snoop snoop - baycentrik
Transcription
snoop snoop - baycentrik
COVERS:Layout 1 10/24/07 2:17 PM RBL POSSE • Page 2 SKRILLZ • TRUNK BOIZ • UNITED PLAYAZ MANUAL SNOOP THE JT BIGGA DOGG ALL ABOUT FIGGA BATTLECAT WEST KEPT SECRET RIDING FOR THE YOUNG HOMIES G-BUNDLE #1 BLOCK GRINDA $5.00 / $10.00 WITH CD MAMA’S COVERS:Layout 1 10/24/07 2:17 PM Page 3 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:50 PM Page 1 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:50 PM Page 2 PA R T I A L G E T L O W R E C O R D S C ATA L O G CONTRIBUTORS PUBLISHERS: SNOOP DOGG JT THE BIGGA FIGGA CO-EXECUTIVE PRODUCERS JUNE MCDANIELS KIM MITCHELL NATISHA MUHAMMAD LARON MAYFIELD PROJECT COORDINATOR NATISHA MUHAMMAD WRITERS: UPCOMING NEW RELEASES JT THE BIGGA FIGGA APOLLONIA PHOTOGRAPHY: MAKIAH AARON DONALDSON SALES: G-BUNDLE GRAPHICS: JT THE BIGGA FIGGA “THE MAIN EVENT” MANDATORY BUSINESS “BLOCK EDITION” ROB TAFOYA BAY WAY MEDIA MARKETING: SKRILLZ 415.424.9293 DIRECT BUSINESS LINE WWW.MANDATORYBUSINESS.COM [email protected] JT THE BIGGA FIGGA “MR VICE PRES.” PLATINUM EDITION G.BUNDLE “GAS TA HEAD THE FLAME” P.O. BOX 423000 SAN FRANCISCO CA 94142 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:50 PM Page 3 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:51 PM Page 4 ALL ABOUT THE MAMA’S W E A L L H AV E A PA R T T O P L AY I N S T O P P I N G S E N S E L E S S A C T S O F V I O L E N C E . W H I L E S O M E A R T I S T S TA L K A B O U T H E L P I N G , SN O O P DO G G I S P UT T I NG AC T I O NS B E HI ND H IS W O R D S . WRITTEN BY JT THE BIGGA FIGGA NEW MANUAL LAYOUT:Layout 1 10/24/07 4:52 PM Page 5 SNOOP DOGG PRESENTED THE HEALING CIRCLE/ NEIGHBORHOOD MOTHERS A CHECK FOR $45,000. T his is a monumental article because it is a ever JT was able to reach him and wait for a response. Mean deffining point in hip hop. Where artist take it while JT was lead to the healing circle by Rudy of the United upon themselves to take care of their own. To Playaz, a place where mothers come together to express their work with mothers pain and find comfort in each who are left with other and also to find solutions. the pain of losing a The Healing Circle really moved JT child to violence is to the point where he had to reach powerful, because out to Snoop about what he had we see first hand seen and experienced and Snoop the effect of senseless violence. was moved to the point where he wanted his payment forward to But to move beyond the pain is help the mothers out in what they to turn it into power by getting in- needed ($45,000). volved. Snoop Dogg & JT the Bigga Figga have truly started a move- So the process started in getting ment that is growing in leaps and mothers registered to the healing bounds. The mothers in the inner circle and lined up to receive their cities of the bay area are very portion of the funds. Snoop thankful and grateful for their ef- wanted the families to know that forts to assist in any way they can. he cared about them, so he had JT In the early months of 2007 Snoop Dogg showing love for local mother and son. around april Howard from the ex- get the mothers together right in the middle of the hood. So on one otic erotic contacted JT about doing a show with Snoop in early sunday morning Snoop made his appearance at San Francisco. Muhammad Mosque #26 also known as the Center for self This is around the time Snoop was very busy touring, how improvement to deliver his message of love and see the NEW MANUAL LAYOUT:Layout 1 10/24/07 4:52 PM Page 6 mothers he had heard so much of from up but where ever you find him. JT. His platform allowed mothers to "I was born to lead" said JT "This is speak their mind and also get advice on the time when we have come to a their situation. Most times these moth- point where we must depend on God ers get over looked and forgot about and ourselves" " I lost so many friends but not this time Mandatory Business and to be working with there mothers the movement inspired by Gods will wis- is blessing" dom and word. Snoop added " we need to be in"To whom much is given much is re- volved in resolving the problem before quired" -The Bible. And we have been the problem gets out of hand and given so much that we truly are blessed then goes to the point of no return" but the true blessing is helping someone also "I'm fighting to be a better man else out in their time of need. Snoop said and take responsibilities for my ac- it best "I felt like this is something I had tions" to do" "my heart is with these mothers and I'm hear today to bring a message of healing" Seeing Snoop speaking to the community from such a humble stance really showed his human side instead of just some rap star with nothing to say. I commend JT for standing up for these moms and bringing light and love where it was once darkness. Not to many artist go out they way to truly give back where it counts. But this Brother JT always give his self back to his community not just were he grew Snoop added "We need to be involved in resolving the problem before the problem gets out of hand and then goes to the point of no return" In conclusion their are many children left behind that also feel that pain hurt some are sons some are daughters and some are little brothers and sisters what ever the relationship, a void is left empty. So what we are doing is providing a drop off complex where mothers can drop off their kids or grand kids in a safe environment where they can learn business skills practice music make videos and basically do for self. For more info visit: www.mandatorybusiness.com Or email us at NEW MANUAL LAYOUT:Layout 1 10/24/07 4:52 PM Page 7 SNOOP DOGG & JT THE BIGGA FIGGA PROUDLY HOLDING THE CHECK FOR $45,000 FOR THE MOTHERS OF SENSELESS VIOLENCE. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:52 PM Page 8 collaborate with well known main stream artists such as Young Buck, Snoop Dog, The Game (whom he discovered), and Xzibit just to name a few. Many up and coming artists are deceived by the smoke and mirrors of the music industry. Many are in a rush to be signed to major labels with the hopes of success, power, fame and longevity in this rap game. Little do they know, when signed to major labels, the up and coming artist is inevitably at the mercy of their labels, leaving them pretty much powerless and sometimes even in debt with advances and no royalties. So what is the best way to gain success, while making your own decisions, and generating your own profit? Be your own boss. Behold! The Independent game! Oftentimes “Indie” labels are perceived as mom-and-pop, but don’t underestimate the Independent game. The benefits of Indie labels are extremely rewarding. When compared to their corporate counterparts, Indie labels are smaller staffed (which is beneficially more personable), and usually has the CEO wearing multiple hats such as JT has demonstrated. There’s no doubt with all of those hats, there is a substantial amount of hard work and responsibility but the reward: the satisfaction of knowing that every decision made, every penny spent and earned is controlled by YOU. JT is no stranger to that. From the ground up, JT has built Get Low Records as a CEO, artist, writer, producer as well as the author of Black Wall street: JT THE BIGGA FIGGA The CEO Manual. W A success story which took more than a decade to achieve was hile only in his late teens, JT The Bigga Figga made his introduction to the industry in 1992 when he estab- outlined as an industry blueprint written in less than 15 days. JT covers topics ranging from working without a budget, to how to distribute your product independently. lished Get Low Records. He came out with his solo album “Playaz in the Game” and since then has bragging rights for over hundreds of records under his belt. JT is beyond the definition of an entrepreneur. They key to JT’s accomplishment is simple: Take your talent, skills, and destiny into your own hands and be your own boss. The unique attraction about this confident CEO is that he is willing to educate others on how to be successful from the Inde- In addition to starting his own label, producing nearly half of his first album at 19 years old, JT differs from many other moguls. pendent Label prospective which in itself showcases his willingness for others to achieve more. He is literally self-made with a track record to prove it. When JT first created Get Low Records, he organized the San Francisco based group called Get Low Playaz (also known as GLP) along with underground rappers San Quinn, and D-Moe also from Fillmore. Since then his business savvy swagger combined with accredited street smarts and a hustler’s spirit provided a vehicle in which he earned his way up the industry ladder enabling him to In Murderdog Magazine, JT states “As a rap artist, you gotta know that your talent comes from the creator and you gotta use it to benefit everybody else…I see that I was born for this. I was born for helping my brothers out here on the street get a better understanding of this blessing” Enough said. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:52 PM Page 9 NEXTUP INTERVIEW WITH G BUNDLE MANDATORY BUSINESS’ RIGHT HAND MAN W e have composed a series of 10 inter- view-based questions that each artist must answer or elaborate on. body else's life, this is really my life. I'm not bragging about it, i just tell it like it is. (6) What is your contribution? grinding and networking skills with real dope music based on true stories. (1) How long have you been in the (7) What inspired this project? big faces!!!!! the money off top Game? since 2004 when i recorded my but i had hella request from the streets for some new music from first couple songs on one disc at 9029 studios in east oakland ca. g bundle so i did it for them but i also had to let the world no i got (2) What means the most to you the money or the music? gas to heat the flame! (8) How has music impacted your life? the money fa sho mean the most to me cause my family have to eat “i aint never looked back since i started, I'm eating good and its a rather if my music is hot or not. (3) What do you plan to ac- complish through your music? hit songs to uplift my people wonderful feeling! (9) How do your feels Hip-hop can be im- proved? labels, distributors, and radio stations that no about real (4) What is your life’s inspi- music. not these mainstream cats who put out anything. real music ration? my family, ma son, everybody who depend on me to from real people. (10) When is your next project expected? its succeed. (5) What are you bringing to the table? hard hustle in the making right now so by jan.08 i got a new album for you.... and a good livin, big money!!! with the truth in ma lyrics. most rappers are talking about some- NEW MANUAL LAYOUT:Layout 1 10/24/07 4:53 PM Page 10 #1 MARKETING PACKA THIS PACKAGE IS FOR THE INDEPENDENT ARTIST OR CEO IN THE GAME AND NEED THE BUNDLE PACKAGE • 1 FULL PAGE AD (SIZE 8 1/2 X 11 INCHES $500) • 1 PROFESSIONAL PHOTO SHOOT 50 PICTURES $200 • 1 INTERVIEW IN "NEXT UP" SECTION $300 • 1 SONG ON "MANDATORY BUSINESS COMPILATION" $300 • 5 MINUTE SEGMENT ON DVD $200 • 10 LIVE TOUR PERFORMANCES 5 MINUTES EACH SHOW $300 • 1 ALBUM COVER LAYOUT / PLUS 1 SHEET $200 TOTAL PACKAGE $2,000 INDEPENDENTS PRICE $1,200 $800 SAVINGS CALL DIRECT 415.424.9293 CELL PHONE • EMAIL [email protected] • WWW.MANDATORYBUSINESS.COM NEW MANUAL LAYOUT:Layout 1 10/24/07 4:53 PM Page 11 CKAGES IN THE WORLD! ND NEEDS THAT RIGHT EXPOSURE TO MAXIMIZE THE OPPORTUNITY FOR SUCCESS. GET ON THE TEAM! NEW MANUAL LAYOUT:Layout 1 10/24/07 4:53 PM Page 12 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:54 PM Page 13 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:54 PM Page 14 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:54 PM Page 15 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:54 PM Page 16 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:54 PM Page 17 NEW MANUAL LAYOUT:Layout 1 W 10/24/07 4:54 PM Page 18 JT THE BIGGA FIGGA hat do the streets have to offer..? Ha!, I laugh when I think about what the streets have to offer. But in the same breath I cry, cause I know if we don't offer , the streets have something ,because the streets always have some thing to offer. Guns, drugs, violence, broken homes and families. mistrust, envy, and jealousy. What does the streets have to offer….. nothing . What does the streets have to offer? Tricks, lies, traps, and deception. Spider webs of a unique type, the tangle is dangerous. The lies are subtle the results are explosive. The format is unique ,but the code is broken. To lose so many young brothers out here , and for people to act like it doesn't matter. To walk by the memorials that are left on the streets. To walk past the R.I.P. s, the names on the walls…, to step over the yellow tape that has been left. To walk over the blood stains, that have been left to dry. Who cares? If nobody cares I care. They ask me why I came out here and play my position. They ask me, why am I in these streets playing my position. They ask me, why are you so caught up in "Mandatory Business"? I think about all the young homies that are looking for their opportunity…, to make a way for there selves…., you know what I mean. They can't get that good job. You know they haven't launched that good business off the ground yet. You know the streets are calling, the game is calling. A lot of opportunities ….., the streets have a lot of opportunities. A lot of things you can sell, a lot of things you can take, you know. A lot of strings attached to it , you know. Snoop Dog: The law can make a hundred mistakes, but you as a criminal , can only make one mistake. Go to any penitentiary system , add them up , see who has the most muthafuckas in there . Blacks exactly. Go to the colleges and find out what's the most dominant race up in there……, damn whites. We were chosen…, thru a call. We didn't know that rap would become the responsibility tool that would be used. And thru a call many heard. Someone had to put it on film. Someone had to step up within the hip-hop community and be heard. Hold on! . something powerful is going on in our behalf. Now the work of "Mandatory Business" is being applied on a day to day basis. Being applied thru rap. Being applied thru movies, thru the hip-hop culture, leading a whole generation in a better direction against the odds. No matter how bad it looks, "Mandatory Business". J.T. the Bigga Figga: What's up boy, its ya boy J.T. the Bigga Figga, GetLow T.V…, on my way to pick up my homeboy Snoop . On the Bay Bridge to pick up my homeboy. We'll be right back to you in a moment. Snoop Dog: Snoop dog here with ya boy J.T.the Bigga Figga . What up Bay area!, what up uncle! This here is Snoop Dog. I ain't got nothing but love for ya. This is ya uncle Snoop Dog. One time for all my nephews and nieces out there man, poppin ya wiggle out. Ya know I been fucking with you. Doing ya thang out there. Ya know I'm lookin for these niggas every time I come up to the Bay area. I don't even go to the hotel room, I'm goin to find these niggas. J.T: Let it be known my niggas . I had to bring him to the real block. My niggas I had to bring him to the real hood. Snoop: That's what it is, that's what it is. Yeah homie, go and get your money. Ha, Ha, Ha, showing a pocket full of money. That's how ya get to be Snoop Dog . Ya got to stay In school, but break a rule every now and then. Be innovative. J.T.: Were in East Oakland right now , this is the neighborhood, the "Fillmore". This shit was brought to my attention by a rapper by the name of "Too- Short." Yeah , the godfather of all this shit. He is the main reason why Snoop and I are together right now to put all this shit together. Ya know this is the big dog right here. Ya know we West Coast representing out here ,and takin this shit……….. to the next phase, We been doing this. When I say we been doing this…, we've been entrepreneurs. We have been self made business men. We get big checks, lots of checks, bank deposits, cash NEW MANUAL LAYOUT:Layout 1 10/24/07 4:55 PM Page 19 money…., we do all that shit. We been doing that shit. Gonna keep doing that shit . And now were doing that shit together. Right now we showin you Frisco, Long Beach and Oakland. Bay Area Music Awards You niggas don't even know me, ya not even In the limo….., your comin on your own. This is us right here. We don't need that kind of attitude right here. I'm talking right now my nigga. My family is big thru S.F. So all these guys that are growin up now are like my cousins, my nephews and nieces . In the last 8 years we have lost 300 homeboys combined over all the areas in S.F. These are young black men between the ages of 18-25. That's a lot of black men. And almost, I would say, 50% of these men knew me or I knew them. So that makes me responsible in some format or another. I got the Westpoint Boys with me. I've got the Harbor Row Boys with me…., we bout to make a statement tonight, regardless of the odds. They got me up for a couple of items, but ya know there ain't no telling. There are a lot of bosses in the Bay, and I ain't gonna take nothing for granted. I'm a just hope that I put in enough work`to get some acknowledgements,ya know what I mean, and that's what it is. J.T. were gonna put you on the red carpet. You gonna be straight J.T. I want you to get them straight right now. Entrepreneur of the Year Award Eh, yeah where my little homies at? Where all my young niggas from Frisco. I want yall to come up here on this stage. The young homies, cause it's really about them. J.T.: I really don't want to get up here and be selfish about what I Oh yeah , I really ain't got to say too much, they sho got it, on that, takin care of business.To each his own,do what you did.But I seen an opportunity to show my brothers another and J.T.and all I can say is , give it up to the Bay. Yeah in "Cali" do. As far as livin, I don't tell no man don't do that,if its what's way. By showing unity this message could spread all the across they gangsta out there for real. Yeah I came on out there for keeping him living . I just tell you, watch what you doing and the city of S.F. and have an impact. Fuck them niggas that ain't a minute , ya hear what I'm sayin. Down in the "Fillmore", I pray to something else. You can walk any block in America as wit it . Fuck them niggas. Now that's what it do. Ja boy, J.T. the Bigga Figga letting these niggas know , yall think you out here really running shit. You think you gonna keep runnin the little homies lives until the fuckin graveyard, or to the jail house. While they ride around like shit ain't happening . Fuck that. Eh little cuz!! Hey check it out .The little homies is on there way down here. Either they gon ride with the new program, putting the young homies on, telling the truth man , being a good example yall. Getting on with all this influence, all this elbow room, push in these lines that we push. If they ain't about putting out the real, I give you full permission to strip these niggas butt naked. We bigger than that other shit. The homies came together, we achieved some things . Were gonna take it in stride, a positive movement. We got limos waiting!! Their not jumping back in buckets. Were going to jump in straight limos, and going to eat big, and ball out and think about the next move. We'll see you at the "Summer Jam." I'm glad we got to be up there and make our statement, and a lot of people were happy about it .And the people that weren't happy about it work for the feds,ya know what I mean. That is true whether they know it or not, because if your not with it, then your just sayin you want to get whacked at any given time. That's how we gonna do it, there!! If you ain't with the movement then you with the bullshit. And the bullshit is playing out. We have lost 34-50 home- long as you be yourself. Oh yeah , as long as you don't try to I KNOW IF WE DON'T OFFER [SOMETHING], THE STREETS HAVE SOMETHING ,BECAUSE THE STREETS ALWAYS HAVE SOME THING TO OFFER. GUNS, DRUGS, VIOLENCE, BROKEN HOMES AND FAMILIES. MISTRUST, ENVY, AND JEALOUSY. WHAT DO THE STREETS HAVE TO OFFER….. NOTHING. boys to this bullshit, and that's just in one part of town. Young be nothing else. Oh yeah, if you try to be something else, someone on one of these blocks …., Uh .., uh. When you fuck with real niggas, it come out to be real. "50 Cent": I ma tell you this. I ma show you some money. This is what it's really about, gwap!! Gwap, J.T., exclaimed. Just get the paper man. Yeah this is just my walking money. Oh yeah, nothing fancy, just the basics. Name a muthafucka that didn't break a million fuckin with me. You can't name a nigga that didn't make a million dollars. As J.T. shouts, " my nigga "Buck", he eatin. "50Cent": Buck!! , that nigga done spent a million on cars alone. My house has been appraised at $20.5 million. Every day ya wonder why I still hustle. Let me tell you, the man before me made 500 million in his career , and couldn't afford to keep it. It's a lesson in itself. Yeah niggas stay up. J.T.: What's up! This is ya boy J.T.the Bigga Figga, representing S.F. Ca., sending a message to all the young homies, black and brown. Coming together sqashing all that bullshit. We representing the city like we never been before. We're independent , we a'int taking no bullshit. Ya gotta know what's real. It's ya boy the "Fig". Cali life ya know , we thugs it out. Ya know it's the "Figaro", ya know. Make it known. Time to time , ya know , don't get it twisted,in the bay area ya know. Talk to me man. What ya say Figaro, we getting low what! Were here live and direct at sweet low car show. One love for the united players that put me on. I'm here in the high school with the little kids, Buck: Let me tell you something , down in the south we got ain't a nigga that just be out there talking about it, ya know , and talking to them about penitentiary life, so they see that jungle love for everyone . We love, we love man , we love. It ya know. I really fuck with a nigga when I say I fuck with a this life is not the way to be. That ain't life for any people , comes down to everybody trying to eat, but if you stop their nigga. It's all real , it's all love. Nigga's understand. It's just like black or brown. grind then they gonna come thru and holla at cha. Whew, I that man. And everything is cool man. Young Buck: J.T. the got new students . Y'all know who this is? It's "Young Buck". Bigga Figga doing his thing , that West Coast Movement. He NEW MANUAL LAYOUT:Layout 1 10/24/07 4:55 PM Page 20 BIG SNOOP DOGG M andatory Business" has taken the oppor- look into the eyes of a young man as they sit on a corner think- tunity that your blessed with and sharing ing about the next move. "Mandatory Business " is taking a to do that shit too. But ya got to learn to outgrow that, espe- it with the young homies. I mean quit fresh approach to the street life that we have come so closely cially in this business cuz. Corporate ,….. look up that word get into. When the bullets start flying , they gonna fly. I used being a punk ass nigga get it on with what you've got. Ya attached to. Taking the street life and looking at it from a dif- and find out what it means. Once you go corporate you'll be want to come through stunting on everybody. Ya want to ferent angle. "Mandatory Business" is the structure that you able to do shit like "Snoop Dog". You'll be able to be on commercials on "ABC", "NBC", "CNN","HBO","ESPN", "Show- come through throwing the playboy bunnies…, fuck the play- put in place from your heart , the good side of you, not the boy bunnies, throw some of that playboy money. That's what darkside. Takes just a bit of the dark to come and find the time", "Telemundo"……, as J.T. laughs in the background. All we want. Ya mean the young homies is looking for the op- light. Looking past the evil, the destruction, the attitude that that shit nigga!! Every network moving, I done been a part portunity to eat on another level. I was one of the young we display for each other ,…. Mean and viscous here, don't of. That's corporate, deep shit. You've got to use your mental. homies that was breaking in houses. I was one of the homies look to sweet. Yeah this is the mess that we made, all the We don't use our mental enough! We're quick to grab a gun that was stealing cars. I was one of the young homies that was ways we promoted , all the bullshit. That we should live this , instead of lets beat him up top with the mental. I'm out , let looking for something to steal, because that was 100% profit lifestyle, … to understand this lifestyle,… is to really look at it, me out conversate you real quick. Let me give you some real to a young tycoon on the street. That shit didn't get me noth- and say, damn, how much did I play in this? Look into the eyes game. Now do you really want to fuck me up , or do you want ing though. It got me heartaches and pain, you know what I of a young man in Cali… hustling on that corner , thinking to get fucked up. How you want it? I'm down to get fucked mean. J.T.: My man right here said that he can rip any m.c. about the next move, thinking about how he's gonna feed his up nigga! I'm bruised, battered, barred, and scarred. I been from anywhere, form any block. Hold on!! Hold on!! , you child today. Snoop> Ya know certain little niggas are just wild hit since I was 9 or 10 years old nigga. I know what it feel ilike. need to hear what I said,…. This man said that he can rip any , southern California niggas. They don't learn till they learn. I Ya know , whatever you do to me, I'm gonna do it to you, and m.c. from anywhere, from any block, at any time. He told me can't really groom a nigga that don't want to be groomed. more. Trying to get rid of this bad reputation and create a new this three days ago. So what I'm getting ready to do , I need Man for real, ya don't want your hair done, ya don't want one. Fig > Yeah!, Big cousin calling the shots , you know what to know which one of my guys is ready to go for a five minute your nails filed,… ya don't want a bad bitch,…. Ya don't want I mean. That's the real shit though, when a muthafuka spit sparring session. Ya know the deal right now. We got to start to jump in this Cadillac,… you want to hang out with the that peace. Peacemaker,…… blessed are the peacemakers off,… so who's going to kick it off. Who's it gonna be . J.T.> thugs on the corner and get and get in to the kind of shit they man, not the shit starters, remember that. The shit starters NEW MANUAL LAYOUT:Layout 1 10/24/07 4:56 PM only last for so long. That shit starting going get your wig Page 21 about hurting anyone. But any time bad situations can hap- bust wide open. My grandmother told me that way back in pen. But I feel that by me being in the game and learning the day, man you know what I mean. You ain't no sucka be- how to do the wrong things, that I learned how to do the cause you tell a man you want to extend your boss hand in right thing. I can really be a help to those who don't know peace. I'm extending my boss hand in peace, my right hand, why they are in a game , and why they are being forced to not my left hand. My right hand with the up most respect be in a gang. But they can change once they know. It's cool for you and yours. not to be in a gang. Right now as we speak , I do not belong We turn now to the cause of death row prisoner , Stanley "Tookie" Williams, in just two weeks, on to a gang. Dec. 13, the 51 yr old Williams is scheduled to be executed by were a lot of rallies going on for "Tookie" Williams . At the the state of California. Williams is a convicted murderer, end of the day, not only was Tookies life hanging in the bal- J.T. > During Snoops stay in the bay area there founder of one of the most notorious street gangs, the ance…, but also the life of a young participant. G –Bundle > "Crips". But since his incarceration he also has become, a Man!!! , two of my partners been shot . One been shot in the "Nobel Peace Prize" nominated author and local advocate head twice, he still livin …., his brother dead . Rest in Peace. against street violence. "Snoop came to town to support our This is the young brother that's dead now, 'El Niño on the brother," Stanley "Tookie Williams, while he is fighting for 19th, Nov. 19th , coming to the rally man!! I don't know why his life. Tookie> I believe that my redemption symbolizes the it had to happen like that, but we still pushin for the positive end of a bad beginning and a new start .It goes beyond movement. being liberated for ones sins, an atonement in itself. I feel under pressure…., yeah that's the big "Tookie". That's the that my redemption, mostly, or primarily encompasses the word of the day. Calm under pressure in all situations. We're ability to reach out to others. living and learning. We are learning from our mistakes. Snoop> My whole thing is I Snoop & J.T.> Calm under pressure! , calm came out here to represent Stanley Williams,… Stanley " After struggling and going thru the fight , at the last Tookie" Williams, trying to get his life saved , so he can stay hour , he was denied, and on Dec. 13th our brother, around here a little longer. You see the kids depend on him. Stanley "Tookie" Williams was laid to rest. J.T.> So the message is real , the movement is real. Snoop> Tookie> I feel good , and my redemption shines. The word that he gave me, he said described me and him. That's the way I would like the world to re- The word is called ,"san kraw". It means , calm under pres- member me. That's what I would like my sure. I want every brother to be calm under pressure. Conduct legacy to be remembered as ….., a redemptive yourself in a real way. Even if a brother got a gun pointed at transition. you, stay calm, Cause you gonna make that nigga nervous. out here to the same violence that he stood J.T.> that's real talk! Snoop> Ya hear that man , real talk. Yall against, the same violence that he showed so J.T.> Man, losing young Marcus, figure out what you want to do in life, and do it well man. It much courage against, at a young age. Being an can be done man. I came from nothing. I used to sleep on example , to those who didn't know the way. the floors, on couches, …. with roaches, borrow my cousins To see a young man take the truth and stand clothes, wear my brothers shoes. It was all that I went up on it at a young age…., to lose young through, ya hear what I'm saying. It was all that I went "nitro" out here to the same violence that through. A bowl of oatmeal gotr me through the week. All he stood up against. The same violence that that ole good shit , so a nigga gotta understand, you can get he showed so much courage against, it there my nigga. You gotta believe in yourself first and be touched me in away like never before. great at what you do. J.T.> I know this "Mandatory Busi- Here was someone who was standing up ness " seems like square talk ……, sitting up here talking , even against the odds. I know if nothing about coming together. Being positive, taking positive ideas, else , in the name of Marcus, I'm a keep taking positive thoughts, building on these positive thoughts, ridin on. Keep continuing to tell the truth , I building on those positive ideas. I know I don't look to "fly" know h e was all right with that. To show his right here. I know Snoop! I know we should keep it "G"ed mother these pictures, on the computer …. , of up. I know , I know, I know J.T. , you should still be " J.T. the her son . These pictures were supposed to be his Bigga Figga". I should still be running on the corner, doing album cover . These were pictures for his compila- man, doing ya wiggle. Doing ya " Figaro" wiggle. Naw man tion. These were supposed to be the pictures for his it's a new day. It's a fresh approach to a old lifestyle. It's a dvd's and manuals. Now these pictures have become fresh approach to something that looks so negative. But the pictures of the obituary. that's not why he's here today . He's here today to advocate no one knows who's next. All we know is that we hope With each day that passes, a rally for the defendant, and without further adieu , it is my our children make it home, that we make it home. But A lot deepest honor to present to you , "Snoop Dog" . Snoop of times someone doesn't make it home. Young Marcus , Dog> I don't know if you guys know about Stanley "Tookie" you were the realest. Thru this film they see your presence. Williams. But if you do, I appreciate the mourning and the Thru the streets your presence will always be remembered. calm. This guy "Tookie" is supposed to be executed on Dec. To be so young and stand up for truth, …. you set the 13, and I stepped in because he was one of the founders of stage for every youngster that comes after you. the "Crips"…., a gang that used to belong to. That which has male> I want to give yall, I want yall to understand. If Fe- been looked at as being negative. But through time, and anybody know J.T. they know it's all about "Mandatory through perseverance, he has been able to turn his life Business" , at all times. With that man ! , it's going to be around while being incarcerated and doing a lot of good about "Mandatory Business". He showed me this picture of things. He hass been pushing peace books , and shown peo- him and the big homie Snoop Dog . I'm looking at that pic- ple how to stop, killing each other , fighting each other….., ture of Snoop and J.T. , and it looks like "Mandatory Business. and how to love each other. Yall look like you ain't playing in that picture, and the busi- When I joined the game , it was more about family. I wasn't about nothing negative, ness that you.. got to handle is undoubtedly mandatory. DJ BATTLECAT D NEW MANUAL LAYOUT:Layout 1 10/24/07 4:56 PM Page 22 "PLATINUM PRODUCER RETURNS TO HIS ROOTS" J BattleCat has produced platinum hits for the biggest names in the Hip Hop community since 1993. DJ BattleCat first started as a member of the "World Class Wrecking Crew", with Dr. Dre. One of their hits included: "Turn Off The Lights", featured on the "Jam On This!: The Best of Newcleus" album. DJ BattleCat is currently working with Snoop Dogg as an on stage DJ for his latest CD. DJ BattleCat is ready to take it to the next level and mix it up at the hottest VIP clubs around. DJ BattleCat 'keeps it real' spinning his own form of West Coast Hip Hop and Oldies only a real DJ/Producer can do. As a Hip Hop urban legend on the West Coast some of his former hits include: We Can Freak It, with Kurupt off of his album Kuruption!. Baby Boy, with Tyrese off of the Baby Boy Soundtrack. You , G'ed Up and I Luv It, just to name a few of the over 200 titles under his belt. From Snoop Dogg to Xzibit, Ice Cube to Busta Rhymes, Faith Evans to Raphael Saadiq, BattleCat has worked with the best with many more to follow. PARTIAL DISCOGRAPHY 1998 Kuruption!, Kurupt 1998 Shadiest One (Clean), W.C. Producer 1999 G'ed Up (Clean Single), Snoop Dogg & The Eastsidaz 2000 Lucy Pearl, Lucy Pearl Producer Producer Producer 2000 The Eastsidaz, The Eastsidaz Producer 2000 The Last Meal, Snoop Dogg Producer 2001 Baby Boy (Clean), Tyrese 2001 Dr. Dolittle 2 Original Soundtrack Producer 2001 Duces N' Trays: The Old Fashioned Way, The Eastsidaz 2001 Faithfully, Faith Evans Producer Producer Producer 2001 Personal Business, Bad Azz 2001 Training Day (Clean) Original Soundtrack Producer 2001 Wild 'N Tha West (Clean), Chico & Coolwadda 2002 Ghetto Heisman, W.C. 2002 Paid Tha Cost To Be The Bo$$, Snoop Dogg 2003 Superhero & More…, Brian McKnight 2003 Best of R&B, Vol. 1, Various Artist 2004 True Crime: Streets of LA – The Soundtrack Producer, Mixing 2004 Ray Ray, Raphael Saadiq 2004 Retribution Survivalist 2004 Rookie of the Year (Clean) 2004 Westcoast Playaz: The Ultimate WestCoast Compilation Producer 2005 Kurupts Greatest Hits, Vol. 1, Kurupt Producer Producer Producer Producer Producer Producer Musician Producer Producer, Mixing Producer DJ Gear Pioneer CDDJ1000, Technics Turntables, Rane Mixers Management Contact: Dwayne "DCat" Cornelius, 818-402-6208, [email protected] NEW MANUAL LAYOUT:Layout 1 10/24/07 4:56 PM Page 23 A CLOSE LOOK AT J-GUTTAMAN O ne of the most talented artist/songwriter/producer/ in the industry is ready to take the stage and let people see who he really is. His name is Johnny Gould aka Jguttaman. An Omaha Native, he has resided in Arizona for several years so he considers the valley his home. Since his college days on the basketball court, Jguttaman sees the music industry as his chance to shine once again. He has big dreams and aspirations of making it in this industry. He understands that it is ten percent skills and ninety percent business. He appreciates Snoop Dog and JT The Bigga Figga for throwing him a bone and giving him the opportunity to perform. He is jumping on several mix tapes that are hot right now to get his name out there. Please believe he knows exactly what to do with them in the underground world. He is currently pushing his first single with Yukmouth called “Fire Burning”. You can check it out on his album Second Hand Smoke produced by Diamond Bezel. He is Arizona’s finest and newest phenomenon. Be sure to keep a look out for his daughter Aliyah Marie, ten year old diva and Money Talk Entertainments first lady. He is ready for a new hustle and is looking for a team of experienced professionals that is ready to take his career to the next level. JOHNNY’S COMPANIES MONEY TALK ENTERTAINMET PRESIDENT/CEO OFFERS ENGINEERING, PROMOTION, CD DUPLICATION, MERCHANDISING VMDIRECT.COM/DIGITALCONNECTION VIDEO E-MAIL & LIVE BROADCASTING MONEY TALK ENTERTAINMENT CLOTHING LINE COMING SOON BY SHERRINA GOULD For booking info contact Kain: self made management company MYSPACE.COM/KAINRECORDINGS CHECK OUT JGUTTAMAN: MYSPACE.COM/JOHNNYGOULDJR SHOWCASEYOURMUSIC.COM/SHERRINA24 ALSO CHECK OUT JGUTTAMAN ON THESE MIXTAPES BOSS LIFE 3-SNOOP TI – DON’T GET ME WRONG OUT ON BAIL-DEATH ROW MANDATORY BUISNESS-SNOOP, 50 CENT, TI, DR. DRE, GUCCI MAN AND MORE NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 24 NEXTUP ects your currently working on? Definne: I got a DVD coming out called “Untamed: Block 2 Block”. I also have a modeling company where I have a few ladies on my team that do go-go dancing. I also do freelance promotions, where people pay me to throw parties for them. I also do a little modeling myself. MB: What’s your favorite style of music? Definne: My favorite style of music is actually my own because it’s different and I’m coming at the game a little different. I’m not being vulgar towards the ladies. I’m actually treating them with respect in my music. A lot of people don’t like me for it, but I choose to go that way. My tracks are different. It’s street, but my music is produced by a classical artist, so the style is a little bit different. MB: Do you have an album out now? Definne I have an old album called “Define This”, that’s out being circulated. I also have a mix tape out, which is titled “Old Soul – New Flesh”, and then I have an album with JT that’s about to jump. MB: What motivates you to stay in this game and keep going forward? Definne: My mother motivates me and keeps me going forward. At the end of the day, her being happy is what’s going to keep my happy and moving forward. MB: That’s what’s up. What are your strong points? Definne: My strong points are my stage presence, confidence and I’m just a real cool laid-back dude, so a lot of people gravitate to me. I’m straightforward and honest. MB: What areas are you weak in and how do you plan to improve? Definne: I’m not really lacking in many areas. I would like to promote my music more and raise my fan level. I have a lot of fans now, but you can never have too many fans. The way I can do that is by pushing and promoting my music more. That’s another one of my strong points because I don’t stop with this music and I’m always doing shows. If I’m not doing shows then someone is booking me for a show. MB: Where do you see yourself five years from now? Definne: Five years from now, I see myself owning my own multi-billion dollar company with about two or three hundred people working under me and my music getting nationwide distribution. A street team of four or five hundred people, you know the works. MB: What chapter do you bring to the game that hasn’t been written? Definne: It’s not that it hasn’t been written…the person out there who is probably doing music like I am right now is LL Cool J. Our music are going in similar di- Definne AN INTERVIEW WITH rections. I can say that I’m rearranging it because the game can’t be changed it can only be rearranged. MB: Do you have any advice for upcoming artist who are trying to get in this game and make a name for themselves? Definne: The only advice I can give to them is to tell them that their music quality brings people back, when people hear your songs and to make it in this game, they have to want to hear more. So focus on your quality, rather then how hard B: Tell me a little bit about yourself. your record slaps because the quality of your music is what makes people want Definne: I was born in Louisiana and I moved out more. Be relentless with your hustle, don’t give up on it, keep pushing and stay- to the East Palo Alto, where I was raised. I started ing in the streets getting your music out there and don’t worry about the haters. out doing music from writing poetry. I started out MB: Is there anything else you would like add? making beats and once I started getting good with Definne: Anybody who wants to hit me up they can reach me at that I felt like nobody was getting on my tracks, so I start doing my own music, myspace.com/definne and look for that grown and sexy mixtape coming out. It’s writing my lyrics as well as doing the beats. Every since then people have been all old school songs remixed. You can also email me at [email protected]. feeling my music and trying to get me on their albums. MB: So does your mixtape feature any other artist other then yourself? M MB: How long have you been in the music industry and what inspired you to get Definne: There are a lot of artist featured on the mixtape actually. I went down into the rap game? to Chicago and after performing a show down there, a bunch of artist started Definne: I’ve been in the rap game for 7yrs. I’ve been through a lot and just going hollering at me about doing something, so I have a bunch of artist from Chicago through the heart aches and pains of life inspired me to want to write and ex- on the mixtape. I also have some artist from Carolina and two artist from New press myself through music. I wanted to find another way besides killing and York on the mixtape. It’s a coast-to-coast mixtape and it changes the whole aspect being violent to express my anger. of the game. MB: Are you strictly focusing on your talent as a rap artist or are there other proj- NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 25 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 26 NEXTUP BLACK C RBL POSSE’S T The Bay Area has boasted such pimps, players, and hustlers such as Too Short, E-40, MC Hammer, and Digital Underground. These artists have shaped the nation’s cultural landscape over the years, influencing styles and attitudes. The Bay has trademarked a more jovial and playful vibe, but is by no means less intense than New York or Los Angeles. Bubbling beneath the surface are gifted lyricists and seasoned storytellers who champion the Bay Area underground. One of the most noteworthy and well loved is Ruthless By Law, better known amongst their fans following as RBL Posse, Black “C” and Mr. Cee. Black “C” met Mr. Cee in 1991 through a mutual friend who knew Mr. Cee could rap and was trying to get put on as a solo artist. Black “C” at the time was mainly the beat maker and only rapped when the artists would not show up at the studio to lay vocals on the new tracks he’d create. Black “C” recalls first meeting his partner “ He came to my studio for the first time and we clicked right then, instant chemistry, he stayed at my studio for two weeks working on some solo stuff but his voice wasn’t strong enough to carry a whole album by his self and I also was working on some songs but couldn’t finish the songs so we decided to collaborate on a few songs and that right there started RBL, I had the voice and muscle he had the stage presence and lyrics”. The 1992 debut (A Lesson To Be Learned) from Black “C” and the late Mr. Cee gained them fans far beyond their turf Harbor Road (housing projects in San Francisco’s Hunter’s Point district) with the hit “Don’t Give Me No Bammer Weed” a song that would help pioneer hip-hop’s hemp explosion selling well over 300,000 units with no major distribution. In 1994 they came back even harder and hungry with their self-titled album (Ruthless By Law) that contained hits such as “Bounce To This” and “Bluebird” it to sold over 300,000 units as well. In 1996 Mr. Cee was murdered on the very block where the two first met-the same block Black “C” defended with his life for so many years, even losing an eye to the cause. That inspired the 1997 release on Bigbeat/Atlantic records titled (An Eye For An Eye) that contained the hit “How We Comin” that featured Mystikal and Big Lurch and sold over 200,000 units. RBL laid low after the fallout with Atlantic records and came back in 2000 with a collection of collaborations and remixes titled (Bootlegs & Bay Shit!) an out the trunk release that sold over 20,000 units and counting. Then in 2001, RBL came back wit a vengeance hitting us with the fifth album (Hostile Takeover) that introduced The RightWay Malitia the next generation offspring of RBL with the hit “The Vapors”. Formerly a “soldier” from the Harbor Road Block, Black “C” is now a full-time rapper, producer and label owner, working on a host of projects including his new release "The City Of Gods",and also a Documentary based on RBL Posse titled “The Ruthless By Law Project”. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 27 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 28 NEXTUP QWEEN$ CHING CLARK PERRY CRAZY TOWN QWEEN SPEAKS UP With her Signature Thugirl style and cutting edge rhymes, it’s no surprise Clark Perry is a lyrical craftsman, sculpting cynical, gripping, and truthful lyrics about real life. Qween$Ching has made it on Snoop Dogg’s Boss’ Life Compilation Volumes I and Rather than portray the false image of thug or wigger, Clark is as white as he can be, yet II, and Snoop Dogg & JT the BIGGA FIGGA’s “Mandatory Business” soundtrack. phenomenally and undeniably good. No wonder he’ll be appearing on Volume 2 of Snoop Charismatic, grown, and refreshingly real, Qween$Ching rids herself of the stereo- Dogg’s upcoming compilation album, Boss Life. “In the 80s,” he says, “rap was all ‘hip it to types of female rappers in the predominantly male driven industry. The in -your- the hip it to the hip hip hop.’ N.W.A. put realness into it, talking about real street life. The face songstress strives to be the first Latina to successfully change Hip Hop back to first time rap was real, it was from the street. But now it’s evolved, and there are different what it used to be; what it’s supposed to be. “Hip hop isn’t dead; it just needs a re- types of real. There’s the Kanye West real, and I’m about to introduce you to my type of re- birth” says Qween$Ching. Tupac said “I might not change the world, but I will spark alness. Real doesn’t have to be gangster- gangster is usually fake. I’m talking about true, the brain that will change the world.” I am that brain. Qween$Ching has a unique grimy life, putting up in your face to where you can’t ignore it. I’m starting a new genre of way of being able to flip the script and spit “feel good/commercial music”, then in rap music: intelligent krunk.” So energetic is this zealous youth that it earned him the nick- a blink of an eye spit “real shit/reality rap” that can make even the hardest “G” cry. name “Krunk Kent” on the Beat 104.9, Austin’s original hip hop station. Clark “the College It’s Qween$Ching’s dream to reach out and touch the poverty stricken, and Boy” Perry has college students shouting his lyrics from the audience and even doing his drug/gang infested communities. “I’m a voice for all the thugs around the globe trademark dance. Life just got a lot more interesting when Clark Perry decided to narrate. whose voices do not matter to society” says Qween$Ching. “That’s why you the shit,” Layzie Bone said on a visit to Austin. Born and raised in Roswell, “Crazy Town” NM, Qween$Ching began rapping at “Why? Cuz I’m thoughtful and reflective, and don’t try to put up an image like I’m something the early age of 14. In the beginning, her lyrics were geared toward gangbanging I’m not?” “Yeah,” Layzie said, impressed by the young emcee’s lyrics about the U.S. being the and retaliation. Now, a 26 year old Qween says “If we can’t save ourselves, lets save next Babylon. the kids. It’s time something is done to save hip hop and the kids.” Roswell NM is a Born in Brooklyn and raised in Austin, Texas, Clark began rapping at the age of 14. At age community made up of 45k residents and was considered worse than Los Angeles, 17, he independently released his first full-length album, “Watered Down,” selling over 1,000 CA (per capita) in drug and gang violence in 1996. “There is a war as real as the one copies to fellow high school students. At age 18, Clark spit his lyrics a capella to dominate at overseas, right here on our streets. I can’t say that I would be alive if it wasn’t for my the 2004 citywide Austin Poetry Slam, winning the right to represent Austin at the national music and the grace of God” says Qween$Ching. slam in Los Angeles. The 2004 National Poetry Slam arrived, and Clark led the Austin Slam “Clark, your girl Qween is the shit” said Layzie Bone during a meeting with Bone Team to victories over teams from New York to Chicago to L.A. After an earth-shaking final Thugs - n - Harmony in April of 2007. After hearing Qween$Ching spit one verse to competition in front of 2,000 Californian spectators, Clark and the Austin team won 5th place her song “Dear Thug, Letter” Layzie Bone asked “Who taught you how to flow like in the entire nation. This made Clark the focus of international filmmaker Jordi Ortega’s doc- that Qween?” Qween replied “Bone Thugs - n - Harmony baby!” Although the in- umentary, “Poetry Slam.” Clark then entered the urban rap battle arena in the ghetto of East spiration from Bone Thugs does help Qween express herself, it is ultimately what she Austin, shocking the crowd as he dethroned the five-time freestyle battle champion to wear has been a witness to that has “taught her how to flow like that.” Other inspirations the crown himself. Clark was soon booked to open for Houston’s Big Moe and Devin the include 2pac/Tha Outlawz, Snoop Dogg/dpg, Dr. Dre, Da Brat, Mariah Carey, Em- Dude, as well as for the world famous Hanson brothers. Gaining recognition, Clark collabo- inem, Twista, and WS Connection. rated with the band behind the 1990s hit song, “Breakfast At Tiffany’s.” Qween$Ching’s song “If the World was Mine” featuring D Powers is going to be In 2004, Clark provided a biting political soundtrack for the international documentary, featured on the “MLK the Movie” soundtrack. MLK the Movie will premiere in At- “American Politics: All You Can Eat.” Clark’s victory in a rap battle won him a trip back to his lanta, GA in January of 2010. Qween$Ching will also to be featured on the “Cinco birthplace, New York, to appear as “the Delegate from Texas” in Eminem’s MTV special, “The de Mayo” movie soundtrack which will premiere in Atlanta, GA May 5, 2011. “If the Shady National Convention.” In 2005-2006, Clark recorded and performed across Europe, in world was mine, I’d bring back Tupac and Bigg, and give them paper and pen, so the U.K., Germany, Spain, Ireland, Portugal, the Czeck Republic, Andorra, Italy, Holland, and they could do it again.” “I think Dr. Martin Luther King and Tupac would both be even alongside the most famous rap group in Belgium, De Puta Madre. Overseas, Clark be- proud of my song!” came the only white boy who can rip the mic in Spanish, doubling his audience. Now enlisting Qween$Ching’s expectations in the rap game are high. “I do expect people to the hottest tracks from production legend D Powers, Clark is ready to unleash his unique recognize my talent and see that I put my soul in my songs. I am ready to turn loose new flavor onto the national commercial market. my raw and uncut talent so the world can soak up my soul food and the realness in Myspace.com/clarkperryworld • 512-773-7131 • [email protected] my rhymes. It is MY time to shine and at the same time I intend to touch lives.” NEW MANUAL LAYOUT:Layout 1 10/24/07 4:57 PM Page 29 A QUESTION AND ANSWER SESSION WITH REDDYBO MB: Tell us a little bit about yourself. Lil Red: Well my name is Lil Red and I’m from West Oakland. I started rapping and getting involved in this music to have something to do. There really ain’t much to do around my neighborhood because in the hood the majority of the people are selling drugs and I’m trying to find a better way out. I know there is a better way to make money and get out the hood. I grew up with people that struggled and kept their heads high and I’m doing the same thing. MB: How long have you been in the music industry? Lil Red: I just start rapping this year. I just start putting my emotions on paper. MB: What inspired you to get into the rap game? Lil Red: What inspired me to get involved in music is just seeing other independent artist in the same situation that I’m in and making it to a respected level in this industry. They fulfill that dream of getting their voice heard and that’s what I want to do. I just want to be heard. MB: Ok. What are some other projects are you working on outside of your music? Lil Red: Right now I’m focusing on writing and I’m trying to get a better feel for this music because I am new to this game. When I do write and spit these words people enjoy my music, so right now I’m just getting my feet wet and concentrating on writing. MB: What is your style of music? Who does your music relate to? Lil Red: I try to make music for everyone to relate to. I’m from the hood, but people listen to all types of music and everyone can enjoy my music. It may not be slow or rock, but I let you know where I’m from and you get a picture of what I see and go through everyday. Whether it’s your style of music or not, if you’re real, you will be able to relate to my music. MB: How are you moving with your music right now? Lil Red: It’s moving slow right now. After hearing “The Whole Town Get High”, which is one of the songs I have out now, G-Bundle and JT the Bigga Figga have been trying to get me in the studio. They encouraged me and told me that I was good, so I’ve been writing and stepping my game up. MB: Is there a special someone that is keeping you motivated to keep moving forward in this game? Lil Red: My one-year-old son is my motivation and just seeing people do they thing and watch people fulfill their dreams is enough to keep me going because I have my own personal dreams that I’m trying to fulfill. MB: What are your strong points? Lil Red: I never quit. I’m not a quitter. I keep going and I keep pushing for what I want. MB: Where do you see yourself as an artist in the next five years? Lil Red: Headed to the Top…I would hope that I would have many songs written and albums out because right now I’m just marketing myself with this one song. MB: How does your neighborhood influence your music? Lil Red: I basically rap what I see and how I live my life. I believe people will be able to relate to it because they living it hard like me too. When I let people listen to my song, immediately they like it. I try to make sure that I market my music to people outside of the hood as well. MB: What chapter do you bring that has not been written yet in the rap game? Lil Red: I don’t think they keeping it real in the rap game no more. I’m keeping it real and I’m not rapping about money I don’t have or anything I don’t got or have never seen before. MB: How can someone reach you, if they want to reach you or hook up and do some music with you? Lil Red: I’m in the hood so anybody who knows me and wants to holla about doing something, that’s where I can be reached anytime. I want to give a shout out to A-Town, my family, my mother and father. I want to Thank JT and G-Bundle for keeping a nigga motivated. Give a shout out to G and Lil Woo and the whole street everybody over there. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:58 PM Page 30 NEXTUP MO’BETTA L aron mayfield born and raised in fillmoe california started coming mogul he putting his hands in everything he has a movie with Young at the age of 19 into the entertainment in- Rush Films that's called "RAIN" the script is being revised and will be dudtry he said the entertainment could take him finshid sometime in 08. He also promotes a boxer wich is his brother off the streets of san francisco. JT THE BIGGA FIGGA gave him a oppur- "Karim "Hard Hitta" Mayfield wich has a record of 6 and 0 all o"KO" tunity to play a starring role in am original film he recently faught in chicago on a don king card and left his oppent called "Beware Of Those" he being my big homie I was eager to do ko in the second round karim won the golden gloves in 06 . Laron has so.. I learned a lot from JT he is one of the best hustlas in the game I a good sense of music he promotes a artist name "Blu Chip" and Blu watch him ball and and fall and ball again that's what the game its Chip gots fire laron meet chip in 2000 and they been grinding ever about getting back a real hustla knows how to get back. I also put sev- since . Look out for upcoming artist and producers Jinx Young Bizy and eral comps out with Bayside ENT now a days its "Mo Betta" for the up- super producers Verb the excl sive and A Woods. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:58 PM Page 31 NEXTUP SWIFFLE BOY WELCOME TO SWIFFLAND – AN INTERVIEW WITH SWIFFLE BOY J DOESKI Coming straight outta North Oakland, Swiffle Boy J Doeski is a new Swiffle Boy J Doe: Niggas that I know who have died will always be comer to this rap game who has decided to make his money the in my heart. They my motivation and they encourage me to con- smart way, by writing and spitting flows instead of hustling trying tinue to spit these rhymes and keep my head up in these streets. to make a dollar out of fifteen cent on the corner. He sat down That goes for my niggas who behind them enemy lines as well. with me for a minute to tell us a little bit about the heat he has for They keep me planted and encourage me to make a way so we all the streets…I now welcome you to Swiffland… can eat. Everyone from the hood can relate to my album cuz I ain't Apollonia: J Doe how long have you been in the rap game and no studio gangsta. What I’m giving you is real and a real nigga is what made you want to start rapping? going to respect it. Swiffle Boy J Doe: It started out with me being young growing up Apollonia: Tell me about a few of your songs on the album. listening to other Bay Area rappers, like JT, RBL and Too Short. I Swiffle Boy J Doe: One of the songs are called “Pop a pill” and it’s became influenced by their music at a young age. Once I started one of those new hyphy songs that I think is really going to be a rapping more and got more involved with it, I knew that’s what I banger when it gets out to the streets. Another song I have is wanted to do. I stuck with it and I been doing it for a little minute called “Hard as Paint”, which is basically a statement that every- now. body and it basically mean going hard on anything you do. “Crack Apollonia: Can you tell us a little bit about some of the music you Shack” is another song, which talks about a spot where we used to have out right now? get our money at in the North. Swiffle Boy J Doe: Basically, I’ve just been promoting the Swiffle Apollonia: Where can people go to listen to some of your slaps? Boys and this Swiffland Movement that we got going on out in Swiffle Boy J Doe: Well you know, word of mouth wise, you can al- North Oakland. I’m trying to get my partners on the right path and ways go to the block and everybody can tell you about J Doe. You’ll get them involved in this music. I’m trying to get everyone to sup- probably hear people bumping my songs and you might can get port J Doe and the album titled, “Swiffle Boyscout” and “The Crack hooked up with a CD. Everybody can look my up on myspace.com, Shack”, which is coming out soon. My lyrics are fire and it’s defi- just click on search and enter the email HYPERLINK nitely turf music. Niggas from anywhere can relate to it. "mailto:[email protected]" Apollonia: Coming from North Oakland, I know that you probably Holla at me on the streets and I may hook you up with a CD. Hit my have friends that are dead and in jail, how do you feel your music myspace up, listen to that music and help promote ya boy cuz I’m and lyrics will relate to them or motivate them to do better? tryna go big with it. [email protected]. VERBZ NEW MANUAL LAYOUT:Layout 1 10/24/07 4:58 PM NEXTUP Page 32 A Q & A WITH Q: So Verbz, where you from? A: "I was born in Frisco. 415. U heard. Raised in the 650. In the Beach Town, Pacifica, Ca. But really though I can remember when there was no 650 and we were all under one luv in the 415. You can’t rep 650 without reppin where it came from. Cuz I remember where I came from. I'm not from the street!" Q: How’d you get your name? A: “Well my real name is Jason Verbelli. People called me Verbz as a short and I adopted it as a identity in the industry. My dad’s friends did the same with him when he grew up and his father when He was growing up, so the name goes back a while. I’m just that dude makin it well known.” Q: What’s been your roll in the music world? A: “I’ve been writin poetry since I was about 8 years old but took it to the studio in 2000, so I’ve been recording for about 7 years. I’ve been sittin in the shadows and been the man behind the scenes for a while now. I’ve worked with a lot of folks. I write the lyrics, do the studio work, I handle the legal aspects to make sure I have sole ownership of everything I work on. I handle the web graphics and clothing designs. I don’t get much sleep. Everything you really want done you gotta do yourself. That’s been my experience. Some people just get paid to perform…I like to know what’s going on every step of the way.” Q: How would you classify yourself as an artist? A: “I take pride in having transitional talent. So I don’t limit myself to any particular genre or style. I’ve been working mostly with Hip hop so my music reflects that. But I’ve worked on a couple Pop songs and R&B also. If something comes my way that I think it sounds good….then I’m gonna lace it up. That’s all there is to it.” Q: Who have you gotten chances to work with? A: “I was affiliated with the Remy Martin Tour and San Quinn over the summer. A few months back, my folks J.T. the Bigga Figga invited me to come out to Basque in Hollywood.… I tore the roof off when they put me on stage and a lot of jaws dropped. Another influence for me has been Mike Marshall. He encouraged me to start singing and workin with background vocals. Saves money in the long run. If you name someone out the Bay Area…. I’ve probably done a track with em. I don’t really drop names, that ruins a lot of the suspense and I want to be known for Me. Not cuz I did a track with dude. U know?” Q: Can you give us a couple names? C’mon a lot of folks been askin… A: “Well I have a track with Nelly, and 2 with the Game. I did one with the man Mac Dre called T.W.A. (Thizz Wita Attitude) that’s on the compilation put out by Figaro himself. Might even be in this issue. I’ve been sittin and gatherin an arsenal of songs to release. I have about 50 tracks stocked up with some Legends under my sleeve. People really have no idea what’s about to hit em. First impression lasting impression, so that first one you can bet will be enough to keep you comin back for more. I prefer quality over quantity, so my albums are going to be thought out and planned rather than hurrying through studio sessions to get that next mixtape out. People need to slow their roll.” Q: I’ve heard people say that you have a unique mentality for someone involved in a dog-eat-dog industry. Can you tell me about that? A: True success to me is when all individuals benefit rather than One. It’s better to be successful WITH people rather than OFF of people. Unfortunately, most people don’t think like that, so that’s why I’m a solo artist. Q: You mentioned earlier that you don’t come from the street. How do you know what it’s like? A: Even though I may work with a bunch of folks from the street, I know how to discern my life from theirs. I make it a point to establish where I’m from. I put myself in other people’s shoes so I don’t have to learn the hard way what it feels like to struggle. I don’t have to pretend to be something I’m not because I took that silver spoon out my own mouth years ago and started eatin with my hands, feel me? I was fortunate enough to not have to deal with Gang violence growing up, or any of the negative stereotypes people attach to those in the hip hop community. I know like everyone else what it’s like to have to work for what you want to become. And keep working to maintain that. I have what all the Legends have… A clear vision of what I want. And I want success for me and everyone around me. And everyone around them. It’s fillet mignons and prawns for me and mine! My philosophy is….Why strive for a million fans when you can strive to help a million people? In doing so… Those people will be a fan of YOU and not just your talent for purpose of entertainment. Involve yourself in your community just as much as you work on music. The key is having an even balance. I’m just tryin to serve folks with this Bay Area Music one lung at a time…..All you gotta do is breathe people! Check out my myspace page at MySpace.com/VerbzMusic and tell me what you think for yourself. That’s what’s up.” TRACY T NEW MANUAL LAYOUT:Layout 1 10/24/07 4:58 PM Page 33 IT'S CATCH UP TIME, AN INTERVIEW WITH TRACY T OF MONEY BOUND ENT. Tracy T is a hot new young rap artist, coming straight out of the ATL, who has traveled to many places getting his music heard and spreading his knowledge through his lyrical talent. Recently, while he was out in the Bay networking, I sat down with him for a minute to see what this young business has going down... Apollonia: So, Tracy T I know you have the label Money Bound. Can you tell me a little bit about yourself and what you bring the the rap game? Tracy T: I'm 150% real and I bring a lot of flavor and realness when it comes to my music and the songs that I write and record. I bring swag and real shit to the team, it's a whole 'nother movement with me and I have a whole different approach to this game. I'm coming at em' all kinds of ways, fuckin' em' up like that. Apollonia: How long have you been rapping and what influenced you to get into the music industry? Tracy T: I've been rapping since I was 7 yrs. old. When I was 7, I had a producer by the name of Cheeba, who was from New York. He used to write my first lyrics and when I was 9 yrs. old he was murdered. After his death, I decided to continue on and keep rapping. Tracy T: I'm on a lot of mixtapes in Atlanta and they can check me out on them. You can hit me up on my myspace page and hit me up at www.myspace.com/moneyboundreup. Shout-outs to the real and all the niggaz out there that 150%. If you're 55% or 95% you ain't real and I can't fuck with you. It's catch up time... NEW MANUAL LAYOUT:Layout 1 10/24/07 4:59 PM Page 34 NEXTUP EAST OAKLANDS VERY OWN "YELLOW BUS GANG" STRAIGHT FROM THE BLOCK. NEW MANUAL LAYOUT:Layout 1 10/24/07 4:59 PM Page 35 NEXTUP MR. SKRILLZ This a special shot out to my homeboy SKRILLZ I just want to congratulate you on all your hard work from SAC 2 THE BAY you showed why yo name is SKRILLZ 1 love. -JT THE BIGGA FIGGA NEW MANUAL LAYOUT:Layout 1 10/24/07 4:59 PM Page 36 NEW MANUAL LAYOUT:Layout 1 10/24/07 4:59 PM Page 37 NEXTUP AN INTERVIEW WITH YOUNGKEDARU P lease embark on this journey in the life and biography of this young rap artist. Born Keyandre Anthony Brown “aka” Kedaru born Au- gust 23, 1983 at Dominiquez Hospital in Compton, Calif. His parents Willis Brown Sr and Jacqueline Smith are the proud parents of 8 chil- dren; Kedaru is the second eldest child.During his high school career his passion was to become a NFL ball player, he played for All Amer- ican 49ers at Moreno High School, he played semi-pro ball for 12 months as he led his team in rushing. Unfortunately for this young aspiring athlete his dreams of becoming a pro-ball player was short lived. Kedaru was never satisfied with making minimum wage; he bounced from job to job. Poverty, violence, drugs infestation and lack of opportunities ran ramped through his hood, as in most urban settings. His grim reality of getting out of his oppression and poverty set in; Kedaru wanted to be emancipated from his life of poverty and struggles and his only recourse was to be initiated into the "Bloods Street Gang", with his new found family so to speak he began to hustle in the streets to make ends meet. Growing up in Compton,Calif. his music was influenced by legends like NWA, Snoop Dogg,DJ Quick, the late Tupac Shakur and his uncle Jonathan "Tookie" Smith (R.I.P.), his other uncle Marcus "Pooh" Brown, and Osborne "Beano" Brown who is the lead vocalist for LA Gospel Aires. He soon would discover his secondary passion... Music! Kedaru discovered his talent in producing, writing, which ultimately lead him to write for several R&B artists; he also wrote and composed all his own music and lyrics. It was in 1990 he and a few of his relatives started up a group called "5150"; not having the finances to purchase beats or have a real studio to record in they came up with creative ways to make their own sound. They used their mouths to create beats and record onto a portable tape recorder and would have free style sessions. It wasn't until 1997 that Kedaru wrote his first verse and by 1998 he recorded his first solo album. The group as a whole continues to make music, they have opened for heavy weight artists such as E40,Juelz Santana, Lil' Wayne and several others.The group 5150 has sold approx. 15,000 units independently and has appeared on X radio.biz with DJ Hard Head. Since then Kedaru has worked with some urban legends such as Glasses Malone signed to Cash Money label, RedRum 781 from Bangin On Wax project and Inferred and few other legends. Kedaru has since started his own family; the love of his life Ms. Latriece Scott gave birth to their first child on January 18, 2006 whom they proudly named Kiarre Aayani Brown; 6 months after the birth of their only child moved into their first home together. Becoming a parent was a proud moment in this young artists life and from that life changing event young Kedaru realized he is now the sole provider for the two loves of his life, which to any young parent is a enormous responsibility to under take. Never losing focus and his dreams of making it in the music industry, he strives forward for the love of his family and his passion for music. Kedaru has envisioned taking "gangster rap" to it's original glory back to the days N.W.A. when gangsta rap sat at the forefront of the music industry but still remaining true to his own struggles and keep his own originality. On stage the Kedaru is synchronize with precision and dynamically energetic, although young he proves himself to be veteran performer. Being natives to the West Coast region his music and beats reflect his west coast roots. Watch as this young-artist blossom into something extraordinary and unforgettable! NEW MANUAL LAYOUT:Layout 1 10/24/07 5:00 PM Page 38 UNITED PLAYAZ T he United Playaz Violence Prevention and Leadership Development Program is dedicated to promoting peace amongst all people and empowering youth and their families through the development of critical thinking and communication skills. United Playaz also emphasize the importance of education, preserving cultural and ethnic traditions, positive recreation activities and support services as necessary components for youth to take control of the direction of their lives and choices. United Playaz is committed to empower all community members to contribute positively and participate fully in their community. NEW MANUAL LAYOUT:Layout 1 10/24/07 5:01 PM Page 39 GODFATHER ENTERTAINMENT In the tradition of street music, comes a new breed future of sound. BayArea G.F. (Godfather) Entertainment presents Feed Our Family Mobbb Entertainment's CEO Black Dill Superior a.k.a (Young Harry O'), Dread & Delano, and Live & Big Entertainment's CEO PhatBoy a.k.a (King Boss) a.k.a (Phattie), Iceman & Joey Flint. They have performed throughout Northern California in cities such as Berkeley, Oakland, Fresno, Chico, Alameda, San Jose, etc. And they have also worked out of studios in Los Angeles. They will be featured alongside headliner acts Snoop Dogg and JT The Bigga Figga at the Cow Palace in San Francisco on October 26th, 2007.... (ending comments..Free Harry O'!!) NEXTUP ACKTUP SAV NEW MANUAL LAYOUT:Layout 1 10/24/07 5:02 PM Page 40 NEXTUP A CLOSE LOOK AT W 2-FACE The next artist featured in the Mandatory Business Manual would be the artist known to the Bay Area as 2-FACE. e have composed a series of 10 inter- view-based questions that each artist must answer or elaborate on. (1) How long have you been in the Game? “Roughly a decade, ten years.” (2) What means the most to you the money or the music? “Neither, my life means more than both money and music.” (3) What do you plan to ac- complish through your music? “To open up eyes and ears, and to give the words and knowledge that I was given.” (4) What is your life’s inspiration? “To continue to do the things that those (5) What are you bringing to the table? “A point of view.” (6) What is your contribution? before me did.” non-rappers “Giving a prospective from both positive and negative aspects of (7) What inspired this project? “JT gave me the con(8) How has music impacted your life? “It kept me alive through today.” (9) How the game.” fidence to build something out of nothing.” do your feels Hip-hop can be improved? “Take away the fairytale rappers and shine a light on the true talent of the Bay.” When is your next project expected? “Late October” (10) NEW MANUAL LAYOUT:Layout 1 10/24/07 5:03 PM Page 41 NEXTUP The next artist featured in the Mandatory Business Manual would be the artist known to the Bay Area as... D-BOJA Where are you from? cess. I look up to people like Russell Simmons, Jay-Z, Dame Dash and Hunters point in San Francisco Ca, JT. They all have multiple ventures like music, movies, and fashion. What projects are you currently working on? The independent grind is the future and that’s the way to get ahead I’m co-owner of a record label All-in Entertainment. We are currently in any industry. finishing up the new album Family business from my group All-in, look for that album real soon. We got a lot of hard beats and some You have a lot going on, how do you find time to handle everything? real content. It’s not your average music we really put a lot into every I’m hungry and if you wanna eat you gotta grind nobody is going song so all our music is quality. I’m also co-owner of a video produc- feed you hand outs is over and you’ll starve waiting on somebody tion company, Zero3 Media we produce music videos, documentaries else for a meal. and DVD’s. I got into video’s after we shot of first two for All-in and I How long have you been in the game? had a lot of input and liked the whole creative side of it. My newest About ten years now so I’ve been putting my work in and things are thing is management, I manage my group All-in and I’m also a mem- paying off and it’s just gone continue. You just have to stay moti- ber of the group so I rap too. I manage two other artists a rapper vated and not let obstacles get in yo way but it’s not gone happen named Shoreview Shan he’s been in the game a minute and still overnight you have to put in the work that’s the main thing. Every- droppin hits. He is currently in the lab working on his new project body want to be successful but they want it instantly, that’s the soci- which should be out this summer and an R&B artist named Cloani. ety we live in we want everything right away instant coffee and We just released her debut album, Mood Music which is hot and microwavable food. We forgot about the old school values of letting doing real good right now. She’s from the south so she has that old the soup stew. How can some one contact you? school southern feel with a young vibe which makes for a good mix. I You can hit me on Myspace, [email protected] or feel the more diverse yo game is the better chance you have at suc- [email protected] NEW MANUAL LAYOUT:Layout 1 10/24/07 5:04 PM Page 42 NEXTUP AN INTERVIEW WITH PRIME MINISTER inister turned rapper, Prime Minister has made like a sponge. I just want to say that "The Thought Process", is the hottest album a name for himself by doing collaborations with that I have put out there so far. This is an album that I am really proud of and an M Frisco legends, like Black C of RBL Posse and the album that I actually helped produce. I want to give a shout-out to me producer Rightway Malitia Family. He has now hooked Goldfingerz and the Fireworks Productions team. I also want to give a shout-out to up with JT the Bigga Figga and Snoop Dogg on my cousin the Hermanata, for helping me out with some tracks on this album. his new album, titled "The Thought Process", After this, I have another project in the works called "The World Ain't Enough", so which is scheduled to hit the streets this December. Prime has experienced a lot and look forward to that. Sacramento has a lot of talent, so people can look forward to is basically an OG when it comes to this rap game and this musical movement that is Sacramento stepping up to the plate. We're not really a part of the Hyphy movement, happening everywhere in the Bay Area. Clear your mind and check out the knowl- but were a part of this underground gangsta rap industry. edge that Prime minister has for the streets to soak up... Apollonia: What keeps you striving and thriving to make it big in this industry? Apollonia: Prime, what's been going on with you lately? Prime Minister: There are a lot of things that keep me striving and going. Number one Prime Minister: Ah, I just been networking in this music. I used to be performing in the is just being successful in anything I do. Anything I start, I like to finish and just being shows and now, I'm throwing the shows, working with different artist and stuff. successful keeps me thriving. Also, I do this for my family members. My little brother Apollonia: Tell me about your latest album that's out and a little about albums that King Saloman, who is currently incarcerated. his album is in the works right now and you've had out in the past. should be dropping in 2008. I want to finish plans that me and my boy Hitman (RIP) Prime Minister: Well, my new album is called, "The Thought Process", which is pre- had put together before he passed away. I'm self motivated, and overall the money, sented by JT the Bigga Figga and Snoop Dogg. It is actually my second solo album. I I need to get paid. have about seventeen gangster tracks on there and that should be coming out in De- Apollonia: Your name Prime Minister is so unique, can you tell me the story behind cember 07. I have Messy Marv on there, Black C of RBL Posse, Marvelous, Mac Dre, JT it? and Snoop on there. I'm also putting together a DVD with the soundtrack to go with Prime Minister: I started off being a minister and I was doing a more conscious style it, called "The Fireworks Rap battle". of rapping. My boy added on the name Prime for me because there were a couple Apollonia: What was the experience like working with the legendary Black C and his ministers out there, but I was like the prime one. I'm just trying to really live up to that label Rightway Productions? name and I have another album that's in the making, called "Optimist Prime" in the Prime Minister: That experience was out of this world. It was almost unbelievable. It works too. was a dream come true to work with RBL. I was a fan first, so to be able to work with Apollonia: Where can someone cop one of your albums? Black C on the "Hostile Takeover" album. RBL also presented my album titled "No Prime Minister: You can get my albums Nationwide, they're even overseas. You can Compromise". I was also featured on Hitman's "H20", which was his solo album. I also hit me up on www.myspace.com/replacementkillaz. was on the "Prime Factors" album that Black C and Tay da Tay put out. I was also fea- Apollonia: Is there anything else you would like anybody who may read this article to tured on the "Military Minded" project that Rightway put out. So, to be working on know about you or your music? all those projects and with one of the founders of the Rightway Malitia, that was a Prime Minister: I just want everybody to know that I'm working hard and I dedicate dream come true. all this that I'm doing to my little brother King Saloman. To be working with JT is also a dream come true. To be learning so much from him, as far as the corporate side of the industry. He be feeding me and I be soaking it up NEW MANUAL LAYOUT:Layout 1 10/24/07 5:04 PM Page 43 SQUEEZ NEXTUP JT had a chance to sit down wit SQUEEZ a bay area tycoon and Block Legend. Dedicated to his craft, Young SQUEEZ is making major independent moves that secures him a spot amongst the Bays Elite. JT : Tell em where you from. SQ : That Rich Town Representer city JT : the game is at a stand still right now what do you bring to the table to wake they game up? SQ : I bring my story and my people stories and make them feel my pain. I'm trying to paint a picture that the people can see. Its more to get. When they see me they think I'm young If I had to chose between staying independent or signing to major. I would go wit the major. I been through the doing songs for nothing phase. I'm one of the real ones. I like to invest into myself and watch it come back. To all my homies out there keep chasing your dream its nothing to a boss. Don't give up on ya self. After listening to SQUEEZ cd I had to really respect his grind. This is Richmond City at its finest. NEW MANUAL LAYOUT:Layout 1 10/24/07 5:04 PM Page 44 NEXTUP GETCHA GOTCHA AN INTERVIEW WITH CLICK OJ: “WHAT IT DO WIT YA’LL?” DIRTY MONEY MUSCLELINE”. WE GETTING A LOT OF GOOD FEEDBACK FROM GETCHA GOTCHA: “WE GOT OUR GROUP BOUT TO MUSCLE THE INDUSTRY THAT.” CALLED “GETCHA GOTCHA CLICK”. ITS 5 OF US AND WE ALL FAMILY”. OJ: “WHAT U THINK BOUT THE MEDIA AND THE WAY ARTIST HANDLING THEY OJ: “ SO HOW DID YA’LL END UP TAKING THIS RAP BUSINESS SERIOUSLY?” BEEF ON TRACKS?” GETCHA GOTCHA: “WE CAME TOGETHER ABOUT ONE YEAR AGO. EVERYSINCE GETCHA GOTCHA: “WHEN IT COMES TO THAT, I FEEL LIKE A LOT OF THE BEEF WE DID OUR FIRST SHOW, EVERYBODY WAS ASKING US TO GIVE EM MORE. SO GOING ON IS HURTING US ALL . ITS MAKING LABELS WAY TOO HOT. THE MEDIA WE STARTED FROM THERE.” LOOKING FOR THE NEXT BEEF SO THEY CAN HAVE SOMETHING ELSE TO TALK OJ: “WHAT SHOWS YA’LL DONE DID SO FAR?” BOUT AND MAKE THEY MONEY OFF OF.” GETCHA GOTCHA: “WE DID THE IKE DOLA RECORD RELEASE. WE PUT IT DOWN OJ: “WHO IN THE INDUSRTY ON THE WEST COAST YA’LL FEEL DOING THE MOST AT RUDE RAYS. AND WE DONE HIT CATATI’S BEFORE.” RIGHT NOW AS FAR AS TRYING TO HELP ARTIST WITH EXPOSURE?” OJ: “WHAT TYPE OF MUSIC YA’LL SLAPPING THE GAME WITH?” GETCHA GOTCHA: “IT AIN’T HARD TO SEE THAT JT THE BIGGA FIGGA DOING GETCHA GOTCHA: “IT’S A VARIETY. WE GOT SOMETHING FOR THE FREAKS TO THE MOST AND PROVIDING OPPORTUNITIES TO HELP INDEPENDENT ARTISTS GET SHAKE IT TOO. THEN WE GOT SHIT FOR THE PIMPS AND HUSTLAS THAT’S OUT THEY NAMES AND MUSIC OUT.” THERE DOING WHAT IT DO. WE TALK BOUT DOING WHAT U GOTTA DO IN THESE OJ: “AS FAR AS THE MUSIC BEING PUT OUT, WHERE WOULD YA’LL PUT YOURSELF STREETS TO GET THAT MONEY TOO.” WHEN YOU COMPARE YOUR MUSIC WITH OTHER ARTISTS?” OJ: “I KNOW YA’LL IN THE LAB, BUT DO YA’LL GOT ANYTHING OUT ON THE GETCHA GOTCHA: “AY, WE FEEL WE THE NEXT BEST THANG COMING OUT. WE STREETZ NOW?” STAYING CONSISTENT WITH WHAT WE DOING.” GETCHA GOTCHA: “WE GOT A MIXTAPE OUT HERE FLOATIN ROUND CALLED “ THAT’S THE BUSINESS ON GETCHA GOTCHA CLICK NEW MANUAL LAYOUT:Layout 1 10/24/07 5:05 PM Page 45 AN INTERVIEW WITH NEXTUP W EDDIE & WOO est Oakland is in the house...These two West Oak- everything we do is about this money. We all got skillz. Eddie Woo: It's called, "Get Money Fuck Being Broke", it's basically land riders are trying to get their music off the he be rippin' the mic, going stupid, I be rippin', It's about four a song about getting money and not being broke out here. Eddie come on and says "We getting money", then I come on ground and allow their voices to be heard from a of us and we all talented trying to get it. JT is a real nigga. He positive level. Imma let them holla at you and give brought us here and we took the little flicks and now we and say "Posted with the chop by the means streets". We ba- you a piece of their mind... doing the interview, so now we tryna do this shit. sically talking about this hood shit and what's gonna happen Apollonia: What's up with y'all? Can you introduce Apollonia: What level do you see yourselves going in this rap if you step on our toes while we out here on the grind tryna yourselves for me? industry? Do you want to be on a major level or do you plan get this money. The song is really hood motivated and I love Woo: Well I'm Woo and we coming straight outta West Oak- to stay independent? that song. land. Eddie: Whatever way it goes. We gone take it as far as we can Apollonia: So when can the streets expect an album from you Eddie: My name is Eddie, you feel me, Block Boyz. take it. We just tryna get off these streets and make some- guys: Woo: Block Boyz is our shit. We basically been rapping, well thing of our lives before it's too late. We're taking this rap Both: It's coming soon... me personally I been rapping since I was a kid about 12. I been game serious. Woo: Really, we have all the songs, it's just getting the money rapping. We just wanted to put this shit together and get it Woo: Right now, we're just really trying to get heard. No one together, but I say about a month from now, we will have our off the floor. really knows us right now. We're trying to put it together and album cover printed up and ready to have the album hit the Eddie: We just trying to do something positive. Something be- if it's up to me, I'mma try to keep it as a group thing and keep street. sides just standing in these street doing nothing, so we de- it solid. We do our individual thing, and just because we're in Apollonia: What influences you to keep going? cided to come together and be apart of this rap game. We a group doesn't mean that in the future we won't come with Eddie: Everybody coming out with raps and making it hap- tryna get big at it. the solo albums. As long as we have fun with it. pen. Observing other niggas just go dumb, but still on that Woo: We tryna get this money and we ain't playing. We hus- Apollonia: How do you feel your neighborhood influences block shit. tle and try to get this money in these streets and put it to- your music? Woo: For me, music is a way for me to express my feelings. wards something positive that has longevity. I'm trying to get Woo: The neighborhood is the music. Some shit I can't talk to people about. Id rather put it in a rap this shit off the ground. All we know is the block, that's why Eddie: Straight block music. and tell em' like that. It keeps our minds motivated and it we call ourselves Block Boyz. We spend a lot of time in the Woo: What we do through on a daily basis is what we write helps us get shit off our chest. That way, the people who are studio and try to put all our money into this. and talk about in our songs. We rapping the truth; we ain't going through the same situations that we have to deal with Apollonia: Coming from West Oakland, where there is a lot of spittin' no lies. You may hear me talk about some crazy shit, can feel it, worldwide. violence, how do you stay focused on your goals? but just know it's all real; no lies. Apollonia: Yesterday I counted over 25 of my folks, under 25, Woo: We just stay to ourselves and just deal with the issues Eddie: All West Oakland Niggas who have been murdered in my neighborhood, what y'all that we have going on in our circle. You have to get shit right Woo: We come from the hood, so we rapping about the think about the killings that are going on amongst young within your circle before you can worry about anything else. hood, the good, the bad and the ugly. The hood make the adults in the hood? We right in the midst of all the violence and everything that's music and I love the hood. We've been together as a group Woo: We done lost so many people in this game. Real good going on too, but we still find time to go to the studio and lay for maybe 8 months, solid and we tryna put it together and man, and it's not just with them dying we losing them to this some shit down. make it happen. We have about 29 song strong already and justice system with so many Black men being locked up for Eddie: We try to keep ourselves busy by doing positive stuff. out of them songs, I say about 26 are going to be one the the rest or their lives. We trying to stay out the way. We out Woo: Yep, we do something positive to get us off the block. album. We own some real shit and we tryna get some money there in the streets, but we tryna make a way up out this shit. If we didn't have that, we probably would be just wasting our out this. Eddie: I'm a beginner rapper, so I'm getting my feet wet tryna time and the more time you waste, the more shit you get into. Apollonia: Do you have a that you feel is going to get your do some positive shit and stay out of trouble. So, we try not to waste no time, We tryna get this money and names out there and get you noticed? SlickC & Homicide NEW MANUAL LAYOUT:Layout 1 10/24/07 5:05 PM Page 46 AN INTERVIEW WITH Interview With Slick – C & Homicide MB:Tell Me A Little About Yourselves? H: I’m Seventeen. SC: I’m Twenty. H: And Were From Inland Empire California SC: For Those That Don’t Know Where That Is Its San Bernardino County Its East Passing Pomona After You Pass Los Angeles County. MB: How Long Have You Been In The Music Industry? SC: Into Music About Six Years And In The Music Industry Meaning Droppn Tracks And Performing About Four Years. MB: What Inspired You To Get In The Industry? SC: Well Since We Were Young We Have Always Loved Music. H: Yeah Music Had A Major Part In Our Lives As Kids. SC: Also Everyone We Grew Up With Used To Hear Us Flow All The Time On Other Artist Beats And They Would Tell Us You Guys Should Drop Some Tracks Already So That Was A Big Inspiration Knowing That My Homies That Bump Brotha Lynch,2Pac,Nas & JT The Bigga Figga Wanna Hear Us On Some Tracks Hell Yeah I’m Influenced. MB: What Other Projects Are You Working On Outside Of Your Music Right Now? SC: Outside Of Our Music I’m Tryn To Produce For Other Genres Such As Reggaeton,R&B & Rock. H: We Also Got A Clothing Line Coming Soon Too. MB: What Is Your Style Of Music? SC: I Would Have To Say Rap/Hip/Club! H: Not Gangsta Rap! But That Thug Shit! MB: Whats Happening With Your Music Right Now? Were Weak In So Right Now Theres No Such Thing As Weak Areas To Us. SC: We Just Dropped A Mixtape A Few Months Ago Titled (Slick – C & Homicide MB: Where Do You See Yourselves Five Years From Now? Presents SiccStyles Vol.1) And We Are Working On A Album Right Now Titled H: Sittin Back Countin Money Just Like Everyone Else. (Get Money Anyway Possible). SC: Yeah Cause We Ain’t Got It Like That Yet But We Will Just Watch. For All H: Its Hot Man. You Out There Wit Stacks And Ice Be Easy Man We Almost There. SC: Its Supposed To Drop Late 07 Early 08 So All The Majors Hit Us Up Lets Get MB: How Does Your Neighborhood Influence Your Music? This Cheese. SC: Our Neighbor Influences Us In So Many Ways Knowing That No One From H: We Also Been Doing Shows To Grindin It Out Hustlin! The I.E. Has Went Platinum And Made Major Mark For Us So We Look At It As MB: What Motivates You To Keep Moving Forward? We Gotta Be The Ones Next In Line. And For All The Artist Saying That There The SC: The Motivation I Think For Us Is Each Other The Way We Put Our Minds To- King Of The I.E. Its Funny To Me Cause The Only Ones That Have Major Deals gether When Were In The Studio Performing A Show And When Were In The From The I.E. Are Kartoon From Ruff Ryders And 40 Glocc From G-Unit Other Streets. Than That No One Else Man. H: Also Some Of The Garbage That Gets Played On The Radio Now And Days. MB: What Chapters Do You Bring That Has Not Been Written Yet In The Music SC: Yeah We Feel We Gotta Stay Hotter And Come Stronger Than The Next Industry? Artists That Comes In. SC: I Wouldn’t Necessarily Say Were Bringing Chapters That Have Not Yet Been MB: What Are Your Strong Points? Established Cause Everything Has Already Been Said People Just Reword It Dif- SC: I Would Have To Say My Strong Points Are My Lyrics & My Production That ferently With There Own Meaning. I Supply. H: Were More Of The Young West Coast The Younger Generation H: My Strong Points Are My Lyrics When Slick Produces A Track I’m On It Right SC: Cause When We Were Young We Listened To Some Of The Artist Sill Doing When I Hear It. Music Today So Its Our Turn For The Young Ones To Listen To Us And Let One MB: What Are Your Weak Areas, And How Do You Plan To Improve? Of Our Songs Be The Favorite Song They Always Wanna Hear So I Guess U Can SC: At This Point And Time We Have Already Evolved And Covered The Areas We Say Were The Young West Coast Like Homicide Said. NEW MANUAL LAYOUT:Layout 1 10/24/07 5:05 PM Page 47 AN INTERVIEW WITH JOHNNY Tell all the readers a little about yourself And if I don’t make it I guess I’ll die in my dreams. Well I was born in San Francisco in 1985. I’m Mexican and One more thing I wanted to ad is. When a man Guatemalan. My birth name is Johnny Angel. And that’s what owns a Harley and he’s into bikes and a lot of I go by. I’m from Fairfield, California. The kind of music that I do men are, you know what I’m saying. They say is for the clubs, stuff for the streets & slow songs for the ladies. shit to their girls about dying, but the girls be Pretty much just like that real good timeless music that every- like you aren’t going to die and they be like if one can relate to. I’ve been rapping since I was about 12. I got & when I do die I hope I’m on my bike. That’s a lot of stuff that I never even put out. Now I’m 22. And I’m fi- how I feel I wanna die in this music. nally really trying to pursue my music and push a hard line. And How does your neighborhood influence just really trying to make my dreams come true. your music? What inspired you to get into the music industry? In Fairfield people know about me. In- Basically the legions Big, Pac, Pun & Run DMC, it’s crazy because stantly people get killed and that it’s not something I really have a choice about. It’s in me, it’s touches and inspires me. It does have like I got a passion for it, I can’t let go, and it’s my first love. I a lot to do with my music as far as can’t go one day without thinking of a hook, writing or making people out there struggling I’m a song. If I can’t be in the studio sometimes I get withdrawal also struggling with them. And I and real snappy. It’s almost like therapy for me. I don’t know, it feel them because I’m one of just gets me through the day and in general through life, its them. So it has a lot to do with what keeps me going. my music. You just got to take What’s your favorite style of music? all that negativity and just use I listen to everything, rap of course, I love rap, I also listen to it for something positive for rock, alternative rock, heavy metal rock, I love oldies, jazz and your music. Being a Latin sole music I think I like everything. I listen to everything no mat- artist, it’s hard for us to make ter what it is Spanish music reggae tone, just everything. it. Yeah, I’m just a regular What’s happening with your music right now? dude just staying focused. I Yeah, I got a mix tape in the streets called watch me shine its crack jokes I’m not always circulating in the streets right now. I also got a mixed tape I’m serious. I’m just trying to working on called put me on or die. I’m not really saying I’m make it like everybody else. going to kill somebody if they don’t put me on. But that’s just Is there anything you want how I feel sometimes. That’s what I’m working on right now. the readers and upcoming I’m just trying to set a name for myself. Trying to put out good artist to know? music to make a buzz you know, make some noise. That’s pretty My mix tape will probably be much what it is right now. out on new years. The people For this mix tape is it just going to be you on it? would want to get it. Ya’ll could It has varies of artist. The hottest people from Fairfield are directly get at me, hit me on the going to be on it. Right now its up in the air. Three to four myspace.com/jayless if you want to songs are done and the artists are all from Fairfield. I don’t buy my songs. & I just want to say never know if I’m just going to have strictly Fairfield artist, because give up. Really believe in yourself. Stay focused I’ve been networking with other artist also. So it’s not just going because there is going to be a whole lot of negativity. People to be me. aren’t gone believe in you even your own family might not. Is there a special somebody that motivates you to keep moving They might think that it’s sad you’re wasting your time. Some forward with your music? of my family members tell me to stop give up on the music in- Yeah, my dead friends David Rubio and Fernando Zoyiano do. dustry as a career. At the end of the day it’s just a dream and Everybody that I lost and the people that aren’t here, I do it for dreams don’t come true for everybody. And I understand that, them. All my peoples that locked up, I got friends that are in jail its reality. But I just can’t help it. They tell me to go to school, doing life. Also I do it for my moms. I’m trying to buy my moms get married, get a 9-5. And just be regular dude. In the music a house. industry people are scandaless. It can be all laughing; hugs, Where do you see yourself in about five years from now? smocking and drinking and you can get killed in the music in- If I’m still alive in 5 years and this world is still here. I see myself dustry quicker than you can get killed in the dope game. But at like this, if I’m not on the radio or on B.E.T. with all the big this point it isn’t anything I can control. And they’re worried names and stars, I’m one of those people who isn’t going about me being my family and all. But I can’t let anything stop nowhere. I’m going to be one of the notorious underground me. I’m never going to give up. artists making independent money. I’m never going to give up. NEW MANUAL LAYOUT:Layout 1 10/24/07 5:06 PM Page 48 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:06 PM Page 49 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:06 PM Page 50 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:07 PM Page 51 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:07 PM Page 52 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:07 PM Page 53 NEW MANUAL LAYOUT:Layout 1 10/24/07 5:08 PM Page 54 NEXTUP Thuggin It Out With A TRUNK BOIZ Coming from cities all around the Bay Area, the Trunk Boiz, Filthy Fam, N-B, Baby Champ "The Scrapper Bike King", B*Janky, J-Dub, Luv Doctor, 2 Deep, YJ Da Spittah, , Reece Da Beast, Jed I and Artis, have all come together as a unit and started a movement that has spread like butter. With the Trunk Boiz making the music that make your trunk slap, to creating dance styles that can be only seen in the Bay, to custom made scrapper bikes, these youngsters are stepping through the door of this music industry and taking the game over. Check out what these talented hitters from the Bay have to say... Apollonia: I'm sitting here chopping it up with the Trunk Boiz, for the people who don't know who you guys are introduce yourselves: Filthy Fam: Basically the Trunk Boiz come from all parts of the Bay Area, Oakland, Frisco, the list goes on. Most of us grew up together and many of us are related, but we all family. Everyone in our squad has a talent and we all bring something to the table. It started out with me when I made my own CD and I let a couple of people listen to it. After that, everybody just start jumping on the team. They knew I had a studio and we were created just like that; started the Trunk Boiz. N-B: Yeah, just like my man Filthy Fam was saying, most of us are family who put it together. It was crazy because we all knew each other, but we never hung out together at first. One day we all just came together. When we come through, we come through thick to every little event. Baby Champ: Every event you can catch us there. I'm Baby Champ "The Scrapper Bike King" and I hooked up with my cousin Filthy Fam. I told him I had the little movement and I wanted to bring both movements together. So, we clicked up two and two, the scrapper bike movement and the rapping movement came about like that. What I do as a Trunk Boiz is bring a positive message to the music as a solo artist within the group. The scrapper bike movement is getting national right now and we taking it to the next level. Apollonia: What is the scrapper bike movement? Baby Champ: The scrapper bike movement is pretty much a positive movement for everybody, all ages and ethnic groups. I'mma put ya'll in on my little secret. What I do is put a little aluminum foil and spray paint on a regular bike and turn it into a scrapper bike. The name scrapper bike came about when me and my other cousin Avery was ridin' around seeing all types of scrappers. Scrappers better known as Pointiacs and Old School Buicks with the candy paint and matching rims. At that time, we didn't have no vehicles, we was all on bikes. We came up with the clean idea to paint the bikes and the rims to match. At that time everybody was already on the little foil game, we just took it to the next level. Apollonia: Okay, I can feel it. So, what does the name Trunk Boiz stand for? Filthy Fam: Trunk Boiz stands for Trunk Rattling Unique Non-Stop Knock. At first we had just called ourselves the Trunk Boiz and then we realized what it really meant and that's what we came up with. After that, it's jut been popping. I got my little entertainment label, G.N.D.T (Gorillas In The Trunk) and we ran with that too. At the time everybody had started putting slap in their trunks, and we would say "damn it sounds like a gorilla in the trunk". Everybody was on it, so we just took it and ran with it. It's a cool name and it's ringing right now? Apollonia: Tell me a little bit about ATM records and how that came about? Filthy Fam: ATM records started, when I created my own studio, I had my own label behind me, but at the time I didn't really have a manager, CEO or nothing. Pops my dad, he put the money behind me and he started taking it from my studio, bringing it to a even bigger studio, paying for it you feel me. Getting me shows and what-not and he just decided to start his own record label, that's how ATM(All Types of Music) record label was created. We were the first artists on his record label. He has more groups online; singers and some rock and roll. It's all types of music, so he got something for everybody. N-B: We also got a program called "Super Innovative Team". He's the type of man that will help you with your problems and things like that, so hit him up at ATM records if you want to holla at em'. Apollonia: Who are "The Chosen Few" and what part do they play in the movement? N-B: That would be me. I came up with the name Chosen Few when we was just chillin' on day trying to think of a name for a dance group. I came up with the Chosen Few and we been rollin' with that name every since I came up with it. The people in the group are Filthy Fam, Rotation(me), they call me Rotation cause I like to rotate a lot. We got my man Arti Boy The Great, he the captain of the team and I'm the co-captain. We have other dancers on our squad, who aren't in our group, like Doc (Da Luv Doctor), B*Janky, The Hat Trick King he does all the dance tricks with his hat. There are a couple of other few dancer that are on the squad, who aren't on the team, their just our little side dancers. That's how that came about. B*Janky: Hey, B*Janky just got in the building. I'm one of the originators of the Trunk Boiz. I'm just helping to keep this talented squad together because we got it all dancers, rappers, entrepreneurs, businessmen, future CEO's. We all intelligent and we all corporate thugs. Apollonia: What y'all got that's in the streets or about to hit the streets? Filthy Fam: Our first album, self titled "Gorillas in the Trunk" been circulating through the streets. Now, we pushing the EP, which has over nine new songs that we just put down in LA. N-B: Yeah, that's something that everybody can relate and bounce to. They all hits too. The songs are going to be on the radio when it get to that level. Filthy Fam: For the song not to be on the radio, I think its one of the hottest songs out there. We got the song out, called "Cupcake no Filling", if you ain't heard it you probably need to be listening. We also got the scrapper bike video on U-Tube with about 1.7 million hits on there. It's still poppin' and it's still life in that, so we just trying to take it to the next level. We got the Scrapper Bike Critical Mass poppin off on Halloween. It's going to be big and that's a National scrapper bike movement. I don't care where you at Japan, Paris wherever, I want you to remember that Halloween is Scrapper Bike day and we want this movement and legacy to keep going forever. Apollonia: Would you guys describe your style of music as street, hyphy, or gangsta? N-B: We make all types of music and that's what our record label stands for. We make positive music, gangsta music, our music is versatile. Filthy Fam: Whatever people want to hear, we gone got it for you. If your a gangsta and you pick up our CD, your going to feel it. We got some party songs and club bangers too, for all the people who want to go dumb. Although, that's not what we represent, but at the same time we keeping it lit. N-B: Everybody know, they see us in the streets selling CDs, promoting our music. Baby Champ: Ridin' them scrapper bikes. N-B: We on the scrapper bikes, we not playin'. 22's on the bikes, candy paint whatever. B*Janky: If you really want to label our music, you can say that we got that feel good music. We make you feel good once you pop our song in the CD player. Apollonia: Do you guys have anything to do with the Thizz Nation: Right now we trying to build our own nation, but we got some connections. Baby Champ: I affiliate with Thizz Nation. FAB is my folks and we close friends with FAB. He threw us on stage at one of his performances. Thizz Nation and the Trunk Boiz are all good and it's all Bay Business. Everybody got their own movement. Filthy Fam: That's how it got to be. If the Bay put it together like them catz do in the South, nobody would be able to stop us because everybody coming out here and biting the Bay style anyway. If we stick together and use that unity the Bay would be unstoppable. Apollonia: What other ways are you guys promoting your music, besides myspace.com? Baby Champ: The scrapper bikes. People already know who started the scrapper bike movement; the Trunk Boiz and when they see us we on our scrapper bikes. That's a whole different movement. Filthy Fam: Thats a different type of business and that's an investment and an invention. Baby Champ: The Scrapper Bike King invented it and for all you busters out there trying to copy my style, quit playin'. Filthy Fam: We got the scrapper bikes, U-Tube, we be everywhere slappin' our songs from our cars, bumber stickers and we got flyers. It's real big and we all over even out in Atlanta, this movement has touched a lot of places already and it keeps going. Baby Champ: For the scrapper bike video to have 1.7 million hits on the internet, that's worldwide. Apollonia: If someone wanted to hook up with you guys and do some business how could they hook up with you? Baby Champ: You can hit up "The Scrapper Bike King", up at www.myspace.com/thescraperbikeking. Filthy Fam: We all have myspace pages, so if you can hit our main page up at www.myspace.com/datrunkboiz. Everybody is on our top ten, so hit that page up and you can hear some of our songs and check out our music and like we said before, we also have the scrapper bike video on U-Tube. N-B: Also, hit up the website www.rtmrecords.com and check out our company and see what is going on. There are also contact numbers on there where you can call and book us for shows and all that. Stop by and listen to our music and other artist that are on the label. Buy a copy of our song of the myspace page...it's just a dollar. Baby Champ: We also got the scrapper bike contest popin' off right now if you go to atmrecords.com, and purchase a song, your name will automatically be added into a raffle to win a free scrapper bike that come with everything, the slap, the rims and all. It will be custom made by me. Apollonia: Is there anything else you guys would like to add before we call this interview a wrap? Trunk Boiz: We just want to say Thank You to all our fans for supporting us and getting us where we're at now. This wouldn't be poppin off like it is now if it wasn't for you guys. We want to give a shout out to all my squad members who are not here, they at where they at, Free Reece and J-Dubb. Be on the look out for the Trunk Boiz because we are the future. NEW MANUAL LAYOUT:Layout 1 10/24/07 5:08 PM Page 55 NEXTUP AN INTERVIEW WITH CHARLIE-O (1) How long have you been in the tion? “The sacrifice that it takes to not game? “Three to Four years as a pub- roll with the trends that were set before lished artist.” (2) What means most me. I also contribute accountability.” (7) money or the music? “Music, always it How has music impacted your life? starts with that and will end with that.” “Going with and without and working (3) What do you plan to accomplish with people whom I consider true artists. through your music? “I would like to ac- I take advantage of all open slots.” (8) complish creating a classic album. Classic How has music improved your life? “It’s as in something cherished not some- fed me.” (9) How do you feel hip hop thing old.” (4) What is your life’s inspi- can be improved? I think that hip-hop ration? “A good woman, feeding my can be improved by artists taking family and art and meditation.” (5) greater risks with their projects @ hand. What are you bringing to the table? “I Don’t be afraid to try new things in bring a translation from my generation terms of music composition.” (10) When to the next combined with my god is your next project expected? “When given talents. I also contribute truth to it’s ready.” the game.” (6) What is your contribu- AN INTERVIEW WITH IT BOI (1) How long have you been in the thing I do, get, or make to my fam- rap game? I’ve been doing this for ily and all that love me no matter five years (3 years performing) but what.” (7) What inspired this proj- five years all together including ect? writing.” (2) What means the most gether to make something positive “Real niggaz commin to- money or the music? “ I can always happen.” (8) How has music im- make money but I love putting my pacted your life? “Major, I’ve been voice on beats.” (3) What do you loving music since I could under- plan to accomplish through your stand the actual words.” (9) How music? “I plan to accomplish put- do you feel Hip hop can be im- ting my name up with the rest of proved? “Stop making it seem so my Comrades that people are say- divided, make it more united. Peo- ing so called made it.” (4) What is ple should come together more in- your life’s inspiration? “My stead of separating.” (10) When is grandma and me knowing that I your next project expected? Soon, exists on this earth for a reason.” I’ve been waiting and waiting…so (5) What are you bringing to the early 2008. The album is called Out table? “My music.” (6) What is 4 Self; they aint ready 4 it. your contribution? “I dedicate any- NEW MANUAL LAYOUT:Layout 1 10/24/07 5:08 PM Page 56 COVERS:Layout 1 10/24/07 2:17 PM Page 4 COVERS:Layout 1 10/24/07 2:14 PM Page 1