20 Years of Coffee Kids: Sharing What Works

Summer 2008
www.coffeekids.org
[email protected]
20 Years of Coffee Kids:
Sharing What Works
By Kyle Freund and José Carlos León Vargas
Carlos Murrillo’s mother gave him the
most important lesson of his life.
Carlos Murrillo
“I grew up in
a poor family
in Costa Rica
and my mother
always told me,
‘I can’t give you
money because I
don’t have it, but
I can give you
education.’”
Murrillo took his mother’s message to
heart, worked his way through school
and eventually became the administrator
of COOCAFE, a coffee cooperative in
Costa Rica. It was there that he shared
his mother’s lesson with thousands of
students throughout the country.
Even though Costa Rica is one of
the most developed countries in Latin
America boasting a strong economy and
a primary school attendance rate of 92%
(equal to the United States), children in
coffee communities are underrepresented
among those seeking higher education.
has since helped thousands of children
attain higher education, provided supplies
and materials for many rural schools, and
become self-sustaining.
And the program has expanded beyond
its borders.
One of the most important aspects
of Coffee Kids’ program work is the
emphasis on sharing and learning.
When partners want to learn from
another partner’s efforts, Coffee Kids
facilitates an interchange between them.
One such successful exchange occurred
between FHC and the Organization
of Northern Coffee Cooperatives
(CECOCAFEN) in Nicaragua.
In 1998, Coffee Kids provided
CECOCAFEN with disaster relief
funds following Hurricane Mitch.
After their communities stabilized, the
organization became interested in an
education program similar to FHC and a
microcredit program similar to that run
by Coffee Kids partner Self-Managed
Development (AUGE) in Veracruz,
Mexico.
www.myspace.com/coffeekids
Coffee Kids facilitated an exchange
between the organizations and
CECOCAFEN now runs similar
programs that serve hundreds of people.
“Coffee Kids promotes an exchange
of ideas among the organizations they
support and this knowledge has a
multiplying effect in these countries,”
Murrillo said. “It goes beyond monetary
support, it empowers organizations with
successful projects to share ideas.”
Coffee Kids is unique in the world
of development. The organization is
dedicated to helping coffee-farming
families expand beyond the coffee trade
allowing communities to create their own
approaches to accomplish this.
In the beginning, Founders Bill
Fishbein, Dean Cycon and David
Abedon, tried several approaches,
including child-sponsorship programs.
They even worked with coffee farmers
to improve the quality and yield of
coffee, but realized that the effort was
only a temporary fix when prices fell and
farmers lost their farms.
The Coffee Kids model is successful
because it made the shift to providing
long-term support for organizations
supplying families with options outside
of coffee at a grassroots level.
(Story continues on Page 7)
“A study in the early ’90s showed
us that rural communities lack the
educational opportunities available in
other areas of Costa Rica,” said Murrillo.
In 1995, with the support from Coffee
Kids, and under Murillo’s leadership,
COOCAFE, established Fundación Hijos
del Campo (FHC), the Rural Children’s
Education Foundation. This foundation
The Rural Children’s Education Foundation has helped thousands of children in rural Costa Rica
continue their studies.
Letter From The Executive Director
FOUNDER
Bill Fishbein
BOARD OF DIRECTORS
Rob Stephen, President
William Allen, Vice President
Cate Baril, Secretary
David Abedon, Treasurer &
Co-Founder
Mona Blaber
William Mares
Rick Peyser
Susan Wood
EXECUTIVE DIRECTOR
Carolyn Fairman
PROGRAM DIRECTOR
José Luis Zárate
ADMINISTRATIVE MANAGER
Nancy Sulzberg
DEVELOPMENT MANAGER
Heather Ferraro
COMMUNICATIONS MANAGER
Kyle Freund
INTERNATIONAL PROGRAM COORDINATOR
José Carlos León Vargas
MEMBERSHIP ASSISTANT
Joey Apodaca
MISSION
Coffee Kids helps coffee-farming families
improve the quality of their lives.
OBJECTIVES
To help coffee-farming families promote economic diversification so coffee is no longer the
sole source of family income.
To facilitate forums where local community
groups identify their most pressing problems
and implement their own long-term, sustainable
solutions.
To educate coffee consumers and businesses
about prevailing conditions in coffee-growing
communities and let them know how they can
help.
Coffee Kids
1305 Luisa Street, Suite C
Santa Fe NM 87505
(505) 820-1443
www.coffeekids.org
Word is that people in the US are
altering their summer travel plans
because of high gas prices. People are
budgeting and prioritizing as food costs
rise. I’m not certain what the future
holds for the US economy. But I know
what is happening to the coffee farmers
in Latin America whom we all support.
Their costs are rising too. And I know
what a hardship that is for the families
with whom we work.
A rural family in Oaxaca or Chiapas,
Mexico uses about two kilograms of
corn a day and a liter of
oil every two weeks. Both
corn and oil have doubled
in price this year. Rice
has more than doubled.
Vegetable prices have risen
50%. Fuel prices have also
skyrocketed.
Before October 2007, rural families
were spending 60% of their income on
food alone; today it’s pushing 100% (in
contrast, families in the United States
only spend about 10% of their income
on food). Wages have not increased,
remittances have decreased, and work is
scarce.
The good news is that during our visit
in July, women in Mexico told us that
community-based projects, like organic
vegetable gardening and chicken-raising
managed by our partners ICSUR and
FomCafé, are helping them make ends
meet. These projects provide fresh,
high quality food for their families,
and neighbors benefit by purchasing
the surplus at an affordable price. The
whole community benefits from local
production. And the money saved can
be put toward things like meat, oil and
sugar.
Your support of coffee-farming families
is making a difference. Remember, $50
can change a life. It means a woman
now has the opportunity to put food on
the table and generate income.
So, this summer maybe you will
sacrifice your vacation at the lake, or
maybe you’ll buy a bike or a bus pass to
deal with high fuel prices.
But what will rural farmers
do? If they have programs
in place, programs like
the ones that Coffee Kids
supports, they will be
prepared to deal with rising
fuel and food prices.
I accept the realities of economics, but
I also see a coffee industry that is still
strong. Coffee people, from roasters to
baristas, drinkers to growers, persevere.
Together we have the ability to continue
our support of coffee-farming families
who have been confronting poverty for
generations.
Remember, your support makes a
difference. It’s something we all can do.
So grab your coffee, get on your bike,
and feel good about your ability to
help these families who so desperately
need your support. Let’s envision a
future where coffee farmers don’t live
in poverty and rising costs don’t mean
forgoing a meal.
Carolyn Fairman
Executive Director
[email protected]
2
Coffee Kids News Briefs
Bart Glover, owner of Kay’s Real Chefs Real Food
Ltd., a retailer of Java Republic coffee, teamed up with
Bobby Kerr and Harry O’Kelly to create the Coffee
Kids Cycling Team. The team logged about 100km a
day, including climbs of over 3,000 meters, through the
French Alps, Aug. 16-24.
Going the Distance for Coffee Farming Families
Climbing mountains, biking through the Alps or
running a 100 miles may seem a long way to go to show
your support for Coffee Kids, but it’s just what some of
our members are doing.
In June, Alan Leckey, owner of Real Roast Coffee
in Northern Ireland and a distributor of Java Republic
coffee, climbed Mt.
McKinley (Denali),
a 20,320-foot peak
in Alaska, as a fundraiser for Coffee Kids.
Like Leckey, Kerr and Glover visited Nicaragua in
February and they
dedicated their ride
to raising money
and awareness for
Coffee Kids. The
group even created
Coffee Kids biking
jerseys and shorts
for the ride.
“I usually try to
do a big mountain
at least once a year,
and rather than it just
Alan Leckey on Denali
being a selfish thing,
I try to raise money for different groups,” said Leckey,
who visited Nicaragua in February with Coffee Kids and
Java Republic staff. “Seeing Coffee Kids work and being
in the midst of it is what gripped me more than anything.
I feel like I have a charity I can call me own.”
The long distance
Team Coffee Kids
fundraisers continued
in August with Brian Franklin of Doubleshot Espresso
Company in Tulsa, Okla. Franklin competes in ultramarathons running distances between 50 and 100 miles.
On August 16, he competed in the Leadville 100, a 100mile race that began in Leadville, Colo., at an altitude of
10,000 feet.
Leckey trained four hours a day, six days a week for
four months to prepare for the climb. During his training
and after the climb, Leckey made presentations to groups
and contributions were donated to Coffee Kids.
Franklin took pledges for Coffee Kids on his Web
site and wrote about his training experience at http://
coffeeilluminati.blogspot.com.
Machine Hero Makes Media Push for Coffee Kids
Coffee Kids around the Globe and at Your Fingertips
The opening address at the 2008 SCAA Conference
and Exhibition featured a 10-minute film for the 20th
Anniversary of Coffee Kids. The film was produced by
Machine Hero, a Rhode Island-based communications
company. It featured industry notables discussing the farreaching impact of Coffee Kids’ work. Luca Mundaca, a
Putumayo World Music recording artist, provided music
for the film.
Thanks to help from Winston Rost, a coffee producer
support coordinator at Green Mountain Coffee Roasters,
Coffee Kids will have a presence on Google Earth.
“Machine Hero did an excellent job of capturing the
nuances of our mission and communicating what makes
us unique,” said Carolyn Fairman, executive director of
Coffee Kids. “We’re extremely grateful for their support.”
Machine Hero donated half of the project budget in
goods and services for the film. A DVD of the film with
additional commentary and information is available from
Coffee Kids for $10 plus shipping. Send an e-mail to
[email protected] or call 505-820-1443 to order. The
film can also be seen at youtube.com by searching for
Coffee Kids.
3
Coffee Kids will soon have a link to files allowing
viewers to see exactly where Coffee Kids partners work.
Keep an eye on the Coffee Kids blog to download files and
learn about the important work of our partners. Google
Earth can be downloaded at http://earth.google.com.
Coffee Kids Moving
As of November 1st, 2008, Coffee Kids will have a new
office. Check the Web site for the announcement.
Fresh From the Field: FomCafé
By José Luis Zárate and José Carlos León
In June, we visited groups working with our partners FomCafé
and the Association for Research and Training of Southeastern
Mexico (ICSUR) in the mountainous regions of the MixtecaSierra Sur of Oaxaca and the Selva Zoque in Chiapas.
FomCafé
Women working with FomCafé in organic gardening
show off fresh produce from their gardens.
Women give a tour of
their organic garden
plot.
The first leg of the trip with FomCafé included a visit with
groups working in microfinance and the production of organic
vegetables, edible mushrooms and medicinal plants. During
the visit we had the opportunity to talk with women from the
communities of Tutiahua, La Muralla and Teponaxtla.
They told us that the capital for their savings and microcredit
groups, which began in 2004 with the help of Coffee Kids and
FomCafé, had grown to $8,000. The women make deposits,
learn to manage money and offer three-month loans to members
to finance a variety of projects. Many of the women use their
savings to purchase school supplies for their children.
FomCafé also provides training to six other savings groups
in other areas around the state of Oaxaca. The savings group
of “Los Naranjos” stands out with 119 members. Overall, the
groups have accumulated approximately $90,000 in capital for
credit.
Many of these groups also produce their own organic vegetables
and edible mushrooms, which we had the chance to sample, and
natural medicines for respiratory ailments.
Voice from the Field: Sra. Esperanza Lopez Lopez
Lopez is president of the regional
women’s group in the organization
“21 de Septiembre,” and also
president of the women’s group in her
community in San Jose El Porvenir,
Oaxaca, Mexico.
I’m a single mother and have a 13-year-old daughter who is
currently studying in secondary school. My daughter lives at
the school during the week and stays with me on weekends.
This week I won’t get to see her because I attended a course
in San Cristobal de las Casas, a city located in the state of
Chipas and 20 hours from my town.
I come from a village five hours
from Putla (the closest city which is
another five hours from Oaxaca). I am a coffee farmer and
have been a member of the cooperative of coffee producers,
“21 de Septiembre,”since 1999.
But I am very happy because the course was very productive.
We attended a course called Financial Culture. I attended
because I’m a member of the board with the women’s group.
It was exciting because I learned how to analyze financials
and I came to understand many words that I had only heard
about before.
I have a small parcel of land and I produce about one or
two 60-pound sacks of pergamino coffee each year. The
land where my parcel is located isn’t very good; there’s a
lot of wind and the vegetation is scarce, which isn’t good for
coffee bushes.
For example, now I know how to calculate percentages, before
that I had only heard people talk about them, but I didn’t know
how to do this calculation. This was exciting for me!
4
Fresh From the Field: ICSUR
ICSUR
On the second leg of the trip, we visited communities located in
the Selva Zoque of Chiapas, a cloud forest where coffee grows
at optimum altitude and humidity. Unfortunately, these idyllic
conditions are not enough to overcome low coffee prices.
In this area our counterpart ICSUR works with women’s groups
to cultivate edible mushrooms and manage an organic chicken
project for fresh eggs and meat. The women have learned to
combat illnesses that affect the chickens using vaccines and
good hygiene to avoid using antibiotics. They have also learned
to prepare organic chicken feed using wild plants rich in iron
and protein combined with ground corn and beans.
Each community working with ICSUR on the chicken project
has an incubator and more than 400 chicks have been hatched in
a period of four months. Some members of the group have up to
80 chickens.
Many of the women sell their surplus meat and eggs and
reinvest the money in materials to maintain their small business.
Women in the project also showed how the project has helped
provide their families with a more varied, complete diet in spite
of the food crisis that has caused most food staples to double in
price since October of 2007 (for more information on the food
crisis, see the Executive Director’s Letter on page 2).
Voice From the Field:
A woman
in ICSUR’s
chicken project
explains
the group’s
incubator to
Coffee Kids
Program
Coordinator
José Carlos
León
Sra. Constantina Garcia
Garcia is president of the Group of Constance in
San Francisco Jaconá, Chiapas, Mexico.
I have been a coffee-producing member since
the organization began. Currently there are 15
women and five men in the cooperative.
Four years ago we decided that we were going to
work our parcels collectively. We gather together
to work one parcel and when we are done with
that one we continue with another until we finish.
We do most of the work in the fields, but for some
of the harder chores we hire outside labor. We do
know how to use a machete though.
My husband never liked to work with animals, and
even less with chickens, but now that he knows
what the work is like, he even helps me take care
of them. He’s become an expert in knowing what
they need and has learned how to vaccinate them.
He says that the eggs and the meat that we eat
taste better than before because we raise them
ourselves.
ICSUR’s chicken
project is providing
women’s groups
with a way to
produce healthy
meat and eggs.
A woman
proudly displays
her morning egg
harvest.
5
Fresh from the Field: APROS & ADESPA
Voice From the Field:
Program Director José Luis
Zárate learns about spinning
fibers from a participant in
APROS’ project for elderly
widows in San Pedro La
Laguna, Guatemala.
By José Luis Zárate
Juana Sisimite
Juana Sisimite is an artisan instructor
working on a technical training program
with Coffee Kids’ partner ADESPA.
Sisimite is teaching 26 women from the
community of Paraxaj how to create
‘fajas,’ or decorated belts that women in
the region use as part of their traditional
dress, for supplemental income.
“I learned this skill watching other women
in the community of Patzicia and since the
work appealed to me, I decided to learn.
In the beginning it was hard because no
one could teach me and so the only way
to learn was to put the needle in the beads
and begin with a line that took me almost
a week. I was the first in my family to learn
and afterward I taught my sisters. Now we
all do this work.
“We are teaching these women. I told
them to take advantage of the opportunity
to learn because you can make money in
this business. We deliver our products to
three places and during the festival season
they sell very well. The type of embroidery
varies depending on the community, each
place has its own colors.
In April, I visited the Association of Health Promoters of San Pedro
(APROS) in San Pedro La Laguna, Guatemala, and the Association for
Sustainable Development of Paraxaj (ADESPA) in Paraxaj, Guatemala.
APROS continues to provide pregnant mothers with pre- and post-natal
training through a strong network of locally based, health promoters. Their
newest support program for widows has also been very successful.
APROS works with over 75 widows from five communities around
Lake Atitlán. The average age is 75 and most of them live alone in very
poor conditions. The program brings the women together for workshops
and activities and provides them with a healthy meal, and the program
promotes the importance of geriatric care and support.
On the second part of the trip, I visited a bakery project run by ADESPA.
Coffee Kids began working with ADESPA to promote adult literacy two
years ago. This year, ADESPA continues their literacy work and also
created a bakery project for the community.
Paraxaj produces less than 20% of the bread that community members
consume. Much of the bread sold in the community is brought in from
other communities and is often low quality and expensive. The bakery
project provides a locally based, high quality alternative and additional
jobs.
Women and men
working with ADESPA
in a bakery project
knead dough for a
variety of baked goods.
The project provides a
local option for fresh,
high-quality baked
goods.
“The ‘fajas’ we make can be sold for an
average price of Q125 ($17); and in the
store they sell for Q150 ($20).”
6
20 Years: Cover Story
Women’s groups working
with the Chajulense
Association in the town of
Chajul, Guatemala, produce
high-quality, hand-woven
textiles that help diversify
family income.
“The process of working
with Coffee Kids is very
effective because of the way
they evaluate the projects,”
said Javier Jimenez, the local
coordinator for STIAP in
‘Encuentros,’ or exchanges are an integral part of
Nueva Alianza, Guatemala,
the Coffee Kids methodology. In this photo, Clara
a partner with Coffee Kids
Palma, of Coffee Kids partner AUGE, learns about
an environmental education program managed by
since 2007. “Last year,
Coffee Kids partner SOPPEXCCA in Nicaragua.
Coffee Kids visited the
community to see how the
(Story continued from Page 1)
biodiesel project was going. For us the
In many of the communities Coffee
visit was important because it generated
Kids serves, concepts like savings
the confidence that Coffee Kids was
and money management, higher
serious about working with us.”
education and organic gardening are
often misunderstood or unknown.
In 2007, Coffee Kids worked
The ideas need time and patience to
take root in the community.
with
organizations on
“In the eight years that I have been
with Coffee Kids, I’ve seen how an
organization that is open to change
and supportive of partners can have
a profound effect. Our partners know
that they can count on our help and
support throughout the development
of their programs. Real change takes
time,” said Carolyn Fairman,
executive director.
“The soul of the organization
[Coffee Kids] is what makes the
difference, the real and genuine
interest that Coffee Kids has in
contributing to the development of
the communities. They want to see
what’s happening, how the groups
are coping with the projects,” said
Paula Rodriguez, advisor to the
Chajulense Association, one of
Coffee Kids newest partners.
12
22 projects that served
3,224 families in
156 communities.
STIAP’s biodiesel project has brought
sustainable energy to this remote
community. The 42 families that live
there now rely on a micro-hydroelectric
plant and a generator running on the
biodiesel they produce.
After 20 years of working with
coffee-farming families, Coffee Kids
has developed a method that works
allowing people to develop their own
solutions and encouraging grassroots
development that respects the culture
and ingenuity of the people who bring
us our daily cup.
7
Costa Rican Partner FHC to
Graduate with High Honors
Coffee Kids has been working with
The Rural Children’s Education Fund
(FHC) since its inception in 1995.
Thanks to their efforts, thousands of
students have continued their studies,
and the program has served as a model
for a similar effort in Nicaragua. The
government of Costa Rica is even
changing legislation on student loans
as a result of FHC efforts.
“Today we find children of coffee
farmers, children of peasants who
are doctors, architects, engineers.
We believe that the best way to help
families is through education,” said
Oscar Campos, president of FHC.
Given FHC’s success, Coffee
Kids is proud to announce their
graduation from Coffee Kids. The
organization will continue to work
with Coffee Kids in the coming year,
but is now preparing to become fully
independent.
“It’s amazing to see how far they
have come in 13 years and the change
that is flourishing in Costa Rica thanks
to their efforts,” said José Luis Zárate,
program director at Coffee Kids.
FHC will continue to serve as an
example and consultant for other
Coffee Kids partners looking to work
in education.
“We believe that education is the
foundation of development and the
most appropriate way for people to
confront poverty. We look to expand
our education programs so that we can
continue being a source of opportunity
for our youth,” said Esli Antonio
Vega, executive director of FHC.
SCAA ’08 - Minneapolis, Minnesota
Coffee Kids Founders David Abedon, Dean Cycon
and Bill Fishbein, along with Board President Rob
Stephen, Board Member Rick Peyser and Paul
Katzeff of Thanksgiving Coffee at Coffee Kids 20th
Anniversary Dinner
Development Manager Heather
Ferraro with Gordon Shirley of
Safai Coffee and Tea
Employees of Fres-co Systems
show their support for Coffee Kids
at their booth.
Coffee Kids Celebrates 20th at 2008 Specialty Coffee
Conference; Dinner Brings in Nearly $100,000
Throughout the four-day run of the 2008 Specialty Coffee
Association of America’s (SCAA) Conference and Exhibition May
2-5, visitors were buzzing about Coffee Kids. Many of the 7,300
people from 72 countries who attended the event saw Coffee Kids
Executive Director Carolyn Fairman and Founder Bill Fishbein
present at the conference’s opening address.
Executive Director Carolyn Fairman and Founder
Bill Fishbein spoke at the opening of the 2008 SCAA
Conference and Exhibition.
On Saturday, May 3rd, Coffee Kids hosted a 20th Anniversary
Celebration. A number of companies sponsored the dinner bringing
in nearly $100,000. Thirteen representatives from Coffee Kids’
partners AUGE, SOPPEXCCA, CECOCAFEN, STIAP, FHC and
Association Chajulense attended the event. Special thanks to all of
our sponsors who helped us make the dinner possible.
Retiring Founder Bill Fishbein was honored by Coffee Kids’
partner, CECOCAFEN of Nicaragua. In a heartfelt tribute, the
organization established the Bill Fishbein Medal of Academic
Excellence. The medal will be given to one outstanding student each
year and will cover the costs of the student’s continuing education.
Throughout the conference, the Coffee Kids booth received a steady
stream of visitors interested in learning how they could help coffeefarming families improve their quality of life.
Coffee Kids staff gather on the last day of the SCAA
Conference with some of our visiting partners.
Putumayo World Music provided
music compilations for all
attendees at the 20th Anniversary
Dinner and Putumayo artist,
Luca Mundaca, entertained at
the event. At right are Michael
Krause and Lina Nasser of
Putumayo.
8
Board President’s Letter
Moving Ahead with Coffee Kids
By Rob Stephen, Board President
In June, I returned from Copenhagen, Denmark, with
Executive Director Carolyn Fairman and Development
Manager Heather Ferraro, where we represented
Coffee Kids at the Specialty Coffee Association
of Europe (SCAE) show. We made a lot of great
connections with members and we also managed to
recruit a few new supporters!
As we wandered the trade show floor, we were
surprised to see signs in support of Coffee Kids
throughout the hall. In fact, both the SCAE and
Everpure Water had arranged to donate a percentage
of water sales at the conference to Coffee Kids.
We were also happy to connect with some of our
most active European supporters, including: ProbatWerke (Germany), Baresso (Denmark) and Bewley’s
(Ireland).
With all of the activity, it got me thinking that this
would be a great time to update you on the events
of the last few months and some of the plans and
activities that the Coffee Kids board is working on for
2008 and beyond.
many new and
Coffee Kids met with
AE Conference
old friends at the SC
ark.
in Copenhagen, Denm
A mission that resonates
If we learned one thing in Europe, it’s that our mission transcends
differences in language, culture and geography. Throughout Europe,
we found people at all levels of the coffee trade interested in becoming
a part of our mission. They feel that Coffee Kids’ efforts are making
positive changes in coffee-growing communities.
The big lesson is that we need to work harder to spread the word about
what we do, how we do it, and how our supporters in Europe can be a
part of it. For Coffee Kids, establishing a donor base and a system of
educational outreach in Europe will be a major goal for this year.
Cultural understanding
One of the hallmarks of our approach to development is taking the
time to listen respectfully so that we can understand the culture and
perspective of the people with whom we work. We do our project work
carefully and methodically with a patient and humble demeanor.
The same approach must be taken in Europe, which is a vibrant blend of
languages, cultures and attitudes. This approach will serve us well as we
strive to both learn and educate throughout Europe.
Building on our success
Mike
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Heather F
In the 2008-2009 fiscal year the Coffee Kids board will work to build on
the success of the past 20 years. We have found a voice within the U.S.
coffee industry, and our message is reaching beyond those who buy and
sell coffee to consumers and many others.
Our board will work hard to ensure that our internal processes and our
external actions adhere to the faith that our donors and partners have
placed in us.
By working toward and reaching these goals, we can work with more
coffee-growing communities. The problems these communities face
cannot be solved by trade alone, and as long as communities remain
dependent on coffee, our work will continue and expand.
Thank you for helping us to achieve these goals and for your continued
support of Coffee Kids.
Sincerely,
Rob Stephen
President, Coffee Kids
[email protected]
9
Featured Donor - In Memoriam
Coffee Kids Saddened by Loss of Noted Industry
Leader and Dedicated Supporter
On April 17, David Williamson,
managing director of Glasgow-based
coffee roaster and supplier Matthew
Algie, died after a short illness.
Williamson was a dedicated supporter
of Coffee Kids as well as numerous
other non-profit organizations.
“David contributed to as many
groups as he possibly could to
support development at origin. And
he believed he had a responsibility
to do so,” said Bill Fishbein. “What
I saw in him, besides his incredible
creativity and enthusiasm, was his
attention to detail and dedication to
the coffee he roasted. His attention to
the integrity of everything he did was
what characterized him the most.”
Williamson joined Matthew Algie in
1991 as marketing director and took
over as managing director in 1995.
According to the Glasgow-based
Herald, Williamson was a sixthgeneration descendant of the founder
of the 144-year-old company. Under
Williamson’s leadership, the company
doubled in size.
“David believed passionately in the
ability of coffee farmers and their
communities to determine their own
destiny given the right financial
environment. Aligning his business to
this philosophy whilst making sure that
it remained profitable was a model that
he considered to be truly sustainable.
His commitment to Coffee Kids formed
a key part of this approach,” said Ewan
Reid, Technical and Quality Director at
Matthew Algie.
Matthew Algie began supporting
Coffee Kids in 2001 and has steadily
increased their support over the years.
They have donated more than $150,000
since 2001. Much of that support is due
to the efforts of Williamson.
You have the best roasters bringing
their best coffee prepared by the best
baristas. Since it’s all free, we put out
the tip jar for Coffee Kids and people
are pretty generous.”
Lines at the fourth machine snaked
throughout the building as each
roaster manned the post for an hour.
During the competition, a variety of
educational seminars were held for
baristas and the public.
“It’s nice because it just adds one
more level to the competition, the
public gets a chance to try some
amazing coffee and we benefit a great
cause,” Laird said.
10
Photo courtesy of Aron Hegyi
“The fourth machine is used to inform
and educate the public about specialty
espresso and the importance of a
skilled barista in its preparation,”
said Kerry Laird, founder of Pacific
Bay Coffee Company, host of the
competition. “It’s really amazing.
cappuccino prepared by him. He set
a high standard in the coffee industry
for creativity, ingenuity, style and
compassion,” said Carolyn Fairman.
“He was more than just a supporter, he
was a dear friend who will be sorely
missed by all of us.”
“I had the privilege of not only having
met David, but also drinking a fantastic
Free Coffee Sparks Lines, Donations
Baristas and roasters from across the
West Coast came together in Berkeley,
Calif., for the Western Regional
Barista Competition (WRBC) March
28-30. As spectators gathered to watch
baristas from 16 coffee companies
compete for the WRBC title, others
lined up around a fourth machine for
free coffee and contributed over $600
in tips for Coffee Kids.
David Williamson
Baristas kept busy at the Western
Regional Barista Championship’s fourth
machine as they prepared espresso and
cappuccinos for attendees.
Donor’s Circle
Employees participating in Casual
Fridays at Autocrat Premium Coffee
James Hayes-Bohanan, economics
and Syrup in Lincoln, R.I. contribute
professor at Bridgewater State College
to charities chosen by employee
gave a lecture to the residents at The
suggestions. Coffee Kids has
Village at Duxbury in Massachusetts
consistently been a recipient over the
about the economics of the coffee trade.
years.
In return, The Village made a donation
to Coffee Kids. Thanks to Dr. HayesThe student-run café at the Sky Valley
Bohanan and the Village at Duxbury!
Education Center in Monroe, Wash.,
donated their tips from the month of
Rosemarie Cassidy recently celebrated
April to Coffee Kids.
her 15th Anniversary as an employee
at Green Mountain Coffee Roasters
Helen Ostle of Beyond the Bean in
in Waterbury, Vt. She was given the
the U.K. organized a fundraiser at the
opportunity to donate the value of her
SCAE Expo in Copenhagen donating
15-Year Service Award to a non-profit half the proceeds from the sale of
of her choice, and Rosemarie chose
smoothies at the café to Coffee Kids.
Coffee Kids. Thank you Rosemary for Beyond the Bean raised almost 400
your ongoing support!
GBP between the sales of smoothies
and a coin drop at their booth.
Thank you to Mick Wheeler, Jens
Henrik Thomsen and the Specialty
Jens Henrik Thomsen of the SCAE
Coffee Association of Europe (SCAE) organized a special fundraiser at the
for offering reduced registration fees to SCAE Conference and Expo in which
Coffee Kids staff, which made possible proceeds from all Everpure water
our attendance at the Wonderful Coffee bottles sold at the event were donated
Conference and Expo in Copenhagen.
to Coffee Kids.
Thanks A Latte
Thank you to Kenneth Luciani and the
staff of Baresso Coffee in Copenhagen
for their warm hospitality to Coffee
Kids staff at the SCAE Conference in
Copenhagen.
Fun Ways to Fundraise
Mark Prince at Coffeegeek.com held
a multifaceted fundraiser for Coffee
Kids, including an auction of several
coffee grinders donated by Baratza and
25% of Coffeegeek.com’s ad revenue
for February. The fundraiser has raised
$4,200 so far.
Mrs. Rebecca Glad’s Spanish Class
at the St. Catherine School in Seattle,
Wash. held a raffle to benefit Coffee
Kids after studying the coffee trade
and learning about the plight of coffee
farmers.
Baresso Coffee of Denmark conducted
a Baresso/Coffee Kids “Fun Challenge”
fundraiser at their booth at the SCAE
Expo, raising over $400 for Coffee
Kids. Guests were invited to do a blind
coffee tasting where they sampled
three coffees and had to identify them
correctly. For each that they guessed
correctly, Baresso donated $2 to Coffee
Kids.
On Press
Coffee Kids sends out a big thank
you to the following publications for
donating ad space (March-July 2008):
Barista Magazine - April/May, June/
July
Coffee and Cocoa Intl. - March, April,
May, June, July
CoffeeTalk - June
Fresh Cup - May
Roast Magazine - May/June
11
Media Mentions
The May issue of Coffee and
Cocoa Intl. featured the article,
“Bill Fishbein Retires from Active
Involvement in Coffee Kids.”
“From the Ground Up: A Life’s
Sustainable Journey,” was the
title of Bill Fishbein’s most recent
column in the May issue of Fresh
Cup Magazine. In it he chronicled
his history with Coffee Kids and his
retirement.
Barista Magazine’s Feb./March
issue featured Coffee Kids 20th
Anniversary Celebration in the
article, “Happy Birthday Coffee
Kids.”
The June/July issue of Barista
Magazine also featured the story,
“The Legacy of Bill Fishbein,”
on Coffee Kids’ 20th Anniversary
Celebration at the SCAA Conference
and Exhibition.
The May/June issue of The Specialty
Coffee Chronicle featured a guest
column by Bill Fishbein on his
retirement.
The June issue of Specialty
Coffee Retailer ran a brief on Bill
Fishbein’s retirement from Coffee
Kids.
The June 1st issue of the Santa Fe
New Mexican featured “Bankers to
the Poor” highlighting Coffee Kids
efforts in microfinance and economic
diversification. The same story
appeared in the July 7th issue of the
Las Cruces Sun News.
The June issue of CoffeeTalk
featured a brief on Coffee Kids 20th
Anniversary Dinner Celebration.
The June 26th issue of the Mayville
News featured the article, “Mayville
Trio Makes for Perfect Blend at
Coffee Conference,” with Coffee
Kids Communications Manager Kyle
Freund.
Donor’s Circle
WE ARE GRATEFUL TO
OUR MAJOR DONORS:
Aramark Canada Ltd.,
Canada
Batdorf & Bronson/Challain
Inc., WA
Boston Stoker, Inc., OH
Buckmaster Coffee Co., OR
Caffe L’Affare Ltd., New
Zealand
Caribou Coffee, MN
Caribou Coffee Charitable
Foundation, MN
CMA, S.p.A, Italy
Coffee Bean International, OR
Coffee Exchange, RI
CoffeeGeek.com, Canada
Counter Culture Coffee, NC
DaVinci Gourmet, WI
Esquires Coffee Houses, UK
Esquires Coffee Houses,
Ireland
Food Brands Group Ltd., UK
Fres-co System USA, Inc., PA
Fresh Cup Magazine/
NASCORE, OR
Green Coffee Co-op
Green Mountain Coffee
Roasters Foundation, VT
Helen Bader Foundation, WI
Interamerican Coffee, TX
Java Jacket, Inc., OR
Java Republic, Ireland
Java Trading Co., WA
Kerry Food & Beverage, WI
Latin America Fund, MA
Law Coffee Co., NJ
Longbottom Coffee & Tea, OR
Matthew Algie & Co. Ltd.,
Scotland
Mother Parkers Coffee & Tea,
Inc., Canada
Paragon Coffee Trading Co., NY
Peet’s Coffee & Tea Corporate
Office, CA
Probat-Werke, Germany
Melissa Pugash, CA
Putumayo World Music, NY
Roaster’s Guild of the SCAA
Royal Coffee New York, Inc., NY
S & D Coffee Inc., NC
Salt Lake Roasting Co., UT
Schooner Foundation, MA
Sloat Brothers Ltd., OR
Specialty Coffee Association
of America, CA
Starbucks Coffee Co., WA
Stormans Inc., WA
Target Sourcing Services/
AMC, NY
The Jaffe Foundation, MA
Van Houtte Inc., Canada
BUSINESS MEMBERS
Based on donations received between June 2007
-June 2008
Buddha Bean, Australia
Campos Coffee, Australia
Cibo Espresso, Australia
Jasper Coffee, Australia
Life Blend, Australia
Magazine Espresso, Australia
Martin’s Coffee, Australia
Rubra, Australia
Sexie Coffie, Australia
The Sydney Coffee School,
Australia
Caffenation, Belgium
Grootmoeders Koffie, Belgium
Rucquoy Freres N.V., Belgium
Aramark Canada Ltd., Canada
Auntie Crae’s Food Shop,
Canada
Bean Around the World Coffees, Canada
Canadian Coffee & Tea Expo/
Canadian Barista & Coffee
Academy, Canada
Coffee, Tea, & Spice, Canada
ESP Sales & Publishing, Canada
Everyday Gourmet Coffee,
Canada
Hot Beanz Coffee, Canada
J P Lindsay Co, Canada
Ken Gabbay Coffee Ltd,
Canada
Mother Parkers Coffee & Tea
Inc., Canada
Muldoon’s Own Authentic
Coffee, Canada
Reunion Island Coffee Ltd,
Canada
Transcend Coffee, Canada
Van Houtte Inc., Canada
chicco di caffe, Germany
Int’l Food & Beverage Import
GMBH, Germany
Mahlkonig GmbH & Co. KG,
Germany
Mahlwerkk, Germany
Rubens Kaffee, Germany
Coffee Republic, Greece
Blue Star Coffee Co., Ireland
Esquires Coffee Houses,
Ireland
Java Republic, Ireland
CMA, s.p.a., Italy
Arab Coffee Co. Ltd., Japan
Bagels & Beans, Netherlands
Dekoffiethuiswinkel.nl, Netherlands
Caffe L’Affare Ltd., New
Zealand
Sierra Coffee, New Zealand
The Fix, New Zealand
Venus Coffee Roasters, New
Zealand
Cafe Ditare S.L., Spain
Beige Association, Sweden
Cafe Joyful-house, Taiwan
Coffee Duck Enterprise Co.
Ltd., Taiwan
Mojocoffee/ Scott’s Fresh
Roast, Taiwan
Esquires Coffee Houses, UK
Coffee & Cocoa International,
UK
Food Brands Group Limited,
UK
Has Bean Coffee Ltd, UK
Matthew Algie & Co. Ltd., UK
Redcup Office Café Co. Ltd,
UK
Source2Resource, UK
Tinderbox, UK
Urban Espresso Limited, UK
Cafe del Mundo, AK
Terra Bella, Inc. Organic Coffee, AK
Royal Cup Coffee, AL
The Coffee Ethic, AZ
Volcanic Red Coffees, AZ
Acme Coffee Roasting Co., CA
Associated Services Co., CA
Baratza, CA
Bean Capers Inc. - Citizen
Bean, CA
Castle Communications, CA
City Bean, CA
Congregation Emanu-El, CA
Elan Organic Coffees, CA
F. Gavina & Sons, Inc., CA
Inland Empire Coffee, CA
INTTRA Corporation, CA
Java Bob’s Coffee Roasting, CA
Jesus Mountain Coffee, CA
Landmark Coffee Beans, CA
Moore Coffee Tea & Spices, CA
Peet’s Coffee & Tea, CA
Soda Bay Coffee Co., CA
Sweet Maria’s Coffee Roastery, CA
T.K. Co., CA
Taylor Maid Farms, CA
The Conservatory for Coffee,
Tea and Cocoa, CA
TransFair USA, CA
Wild Card Roasters, CA
Zizzo’s Coffee, CA
Catalyst Coffee, CO
Coda Coffee Co., CO
Firestation Roasters, CO
Intellidon Enterprises, Inc. , CO
Mountain State Golden
Roast, LLC, CO
Village Roaster, Ltd., CO
Daybreak Coffee Roasters,
Inc., CT
GE Foundation, CT
Omar Coffee Co., CT
12
Willoughby’s Coffee & Tea
Inc., CT
Hewlett Packard, DC
Cargo Cult Coffee Co., DE
Amavida Coff & Trading Co., FL
Coffee International - FL, FL
Monsanto Matching Gift
Program, FL
Nestle, FL
Sweetwater Organic Coffee
Co., FL
Atlanta Coffee Time, GA
Café Campesino, GA
Excelso Coffee & Tea Co., GA
The Buckhead Coffee Co., GA
Downtown Coffee, HI
Cafe del Sol Roasting, IA
Friedrichs Coffee - Des
Moines, IA
Flying High Espresso, ID
Flying M Coffee, ID
Asado Coffee Co., IL
Casteel Coffee, IL
Coffee Masters, Inc., IL
Market Day, IL
Metropolis Coffee Co., IL
Uncle Billy’s Bakery, IL
Cafe Royale, IN
Hubbard & Cravens Coffee, IN
JL Hufford Coffee & Tea Co., IN
Midwest Coffee Traders, KS
The Spice Merchant & Co., KS
Safai Coffee & Tea, KY
Pod Pack International, LA
Green Fields Market, MA
Jon Chomitz Photography, MA
Keurig Inc., MA
The Hot Chocolate Sparrow,
MA
The Village at Duxbury, MA
St. Mary’s College Campus
Store, MD
Coffee By Design, ME
Rock City Coffee Roasters, ME
Wicked Joe Coffee Roasting
Co., ME
Chazzano Coffee LLC, MI
Magnum Coffee Roastery, MI
Michigan State UniversitySparty’s, MI
Paramount Coffee Co., MI
Raven Coffee House Inc., MI
Roast & Toast, MI
The Righteous Bean, MI
Alakef Coffee Roasters Inc., MN
Café Imports, MN
Roaster Direct, MN
Alaska Klondike Coffee Co.,
MO
St. Mark Presbyterian
Church, MO
A Southern Season, NC
Counter Culture Coffee, NC
Dilworth Coffee, NC
Filterfresh Piedmont, NC
Global Village Organic, NC
S & D Coffee Incorporated,
NC
Signature Brew Coffee
Roasting Co., NC
Swift Creek Coffee, NC
Cultiva Coffee Co. , NE
The Black Bear Micro Roastery, NH
Village Bean, NH
1st in Coffee LLC, NJ
American Coffee Corporation, NJ
Capresso Inc., NJ
Coffee Roasters Inc., NJ
Flavor & Fragrance Specialties, NJ
Kobricks Coffee Co., NJ
Law Coffee Co., NJ
Advantage Financial Services, NM
Aroma Coffee of Santa Fe, NM
Black Mesa Coffee Co., NM
Holy Spirit Espresso, NM
In Stone Music Distribution, NM
Java Joe’s, NM
Las Chivas Coffee Roaster
- Eldorado, NM
Mira, NM
New Mexico Pinon Coffee, NM
Paper Tiger, NM
Stonefly Custom Fly Rods, NM
Whiting Coffee Co., NM
Hudson Valley Coffee Roasters Inc., NV
Coffee Distributing Corp., NY
Coffee Mania, NY
David’s Bagels, NY
Monkey Joe Roasting Co,
Inc., NY
Morning Brew Cafe & Coffee
House, NY
Postmark Cafe, NY
Putumayo World Music, NY
Rothfos Corporation, NY
Royal Coffee New York, Inc., NY
Target Sourcing Services/
AMC, NY
The White Coffee Corp., NY
Boston Stoker, Inc., OH
Coffee Break Roasting Co., OH
Crimson Cup Coffee & Tea, OH
Filterfresh Tri State, OH
Lookout Joe, OH
Roast A Bean, LLC, OH
Stauf’s Coffee Roasters, Inc.,
OH
The Coffee Underground, OH
The Raven Wing, OH
Urban Coffee Co., LLC, OK
World Cup Coffee, OK
Buckmaster Coffee Co., OR
Caravan Coffee, OR
Coffee Bean International, OR
Full Circle Organic Coffee, OR
Java Jacket, Inc., OR
Longbottom Coffee & Tea, OR
Nike Inc., OR
Pacific Coast Coffee Traders
LLC, OR
Premier International, OR
Sisters Coffee Co., OR
Sloat Brothers Ltd, OR
Sustainable Harvest, OR
Acapella Gourmet Foods, PA
Fante’s Kitchen Wares Shop,
PA
House of Coffee, PA
InFusion - A Coffee & Tea
Gallery, PA
Joe Coffee Bar, PA
Mars Drinks North America, PA
The Night Kitchen Bakery, PA
Thomas Miller & Co., Inc., PA
Coffee Exchange, RI
G Tech Corporation, RI
New Harvest Coffee Roasters, RI
Payden & Co. LLC, RI
Little River Roasting Co., SC
Turtle Creek Coffee Roasters, SC
PlastiCard Plus, TN
Addison Coffee Roasters, Inc.,
TX
Cowhill Express Gourmet, TX
Gulf Winds International,
Inc., TX
InterAmerican Coffee, Inc.,
TX
Kohana Coffee, TX
Moledina Commodities, Inc.,
TX
San Antonio Coffee Roasters, TX
Caffe Ibis Coffee Roasting
Co., UT
Millcreek Coffee Roasters, UT
Salt Lake Roasting Co. Inc., UT
Cimmerian Coffee, VA
First Colony Coffee & Tea, VA
Lexington Coffee Roasting
Co., VA
Trager Brothers Coffee, VA
World Bean RoastHers, Inc.,
VA
Coffee Enterprises, VT
Green Mountain Coffee
Roasters, VT
Independent Vending, VT
Mocha Joe’s Roasting Co., VT
Allie Walker Designs, WA
Atlas Coffee Importers LLC,
WA
Batdorf & Bronson/Challain
Inc., WA
Camano Island Coffee Roasters, WA
Coffee & Tea Warehouse,
Inc., WA
Coffeegeek.com, WA
Espresso Parts NW, WA
Grounds for Change, WA
Moka Joe, Inc., WA
Northwest Specialty Coffee,
LLC, WA
Raven’s Brew Coffee, Inc., WA
Seattle Audubon - NW Shade
Coffee Camp, WA
Seattle Coffee Gear, WA
Starbucks Coffee Co., WA
Sticky Fingers Bakery, WA
Swan Café, WA
Sweet Spot Cafe, Inc., WA
The Black Drop Coffeehouse,
WA
Visions Espresso Service, WA
Zoka Coffee Roaster & Tea
Co., WA
Alterra Coffee Roasters, WI
Ann Marie’s Coffee & Tea, WI
Door County Coffee & Tea
Co., WI
Kerry Food & Beverage, WI
LaserMonks.com, WI
Lodi Coffee Roasters, WI
Wilson’s Coffee & Tea, WI
Java Java Espresso, WY
FOUNDATIONS
Based on donations
received between April-June
2008
Daniel M. Berger & Elyse D.
Echtman Charitable Trust, NY
Latin America Fund, VA
Vanguard Charitable Endowment Program, PA
INDIVIDUAL MEMBERS
Based on donations
received between AprilJune 2008
Robert Lambert, Australia
Nithya Somaiah, Australia
Robrecht Berghmans, Belgium
Tracey Clark, Canada
Mark Prince, Canada
Carlos Batres, El Salvador
Stephan Lange, Germany
Hyung Park, Korea
Keon-Young Park, Korea
Tomasz Jagiello, UK
Andrew Kingsley, UK
Nickie Moore, UK
Jens Henrik Thomsen, UK
Marcia & Craig Mckenzie, AK
Lawrence Carroll, AL
Tomi Sue Rusling, AL
Jeffrey Berenson, CA
Kevin Curtis, CA
John Di Ruocco, CA
Cathy Finley, CA
Leonor Gavina, CA
Mark Hoy, CA
Stacy Ingram, CA
Mark Inman, CA
Kerry Laird, CA
Ann Liebmann, CA
Andrea Rodriguez, CA
Rick & Anita Sarringhaus, CA
Caroline & John Schooley, CA
Robert Grauberger, CO
Kit Jackson, CO
Mark Mahoney, CO
Michael Szyliowicz, CO
Keith Lemnios, CT
Kenneth Holloway, FL
Paul Winemiller, FL
Melissa Muckerman, GA
Amy Robinson, GA
Christopher Blazek, IL
Karalynn Mcdermott, IL
Chester Reft, IL
John Ferner, KY
Jada Windham, KY
Deborah Adams, MA
Jerome And Phyllis Cohen,
MA
Rob Stephen, MA
Richard & Marney Toole, MA
Barbara Roth, MD
Eric Svendson, MD
Avena Botanicals, ME
Robert Kennedy, ME
Patrick Reilley, ME
Ken Howe, MN
Paul Johnsen, MN
Susan Long, MN
Brett & Heather Struwe, MN
Rachel Daniels, NC
Diana H. Gooding, NC
Steve Smith, NC
Amanda Vermillion Carroll, NC
Mark Nawrot, ND
Karen Finigan, NJ
Kevin Morgan, NJ
Don Pisano, NK
Jim Benenson, NM
Sandra Oriel, NM
Holly Purcell-Callin, NM
Mary Redwine, NV
Myra Fiori, NY
John Gant, NY
Andrea Lurie, NY
Holly Borghese, OH
Wolfgang Lueckel, OH
Daniel Morris, OH
Michael Baccellieri, OR
Dana Leighton, OR
Jeanne Lord, OR
Bruce Mullins, OR
Carrie Owen, OR
Frank La Russo, PA
Joanna Dewardener, RI
Lee Teverow, RI
Ray Keane, SC
Bob Bernstein, TN
Johanna Bot, TX
Sarah Hansen, TX
Sally Sears, UT
Stephen Brown, VA
Barbara Devaney, VA
Bob & Diane Meskin, VA
Mane And Holly Alves, VT
Mark Pendergrast, VT
Rick Peyser, VT
Peter Van Schalck, VT
Rebecca Glad, WA
David Ireland, WA
Brenda Lewis, WA
David Borton, WI
Noel Hong, WI
William Pollack, WI
Emily Whelan, WI
IN HONOR OF
Professor James Hayes-Bohanan
IN-KIND DONATIONS
Barista Magazine
Coffee & Cocoa International
CoffeeTalk Magazine
Fresh Cup Magazine
Network 24/7
REDW
Roast Magazine
COFFEE HOLDING COMPANY, INC.
SPECIALTY COFFEE DEALERS,
ROASTERS AND PACKERS
All grades and origins
from one bag to a
truckload.
Call today!
4401 First Ave.
Brooklyn, NY 11232-0005
Telephone: (718) 832-0800
Fax: (718) 832-0892
E-mail: [email protected]
www.coffeeholding.com
13
Thank you Coffee Kids
for 20 years of great work!
14
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La Voz - Summer 2008
Table of Contents
1
Sharing What Works
2
Executive Director Letter
3
Coffee Kids News Briefs
4
Fresh from the Field: FomCafé
5
Fresh from the Field: ICSUR
6
Fresh from the Field: APROS &
ADESPA
8
SCAA Scrapbook
9
Letter from the Board President
10
Memoriam - Featured Donor
11
Fun Ways to Fundraise,
Thanks a Latte, On Press &
Media Mentions
14
Donor’s Circle
Women working with Coffee Kids’ partner FomCafé in the state of Oaxaca, Mexico, pose with fresh produce from their organic gardens. Article
on page 4.