March, 2013 - Art World News

Transcription

MAR13-cover-poppy color_Layout 1 3/12/13 3:26 PM Page 1
Art World News
MA RCH 2013
THE INDEPENDENT NEWS SOURCE
KINKADE OFFERS
LEGAL ISSUES: ARTISTGALLERY CONSIGNMENT GALLERIES
BRIGHT FUTURE
AGREEMENTS
Joshua Kaufman, a leading attorney in art, copyright, and licensing law,
explores potential issues
that can arise in an artistgallery consignment relationship (part 2). His article
begins on page 42.
Thomas Kinkade Company
unveils plans to help galleries be more successful:
new gallery designs, new
technology advancements,
and more. Turn to page 18.
TRENDS IN HOME
DECOR REPORT
We present today’s trends
in home decor, from pops of
color to texture and mood.
See pages 38 and 40.
WHAT’S HOT IN
OPEN EDITIONS
Top Dogs ad on page 17
A display of the latest bestselling images from open
edition print publishers appears on pages 46 and 47.
POP International Galleries in Midtown, New York City.
IS IT TIME TO OPEN
ANOTHER GALLERY?
With the economy slowly inching back, and the housing market improving, there are many small businesses, including art
galleries, who have sat on the sidelines through the downturn,
that are wondering if the time is “now” to open a second location. Very possibly it is, but what seems to be the case
for those gallery owners trepreneur has the ability to
opening another gallery is that sniff out good opportunities
all the right circumstances when they arrive,” says Jeff
have come together to make Jaffe, owner of Pop Interit the right time, not just one national Galleries, in SoHo for
factor, such as the economy. 16 years and now with a
“I believe it is all about timing new gallery in Midtown at The
continued on page 14
and opportunity. A decent en-
QUOTE OF THE MONTH:
“We are not order takers. We
are professional art consultants,
and that is what makes a gallery
successful.”
Gary Handler, page 16
*Ad Template-revised_Layout 1 7/25/12 11:50 AM Page 1
*Ad Template-revised_Layout 1 7/25/12 12:01 PM Page 1
MAR13-toc_Layout 1 3/12/13 4:17 PM Page 1
INSIDE THIS ISSUE
DEPARTMENTS
ARTISTS & PUBLISHERS
Page 10
FRAMING
Page 28
DETAILS OF
A FRAME DESIGN
Page 34
ART & BUSINESS
Page 36
TRENDS IN
HOME DECOR
Page 38
LEGAL
Page 42
WHAT’S HOT IN
OPEN EDITIONS
Page 46
CALENDAR
Page 48
VOLUME XVIII
ISSUE 3
Kinkade Conference GE Capital Working
Offers Bright Future With Galleries
You Have To Show It
To Sell It
Some 75 owners of Thomas
Kinkade Signature Galleries met
for a conference where plans
were presented to continue promoting Thomas Kinkade art and
the Thomas Kinkade brand.
GE Capital is seeking to
work with more independent
art galleries, offering them
a choice of financing options
on a dedicated credit card
for a specific gallery.
Industry experts discuss the
pressing issues of the art and
framing market, such as the
importance of displaying artwork on a frameshop’s walls to
properly show framing options.
Page 18
Page 24
Page 28
Details of a Frame
Design
Trends in
Home Decor
What’s Hot in
Open Editions
Greg Perkins discusses the
various ways to best frame
large canvasses, and how to
take all aspects of the artwork
into account when choosing all
of the framing components.
We present the newest trends
in home decor from color and
texture to mood, such as industrial chic, exposed machinery, silhouettes, pops of color,
and natural wood grain.
In this month’s What’s Hot in
Open Editions, we feature a
variety of the latest best selling images, as well as information on how to contact the
publishers.
Page 34
Page 38
Page 46
OPEN EDITIONS
Page 51
NEW ART
Page 58
CLASSIFIEDS
Page 61
AD INDEX
Page 62
Artwork featured is
“ Flying Saucer”
by Robert Deyber,
an acrylic on canvas
from Chalk & Vermilion
Fine Art. Go to page 58.
ART WORLD NEWS
PAGE 7
MAR13-Opinion page_Layout 1 3/12/13 12:06 PM Page 1
IN OUR OPINION
SIGNPOSTS ON
THE ROAD TO
RECOVERY
BECOME CLEARER
he notion of the U.S.
economy is a rather large
and free-formed phenomena that is often quite difficult
to get one’s head around.
Seemingly a collection of
evolving assumptions and irreconcilable statistics, the
health of the nation and its
markets is often incomprehensible. Defining the current fortune of the art and framing
industry, a microcosm of the
greater economy, also evades
crisp and accurate appraisals.
Nonetheless, over time several
factors have been viewed to
correlate and perhaps cause
better or worse health in our industry. The good news is that
many of these markers have
turned positive in recent
months and the inference is
that better, sustainable times
are upon us.
T
Consider the following:
• February sales among spe-
cialty retailers is up.
• Employment is moderating
upward especially among
more affluent workers.
• Net Worth for individuals
has returned to pre-recession levels.
• The Internet is becoming
more about branding than
price competition for specialty retailers.
• Building permits are on the
rise.
• Sales of Home Decor have
been rising for months.
The confluence of these
market moves is very significant as their collective impact
has the ability to marginally
outstrip the seemingly long list
of challenges our industry
faces. So really, the glass is
more than half full at the moment. Demand has and will
continue to increase as consumers’ psychology and financial positions improve. The
goal of each retailer is to get a
larger share of the expanding
marketplace.
John Haffey
Publisher
A RT W ORLD N EWS
Editor in Chief
Managing Editor
Production Manager
Editor at Large
Columnists
Sarah Seamark
[email protected]
Koleen Kaffan
[email protected]
Sue Bonaventura
[email protected]
Jo Yanow-Schwartz
Todd Bingham
[email protected]
Barney Davey
[email protected]
Joshua Kaufman
[email protected]
Co ntributing Writers
Publisher
Associate Publisher
Information Technologist
Greg Perkins
Cristi Smith
John Haffey
[email protected]
Brooks Male
[email protected]
Joe Gardella
Editorial Advisory Board
Phillip Gevik, Gallery Phillip, Don Mills, Ontario, Canada
Steven Hartman, The Contessa Gallery, Cleveland, OH
Philip M. Janes, Arts Exclusive Inc., Simsbury, CT
Heidi Leigh, Animazing Gallery, SoHo, NY
Ruth-Ann Thorn, Exclusive Collections Gallery, San Diego, CA
ADVERTISING SALES INFORMATION
Eastern U.S. & International
Midwest & West Coast
John Haffey, Publisher
Phone (203) 854-8566
Fax (203) 854-8569
[email protected]
Brooks Male, Associate Publisher
Phone (847) 877-4568
Fax (203) 854-8569
[email protected]
Art World News (Volume XVIII, Number 3) ISSN 1525 1772 is published 10 times a year by
Wellspring Communications, Inc.: 143 Rowayton Avenue, Rowayton, CT 06853.
Phone (203) 854-8566 • Fax (203) 854-8569; To order additional copies or back issues
e-mail: [email protected] or fax to (847) 776-8542. Please indicate which month and year you
are requesting. Single copy price is $10.00.
All rights reserved. No part of this publication may be reproduced or transmitted in any form or
by any means, electronic or mechanical, including photography, recording, or any information
storage and retrieval system, without permission, in writing, from the publisher.
PAGE 8
ART WORLD NEWS
MAR13-A&P-p1_Layout 1 3/12/13 11:50 AM Page 1
ARTISTS & PUBLISHERS
Robert Bissell’s New Book Debuts
Alina Eydel Expands Gallery Network
Dreamworld
Art is releasing a new
coffee-table
art book by
Robert Bissell entitled
Hero–The
Paintings of
Robert Bissell. With
140 pages,
the 12 1/2by 10 1/2inch sized The cover of Robert Bissell’s book “Hero”
book retails featuring “Hero II,” his new print release.
for
$65.
Gracing the cover is “Hero II,” available as a giclée on
canvas in two sizes 60 by 40 inches, edition of 10; and
40 by 32 inches, edition of 50, retailing for $5,200 and
$2,400, respectively. Contact Dreamworld Art of Montara
by the Sea, CA, at (650) 728-1400 for further information,
or visit the website located at: www.dreamworldart.com.
Florida artist Alina Eydel
is now expanding gallery
representation for her
mosaic on canvas paintings that incorporate
glass beads and semiprecious materials, as
well as for her paintings
that feature butterflies
farmed in rainforest nations worldwide. With
a style ranging from
glamor girls to surrealistic
renditions of women, to
her latest architectureinspired series, such as
“Art Deco,” shown, Eydel’s
paintings sell for $2,500
to $40,000, depending on “Art Deco” by Alina Eydel,
their size and complexity. acrylic on linen with gold leaf
For further information, and glass bead mosaic, 24 by
contact Eydel Fine Arts in 36, retails for $5,500.
Naples, FL, at (239) 5940266 or visit the website located at: www.alinaeydel.com.
Oldfather Exhibit at Butler Institute
The
Bonfoey
Gallery in Cleveland has announced that self
taught local artist
Dana Oldfather,
whose work the
gallery has represented for a
number of years,
is enjoying an
exhibition of her
work at The But- Dana Oldfather’s “One Mountain on
ler Institute of Top of Another Mountain,” is an oil,
American Art in acrylic, and spray paint on clear primed
Youngstown, OH, linen, measuring 36 by 30 inches.
through May 26.
The exhibition, “Tap, Crack, Bellow,” is accompanied by
a catalogue designed by the artist whose work sells for
about $3,000 to $6,000 at Bonfoey Gallery. For further information, go to the website located at: www.bonfoey.com;
for more details on The Butler, visit: www.butlerart.com.
PAGE 10
Jane Seymour’s Cinderella Slipper
The inspiration for Jane
Seymour’s “Cinderella
Slipper” comes from the
actress and artist’s early
years as a ballerina when
she danced along side
Natalia Makarova, prima
ballerina of the Kirov Ballet. Years later, Jane met
Makarova who donated
one of her ballet slippers
to City Hearts, a charity
for the arts that Jane
avidly supports, to raise
money for inner city kids.
Actor James Olmos won Seymour’s “Cinderella Slipper.”
the live auction bid on the
slipper, which he then presented to Jane as a gift. The giclée
on canvas edition of 150, 14 by 18 inches, retails for $1,850.
Contact Susan Nagy Luks at Coral Canyon Publishing:
[email protected] or call (310) 842-7256.
ART WORLD NEWS
MAR13-A&P-p2_Layout 1 3/12/13 11:54 AM Page 1
A&P
Pat Moss’ Art Supports Public TV
Eli Hopkins’ Interactive Website
P. Buckley
Moss, an
avid public
television
s u p p o r t e r,
has created
“Day on the
C h e s a peake” as a
fundraiser
for WHRO
TV, public
media for “Day on the Chesapeake” by P. Buckley
the Hamp- Moss, giclée on paper edition of 750.
ton Roads,
VA, community. Pat herself was on TV in early March, helping to boost the pledge drive where her print was available
in two sizes, 16 7/8 by 12 1/2 and 20 1/4 by 15 for a $150
and $250 pledge, respectively. Visit The Moss Portfolio,
Mathews, VA: www.pbuckleymoss.com or (800) 430-1320.
Sculptor and painter
Eli Hopkins has
launched a new
website designed to
reflect the natural
world that he features in his artwork
and also to be used
as a means of communicating with galleries that represent
his work, as well as
with collectors. “I
want people to feel
involved with what A work in progress by Eli Hopkins,
I am working on,” he “Embrace,” to be cast in bronze,
says. On his new edition of 100, 7 by 6 by 7 inches,
website at: www.art expected to retail for $1,595.
ofelihopkins.com, he
talks about arts-related projects he is involved with, his
sculpture in progress, “Embrace,” and more. Eli Hopkins
works alongside his father, Mark Hopkins, in their Loveland,
CO, studio. Visit the website or call (800) 678-6564.
Hats Off to Dr. Seuss!
In celebration of the 75th
anniversary of Dr. Seuss’
second book, The 500
Hats of Bartholomew
Cubbins, Chase Art
Companies is organizing
a touring exhibition for art
galleries of Dr. Seuss’
never-before-seen hat
collection. Some 26 hats
belonging to Ted Geisel
are being shown along
with his Secret Art, a series of Estate authorized
works adapted from his
original drawings, paintings, and sculpture. The
exhibit travels to 15 “The 500 Hats of Bartholomew
galleries, this year alone. Cubbins” 75th anniversary
Shown is “The 500 Hats Print, a mixed media pigment
of Bartholomew Cub- print in an edition of 175.
bins” 75th anniversary
print, adapted posthumously from the illustration for the
1938 book of the same name. For more information, visit:
the website: www.drseussart.com or call (847) 564-2000.
PAGE 12
Bombay Sapphire Artists’ Search
For the third consecutive year, the
Rush Philanthropic Arts Foundation paired up
with
Bombay
Sapphire in a nationwide search
to discover the
next big names in
the field of visual
arts. The search “New Millennium” by Edgartista Gonzareceived nearly lez of New York, co-winner of the
4,000
submis- Bombay Sapphire Artisan Series.
sions from artists
across the U.S., and featured gallery events in major cities
from coast to coast. In each city one finalist was chosen to
display their work at Art Basel Miami. The two winners of the
Bombay Sapphire Artisan Series are Jed Foronda of Houston and Edgartista Gonzalez of New York who enjoyed
a month-long show at Rush Arts Gallery in Manhattan.
For more on their work: www.sapphireartisanseries.com.
ART WORLD NEWS
Ferjo is exclusively published by
CJR full-page copy_Layout 1 3/12/13 4:34 PM Page 1
“Into the Garden” is a Limited Edition Giclée on Canvas.
36 x 50”
18 x 25”
Edition Size: 350
Ferjo was born Fernando de Jesus Oliveira in 1946 Brazil. He now lives in the U.S. and is renowned
for his work in surrealism. Often called “The Master of Perspective,” he is a master of style, whether
painting a room with floating objects, or a marina scene. His use of colors and lines is flawless.
Call Now: 561-333-9472
Mention this AD to get an additional
10% DISCOUNT and FREE Shipping.
www.cjrfinearts.com
MAR13-Cover article page 1_Layout 1 3/12/13 12:17 PM Page 1
ARTEXPO NEW YORK
WITH 250 EXHIBITORS
RUNS MARCH 21–24
NEW YORK—Approximately
250 exhibitors, including
publishing companies, artist
representatives, and 130
SOLO artists are taking part
in Artexpo New York, March
21–24, on Pier 92. Once
again, Artexpo runs concurrently with the Architectural
Digest Home Design Show on
Pier 94, and cross traffic, particularly for the Artexpo After
Dark event on the Thursday
and Friday from 4 p.m. to 7
p.m., is anticipated. At press
time, Eric Smith, CEO of Artexpo, said pre-registration for
trade attendees was running
ahead of last year. Among the
show highlights is a full roster
of seminars where industry
experts offer timely topics for
art industry professionals.
Among them, “Unplugged! $1
million in sales = $300k profit”
and “No Hassle Financing!”
presented by GE Capital at its
booth for those interested in
offering their clients financing
options. The trade and consumer show, with Thursday
designated as trade-only, is
sponsored by GE Capital,
Tucker Robbins Furniture,
Bombay Sapphire, Barefoot
Wine & Bubbly, Vita Coco,
Palo, La Rosa Del Monte,
and Macy’s, among others.
Show hours are:
Thursday, Friday and
Saturday, 10 a.m. to 7 p.m.
Sunday, 10 a.m. to 6 p.m.
For more information, visit:
www.artexponewyork.com,
or call Eric Smith at (216)
225-0962 or Rick Barnett at
(831) 747-0112.
PAGE 14
WHEN TO OPEN ANOTHER GALLERY
continued from page 1
going to turn around—and
Similar views are held by
Atrium in the former iconic the means of sustaining Gary Handler, co-owner with
Citicorp Building. The 1,300- through the ebb and flow of Denard Stalling of Vinings
square-foot space with 45- a fluctuating economy, then Gallery in Smyrna, GA. Mr.
foot windows, came up in you make an educated deci- Handler, with over 17 years
conversation. “The opportu- sion.” For Mr. Jaffe there is in the business, recently
nity presented itself, and it another aspect that matters opened a second Vinings
took me three minutes to to him: the state of social af- Gallery, about 25 miles away
decide it was something I fairs. In keeping with Pop In- in Roswell, GA. “It seems in
wanted to do, and 45 min- ternational’s core philosophy my business life when I have
utes for all the parties to of supporting meaningful made fairly major decisions
come together to create a community and charitable I have waited for things to
memorandum, and
fall into place.
another hour to
But what I have
get the documents
always done is to
signed. But my decibe mentally presion was based on
pared. So I had
years of experibeen
thinking
ence.” He had
about opening a
wanted Pop to exsecond gallery
pand its footprint in a
for years, and
meaningful way for a
had been going
long time. “This
through
the
company has a fanprocess in my
tastic brand,” he
mind, thinking
says, “and we are
what it would
known by people all
look like and how
over the world. This Vinings Gallery in Roswell, GA, a second gallery
I would run it.”
was the perfect time opened by Gary Handler in the Atlanta area.
Historic Roswell
after years in SoHo
was the location
to capitalize on our brand events, the Midtown gallery Gary had his eye on. “I said,
recognition.” It was not a has pledged to donate a por- ‘This is where it is going
case of opening a location to tion of proceeds of all sales to be.’
show people he could do it, to the Creative Arts Workbut of correctly reading the shop for Kids Foundation
“The thing is, I was presituation, he explains. “The (CAW). This was a big factor pared, so when I heard about
message was loud and clear in how the agreement was the space being available
that this was a good oppor- reached for the gallery to (previously it was the Ford
tunity. I listened to the retail open in the Atrium; the land- Smith Gallery and that comgods!” Positive indicators in- lord, Boston Properties, pany, Ford Smith Fine Art, is
cluded the fact that 7,500 loved the concept because now exclusively doing wholepeople come to work in the someone on the board of di- sale) I had already gone
building each day, many rectors also sits on the down the road of due dilipassing through the Atrium board of CAW. “So we all gence.” A key part of the
where restaurants are lo- made a decision that was decision process was that he
cated, as well as Pop Mid- mutually beneficial based didn’t want to cannibalize
town Gallery.
mostly on the fact that I had his first location so he made
decided to work with the sure that his second gallery
“The economy is really charity.
served a completely different
crappy still, and my instinct
section of the Atlanta area.
as a business person is to
“I make a decision when I “You don’t want to do $1
find opposites. When things have a good gut feeling and million out of gallery one and
are at their lowest, there’s that is the best advice I can the same out of gallery
only one way to go—up. If give anyone. You can then two with the same people,”
you have the fortitude and a overcome nervousness and, he explains.
cast iron stomach—with the of course, the cost, and trust
full belief that things are your instinct and go with it.”
ART WORLD NEWS
CJR stacked ad copy_Layout 1 3/11/13 11:50 AM Page 1
Houses of
PArliament
24” x 30”
Oil on
Canvas
561-333-9472
www.
cjrfinearts
.com
Alex Zwarenstein
Alex
Antanenka
Exclusive Publisher
CJR
Fine Arts
561-333-9472
www.cjrfinearts.com
Love Our Home
24” x 24”
Heavily Embellished
Giclée on Canvas
Edition Size: 75
LAS VEGAS MARKET
BEST IN FIVE YEARS!
ADDING A GALLERY
LAS VEGAS—The Winter
Market, held in late January,
exceeded expectations as the
best attended market in four
consecutive years, driven by
an influx of both new retailers
and exhibiting lines, all
against the backdrop of a
number of initiatives aimed at
enriching the home furnishings marketplace. Robert
Maricich, CEO of International Market Centers that
owns and operates Las
Vegas Market, says new
company records were set for
a large number of manufacturers, contributing to a renewed, positive outlook for
the entire industry. “I can truly
say it was the best Las Vegas
Market in my tenure of five
years,” he says, adding that
he was thrilled by the optimism he witnessed during the
week, in particular, the tens of
thousands of new products,
the high attendance numbers,
and the widespread order
writing. Mr. Maricich
attributed the optimism to the
improving economy and
referred to the upbeat attitude
as a “force multiplier.”
“We’re getting a multiplication
of better business, people
playing to win, and better
buyer attendance,” he says.
“With the strength of this Las
Vegas Market, recently released positive national housing reports, and clear industry
momentum, we feel this
bodes very well for a strong
Spring Market. What we have
seen is an encouraging
indicator of what’s to come
in 2013.”
His biggest challenge was
staffing. “We are not order
takers. We are professional
art consultants, and that is
what makes a gallery successful.” What makes a
great art salesperson, he
says, is getting someone
who is not particularly interested in a piece, interested
The Martin Lawrence Galto the point of closing the
leries are situated in New
sale. “So staffing
York’s SoHo diswas a huge part of
trict, Boston, Oak
the decision.” He
Brook, IL; Dallas,
actually
had
New Orleans, two
someone in mind
in San Francisco
with a background
on Geary and
in art sales, Mary
Beach Streets;
Bayus, who he
Costa Mesa, CA;
made gallery diLa Jolla, CA; and
rector of the
Lahaina on Maui,
Roswell location.
HI; and in Las
Before opening
Vegas where its
the new gallery,
newest gallery,
he brought her on
opened two years
in the old gallery,
ago in the Forum
and had her
Shops at Caesars
shadow him for Blue Gallery on Las Olas Blvd. in Fort Lauderdale,
Palace where it
three months so FL, recently opened by Rami Rotkopf, owner of
will
ultimately
that she learned Smart Publishing and Blue Galleries.
occupy 26,000
the culture of Vinsquare feet of
ings Gallery. “That is very im- they are the movers and space, making it perhaps the
portant because I feel what shakers in our city. So I am largest art gallery in the
has made us successful is not so concerned about United States. For a limited
our brand and culture. And whether the economy is time, last October to the end
the new director had to know good or bad. I know there are of January, Martin Lawrence
what we are all about and re- people out there to support Galleries opened a Pop Up in
ally understand how we do the second gallery.” He the Grand Canal Shoppes at
things.” For instance, Mr. does, however, add, “I want the Venetian Hotel and
Handler expects certain to get myself positioned for Casino offering its exclusive
things when a client is when things get better.”
collection of contemporary
greeted, there’s a certain way
works of fine art. “We were
to do home shows, and so
Eric Dannemann, presi- very pleased with our Pop Up
on. “I was not looking to rein- dent of Chalk & Vermilion gallery,” says Mr. Dannevent the wheel.” Currently he Fine Arts, as well as Martin mann. “It was a terrific space
spends about two half-days a Lawrence Galleries with 11 in a fabulous location that
week in Roswell. He is there locations nationwide, says, was only available for the holwhen the gallery director “We approach the opening idays. It provided us with
says a good client is coming of every gallery very carefully. some great additional expoin, and he attends all of the It sometimes takes many sure in the market, as well
home shows.
years to decide that a loca- as new clients that were
tion is right for us on all lev- in turn picked up by our
As for how the Roswell els. By doing our homework, flagship Martin Lawrence
Vinings Gallery is doing after we have already predeter- Gallery at the Forum Shops
about five months, Mr. Han- mined that a space is right for at Caesars.”
dler says its working out us. Since we are a national
great and is profitable. “It is company, we first look at the
Retailers came from all 50
states and 74 countries. The
most noteable increase in attendance came from home
decor buyers, which rose
39%. For more information on
the Las Vegas Market visit:
www.lasvegasmarket.com.
PAGE 16
what I have been waiting for.
Would I have opened a couple of years ago in the midst
of the recession? I don’t
know. Are we better off
today than two years ago?
The bottom line is that our
client, the high-end fine art
collector, has not been affected so much by the bump
in the road. They are somewhat insulated. Their businesses are still doing
well—or not so well—but
demographics of the city and
then the location of the
gallery—whether it has great
foot traffic, what neighboring
businesses are there.” Mr.
Dannemann acknowledges
that it is always a challenge to
assess demographics and
the labor market, as well as
stay within budget, and plan
for future growth.
ART WORLD NEWS
MAR13-Kinkade REV1 page 1_Layout 1 3/12/13 12:28 PM Page 1
MONARCH GALLERY
CHANGES HANDS
AFTER 29 YEARS
LA JOLLA, CA—Leland
Williams, who has owned
Monarch Gallery for 29
years, has sold his location
on tony Prospect Street. In an
e-mail broadcast on behalf of
himself, his wife Diane and
his daughter Ashley
Williams, who was gallery director. Leland says, “...we
have sold our lovely gallery to
a new owner who is just as
excited and happy to represent such a wonderful collection of artists as we have
been all these years.”
The new owners are Elsie
and Dan Arredondo, both
business professionals who
have also been long time admirers of the gallery and have
a love for art. Ms. Arredondo,
who will be running the dayto-day operations of the
gallery, which will keep its
name, says, “We intend to
maintain the high quality of
artwork and diverse selection
that Leland established over
the years. Eventually we
would like to begin adding
more local San Diego artwork. An opening event to formally announce the new
ownership is planned for April.
Leland and Ashley have been
working with approximately
30 artists. They include
Ramon Vilanova, Hessam
Abrishami, Alexei Butirskiy,
Fabien Perez, Ramon Pujol,
Dmitri Danish, Tuan, and
André Desjardins.
For Monarch Gallery, and
to reach Elsie Arredondo,
call (858) 454-1231 or visit:
www.monarchfineart.com.
To contact Leland, e-mail him
at: [email protected]
or call (619) 675-3877; to
reach Ashley, e-mail:
[email protected] or telephone (619) 675-1848.
PAGE 18
KINKADE OFFERS GALLERIES BRIGHT FUTURE
Some 75 owners of Thomas everyone getting a chance to ing the canvas laminated to
Kinkade Signature Galleries spend time with Nanette masonite that Thom actually
gathered at Hayes Mansion Kinkade, Thom’s widow,” worked on, accompanied by
Conference Center in San states John Hasting, CEO. A an easel and artist notes
Jose, CA, in Februsigned by Nanette.
ary for a three-day
gallery conference
“A theme of the
where plans were
Signature
Gallery
presented to conConference was that
tinue
promoting
we have a bright
Thomas Kinkade art
future as we release
and the Thomas
beautiful art that
Kinkade brand for
makes a positive
years to come, and
difference in people’s
new tools were indaily lives, which
troduced that will
was always Thom’s
help galleries be
vision,” says Mark
more successful.
Hill, executive vice
Five new designs A poignant moment when Nanette Kinkade
president of sales
for Thomas Kinkade unveils Thom’s “Eternal Springtime,” the
and marketing for
galleries were un- painting that was on his easel in his studio
The Thomas Kinkade
veiled inclusive of a the morning he passed away, now available
Company. “The manbuild-out allowance as a limited edition print.
tra was that the comprogram, costing
pany and its dealers
tool, design direction, site poignant moment came dur- are going to be successful
planning, and space acquisi- ing the opening session moving forward. We had not
tion/lease negotiation ad- when Nanette unveiled a had a conference like this in a
vice. A recurrwhile, and all indiing theme was
cators suggest
new technolthe galleries reogy, Web, and
ally enjoyed the
communicaevent and felt the
tion advanceprograms we unments
with
veiled are what
seminars to
they need to build
advance galtheir businessleries’ digital
es.” Attendees
eco system
enjoyed a visit to
capabilities. A
the company’s
well-attended
new, more space
presentation
efficient headwas made by
quarters in MorGE
Capital Sal Catalfumo (NY), Kay and Mike Montgomery (Cumgan Hill where
outlining the ming, GA), Tammy and Tommy Ashker (Memphis, TN),
they met the
advantages of Laura Kinkade, and John Vassallo (NJ/NY).
team and toured
TKC branded
the company’s
financing in closing sales; painting, “Eternal Spring- printing facilities and Studios.
and breakout meetings were time.” The piece, signed by There they watched printing,
held on “What Your Cus- Thom, had been on his easel stretching, coating, highlighttomers Really Want” and in his Ivy Gate Studio the ing, and finishing processes,
“Kinkade Selling Skills and April morning that he died as well as the Studios’ operBest Practices.”
last year. This painting was ation, so that they could get a
released on March 7, shortly greater sense of what goes
“The event was an oppor- after the conference, as a into each Thomas Kinkade
tunity for relationship building print in several editions, one print and a better understandbetween gallery owner- of which is a very special Ivy
operators and a highlight was Gate Edition of 100 replicatART WORLD NEWS
REDWOOD MEDIA GROUP
DEBUTS NEW FALL SHOW
SPECTRUM NEW YORK
NEW YORK—Spectrum New
York, a contemporary fine art
show to take place October
3–6 at the Javits Center in
New York City, is being
launched by Redwood Media
Group, owner of Artexpo New
York and Miami. The juried
fair will feature 75 publishers
and galleries, and 75 juried
studio artists who are currently working with established galleries. The show is
being held in response to demand from both European
and American dealers who
are looking for a fall show in
New York City, says Eric
Smith, CEO of Redwood
Media Group.
Spectrum New York will be
held in the new, elegant Javits
Center North where the
venue offers polished concrete floors, natural light
through skylights and windows, and no pillars, providing the ambience for an
upscale contemporary art fair.
The Thursday and Friday of
the four-day fine art experience will be designated trade
days, offering trade buyers a
catered lunch on Thursday, as
well as a champagne reception accompanied by a live
band or DJ in the early
evening; and a VIP Collector
Opening (open to the public)
with music and entertainment
on the Friday evening.
For more information, contact
Eric Smith by e-mailing him
at: eric@artexponewyork.
com, (216) 225-0962; or Rick
Barnett: rick@artexponew
york.com (831) 747-0112.
PAGE 20
KINKADE COMPANY
ing of the company itself.
“Our interest is in capturing
Thom’s work and controlling
the quality of print output
through our equipment and
expertise,” Mr. Hill explains.
Digital Eco
System
To aid galleries in their
marketing efforts, the company has negotiated a new
lower group rate with e-mail
provider Constant Contact;
it is also providing galleries
with a guide to its 2013 releases and promotional opportunities;
new
event
marketing materials were
presented for the Celebration
of Light Events featuring
Thom’s brother Pat Kinkade;
a comprehensive limited edition catalogue was introduced; and all attendees
received a trendy, urban looking jacket replete with the
Thomas Kinkade logo.
Perhaps the largest digital
initiative this year is the
Thomas Kinkade Gallery custom website project, where
the company has partnered
with Madwire Media
to produce a
website template system
custom designed for
the TK galleries and
the needs of
the limited
edition art.
Galleries
own
the
website, and Nanette Kinkade with Mel and Liz Bilbo of
the hosting Reflections Art Gallery, Branson, MO,
fee is $20 winners of the Sharing the Light Award.
per month.
Features include: unique deAward Winners
sign, easy self-maintenance,
The final evening of the
ad and feature management,
news/blog, events calendar, conference was celebrated
art consultant pages, a “con- with an awards ceremony.
tact us” window, and social Winners in the various cateintegration (incorporating a gories were:
newly released Thomas • Sharing the Light Award:
Reflections Art Gallery,
Kinkade iPad app). “The app,
Branson, MO, Mel and Liz
with the entire library of art
Bilbo.
and the gallery location, is
going to be a very effective • Greatest Wholesale Volume Award: Art of the
selling tool for a gallery to
South Galleries, Gatlinhave,” says Mark Hill. The
burg, TN, Jim Odom.
app will allow potential buyers
to view all of the art and • Rookie of the Year Award:
Thomas
Kinkade
of
begin the buying process beNashville, TN, John Ring.
fore even going into the
gallery, in line with how the • Best New Gallery Design
Award: Thomas Kinkade
majority of younger buyers
Gallery at Paramus Park,
enjoy shopping today—those
NJ, John Vassallo.
that The Thomas Kinkade
• President’s Award: RenaisCompany wants to attract.
sance Galleries, San
Diego and Las Vegas,
Mike and Linda Koligman.
• Best Event Award: Victorian Walk Gallery, Cape
May, NJ, Dawn and John
DeMayo.
• Marketing E-Commerce
Award: Placerville Gallery,
Placerville, CA, George
Carpenter and Nathan
Ross.
Gallery Design
Options
The five new gallery design options, created to be
more current, effective, and
cost efficient, are aimed to
appeal to both current and
new collectors, and to existing Thomas Kinkade Gallery
owners, as well as to new
galleries who want to work
with the company. The design choices are:
• Paris Pied à Terre.
• San Francisco Victorian.
• Napa Farmhouse.
• London Townhouse.
• New York Contemporary.
These five looks are
based on current successful
retail designs, designs that
will not quickly age, and the
Wow factor. Two successful
build-outs have already been
done at Thomas Kinkade
Signature
Galleries
in
Bridgewater and Paramus,
NJ. For each look specific
elements have been selected including window
treatment, lighting, paint and
fabric colors, and other details. Core branding elements for each design are:
• Viewing room.
• Fireplace.
• Thomas Kinkade logo.
Adaptable for site locations:
• Mall.
• Strip Mall.
ART WORLD NEWS
MAR13-GE REV page_Layout 1 3/12/13 12:36 PM Page 1
MARTIN LAWRENCE
GALLERIES IN SOHO
EXHIBITS 100 YEARS
OF ART HISTORY
NEW YORK—Martin
Lawrence Galleries, SoHo,
held its “100” exhibition of approximately 50 iconic artworks from the last century,
coinciding with the 100th anniversary of the original Armory Show, held in New York,
March 7 to 10. “100” brings
together select masterpieces
from the Martin Lawrence
Galleries’ current holdings
that span a century of art history. Original and print works
by artists such as Marc Chagall, Pablo Picasso, Andy
Warhol, Jean-Michel
Basquiat and present day
artists such as Takashi Murakami, were featured. Highlights from the exhibition
include Chagall’s “Nu sous la
table,” an oil on canvas. A selection of Master print works
by Picasso, including “Blind
Minotaur” and “Dejeuner sur
l’herbe” was also on display.
More than 20 works by
Warhol were there, including
“Ingrid Bergman with Hat,”
hand-signed screenprint,
measuring 38 by 38 inches,
shown. The Armory Show, located on Piers 92 and 94 on
Manhattan’s west side, is an
annual, international art fair
first held in 1913 produced
by Richard Miller, Marcel
Duchamp, and Francis
Naumann. For more information, telephone the gallery at
(212) 995-8865 or visit:
www.martinlawrence.com.
PAGE 24
GE CAPITAL WORKING WITH GALLERIES
GE Capital is seeking to door today, and get your
work with more independent money upfront?” she asks.
art galleries, offering them “You are paying to have infinancing options designed ventory in storage, and you
to make them
can’t bring in
more profnew work if
itable. “Galyour money
leries need to
is tied up.”
be competitive in the
Today, GE
luxury marCapital has
ket,” says Regina Leadem, approximately 50 gallery
vice president, client devel- partners, and it is planning to
opment. “People might say, increase that number. GE
‘Our customer doesn’t need Capital will be exhibiting at
financing,’” she says. But Artexpo New York, March
high-end luxury consumers 21–24, on Pier 92, looking to
are credit savvy, often with a talk with gallery owners and
score north of 700; and they directors. It is a co-sponsor
want the option of financing. of Artexpo After Dark, the
If they are in a shopping cocktail party on the show
mood, considering a beautiful ring, a
High-end luxury consumers
designer
are credit savvy. They don’t
handbag, or a
painting, Ms.
need financing, but they
Leadem says
want the option.
they may well
opt to spend
their money
with the retailer who offers floor the first two evenings of
them flexible financing op- the trade and consumer
tions on a dedicated credit show; and GE Capital reprecard for a specific art gallery sentatives will give a presenor store. “A customer who tation at their booth, the first
likes luxury and appreciates morning of Artexpo.
beautiful things, sees a
watch as more than a means
GE Capital also does diof telling the time, and art as rect marketing targeted to
more than a necessary dec- art galleries, such as its
oration. It is pure love, not recent Red Dot campaign
need-based. I collect a par- that plays on the symbolic
ticular artist, Yves Parent, “red dot” for “sold.” An efbecause his paintings bring fective way to reach art
back great memories of a galleries is through networkbeautiful day.”
ing with publishers, Ms. Leadem concedes. GE Capital
From a gallery’s point of also advertises in trade magview, another advantage to azines, including Art World
financing is that it allows a News. Before placing an
retailer to realize their pro- ad or issuing a marketing
ceeds from a sale almost im- piece, it will confer with a
mediately, thus giving them council of industry represenmore working capital. “In- tatives to see whether
stead of layaway, wouldn’t it the message resonates
be great to get it out the effectively.
There are a number of
different financing options
available for the gallery to
offer a customer including
deferred interest, equal payments and fixed payments.
The merchant fees for these
promotions range from 1%
to 12.50% of the sale, depending on the promotion
offered. These are one-time
only fees and the dealer is
protected in the event of
fraud (providing they get the
necessary documentation at
application). GE also offers
rate specials four times during the year, thus helping the
merchant with margins.
The financing program
includes, at no charge:
• Merchant and account
holder support.
• Protection against credit
fraud.
• Training on all aspects of
the program.
• Credit approvals customized for the art industry.
• Money in the gallery’s account in 48 business
hours.
• Point-of-Purchase materials.
• Internet reporting.
• ‘Meet the Sale’ technology that provides the
credit lines needed to
close the sale.
An art specialist, Tiffany
Boddie, is available to explain
the program to interested
dealers. She assists dealer
prospects with both verbal
and written applications. A
GE Capital Learning Center
offers a variety of training
modules and a webinar the
merchant can access.
For further information,
phone (866) 210-1646 or
visit the website located at:
www.gogecapital.com.
ART WORLD NEWS
MAR13-Arnot page_Layout 1 3/12/13 12:09 PM Page 1
BORRO GROWS ITS U.S.
BUSINESS OF OFFERING
LOANS SECURED
AGAINST FINE ART
NEW YORK—borro, a U.K.based online personal asset
lender with offices in New
York City, is seeing an increase in its U.S. business in
large part due to loans secured against fine art. Paul
Aitken, CEO of borro, observes that in this still difficult
economy, art collectors, as
well as gallery owners and art
dealers, are looking to use
their fine art as a means to
gain liquidity. “We have seen
an increasing number of high
net worth individuals and
small business owners using
fine art to access financing,”
he says, adding, “Many people are unwilling to part with
these particular assets so
selling is out of the question.”
borro’s vaults house many
fine, exquisite pieces of art,
including a Henry Moore
sculpture with a loan value of
$80,000 and Andy Warhol
prints with a loan value of
$38,000. “Many of our top
clients have their funds tied
up in high-end art and other
valuables,” he notes.
borro provides personal asset
loans from $1,000 to
$1 million secured against
fine art ranging from Old
Masters to 19th century and
Impressionist to Contemporary and Urban Art. “We
typically do three forms of
appraisal,” says Mr. Aitken.
“Our own people (who have
worked in auction houses),
and we also work with auction
houses themselves, as well
as with art dealers.”
borro also provides loans
secured against personal
assets including jewelry,
luxury watches, antiques,
luxury cars, and fine wine.
For details, visit: www.borro.
com or call (888) 778-0156.
PAGE 26
SPRING BRINGS DESSAPT TO NEW YORK
The psyche of consumer Arnots decided that instead
confidence is what drives our of hosting many shows, they
economy in Vicki Arnot’s would hold fewer, but more
opinion. On that note, Arnot powerful events. In that vein,
Gallery is moving into spring
with optimism,
preparing to
host a major
exhibition of
Guy Dessapt’s
work with the
artist and his
family in attendance at the
Manhattan
gallery. The
show will run
from April 11 Guy Dessapt’s “New York Promenade,
to May 6, and Central Park,” oil painting, 30 by 24 inches.
Dessapt
is
scheduled to make an ap- the entire gallery area will be
pearance on Thursday, May hung with about 40 of Dess2, from 5 p.m. to 8 p.m. to apt’s paintings, a number of
meet with collectors. “It has which are new for the occabeen years since Guy came sion. The French artist is
to New York,” says Mrs. known for his coastal scenes
Arnot,
coowner
with
her husband
Peter of Arnot
Gallery. “He
was going to
come some
time ago, but
got sick. Now
he is fulfilling a
promise to his
children that
he would bring
them to New
York.” Quite Malva’s “Poppies in Movement” is an oil
recently the painting measuring 24 by 20 inches.
of the South of France, landscapes, and city scenes from
Europe, as well as New York
City of which Central Park,
especially in springtime with
blossoming trees, is one of
his favorite subjects.
“Let’s look forward to the
spring, and let’s share the optimism it brings as a wealth,”
suggests Mrs. Arnot. “One
can turn negative energy into
optimism by turning it around
and approaching the future
with positivity.” The power of
psyching oneself into negativity is just as strong as the
reverse—the power to psyche oneself into a positive attitude, she believes, with all
the benefits that positivity
brings to a gallery business.
Reminder: Arnot Gallery is
hosting its Open House on
Saturday, March 23, at its
57th Street gallery during Artexpo New York. A Luigi
Rocca event is planned for
1:30 p.m. to 3:30 p.m. when
dealers and their clients have
an opportunity to talk with the
artist in his studio via Skype.
A significant display of his
paintings and prints will be on
show, as well as the work of
many of Arnot Gallery’s European and American artists
throughout the gallery and
showroom. For Arnot Gallery,
call (212) 245-8287 or visit:
www.arnotart.com.
ROARING BROOK ART CELEBRATES 10 YEARS
Roaring Brook Art Company,
Tarrytown, NY, publishers of
open edition prints of decorative images that coordinate
with today’s home décor
colors and styles, celebrates
10 years. Started in the
Summer of 2003 by owners
Gary and Iris Levine, the
company then had 20 im-
ages. Today the collection has
grown to more than 4,000,
with multiple annual new releases, and a comprehensive
licensing program. “We have
seen a lot of changes in the
industry over the years,” says
Gary Levine. “We enjoy the
challenge of staying current.” Roaring Brook Art’s li-
censing division has shown
significant growth since its
inception in 2008 with ongoing licensing agreements
with major manufacturers, including Certified International,
Bacova Guild, and Conimar/Counter Art. Telephone
(888) 779-9055, or go to:
www.roaringbrookart.com.
ART WORLD NEWS
LaMantia-FEB13_Layout 1 2/18/13 2:16 PM Page 1
New Releases from LaMantia Fine Art Inc.
Daniel Del Orfano
“Lost in Venice”
40 x 24”
30 x 18”
Cathy Nichols
“Trust”
40 x 30”
24 x 18”
Personally Hand Embellished
Limited Edition Canvases,
available in two
sizes.
LaMantia
Fine Art Inc.
1-866-638-1800
www.lamantiagallery.com/fineart
MAR13-news-panel-p1_Layout 1 3/12/13 2:02 PM Page 1
BEVELSMITH OFFERS
TURNKEY WEBSITE
SOLUTIONS
FOR FRAMESHOPS
SAN DIEGO—Website designer Kristin Brinner and
her two partners Heather
Wilkens and Chris Novak,
have launched Bevelsmith, a
turnkey solution for
frameshops that allows them
to customize a website for
their store in approximately
15 minutes. “We know that
small business owners wear a
lot of different hats, and one
of the last things they want to
deal with is an expensive,
time-consuming website,”
says Ms. Brinner. The Bevelsmith solution allows a framer
to sign up for an account, and
the system builds a website
that they can choose from an
out-of-the-box selection that
is shown on the bevelsmith
website. The framer can than
customize the site with their
business name, logo, and
store information, such as address and hours of business.
More options are also offered
that Bevelsmith will undertake, such as uploading of images, optimization for mobile
and tablet devices, and optimization for search engines
(SEO). There is no up-front
cost, and the monthly fee is
$20. The frameshop actually
buys the Web address and
then Bevelsmith services it.
Ms. Brinner says, “I think this
is a great niche, as I believe a
lot of frameshops want either
a new website or an updated
site.” She says she had been
thinking of doing something
like this when she went into a
frameshop to get some framing done, and when she got
talking to the framer, he
wanted a website. Then her
mind was made up, and she
launched Bevelsmith.
For more information, and to
look at the website options,
visit: www.bevelsmith.com.
PAGE 28
YOU HAVE TO SHOW IT TO SELL IT
As signs of an economic recovery are continuing to
trickle into the industry and
more foot traffic is reported,
showing art and framing together is an important part
of marketing products and
services. “Framed art is preferred over unframed. It’s all
in the presentation,” says
Conni Henshaw, vice president of Bienfang Products, a
division of Elmer’s Products
Inc. “There has been research done that states that
framed artwork is preferred
by consumers because it
provides a complete package. The research also states
that people tend to spend
more on a gift than on something for themselves.”
if a business identifies itself
as a frameshop, displaying
art on the showroom floor is
an important part of the selling process. “Most frameshops should be selling some
art in their business,” he said.
“Art accounts for less than
beautifully framed prints displayed around your store. It
doesn’t have to be a huge
investment, but will help in
bringing in sales.” Mr.
Lemco mentioned that the
average print with World Art
Group retails from $20 to
$25 for an open
edition. “We offer
work that is over a
wide variety of
styles and genres
to appeal to everyone.
Displaying
framed prints opens
new channels for
business and over
time, you will attract new customers, designers,
and
corporate
World Art Group’s Lonnie Lemco.
clients. It helps to
Ms. Henshaw was speakestablish you as a
ing at a panel discussion cov- 1% of my business but it place to go for trends.” A
ering the current challenges helps to really showcase the concern was raised that the
facing the art and framing in- framing to the best of its abil- frameshop owner is not in
dustry that was moderated ities. The most effective touch, art-wise, with what will
by Jay Goltz of Artists Frame sales tool is a beautifully sell in their area. One audiService, Chicago, and held framed print.” Mr. Goltz ence member mentioned that
during the recent
his 10-year-old frameshop
West Coast Art &
used to feature original artFrame Expo. The
work by a handful of national
other
panelists
artists that eventually proved
were
Lonnie
to be a waste of wallspace
Lemco, co-owner
for him. He regrouped and
and vice president
realized that offering local
of sales, World
work by artists depicting
Art Group; Robyn
scenes familiar to his cusPocker, co-owner
tomer base proved successof J. Pocker &
ful. The artwork became an
Son, a custom
attractive way to highlight the
framing business
shop’s custom framing abilifounded in 1926
ties and is the best use of
with four locations: J. Pocker & Son’s Robyn Pocker.
wallspace for him. Mr. Goltz
NYC, Bronxville,
commented, “You have to
NY, and Greenwich and went on to say that show the work anyway, use
Westport, CT; and Derek frameshops that feature local flavor and frame it!” Mr.
Vandeberg, co-owner of more than 1,400 framing Vandeberg, who spoke of his
Frame of Reference in samples on their walls are desire to move Frame of RefBigfork, MT.
wasting space that could be erence more towards custom
occupied by a framed piece framing, as opposed to also
Ms. Henshaw explained of art which will more effec- being an art gallery, said that
that a framed piece of art tively help consumers decide art will still play a pivotal role.
makes buying a gift easier on framing. “Leave room in “It is very important to build a
for the consumer. Mr. Goltz your store to show art,” he
agreed and noted that even said. “Have about a dozen
ART WORLD NEWS
MAR13-news-panel-p2_Layout 1 3/12/13 3:29 PM Page 1
HARRISON COLLECTION
FROM LARSON-JUHL
REFLECTS A
LIFE WELL LIVED
NORCROSS, GA—Stately,
timeworn and authentic,
Larson-Juhl’s new Harrison
collection captures the soulful
look of antique veneer mouldings with its naturally imperfect detailing. The four new
profiles, including three scoop
profiles and a wide, flat panel
profile, feature handcrafted
patterning and generous rabbet depths. To learn more,
visit: www.larsonjuhl.com.
EASY LEAF PRODUCTS
HELPS COMMEMORATE
USS HORNET VICTORY
WITH GILDED CARVING
LOS ANGELES—Easy
Leaf Products recently
gilded a 300-pound, solid
mahogany carving of an
eagle clutching a U.S. shield
titled “Triumphant,” commemorating the Bicentennial of
the Victory of USS Hornet
over HMS Peacock. The
carving, created by artist
Michael Schaefer, was gilded
in Easy Leaf Products
Genuine 23.75 Karat Gold
by R. Alden Marshall
& Associates. For further
information, telephone (800)
569-5323 or visit the company’s website located at:
www.easyleafproducts.com.
PAGE 30
SHOW IT TO SELL IT
nice frame package to show
customers options. Also, be
sure to move the work
around. Have 10 different
pieces, and change the art
out to keep it fresh.”
Adaptation to the changes
in the business world were
discussed. All panel members agreed that point-ofsale software has changed
the course of business in the
industry and has helped to
give that clear picture of
what is selling and what is
not. It has also made control-
Budgeting art to
showcase can be
a small expense for
a frameshop, as
displaying original
work is not always
necessary. Purchasing popular
images from open
edition publishers
can help to keep a
frameshop up-todate on style, colors, and design
trends. “Determine Bienfang Products’ Conni Henshaw.
your strategy, and
merchandise accordingly,” ling inventory and processing
Mr. Lemco stressed. “It is framing orders go more
vital to offer a wide variety of smoothly to avoid errors. “If
subject matter and price you don’t have POS softpoints. People will buy art ware, you’re missing the
and framing if they like it. But boat,” Mr. Goltz said. “One
they have to see a finished doesn’t need to be a comproduct to know if they really puter programmer. But, the
do like it.”
Part of knowing your business is to do the math. Carefully, and honestly, knowing
what is selling and what percentage of those sales are
the focus of the business
can give the clearest picture
of who you are—a frameshop or an art gallery. “You
may love art and fancy yourself an art gallery, but if
you’re making the majority of
your money off of framing,
then you’re a frameshop,”
Mr. Goltz said. “Also, be
careful of what you bring in
to your business. A lot of
people have moved to other
areas of products to help
bring in new clientele. Be
sure that you are making
money from your niche and
not detracting from your original business strategy.”
clients and how it’s important
to not lose sight of the business. At J. Pocker, mirrors
are beautifully framed and
used as marketing displays.
“No matter what you do, you
are thought of as the leader
in that market for your area,”
she said. “Always be prepared to show customers
what you can do for them.
We take mirrors to a local
etcher to have them create a
sign on the mirror that states
how we can custom frame
everything, including mirrors.
Then we put it in a beautiful
frame and hang it in the
showroom. Sometimes people just need to be shown
new ways to add custom
framing to their homes.”
Another notable trend is
that more frameshops are
doing more printing for customers that are then framed.
It was noted that people are
looking to blow up personal
photographs that have meaning to them and then they
get them framed. Ms. Henshaw stressed the importance
of following what is happening in e-commerce
as a barometer of
the industry, as well
as the trend towards consumers
including more digital prints displayed
in their home.
When it comes
to making the most
of wall and floor
space, the idea of
reducing inventory
Frame of Reference’s Derek Vandeberg. in art bins to only
include images that
bar has been raised. Those are selling, can be a difficult
that did not embrace tech- but necessary process.
nology and implement it into “Every three to four years, we
their business strategy, are cull our bins,” Ms. Pocker
likely no longer in business.” said. “If they’re not selling,
they’re just taking up room.
Ms. Pocker discussed the Tie them up, and throw them
importance of carefully choo- out. It may be painful, but it’s
sing which niche products
and services to present to
ART WORLD NEWS
FEB13 -Frame Design_Layout 1 3/12/13 1:57 PM Page 1
DETAILS OF A FRAME DESIGN
FRAMING LARGE CANVASES
by Greg Perkins
This is an 84-inch long giclée
print on canvas. The original
is a paper collage so it would
have been nice to print it on
paper, to maintain the feel of
the original. It was printed on
canvas due to the large format. There would not have
been mats available large
enough to surround the
image and that would be the
primary reason for choosing
a paper substrate. Also, the
necessary glazing would
have been heavy, even using
acrylic. The original of this
image is substantially smaller
and the frame design includes a mat border, which is
totally in keeping with a paper
collage. Since the large format of this piece eliminated
the possibility of using a mat,
my challenge was to create a
frame design that made up
for its absence. The first
thing I did was to determine
what I was actually giving up
by not having a mat. I wasn’t
really giving up color, because I would have used a
light neutral mat border anyway. What I was losing was
the field of visual relief between the art and frame so
the frame wouldn’t crowd the
art. A mat border also adds
to the overall size of the
frame design, so I was losing
that sense of scale it would
have brought to the design.
To make up for the mat not
being there, I decided to use
a stacked moulding combination. Using multiple mouldings could easily make up for
PAGE 34
Artwork: “I See 1” by Greg
Perkins, item #1124432
from www.artthatfits.com.
The drawing below it is a
cross section of the moulding profiles. The inner
frame is Meridian 312711,
the middle frame is Bel Air
427620, and the outer
frame is Meridian 412711.
the lost scale, while adding
visual interest and, if properly
designed, keep the frame
from confining the art.
I started with a flat, unornamented profile. Although it
is just 1 ¾ inches in width,
the flat surface mimics a mat
border. Since matting often
consists of multiple layers or
a mat or a fillet, I added a narrower frame inside that flat
border to replace that missing accent. It is a beveled
shape and is 7/8 of an inch
in width. The bevel leads the
eye into the art, much like a
deep bevel mat. If those first
two frame mouldings are
viewed as the replacement
for the absent mat border,
the third serves as the frame
to surround the border. Because the first two have already provided some of the
scale this large canvas
craves, the frame itself doesn’t have to be as wide as it
would need to be if I chose
to use a single moulding.
However, it shouldn’t look
skimpy on such a large piece
either. To satisfy both
thoughts, I chose a frame
that blends with the other two
mouldings. Had the outer
frame been black, the strong
contrast to the two silver
mouldings inside it would
show off exactly how narrow
it is at 1 ¾” inches wide.
Using the blending finish
camouflages the narrow width
of the outer frame and makes
for a well-balanced overall
combination of mouldings.
Although my design approach was to consider a
portion of the stacked moulding combination a replacement for the mat, those who
view it will simply see it as a
triple stacked moulding. When
choosing frames, the overall
objective is to enhance the
art. The common factors that
help you find the right moulding or combination of mouldings to do this are:
Appropriate Color: This
piece of art has details that
come close to both sides.
Light silver moulding finishes
were selected to prevent the
frames from crowding the art
like a darker color might.
Appropriate Style: Contemporary mouldings were
used to coordinate with the
style of the art.
Appropriate Scale: The
total width of the three
mouldings from inner lip to
outer edge is just 4 1/8
inches. If mats were available
in large enough sizes, the
mat border itself would have
been at least that wide so
this combination is somewhat minimal. What it lacks in
overall width, is made up for
in the depth of the combined
profile shapes.
Appropriate
Profile
Shape: The defined shapes in this art are mainly
squares and angles, with
more curves in the focal
point areas, like the face and
eye chart. I chose straight
and angular frame profiles to
relate to the overall shapes,
while contrasting with the
focal points so they could
stand out on their own.
Greg Perkins is Customer
Programs Manager for
Larson-Juhl. He may be
reached via e-mail at: Greg_
[email protected].
ART WORLD NEWS
MAR13-Shades of Paper pageREV_Layout 1 3/12/13 2:16 PM Page 1
ART & BUSINESS
SHADES OF PAPER’S SMART CEO AWARD
Shades of Paper, a Mt. Laurel, NJ, leading supplier of
printers, papers, canvas,
inks, and finishing supplies
to the fine art, photography
and signage markets has
once again been given a
SmartCEO magazine’s “FUTURE 50” award for the
third consecutive year. This
program recognizes the 50
fastest-growing companies
in various regions (Shades
of Paper for the Philadelphia/Tri-State area) based
on a three-year average of
employee and revenue
growth. “These companies
represent the future of the
region’s economy and embody the spirit of leadership
and success in their industries,” according to Smart
CEO’s website. The essence of Future 50 is character-
ized by smart decisions, unlimited tenacity, and more
SmartCEO magazine in its
January issue.
photographers, and artists,
among others. It is an Epson
Authorized
Pro Graphics
Premier Elite
reseller,
Canon ImagePROGRAF
Platinum Reseller, & HP
reseller, just to
name a few.
Among its latest equipment
is the new
Epson D series
green
printer using
no chemicals
in
a
dry
From the left: Aaron Tandourjian, Jim Belz, Kathy Belz, Jim Doyle Jr.,
process. To
Margie Doyle, Mary Tandourjian, Melissa McCloskey, Jim Doyle Sr.,
reach
the
Roberta Scott, Greg Scott, and Shawn McCloskey.
c o m p a n y,
than a few instances of risk
Shades of Paper is a sup- visit: www.shadesofpaper.
taking, notes Philadelphia plier to fine art print studios, com or call (856) 787-9200.
SHOW IT TO SELL IT
The hot colors, chosen
each year by design and
trend professionals, are also
an important part of keeping
a gallery or frameshop relevant. All agreed that color
trends must be integrated
and reflected in the day-today running of the business.
Emerald green is the current
color of the year and presenting artwork, and complementing framing, is vital.
Always make sure that the
color trends are reflected in
your store. “It’s important
to step back and really get
a look at what your window
looks like,” Ms. Pocker said.
“Windows must reflect the
trends that you learn from
magazines, the fashion
world, interior designers,
trade shows, and what art
publishers are presenting.”
important.” An audience
member said that years ago,
having 20 art bins was the
norm. Today they are down
to two and each image is
carefully chosen to be attractive to the consumers in
their neighborhood.
Neatness in the showroom counts, and a cluttered
art bin can detract from the
product being offered. Mr.
Lemco mentioned that there
is a trend towards more
prints on glass, as well as
other mediums.
PAGE 36
She stated that one of
the most relevant sources
that she has for trends is
her local interior designers.
She will take them to lunch
and pick their brains as to
what their clients want, what
they want her store to sell,
and what Ms. Pocker can do
to make their lives easier.
“These people are the direct
line to the consumer and
working with them can be
mutually beneficial.”
Many on the panel, and in
the audience, felt that as an
industry we can all learn
from each other whether it’s
color trends, what is selling,
how to implement technology, and how to market
products and services.
“Sometimes it’s easy to just
work to make money,” Ms.
Pocker said, “but it’s also
important to remember that
as an industry we need to
band together. I see others
doing certain things or offering different products and I
ask, ‘what side are you on?’
Working together and learning from each other will be
what keeps us strong.”
ART WORLD NEWS
HalfPageStacked_Layout 1 3/12/13 11:28 AM Page 1
ART WORLD NEWS
PAGE 37
MAR13-High Point Trends page 1_Layout 1 3/12/13 1:53 PM Page 1
TRENDS IN HOME DECOR
COLOR, TEXTURE, MOOD: IT’S ALL IN STYLE!
The Unexpected! Modern, Not Too Serious
Asymmetrical
and whimsical, the stenciling on this
dresser from
Bramble Co.
is modern but
not too
serious and
speaks to the
trend of
unexpected,
bold
graphics.
Industrial
Chic
Trends seen at
High Point
Furniture Market
presented by
Allyson Everett,
a Larson-Juhl
designer.
Drama of
Silhouettes
Moody
Reflections
The silhouette seen at
Noir Trading
Inc. harkens
back to the
1800s and
the Black and
White equal
high drama.
The various,
overstated
silhouettes in
Black and
White
equaled high
drama at High
Point Market.
Industrial Chic is here to stay,
and that was no exception at
High Point. This lamp shade
fashioned out of classic metal
rulers offered a clever, industrial chic styling solution from
GO Home Ltd.
PAGE 38
Exposed machinery artwork
and the moody reflections
cast by these Edison bulbs
take us back in time... to the
industrial era.
ART WORLD NEWS
ART WORLD NEWS
PAGE 39
MAR13-High Point Trends page 2_Layout 1 3/12/13 3:31 PM Page 1
TRENDS IN HOME DECOR
Color Pops Here...
Raw Wood Grain
... and Here!
Mirror: Made of
unfinished
wood with
metal accents—sort of
industrial chic,
but also modern. This is a
strong combination across
many product
categories—
such as case
goods, accessories, frames,
and sculptures.
Antiqued
Medallion
Peacock Blue: As seen in
upholstery and side tables,
the Peacock Blue color was
a newcomer and a nice surprise seen in many places
throughout High Point!
In a sea of beige carpet,
Nourison’s bright tangerine
and teal brightened the day
with pops of color !
Geometric
Patterning
Natural Wood Grain
Antiqued Medallion on
Door: Appreciated and
admired for its authentic
aging—its imperfections
give it a sense of history.
Grey tones and raw textures
are an influence as well.
PAGE 40
Bamboo: Trends continue to focus on raw,
unfinished and natural wood grain, as seen
on this bamboo dresser from Noir Trading.
Rugs embrace geometric
patterning in bold colors
with Moroccan tile
influence in the rug
patterns in this Brighton
collection by Loloi Rugs.
ART WORLD NEWS
NOV12-Legal (Part 2) page 1_Layout 1 3/12/13 2:24 PM Page 1
LEGAL ISSUES
THE ARTIST-GALLERY CONSIGNMENT AGREEMENT
by Joshua Kaufman
continued from the January
2013 issue of Art World
News.
ity outside the insurance
proceeds or if its exposure
is limited to the insurance
proceeds should
be discussed.
What if a gallery
thinks the damaged artwork can
be restored and
the artist thinks
that it is irreparable? Who gets to
make that decision?
The idea is that this enhances and facilitates sales,
even though it increases the
risk of non- and late-payment. But then the issue
arises, who bears the risk?
On the other hand, artists
often are not very good
judges of what their art is
worth in the marketplace
(either high or low) and are
more emotional, and can
have less market-driven
opinions which can be detrimental to setting an appropriate market price.
Today, the most
prevalent relationship
between
Sale Price: Who should
artist and galleries
determine the selling price?
is one of conGenerally, one would exsignee/consignor.
pect that the gallery would
And that relationhave a better sense of the Getting Paid: When does
ship can be commarketplace and be in a bet- the artist get paid? Generplicated, to say
ter position to assess the ally speaking, on a consignthe least. There
market value of the works ment agreement, the artist
are many potential Joshua Kaufman.
Non-payment: and at what price to offer is normally paid within a
issues that can
What if a check them to the public. What fixed period after a sale. As
arise in an artist-gallery con- bounces? What of a bad type of discounts should be we discussed above, trying
signment relationship. In credit card? What if the offered? Usually, galleries to determine when a sale
this article, Joshua Kauf- gallery aloccurs is an
man, art law specialist, high- lows a work
area of negotilights some more of the to be taken
ation. Is it
It is incumbent on the artist to make
critical issues.
from
the
when the gallery
sure that they have a right of
gallery begets paid? Is it
inspection and that they keep
Stolen and Damaged fore it is
when
the
Art: What happens to an fully paid for
gallery
allows
close tabs on their artwork either by
artwork that is damaged or and the colthe
art
visits themselves or, if the gallery
stolen while it is in the care lector then
to leave? In
is out of town, by having a friend
of the gallery? First of all, does
not
any
event,
the gallery should have in- pay in full or
whatever
the
or business associate visit the galleries
surance and the artist in
part?
point of sale is,
and run an inventory.
should be added to the pol- Who is the
usually
the
icy in the capacity of what is one that is
artist is paid
known as a “named insured.” responsible
within 30 days
for the loss? Artists often get some leeway in terms of or less in a standard agreeIn that way the artist is in insist in their contracts that discounting without having ment.
the position as that of the once the gallery ships the to clear it with the artist,
gallery with the insurance artwork from the gallery, a often, up to 10%. Over that Seizure by Creditors: It
company and it is easier for sale is made and they are amount, they usually clear often comes as an exthem to get paid. The responsible for the payment. discounts with the artist.
tremely unpleasant surprise
amount of the insurance
for an artist to find out that
needs to be discussed so
Galleries like to have the
One risk to an artist, even though an artwork on
that the artist is totally com- leeway to let the piece however, is the gallery consignment is still owned
pensated in the event of leave the gallery without full might need money to make by the artist, creditors of
damage or destruction of payment and to have a col- rent or payroll and sell their the gallery can seize the art
the works. Whether the lector pay over time or live works below market in
gallery has additional liabil- with the piece for a while. order facilitate a quick sale.
PAGE 42
ART WORLD NEWS
ART WORLD NEWS
PAGE 43
NOV12-Legal (Part 2) page 2_Layout 1 3/12/13 2:26 PM Page 1
LEGAL ISSUES
CONSIGNMENT
works in order to pay off a
debt of the gallery.
If the gallery has a judgment entered against it for
whatever reason, the creditor can come in with an appropriate court order and
seize whatever assets it
finds in the gallery which
can include the artist’s consigned artworks.
There are few jurisdictions that, by statute, exclude art from this type of
seizure. However, in most
places, that is not the case.
There is a mechanism in
which an appropriate financing statement can be filed in
the state in which the
gallery is located which puts
the public on notice that the
works are consigned not
owned by the gallery, and
they would then not be subject to seizure.
However, one must file
the appropriate paperwork
with the appropriate state
agency to obtain this protection.
Unreported Sales: One
perennial problem for all
artists is that they do not
know when consigned
works are sold and, in the
real world, galleries often do
not pay the artists in a
timely fashion and sometimes not at all.
I cannot begin to tell you
PAGE 44
how many times over the
years when there is a consignment agreement, the
artist inquires and is constantly told that there has
been no sales, then they
terminate the agreement,
they ask for return of the
artwork, and, miracle of miracles, in that last two
weeks, the gallery just so
happens to make three or
four sales.
Obviously, what happened was the works had
been sold and the gallery
Where the artist has had
a longstanding relationship
with the collector, and they
then hire a gallery, they may
not see the purpose in paying the gallery a commission
on sales made to that collector who has been buying
their works for years.
Of course, the gallery will
argue that they are supporting the artist, that they are
enhancing the artist, they
are assisting in the sales
and should participate in
sales to the preexisting
I generally find the more the parties
discuss up front, the less problems they
are going to have through the
relationship and at the back end. If you
are already discussing various issues,
in order that both parties remember
them in the same way, it makes good
sense to put them in writing.
never informed the artists of
the sales and now that they
have to return the art, they
have to pony up.
It is incumbent on the
artist to make sure that they
have a right of inspection
and that they keep close
tabs on the artwork, either
by visits themselves or, if
the gallery is an out-of-town
gallery, by having a friend or
business associate visit the
galleries and run an inventory. Otherwise, they run
the risk of not being paid in
a timely manner.
client. This is certainly an
area of negotiation that
needs to be addressed at
the outset, particularly for
more established artists.
As I mentioned, I have
over 250 points that could
be in one of these agreements and the list I have
outlined just highlights a
sample of the key elements,
but certainly are not the
only issues that arise.
Some simple consignment agreements that I
have seen are less than a
page and they may work out
and others are multiple
pages and they also work
out as well. How heavy you
will need to paper your relationship depends on each
party’s past experiences,
the value of the works at
issue and how well the parties know one another and
past dealings (not the level
of trust).
I generally find the more
the parties discuss up front,
the less problems they are
going to have through the
relationship and at the backend. If you are already discussing the various issues
so that everybody remembers the agreement terms
in the same way, it makes
good sense to reduce them
to writing.
Joshua J. Kaufman, Esq. is
a partner in the law firm of
Venable, LLP, and Chair of
their Copyright & Licensing
Group. He is one of the
country’s foremost attorneys in art, copyright, and licensing law. Mr. Kaufman
has published more than
200 articles, co-authored
several books, and is a
regular lecturer on various
topics in the Art Law
and Licensing fields. Mr.
Kaufman is also an adjunct
law professor at American
University Law School
where he teaches Art Law,
and is counsel to the Art
Copyright Coalition. To
reach Mr. Kaufman, e-mail
him at: jjkaufman@venable
.com or telephone him at
(202) 344-8538.
ART WORLD NEWS
MAR13-noe-p1_Layout 1 3/12/13 2:12 PM Page 1
WHAT’S HOT IN OPEN EDITIONS
Natural Prints II
“Natural Prints II” by Daphne Brissonnet measures 18 by 18 inches and retails for $17. For more details, call
Wild Apple, Woodstock, VT, at (800)
756-8359, or visit the website at:
www.wildapple.com.
Here are the
best selling prints
from the month of
february
Stay on the Path
Silk Gem II
“Silk Gem II” by Cat Tesla measures
18 by 18 inches and retails for $28.
For more details, call Winn Devon,
Richmond, British Columbia, at (800)
663-1166, or go to the website at:
www.winndevon.com.
Calico Fields
Asia Jensen’s “Calico Fields” measures 27 by 27 inches and retails for
$38. Telephone PI Creative Art,
Toronto, Canada, at (800) 363-ARTS,
or go to: www.picreativeart.com.
“Stay on the Path” by Marla Rae
measures 16 by 20 inches ($18). For
further information, telephone Penny Lane
Publishing, New Carlisle, Ohio, at (800)
273-5263, or go to the company’s website
at: www.pennylanepublishing.com.
Once
Autumn Radiance Sepia
“Autumn Radiance Sepia” by
Mark Chandon measures 48
by 24 inches and retails for
$76. Telephone Rosenstiel’s,
London, in the U.S. at (480)
305-0714 for more information, or go to the website at:
www.felixr.com.
PAGE 46
“Once” by Cristall Harper measures 36
by 24 inches and retails for $34. For more
information, phone Poems Art Publishing,
Salt Lake City, Utah, at (888) 447-6367
or visit: www.poemsart.com.
ART WORLD NEWS
MAR13-noe-p2_Layout 1 3/12/13 2:14 PM Page 1
Zion National
Park
Don Paulson’s “Zion National
Park” is an open edition
giclée, available in any size
on paper, canvas, acrylic,
aluminum, and eco-friendly
bamboo. Call Studio EL,
Emeryville, CA, at (800) 2280928, www.studioel.com.
Here are the
best selling prints
from the month of
february
Sanctuary for Birds
Sense Memory
Hollingsworth’s “Sense Memory” measures 36 by 24 inches
and retails for $35. Telephone Image Conscious,
San Francisco, for more details at (800) 532-2333 or go
to the website located at:
www.imageconscious.com.
Casa Blanca
“Casa Blanca” by Jeni Lee
measures 36 by 24 inches
and retails for $32. For further information, telephone
Gango Editions, Portland,
OR, at (800) 852-3662 or
visit the website located at:
www.gangoeditions.com.
“Sanctuary for Birds” by Nozeman is an
open edition giclée measuring 30 by 40
inches ($150). For more details, telephone World Art Group, Richmond, VA,
at (804) 213-0600 or go to the website
located at: www.theworldartgroup.com.
West Wittering Beach
Beach Reunion
“Beach Reunion” by Gail
Peck measures 36 by 12
inches and
retails for
$25. Phone
SunDance
Graphics, Orlando, FL, at (800) 617-5532, www.sundancegraphics.com.
ART WORLD NEWS
“West Wittering Beach” by Assaf Frank
measures 36 by 24 inches and retails for
$42. Call Canadian Art Prints, Richmond,
British Columbia, at (800) 663-1166,
www.canadianartprints.com.
PAGE 47
MAR13-Calendar horiz._Layout 1 3/12/13 12:01 PM Page 1
CALENDAR
March 21–24: Artexpo
New York, Pier 92, New
York City. Contact Eric
Smith at: eric@artexponew
york.com, (216) 225-0962;
or Rick Barnett at: rick@
artexponewyork.com, (831)
747-0112 or visit: www.art
exponewyork.com.
formation, visit: www.frame
artexpo.com or telephone
(011-39) (0) 545 23107.
March 21–24: Architectural Digest Home Design
Show. Pier 94, New York
City. Produced by Merchandise Mart Properties Inc.
Visit: www.archdigesthome
show.com, (800) 677-6278.
April 12–14: Dallas Art
Fair, Fashion Industry Gallery, adjacent to the Dallas
Museum of Art in Dallas,
TX. Call (214) 220-1278 or
visit: www.dallasartfair.com.
March 22–24: FrameArt
Expo at Fieramilanocity,
Milan, Italy. Produced by
Publifiere S.r.l. For more in-
PAGE 48
April 3–7: Affordable Art
Fair, Metropolitan Pavilion,
125 W. 18th St., New York.
Phone (212) 255-2003 or:
www.affordableartfair.com.
April 20–25: International
Home Furnishings Market,
High Point, NC. Telephone
(800) 874-6492 or visit:
www.highpointmarket.org.
May 9–12: PULSE New
York, Metropolitan Pavilion,
125 W. 18th St., New York.
Produced by Ramsay Fairs.
Visit: www.pulse-art.com or
call (212) 255-2327.
June 11–16: SCOPE
Basel, SCOPE Basel Pavilion, Uferstrasse 40, Basel,
Switzerland. For details, go
to: www.scope-art.com or
call (212) 268-1522.
May 9–13: The Salon:
MasterWorks, The Park Avenue Armory, New York
City. Sanford Smith & Associates. For more information:
www.sanfordsmith.com or
call (212) 777-5218.
June 13–16: Art Basel,
Basel, Switzerland. Organized by Art Basel. For information, go to the website:
www.artbasel.com or phone
(212) 627-1654.
May 10–13: Frieze New
York, Randall’s Island Park,
Manhattan. Produced by
Frieze. For further information, call (212) 463-7488 or
go to the website: www.
friezenewyork.com.
July 12–14: ArtHamptons, Sculpture Fields of
Nova’s Ark in Bridgehampton, NY. Produced by Hamptons Expo Group. For further
information, go to: www.
arthamptons.com or call
(631) 283-5505.
ART WORLD NEWS
ADDING ANOTHER GALLERY
ADDING A GALLERY
In continuing the discussion on the factors to be
taken into consideration in
making the decision to open
another gallery, such as location, rent, staffing and management, as well as
inventory, Mr. Dannemann
says, “We take all of these
factors into consideration
with people in mind first
(both general city demographics and staffing of the
gallery), location would be
second and inventory third.”
Rami Rotkopf, owner of
Smart Publishing and Blue
Galleries, with two galleries
in Delray Beach and one on
Las Olas Boulevard in Fort
Lauderdale, FL, agrees that
staffing is critical to running
a second or third gallery, especially when there is a long
distance involved. He closed
his Blue Gallery in Aspen,
CO, because it was hard to
control from far away. But he
feels it would have been
O.K. if he had the right people. Now his galleries (three)
are all in Florida, yet he says,
“I am always looking for opportunities to open more galleries.” He is particularly
interested in the East Coast,
New York City, Philadelphia,
and Washington, DC, as well
as Las Vegas. Location is
very important, he says.
“And when you find a good
location, then get a good
price for that location.”
Heidi Leigh and Nick
Leone, owners of the SoHo
PAGE 50
gallery AFA as well as a
gallery in the Château de
Belcastel, have just opened
had a presence several
years ago; and the other is
in Las Vegas at the Grand
C a n a l
Shoppes in
the Venetian
R e s o r t
H o t e l
Casino.
Heidi Leigh
says the opportunities
presented
themselves
for the new
locations,
and
they
took them.
“A big part
of our vision
Photo credit: Steven Evans is to have a
AFA Las Vegas in the Grand Canal Shoppes small stable
of the Venetian Resort Hotel Casino, opened of
artists
in February by Heidi Leigh and Nick Leone. that we are
permanently
not one gallery, but two new showcasing.” She admits
galleries in the space of a this may be an old fashioned
couple of months. One is in way of doing things, con-
The recently opened Pierce Gallery, Southern Pines, NC.
New Orleans on Royal
Street in the heart of the
French Quarter, where they
trary to the trend for revolving exhibitions. “But this
vision has enabled us to
have a couple of new artists
join us that are real power
houses.” Joe Sorren made
his debut at AFA with an exhibition at the SoHo gallery in
February, marking the beginning of AFA’s exclusive representation in New York, New
Orleans, Las Vegas, and
France of Mr. Sorren’s artwork depicting deeply emotional subjects within hazy and
dreamlike landscapes. The
other artist is Nicoletta Ceccoli, whose work AFA is
now publishing as giclées on
paper in editions of 100, and
making available to interested
galleries.
For Frank Pierce, owner of
Eye Candy Gallery & Wine
Bar in Southern Pines, NC,
the opening of his second
gallery, The Pierce Gallery,
was something of a
serendipitous event. A year
after opening his first gallery
in 2010, Mr. Pierce, a
graphic designer and photographer by profession, heard
that Artist Gallery, just
around the corner from Eye
Candy, was closing. He
jumped at the opportunity to
take the space because it already was known as a destination to view and purchase
art. To broaden the appeal of
his galleries to a wider customer base, the first gallery,
with its comfortable, easy
ambience, carries more traditional, representational art.
The new Pierce Gallery is
more formal, showcasing
modern art, abstracts, and
one-of-a-kind contemporary
ART WORLD NEWS
MAR13-OE_Layout 1 3/12/13 2:15 PM Page 1
OPEN EDITION PRINTS
SunDance
Graphics
"City Stops I"
by
Nicholas Biscardi
Image Size:
11” x 14”
E-MAIL:
[email protected]
9580 Delegates Dr.,
Orlando, FL 32837
www.sdgraphics.com
www.sundancegraphics.com
407.240.1091
Image
Conscious
“Red Rain”
by
Stefano Corso
Image Size:
24" x 36"
800.532.2333
www.imageconscious.com
Editions
Limited
“No Place to Fall”
by William Vanscoy
Image size:
18” x 18”
Retail price:
$20
800.228.0928
www.editionslimited.com
E-MAIL: [email protected]
4090 Halleck Street, Emeryville, CA 94608
Gango Editions
www.gangoeditions.com
Image Size:
48” x 24”
2187 NW Reed St., Portland, OR 97210-2104
ART WORLD NEWS
“Azaleas,
Bonaventure”
by
Hiers
Image Size:
36” x 24”
800.532.2333
Haddad’s Fine Arts Inc.
“Casa
Blanc II”
by
Jeni Lee
800.852.3662
Image Conscious
“Burnished
Bronze”
by Bill Davies
800.942.3323
Fax: 714.996.4153
www.haddadsfinearts.com
3855 E. Mira Loma Ave., Anaheim, CA 92806
PAGE 51
ADDING ANOTHER GALLERY
ADDING A GALLERY
furniture, as well as fine
art photography. “When I
opened the first gallery I didn’t think I would make money
for two years, but it took 10
months, and I was very
happy.” He is hoping the
second gallery will fare as
well, but does not know yet.
Framing, that is carried out in
the first gallery, is a vital
component of the business.
“Both galleries generate a
lot of framing,” he says. “It
is a big part of the business.” In fact, Mr. Pierce will
organize photography and
art shows specifically with
framing in mind for the
artists, some of whom are
his students, and for fine art
photography.
He says his costs for the
second space have not been
too egregious. For the remodel of the space, he did
the design work himself, as
well as a lot of the construction work. As it’s just around
the corner from Eye Candy,
he employs a gallery manager for The Pierce Gallery
and is able to spend enough
time there himself.
James and Ruth-Ann
Thorn, owners of Crown
Thorn Publishing and Exclusive Collections Galleries,
have a very measured approach to the expansion of
their galleries, two of which
are in San Diego, one in the
historic gaslamp district and
the other in Seaport Village,
a third EC Gallery is in CaePAGE 52
sars Forum Shops in Las with Gary Handler that you
Vegas, and the fourth in La- can’t buy a gallery’s culture.
guna Beach, CA. “I believe “The only way is to have
you have to be in a high foot- faithful followers who have
traffic location with strong been immersed in your culresidential and tourist traffic, ture and that you have idenotherwise you live or die by tified for future leadership
the tourists.” Or, as he says, who can be transplanted
if you rely on residential and from one gallery to another.”
the region falls on economic Mr. Thorn will then go into
hard times,
your gallery
will struggle
or fail. “You
need
the
right group
of people
like in San
Diego, San
Francisco,
Las Vegas,
L a g u n a
Beach, Los
Angeles,
New York,
New
Orleans, and
Key West,
F L — t h i s Life is art at Exclusive Collections Galleries!
type
of James and Ruth-Ann Thorn with their daughplace. Even ter Isabella imitate art for a sizzle reel being
Las Vegas prepared for a potential reality TV series
has a strong about the lives of the Thorns and the crazy
group of res- wonderful world of art—their passion for the
idential peo- arts, bringing art to the people, and the hard
ple.”
He work behind the scenes in doing so!
says we are
such an event-driven indus- the new gallery with that pertry that if a gallery focuses son and work with them for
on tourist traffic, then artist the first two or more months.
appearances can garner min- “I work on the floor with the
imal attendance, but if a new staff and the new leader
gallery is focused on residen- so we can transplant the cultial there will likely be a good ture. You can’t buy your peoturn out. He sees residents ple, you have to train them in
as the cake and tourists as customer relations managethe icing.
ment and sales. A key factor
in our success is our positive
Regarding staffing of an culture—people buy from
additional gallery, he agrees people.” All of the staff in the
EC Galleries would fit perfectly into any of the company’s four galleries, he
says. “It is much better than
going out and getting people
who can sell because you
might get a lone wolf.” As
for human resources (HR),
Mr. Thorn works with Professional Employer Outsourcing
company. He finds this helpful, so the business owner
can focus on running the
business.
As for business itself, Mr.
Thorn says he has had a
record year at the Seaport
Village gallery, up 38%; the
Las Vegas gallery hit all its
goals; the historic gaslamp
district gallery was up 5%
over goal, and Laguna
Beach, 12%. Meanwhile, Mr.
Thorn was on his way to San
Francisco to look at potential
gallery locations, and has
made offers on a couple of
locations in the LA area.
And in future, the culture
and people of Exclusive Collections Galleries may reach
an even wider audience. In
early March, the producers
of the reality TV show Pawn
Stars worked with James
and Ruth-Ann to create a sizzle reel for consideration of a
reality TV series that the
Thorns would like to make
on their organization. Mr.
Thorn is hopeful it will come
off. “It would be good for
everyone (in the industry).
It’s the old adage of a rising
tide lifts all boats.”
Sarah Seamark is Editor in
Chief of Art World News.
ART WORLD NEWS
KINKADE COMPANY
KINKADE COMPANY
• Lifestyle Mall.
• Stand-alone space.
A build-out allowance program is offered to existing
Kinkade dealers and to new
owner operators. It can be
used for a remodel or to add
an additional gallery. The allowance amount for each is
in the form of a product
credit based on the total
cost of the build out and the
percentage of Kinkade product shown in the gallery.
Resources offered:
• Space acquisition and
lease negotiation, Jann
Sheehy of Jann Sheehy
Leasing.
• Design direction, general
contractor, Bill Farrauto,
Design & Build Ideation.
• Build-out costing tool,
vendor list, and pricing.
“The new styles are
about accessibility and
openness, making the galleries warm and inviting, and
the art buying process less
intimidating,” says Mark
Hill. “It’s also about exposing customers to a large
amount of artwork on the
walls, and more on a
flatscreen TV that is also a
part of the new gallery design, and linked with the
new app. Each design has
two viewing rooms where
customers can sit down.”
Thomas Kinkade artwork
tends to appeal to people in
their 50s, especially women.
Many of the marketing initiaPAGE 56
tives unveiled at the conference are designed to reach
a younger segment, those in
their 30s and 40s. “We
have full architectural plans
that a gallery owner can
take to a landlord or contractor to get build-out estimates to develop an effec-
kets in the U.S. are either underserved or not served. For
instance, at the moment
there is no representation in
Kansas City or downtown
Boston; and Chicago, Dallas,
and Seattle are all underserved. In addition to identifying who the Thomas Kinkade
One of five new designs for Thomas Kinkade Galleries is
London townhouse, shown. Of note is the wood trim
around the windows, light boxes above the door and windows, the Kinkade logo, and a fireplace within designed to
make for an inviting, clean, cozy atmosphere.
tive gallery. We have done
the plans to mall standards
which are the most stringent, and got good feedback from mall operators,”
Mark Hill notes.
Software to Find
Best Location
The Thomas Kinkade
Company has recently
launched an aggressive program to identify galleries who
want to represent Thomas
Kinkade work. About 75 mar-
collector is, the company has
done research to determine
the level of awareness of the
Thomas Kinkade brand
(which is very high at 75%),
and the perception of the
brand. The company also has
defined very precisely the
demographics of the consumer who buys Thomas
Kinkade canvases by taking
20,000 names of people
who have purchased art
through the galleries and
run them through a Mosaic
geo-demographic segmentation system.
The company also has invested in state of the art
planning software that allows accurate pin-pointing
of the ideal location for a
Thomas Kinkade Gallery
within a particular city. The
software can identify the location with the highest probability of Thomas Kinkade
potential customers—i.e.
how many houses you can
reach in a one-, five-, ten- or
twenty-mile radius with the
ages and disposable income
that match a potential
Thomas Kinkade customer.
“This lets us provide owners and potential owners
with very useful information
on how they can make a decision on the best site for a
Thomas Kinkade Gallery.
We are trying to close the
loop because we want them
to be successful,” says Mr.
Hill. In fact, the company
has already started working
with people whose leases
are up soon, whether to
renew or to look somewhere else in a city. “The
information we can provide
helps them to be better
informed about where they
can be successful.” Mike
and Linda Koligman, owners
of the Renaissance Galleries in San Diego and Las
Vegas, sum up how the TK
Gallery owners felt about
the conference. “Linda and I
have attended every conference since 1998, and felt
this was, in fact, the best.”
To reach The Thomas
Kinkade Company, call
(800) 366-3733 or visit:
www.thomaskinkade.com.
ART WORLD NEWS
MAR13-NewArt-p1_Layout 1 3/12/13 2:09 PM Page 1
NEW ART
Flying Saucer
Beatles
Chalk & Vermilion Fine Arts Inc., Greenwich, CT, presents
Robert Deyber’s “Flying Saucer” as an acrylic on canvas.
The image size is 30 by 24 inches it retails for $8,850. For
further information, telephone (203) 869-9500 or visit the
company’s website located at: www.chalk-vermilion.com.
Slaymaker
Fine
Art,
Chicago,
presents
“Beatles”
by Robert
Hoglund as a
mixed media
collage on
paper measuring 16 by
20 inches.
The retail
price
is
$450. For
further information, telephone (773)
935-ARTS,
or visit the
company’s
website located at: www.slaymakerfineartltd.com.
Getting Started
Rio Sunset I
Coral Canyon Publishing, Los Angeles, introduces Sean M.
Flynn’s “Rio Sunset I,” a fine art print on metal in an edition
of 10, measuring 50 by 25 inches. The retail price is $4,500.
For more details, telephone (310) 842-7256 or visit the
company’s website at: www.coralcanyonpublishing.com.
PAGE 58
DE Fine Art, Norcross, GA, introduces “Getting Started”
by Martina Yeon, an oil on canvas measuring 28.8 by 23.6
inches. The retail price is $6,250. For further information,
call (770) 300-9733 or visit: www.de-fineart.com.
ART WORLD NEWS
MAR13-NewArt-p2_Layout 1 3/12/13 2:10 PM Page 1
Black Panther White Wings
Swan King International, Montara, CA, presents Michael
Parkes’ “Black Panther White Wings” as a Drawing Edition
on Paper in an edition of 160, measuring 22 by 19 inches
($950) and as a deluxe edition of 25 measuring 25 by 22
inches ($1,500). Call (650) 728-1400 or go to the website
located at: www.theworldofmichaelparkes.com.
Vintage White
Crown Thorn
Publishing,
located in
San Diego,
d e b u t s
“Vintage
White” by
Christopher
M as a
mixed media
on canvas in
an edition
of 88 measuring 22 1/2
by 30 inches.
The retail
price
is
$850. For
further information, telephone (619)
895-3027 or
go to the website at: www.crownthornpublishing.com.
SA 65
Sarah
Ali
Fine
Art,
Orlando, FL,
presents
“SA 65,” a
pigmentation on cork,
measuring
27 by 27
inches. The
retail price
is $5,800.
For
more
details, call
(407) 4635130 or visit
the artist’s website located at: www.sarah-ali.com.
ART WORLD NEWS
City Limits
Rosenstiel’s, London, debuts Georges Generali’s “City Limits,” an open edition print measuring 48 by 24 inches and
retailing for $76. For further information, telephone (480)
305-0714 or go to the website located at: www.felixr.com.
PAGE 59
FEB13-GalLights_Layout 1 3/12/13 4:12 PM Page 1
GALLERY LIGHTS
Fort Worth, TX-based Milan Gallery director Tal Milan, far left, is
shown with, from left, Ambassador to the Czech Republic Carl
Swartzenburg, Mayor of Fort Worth Mike Moncrief and his wife
Rosie Moncrief, and collectors Rosie Steinman and Libby Verla.
At the Grennwich, CT, location of Cavalier Galleries is owner
Ron Cavalier, left, with artist Alex Cao, during his “Masters
Redefined” show featuring new work, such as “LeReve, Marie
Therese vs. Picasso,” shown in the background.
At the monthly vernissage and reception held at Gunnar
Nordstrom Gallery in Bellevue, WA, are collectors, from left,
L.B. Coffman, Hilary Naish, and Justice Love Israel among work
by artists such as Robert Cerins and Pat Doherty.
White Box Conemporary owner Alexander Salazar, center, is pictured with sportscaster and collector James Lampley and his wife
Debra at a show for Trueman Dildine at the San Diego gallery.
James Verbicky, artist, and Madison York, public relations and
marketing director of Madison Gallery: Modern & Contemporary Fine Art are pictured celebrating opening night of the
artist’s solo exhibition at the La Jolla, CA-based gallery.
Pictured at a recent exhibition of her five newest abstract
impressionst paintings at Amsterdam Whitney Gallery in
New York, are, from left, artist Susan Marx along with
collector and friend Marjorie Brandon.
PAGE 60
photo credit: Jack Foster Mancilla
ART WORLD NEWS
MAR13-Classifieds_Layout 1 3/12/13 2:40 PM Page 1
CLASSIFIEDS
SERVICES
BIGResults
Small Ad
Classified Advertising Works
To learn more
about affordable
advertising rates in
Art World News
magazine, call
John Haffey at
203.854.8566
or e-mail:
[email protected]
PROFIT WITH BOOKS
Sales of custom published art books nurture relationships with new clients,
or given as a gift, deepen collectors’ passion for your artists.
Art Books Sell Art!
Phone 203.854.8566 or send an e-mail to: [email protected]
to learn more about Art World News’ custom book publishing programs.
Advertising in
ART WORLD NEWS
is a constant reminder of who you are,
what you do and how you can be reached.
Phone (203) 854-8566
ART WORLD NEWS
Visit:
www.artworldnews.com
current issue
archived issues
contact information
advertising information
PAGE 61
MAR13-Index_Layout 1 3/12/13 3:35 PM Page 1
ADVERTISERS
COMPANY LISTING
PHONE
PAGE
Addison Art Group ............................................................57
COMPANY LISTING
PHONE
PAGE
The Moss Portfolio............................................................4, 5
www.addisonartgroup.com
www.pbuckleymoss.com
561.338.9007
American Fine Art Editions Inc. ......................................32, 33
www.americanfineartgallery.com
800.466.8276
Arnot Galleries ..................................................................64
www.arnotart.com
212.245.8287
Artisan Direct Ltd. ..............................................................53
www.artisandirectltd.net
585.586.3535
Blakeway Worldwide Panoramas Inc. ..................................49
www.panoramas.com
800.334.7266
Cao Yong Editions Inc. ......................................................43
www.caoyong.us
866.293.3484
CJR Fine Arts ..............................................................13, 15
www.cjrfinearts.com
561.333.9472
Dreamworld Art ................................................................11
www.dreamworldart.com
650.728.1400
Ford Smith Fine Art ............................................................21
www.fordsmithfineart.com
770.552.5942
Framerica ....................................................................1, 35
www.framerica.com
800.372.6422
Gango Editions..................................................................51
www.gangoeditions.com
800.852.3662
GE Capital........................................................................43
www.gogecapital.com/luxury
800.942.3323
Image Conscious ..............................................................51
800.532.2333
Jamali Gallery ..................................................................55
www.jamaligallery.com
407.629.6308
LaMantia Fine Art Inc. ........................................................27
www.lamantiagallery.com/fineart
866.638.1800
Larson-Juhl ......................................................................2, 3
www.larsonjuhl.com
Museum Editions Ltd. ..........................................................25
www.fazzino.com
914.654.9370
Park West Gallery ..............................................................37
www.parkwestgallery.com
800.521.9654
Parrot Digigraphic Ltd. ..................................................8, 61
www.parrotcolor.com
877.727.7682
Pease Pedestals ................................................................39
www.peasepedestals.com
847.901.4440
Penny Lane Fine Art & Licensing ..........................................48
www.pennylanepublishing.com
800.273.5263
Progressive Fine Art......................................................22, 23
www.progressivefineart.com
800.487.1273
Robert Finale Editions ..................................................37, 39
www.robertfinaleeditions.com
770.345.8691
Sun Dance Graphics ..........................................................51
www.sundancegraphics.com
407.240.1091
The Thomas Kinkade Company............................................19
www.thomaskinkadecompany.com
800.366.3733
The World of Ed Heck ..........................................................6
www.edheck.com
718.812.0689
866.209.4457
Haddad’s Fine Arts Inc. ......................................................51
www.haddadsfinearts.com
800.430.1320
800.438.5031
Top Dogs by Chris Collins ..............................................1, 17
www.topdogsbychriscollins.com
800.230.5165
Triad Art Group Publishing ....................................................9
www.royoart.com
847.590.9081
Washington Green Fine Art ................................................41
www.washingtongreen.co.uk
011 44 121 633 0645
Wellspring Communications ................................................54
e-mail: [email protected]
203.854.8566
Wild Apple ......................................................................45
www.wildapple.com
802.457.3003
Michael Godard Fine Art Associates ..................14, 20, 29, 31
World Art Group ..............................................................63
www.michaelgodard.com
www.theworldartgroup.com
702.478.3301
804.213.0600
Art World News, (ISSN 1525 1772) Volume XVIII, Number 3, is published 10 times a year by Wellspring Communications, Inc.,
143 Rowayton Ave., Rowayton, CT 06853. (Phone 203.854.8566) (Fax 203.854.8569). Single copy price $10.
Send address changes to: Art World News, P.O. Box 129, Rowayton, CT 06853.
PAGE 62
ART WORLD NEWS
MAR13-Arnot-_Layout 1 3/5/13 2:40 PM Page 1
THINK OF PAINTINGS, THINK OF ARNOT!
Ch. Nesvadba
Cl. Simonetti
Luigi Rocca
Red Boat Reflections on the Coast
Diner
Abstract Waterlily
31 x 39”
24 x 20”
27 x 39”
Guy Dessapt Paris les Grands Boulevards, le metro 20 x 16”
Exclusive Artist Representatives in the USA
ARNOT GALLERIES, SINCE 1863
HERBERT ARNOT, INC.
250 West 57th Street, 10th Floor, New York, NY 10107
Located just 5 minutes from Pier 92
Phone: 212-245-8287 • 'After Hours' phone number: 917-570-7910
E-mail inquiries: [email protected]
www.arnotart.com

March, 2013 - Art World News

Transcription

Similar documents

The Entire Article

the press release here.

Los Angeles Adds to Growing Art Scene

Kulturzentrum "Treffpunkt Stadtmitte" Wendlingen

31-2301 Taluswood Place_eBrochure

invitation - American Scandinavian Society

discoveryAUG15

Interview for Kilter Magazine out now

GEORGE BILLIS GALLERY JOSEPH PICCILLO

Outsider Art Fair Coverage Features Keith Pavia.