3, 2009. NEIPP, which is part of the PPA Continuing Education System, will be offering 10 great courses plus the “country store”. Classes began to fill up at the close of the 2008 session; however, if you are unsure about the status of the class of your choice, call Sal Genuario (401) 738-3797 or e-mail Sal at [email protected] to see what is still available. Register soon, there may be limited spaces left by the time the PPANE convention rolls around. Following are descriptions of the courses and their costs. The price quoted after each course is the complete cost for classes, meals and lodging. Course #1 - Jennifer Hudson, M.Photog.Cr., CPP and Arthur Levi Rainville, M.Photog.Cr., API, CPP Fly! Enlightenments & Enchantments – A Fusion of High Art Cutting Edge Technique, Bold Strokes of Business and a Tug on a Heartstring Join Jennifer Hudson, M.Photog. Cr., CPP and Arthur Levi Rainville, M.Photog.Cr., API, CPP for a whirlwind week full of innovative techniques and intoxicating ideas designed to feed both your photographic and personal soul. The clientele of today, from Generation Y to the Baby Boomers, are demanding a more cutting edge and exclusive offerings than ever before. This class will immerse you in inspiration, and catapult your creativity to new heights, helping you design unique imagery and product lines for today’s savvy consumers. You will discover a host of fresh approaches by taking a look at everything from 17th century art to modern fashion and music videos. These Visual Alchemists will entice you with their personal styles, melding high art and craft into striking motifs steeped in romantic overtones. Jennifer will demonstrate her inventive process, creating her award sweeping, aesthetically layered images in her ‘Vintage’ and ‘Couture’ styles. Arthur will offer his ‘Caressers’ and his timeless signature look, ‘Mansuesco’. You will explore their untraditional photographic modus operandi such as peppery hot lights coupled with melodramatic posing, do-ityourself costume design and custom aging methods in Photoshop. “Becoming a personal documentarian through still and video is in all our future,” according to Arthur. Their most tender of creations…the Sojourn Moment Moving Picture Show – is just one of the latest and greatest from two of our industry’s most imaginative leaders. Jenn and Art will play with your mind, tug at your heart and return you to your world changed forever. If you need to add new energy to your photography and income to your business, not to mention a little sigh to your life - this is the class for you. Arthur Levi Rainville has been called, “…one of photography’s premier creative minds.” Working out of his decorous studio in historic Whitinsville, Massachusetts for 40 years, he is widely known for his soft, (Please turn to page 4) President’s Message kinds of wonderful surprises. Working on transportation (getting speakers to and from the airport) may seem like drudgery, but it’s actually like getting a free oneon-one with the talent and making great new friends. If you’re more into the social scene, then working with Hospitality may be your thing. If you’ve got a power trip thing going on - then security. The important thing is don’t be shy. Feel free to approach ANY board member and we’ll point you in the right direction and get you involved. It sounds cliché and I know you’ve heard it before, but you only get out of your organization what you put into it. Convention Confession Ok, confession time. As your president, I’m supposed to tell you about the awesome educational benefits of attending our upcoming PPANE Convention. The benefits are pretty obvious by now, but for those living in a cave somehwere: Starting with Glen Gray on Saturday (everything you want to know about digital PLUS business management. On Sunday, Don Whipple and Bob Jenks will not only educate you, they will entertain you. Trust me, I’ve seen these two in action can you say “Odd Couple”? Greg Stangl will continue the morning with “The Psychology of Persuasion” – I’m hoping I learn how to persuade my staff to do things MY way. Thom Rouse will be instructing us on “Visual Literacy”. I can’t wait to hear his top ten list of developing creative image ideas. On Monday you’ll see Carl Caylor speaking on “The Artistic Elements of Portraiture” - very cool. David Katz will help us get into the minds of our brides (now THIS could be scary). And then Ellie Vayo will help us with the ever changing (some would say “dwindling”) Senior Market. Finally, Michael and Tina Timmons will teach us what we ALL want to know “How To Make More Money!” - with the cost of heating this winter – we’d better REALLY listen! Photo by Rickey Montes But one of the REAL reasons I go to the convention? IT’S A TON OF FUN! I’ve got some fantastic memories of past conventions. I remember my first convention in Sturbridge. At that time, the executive board sat at a head table and was announced like royalty. I remember thinking I wanted to be up there some day - but not for a long time because - wow - were they OLD! I cringe to think one of the students joining this year and going to the convention for the first time is going to look at me and think, “I’d like to do that some day when I get old like him”. If you’re anything like me (and lord I’m also supposed to tell you about our help you if you are), then you’re on full SOLD OUT trade show. Our incredible screech right about now. Yes, I could stay vendors will be on hand to show us the in my studio and schedule sessions and latest and greatest products to keep us on appointments, and make more money. But the cutting edge of this wonderful industry. honestly, I NEED A BREAK! I need to be You can check out the website for a list and with you, my fellow PPANE members. I link of our vendors who will be attending need to relax in the lounge and just chat. this year. PLUS we’re adding a Vendor I need to trade war stories and show battle Showcase for the vendors who weren’t able scars. I need to know I’m not alone in this to get into the trade show. Even MORE photographic journey. I just need to get opportunities to see what’s out there! away! If this sounds like you in the slightest So if you need to find some way to way, then for your own mental health - get “justify” coming to convention either to Nashua and join me for some F*U*N! to yourself or to your accountant, And if you want to get even MORE out of the there you go. PLENTY of reasons PPANE convention and have even MORE why you should attend your upcoming fun, here’s a secret - GET INVOLVED! convention. All logical, all sound, all sane. The PPANE board is always looking for Now here’s where I have to confess. Yes, folks to join our committees. My personal I go to the PPANE convention because in favorite is the Print Committee. Opening the scheme of things it makes me a better the print cases and getting them ready for photographer and better business person. judging is like a Christmas morning - all “Through Our Eyes” So you have my confession. I’ll be looking forward to seeing you at the convention. Please don’t hesitate to say “Hi!” - who knows, we may wind up chatting the night away! See you soon! Print Competition Deadline September 9 New Fuji Masterpiece Award Rules There are new rules for the Fuji Masterpiece Award. You MUST produce the image with some type of Fuji equipment. It either has to be photographed it with a Fuji camera, printed with a Fuji printer, or printed with a lab that prints on Fuji Photo paper. Please mark your entry form in the category box with “Fuji” if you would like to be eligible for the Award. The requirements are listed with the print rules on the PPANE web site. If you have questions concerning the placement of the identification, please call Nancy Green at 508-866-3636. State Web Sites CPPA – www.ctppa.com MPPA – www.ppamaine.com PPAM – www.ppam.com NHPPA – www.nhppa.com PPARI – www.ppari.com VPP – www.vtprophoto.org “Through Our Eyes” NEIPP 2009 (Continued from page 1) muted, granular color work. Refinements of this life’s passion lead to his lyrical, quixotic Mansuesco style of today. Defying a definable formula, Mansuesco, much like Impressionism, is a plurality of looks. An innate quality of light coupled with a compositional choreography is akin to his signature style. In a one-man show at the French Cultural Center, his work was astutely referred to as “…a synthesis of observation and imagination blended with a palette of gauzy colors.” Returning photographic portraiture to a high art form is his muse. Arthur has taught portraiture professionally on three continents, inspiring the budding or seasoned photographer for 25 years. He is a prolific author, a noted touring lecturer and has work being shown throughout the United States, South America and Europe. His time is devoted and divided between personal portrait commissions, private consulting and education and his on-going experiential art studies. Jennifer Hudson is one of the “now” generation of visualists creating beguiling images that are both artistically stylized and meticulously crafted. Founder of Perry Aslyn Photography, Fort Worth, Texas’ premiere Wedding Studio, and now residing in Boston with her new Studio, OliveAvonlea, Her work has been called: “...a gifted talent, her enchanting images are inexhaustible invitations to a romanticized reality.” Jennifer is a rising star in the PPA ranks, achieving sufficient merits for her Master of Photography and Photographic Craftsman degrees in just three years, along with a host of trophies and awards in every category. She is in constant demand to teach her unique brand of Vintage and Haute Couture imagery. Last year she wowed with her innovative approach to Fine Art Portraiture at Texas School, West Coast School and Image Explorations in Victoria, Canada. With a classical music and orchestral background, she breathes life into her portraits with an air of subtly that only inspired thought and a delicate, inventive hand can achieve. Dreamlike influences and stirring emotional demeanor truly separate her photographs from the mundane. Her work offers up the drama that dwells in the human psyche. PPANE Members Double room $1005, Single $1210 Non-PPANE Members add $95 Course #2 Doug Box, M.Photog.Cr., API Basic/Intermediate Portraiture/ Weddings This is a lighting and posing program! It is a demonstration and hands-on class. NEIPP will be setting up four camera bays and students will break into teams to photograph models with instructor guidance. It is fully illustrated and includes a full color hand out that follows along with the images on the screen. Doug will cover: Basic Posing of men, women, couples, children and seniors (both kinds). Other topics will include: Lighting Patterns, Studio Lighting, Using Window Light, Photographing Outdoors, High-Key Lighting, Facial Analysis and Corrective Lighting, Composition and Presentation, How to Make Money in the Photography Business and Marketing and Advertising. Whether you are new in the business or a veteran you will enjoy Doug’s fun style of teaching. He will also cover exposure and white balance for digital photography. With film your exposure could be off a little, with Digital Photography, you have to be right on or you will spend hours with PhotoShop. Doug has been inspiring photographers of all levels to go beyond the normal studio into a more successful and creative business. Besides being an excellent photographer, he is a dynamic speaker and has appeared in seminars and conventions in 46 states, England, Wales, Scotland, Canada and Mexico. He has taught at 15 PPA National Conventions 4 WPPI Conventions and at 18 of the PPA week-long schools. If you Photo by Doug Box “Through Our Eyes” (Please turn to page 5) NEIPP 2009 (Continued from page 4) haven’t seen Doug speak in a while, don’t miss this class. His fun and genuine style of teaching will make your week enjoyable, informative, motivational and worth many times more than your investment. His articles and images have graced the pages of most professional photographic publications. He is the author of The Photographic Success Newsletter and has written several books including Professional Secrets of Children’s Photography, Professional Secrets of Photographing Weddings and Natural Light Photography, published by Amherst Publishing. And he has published; The Power of Business Portrait and Wedding editions. Check out his websites: www.dougbox. com and www.simplyselling.com for more information PPANE Members: Double room $930, Single $1135 Course # 3 - Ellie Vayo The Senior Experience in a Digital Market The Senior Experience is a must see for both seasoned senior photographers and for those interested in getting involved in this lucrative field. Ellie’s program provides valuable, universal information for the senior photographer. Ellie will discuss how to grow a successful senior studio using cutting edge business, marketing and photography techniques. Ellie will also discuss how digital photography has changed and is changing the photography industry. Live demonstrations will teach photographers how to properly pose and light subjects in the digital age. Ellie’s spacious studios are located in Mentor and Solon Ohio. Each studio utilizes state-of-the-art digital technology and offers a wide variety of eclectic, traditional, and artistic backgrounds. Both studios also feature expansive park-like outdoor photography areas. PPANE Members: Double room $1005, Single $1210 Non-PPANE Members add $95 Course #4 – Charles Maring, Passion, Potential, and Living the Dream Starting from a small town in Connecticut, Charles Maring has grown his business into an internationally acclaimed studio that photographs many of the weddings, parties, and events that make the headlines. Charles, along with his wife, Jennifer, focus on building lasting relationships with their clients based on trust, which earns them assignments that come primarily by referral. Now with two studios covering two completely different markets both big and small, the Marings divide their time between their Fashion Avenue location in the heart of Manhattan and their Wallingford, Connecticut location in the country where they have a gallery, lab, and production facility. The Marings were among the first studios in the world to embrace digital capture and in-house digital printing, making the team a leading authority in digital manipulation, workflow, and utilizing technologies to grow a successful business. Published and seen widely in magazines around the world, personal appearances on national television segments, an author, and educator, Maring is turned to as an expert for information relating to the bridal, wedding, and photographic media outlets. Charles will be sharing a wealth of information, built on proven results spread out over a decade of trials and tribulations. Students can expect that Charles’ information will unveil new possibilities and help all who attend unleash their full potential in every arena of their business and their art. (Please turn to page 6) “Through Our Eyes” Austin State University. He is a former middle school music teacher who people usually just address as Elizabeth’s husband. Trey has been working with Elizabeth since 1996 in a support role. He does everything around the studio from digital design and artwork to basic toilet repairs and carpet cleaning. NEIPP 2009 (Continued from page 5) Although focused primarily on weddings, this program easily benefits portrait or lifestyle photographers wishing to step up their image making, lighting and camera skills, marketing, workflow, and passion for realizing their potential. This course will focus on: 1. Marketing, public relations, advertising, and reaching potential clients. 2. Camera, lens choices, and flash techniques. 3. Both hands-on live shoots and classroom presentations 4. A variety of light sources and techniques to bring forth an indepth understanding of the use of light both indoors and outdoors. 5. File management, workflow, and data processing. 6. Image manipulation, defining styles, and the art of photography. 7. Final products, delivering on your promise, and exceeding client expectations. 8. Follow-up, relationships, and gaining repeat business and referrals. PPANE Members: Double room $1030, Single $1235 Non-PPANE Members add $95 Course #5 - Elizabeth Homan, M.Photog.Cr., CPP, API and Trey Homan, Cr.Photog., CPP, Dream High This fun, upbeat class will help your business and photography soar to the next level! Elizabeth and Trey Homan have designed a jammed pack week that will teach you how they have structured and grown her business from a small home business into a high-end portrait and wedding studio that grosses close to a million dollars annually! Be prepared to work, play and laugh with the Homans during a fast paced week full of terrific ideas. This is a class that will cover everything from weddings, family portraits, high school seniors and theme oriented children’s sessions. Each day is going to feature a portrait session, as well as innovative marketing ideas and philosophies that highlight the type of session being demonstrated. You will go “Through Our Eyes” PPANE Members: Double room $1005, Single $1210 Non-PPANE Members add $95 home not just with great ideas, but with forms, marketing materials, and newsletters that will help make your new ideas a reality almost immediately. Topics that will be discussed include: • Successful consultation approaches • Price lists that reward your client for putchasing what you, s the artist want them to • Alternatives to giving away proofs • Selling wall portraits as art • Creating family albums that sell every time Elizabeth is one of the top portrait and wedding photographers in the nation. She is an award-winning portrait artist widely known for her distinctive yet traditional lifestyle portraiture of families and children and her story telling approach to wedding photography. What sets Elizabeth apart is her artistic perspective and approach to photography with an emphasis on creativity, portrait design, and capturing the emotions of relationships. She has won numerous awards including “best wedding album” in Texas and the Southwest eight years in a row. Elizabeth also has nine PPA Loan Collection images and twenty-seven General Collection images. Course #6 - Tim Walden, M.Photog. Cr., F-ASP and Beverly Walden, M.Photog.Cr. with Ann Monteith, CPP, M.Photog.Cr., Hon.M.Photog., A-ASP, Hon.A-ASP, ABI, API, The Art and Business of Portrait Photography If your goal is to direct a successful portrait business, then you’ll never find a more relevant course than this educational tourde-force featuring portrait artists Tim and Beverly Walden and portrait and wedding business guru Ann Monteith. They approach the art and business of photography from different perspectives, Bev, Tim and Ann share the same core beliefs about what is required to achieve long-term financial success. STYLE AND TECHNIQUE: Tim and Bev Trey holds a Bachelor of Music Education and Master of Music from Stephen F. (Please turn to page 8) ProfessionalPhotographers AssociationofNewEngland ConventionRegistrationForm September3through6,2008 RadissonHotelNashua TaraBoulevardNashua,NewHampshire03062(603)888-9970 PPANE Members There is NO CHARGE for members to attend this convention. Also included with your membership is the banquet meal. In order for PPANE to make the proper arrangements for you, ALL members must fill out the form below and return it to Roland Laramie, P. O. Box 316, Willimantic, CT 06226 I will be at the convention: yes ___ no ___ I will be at the Banquet on Monday, September 15th: yes ___ no ___ Non-Members Cost $175.00 Total $__________ Full Convention spouse/guest of PPANE member $ 69.00 $ __________ Banquet Only $ __________ Full Convention Sunday through Tuesday: (preconventionprogramnot included seewww.ppane.comtoregister) Qty. ____ X $40.00 Total $ __________ Name _______________________________________ Address _____________________________________ City ________________________ State _____ Zip ______ Phone ___________________ E-mail _____________________________________________________ Visa or MasterCard accepted Card # __________________________________________ Exp. Date _____________ Signature _________________________________________ Make checks payable to PPANE, send to: Roland Laramie, P. O. Box 316 Willimantic, CT 06226 Fax: 860-423-9402 “Through Our Eyes” NEIPP 2009 (Continued from page 6) will discuss how important style is in creating a business brand that is compelling and easily understood by clients; they will demonstrate the posing and lighting techniques they are so famous for in the creation of heart-touching, client-pleasing images. MARKETING AND SALES: All three will explain marketing strategies and sales techniques that will help you reach your ideal clients as well as create confidence in those clients that the are making the right buying decision. They will also discuss after-sale strategies that result in repeat clients and enthusiastic referrals. BUSINESS KNOWLEDGE: Ann will cover the 12 critical issues that photographers must master in order to achieve financial success and create more personal time. No matter what type of business you operate, this class will provide the success principles you need to improve both your photography and your financial position. Among the topics to be covered are: *Setting you business apart from your competitor *How to pose and light images that are sure to please your client *Product ideas that are proven winners *Polishing your image in the marketplace *Romancing the prospective client *Building lasting relationships with existing clients *The comfort of step-by-step “pro-active” selling *Innovative sales ideas for today’s savvy consumer *The selling power of “Suggestion Brochures” *Pricing for profit *A few financial principles photographers need to know *Keeping track of your business progress *Planning for adequate cash flow *Establishing realistic personal and business goals *Expediting workflow Tim earned his Master of Photography degree at the age of 25, with his Photographic Craftsman degree following soon afterwards. In Kentucky, his home state, his work has won many awards, including Best of Show and Master Photographer of the Year several times. Tim scored a perfect 100 on his print “His Father’s Eyes”, breaking all previous records of combined point total. He also scored a 100 on his print “Hands of Time”, winning the top scoring print in at the Mid-East Regional Convention. His work can be seen in many Loan Collection publications and Kodak has recognized his work through Gallery Awards, a Gallery Elite and publication in their Portrait Book. He has shared his ideas at Kodak Pro-Team meetings, and in 2003, Tim became a Kodak Mentor. In 2004, he received the Imaging Excellence Award and in 2007, IUSA awarded him the Gold Level Photographer of the Year Award. Tim is a qualified National Juror, an accomplished lecturer both in the United States and internationally, and most recently, he earned his ASP Fellowship Degree. At IUSA in 2007, both Tim and Beverly were awarded the coveted Gerhard Bakker Award for outstanding photographic education. Beverly entered the photography profession as a receptionist at the Walden’s studio in 1980, but in 1988 decided to get “behind” the camera. In three short years, she earned her Master of Photography degree and her career path was determined. As she began lecturing with Tim, her Craftsman Degree was quickly earned and she has never looked back. In Kentucky, she has won many awards including Master Photographer of the Year several times. In 2006, at the Kentucky Professional Photographers Convention, she was Master Photographer of the Year and won Best of Show, scoring both the highest print score and the highest accumulated point total. At IUSA in 2007, she was awarded the Gold Level Photographer of the Year Award with two entries being accepted into the Loan Collection. Kodak has awarded her several Kodak Gallery Awards, including being the first recipient of the Kodak Gallery Elite in 1992, for which she won a Hasselblad camera. Her work has been published in many trade magazines and she had the opportunity to share ideas on marketing and selling at Kodak’s Pro-Team meetings. In 2003, Beverly was invited to be a Kodak Mentor. (Please turn to page 11) “Through Our Eyes” While you’re taking care of Reflections by Patricia what matters most to you You Lenzart takes care of what matters most to us by providing •the products •the professionalism •the profitable opportunities t r a z n e L nal o i s s Lab fe Pro 800-826-2624 www.lenzart.com “Through Our Eyes” 2008 PPANE Convention Schedule September 13-16, 2008 Radisson Hotel Nashua, New Hampshire 7:00 8:30 8:30-12:00 9:30-11:30 12:00-1:00 12:30 –2:30 1:00-6:00 3:00-5:00 7:00-11:00 Saturday September 13, 2008 Judges’ Briefing Northwood Registration opens Amherst Print Judging Northwood Glen Gray Hollis Module 1, Digital Cameras Sponsored by Burrell Lunch break, print competition Glen Gray Hollis Module 2, Digital Workflow Sponsored by Burrell Print Judging continues Northwood Glen Gray Hollis Module 3, Your Bottom Line, business management, Sponsored by Burrell Photographer’s Shootout Ashwood Court Badges must be worn for admission to all programs and Trade Show. Only PPANE members will be allowed in the programs. PLEASE TURN OFF ALL TELEPHONES AND BEEPERS DURING PROGRAMS. DOGS AND BABY CARRIAGES ARE NOT PERMITTED IN THE TRADE SHOW AND PROGRAM AREAS. 10 7:00-9:00 8:00 9:00-12:00 9:00-12:00 10:00 12:00-4:00 5:00-6:00 6:00 6:00-9:00 9:00-11:00 “Through Our Eyes” Sunday September 14, 2008 Don Whipple/Bob Jenks Bedford Sponsored by Kingdom Color Registration opens Amherst Greg Stangl Wentworth Ballroom “The Psychology of Persuasion” Sponsored by Marathon Press and Virtural Backgrounds Print Judging continues Northwood Trade Show opens Nashua Grand Ballroom Trade Show only Nashua Grand Ballroom Dinner on your own NEIPP Alumni Meeting Thom Rouse Wentworth Ballroom “Visual Literacy” Sponsored by American Color Imaging PPANE Party Ashwood Court Joe Posa, female celebrity impersonator Sponsored by Natural Color Lab 8:00 8:00-11:00 10:00-3:00 11:00-12:00 12:00 2:00-5:00 6:30 8:30 9:00-12:00 12:00-1:00 12:00-1:00 1:00-4:00 Monday September 15, 2008 Registration opens Amherst Carl Caylor Wentworth Ballroom “The Artistic Elements of Portraiture”, Sponsored by Kodak and Whitehouse Custom Color Trade show Nashua Grand Ballroom David Katz Wentworth Ballroom “Conde Nast Bridal Survey” Annual Meeting Wentworth Ballroom Ellie Vayo Wentworth Ballroom “Seniors” Sponsored by Fuji Reception, Awards, Nashua Grand Ballroom Banquet and Party Tuesday September 16, 2008 Registration opens Amherst Michael and Tina Timmons Nashua South/Center “How to Make More Money” Lunch Board meeting Northwood Michael and Tina Timmons Nashua South/Center Have A Safe Journey Home! NEIPP 2009 (Continued from page 8) Ann Monteith is the industry’s leading authority on studio business management and serves as a consultant to studios throughout the country both privately and under the auspices of major industry suppliers. Her Guerrilla Management Workshops have helped hundreds of studio owners dramatically improve the profitability of their businesses. In demand as a lecturer on business management and portraiture throughout the U.S. and abroad, she is a former chairman of the Board of Trustees of the PPAInternational School of Professional Photography and past president of Professional Photographers of America (PPA). She is the author or editor of numerous books and articles published by the industry press including The Business of Wedding Photography (Amphoto, New York, 1998), The Professional Photographer’s Marketing Handbook (Marathon Press, Norfolk, NE, 1997) The Professional Photographer’s Management Handbook (Marathon Press, 1999), and the Marketing Resource & Activity Planner (Marathon Press, 2005). An active portrait photographer, she and her husband Jim are directors of Countryhouse Studios, a 7,000 sq. ft. studio located in a converted Dutch barn near Hershey, Pennsylvania, as well as a prestige portraiture business and teaching facility in Deep Creek Lake, Maryland. Come prepared to immerse yourself in a class that will change your business forever. PPANE Members: Double room $1005, Single $1210 Non-PPANE Members add $95 “People are under the illusion that it’s easy...Technically, it is complex. You have a million options with equipment to distract you. I tell my students to simplify their equipment.” - Brett Weston ------------------------------“Photography for me is not looking, it’s feeling. If you can’t feel what you’re looking at, then you’re never going to get others to feel anything when they look at your pictures.” - Don McCullin “Through Our Eyes” 11 NEIPP 2009 (Continued from page 11) Course #7 - Jeremy Sutton Going for it with Corel Painter! Course #8 - Bry Cox, M.Photog.Cr., CPP Jazz Photography and Fashion Portraiture “In my artwork I strive to express the personality of my subjects and my response to them. My paintings evolve like improvisational dance. The process follows its own path, colors being chosen intuitively, every moment unfolding surprises, each brush stroke feeling its way into the painting. I sculpt in color and form, continuously transforming and remolding my image, like working with wet malleable clay. My experience of the process of creation and how my artwork moves others is what is important to me” Jeremy’s class will find you immersed in a complete creative experience. You will not only learn to master the phenomenal digital painting skills of Corel Painter with the Wacom tablets, but you will also be inspired and empowered creatively at every level. While keeping his seminars and workshops lively and fun, he shares detailed insights into his artistic process, workflow organization, painting techniques and cross-media mixing. Jeremy’s focus is on doing; his students work on hands-on projects every day of class. Jeremy was first introduced to using the computer as a fine art tool in 1991, and has been exploring the digital medium ever since, currently combining multiple media, such as photography, digital paint, oils, crayon and acrylics. His principal digital painting tools are the Macintosh computer, Wacom tablet and Corel Painter software. Within Painter he can flow seamlessly and effortlessly from painting with broad washes of watercolor one moment to applying thick viscous impasto oil paint the next. PPANE Members: Double room $1,080, Single $1,235 Non-PPANE Members add $95 “I have decided to stick with love. Hate is too great a burden to bear.” - Martin Luther King, Jr. ------------------------------If ignorance is bliss, why aren’t more people happy? ------------------------------Most of us go to our grave with our music still inside of us. 12 “Through Our Eyes” Before he was a photographer, Bry Cox was a musician. He has found that his creative approach to photography is very similar to music, and understanding some key concepts will help you free your inner creative spirit and produce stunning images, distinguishing you as an artist. Bry has a hip and untraditional style that has been a hit with people like Capitol Records, musicians, filmmakers, celebrities, and TV anchors, as well as young brides and families. He has photographed many notables including Olympic Gold Medalist Rulon Gardner, Olivia Newton-John, Steve Forbes, Donny and Marie Osmond, and regularly covers events for past and present governors of Utah. In this informative and light-hearted course, Bry covers all three areas required for great success as a portrait photographer: Creative, Business and Technical. Bry’s jazz and fashion approach is not only for weddings, but for families, seniors and everything else. This is his entire system from start to finish including his secrets for getting the emotion in a portrait, his relaxed style of posing and lighting, post-production and fast PhotoShop tricks, as well as those proven and successful business and sales techniques that will help you charge more for your new found skills. PPANE Members: Double room $1005, Single $1210 Non-PPANE Members add $95 “Through Our Eyes” 13 2008 PPANE Officers President Bernie Littlefield, CPP P.O. Box 455 Winterport, Maine 04496-0455 (207) 223-4400 / [email protected] President Elect Donna M. Goodhue, CPP, M.Photog.Cr. 107 Franklin Street Rutland, Vermont 05701 (802) 775-2520 / Donna@expressionsbydonna. com Vice President of Finance Candace Pratt-Stiteler, CPP, Cr.Photog., ABI, CBM 142 Concord Road Lee, New Hampshire 03824 (603) 868-2575 / [email protected] Vice President of Programs Tom Hurlbut, CPP 506 Westford Road Ashford, Connecticut 06278 (860) 487-3800 / [email protected] Vice President of Communications Nancy Green, M.Photog.Cr. 157 Main Street Carver, MA 02330 (508) 866-3636 / [email protected] Director of Education Rick Nourse, CPP, M.Photog.Cr. 366 Washington Street Canton, MA 02021 (781) 828-6675 / [email protected] Executive Director Roland Laramie, M.Photog.Cr., Hon. M.Photog., A-ASP, Hon. F-ASP P.O. Box 316 Willimantic, Connecticut 06226 (860) 423-1402 / [email protected] Directors Connecticut Jennifer Roggi, Cr.Photog., ABI 2 Pineview Drive Vernon, CT 06066-3130 (860) 875-6814 / [email protected] Maine Robert Akers 37 Grove Street Kennebunk, ME 04043 (207) 985-4606 / [email protected] Massachusetts Ed Pedi, CPP, M.Photog.Cr. 324 Berry Street North Andover, MA 01845 (508) 686-6535 / [email protected] 14 “Through Our Eyes” New Hampshire Gene Paltrineri, CPP, M.Photog.Cr. 3 Tanglewood Drive Dover, New Hampshire 03820 (603) 749-4777 / [email protected] Rhode Island Diane Miller-Yeatman, CPP, M.Photog.Cr. 920 Reservoir Avenue Cranston, Rhode Island 02910 (401) 942-1415 / [email protected] Vermont Wayne Tarr, CPP, M.Photog. 6 Wiley Place St. Albans, Vermont 05478 (802) 524-3800 / [email protected] Representatives from the States Connecticut Nancy Holowitz, M.Photog.Cr. 183 Porter Lake Drive Springfield, Massachusetts 01106 (413) 736-7886 / [email protected] Maine Corrie Zacharias 31 Eureka Road Falmouth, Maine 04105 (207) 797-2355 / [email protected] Massachusetts Barry Okun 29 Paul Street Canton, Massachusetts 02021 (781) 828-1829 / [email protected] The Francis and Ann Sullivan Scholarship The Francis and Ann Sullivan Scholarship is in memory of the founders of the New England Institute of Professional Photography and will allow aspiring photographers the opportunity to attend NEIPP at no cost. This scholarship is available to persons who have been in the profession of photography for five years or less. The application deadline is January 1 (each year), and is to be used at the NEIPP session that year. For more information or applications, please contact your NEIPP Trustee. Banquet Reservation Deadline A reminder that your banquet ticket was included with your 2008 PPANE dues. Even though you are entitled to a banquet ticket, you MUST reserve your space. Please notify Roland Laramie, ppanerl@aol. com, if you will be attending the banquet on Monday evening, September 15. A limited number of Banquet tickets for guests will be available at the convention; however, they must be purchased by 5:00 p.m. on September 14 at $35.00 per ticket. To purchase tickets for guests, please make your check payable to PPANE and mail it to Roland Laramie, P. O. Box 316, Willimantic, CT 06226. New Hampshire Lorraine Bedell, Cr.Photog. 6 Franklin Plaza Dover, NH 03820 / [email protected] Rhode Island Tod Margolis 648 Thames Street Newport, Rhode Island 02840 (401) 848-0027 [email protected] Vermont Michael Maynard P.O. Box 1006 White River Junction, VT 05001 (802) 295-2650 [email protected] “Let me tell you the one thing I have against Moses. He took us forty years into the desert in order to bring us to the one place in the Middle East that has no oil!” - Golda Meir ---------------------- “A politician is a man who will double cross that bridge when he comes to it.” - Oscar Levant Course #9 - Suzette Allen & Jon Yoshinaga Intermediate/Advanced Photoshop, The Photoshop Edge You Need! Course Description: This class will be four days of intense learning: 1) Focus on the vital skills you need for efficiency in Photoshop 2) Learn to retouch like the pros 3) Create exciting composites for albums, folios and marketing pieces 4) Develop your Creative Edge - techniques that will make your work stand out from the competition and get noticed. Students will receive a CD of images to work on, but also have some time to work on their own images. This exciting class will challenge even the advanced student, but is spoken in simple English with a down-to-earth style. Suzette’s easy humor and lively approach will keep you entertained and challenged to go farther! Suzette Allen has quickly become a well-known instructor, teaching others how to master the tools of Photoshop. After years of graphic design work and working as a retoucher at a photo lab, Suzette is quite adept at the skills needed for efficiency, creativity and great composition. Pair that with her natural teaching style, and you have a winning combination! Suzette has been teaching digital imaging for over 5 years. She has been an international speaker for Photographic Conventions, as well as a teacher at many of the PPA affiliated schools. She is the recipient of the Fuji Masterpiece Award for Digital and Commercial Photographer of the Year for California in 2002. She is currently the “Photoshop Expert” on ShootSmarter.com, a resource site dedicated to helping photographers survive the Digital Dive. All of her material is relevant to Portrait-Wedding Photographers because she comes from over 20 years as a professional photographer and years of experience as a digital retoucher at a photo lab. Understanding what is truly valuable, applicable and practical for the Portrait-Wedding Photographer is what makes her classes so popular - AND useful! Her classes, programs and instructional products all reflect Suzette’s philosophy for working in Photoshop: nondestructive methods that are flexible for creativity, but still maintain the vital element of efficiency! Jon Yoshinaga, Suzette’s class assistant and husband, has been working with her since 2003 teaching Photoshop around the nation. Having worked in the photographic industry for almost 30 years, as a commercial, wedding and portrait photographer, a photo instructor, as well as in the digital department of a full service professional color lab, Jon’s experience gives him the insight and understanding to help the photographers navigate their way in the new territory that “Digital” has created. A self-proclaimed “Techno-Geek”, Jon keeps the class up to speed, troubleshooting computer and camera problems as well as helping the less advanced students keep up the pace. PPANE Members: Double room $1085, Single $1300; Non-PPANE Members add $95 “Through Our Eyes” 15 Course #10 – Dave, Jean and JD Wacker The Power of Three NEIPP Corner by Sal Genuario, Cr.Photog. NEIPP Executive Director Before I begin this latest NEIPP Corner, I want to take a moment to express my entire family’s sincere heartfelt Thank You to all of you that have taken time out of your busy schedules, to attend my daughter’s funeral or sent your condolences through the many sympathy cards , Spiritual Bouquets, and E-mails that were shared with my family at this very difficult time, these actions were both welcomed and appreciated. The class will cover how the Wackers market to high school seniors to get them to schedule appointments, followed by the pre-session consultation, the actual indoor and outdoor session, sales, the workflow and final finishing of the images and delivery. After a week with the Wacker family, the students should have the skills and organizational training to conduct a profitable high school senior business. The course will be aimed at the average high school senior in middle class America where the majority of photographers live. Well, as all of you know by now, the PPANE Convention will be held this month, and the convention committees have been working very hard to make sure your attendance will be educational and rewarding. Let us not forget that special New England camaraderie we are known for, a gala celebration is also planned. The Trade Show this year is a sell out, it’s going to be fantastic. Again this year NEIPP will have a booth. There will be some new faces in our booth this year, Wayne Tarr, Vermont Trustee, Vic Dvorak, Rhode Island Trustee, Donna Just, Maine Trustee, John Beesley, our Canadian liaison, some familiar faces, Diana Mirasolo, Massachusetts Trustee Chairperson, George Hawkins, New Hampshire Trustee Vice Chairman, Mike Spiegel, Connecticut Trustee, and yours truly. We are so excited about what will take place at NEIPP 2009 (March 29 to April 3, 2009), and can’t wait to share it with you. Don’t miss our banners with the NEIPP ’08 photos, always a show stopper. Our ten fantastic instructors are the Who’s Who in our profession. For 2009 we have “Day Classes” in addition to our 10 week long courses, I know you will want to know more about them’ our Trade Show Extravaganza will be a first in the Affiliate School programs. Stop by, ask the questions, sign up, and be on your way to a truly fantastic week of Professional Development. This September PPANE Newsletter is dedicated to NEIPP; check out the write ups about all our instructors. If you have any questions you can call me at (401) 738-3797, e-mail at [email protected], or check out our fantastic web site www.neipp.com, it is full of information and facts about this wonderful school. The entire NEIPP staff is eagerly waiting to speak with you; see you at the PPANE convention. The class will include presentations by Dave, Jean and JD drawing on their family business experience of 102 years. Demonstrations with live models are followed by an opportunity for students to capture their own images. Students work will be critiqued daily. Among the topics to be covered are workflow from image processing to final prints, demonstrating a workflow that is fast and efficient so you can get your life back; extensive use of Photoshop tricks and short cuts that will produce a product superior to your competitor and in less time; sales techniques that raise your dollar average; how to create money making one of a kind composites and final finishing techniques that give a higher perceived value. PPANE Members: Double room $1005, Single $1210 Non-PPANE Members add $95 16 “Through Our Eyes” Why should your next leather album be from Ultra Color’s Silk Road Collection? Tooled Leather Covers Masterful Printing Locally Made Starting Around $250 Ultra Color Lab • Watertown, MA • (800) 478-2224 • www.ultracolorlab.com “Through Our Eyes” 17 One Day Classes Monday, March 30: Basic Photoshop and Retouching Taught by Eddie Giles Digital Fundamentals for the Modern Photographer This course will cover the basics of Adobe PhotoShop and will also cover basic retouching using the skills learned. This course assumes little prior use of Photoshop. Eddie Giles is an experienced user of Photoshop. He is employed at Natural Color Lab in Stoughton, Massachusetts. He will bring his years of experience to help you improve your Photoshop skills and workflow Tuesday, March 31: Lightroom and Monitor Calibration Taught by Steve Sedman Learn how to quickly import, correct, process, manage and showcase your images using Adobe Lightroom 2. After this course you will spend less time in front of the computer. Steve will also discuss monitor calibration as part of the workflow. Steve has been a wedding photographer for 18 years. He is also the Technology Manager at LustreColor in Canton, Massachusetts. Steve also has a BFA in sculpture and has won numerous awards for his art. Wednesday, April 1: Basic Corel Painter Taught by Ann Dyer If you’d like to learn the basics of Corel Painter, this is the one day course for you! Ann will do an overview of the program in the morning and in the afternoon will show you how to create painted images from your own image files. Whether you’re just starting out or a veteran photographer, this class is for you. Ann has been a professional photographer for over 20 years. She is CPPA’s 2006 and 2007 Digital Photographer of the Year. Thursday, April 2: Environmental and Studio Portrait Lighting Taught by Steve Bedell and Don Chick Two of New England’s finest Master Photographers will combine to teach you the fundamentals of lighting for portraiture, both in the studio and on location. Both Don and Steve have won numerous awards at State, PPANE and PPA levels for their beautiful portraits. Here they will share their knowledge of lighting in many situations. Both Don and Steve hail from New Hampshire. Both have been in the business for many years and are highly successful in print competition. Each of these classes have limited enrollment; each class is from 9:00 am to 4:00 pm. Each day class will be $99 and includes coffee breaks and lunch. Because these classes are limited in size, payment in full is required to book your class if only one day is requested. If you choose more than one class, NEIPP’s very popular EZ Pay Plan is available. For more information, please contact Sal Genuario at (401) 738-3797. 18 “Through Our Eyes” RegistrationForm DayClassesatNEIPP2009 March30th—April2,2009 Monday, March 30, 2009 ——- Eddie Giles —— Basic Photoshop and Retouching Tuesday, March 31, 2009 ——- Steve Sedman — Lightroom / Monitor Calibration Wednesday April 1, 2009 ——– Ann Dyer ———Basic Corel Painter Thursday, April 2, 2009 ——- Steve Bedell —–-- Environmental Portraiture Don Chick ——— Studio Lighting Portraiture The above classes will have limited enrollment. Each class is from 9 am to 4 pm. Each Day class is $99.00 per day and includes Lunch. Class Cost Total Monday, Eddie Giles $99.00 $ _______ Tuesday, Steve Sedman $99.00 $ _______ Wednesday, Ann Dyer $99.00 $ _______ Thursday, Steve Bedell / Don Chick $99.00 $ _______ Total $ _______ Because these classes are limited in enrollment, we are asking that payment in full is required, if only one day class is ordered. If you choose more than one class, our very Popular EZ Pay plan is available. I will charge your Credit Card $50.00 per month Until balance is paid in full. Visa, MasterCard, Discover, and American Express cards Are accepted. Cancellation policy, there is a $50.00 non refundable registration fee. No refunds after February 15, 2009. Name _____________________________________________________ Address __________________________________________________ City _________________ State _____ Zip _________ Phone ____________________ Card number ______________________________ Exp. Date _____________ Signature _____________________________________ Any questions call Sal Genuario, at (401) 738-3797 or [email protected] Send to: NEIPP c/o Sal Genuario, 159 Hanover St. Warwick, RI 02886 Fax to: (401) 732-0852 Make Checks Payable to NEIPP “Through Our Eyes” 19 News from Century Color Forty years ago, a visit to the local ice cream parlor allowed you a limited choice in flavors and toppings. Today, the flavors and toppings are endless, and everyone in the family likes something different. The same can be said of the photo industry. Forty years ago, color film was the new and improved technology that professional photographers either embraced or denounced. But whether or not you preferred color or black and white, there really was only one option when it came to proofing. After the film was processed photographers had a choice of 4x5 or 4x6 proofs for their customers to view. In the digital world, this has all changed. Whether it’s a wedding, Bar/Bat Mitzvah or portrait session, Century Color provides several choices when it comes to presenting your work to your customers. Of course we still offer the tried and true traditional proofs, but as digital technology has allowed wedding and event photographers to capture upwards of five hundred images per job the traditional method can become costly and time-consuming. For these situations we offer three options that can save you time and money and still provide your clients the opportunity to see all of their images in one place. First up is the spiral bound “event book”. Event books are printed on photographic paper and offer viewing capabilities as well as doubles as a keepsake. Century Color has several cover and page designs available that will compliment any session. Another possibility for showcasing proofs is the double-sided proof book. This is the most economical version because we can print on both sides of the paper. Since it is a press printed product, the dot pattern helps protect your images by preventing scanning and copying. The third option is online hosting. Century Color has recently added ImageQuix online services to its ecommerce sites. ImageQuix and The Portrait Connection share some common features but we feel the added features in ImageQuix will enhance the flexibility in posting events. One the of most impressive features of ImageQuix is the ability to control the expiration date of your events and the choice to reactivate them at anytime, giving you the flexibility that you need for special offers and promotions. Your clients can save favorite images in their shopping cart making it easier for them to go back to purchase their images at a later time. ImageQuix customizes your online event window to include your logo and website background colors, creating a seamless transition from your website. Your customers feel secure because it looks like they’ve never left your website. You also have the freedom to organize images, customize orders and copyright all images with your studio name. ImageQuix gives you two ways to fulfill your orders: • Full Control--you receive the order and process the payment. You then download the order and submit it to Century Color Lab using Century Color ROES • Full Service-- ImageQuix receives the order, processes the payment and sends the order to Century Color for printing. After the order is completed, we can return it to you or drop-ship it to your customer. ImageQuix charges a 12% commission and a 3% credit card processing fee to complete a Full Service order. There are no yearly, monthly or sign-up fees and uploading your first order is free, so download the program and try it today! Beyond proofing and traditional print sizes, Century Color also offers a wide variety of specialty products to enhance any package. Our in-house designers have just added dozens of new designs to our folded cards catalog, so drag-and-drop ordering through ROES is a snap. We have also added new My Notes designs into our ROES catalog. These charming notebooks are perfect for offering as an incentive or an add-on to top packages. One of our most exciting new products is the soft-cover, press-printed book known as “My Books”. These books can be easily ordered through ROES, and with all of the templates and background choices we offer, no two books will ever be the same. In addition to all of these new products we are also offering album print and bind services. Century Color has teamed up with three high-quality album companies to offer you more album options. We will be offering flush-mount and peel-and-stick albums from Finao, Capri and White Glove. You can build the album pages using the editable templates in ROES. There are multiple sizes and cover options to choose from, so designing a beautiful album for your customer is a breeze. Back in the days of optical printing it was nearly impossible for labs to satisfy special requests. Today, we can print almost any size and accent it with any graphic. Years ago, 60% of our business used to be “develop and proof”, now we have to replace that with new services and product offerings. The whole industry has changed so much that photographers have realized taking pictures and offering an album is no longer enough. You need to be offering more than just the album. Century Color wants to help you by making popular products like save-the-date cards and personalized thank-you cards easily available. These are just a taste of the products and services that Century Color can offer you and your customers. Visit our website at www.centurycolor.com to see all of the available options. Give us a try today; you will be happy that you did! 20 “Through Our Eyes” Editorial The BIG Weekend is Almost Here! The 2008 PPANE Convention is only a few days away, and for the first time in more than 30 years, I won’t be there. Because of a conflict with a family wedding in Arizona and a goodbye party for my daughter who leaves shortly after the convention to study in Israel for four months, I just won’t have time to make the four hour drive to New Hampshire. Even though I don’t attend all of the programs, I still enjoy the conventions. I continue to learn from my mentor, Roland Laramie, and always look forward to working side by side with him in the Registration Booth. Roland IS PPANE; as our Executive Director, he is what makes our Association run so efficiently. Tom Hurlbut has brought a great lineup of talent to New England. The weekend kicks off with the Pre-Convention Workshops with Glen Gray on Saturday. PPANE’s own Don Whipple and the inimitable Bob Jenks open up the Sunday programming at 7:00 am. Not only will you learn, I guarantee that you will thoroughly enjoy this two hour program (and I also guarantee that the time will fly by). With Greg Stangl wrapping up Sunday morning and Thom Rouse coming center stage in the evening (and the Trade Show in between), it is going to be a great day! Monday belongs to Carl Caylor and David Katz in the morning and Elle Vayo in the afternoon (and the banquet at night). The convention culminates on Tuesday with an all-day program with Michael and Tina Timmons. I will miss the programs (at least some of them), the Trade Show and the Print Competition; more importantly, I will miss the camaraderie. I have made many friends at PPANE Conventions since 1976 and I always look forward to seeing everyone at our once a year gathering. I have one request; I want everyone to raise a glass and make a toast (and if you do not imbibe in alcohol, raise a glass of water, ice tea, coca-cola…). The toast is not for me, but to honor our dear friend, Len Levy, who passed away this year. Len was Mister NEIPP and an integral part of PPANE. His “true stories” will always be missed by all who knew him. I wish you all a SUCCESSFUL CONVENTION! Have a great time, have fun, learn a lot and buy from our vendors. When you return home, don’t sit on your new-found knowledge; apply it immediately before it goes stale in your mind. PPANE makes good photographers GREAT photographers. PPANE is not just another photography association, it is a family. Take care my brothers and sisters, I’ll be thinking of you September 13-16. PPANEly, Lens Stops Congratulations to Ira Nozik (Bloomfield, Connecticut) on being featured in the August issue of Hartford magazine. We are happy to hear that CPPA Past President Paul Korker (Chester, New York) has recovered from surgery. Paul reports that he felt better the day after surgery and went back to work rescheduling appointments in both his Connecticut and New York studios. Word has reached the northeast that Juliet Newman has passed away at the age of 95 in Florida. She and her husband Irving, Past President of CPPA and PPA, operated a studio in Greenwich, Connecticut for many years. PPANE’s heartfelt sympathies go out to David Sedman (LustreColor) on the recent passing of his mother, Toby Louise Sedman, of Brockton. Donations in memory of Mrs. Sedman may be made to the American Cancer Society, 30 Speen Street, Framingham, MA 01701. Photos by JD Wacker “Through Our Eyes” 21 22 “Through Our Eyes” THE PROFESSIONAL PHOTOGRAPHERS ASSOCIATION OF NEW ENGLAND 26 GOODSELL POINT ROAD, BRANFORD, CONNECTICUT 06405 Coming Seminars & Conventions Regional Educational Events 2008 Events PPANE Convention September 13-16 NHPPA Seminar Charleen Larkin, Senior Portrait Photography Chateau Restaurant, Manchester, New Hampshire Contact: Paul Kady, [email protected] October 1 PPAM Seminar Arthur Rainville and Jennifer Hudson, “Paper or Pixels” Contact: Steve Meier [email protected] / www.PPAM.com October 15 CPPA Seminar John Woodward Contact: Bruce Hutchison, [email protected] October 22 NHPPA Seminar TBA Chateau Restaurant, Manchester, New Hampshire Contact: Paul Kady, [email protected] November 5 NHPPA Holiday Party Contact: Gene Paltrineri, [email protected] December 3 2009 PPA Convention Phoenix, Arizona January 11-13 CPPA Seminar Contact: Bruce Hutchison, [email protected] January 21 MPPA Convention Contact: Mark Haskell, [email protected] January 24-27 CPPA Convention Contact: Bruce Hutchison, [email protected] February 6-9 WPPI Convention Las Vegas, Nevada February 14-18 PPAM Convention February 20-23 CPPA Seminar Contact: Bruce Hutchison, [email protected] March 25 23