2016 Exhibit Guide - Fort Worth Stock Show and Rodeo

Transcription

2016 SOUTHWESTERN EXPOSITION AND LIVESTOCK SHOW
FORT WORTH, TEXAS
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FORT WORTH, TEXAS
Fort Worth Stock Show & Rodeo Commercial Exhibitor Rules & Guidelines 2016
Thank you for exhibiting at the 2016 Fort Worth Stock Show & Rodeo and for being part of this LEGENDARY Show!
Fort Worth Stock Show & Rodeo… It means different things to different people. Tradition, innovation, rodeo, western heritage, livestock… and
shopping! Thanks to exhibitors such as yourself our Show is known for new products and technology.
From the latest in farm and ranch equipment to designer western wear and fabulous art, you have been instrumental in making this Show a
destination for over 1.2 million guests. This is Fort Worth’s oldest and largest annual event!
Together with the information contained in your signed Commercial Exhibitor Booth Contract, this Exhibit Guide will answer many of your
questions and help you prepare for our Show. There may be additional questions about your particular situation that are not answered in this
guide. We welcome your questions anytime, so please feel free to send an email to, [email protected] or call 817-877-2400.
Bradford S. Barnes
President
General Manager
2016 Show Information
Show Dates:
January 15 – February 6
Website:
fwssr.com
Grounds Admission:
$10 Adults, $5 Children 6-16, 5 and under Free!
Grounds Open Daily:
8:00 a.m. – 10:00 p.m.
Commercial Exhibits Hours:
Sunday - Friday 10:00 a.m. – 8:00 p.m.
Saturday
9:00 a.m. – 8:00 p.m.
Exhibits Halls will open each day regardless of weather conditions.
Show Contacts:
Brad Barnes, President / General Manager:
817-877-2400 - [email protected]
Jay Blackmon-Yates, Commercial Exhibits Manager:
817-877-2413 - [email protected]
Exhibits Show Offices January 12 - February 9:
Amon G. Carter Jr.: 817-877-2445
Brown-Lupton South: 817-877-2447
The Stock Show Exhibitors Guide was revised November 2015. Many policies and procedures have changed. Please ensure all booth staff are
familiar with the policies outlined in this guide. The guide is not intended to answer all aspects of every situation. For specific questions, contact
the Commercial Exhibits Department.
FORT WORTH, TEXAS
Table of Contents
Accessibility
9
Agreements
9
Amplified Sound
9
ATM Machines / Banking
9
Audio/Video
9
Automobiles / Tractors
9
Booth Address
11
Booth Staffing/ Hours
13
Checks (Returned NSF)
10
Cleaning / Trash Disposal and Recycling
10
Conflicts
10
Consumer Complaints
10
Coupons and Promotions
10
Credentials
10
Daily Show Schedule
5-9
Dates and Deadlines (Commercial Exhibitors)
3
Decorator – Freeman
11
Deliveries Drayage and Mail
11
Demonstrations and Obstructions
12 & 19
Directions (to Will Rogers Memorial Center)
12 & 25
Display Materials (Prohibited)
11
Draping
11
Drawings and Raffles
11
Electrical (Fire Marshall Regulations)
20
Electrical Service/ Lone Star Electric
11
Emergency Contact Information
12
Exhibit Booth Space
12
Exhibit Booth Specifications
18-19
Exhibit Floor Plan / Layout Information
12
Amon G. Carter Jr. Exhibits Hall
22
Brown-Lupton North Exhibits Hall
25
Brown-Lupton South Exhibits Hall
23
East Burnett-Tandy Drive & Rip Johnson Dr.
25
West Burnett-Tandy Drive/Cattle Barns
24
Exhibit Hours
1
Facts; Souvenir Pins, Exhibits Locations
3
Fees
12
Fire Department
12
Fire Equipment
12
Fire Marshall Regulations
20
First Aid
12
Food Booths
12
Food/Restaurant Locations
3
Forklift Rental
12
Fort Worth Visitors Map
26
Fun (Day & Times of Special Events)
4
Grounds Information; Admission Prices, Hours
1
Grounds Map
21
Handouts
12
Height Restrictions
Hotels and RV Park Listings
Hours /Booth Staffing
Insurance
Internet Service (Wireless)
Interpretation and Violation of Rules
Landscaping
Liability Release and Indemnity
Lights
Lost & Found
Maps
Merchandise Approved & Prohibited Items
Move-In / Out
Non Related Items
Obstructions and Demonstrations
Oversized Purchases Pick Up
Painting
Parking (Public Fees)
Parking (Vehicles, Oversize and Trailers)
Permanent Fixtures
Pets
Police (Fort Worth Police Department)
Post Office
Prohibited Display Materials
Restocking
Returns / Exchanges
Right to Cancel
Rules and Regulations
Samples
Scooters, Golf Carts, Etc.
Security
Show Information; Contacts, Dates, Hours.
Show Schedule
Sign/Signage
Smart Phone App
Smoking Policy
Soliciting
Souvenir Grounds Pins
Staffing
Stock Show Logos
Storage
Subleasing
Telephone Service
Texas Dept. of Motor Vehicles Regulations
Texas Sales Tax and Permit Information
Tickets
Trailer Parking
View Obstruction
2
12 & 20
27
13
13
13
13
13 & 19
13
13
13
21-26
14
14-16
16
12 & 19
16
16
3
10
16 & 19
16
16
16
16
16
16
16
9-20
17
17
17
1
5-9
19
17
17
17
1
17
17
19
17
17
17
18
18
18
18 & 19
FORT WORTH, TEXAS
Exhibitor Dates & Deadlines
Dec. 1
Final Balance Due (Booth will be released if full payment is not received)
Dec. 1
AT&T Phone Service Order Deadline (see insert for ordering details)
Additional Items Order Form with Payment Due
Dec. 1
Insurance Certificate and Tax ID Permit Due
Jan. 9
8:00 a.m. - 5:00 p.m. Outdoor and Cattle Barn Lobbies Move-In
Jan. 11
Exhibit Hall Move-In Begins; All Exhibitors have a scheduled day and time to begin move-in for 2016.
(see page 15-17 for times and details)
Jan. 12 &13
Exhibit Hall Move-In Continued
Jan. 14
Outdoor and Cattle Barn Lobbies: Move-In complete by 5:00 p.m.
Amon G. Carter Jr., Brown-Lupton North and South Final Setup; Overhead doors will close at 12:00 noon, and will not
re-open until 1:00 a.m. February 7, 2016.
Jan. 15
8:00 a.m.: Livestock Move-In
10:00 a.m.: All Exhibit Halls and Booths Open to Public
Feb. 6
Exhibit Hours: 9:00 a.m. – 8:00 p.m.
Cattle Barn Booths: May move out through South doors and exit grounds using Gate 42 onto Trail Drive. No traffic
permitted on Burnett-Tandy Drive until 1:00 a.m., February 7.
Brown-Lupton North and South Exhibit Booths may be packed and dismantled starting at 8:00 p.m. Items may be
hand carried to vehicles in the Justin Lot. No traffic permitted on Burnett-Tandy Drive until 1:00 a.m., February 7.
Amon G. Carter Jr. Exhibits Hall may be packed and dismantled starting at 8:00 p.m. Items may be hand carried to
vehicles in Carter Garage Parking Lot. No parking on North end of exhibit hall, on ramps or on Tower Drive will be
permitted and no traffic is permitted on Burnett-Tandy Drive until 1:00 a.m., February 7.
Feb. 7
Vehicles Permitted on the grounds at 1:00 a.m. This is for the safety and protection of our exhibitors and guests
attending the Rodeo and The Coors Light Roadhouse events.
Feb. 8
Move Out Complete by 5:00 p.m. Monday; All displays, materials and merchandise must be completely removed from
show grounds and parking lots by 5:00 p.m.
Facts
Food
Grounds Open Daily 8:00 a.m.-10:00 p.m. ● Admission: $10 Adults,
$5 Children (6-16), 5 & under Free
REATA AT THE Rodeo: 817-336-5766 - for Reservations
Souvenir Grounds Pin: $40 Good for General Admission and Stock
Shows all 23-days, (Does not include Rodeo Performances or Mustang
Magic finals and will not allow access to Exhibit Halls for restocking)
Commercial Exhibits Hours: Sunday - Friday 10:00 a.m. – 8:00 p.m.;
Saturday 9:00 a.m. – 8:00 p.m.
Commercial Exhibits Location: Amon G. Carter Jr. Exhibits Hall,
Brown-Lupton North Exhibits Hall, Brown-Lupton South Exhibits Hall,
Cattle Barns and Outside Exhibits on Burnett-Tandy Drive and Rip
Johnson Drive.
Public Parking: Car $10, Bus or Van $20 (No in and out)
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La Espuela Mexican Cantina located in the Moncrief Bldg./Centennial
Room Serving Lunch and Dinner Daily
REATA at the BACKSTAGE: For membership call 817-336-0500 X22
or 817-821-7331 (after 12/1 call 817-348-0642)
Round Up Inn Food Court: Located in the Amon G. Carter Jr. Exhibits
Building, Open 11:00 a.m. - 8:00 p.m. daily.
Stockman's 24-hour Café: Located inside Cattle 2
Outdoor Patio Food Court: Located Between Cattle 3 and 4
Concessions Stands: Located throughout the grounds for a quick and
tasty meal or sweet treat.
FORT WORTH, TEXAS
Fun – Multiple Days
Bank Of Texas Petting Zoo: Open daily 9:00 a.m. - 7:00 p.m. located North of the Coliseum, next to the Pony Rides.
Coors Light Roadhouse: Returning with live music! Your exhibitor pass allows you free access. Located on the north side of the Will Rogers
Auditorium – Open Tuesday, Wednesday, Thursday 6:00 p.m. -11:00 p.m.; Friday 6:00 p.m.-1:00 a.m.; Saturday, 12:00 p.m. - 1:00 a.m. (Closed
Sunday and Monday, except Open 4:00 p.m. – 11:00 p.m.: January 17 for Best of Mexico and January 18 for Cowboys of Color Rodeo)
Cowboy Church: Provided by Shepherd’s Valley Cowboy Church in the Will Rogers Auditorium; Sunday, January 17 at 9:00 a.m., January 24 and
January 31 at 10:00 a.m.
FFA Children's Barnyard: Open daily 9:00 a.m. - 7:30 p.m.
Milking Parlor: Open daily 10:00 a.m.-6:00 p.m., located in Cattle 2.
“Moo-seum Experience” presented by Central Market: Located on the West end of complex. Your exhibitor pass allows you free access to 3
museums: Cowgirl Museum and Hall of Fame, Fort Worth Museum of Science and History and Cattle Raisers Museum: Hours: Monday
through Saturday 10:00 a.m. to 5:00 p.m. and Sunday 12 noon to 5:00 p.m.
Mustang Magic: Trainers Challenge January 21-23.
Planet Agriculture and Ag-Awareness Thank A Farmer® ag Magic Show- 9:00 a.m. to 7:00 p.m. presented by Texas Farm Bureau Insurance®.
Senior Citizen Days: All Day Friday January 22, January 29, February 5; Grounds Admission $5.00, 65 & Over.
Star-Telegram Press Pass: Gold Cardholders: $10 off all $20 PRCA Performances, Half-off Wednesday Grounds Admission and Midway
Rides, $6 off Weekday Matinee Rodeo Performances, $2 off Adult Grounds Admission.
Present your valid GOLD Press Pass at the ticket offices and receive $10.00 off any regular PRCA rodeo ticket price of $20.00. Present any valid
Press Pass at the ticket offices and receive $6 off all weekday matinee PRCA rodeo performances. Present your valid Press Pass at the ticket offices
on Wednesdays and receive HALF-OFF the regular adult. Grounds admission price of $10. Wednesdays are also HALF-OFF Midway rides.
Regularly $1 each, ride tickets must be purchased on the midway. Present any valid Press Pass at the ticket offices and receive $2 off adult grounds
admission any day of the show. Limit four (4) discounts per Press Pass account on all offers. *Rodeo and general admission discounts are available
at main ticket office in front of (north of) the Coliseum and available at the ticket offices on Trail Drive during the Stock Show. Valid Press Pass must
be presented at time of purchase to receive discount. Not valid for group purchases, refunds for previous purchases or other discounts. For more
information, call 817-877-2420 or visit fwssr.com
Stock Show Early Bird / Super Saver Specials: Now until January 15, 2016 save 25% on Midway Ride Tickets; 1 strip of 20 for $15 per strip on this
Early Bird Special. Stock Show Super Saver, save 17% buy a 2016 Souvenir Pin and 1 strip of 20 Midway Ride Tickets for $50.
Fun – Special One Day Events
All Western Parade: Saturday, January 16, 11:00 a.m. Downtown Fort Worth. After parade crowds arrive on the ground starting about Noon.
Dickies Day: Tuesday, January 19, all visitors wearing Dickies apparel get free grounds admission! (Does not include rodeo performance).
“Kids Gone Wild” Exhibit: Sunday, January 24 starting at 11:00 a.m.-6:00 p.m. in the Cattle Arena, partnered with Texas Wildlife Association.
Stock Show Goes Pink: Tuesday, January 26, 2016, Stock Show will donate 50% of the day’s rodeo ticket and general admission proceeds to the
Greater Fort Worth Affiliate of Susan G. Komen.
TCU Day: Thursday, January 28, Rodeo Purple. All visitors wearing TCU apparel get free general admission (Does not include rodeo performance).
Show your current TCU Student or Faculty ID and receive a half price Rodeo Tickets on January 28.
Military Appreciation Day: Monday, February 1, Thanks to Denbury we are able to offer active and retired military personnel and their immediate
family a complimentary day at the Stock Show including rodeo performances at 2:00 p.m. and 7:30 p.m. Please present your military ID (active or
retired) at the Rodeo Box Office beginning November 30.
Cook Children’s Day at the Stock Show: Wednesday, February 3, Stock Show will donate 50% of the days general admission and Rodeo Ticket
Sales to Cook Children’s Hospital NICU.
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FORT WORTH, TEXAS
2016 DAILY SCHEDULE
MONDAY, JANUARY 11
10:00 a.m. – Chisholm Challenge for Special Riders ................................................................................................................................. Justin Arena
TUESDAY, JANUARY 12
8:00 a.m. – Chisholm Challenge for Special Riders ................................................................................................................................... Justin Arena
WEDNESDAY, JANUARY 13
8:00 a.m. – Chisholm Challenge for Special Riders ...................................................................................................................................Justin Arena
THURSDAY, JANUARY 14
8:00 a.m. – AQHA Ranching Heritage Challenge ......................................................................................................................................Justin Arena
FRIDAY, JANUARY 15
8:00 a.m. – AQHA Versatility Ranch Horse Show ................................................................................................................................... Justin Arena
3:00 p.m. – Junior Agricultural Mechanics Tractors on Parade .................................................................................................... Burnett-Tandy Drive
7:30 p.m. – Best of the West Invitational Ranch Rodeo .................................................................................................................................Coliseum
SATURDAY, JANUARY 16
8:00 a.m. – Junior Agricultural Mechanics Project Show ....................................................................................... Equestrian Multi-Purpose Building
8:00 a.m. – AQHA Ranch Horse Riding ........................................................................................................................................................ Coliseum
9:00 a.m. – Pigeon Show ..................................................................................................................................................................... Poultry Building
9:00 a.m. – Poultry Show - Youth Division ........................................................................................................................................... Poultry Building
11:00 a.m. – All Western Parade ................................................................................................................................................................. Downtown
11:00 a.m. –The Premier Texas Longhorn Cattle Sale .............................................................................................................................. West Arena
12:00 noon – AQHA Best of the Remuda Sale ......................................................................................................................................... Justin Arena
12:00 noon – 4-H and FFA Goat Judging Contest ................................................................................................................................... Swine Arena
5:00 p.m. – National Santa Gertrudis Cattle Sale....................................................................................................................................... West Arena
6:00 p.m. – Celebrity Goat Milking Contest & Goat Creative Costume Contest ........................................................................................ Cattle Arena
7:30 p.m. – Best of the West Invitational Ranch Rodeo ................................................................................................................................. Coliseum
SUNDAY, JANUARY 17
7:30 a.m. – Southwest Intercollegiate, 4-H and FFA Dairy Cattle Judging Contest .................................................................................. Cattle Arena
8:00 a.m. – Texas M.A.D.E. Competition ............................................................................................................................ French Room, Watt Arena
9:00 a.m. – All American Dairy Goat Show ............................................................................................................................................... Swine Arena
9:00 a.m. – AQHA and NRCHA Working Cow Horse Classes .................................................................................................................. Justin Arena
9:00 a.m. – Cowboy Church provided by Shepherd’s Valley Cowboy Church ........................................................................................... Auditorium
9:00 a.m. – Pigeon Show ..................................................................................................................................................................... Poultry Building
9:00 a.m. – Poultry Show – Youth Division .......................................................................................................................................... Poultry Building
10:00 a.m.- Exhibition Poultry Workshop .......................................................................................................................... Cattle Barn 1 Meeting Room
11:00 a.m. – American Premier Boer Goat Show .................................................................................................................................... Sheep Arena
12:30 p.m. – Best of the West Ranch Rodeo Awards Presentation ............................................................................................................... Coliseum
1:00 p.m. – Southwestern Exposition and Livestock Show Invitational Ranch Horse Show and Sale ................................................................ Coliseum
2:00 p.m. – Junior Agricultural Mechanics Awards Presentation ............................................................................ Equestrian Multi-Purpose Building
2:00 p.m. – National Santa Gertrudis Cattle Show................................................................................................................... Watt Arena, West Ring
3:00 p.m. – Ayrshire and Milking Shorthorn Dairy Cattle Open Show ........................................................................................................ Cattle Arena
4:00 p.m. – Braford Cattle Show ................................................................................................................................................ Watt Arena, East Ring
7:30 p.m. – Best of Mexico Celebración ........................................................................................................................................................ Coliseum
MONDAY, JANUARY 18
8:00 a.m. – American Quarter Horse followed by American Paint Horse Cutting Classes ........................................................................ Justin Arena
8:00 a.m. – Southern Regional Brown Swiss All-American Qualifying Show & Guernsey Dairy Cattle Open Show ................................. Cattle Arena
9:00 a.m. – 4-H and FFA Wildlife Contest........................................................................................................... Botanical Research Institute of Texas
9:00 a.m. – Equine I.Q. Contest............................................................................................................................. Richardson-Bass Building, Room C
9:00 a.m. – Longhorn Cattle TLBT Youth Division Show ........................................................................................................................... Watt Arena
9:00 a.m. – Southwestern Classic Dairy Goat Show ............................................................................................................................... Swine Arena
11:00 a.m. – Yellow Rose Classic Boer Goat Show........................................................................................................................... Sheep Arena
12:00 noon – Jersey Dairy Cattle Open Show .......................................................................................................................................... Cattle Arena
2:00 p.m. – Cowboys of Color Rodeo ............................................................................................................................................................ Coliseum
4:00 p.m. – Regional Open Brangus Cattle Show....................................................................................................................................... Watt Arena
4:00 p.m. – Southwest Regional Holstein Dairy Cattle Open Show ........................................................................................................... Cattle Arena
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FORT WORTH, TEXAS
TUESDAY, JANUARY 19 DICKIES DAY
8:00 a.m. – Brahman Cattle Show ............................................................................................................................................ Watt Arena, West Ring
8:00 a.m. – NCHA Cutting Classes ............................................................................................................................................................Justin Arena
8:00 a.m. – Other Purebvred and Brown Swiss followed by Jersey Dairy Cattle Junior Show .................................................................. Cattle Arena
10:00 a.m. – Beefmaster Cattle Show ..................................................................................................................................... Watt Arena, East Ring
1:00 p.m. – Holstein Dairy Cattle Junior Show .......................................................................................................................................... Cattle Arena
5:00 p.m. – Longhorn Cattle TLBAA World Qualifying Open Show............................................................................................................. Watt Arena
7:30 p.m. – Bulls’ Night Out – PRCA Extreme Bull Riding ............................................................................................................................. Coliseum
8:00 a.m. – PRCA Tie-down Roping Slack .................................................................................................................................................... Coliseum
9:00 a.m. – Braunvieh Cattle Show, Youth Division .................................................................................................................................... Watt Arena
10:30 a.m. – Braunvieh Cattle Show Beefbuilder Division followed by Fullblood/Purebred Division ........................................................... Watt Arena
7:30 p.m. – Bulls’ Night Out – PRCA Extreme Bull Riding ............................................................................................................................. Coliseum
8:00 a.m. – Southwestern Llama Show, Halter Classes ............................................................................................................................ Justin Arena
8:00 a.m. – PRCA Steer Wrestling Slack ....................................................................................................................................................... Coliseum
12:00 noon – Livestock Appreciation Day Luncheon .............................................................................................................................. Round Up Inn
12:30 – Miniature Horse Classes .............................................................................................................................................................. Justin Arena
6:00 p.m. – Mustang Magic, presented by Lone Star Ag Credit – Trainers Challenge .............................................................................. Justin Arena
7:30 p.m. – Fort Worth Super Shootout® Rodeo ............................................................................................................................................ Coliseum
FRIDAY, JANUARY 22
8:00 a.m. –Southwestern Llama Show, Performance Classes .................................................................................................................. Justin Arena
9:00 a.m. – Mustang Magic, presented by Lone Star Ag Credit – Trainers Challenge ................................................................................... Coliseum
12:00 noon – Best of the West Angus Bull Sale......................................................................................................................................... West Arena
12:00 noon – Junior Heifer Registration Verification ..................................................................................................................Watt Arena Concourse
12:00 noon – Miniature Horse Classes ..................................................................................................................................................... Justin Arena
6:00 p.m. – Mustang Magic, presented by Lone Star Ag Credit – Trainers Challenge .............................................................................. Justin Arena
7:00 p.m. – Heifer Superintendent’s Beef Challenge .......................................................................................................... French Room, Watt Arena
7:30 p.m. – World’s Original Indoor Rodeo® .................................................................................................................................................. Coliseum
8:00 a.m. – Donkey and Mule Classes ..................................................................................................................................................... Justin Arena
8:00 a.m. – Junior Breeding Beef Heifer Show, Brangus .................................................................................................................. Watt Arena, East Ring
8:00 a.m. – Junior Breeding Beef Heifer Show, Shorthorn ............................................................................................................... Watt Arena, West Ring
8:00 a.m. – Junior Breeding Beef Heifer Show, Maine-Anjou ................................................................................................................... Cattle Arena
8:00 a.m. – National Dorper Sheep Open Show ...................................................................................................................................... Sheep Arena
9:00 a.m. – Poultry Show, Open Division .............................................................................................................................................. Poultry Building
9:30 a.m. –District IV 4-H Range and Pasture Plant Identification Contest ................................... Cactus Room, Amon G. Carter Jr. Exhibits Building
10:00 a.m. – World’s Original Indoor Rodeo® ................................................................................................................................................ Coliseum
12:00 noon – Stars of Texas Angus Female Cattle Sale............................................................................................................................ West Arena
12:30 p.m. – FFA and 4-H Range and Pasture Plant Identification Contest.................................. Cactus Room, Amon G. Carter Jr. Exhibits Building
1:00 p.m. – Junior Breeding Beef Heifer Show, Beefmaster ..................................................................................................... Watt Arena, East Ring
1:00 p.m. – Junior Breeding Beef Heifer Show, Polled Hereford followed by Hereford ............................................................ Watt Arena, West Ring
2:00 p.m. – Delaine-Merino, Rambouillet, Dorset followed by Hamshire Sheep, Open Show ................................................................... Sheep Arena
4:00 p.m. – Texas Limousin Association’s Lone Star Shoot Out ............................................................................................................... Cattle Arena
6:00 p.m. –Mustang Magic, presented by Lone Star Ag Credit, Trainers Challenge folled by Mustang Adoption/Auction ........................ Justin Arena
SUNDAY, JANUARY 24
8:00 a.m. – Suffolk followed by Southdown Sheep Show followed by selection of Supreme Champions Ewe and Ram, Open Show ........ Sheep Arena
8:00 a.m. – Fort Worth Rodeo School – PRCA Championship Rodeo Camp ................................................................................................ Coliseum
8:00 a.m. – Junior Breeding Beef Heifer Show, Charolais ...................................................................................................... Watt Arena, West Ring
8:00 a.m. – Junior Breeding Beef Heifer Show, Santa Gertrudis ............................................................................................. Watt Arena, East Ring
9:00 a.m. – Donkey and Mule Halter and Performance Classes............................................................................................................... Justin Arena
9:00 a.m. – Poultry Show, Open Division ............................................................................................................................................. Poultry Building
10:00 a.m. – Cowboy Church provided by Shepherd’s Valley Cowboy Church........................................................................................... Auditorium
11:00 a.m. – “Kids Gone Wild” partnered with Texas Wildlife Association ................................................................................................. Cattle Arena
1:00 p.m. – Chester White, Hampshire, Yorkshire followed by Berkshire Swine, OpenShow....................................................................... Swine Arena
1:00 p.m. – Junior Breeding Beef Heifer Show, Red Angus followed by Limousin ................................................................... Watt Arena, East Ring
1:00 p.m. – Junior Breeding Beef Heifer Show, Angus ........................................................................................................... Watt Arena, West Ring
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FORT WORTH, TEXAS
SUNDAY, JANUARY 24 (Continued)
1:00 p.m. – National Youth Dorper Sheep, Open Show ........................................................................................................................... Sheep Arena
MONDAY, JANUARY 25
8:00 a.m. – Delaine-Merino, Rambouillet, Dorset, Hamshire followed by Suffolk, Junior Sheep Show ....................................................... Sheep Arena
8:00 a.m. – Junior Breeding Beef Heifer Show, Brahman ......................................................................................................... Watt Arena, East Ring
8:00 a.m. – Junior Breeding Beef Heifer Show, Simmental ........................................................................................................................Watt Arena, West Ring
8:00 a.m. – Landrace, Duroc, Poland China/Spotted Swine followed by selection of Supreme Champion Gilt & Boar followed by Commercial Crossbred
Female Swine followed by Showmanship Open Classes - Open Show .................................................................................... Swine Arena
9:00 a.m. – American Paint Horse and American Quarter Horse Team Roping Classes .......................................................................... Justin Arena
12:00 noon – “Campfire Stories” presented by Texas Cowboy Poets Association...................................................................................... West Arena
1:00 p.m. – Junior Breeding Beef Heifer Show, Other Recorded Heifers ................................................................................... Watt Arena, East Ring
1:00 p.m. – Junior Breeding Beef Heifer Show, Simbrah .......................................................................................................... Watt Arena, West Ring
1:00 p.m. – Southdown Sheep followed by Dorper, followed by selection of Supreme Champion Ewe and Ram, Junior Show .............. Sheep Arena
6:00 p.m. – Cowboy Publishing Timed Event Challenge, Team Roping – Jud Little Ranch“Fast Five” followed by Top 65 Team Ropers. Justin Arena
TUESDAY, JANUARY 26 STOCK SHOW GOES PINK
8:00 a.m. – POA Horse Halter and Performance Classes .............................................................................................................................. Coliseum
9:00 a.m. – American Paint Horse and American Quarter Horse Tie-down Roping followed by Women’s Invitational/Breakaway Roping
featuring the Top 5 Women’s Professional Rodeo Association Breakaway Ropers presented by Western Horseman ........... Justin Arena
12:00 noon – “Campfire Stories” presented by Texas Cowboy Poets Association..................................................................................... West Arena
6:00 p.m. – Cowboy Publishing Timed Event Challenge - Tie-down Roping, Women’s Invitational/Breakaway Roping presented by Western Horseman
Finals Jud Little ranch “Fast Five”-Top 65 Tie-down Ropers ..................................................................................................Justin Arena
7:30 p.m. – World’s Original Indoor Rodeo® ................................................................................................................................................. Coliseum
8:00 a.m. – POA Horse Classes .................................................................................................................................................................... Coliseum
10:00 a.m. – Cowboy Mounted Shooting .................................................................................................................................................. Justin Arena
12:00 noon – “Campfire Stories” presented by Texas Cowboy Poets Association..................................................................................... West Arena
TCU DAY
9:00 a.m. – Reining Horse Classes........................................................................................................................................................... Justin Arena
FRIDAY, JANUARY 29
8:00 a.m.- Weighing and Sifting of Junior Wether Goats .......................................................................................................................... Swine Arena
8:00 a.m. – American Paint Horse Performance Classes ......................................................................................................................... Justin Arena
12:00 noon – Chianina Cattle Show, Youth Division ................................................................................................................................. Cattle Arena
1:00 p.m. – Simmental Cattle Shows, Purebred Simmental followed by Simmental Percentage followed by Purebred Simbrah .............. Watt Arena
3:00 p.m. – Chianina Cattled followed by Chiangus Cattle Open Division ................................................................................................. Cattle Arena
3:00 p.m. – Rabbit Show, Open Division ............................................................................................................................................. Poultry Building
3:00 p.m. – Cowtown Cattle Drive Charolais Sale ...................................................................................................................................... West Arena
6:00 p.m. – The Cowtown Classic Limousin Cattle Sale ............................................................................................................................ West Arena
8:00 a.m. – Junior Wether Lamb Show - Fine Wool followed by Fine Wool Crosss followed by Southdown followed by Dorper .............. Sheep Arena
8:00 a.m. – American Paint Horse Performance Classes ......................................................................................................................... Justin Arena
8:00 a.m. – Rabbit Show, Open Division .............................................................................................................................................. Poultry Building
9:00 a.m. – Pen of 10 Commercial Hereford Heifer Show ................................................................................Pen area of Richardson-Bass Building
10:00 a.m. – Junior Wether Goat Show, Light and Medium Weight Classes ............................................................................................ Swine Arena
10:00 a.m. – World’s Original Indoor Rodeo® ................................................................................................................................................ Coliseum
11:00 a.m. – Angus Super Point Roll of Victory Cattle Show ....................................................................................................................... Watt Arena
12:00 noon – Major Medal of Excellence Limousin Cattle Show ................................................................................................................ Cattle Arena
12:00 noon – 29th Annual Rabbit Auction ............................................................................................................................................. Poultry Building
1:00 p.m. – Fort Worth Red Angus Showcase Sale .................................................................................................................................... West Arena
4:00 p.m. – National Roll of Excellence Charolais Cattle Show ................................................................................................................ Cattle Arena
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FORT WORTH, TEXAS
SUNDAY, JANUARY 31
6:00 a.m. – Intercollegiate Meat Judging Contest .................................................................................................... Frontier Meats, Fort Worth, Texas
8:00 a.m. – Junior Wether Lamb Show, Medium Wool followed by selection of Grand Champion and Reserve Grand Champion Lambs Sheep Arena
8:00 a.m. – American Paint Horse Halter Classes .................................................................................................................................... Justin Arena
8:00 a.m. – Rabbit Show, Open Division ............................................................................................................................................ Poultry Building
9:00 a.m. – Tier II National Shorthorn followed by ShorthornPlus Show ...................................................................................................... Watt Arena
10:00 a.m. – Cowboy Church provided by Shepherd’s Valley Cowboy Church ......................................................................................... Auditorium
10:00 a.m. – Junior Wether Goat Show, Heavy Weight Classes followed by selection of Grand Champion and Reserved Grand Champion Junior
Wether Goats followed by Showmanship ............................................................................................................................. Swine Arena
11:00 a.m. – Regional Red Angus Cattle Show ......................................................................................................................................... Cattle Arena
1:00 p.m. – 47th Annual Commercial Hereford Heifer Sale......................................................................................................................... West Arena
2:00 p.m. – Maine-Anjou Cattle Show.......................................................................................................................................................... Watt Arena
2:45 p.m. – Hereford Champion of the World Presentation......................................................................................................................... West Arena
3:00 p.m. – Fort Worth National “Cowtown Select” Hereford and Polled Hereford Sale............................................................................. West Arena
5:00 p.m. – 4-H and FFA Meat Judging Contest ...................................................................................................... Frontier Meats, Fort Worth, Texas
7:30 p.m. – World’s Original Indoor Rodeo® ................................................................................................................................................... Coliseum
MONDAY, FEBRUARY 1 MILITARY APPRECIATION DAY
8:00 a.m. – National Hereford Cattle Show ................................................................................................................................................. Watt Arena
8:00 a.m. – National Polled Hereford Cattle Show ...................................................................................................................................... Watt Arena
9:00 a.m. – American Paint Horse and American Quarter Horse Barrel Race Classes ............................................................................ Justin Arena
TUESDAY, FEBRUARY 2
9:00 a.m. – American Quarter Horse Barrel Race Classes ........................................................................................................................ Justin Arena
6:00 p.m. – Cowboy Publishing Timed Event Challenge Barrel Race and Jud Little Ranch “Fast Five” followed by Top 65 Barrel RacersJustin Arena
WEDNESDAY, FEBRUARY 3 COOK CHILDREN’S DAY
8:00 a.m. – Classifying of Junior Steers, Angus, Hereford, Polled Hereford, Shorthorn and Amercian Crossbreds ..................................... Watt Arena
9:00 a.m. – American Paint Horse and American Quarter Horse Pole Bending Classes ........................................................................... Justin Arena
6:00 p.m. – Cowboy Publishing Timed Event Challenge Pole Bending, Jud Little Ranch “Fast Five” followed by Top 65 Pole Benders ... Justin Arena
THURSDAY, FEBRUARY 4
8:00 a.m. – Junior Barrow Show, Black/OPB, Duroc, Hampshire, White/OPB ......................................................................................... Swine Arena
8:00 a.m. – Junior Steer Show, Angus, Hereford, Polled Hereford, Shorthorn, American Crossbred Classes ............................................ Watt Arena
8:00 a.m. – Palomino and American Quarter Horse Performance Classes............................................................................................... Justin Arena
3:00 p.m. – Rabbit Show, Youth Division ............................................................................................................................................. Poultry Building
FRIDAY, FEBRUARY 5
7:30 a.m. – Junior and Senior Intercollegiate Livestock Judging Contest .................................................................................................... Coliseum
8:00 a.m. – Palomino Halter Classes followed by AQHA Performance Classes ........................................................................................ Justin Arena
8:00 a.m. – Junior Barrow Show, Yorkshire followed by Crossbreds followed by selection of Grand Champion and Reserve Grand Champion
Barrows.................................................................................................................................................................................. Swine Arena
8:00 a.m. – Junior Steer Show, Medium and Heavy Weight European Crossbred Classes followed by selection of Grand Champion and
Reserve Grand Champion Steers ............................................................................................................................................ Watt Arena
8:00 a.m. – Rabbit Show, Youth Division ................................................................................................................................................... Poultry Building
1:00 p.m. – Southwestern Exposition Invitational Commercial Heifer Show .........................................................Pens, Richardson-Bass Building
7:30 p.m. – World’s Original Indoor Rodeo® ......................................................................................................................................................................................................................................... Coliseum
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FORT WORTH, TEXAS
SATURDAY, FEBRUARY 6
8:00 a.m. – American Quarter Horse Halter Classes ......................................................................................................................... Justin Arena
7:30 a.m. – Rabbit Show, Youth Division ............................................................................................................................................ Poultry Building
8:00 a.m. – Southwestern Sheep Dog Trials ...................................................................................................................................................... Watt Arena
8:30 a.m. – Open Senior TQHYA, 4-H and FFA Horse Judging Contest ................................................................................................. Coliseum
9:00 a.m. – Junior Sale of Champion Steers, Lambs, Barrows and Wether Goats ........................................................................................ West Arena
1:00 p.m. – Southwestern Exposition and Livestock Show 60th Annual Selecto Breeders Quarter Horse Sale ......................................... Justin Arena
3:30 p.m. – Southwestern Exposition Invitational 29th Annual Commercial Heifer Sale ......................................................................... West Arena
2016 RULES & REGULATIONS
Exhibitor is responsible for knowing and complying with all policies, rules, and regulations contained in these Rules & Regulations
(the “Rules”) which are incorporated into Exhibitor’s Commercial Exhibit Booth Contract. SWELS may immediately cancel Exhibitor’s
Contract if Exhibitor or any person employed by Exhibitor or under Exhibitor’s control fails to comply with any Rules after being
notified of the violation. Non-compliance with the Rules is also cause for SWELS to refuse to allow Exhibitor to exhibit at future
Shows. SWELS reserves the right to require modifications to Exhibitor’s booth design and/or selling techniques, and Exhibitor shall
immediately comply with any modifications requested by the Commercial Exhibit Manager.
Accessibility: The Southwestern Exposition and Livestock Show (SWELS), dba the Fort Worth Stock Show & Rodeo, is accessible to our
guests and exhibitors with disabilities.
Equipment: Any mobility equipment required (such as wheelchairs) must be brought with the guest. Wheelchairs, crutches, etc. are not
available to rent on the Show grounds.
Parking: Exhibitor parking in the Justin Lot offers handicapped parking spaces. Handicapped parking spaces are NOT reserved. Additional
handicapped parking spaces are available in the public parking lots. Public lots are NOT accessible via the exhibitor parking pass.
Buildings: All buildings on the Show grounds are accessible. The Amon G. Carter Jr. Exhibits Hall offers elevator service to the west
entrance and parking garage. All other buildings are street-level and accessible via ramps. Accessible restrooms are located throughout the
grounds.
Rodeo: Due to its 1930’s construction, Will Rogers Coliseum offers limited accessibility. Special accommodations have been made for
guests needing additional help via lower-level seating converted to accommodate wheelchairs. Patrons seeking special accommodations for the
rodeo, please notify the ticket office while ordering tickets. Questions concerning accessibility, call 817.877.2400
Agreements: Commercial Exhibitor Booth Contracts (“Agreements”) for booth space are for the contracted period only and do not carry over to
the next year. SWELS reserves the right to refuse to renew any Agreement.
Amplified Sound in Booth: The use of amplified sound is discouraged. If used, it must be regulated so as not to interfere with persons or
activities in surrounding areas. SWELS Commercial Exhibits Department’s prior approval is required for any entertainment presented in
Exhibitor’s space (autograph signings, etc.) SWELS reserves the right to enforce any noise adjustments deemed necessary by SWELS.
ATM Machines / Banking: A “bank” is not located on the SWELS grounds. Please make arrangements for cash supply in advance. There are
numerous ATM machines throughout the Show grounds. Maps will be available at the exhibit office that will indicate all ATM locations.
Audio/Video: Video, slide presentations, music, loud speakers, and public address systems are permitted to be operated when it is a necessary
part of the exhibit or demonstration. However, SWELS may require that all amplified sound be discontinued if, in the sole judgment of SWELS,
the operation interferes with or is annoying to other exhibitors and/or Show patrons.
Automobiles / Tractors: Exhibitor must comply with all applicable Texas statutes and regulations regarding motor vehicle public liability on
every motor vehicle unit used by Exhibitor on the SWELS grounds. The following regulations will be adhered to for all display vehicles:
1. Vehicle dealers must comply with all TxDOT and Texas Department of Motor Vehicles requirements.
2. Key for each vehicle must be left with SWELS management.
3. All batteries must be disconnected.
4. Fuel caps must be taped closed and secured against tampering.
5. Vehicles must NOT be displayed in a manner that could cause fuel to leak from the vehicle. Vehicles with any flammable liquid leak may
be required to be removed immediately at Exhibitor’s expense.
6. No repair work on vehicles and/or equipment is allowed inside any building.
7. No vehicle and/or equipment refueling is allowed inside any building.
8. Equipment displaying hydraulic lifts must be secured with a stopper or device to prevent lift from sliding down.
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FORT WORTH, TEXAS
Checks (Returned NSF): NSF checks to the SWELS will incur a returned check fee of $30.00. The Exhibitor will be subject to any rules that
apply if payment is not received by the scheduled deadline. Returned check reimbursement must be in the form of cash, cashier’s check,
certified funds or money orders. Failure to comply, or if an Exhibitor has more than one returned check, may result in that Exhibitor’s
Agreement(s) being cancelled immediately with Exhibitor being barred from future SWELS Shows.
Cleaning / Trash Disposal / Damage to Premises: Exhibitor is required to clean its booth area daily and to keep its booth space and
surrounding area clean and free of all garbage, rubbish, and litter during move-in and as booths are restocked during the Show. Recycling
Cardboard – Please use designated recycling dumpsters for all cardboard and boxes. Exhibitor is responsible for breaking down its own boxes
and disposing of them in the recycling dumpster. Bagged Trash – Bagged trash is to be disposed of in trash dumpsters outside the exhibits
areas. Trash Cans – Do not place trash into or next to containers provided for the general public throughout the exhibits areas. Move Out –
Exhibit spaces must be returned in the same clean, usable condition as received at move-in. Exhibitor must pay SWELS the cost of restoring
any damage to the exhibits area or any other portion of the Will Rogers Memorial Center caused by the act or omission of Exhibitor, its
employees, contractors, agents, and any other person under Exhibitor’s control.
Conflicts: Nothing shall be sold or given away or otherwise disposed of by Exhibitor which will in any way conflict with, or which is the subject
matter of, any privilege or concession granted or sold by SWELS.
Consumer Complaints: Consumer complaints will be kept on file and taken into consideration when deciding if an Exhibitor is invited to
participate in future SWELS Shows. Any unusual prices or discounts advertised during the Show must be honored by Exhibitor, and deliveries
must be made as promised.
Coupons & Promotions: Buy 1, Get 1 Free Rodeo Ticket Coupon for all Monday – Thursday PRCA performances. Special vouchers will be
issued to each Commercial Exhibitor with 2016 credentials. This special offer is made possible through the support of the 2016 Stock Show
Major Sponsors.
Credentials: Exhibitor’s Check-In Packet will contain the passes and parking permits as provided below that are included with the booth fee.
Exhibitor may purchase additional passes and permits, if available, using the Order Form provided prior to the Show or at the Exhibit Office.
Lost or stolen credentials will not be replaced or refunded. Credentials must be signed for and picked up after booth inspection. For security
purposes, all booth personnel are asked to wear the official Exhibitor badge provided by SWELS. Exhibitor’s company ID may also be worn.
Credentials must be displayed for admittance to the SWELS grounds and for admission into the exhibits areas for restocking before opening
each day. Season passes do not include admission into the rodeo or parking. Resale or transfer of any credential is prohibited. Any Exhibitor
found selling passes or permits may have its Agreement cancelled immediately and may not be allowed to exhibit in future Shows. Ticket
Offices, Will Call windows, and SWELS staff may not be used to transfer season passes or parking permits to booth staff or other persons.
Exhibitor will receive general admission one day passes for special customers or clients to return to the Show with free general admission,
parking not included. Exhibitors needing to park a trailer on the grounds must have a Commercial Exhibitor Trailer Permit, with these permits
available during move-in. Exhibitors credentials are as follows:
100-300
301-700
701-900
901+
square feet
square feet
square feet
square feet
4 Season Grounds Passes
4 One Day Grounds Passes
2 Parking Permits
3 Parking Permits
3 Parking Permits
4 Parking Permits
2 Trailer Permits
2 Trailer Permits
2 Trailer Permits
2 Trailer Permits
Vehicles: Daily parking permit books containing one (1) tear-out permit per day for the Justin Lot will be issued to Exhibitors. Permits are for a
single space vehicle and do not cover oversized vehicles or trailers regardless of the number of parking permits issued. Justin Lot is located
East of the Justin Arena. Justin Lot permits offer a free parking space, not a reserved space, and are only valid when space is available. It is
recommended that you arrive early on weekends as it may be necessary to park in an alternate lot due to heavy demand on these days. A
limited supply of additional permits for the Justin Lot may be purchased prior to the Show. Carter Garage: Exhibitors that are issued a
reserved parking permit in this garage as part of their booth credentials are only for that numbered space. Failure to park in assigned space
may void remaining parking permits. Garage permits are not available for purchase and are not a part of all Exhibitors’ credentials.
Oversized vehicles: Parking window decal permits are provided for oversized vehicles. Parking is in a designated section of the Blue Lot
(West of Trail Drive) and can be accessed by using Gate 50. Oversized vehicles will not be allowed to park in any other parking area. RV
Parking: Motor homes, travel or camping trailers are prohibited from parking on the SWELS grounds, including parking lots. Please call RV
parks directly to make advance reservations. (See page 27).
Trailer Parking: Trailers are permitted to be unhooked in the “Commercial Exhibitor Trailer Parking Lot” only. Any trailer found unhooked
outside of this lot will be towed at Exhibitor’s risk and expense. Trailer parking is provided at no cost to Exhibitors. This area is fenced and
requires a permit to access; permits are available at the Commercial Exhibit Office. Trailers will not be allowed to park in parking areas within
the Show grounds. Motor homes, travel or camping trailers are prohibited from parking on the SWELS grounds, including parking lot. Due to
heavy daytime traffic please plan to access the Commercial Exhibitor Trailer Parking Lot prior to or after Show hours.
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FORT WORTH, TEXAS
Decorator: Official Show Decorator for SWELS:
Freeman
8801 Ambassador Row
Dallas, TX 75247
Phone: 214-634-1463
Fax: 469-621-5601
Web: www.freemanco.com/store
Freeman will operate a service desk in the North end of the Amon
G. Carter Jr. Exhibits Hall during move-in for Exhibitors requiring
last minute items. Freeman will e-mail each Exhibitor an Exhibitor
Kit with Order Form for ordering carpet and other booth items.
Note: There is an early order discount for orders received by
Freeman prior to December 23.
Deliveries, Drayage and Mail: SWELS will not accept freight for Exhibitor prior to move-in day. Exhibitor must be present in its booth to accept
deliveries. Deliveries received before the Show begins or after completion will be returned to sender. USPS will not deliver mail to a booth. Mail
sent in care of the Stock Show will be returned. Use UPS or FedEX to ensure delivery to your booth.
During the Show, include the following for all deliveries to the Show:
Company and/or Booth Name
Fort Worth Stock Show & Rodeo
Building Name & Booth Number
Amon Carter & Outdoor Booths add:
3400 Burnett-Tandy Drive
Fort Worth, TX 76107
Prior to move-in day, drayage arrangements may be made
with Freeman for storage and delivery:
Freeman
5130 Cash Road
Dallas, TX 75247
Phone: 214-634-1463
Brown-Lupton (indicate North or South)Booths add:
1501 Rip Johnson Drive
Demonstrations and Obstructions: Each Exhibitor has the responsibility to assure proper flow of pedestrian traffic through the exhibit
buildings. Aisles will be kept clear and free of obstruction at all times. (See page 18-19) Exhibit Booth Specifications. Booth design and/or
selling techniques may be required to be modified at the request of the Commercial Exhibits Manager. This applies to the display area, noise
level, etc.
Directions to Will Rogers Memorial Center (map on page 26): Take I-30 approximately 3 miles west of downtown Fort Worth to the
Montgomery St. Exit (Exit 11) – Turn North on Montgomery St. Exhibitor Move-In: Follow Montgomery St. to Harley Ave., Turn right on Harley
Ave., Turn right into Blue Lot (Gate 9) for move-in staging. During the Show: Exhibitors Permit Parking Only/Justin Lot: Follow Montgomery St.
to Trail Dr; Turn right, Follow Trail Drive to Gate 41. For Amon G. Carter Jr. Exhibitors Permit Parking Only/Carter Garage Lot: Follow
Montgomery St. to W Lancaster Ave, turn right, turn right into permit only lot on the right. Paid Public Parking: Several public lots are available
adjacent to the grounds please see map section for public parking lots.
Display Materials (Prohibited): Exhibitors MAY NOT USE nails, staples, hooks, tacks, screws, paint, tape, adhesives or any item that
may deface any wall, ceiling, floor, facility or equipment contained within the SWELS premises. Exhibitors violating this policy must pay all
fees associated with any repair or painting and are subject to dismissal from the Show.
Draping: Indoor booths are provided the following: one (1) eight-foot (8’) tall backdrop, two (2) three-foot (3’) side drapes, and a company
identification sign.
Drawings / Raffles: Any contest, raffle, drawings, or other plan to solicit names and personal information must be submitted for SWELS
approval by December 1st and must comply with all applicable federal, state and municipal laws. SWELS consent or denial will be provided to
Exhibitor in writing. A sample of the entry form and terms and conditions must be on file with the Commercial Exhibits Department. All
conditions that must be met in order to be awarded the prize (such as listening to a sales presentation) must be clearly and prominently
displayed and available to patrons if requested. Any promotional prizes and giveaways must be drawn at the Show. The winner name(s),
address, and phone number must be given to SWELS at the conclusion of the drawing.
Electrical Service: Lone Star Electric is the exclusive provider of electrical service for SWELS. For additional information call: 817-335-8044
Existing house power is included in booth rental fee for inside Exhibitors only. Please respect this convenience. This is not intended to be
sufficient for all Exhibitors. Exhibitors are responsible for providing GFCI protected extension cords to power. Indoor Booths: A maximum of
1,000 watts per Exhibitor, 110 volts a.c. 60-cycle single phase within 20’ of each inside booth will be available. Outdoor Booths: Limited
electrical power is available. It will be necessary for outdoor Exhibitors to pay Lone Star Electric for electric service. Contact Lone Star Electric
with questions in advance of the Show. Exhibitors needing additional service, higher voltage, three phase power, etc. are responsible for making
arrangements with Lone Star Electric at their own risk and expense. All on-site electrical needs must be provided by Lone Star Electric. No
outside electrical contractors will be permitted to work on the grounds. Floor boxes – Electrical boxes in the floor of the Amon Carter Building are
for use by more than one (1) booth space. Exhibitors must have access to such boxes at all times. Do not cover or block electrical boxes.
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FORT WORTH, TEXAS
Emergency Contact Information: SWELS must have reliable emergency contact information for all booths. A Medical Emergency Contact
information form must be submitted with all staff, booth representatives and all persons associated with the booth including but not limited to
deliveries, contractors, set up, etc. Anyone doing business for Exhibitor at the Show must provide emergency contact information. Please
complete the included form and mail or fax to the SWELS prior to December 1. After December 1 a late fee of $20.00 will be invoiced and must
be paid prior to move-in and Credentials will not be released until fee and form is submitted.
Exhibit Booth Space: Subject to the conditions of the 2016 Commercial Exhibit Booth Contract (“Agreement”), SWELS leases to Exhibitor a
certain exhibit area described and numbered on the Agreement and as shown on the floor plan included in this Exhibitor Rules and Guidelines
(see layout within map section), for the term of January 15 - February 6, 2016. Exhibitor may use the leased space exclusively for the stated
purpose on the Agreement, and only the merchandise or services as described on the Agreement may be exhibited, displayed and/or sold.
Exhibitor must confine all exhibit activities to within the limits of space allotted to the booth. Sales personnel and demonstrators are prohibited
from operating in the aisles and extending their activities into areas other than the Exhibitor’s booth space.
Exhibit Booth Specifications: See pages 18-19 for detailed booth specifications.
Exhibit Floor Plan / Layout: Every effort is made to ensure the accuracy of all information contained on all floor plans. However, no
warranties, expressed or implied, are made with respect to the floor plan. If the location of building columns, utilities, or other architectural
components of the facility is a consideration in the construction or usage of an exhibit, it is the sole responsibility of Exhibitor to physically
inspect the facility to verify all dimensions and locations.
Fees : All fees must be paid in full including any booth rental fee, late fee and/or insurance fee by December 1, 2016. No refund shall be paid to
Exhibitor for any deposit, payment, or prepayment of rental fee made to SWELS.
Fire Department: The Fort Worth Fire Department is located in the southwest corner of the Burnett Building, at the corner of Burnett-Tandy
Drive and Tower Drive. The Fort Worth Fire Department is on the Show grounds for public protection. In the event an emergency situation is
declared, it is critical that all Exhibitors remain calm and follow all instructions provided by SWELS management and the Fort Worth Fire
Department and/or the Fort Worth Police Department. (Fire Marshall Regulations on page 20)
Fire Equipment: Some booth spaces have permanent building structures such as columns, within the space. Columns have fire extinguishers
attached, which may not be blocked unless Exhibitor provides a prominently accessible fire extinguisher in the space. No lessee may restrict
access to any permanent fire control equipment.
Fire Marshal Regulations: See Page 20 for detailed Fire Marshal Regulations specifications.
First Aid: The First Aid Office is located in the east concourse of the Coliseum. Hours: 9:00 a.m. to approximately 10:30 p.m. daily. Please
contact the Exhibit Office or a Commercial Exhibit representative for assistance. If a person is injured and should not be moved, the paramedics
will be contacted at the Fire Department Station on the Show grounds (Phone 817-877-2483). If it is necessary to call for an ambulance or
paramedics, make sure they are given a full and accurate description of the exact location within a building.
Food Booths: Booths authorized to sell / sample (1 oz. or less) food products must adhere to the following guidelines:
Prices: All product prices will be clearly posted. Deviation from posted prices will not be permitted.
Permits: Booths must obtain a City of Fort Worth permit before event. Permit must be displayed in booth. All food workers must obtain a food
handler’s certificate from City of Fort Worth Health Department. Permit and Food Handler Class Information can be obtained by
contacting the Fort Worth Consumer Health Department at 817-392-7255
Forklift Rental: Exhibitors requiring forklift service are responsible for making all arrangements IN ADVANCE via Freeman Decorating or a
rental company approved by SWELS. Exhibitor is responsible for delivery and return. Absolutely no unauthorized use of any forklift will be
tolerated.
Handouts: Material may only be distributed from within an Exhibitor’s booth. Distribution outside any booth is not permitted. Balloons, Frisbees,
any projectile item, and material with any adhesive surface are not permitted on the Show grounds. SWELS retains the right to eliminate any
and/or all handouts that become a nuisance. SWELS will be the sole judge in determining a nuisance.
Height Restrictions: Exhibit booth may not exceed an overall height of ten (10) feet and must be freestanding. Booths may extend to eight (8)
feet high on the sides of the exhibit, but this height extension MAY NOT extend more than 50% from the back of the booth (for a standard
10’x10’ booth, the sides may extend 5’ from the back of the booth). Draping, or an appropriate covering, must be provided for this additional
height. All exposed sides of booth must be draped or covered appropriately. Side walls MAY NOT be taller than four (4) feet. Do NOT place,
hang, or set ANYTHING in this opening. Nothing in, or about, the exhibit booth may interfere with the sightline of any other booth. Exceptions to
this rule exist in some locations. Check with Show management for your booth location. (See page 18 for diagram)
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FORT WORTH, TEXAS
Hotel and RV Information: Listing is on page 27 with correlating Hotel numbers on page 26 map.
Hours: Exhibitor’s booth must be in position, completed, and staffed not later than 9:00 a.m. on the opening day of the Show. SWELS may
cancel the Contract for any booth not completed and occupied at that time and require the booth to be removed, with Exhibitor forfeiting all fees
paid. Exhibitor must have its booth fully prepared and ready for the public 15 minutes prior to opening each day of the Show. Exhibitor should
verify daily opening and closing times (as shown on page 1 of the Commercial Exhibitor Rules and Guidelines). Exhibitor must staff its booth
continually during exhibit opening hours. Restocking is permitted one hour prior to opening. All booth staff must exit the exhibit halls no later
than 30 minutes after closing time. Removal of exhibit material during the Show must be between 8:00 a.m. and 8:45 a.m. Exhibits will be
released after 8:30 p.m. on the closing day of the Show. For public safety reasons, no loading of trucks or cars will be allowed on the grounds
until after the evening Rodeo performance traffic and all public events have ended and patrons have vacated the grounds (approximately 1:00
a.m.) Exhibitor must completely remove the booth and fully vacate the exhibit space and the SWELS grounds no later than 8:00 a.m. on
Tuesday following the closing on the final Saturday evening of the Show. Exhibits Halls will open each day regardless of weather conditions.
Insurance: Exhibitor must show evidence that it carries at least $1,000,000 commercial general liability insurance coverage naming
Southwestern Exposition and Livestock Show as an additional insured. This insurance must be in place throughout the move-in, move-out, and
full run dates of the Show. Exhibitor may purchase a short-term commercial general liability insurance policy through SWELS for a fee of
$100.00 by submitting a request for insurance coverage and the payment due on or before December 1, 2015. Any insurance policy procured
for Exhibitor through SWELS’ insurance agent is limited only to the duration of the Show and while Exhibitor is on the SWELS grounds. Exhibitor
releases and absolves SWELS from any act or omission in facilitating this insurance through its insurance agent. SWELS does NOT undertake
to act as risk manager, insurance agent, broker, or in any other agency capacity for Exhibitor, but only offers this provision as a service to the
Exhibitor. If Exhibitor provides its own insurance, Exhibitor must file a complete, current certificate of insurance, showing Southwestern
Exposition and Livestock Show as an additional insured, on or before December 1, 2015. If Exhibitor does not have a certificate of insurance
meeting these requirements on file with SWELS by December 1, 2015, Exhibitor will be invoiced the $100.00 insurance fee which must be paid
by January 1, 2016. Late certificates will not be accepted, Exhibitors will be required to pay the $100 fee. If fee has not been paid Exhibitor will
not be permitted to enter the grounds for move-in or staging. (Emailed/faxed Certificates accepted directly from Insurance Company)
Internet Service (Wireless): Wireless Internet access is available by BelWave. The system is accessed via PC & laptop wireless cards.
Wireless access at WRMC is available within all areas of the Amon G. Carter Jr. Exhibits Hall, Justin Arena and facilities, West Arena, W. R.
Watt Arena and common areas in proximity to these locations. Outdoor availability extends primarily to the southeast quadrant of WRMC near
the Watt Arena and Cattle Barn Show Area. For more information or support contact BelWave; 817-737-3124.
Interpretation and Violation of Rules: SWELS, acting by and through its Executive Committee, reserves the final and absolute right to
interpret these Rules and to determine all matters, questions, and differences regarding these Rules. These rules may be amended upon notice
to Exhibitors as SWELS in its judgment may determine. An Exhibitor who violates any of the Rules will forfeit all privileges and premiums and
will be subject to cancellation of its Contract.
Landscaping: Plants add to the visual appearance and warmth of a booth and can make it feel more inviting. If Exhibitor chooses to provide its
own plants within its booth and watering is required, provisions must be made to prevent water runoff. Water accessibility is very limited.
Arrangements should be made in advance to ensure a booth will have access to water.
Liability Release and Indemnity: ALL MERCHANDISE, EQUIPMENT, FIXTURES, SUPPLIES, AND ALL OTHER PERSONAL PROPERTY BROUGHT INTO THE
WILL ROGERS MEMORIAL CENTER BY EXHIBITOR OR LOCATED IN EXHIBITOR’S BOOTH ARE AT THE RISK OF EXHIBITOR ONLY, AND EXHIBITOR WAIVES ALL
CLAIMS AGAINST SOUTHWESTERN EXPOSITION AND LIVESTOCK SHOW, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, VOLUNTEERS, CONTRACTORS,
SPONSORS, AND CO-PRODUCERS (EACH A “SWELS PARTY”) FOR ANY DAMAGE TO OR THEFT OF PERSONAL PROPERTY IN EXHIBITOR’S BOOTH OR IN ANY
PORTION OF THE WILL ROGERS MEMORIAL CENTER BUILDINGS AND GROUNDS, WHETHER OR NOT DUE IN WHOLE OR IN PART TO THE NEGLIGENCE OF ANY
SWELS PARTY.
EXHIBITOR SHALL INDEMNIFY, DEFEND, AND HOLD HARMLESS EACH SWELS PARTY FROM AND AGAINST ALL LIABILITIES, DAMAGES, CLAIMS, SUITS, COSTS
(INCLUDING COURT COSTS, ATTORNEYS’ FEES, AND COSTS OF INVESTIGATION), AND ACTIONS OF ANY KIND (COLLECTIVELY, “CLAIMS”) FOR PERSONAL
INJURY, DEATH, OR PROPERTY LOSS ARISING OUT OF THE ACTIVITIES AND OPERATIONS OF EXHIBITOR AND ITS EMPLOYEES, CONTRACTORS, AND AGENTS IN
OR AROUND EXHIBITOR’S BOOTH AND IN ANY PORTION OF THE WILL ROGERS MEMORIAL CENTER BUILDINGS AND GROUNDS, EVEN IF THE CLAIMS ARE
CAUSED IN PART BY THE ALLEGED NEGLIGENCE OF A SWELS PARTY.
Lights: Lighting is permitted and encouraged to enhance display. Signs are not permitted to blink, pulse or revolve. Any other lighting, such as
neon, must be approved by SWELS.
Lost & Found: Patrons looking for a lost item should be instructed to check with the onsite Fort Worth Police Department. Found items should
be turned in as soon as possible to Fort Worth Police Department. Please ask exhibit staff to assist you in getting the item to the Police
Department if Exhibitor is not able to quickly deliver the item. The Police Department is located directly underneath “Pioneer Tower.” This 200’
tall landmark is on the north side of the grounds between the Coliseum and Auditorium.
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FORT WORTH, TEXAS
Merchandise Approved & Prohibited Items: SWELS reserves the right to approve or disapprove exhibit material without recourse. Items
approved for display will be reflected on the Commercial Exhibit Booth Contract. Any changes or deviations from the listed items must be
approved prior to January 1 by SWELS. Deviation from items approved on the agreement will not be tolerated. Selling or displaying nonapproved items may result in immediate termination of Exhibitor’s Commercial Exhibit Booth Contract and Exhibitor being barred from future
SWELS Shows. Selling, dispensing or displaying any item with vulgar or offensive wording or items referring to alcohol abuse, drug use, or
violence, or that are sexually explicit or suggestive in nature are prohibited. SWELS will determine what is vulgar or offensive, in SWELS sole
and absolute discretion. Any booth selling, dispensing, or displaying items of this nature will be closed immediately, forfeiting all fees and
monies paid. The following are not permitted in any booth: stickers, helium balloons, Frisbees, skateboards, scooters, or any
projectile item.
Move-In / Move-Out (Maps & Layout on Page 21-25): Exhibitors will be released to move-in from the Blue Lot as traffic and parking within the
grounds allows. Days and times are given by booth location and will give you the best opportunity to drive in and unload closest to your booth
location. You may not come prior to the time/day assigned. You may come after this day/time, although access to unloading close to your booth
may not be possible if you choose to come later. All 2016 Commercial Exhibitors have a scheduled move-in day and time. Commercial
Exhibitors are one part of the Fort Worth Stock Show & Rodeo move-in and therefore, all roads, fire lanes and parking lots inside of the complex
must be kept clear and accessible to all parts of the Show move-in. Commercial Exhibitors will have a limited scheduled time to drive into the
grounds/buildings to unload. The times are set in conjunction with other events and grounds move-in to best accommodate all exhibitors
(commercial, livestock, equine, food concession, rodeo) and the overall Show. Please note that Equine events start on Monday, January 11
prior to the official opening day of the 2016 Fort Worth Stock Show & Rodeo and will continue throughout the week. We ask that all drivers be
very cautious within the grounds due to the possibility of animal and pedestrian traffic. All vehicles, trucks, and trailers must be quickly unloaded
and moved to designated parking lots prior to setting up booth. Parking on any street inside the grounds will be monitored and must be limited to
unloading in designated areas only. Do not, for any reason, park on Tower Drive (east side of Amon G. Carter Jr. Building) or on the west or
north end of the Amon G. Carter Jr. Exhibits Hall. The scheduled move-in time is the earliest time you may move-in to your booth space. You
are not required to move-in at this time, although, waiting may prevent you from driving into buildings and/or having clear access to your booth.
Due to construction of concession stands/booths in bays, all Amon Carter and Brown-Lupton exhibit halls overhead drive through doors will close
at 12:00 noon on Thursday, January 14 and will remain closed until Sunday, February 7 at 1:00 a.m. If you have a product that must be moved
through these large doors it must remain in the exhibit hall for the full run of the show, no exceptions. All booths are required to be set up by
Friday, January 15, 9:00 a.m. If you are planning to wait until late Thursday or Friday morning to set up, please call or email as a courtesy to let
us know. Power boxes are shared; do not build on top of power boxes until neighbors have had access to it. You will be required to take down
your display if this is done. Do not assume you know what someone else will need. Move-Out: Vehicles will not be permitted on Show grounds
for move-out until the last Rodeo performance is complete, all public events have ended, and patrons have vacated the grounds. This will be
approximately 1:00 a.m. February 7. Materials remaining after 8:00 a.m. Tuesday, February 9 will be discarded or will become the property of
SWELS. Exhibitors leaving any damage, excessive trash, flooring or other items will be noted and reviewed during Exhibitor consideration for
the 2017 Show.
Distribute this guide to anyone assisting with booth including move-in/move-out. Additional copies are available online and by request. Anyone
associated with the booth not following these procedures will jeopardize future relationships with the SWELS. If you have concerns or questions,
please call 817-877-2413 or email [email protected]. We are here to help!
 Access: Limited building access will be available overnight during Exhibitor move-in and move-out. Driving into building is limited to
unloading and loading only. Parking in the building is not permitted; vehicle must be quickly moved to a parking space before setting up
booth.
 Booths Inspection: Booths will be inspected by Exhibit Staff prior to credentials being issued. Credentials will not be issued until all
procedures have been followed and all products and displays are within booth space issued and all fire equipment is accessible. Please
check with Exhibit Staff regarding placement or if you have any questions. Do not make assumptions.
 Loading Dock: Any Exhibitor wishing to use the loading dock must make arrangements with Freeman Decorating prior to move-in.
 No Parking: No parking in or blocking fire lanes at anytime for any reason. No parking, stopping, standing or unloading on Tower Drive.
Loading in/out is not permitted from the East Side of Amon G. Carter Jr. Exhibits Hall at any time during the Show.
 Security: Limited move-in security starting Monday, January 11, 8:00 a.m.- Monday, February 8, 5:00 p.m.. SWELS, also referred to as the
“Show” is not responsible for any losses or damages.
 Staging: All move-in staging will be in the Blue Lot, enter at Gate 9. Staging in any other area of the complex will not be permitted. Exhibit
staff must approve you to enter grounds for move-in. Failing to follow procedure or skipping the staging area will not be permitted and will
result in delaying your move-in. Extended waiting may be required depending on the number of Exhibitors and unload time of those in front
of you; be prepared to wait, and feel free to leave your cell phone number with exhibit staging staff if you leave the lot to ensure we can
notify you when it is your turn to enter the grounds. Not being able to reach you may result in a longer waiting time for move-in.
 Trailers: Do not unhook trailers inside a building or on the grounds, unless the trailer is part of an exhibit display and must be completely
within the booth space issued prior to unhooking. Trailers are permitted to be unhooked in the designated Commercial Exhibitors Trailer Lot
only, permits for this lot are free for FWSSR Commercial Exhibitors and will be available at the exhibit office beginning January 11.
 Trash: Refer to Cleaning/Trash Disposal /Damage to premises, Page 10.
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FORT WORTH, TEXAS
Exhibitors in the Amon G. Carter Jr. Exhibits Hall Locate booth number on AGC layout in the map section of this guide (page 21) for the
scheduled move-in day/time for your booth location. Exhibitor check in will began at the staging lot one hour prior to your scheduled check in
time. Arriving earlier than this time is not necessary or recommended. We will coordinate the line up by booth location, rig size and traffic
inside the complex, not by “first to arrive, first to enter”. When you arrive, please park and look for exhibit staff member or call the exhibit
office: 817-877-2445. Do not miss deadlines. Exhibitors that do not have all requested emergency contact forms, insurance, payments, and
fees will not be allowed on the grounds.
MONDAY JANUARY 11, 2016 Move-In: Move-in will be in three phases with a goal of positioning Exhibitors as close to their booth location
as possible, minimize traffic issues, and minimize waiting time for all Exhibitors. Check in with Exhibit Staff at the Blue Lot Gate 9 Staging
Area starting at 2:00 p.m. Once in the lot, if you have questions or need Exhibit Staff, call the Show office 817-877-2445. PHASE ONE:
move-in will start at approximately 3:00 p.m. Monday, January 11 for Exhibitors in booths 100-126 and booths 922 - 946 who are in the
staging lot will be notified to enter grounds as space is open, in the area in and around your booth followed by remaining Monday sections.
Be aware of the common areas and fire codes; do not block ramps, doors and aisles. All Exhibitors must unload and move vehicles to a
designated parking space prior to setting up booth.
TUESDAY, JANUARY 12, 2016 Move-In: 10:00 a.m. and 12:00 p.m. move-in: check in at Blue Lot Gate 9 Staging Area no earlier than one
hour before your scheduled time to arrive. We will release you onto the grounds and building as traffic flow allows. We will not block fire
lanes, streets, or loading docks. When you have checked in, we will get a route cleared to your booth. Do not pull to the north end of the
exhibit hall prior to being instructed to do so as this will block exits and delay your access to the building.
WEDNESDAY, JANUARY 13, 2016 Move-In: 8:00 a.m. and 10:00 a.m. move-in: check in by calling the Exhibits Office (817-877-2445)
before pulling onto grounds, then wait in the Blue Lot Gate 9 Staging Area for grounds entry approval in order to save you time. Depending
on traffic flow, it may be necessary for you to wait in the Blue Lot south of Harley Ave. until we can get you in. We cannot block traffic flow or
loading docks on the north end of the exhibit hall and MUST NOT block any fire lanes. This will also keep you from blocking vendors trying
to exit the exhibit hall and get you in sooner. We will have officers working to get you in and out in a timely manner.
Exhibitors in the Brown-Lupton (North and South) Locate booth number on the Brown-Lupton (North or South) layout in the map section
of this guide (North page 25, South page 23) for the scheduled move-in day/time for your booth location. Exhibitor check-in will begin at the
staging lot one hour prior to your scheduled check-in time -- arriving earlier than this time is not necessary or recommended. For information
during move-in, please call the Brown-Lupton Exhibit Office: 817-877-2447. We will coordinate the line up by booth location, rig size and
traffic inside the complex, not by “first to arrive, first to enter”. Anyone arriving with a vehicle on the grounds without a staging lot pass will be
required to return to the staging lot and will not be allowed to move-in until after receiving approval for entry and proper move-in passes. Do
not miss deadlines. Exhibitors that do not have all requested emergency contact forms, insurance, payments, and fees will not be allowed
on the grounds.
MONDAY JANUARY 11, 2016 MOVE-IN:
Brown-Lupton South: A move-in schedule has been implemented for this exhibits hall due to the added events that will be taking place
on the grounds prior to the official opening of the 2016 Fort Worth Stock Show & Rodeo. See layout on page 23 for your move-in time/date.
Move-in will start Monday, January 11, 2016 with a goal of positioning Exhibitors as close to their booths as possible for unloading, and to
minimize traffic issues and waiting time for all Exhibitors. Exhibitors should check-in with Exhibit Staff at the Blue Lot Gate 9 Staging Area or
by calling the Exhibit Office prior to entering the grounds beginning at 8:00 a.m. Monday, or prior to your scheduled move-in time. Be aware
of the common areas and fire codes; do not block ramps, doors, and aisles. NOTICE: As there will be a heavy move-in of equestrian
exhibitors starting early Wednesday, January 13, access to unloading zones near exhibits halls will be extremely limited on Wednesday and
Thursday.
Brown-Lupton North: Please see layout on page 25. Move-in will start on Monday, January 11, 2016. Monday move-in is scheduled
with each booth location having a designated move-in start time with a goal of positioning Exhibitors as close to their booths as possible for
unloading and to minimize traffic issues and waiting time for all Exhibitors. Exhibitors may not move-in prior to the time indicated for their
contracted location. Exhibitors may choose to move-in during open move-in from 8:00 a.m. – 5 p.m. Wednesday, January 13 and 8:00 a.m. –
12:00 noon Thursday, January 14. Parking near the exhibit hall will be extremely limited due to horse shows running in the Justin
arena on Wednesday and Thursday. Exhibits Hall will be open for contracted Exhibitors to set up 8:00 a.m. – 8:30 p.m. daily. Exhibits
Hall opens to the public at 10:00 a.m. January 15, 2016. NOTICE: As there will be a heavy move-in of equestrian exhibitors starting early
Wednesday, January 13, access to unloading zones near exhibits halls will be extremely limited on Wednesday and Thursday.
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FORT WORTH, TEXAS
WEDNESDAY, JANUARY 13, 2016 Move-In: Please Note that Quarter Horse Performance Classes will be starting at 12:00 p.m. on
Thursday, January 14. NOTICE: As there will be a heavy move-in of equestrian exhibitors starting early Wednesday, January 14, access to
unloading zones near exhibits halls will be extremely limited on Wednesday and Thursday.
Exhibitors in the Cattle Barns and Outside Exhibits: Cattle Barns and Outside Booths may start moving in on Saturday, January 9, 2016
and need to be unloaded by Wednesday, January 14 due to heavy equestrian move-in starting early on Thursday, January 14. See layouts
in the map section of this Guide for your booth number and location. The booth number will be clearly marked at your booth location when
you arrive on the grounds.
Non-Related Items: Items not related to the booth theme or product(s) or that do not enhance the appearance of the booth or are not for sale
must not be in public view. This includes any personal items, cardboard boxes, and all other non-booth-related items.
Oversized Purchase Pick-Up: Oversized purchases that cannot be carried without assistance may be picked up during the restocking hour
each morning (1 hour prior to opening). Exhibitor must make these arrangements for its customers with authorization and coordination by
SWELS Commercial Exhibit management. Do not send customers to the exhibit offices to make arrangements.
Painting: Painting floors / walls is not allowed. This includes “overspray.” A $200.00 minimum fee for any paint cleanup.
Parking: Please refer to the “Credentials” section for number of parking permits included with each booth fee. All parking permits are a book of
daily parking tickets containing one (1) tear-out permit per day. Parking permits are for single space vehicles. They do not cover oversized
vehicles or trailers regardless of the number of parking permits issued. Oversized vehicles may park in the commercial exhibitor trailer lot. All
Exhibitors will receive parking permits. A limited supply of additional permits may be purchased.
Permanent Fixtures: Permanent utility fixtures in the building, such as air-returns, fire extinguishers, fire pull boxes, fire hoses, etc., must never
be blocked. All fire equipment MUST ALWAYS be visible and accessible.
Pets: Other than designated service animals, pets are NOT permitted on the Show grounds, including parking lots and parking garages.
Police: The Fort Worth Police Department patrols the Show grounds 24 hours per day. The Police Department Office is located directly
underneath “Pioneer Tower.” This 200’ tall landmark is on the north side of the grounds between the Coliseum and Auditorium. In the event
an emergency situation is declared, it is critical that all exhibitors remain calm and follow instructions provided by SWELS Management, as well
as, the Fort Worth Fire Department and/or the Fort Worth Police Department.
The Fort Worth Police Department has officers available in exhibit halls during Show hours and restocking. If an officer is needed, please
contact the Exhibits Office 817-877-2445 or 817-877-2447.
Post Office: SWELS does not have a Post Office on the grounds, and we request that you DO NOT have mail sent to you by the USPS as it will
not deliver to your booth. Mail sent in care of the Stock Show will be returned -- Stock Show Staff will not deliver mail to your booth. Please use
UPS, FedEX or similar mail service to ensure delivery to your booth. See Deliveries on page 11 for booth addresses and additional information.
Prohibited Display Materials: Exhibitors MAY NOT USE nails, staples, hooks, tacks, screws, paint, tape, adhesives, or any item that
may deface any wall, ceiling, floor, facility, or equipment contained within the SWELS premises. Exhibitors violating this policy must pay all
costs associated with any repair or painting and are subject to dismissal from the Show.
Restocking: Restocking is permitted one hour prior to exhibit hall opening each day. Restocking throughout the day and after the Show closes
each evening is not permitted. Carts, dollies and wheeled platforms are not allowed in aisles during show hours. All boxes must be dropped
within the booth and not in aisles, this includes any deliveries. Amon G. Carter Jr. Exhibits Hall Exhibitors may access the exhibits hall through
the southwest doors (by the elevators) or the center north doors. Brown-Lupton South Exhibitors may enter through the North doors. BrownLupton North Exhibitors may enter through the south set of doors.
Returns / Exchange Policies: To maintain good relations with our visitors and promote good customer service, Exhibitors are encouraged to
set a reasonable return, refund, and exchange policy for use during the Show.
Right to Cancel: SWELS reserves the right to cancel Commercial Exhibit Booth Contracts for any reason, at any time. Any violation of the
terms and conditions of the Commercial Exhibit Booth Contract, including these Commercial Exhibitors Rules, may result in immediate
cancellation of the Exhibitor’s Commercial Exhibit Booth Contract, and Exhibitor may be denied participation in any future Shows. There will be
no refund of any fees paid to date if a Commercial Exhibit Booth Contract is cancelled for cause.
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FORT WORTH, TEXAS
Samples: Exhibitor may not distribute, without the prior consent of SWELS, free samples of any kind, nor sell any confection, food, drink,
tobacco, novelty or inexpensive jewelry items, except as specifically provided in this Contract.
Scooters, Golf Carts, Etc.: Exhibitors are not permitted to bring owned or rented scooters or golf carts onto the Show grounds. In addition,
scooters are not an item approved for sale.
Security: SWELS is not responsible for theft or damage to any display, product, or merchandise. Exhibitors are responsible for booth security.
Limited building security is provided beginning Monday before Show opening. Indoor exhibit areas will be locked, and access will be restricted,
with overnight show personnel assigned to the areas beginning Monday on move-in and running through Sunday night following the last day of
the Show.
Sign/Signage: Refer to page 18 (Exhibit Booth Specifications)
Smart Phone App: The Fort Worth Stock Show & Rodeo app is now updated and can be downloaded on any Iphone or Android. With our free
app, users can navigate their way around the Stock Show grounds, find the next real-time event or plan an entire day at the Show. We consider
this to be our very own interactive guide to our legendary event – featuring GPS functionality, parking maps, daily schedules, and many other
user friendly functions. With five fully functional menu selections: Home, Schedules, Live Music, Activities, and more – attending events and
planning your visits to the Show just got easier. Other features of the app include: activity reminders, ScoreIt - where you get to be the judge,
and a guest services option – including ATM, First Aid, Lost and Found locations, and plenty of maps to navigate your favorite Show areas (e.g.
Exhibits Hall). One of the most interactive features allows users to access the Twitter pages right from the application, don’t forget to use the
Shows official hashtag #FWSSR.
Smoking Policy: Will Rogers Memorial Center is a non-smoking facility. Smoking is not permitted inside any building, parking garage, or within
20 feet of an entrance / exit door.
Soliciting: Roving Exhibitors or solicitors, acting for either a for-profit or non-profit organization or on an individual basis will not be permitted on
the grounds.
Staffing: Booths are required to be staffed during all operating hours. Failure to do so may result in expulsion from the Show. All booth staff
members are responsible for the complying with these rules and are held to the same standards as booth owners and representatives. All staff
must have appropriate credentials to enter SWELS grounds, exhibits areas, and must have the correct parking permit to park on the SWELS
grounds. Booth staff are expected to conduct themselves in a professional manner at all times. Intoxication as well as behavior considered rude,
lewd, or in poor taste, and detrimental to the purposes of the SWELS, will not be tolerated and can result in the immediate termination of
Exhibitor’s Commercial Exhibit Booth Contract without recourse.
Stock Show Logos: Unauthorized use of any Southwestern Exposition and Livestock Show Logo and/or theme is not permitted. This includes
and is not limited to the use of: Southwestern Exposition and Livestock Show; Fort Worth Stock Show & Rodeo; Fort Worth Stock Show; Fort
Worth Rodeo; World’s Original Indoor Rodeo™; This thing is legendary™; FWSSR; SWELS; Hoss and Elwood™;The Moos Brothers, or any
derivative thereof. Exhibitor grants permission to SWELS and their designees to use Exhibitor’s image and images of Exhibitor’s booth in
connection with any broadcast or other reproduction of SWELS events.
Storage: Refer to page 19 (Exhibit Booth Specifications)
Subleasing: Subleasing of booth space is not permitted. Booth space is to be used only by the Exhibitor specified in the Commercial Exhibit
Booth Contract. Exhibitors are not permitted to display any advertising, material, or signage except their own. Failure to comply may result in
immediate termination of the Commercial Exhibit Booth Contract.
Telephone Service: Telephone service is provided by AT&T. Phone service may be provided to booth spaces when ordered in advance.
Exhibitors are responsible for ordering service and payment to AT&T. AT&T must have Exhibitor’s business and billing address. Do NOT use
SWELS address for billing. After receiving a booth phone number, please notify SWELS, so calls may be referred directly to the booth. The
phone order form is provided with the official Rules and may be faxed directly to AT&T. Do NOT send order forms to SWELS. For additional
telephone service questions, please contact AT&T: SARAH MALONE, by email: [email protected]”
Texas Department of Motor Vehicles Regulations: All trailer dealers or manufactures displaying trailers at SWELS must apply for a “licensee
participant application” or AS-RV-2 form with the Texas Department of Motor Vehicles prior to December 1. Faxed applications are accepted.
For full regulations and additional information please refer to the TxDMV link below; http://www.dmv.tx.gov/whatyouneed/forms/dealer3.htm or
Contact: Doris Curl, 512-416-4801 [email protected] . Information sent for 2016 conformation
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FORT WORTH, TEXAS
Texas Sales Tax Permit: Texas Sales Tax is to be charged on all retail sales of merchandise and paid to the State of Texas. The State
Comptroller’s Office receives a complete Exhibitor list, and it is Exhibitor’s responsibility to contact the State Comptroller regarding appropriate
procedures for reporting and submitting all taxes due. Applications may be obtained online: http://www.window.state.tx.us/taxinfo/taxforms/01forms.html Do NOT mail the application to SWELS. It must be mailed to the State Comptroller’s Office. For additional information: Texas State
Comptroller’s Office, Phone: 800-252-5555
Tickets: Exhibitor Badges are for season grounds admission to the SWELS grounds. They are not honored for admission to ticketed events.
To purchases tickets you may order by mail through the SWELS office. An order form is available at fwssr.com. Beginning November 30, 2015,
rodeo tickets may be ordered through the FWSSR Ticket Office at 817-877-2420 or any Ticketmaster outlet.
Trailer Parking: Trailers are permitted to be unhooked in the “Commercial Exhibitor Trailer Parking Lot” only. Any trailer found unhooked
outside of this lot will be towed at Exhibitor’s risk and expense.Trailer parking is provided at no cost to Exhibitors. This area is fenced and
requires a permit to access. Permits are available at the Commercial Exhibits Office. Trailers and oversized vehicles will not be allowed to park
in parking areas within the Show grounds. Motor homes and travel or camping trailers are prohibited from parking on the SWELS grounds,
including parking lots. Due to heavy daytime traffic, please plan to access the Commercial Exhibitor Trailer Parking Lot prior to or after Show
hours.
View Obstruction: Exhibits shall be arranged so they do not obstruct the general view or hide the exhibits of others. Plans for specially built
displays not in accordance with the Show regulations must be submitted in writing to the Show Management at least 30 days prior to Show
opening. Exceptions to this rule exist in some locations. Check with Show management for your booth location. See “Booth Specifications” for
diagram.
Exhibit Booth Specifications
Draping: Indoor booths are provided the following: one (1) eight-foot (8’) tall backdrop, two (2) three-foot (3’) side drapes and a company
identification sign.
Note: Any unfinished wall facing the public or another booth must be masked and/or covered by the Exhibitor. Exhibitor may provide own
masking, such as black cloth or rent draping from Freeman Decorating. This includes the back of any signage that may be seen from another
booth or aisle.
10’
10’
3’
Electrical Boxes: Exhibitors must have access to built-in electrical boxes at all times.
Exhibit Floor Plan / Layout: Every effort is made to ensure the accuracy of all information contained on all floor plans. However, no
warranties, neither expressed nor implied, are made with respect to the floor plan. If the location of building columns, utilities, or other
architectural components of the facility is a consideration in the construction or usage of an exhibit, it is the sole responsibility of Exhibitor to
physically inspect the facility to verify all dimensions and locations.
Height Restrictions: Exhibit booth, may NOT exceed an overall height of ten (10) feet and must be freestanding. Booths may extend to
eight (8) feet high on the sides of the exhibit but this height extension MAY NOT extend more than 50% from the back of the booth (for a
standard 10' x 10' booth, the sides may extend 5’ from the back of the booth). Draping, or an appropriate covering, must be provided for this
additional height. All exposed sides of booth must be draped or covered appropriately. Side walls MAY NOT be taller than four (4) feet. Do
NOT place, hang or set ANYTHING in this opening. Nothing in, or about, the exhibit booth may interfere with the sightline of any other
booth. Exceptions to this rule exist in some locations. Check with Show management for your booth location.
Solid 8’ Side-Walls are permitted for
ONLY the Back 50% of Booth Depth
8’
Maximum Height for
Solid Walls in Front
Half of Booth Space
4’ Max
10’ Booth Depth
18
Corner Posts for Support
ONLY – BOOTH MAY NOT
BLOCK THIS OPEN AREA
FORT WORTH, TEXAS
Landscaping: If watering is required, provisions must be made to prevent water runoff. Water accessibility is very limited. Arrangements
should be made in advance to ensure a booth will have access to water.
Obstructions & Demonstrations: Each Exhibitor has the responsibility to assure proper flow of pedestrian traffic through the exhibit buildings.
Aisles must be kept clear and free of obstruction at all times.
Permanent Fixtures: Permanent utility fixtures in the building, such as air-returns, fire extinguishers, fire pull boxes, fire hoses, etc., must never
be blocked. All fire equipment MUST ALWAYS be visible and accessible.
Sign/Signage: Each booth is provided a courtesy sign by SWELS via Freeman Decorating. This sign will have the exact name as the contract
unless specified differently by the exhibitor prior to December 1. After December 1, changes may be made with an Exhibitor fee to Freeman.
Booth Signage: Absolutely no hand-drawn or marker signs are allowed. Signs must face the inside of the booth. Signs adjacent to any booth
must be covered on the backside so they do not show in the other booth. Exhibitors desiring to erect a sign over ten (10) feet must receive
written approval from the Commercial Exhibit Manager 30 days in advance of the Show opening. Signs will NOT be attached to the ceiling or
any other attached facility item for suspension or support. Signs may be hung from the back wall of their booth as long as the method used
does not damage booth draping material. Signs must be professionally made and fit within booth dimensions without blocking the view of any
other exhibitor. Signs may not exceed ten (10) feet above the floor without prior approval.
8’
8’
CORRECT
DESIGN
INCORRECT
DESIGN
Storage: Storage is not allowed behind the back drapes, display wall or inside the display area unless the exhibit has a specific provision for
lockable storage. Operational and advertising materials equivalent to a one (1) day supply and/or that amount that may be placed in the exhibit’s
lockable storage, may be stored inside a booth. Easels, signs, etc. must not extend beyond booth area into aisles.
View Obstruction: Exhibits shall be arranged so they do not obstruct the general view or hide the exhibits of others. Plans for specially built
displays not in accordance with the Show regulations must be submitted in writing to the Show Management at least 30 days prior to Show
opening. Exceptions to this rule exist in some locations. Check with Show management for your booth location.
Other
Booth
Your
Booth
CORRECT
DESIGN
INCORRECT
DESIGN
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FORT WORTH, TEXAS
Fort Worth Fire Marshall Regulations
Exhibitors must comply with all Fire Department regulations. The Fire Marshall will be on-site throughout the Show and will be conducting
periodic examinations. Any deviation from City of Fort Worth Fire Regulations must be submitted in writing for review by the Fire Marshall. Any
fire or life safety issues not specifically addressed will be considered as necessary. For additional information, Exhibitors may contact the Fire
Marshall directly: City of Fort Worth, 1000 Throckmorton St., Fort Worth, Texas 76102, 817-392-6835. The following are regulations of the Fort
Worth Fire Department.
COOKING: Cooking is not allowed on the Show grounds at any time other than by food concessionaires. Only a pre-approved food booth may
utilize small household appliances for heating and a Fire Extinguisher is required within the booth. For any booth using pre-approved grease or
oil, a Type K Fire Extinguisher is required. SWELS may require any questionable situation be pre-approved by the Fire Marshall.
DECORATIVE MATERIALS: All decorative materials shall be fire retardant. Certificates of fire retardancy shall be made available prior to the
event and upon request. Regular untreated hay bales are not permitted.
ELECTRICAL: All electrical equipment shall meet the provisions of NFPA 70, National Electrical Code. If extension cords are used at the Will
Rogers Memorial Center complex, Ground Fault Circuit Interrupter Protection (GFCI) is required. This cord will be plugged into the outlet first
with the extension cord plugged into the GFCI Protected cord. These devices are available at most building or electrical supply stores. They are
easily recognized, as there is a test and a reset button on the cord. Most of these cords have the words “GFCI Protected” printed on the cord.
All 120-volt extension cords shall be three wire grounding type cords (recognized by the three prong plug on the end of the cord). Frayed or
damaged cords may not be used. Extension cords may not be spliced, stapled, installed through doors or placed in such a manner to
compromise public safety. Multi-plug adapters shall not be used. City staff, including Fire Inspectors and Electrical Inspectors, will check the
premises from time to time for compliance.
EXITS: Exits, access to exits and exit discharges shall not be obstructed in any manner and shall remain free from any material or matter where
its presence would obstruct or render the exit hazardous.
EXTINGUISHERS: Fire extinguishers shall be of an approved type for the hazard presented and shall be supplied in sufficient number as
deemed necessary by the Fire Marshall. (Type 2A10BC Please tape sales receipt to extinguisher to document effective date.)
FIRE LANES: Fire Lanes shall remain clear and unobstructed at all times.
HEATING DEVICES: Heating devices shall be equipped with automatic service disconnects. No liquid fueled heating devices shall be used.
Heating devices of any type shall not be utilized in areas where hazardous conditions exist.
MOTOR VEHICLES: Motor vehicles displayed within structures shall have fuel caps secured against tampering.
disconnected. See additional regulations under Automobiles and Tractors.
Batteries shall be
OPEN FLAMES: No open flames shall be allowed within the City of Fort Worth facilities. This includes candles.
ROOFING: Roofing installed on-site may cover no more than 30% of the space and no portion of the roofing may be larger than 4’ in width.
20
FORT WORTH, TEXAS
G ROUNDS MAP
Move In Staging & Check-In
Move In Staging & Check-In
Enter Blue Lot at Gate 9
Commercial Exhibits Trailer Parking
Enter Gate 50 off Trail Drive
MUST HAVE PERMIT TO ENTER
21
FORT WORTH, TEXAS
AMON G. CARTER JR EXHIBITS HALL: Exhibitors that do not have all emergency contact forms, insurance, payments, and/or fees
required by FWSSR Exhibits department will not be allowed on the grounds. For scheduled move-in day/time, see booth location
below. Exhibitor check-in will began at the staging lot one hour prior to scheduled check-in time. Arriving earlier than this time is not
necessary or recommended. We will coordinate the line up by booth location, rig size, and traffic inside the complex, not by “first to
arrive, first to enter”. When you arrive, please park and look for Exhibit Staff member or call the Exhibit Office 817-877-2445.
Elevator
 FLOOR BOX:
4 110V OUTLETS
1 220V OUTLET
4 TELEPHONE JACKS
FLOOR BOX: 4 110V OUTLET
 COLUMN 2’x2’
1 220V OUTLET
 WATER HYDRANT
2 TELEPHONE JACKS
 FLOOR DRAIN
FX FIRE EXTINGUISHER (May not be blocked or covered)
22
FORT WORTH, TEXAS
BROWN-LUPTON SOUTH EXHIBITS HALL: Exhibitors may not arrive prior to the time indicated for the contracted booth location. If
exhibitors do not move in during the designated time they may move-in 8:00 a.m. – 5:00 p.m. Wednesday 1/13 and 8:00 a.m. – 12:00
Noon Thursday 1/14. Parking near this building will be very limited on Wednesday and Thursday. This exhibit hall will be open for
contracted exhibitors to set up 8:00 a.m. – 8: 30 p.m. daily. Exhibit Hall Opens to Public; 10:00 a.m. January 15, 2016. Re-stocking
will be permitted one hour prior to opening each day for exhibitors with proper credentials only.
23
FORT WORTH, TEXAS
Cattle Barns and Outdoor Exhibits (West Burnett-Tandy Drive)
GA24 Booth
Blue Room
Amon G. Carter Jr. Exhibits Hall
24
FORT WORTH, TEXAS
East Burnett-Tandy and Rip Johnson Drive
Rip Johnson Drive
Brown-Lupton North
Inte
rnati
onal
Brown-Lupton South
25
FORT WORTH, TEXAS
FORT WORTH TEXAS HOTEL & VISITORS ROAD MAP:
Directions to the Fort Worth Stock Show & Rodeo with Hotel locations
TO THE WILL ROGERS MEMORIAL CENTER:
Take I-30 West approximately 3 miles west of downtown Fort Worth to the Montgomery St. Exit (Exit 11) – Turn North on Montgomery St.
Exhibitor Move-In:
Follow Montgomery St. to Harley Ave, Turn right on Harley Ave, Turn right into Blue Lot (Gate 9) for move-in staging.
During the Show:
Exhibitor Permit Parking Only/Justin Lot: Follow Montgomery St. to Trail Dr; Turn right, Follow Trail Dr to Gate 41.For Amon G. Carter Jr.
Exhibitor Permit Parking Only/Carter Garage Lot: Follow Montgomery St. to W Lancaster Ave, turn right , turn right into Permit Only lot on the
right. For Public Paid Parking: Several public lots are available adjacent to the grounds. Please see map section for public parking lots. RV
PARK & HOTEL INFORMATION: CURRENT AS OF 10/2015
26
FORT WORTH, TEXAS
Area Hotels
Correlating numbers Road Map
1 Best Western Inn & Suites – Fort Worth
201 W. Loop 820 N., Exit #4 76108
bestwestern.com
817.246.8777
2
Courtyard Marriott – Downtown/Blackstone
601 Main St. 76102
marriott.com/dfwms
817.885.8700
3
Courtyard Marriott – Fort Worth I-30
6530 West Freeway 761116
marriott.com/dfwwl
817.737.6923
4
5
6
7
8
Hyatt Place – Fort Worth Historic Stockyards
132 E. Exchange Ave. 76164
Stockyards.place.hyatt.com
9
Omni Hotels & Resorts
1300 Houston St. 76102
omnihotels.com/fortworth
817.535.6664
10 Radisson North Fort Worth – Fossil Creek
2540 Meacham Blvd. 76106
radisson.com/ftworthtx_north
817.625.9911 or 800.333.3333
11 SpringHill Suites Marriott - University
3250 Lovell Ave. 76107
marriott.com/dfwuv
817.878.2554
Courtyard Marriott – University Drive
3150 Riverfront Dr. 76107
marriott.com/dfwch
817.335.1300
12 Staybridge Suites West Fort Worth
229 Clifford Center Dr. 76108
ihg.com/staybridgesuites
817.935.6500
Hawthorn Suites by Wyndham
1701 S University Dr. 76107
hawthorn.com
817.870.1011
13 Stockyards Hotel
109 E. Exchange Ave. 76106
stockyardshotel.com
817.625.6427 or 800.423.8471
Holiday Inn Express – Fort Worth SW Cityview
4609 Citylake Blvd. W 76132
ihg.com/holidayinnexpress
817.263.6731
14 The Worthington Renaissance Fort Worth Hotel
200 Main St 76102
marriott.com/dfwdt
817.870.1000
Holiday Inn Express – Fort Worth Downtown
1111 W. Lancaster Ave. 76102
ihg.com/holidayinnexpress
817.698.9596
RV Park Information
Cowtown RV Park
7000 I-20 S (Exit 418)
Aledo, TX 76008
817-441-7878
Full hook-ups & Dump station
$32.50 night
$175.00 week
cowtownrvpark.com
Green Acres RV Park
321 Isbell Rd.
817-737-7542
Full hook-ups
$35.00 night
$175.00 week or $500.00 month
Pet friendly
Hooves n Wheels
4128 Granbury Hwy.
Weatherford, TX 76087
817-458-4836
Full hook-ups (includes Wi-Fi)
$31.00 night
$189.00 week
Pet friendly / Horse motel
hoovesnwheels.com
Rustic Creek Ranch/Jellystone RV Park
2301 S. I35 W
Full hook-ups
Burleson, TX 76028
$35.00 - $75.00 night
817-426-5037
Pet friendly
Cottages available
rusticcreekranch.com
Green Acres RV Park (2nd Location)
4008 Ohio Garden Rd. Full hook-ups
Fort Worth, TX 76114 $35.00 night
817-737-7542
$175.00 week or $500.00 month
Pet friendly
Sunset RV Park
Full hook-ups
5017 White Settlement Rd. $20.00 night
$130.00 week or $400.00 month
817-738-0567
No dogs / No credit cards
27
FORT WORTH, TEXAS
28

2016 Exhibit Guide - Fort Worth Stock Show and Rodeo

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