Portfolio 1 Jillian Marvill Nakischa Cambridge Morgan Harrington

Portfolio 1
Jillian Marvill
Nakischa Cambridge
Morgan Harrington
IDSN 4600, Prof Gustina
Pop Up in Uptown
Collaboration with Merchandising Students
Client: JMN, Retailer of Plus-Sized Apparel for Mass Markets
Jillian Marvill
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Project Manager
Responsible for communication within
the group
Nakischa Cambridge
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Communications Manager
Responsible for communicating with
the merchandising students
Morgan Harrington
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Communications Manager
Responsible for communication with the
professor
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We found inspiration in the machinery,
weaving and dyeing, and the finishing
details of the textile industry
We are implementing each stage of
manufacturing into each of our barns.
Menswear will incorporate the industrial
machinery and raw materials.
Womenswear will emphasize the
fabrication of the textiles.
The last barn will house accessories,
representative of the finishes found in the
manufacturing process.
Nakischa Cambridge
Womenswear Executive Manager
Jillian Marvill
Menswear Executive Manager
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Entrance of the pop-up shop
Responsible for the customer’s first impression
Mechanical/masculine aspects of production
Machinery/raw materials are emphasized
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Controls traffic patterns between sections
Bridging the three designs/steps of process
Weaving/dyeing processes serve as the backdrop
The softer, feminine qualities of fabric define the
space
Morgan Harrington
Accessories Executive Manager
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Serves as the cash wrap and exit of the space
Responsible for the ending impression of the space
Responsible for a clear means of egress
Embellishments and finishing processes serve as the
backdrop for this section
Flue-Cured Tobacco Barns
 When the tobacco industry was at its peak, the best product
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arose from being cured by a flue--“a duct conveying gases from a
fireplace or furnace to the outdoors.”
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 The original barns were typically made from logs, with a shape
rustic environment.
be set up to showcase plus sized apparel and merchandise
 The location will maximize the influx of foot traffic that this
Equidistant from the Triangle to the coast, Greenville has a
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area of Uptown receives on a daily basis.
 It is close enough to campus to attract students, adjacent to
Uptown Greenville is the home of many historical sites, such
a block that houses local Greenville businesses and it is well
as the Humber House, the Art-Deco Municipal building, and
within walking distance of several of Greenville’s finest cafés
the houses of Greenville’s more notorious residents such as
and bars
the E. B. Ficklen and William H. Long.
that is “primarily rectangular, with a high ceiling with rafters to
products, the barns have emerged as an aesthetically pleasing,
 Using a parking lot across from Jefferson’s, three barns will
town.
enough to relocate and refurbish them.
 Out of their scarcity and the decrease in demand for tobacco
Greenville is a historically rich college town located in
few big city perks with the comfort and simplicity of a coastal
demand.
accommodate the hanging plants for curing.”
Project Context
eastern North Carolina.
 The tobacco barn’s disappearance is caused by decreasing
 They are becoming more of a collector’s item for those wealthy
Uptown Greenville, North Carolina
The block created by Washington Street, Reade Circle and 4
Street are the main perimeter for what is referred to as
“Uptown Greenville.”
th
 The diversity of the street traffic will offer a wide variety of
patrons
Pop-up Venues//Flash Retailing
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Becomingly increasingly popular for both retailers
and consumers.
They allow retailers to test their business in a lowrisk while consumers enjoy the novelty and
creativity that comes with pop up venues.
Large, established companies even use pop-up sites
for marketing and advertising purposes.
Sites can include parks, plazas, galleries,
warehouses, or event centers.
House a variety of scenarios: Stores, restaurants, art
exhibits and galleries, and even concerts
Menswear Inspiration
Womenswear Inspiration
Accessories Inspiration
Preliminary Sketches
Polished Perspectives
Polished Perspectives – Cont.
Polished Perspectives – Cont.
Combined Section Views:
Barn Walkthrough