Nail Art Fever - NAILS Magazine

Transcription

Nail Art Fever - NAILS Magazine
a
medi
kit
Nail Art Fever
Is Sweeping the World!
Cute
“Kawaii”
nail looKs:
Cupcakes,
Crystals,
and More
ombré
Has It Made
in the Shade
Plus:
24 pages of Ma
rdi
Gras, St. Patrick
& Easter Desig ’s Day
ns
Fall in Love With
Valentine’s
Day nail art
EVERYONE is in love with nail art. It’s all over Facebook and Pinterest
and Instagram. It’s on your teenage daughter’s nails and your mother’s!
You’re in the nail business, so how do you take full advantage of this tidal
wave of popularity?
a
medi
kit
Black & White
ct
colors the perfe
only are these
with
and white. Not
being paired
classic as black
themselves to
t
Nothing is as
but they lend
dress in brigh
to each other,
olden you to
complement
following
white nails emb
The
and
.
pops
black
Let
that
everything else.
or wear makeup
beautiful
nt accessories,
g. Add bling or
n’t equal borin
colors, wear vibra
does
e
whit
black and
looks prove that
these basics.
out the best of
designs to bring
With Nail Art Gallery Magazine –
Tablet Edition.
We’ve taken the most popular designs from
our online Nail Art Gallery and compiled them
into a beautifully ­designed tablet edition. It’s
designed for a nail tech to show her clients or
for a client to show her nail tech.
obilenails,
le.]
ger, Michelesm
Michele Gran
here for full profi
lk, U.K. [Click
Lakenheath, Suffo
Nail Tip: Get Directions
Altering the direction of stripes is
an easy way to add movement
to a black and white pattern.
Striking
Stilettos
80
Extra lon
g and ext
ra drama
us with
tic, stilett
their de
signs. W
os give
found on
nail artists
hile mo
your fee
st peop
more spa
t, the wo
le think
ce to wo
rk on the
of a stil
w
se nails
etto as
will have
someth
everyone
ing
looking
up.
What can we deliver?
2.24 M
­ ILLION pageviews every month.
11 pages per visit.
Greg Sal
o,
Young Na
ils, Anahe
im, Calif.
To create
up rosy, stilettos that
come
click he
re.
8 minutes on the site at every visit.
54
There are over 95,000 images in Nail Art Gallery and growing daily.
NAILS ranks for 8,556 keywords in Google.
With this new tablet version, we’re helping heighten awareness of nail
care, fan the ­
excitement for nail products, push salon traffic, and
­INCREASE consumer awareness for YOUR professional brand. We even
have the online audience already established.
a
medi
kit
Nail Art Gallery Magazine will be distributed online at no charge to nail
salon consumers, online nail enthusiasts, and nail professionals alike. We
are marketing Nail Art Gallery Magazine to the NAILS email database of
48,000 online subscribers, 116,000 Facebook fans, and 14,000 Pinterest,
Twitter, and I­ nstagram followers. We’ll also be promoting Nail Art Gallery
Magazine on nailsmag.com, on our blogs, in our digital edition and every
touchpoint for those who love nails.
What are the benefits of advertising in Nail Art Gallery Magazine?
The reading audience is already established and is interested in
the topic.
Get your message directly to the beauty product consumer without the
high page rates and low sell-through rates of consumer beauty magazines.
how the professional salon services that consumers can find only
S
in salons.
Show products and step-by-steps for at-home use.
Teach consumers about best salon practices and sanitation.
Use Nail Art Gallery Magazine as a marketing vehicle for your small
retail/boutique brand.
a
medi
kit
Print advertising is awesome … and it works … WHEN you can ­afford
it. Magazines sold on the newsstand sell an average of 35% of all the
magazines they print. That means, if you print 100,000 copies,
65,000 never get sold.
When you advertise with Nail Art Gallery Magazine you get a monthly
report that shows the activity your ads are getting online. You’ll see how
many people:
Viewed your ad
Animal Print
Clicked on your ad
What page they looked at your ad on
Who should advertise?
Professional product manufacturers
the
of a classic as
Almost as much
has
n, animal print
French desig
with
a popular look
proved to be
es to
giraff
From
r.
staying powe
s and everything
peacocks to zebra
styles allow you
in between, these
wilder side.
to explore your
prints
s or combine
color
by
with
Play
like these nails
nturous look
adve
tech
more
for a
da-based nail
h Columbia, Cana
Langley, Britis
r.
Milla
e
Joann
Galaxy
Nails
Click here to
.
see how it’s done
5
Retail product manufacturers
Gift and boutique product manufacturers
OTC distributors
For nail
art that
is truly out
are inspire
of this wo
d by the
rld, try gal
together
planets,
axy nails.
in the sky
stars, and
These des
. Backgr
the pos
the look
ound col
sibiliti
igns
of all the
ors can
se eleme
swimwear es for designs
be blacks
are infinite
nts
, and clo
or dark
. Th
create you
thing. Be
blues and
as detaile is look is trendi
r own set
ng on sho
d or abs
of stellar
es,
tract as
tips.
you wa
nt to
This vid
eo will hel
p you get
the look.
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a
medi
kit
Dimensions: Full page bleed — 4.75” x 6.5”
2013 SPECIAL LAUNCH RATES
1-3 pages........$500 per page
4-6 pages.......$400 per page
7-10 pages......$300 per page
2014 PROJECTED RATES
1-3 pages........$900 per page
4-6 pages.......$750 per page
7-10 pages......$500 per page
ADVERTISING PAGE TYPES
Digital ad page – This is like a regular full page print ad that markets your
message your way. Add links and social media icons.
Show products and step-by-step designs using YOUR products. These
will be archived and stored on nailsmag.com
Sponsorships – Coming soon.
Never has interest in nail care and nail trends been higher than now. Don’t
wait to explore your latest opportunities with the NAILS Magazine Group.
Michelle Mullen (310) 533-2465
[email protected]
West Coast/Canada
Mary Baughman (310) 533-2412
[email protected]
East Coast/International
NAGT02-61