The 6 TOP REASONS to join Petit Fute

G r e a t d e s t i n a t i on s f r o m y o u r ne i g h b o u r h oo d to t h e f a r c o r ne r s o f t h e wo r l d
124 Guides books
42 Guides books
42 Guides books
20 Guides books
69 Guides books
6 Guides books
303 Global Destination Publications
+ 10 Themed Destination Publications
The 6 TOP REASONS
to join Petit Fute
◗ 36 years’ experience : reliability,
professionalism & popularity.
Our permanent reader and subscriber base, lends credence
to the quality of our product.
◗ Destination Specialists :
◗ Number One Travel Guide Editor :
◗ Leading Edge Solutions :
303 Global Destination Publications.
◗ We offer multi-media solutions :
A wide selection of choices, tailor made to provide maximum exposure.
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We guarantee reliable and up-to-date information.
All our products are built for Smartphones and tablets.
◗ Strong media coverage :
Our promotion budget exceeds of EU5million annually.
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WHO ARE THE PETITS FUTES READERS ?
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Our Distribution
Network
book stores
Hypermarkets
Specialized book stores
Airports
Press network
Direct sales
47%
23%
11%
7%
7%
5%
Number of guide books sold
7%
11 %
7% 5%
47 %
23 %
Digital copies : 4,9 M
Paperback : 3,1 M
An efficient distribution network !
stomer base
nd returning cu
ute has a loyal a
Petit F
rseas in 2012
rs travelled ove
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30 million o
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● 68% bought a trave
are used per trip
● 2,5 guides books
hasing power
a strong purc
he travelers have
T
Demographic buyer breakdown
35%
30%
35%
35%
35%
30%
een 26 and 62
r readers are betw
Ou
tire population.
t the en
yet they represen
years old
■ students/medium income
■ High income
■ Pensioners
ÂGE
18 to 25 ans
62 ans and over
13%
15%
20%
25%
26 to 35 ans
27%
47 to 62 ans
36 to 46 ans
The Petit Fute work closely with 20 000 business partners
each year, among them :
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Reach your audience via 3 professional products
1. Hard-copy guide book
Your ad next to your editorial for
double impact.
2. Digital guide book
Your ad and editorial will also be visible
on Smartphones and Tablets.
3. Our web www.petitfute.com
A/ A priority listing in your :
country, region or city.
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B/ A premium card, your personalised
impact page :
l Direct link to you web site, email
& booking page
l 8 photos + a video
l 1 editorial to promote your product
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PRICE LIST
www.petitfute.com
Digital guide
Printed guidebook
Ì
Ì
1/4 page : 48 x 88 mm
1/6 page : 100 x 28 mm
1/4 page : 100 x 43 mm
1/3 page : 100 x 58 mm
ADA location Nouméa - 49, rue Georges Clémenceau
Tél. : +687 28 85 02 - www.ada.nc
1/2 page : 48 x 180 mm
1 page : 120 x 205 mm
Size
1/6
1/4
1/3
1/2
1/1
price city
700 E
1100 E
1300 E
1700 E
2500 E
3rd cover
2nd cover
4th cover
4100 E
4400 E
5100 E
ranking region + 95 € • ranking country + 260 € GLOSSY PAGE
5000 E
www.petitfute.uk.com + 99 €
Artwork must be supplied in high resolution (300dpi) accepted formats are EPS, JPEG or print-ready PDF
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