Chrysanthemums

Chrysanthemums
by Deliflor 2016
Varieties available
on the Dutch market
Deliflor Chrysanten: Bringing beauty to life
Bringing
beauty to life
Deliflor Chrysanten is breeder and propagator of many high-profile cut flower chrysanthemum varieties. Worldwide,
Deliflor realises yearly sales of around 950 million cuttings and is active in over 35 countries. The assortment available
to growers consists of spray chrysanthemums, disbudded chrysanthemums and Santinis and includes more than
200 different cultivars. This means that Deliflor is one of the largest chrysanthemum breeders in the world. A few
examples of the best known varieties are Anastasia, Baltica, Zembla, Radost and Stellini.
Breeding of new cultivars
Deliflor introduces various new chrysanthemum cultivars every year. The cultivars are surprising in colour, flower shape
and use. The creation of such a new cultivar starts with breeding. This process takes about three years. During this period,
varieties are continuously assessed in flowering trials and further selected on the basis of growing and market
technical qualities.
Production of cuttings
Production of cuttings takes place in the production locations in Africa. The cutting material is flown to the Netherlands or
immediately transported to buyers in Europe and Asia. For phytosanitary and growing technical reasons the cutting
material for Latin America is produced in Colombia.
Rooting and distribution
On arrival in the Netherlands, the cuttings are taken to the new rooting locations built in 2008 and cultivated to the end
product in around two weeks. Since 2011, the cuttings are processed in a fully automatic process. With 24 sticking
machines. the non rooted cuttings are automatically planted into peat blocks for the best result. Deliflor has its own
transport department and delivers ‘just in time’, resulting in customers having the freshest possible starting material
at their disposal at all times.
Advice on cultivation, marketing and promotion
EN
During the production period, Deliflor customers are regularly visited wherever possible by their account managers, who
provide them with growing technical expertise. With a view to realising the best possible market position for its varieties,
Deliflor also attaches a lot of value to marketing and promotion. Strategies and campaigns are developed in order to
maximize the success rate of new chrysanthemums and to strengthen the image of the chrysanthemum even further.
Our chrysanthemums find their way to the consumer all over the world. The perception of the product differs per country
but one single thing shines through wherever you go: the enjoyment of a beautiful and versatile flower.
KEY TO SYMBOLS
Disbud chrysanthemum
Spray chrysanthemum
Santini
RU
EN
This brochure provides an impression of the Deliflor chrysanthemums available from the Dutch flower auctions in 2016. For your
convenience, the varieties have been arranged by colour. An alphabetical index can be found on the last page. For the most up-to-date
information, also visit www.deliflor.nl
ru
В данной брошюре представлен весь ассортимент хризантем от Делифлор, имеющийся в наличии на голландских аукционах в 2016 году.
Чтобы облегчить Вам поиск, все разновидности хризантем сгруппированы по цвету. На последней странице имеется алфавитный указатель.
Актуальную информацию Вы также можете найти на сайте www.deliflor.nl.
Обозначения
Хризантема одноголовая
Хризантема кустовая
Cантини
3
Colour:
White
Colour:
White
Anastasia
Anastasia
Baltica
Radost
Boula
Coconut
Delianne White
Zembla
NEW
Gagarin
Halina
Zembla
NEW
Magnum
Radost
Strong elegance
4
Yin Yang
Yin Yang
Perfect balance
5
Colour:
Yellow
Baltica Yellow
Anastasia Sunny
Anastasia Sunny
Baltica Yellow
Delianne Yellow
Limoncello
Radost Yellow
Zembla Yellow
Zembla Sunny
Bright vitality
XXL FLOWER
HUNDREDS OF PETALS
STRONG STEM
LONG LASTING BEAUTY
7
Colour:
Pink
Colour:
Green
Anastasia Dark Green
Anastasia Dark Lime
Baltica Lime
Anastasia Pink
Anastasia Star Pink
NEW
Celtic
Zembla Lime
Zembla Brasil
Zembla Lime
Anastasia Dark Green
Natural strength
8
Rossano Charlotte
Baltica Pink
NEW
Belicia Pink
Chelo
Etrusko
Lesia
Rossano
Rossano Dark
Royal beauty
9
Colour:
Purple
Colour:
Two-colour white/pink
NEW
Alamos
NEW
PIP Salmon
Baltazar
Anastasia Lilac
PIP
NEW
Rossano Charlotte
Barca
Barca
NEW
Stellini
Barca Splendid
Barca Splendid
NEW
Stresa
Sweetheart
VIP
Alamos
Striking character
10
Barca Splendid
Warm feelings
11
Colour:
Orange
Colour:
Red
NEW
Barca Red
Pimento
Florange
Fuego
NEW
NEW
Rossano Dark Orange
Rossano Orange
Palette
Roma Festa
Colour:
Varese
12
Barca Red
Paladov
Elegant luxury
Happy celebrations
Two-colour yellow/red
Paladov
13
Colour:
Cream
Chrysanthemums by Deliflor 2016
Varieties available on the Dutch market
Index
Anastasia Cream
Sheik
Baltica Cream
Zembla Cream
Radost Cream
Zembla Cream
Sheik
Alamos
spray
p. 10
Boula
disbud
p.
4
Rossano
disbud
p.
Anastasia
disbud
p.
4
Celtic
santini
p.
8
Rossano Charlotte
disbud
p. 10
Anastasia
spray
p.
4
Chelo
spray
p.
9
Rossano Dark
disbud
p.
Anastasia Cream
disbud
p. 14
Coconut
spray
p.
4
Rossano Dark Orange
disbud
p. 13
Anastasia Dark Green
disbud
p.
8
Delianne White
spray
p.
4
Rossano Orange
disbud
p. 13
Anastasia Dark Lime
disbud
p.
8
Delianne Yellow
spray
p.
7
Sheik
disbud
p. 14
Anastasia Lilac
disbud
p. 11
Etrusko
disbud
p.
9
Stellini
spray
p. 10
Anastasia Pink
disbud
p.
9
Florange
spray
p. 13
Stresa
spray
p. 10
Anastasia Star Pink
disbud
p.
9
Fuego
disbud
p. 13
Sweetheart
santini
p. 10
Anastasia Sunny
disbud
p.
7
Gagarin
disbud
p.
4
Varese
spray
p. 13
Anastasia Sunny
spray
p.
7
Halina
disbud
p.
4
VIP
spray
p. 10
Baltazar
disbud
p. 10
Lesia
spray
p.
9
Yin Yang
santini
p.
5
Baltica
spray
p.
Limoncello
spray
p.
7
Zembla
disbud
p.
5
Baltica Cream
spray
p. 14
Magnum
disbud
p.
4
Zembla
spray
p.
5
Baltica Lime
spray
p.
8
Paladov
disbud
p. 13
Zembla Brasil
disbud
p.
8
Baltica Pink
spray
p.
9
Palette
spray
p. 13
Zembla Cream
disbud
p. 14
Baltica Yellow
spray
p.
7
Pimento
santini
p. 12
Zembla Cream
spray
p. 14
Barca
disbud
p. 11
PIP
disbud
p. 10
Zembla Lime
disbud
p.
8
Barca
spray
p. 11
PIP Salmon
disbud
p. 10
Zembla Lime
spray
p.
8
Barca Red
disbud
p. 12
Radost
spray
p.
5
Zembla Yellow
disbud
p.
7
Barca Splendid
disbud
p. 11
Radost Cream
spray
p. 14
Zembla Sunny
spray
p.
7
Barca Splendid
spray
p. 11
Radost Yellow
spray
p.
Belicia Pink
spray
p.
Roma Festa
spray
p. 13
4
9
9
9
7
Silk charme
Published by Deliflor Chrysanten B.V. · July 2016
14
15
BRINGING BEAUTY TO LIFE
Visiting address: Korte Kruisweg 163, 2676 BS Maasdijk, Holland · Postal address: P.O. Box 77, 2676 ZH Maasdijk, Holland
Tel. +31 (0) 174 526 200 · Fax +31 (0) 174 526 203 · www.deliflor.nl · [email protected]