2011 - Laziza Mediterranean Festival

M E D I T E R R A N E A N
F e s ti v a l
MUSIC X CULTURE X CUISINE
2011
A b o u t L A Z I Z A M E D ITE R R A N EA N F e s t i v a l 2 0 1 1
Laziza Mediterranean Festival
promotes a fantastic day out for
all to enjoy a culturally enriched
day. It brings together the best
of Mediterranean food, music
and entertainment that unites
the diverse cultures that make up
our communities. Visitors will
experience a feast for the senses
and a day that offers something
for everyone, regardless of
heritage or background.
What is Laziza?
Laziza has many
definitions, with
the most common
meaning ‘Delicious’.
Laziza Mediterranean Festival
exceeded all expectations with the
2010 event at Rymill Park drawing
approximately 8,000 people to
this spectacular Festival.
Laziza was first established as
a not-for-profit organisation in
2005 and has been operating for
the past five years at Glenunga
Football Park. The continued
success and popularity of the
Laziza Festival demanded the
event to be relocated to a bigger
and better venue, Rymill Park,
in the heart of the Adelaide City.
You will find an array of traditional
and authentic Mediterranean
foods, sweets and a variety of
drinks over a number of stalls.
Popular acts included interstate
band, AMW, local DJ Valandi
playing live music from a number
of countries, live belly dancing
from the Belly Dance Academy
of Nayima Hassan, dance shows
from the crew of La Chicas
Bombas and comedy acts from the
cast of the hit Australian television
show, Fat Pizza.
There were also celebrity guest
appearances from Australian
Poker Champion, Joe Hachem,
a number of sports personalities
from Adelaide Crows, Port
Adelaide and Adelaide United.
The day also included fashion
parades, traditional folk dancing by
St George College students and
the Dabki SA troupe as well as
memorabilia charity auctions.
S u n d ay 1 8 Decem b er 2 0 1 1
Laziza Mediterranean Festival
will be held on Sunday 18
December 2011 to which we
envisage another
successful event.
It will continue
to showcase the
unique cultures
and traditions
that make
Australia one
of the most
multi-cultural
societies in the world, in a
vibrant celebration of the best
of the Mediterranean.
Bringing many of the
Mediterranean cultures
together, Sunday 18 December
2011 will have a strong
focus on providing family
entertainment for kids, as well
as entertainment for individuals
and couples alike.
Laziza Mediterranean Festival
2011 will see a designated kid’s
area featuring a petting zoo,
jumping castles, show bags,
face painting and many more
children’s activities. There will
also be a guest appearance
by Santa Claus on the day
spreading his holiday cheer.
Laziza 2011
will continue
to have celebrities, sports
personalities and other local
and interstate guests.
The Laziza committee
members aim to provide an
enjoyable event that allows
part proceeds raised by the
Laziza Mediterranean Festival
to be donated and distributed
to charities, local community
groups and not-for-profit
organisations such as the Little
Heroes Foundation.
www.lazizafestival.com.au
Th e B e n e f i t s o f S p o n s o r i ng L A Z I Z A
The 2011 Laziza
committee wants to
assist you in promoting
your business and
reaching your goals.
By sponsoring Laziza 2011, you
will have a great opportunity to
promote your business. Through
our advertising of the event you
will have the potential to network
with other business groups and
expose your business to a wider
community.
of flyers, posters, radio, television,
internet and community websites.
As the Laziza Festival 2011 will
be held at Rymill Park, Adelaide
(opposite the Stag) on Sunday
18 December 2011 the exposure
you will receive is a marketing
opportunity not to be missed!
Ultimately, this is a great way to
promote your business through
the exposure you will gain by way
Benefits of c h oosin g L A Z I Z A sponsors h ip
X Established Festival with strong
track record of success
X Improved brand awareness for
sponsors
X Support and appreciation of a
great culture
clients/customers
X Banners and signage across
Adelaide
X Huge exposure as event held
in a high traffic area
X Access to potential new
X Radio promotion
X Posters and brochures across
Adelaide
X Help promote Mediterranean
culture to the wider
community
X Television campaign
R esponsi b ilities of t h e M e d ia P artners
Media Partner
Investment: POA
Media partnership will have
an opportunity to promote and
expose your brand, product and
services to the large number of
visitors at this unique event.
We will ensure that all our media
partners get the maximum value
out of their contribution to the
Festival. In return, we want
to have the maximum promotion
and coverage of our event
through you.
The following are our minimum
expectations from our media
partners:
Online media:
Radio/TV:
X Laziza Festival banner on your
X Announce Laziza Festival ad
on air
website with the link to Laziza
Festival website.
X Provide Laziza TV ad campaign
X Coverage of Laziza Festival in
X Provide Laziza Radio campaign
article, news and blogs
X A Festival poster on your
website
X Cover Laziza Festival news
leading to the Festival
X Coverage of Laziza Festival
event
Print media:
X A full page (or reasonable size)
ad on printed newspaper at
least 4 times
X Coverage of Laziza Festival
event
www.lazizafestival.com.au
LAZIZA investment packages
M a j or S ponsor • I nvestment : P O A
X Major logo on the
X Logo alongside
program guide for
the day
Laziza logo on
all advertising
brochures as major
sponsor
X Signage & Logo
displayed at Rymill
Park on the day of
the Festival
X Mention by MC
and announcement
throughout the day
X Logo on 7,000
marketing material
including brochures
and banners
dancing classes
X Logo on website as
major sponsor with
link to website
X Exposure to large
X Host to provide
strong community
food & drink for
6 guests
Bomba classes
X Voice recognition on
out merchandise
on the day with
Premium Marquee
X Logo across all
X Tickets to two belly
X Tickets to two La
X Accessibility to hand
Lebanese bread
packaging
X Logo on Staff &
all media including
TV and Radio
Volunteers Shirts
P latin u m • I nvestment : $ 3 , 0 0 0
X Mention by MC
and announcement
throughout the day
X Signage & Logo
displayed at Rymill
Park on the day of
the Festival
X Exposure to large
X Logo on website as
strong community
sponsor with link to
your website
X Accessibility to hand
out merchandise on
the day
X Inclusion Laziza
Festival advertising
brochures
X Host to provide
food & drink for
2 guests
X Logo on Staff &
X Tickets to two belly
Volunteers Shirts
dancing classes
X Logo in the program
guide for the day
G O L D • I nvestment : $ 1 , 0 0 0
X Mention by MC and
X Accessibility to hand out
announcement throughout
the day
X Logo on Staff & Volunteers
merchandise on the day
X Tickets to two belly dancing
Shirts
X Logo on website as sponsor
classes
X Logo in the program guide
for the day
with link to websites
X 10 Free Drinks
silver • I nvestment : $ 5 0 0
X Mention by MC and
announcement throughout
the day
X Logo in the program guide
X Accessibility to hand out
merchandise on the day
X Logo on website as sponsor
with link to website
for the day
X Logo displayed at Rymill Park
on the day of the Festival
www.lazizafestival.com.au
LAZIZA Festival 2011
X
Next Steps
While the investment packages are designed to outline what we can offer
your organisation in return for its support, we are happy to work with you
to tailor a package to your requirements.
Please don’t hesitate to contact us to discuss your interest in supporting
Laziza Mediterranean Festival and thank you for your interest.
C O N TA C T
Elba Sassine
0413 074 966
Gaby Haidar
0401 454 945
Robin Tredrea
0416 853 453
Neville Najjar
0402 783 287
Laziza Festival Incorporated - PO Box 2057, South Plympton SA 5038
www.lazizafestival.com.au
F E S T I VA L L O C AT I O N AT RY M I L L PA R K
Laziza Mediterranean Festival