Catalog - Merial Rewards

catalog
of educational
and supportive materials
®MERIAL, HEARTGARD, FRONTLINE and the Dog & Hand and Cat & Hand
logos are registered trademarks, ™Paws to Save Pets and the Paw and
Blue Ribbon logo are trademarks, and SMMerial EDU is a servicemark, of Merial.
©2008 Merial Limited, Duluth, GA. All rights reserved. FLEPR08MERCATAL
FL-81002
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FL-81002 Merch Detailer
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May 28 2008
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FPO
CHEWABLES
Pages17 – 21
Client Take-Home Materials
Pages22 – 30
Compliance Aids
Pages31 – 36
Product Support Tools for Clinic Staff
HEARTGARD is well tolerated. All dogs should be tested for heartworm infection before starting a preventive
program. Following the use of HEARTGARD, digestive and neurological side effects have rarely been reported.
For more information, please visit www.HEARTGARD.com.
Up to 25
26 - 50
51 - 100
1
1
1
68 mcg
136 mcg
272 mcg
57 mg
114 mg
227 mg
Color Coding on
Foil-Backing
and Carton
Blue
Green
Brown
HEARTGARD Plus is recommended for dogs 6 weeks of age and older. For dogs over 100 lb use the
appropriate combination of these Chewables.
ADMINISTRATION: Remove only one chewable at a time from the foil-backed blister card. Return
the card with the remaining Chewables to its box to protect the product from light. Because most dogs
find HEARTGARD Plus palatable, the product can be offered to the dog by hand. Alternatively, it may
be added intact to a small amount of dog food.The chewable should be administered in a manner
that encourages the dog to chew, rather than to swallow without chewing. Chewables may be broken
into pieces and fed to dogs that normally swallow treats whole.
Care should be taken that the dog consumes the complete dose, and treated animals should be
observed for a few minutes after administration to ensure that part of the dose is not lost or rejected.
If it is suspected that any of the dose has been lost, redosing is recommended.
HEARTGARD Plus should be given at monthly intervals during the period of the year when mosquitoes
(vectors), potentially carrying infective heartworm larvae, are active. The initial dose must be given
within a month (30 days) after the dog’s first exposure to mosquitoes. The final dose must be given
within a month (30 days) after the dog’s last exposure to mosquitoes.
When replacing another heartworm preventive product in a heartworm disease prevention program,
the first dose of HEARTGARD Plus must be given within a month (30 days) of the last dose of
the former medication. If the interval between doses exceeds a month (30 days), the efficacy of
ivermectin can be reduced. Therefore, for optimal performance, the Chewable must be given once
a month on or about the same day of the month. If treatment is delayed, whether by a few days
or many, immediate treatment with HEARTGARD Plus and resumption of the recommended dosing
regimen will minimize the opportunity for the development of adult heartworms.
Monthly treatment with HEARTGARD Plus also provides effective treatment and control of ascarids
(T. canis, T. leonina) and hookworms (A. caninum, U. stenocephala, A. braziliense). Clients should be
advised of measures to be taken to prevent reinfection with intestinal parasites.
EFFICACY: HEARTGARD Plus Chewables, given orally using the recommended dose and regimen,
are effective against the tissue larval stage of D. immitis for a month (30 days) after infection and,
as a result, prevent the development of the adult stage. HEARTGARD Plus Chewables are also
effective against canine ascarids (T. canis, T. leonina) and hookworms (A. caninum, U. stenocephala,
A. braziliense).
ACCEPTABILITY: In acceptability and field trials, HEARTGARD Plus Chewables were shown to be an
acceptable oral dosage form that was consumed at first offering by the majority of dogs.
PRECAUTIONS: All dogs should be tested for existing heartworm infection before starting treatment
with HEARTGARD Plus which is not effective against adult D. immitis. Infected dogs must be treated
to remove adult heartworms and microfilariae before initiating a program with HEARTGARD Plus.
While some microfilariae may be killed by the ivermectin in HEARTGARD Plus at the recommended
dose level, HEARTGARD Plus is not effective for microfilariae clearance. A mild hypersensitivity-type
reaction, presumably due to dead or dying microfilariae and particularly involving a transient diarrhea,
has been observed in clinical trials with ivermectin alone after treatment of some dogs that have
circulating microfilariae.
Keep this and all drugs out of the reach of children.
In case of ingestion by humans, clients should be advised to contact a physician immediately.
Physicians may contact a Poison Control Center for advice concerning cases of ingestion
by humans.
Store at controlled room temperature of 68°F - 77°F (20°C - 25°C). Excursions between 59°F - 86°F
(15°C - 30°C) are permitted. Protect product from light.
ADVERSE REACTIONS: In clinical field trials with HEARTGARD Plus, vomiting or diarrhea within 24
hours of dosing was rarely observed (1.1% of administered doses). The following adverse reactions
have been reported following the use of HEARTGARD: Depression/lethargy, vomiting, anorexia,
diarrhea, mydriasis, ataxia, staggering, convulsions and hypersalivation.
SAFETY: HEARTGARD Plus has been shown to be bioequivalent to HEARTGARD, with respect to the
bioavailability of ivermectin. The dose regimens of HEARTGARD Plus and HEARTGARD are the same
with regard to ivermectin (6 mcg/kg). Studies with ivermectin indicate that certain dogs of the Collie
breed are more sensitive to the effects of ivermectin administered at elevated dose levels (more
than 16 times the target use level) than dogs of other breeds. At elevated doses, sensitive dogs
showed adverse reactions which included mydriasis, depression, ataxia, tremors, drooling, paresis,
recumbency, excitability, stupor, coma and death. HEARTGARD demonstrated no signs of toxicity
at 10 times the recommended dose (60 mcg/kg) in sensitive Collies. Results of these trials and
bioequivalency studies, support the safety of HEARTGARD products in dogs, including Collies, when
used as recommended.
HEARTGARD Plus has shown a wide margin of safety at the recommended dose level in dogs,
including pregnant or breeding bitches, stud dogs and puppies aged 6 or more weeks. In clinical
trials, many commonly used flea collars, dips, shampoos, anthelmintics, antibiotics, vaccines
and steroid preparations have been administered with HEARTGARD Plus in a heartworm disease
prevention program.
In one trial, where some pups had parvovirus, there was a marginal reduction in efficacy against
intestinal nematodes, possibly due to a change in intestinal transit time.
HOW SUPPLIED: HEARTGARD Plus is available in three dosage strengths (see DOSAGE section) for
dogs of different weights. Each strength comes in convenient cartons of 6 and 12 Chewables.
For customer assistance, please contact Merial at 1-888-637-4251.
COLOURS CMYK
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IMAGES X HI-RES
FPO
HEARTGARD for Cats
Chewables per month
Ivermectin
content
up to 5
5 to 15
1
1
55 mcg
165 mcg
IMAGES
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Cat Weight
Lbs
For cats over 15 lb., use the appropriate combination of chewables.
HEARTGARD Chewables for Cats is recommended for use in cats 6 weeks of age and older.
ADMINISTRATION: Remove only one Chewable at a time from the foil-backed blister card. Return
the card with the remaining Chewables to its box to protect the product from light. HEARTGARD
Chewables for Cats can be offered to the cat by hand or may be added to a small amount of cat food.
If manual dosing is required, the Chewable should be broken into pieces for administration. Food
should be routinely available during the day of treatment administration. If cats are fasted, or if the
Chewable is not broken into pieces for manual dosing, then reduced absorption may result.
A relationship between reduced absorption and reduced efficacy has not been established.
Care should be taken to see that the cat consumes the complete dose. Treated animals should be
observed for a few minutes after administration to ensure that part of the dose is not lost or rejected.
If it is suspected that any of the dose has been lost, redosing with a new Chewable is recommended.
Fragments of Chewables have occasionally been observed in the feces of some cats; efficacy of the
product was not adversely affected.
HEARTGARD Chewables for Cats should be given at monthly intervals when mosquitoes
potentially carrying infective heartworm larvae are active. The initial dose must be given within a
month (30 days) after the cat’s first exposure to mosquitoes. The final dose must be given within
a month (30 days) after the cat’s last exposure to mosquitoes. For optimal performance, HEARTGARD
Chewables for Cats must be given once a month on or about the same date. If treatment is delayed,
whether by a few days or many, immediate treatment with HEARTGARD Chewables for Cats and
resumption of the recommended dosing regimen will minimize the opportunity for development of
adult heartworm.
It is recommended that cats should be tested for existing heartworm infection prior to starting treatment
with HEARTGARD Chewables for Cats. Cats already infected with adult heartworms can safely be given
HEARTGARD Chewables for Cats monthly to prevent further infections.
Monthly treatment with HEARTGARD Chewables for Cats also provides effective removal and control
of adult and immature hookworms (A. tubaeforme and A. braziliense).
SAFETY: In the clinical studies involving more than 3000 doses of HEARTGARD Chewables for Cats,
observations reported within 24 hours of treatment included vomition in ≤ 0.3% and diarrhea in
≤ 0.2% of the doses administered. There were no statistical differences between HEARTGARD
Chewables for Cats and the product vehicle (control) for these observations.
A wide margin of safety was demonstrated in clinical trials at the recommended dose level in cats
and kittens 6 weeks of age and older and in laboratory studies in cats with circulating microfilariae
of D. immitis. A wide margin of safety has also been demonstrated at 3 times the recommended
dose in pregnant or breeding queens and breeding toms. No adverse effects were observed in either
male or female cats or their offspring in breeding studies. A 30-fold safety margin over the minimum
recommended dosage was established in a single dose tolerance study. In growing kittens dosed
monthly for 8 consecutive doses, one cat given 5 times the market dose vomited and a second cat
in this group experienced diarrhea within 24 hours of the initial treatment. In clinical trials, many
commonly used flea control products, anthelmintics, vaccines, antibiotics and steroid preparations
were administered with HEARTGARD Chewables for Cats without incident.
Keep this and all drugs out of the reach of children. In case of ingestion by humans, clients
should be advised to contact a physician immediately.
STABILITY: HEARTGARD Chewables for Cats are stable for 2 years when stored below 77°F (25°C)
and protected from light. Store at controlled room temperature of 68°F - 77°F (20°C - 25°C).
Excursions between 59°F - 86°F (15°C - 30°C) are permitted.
HOW SUPPLIED: HEARTGARD Chewables for Cats is available in two dosage strengths (see
DOSAGE section) for cats of different weights. Each strength comes in a convenient carton of 6
chewables, packed 10 cartons per tray.
For customer assistance, please contact Merial at 1-888-637-4251.
0
HEARTGARD is well tolerated. In the clinical studies involving more than 3,000 doses of HEARTGARD for
Cats, observations reported within 24 hours of treatment included vomiting in ≤ 0.3% and diarrhea in ≤ 0.2%
of the doses administered. There was no statistical difference between HEARTGARD for Cats and the product
vehicle (control) for these observations. For more information please visit www.HEARTGARD.com.
Pyrantel
Content
FPO
In-Clinic Education Tools and Materials
Ivermectin
Content
X
Pages 1 – 16
Chewables
Per Month
HI-RES
The following catalog offers a wide
variety of educational resources
to support your staff
and inform your clients.
Dog
Weight
XXXXX
The true measure of a clinic’s success
is its ability to provide clients the best care
and treatment available. An excellent way
to help achieve this goal is to display
engaging and informative educational
resources in clinic.
CAUTION: Federal (USA) law restricts this drug to use by or on the order of a licensed veterinarian.
INDICATIONS: For use in cats to prevent feline heartworm disease by eliminating the tissue stage of
heartworm larvae (Dirofilaria immitis) for a month (30 days) after infection, and for the removal and
control of adult and immature hookworms (Ancylostoma tubaeforme and A. braziliense).
DOSAGE: HEARTGARD® (ivermectin) Chewables for Cats should be administered orally at monthly
intervals at the recommended minimum dose level of 24 mcg of ivermectin per kg (10.9 mcg/lb.)
of body weight. The recommended dosage schedule for prevention of feline heartworm disease and
control of hookworms is as follows:
COLOURS
CAUTION: Federal (U.S.A.) law restricts this drug to use by or on the order of a licensed veterinarian.
INDICATIONS: For use in dogs to prevent canine heartworm disease by eliminating the tissue stage
of heartworm larvae (Dirofilaria immitis) for a month (30 days) after infection and for the treatment
and control of ascarids (Toxocara canis, Toxascaris leonina) and hookworms (Ancylostoma caninum,
Uncinaria stenocephala, Ancylostoma braziliense).
DOSAGE: HEARTGARD® Plus (ivermectin/pyrantel) Chewables should be administered orally at monthly
intervals at the recommended minimum dose level of 6 mcg of ivermectin per kilogram (2.72 mcg/lb)
and 5 mg of pyrantel (as pamoate salt) per kg (2.27 mg/lb) of body weight. The recommended dosing
schedule for prevention of canine heartworm disease and for the treatment and control of ascarids and
hookworms is as follows:
In-Clinic Education Tools and Materials
FRONTLINE ®
Disgusting Duo – Flea/Tick Poster
Description:
Framed and unframed educational poster
Benefit:
Educates clients on the importance
of flea and tick control.
Display Area(s):
Waiting room/reception area, exam rooms
1
In-Clinic Education Tools and Materials
FRONTLINE ®
Menace Poster and Booklet
Description:
Educational poster and take-home booklet
Benefit:
The booklet and poster work together to educate
clients in clinic about fleas and ticks and reinforce
the message at home. The poster educates
clients on flea infestations. The booklet serves as a
convenient take-home version of the poster content.
Ideal for clients that may be dealing with a flea
infestation. These two pieces of communication
also provide educational support for clinics.
Display Area(s):
Waiting room/reception area, exam rooms,
checkout area
2
In-Clinic Education Tools and Materials
FRONTLINE ® HEARTGARD® Plus (ivermectin/pyrantel)
What’s Eating Your Dog? Poster
Description:
Mounted educational poster
Benefit:
Provides clinic staff and clients the ability
to see common parasites and where they
are located in or on the pet.
Display Area(s):
Waiting room/reception area, exam rooms
3
In-Clinic Education Tools and Materials
FRONTLINE ®
Flea Life Cycle Model
Description:
A model illustrating the flea life cycle
Benefit:
Offers clinic staff and clients a simple
visual representation of the flea life cycle
and encourages discussions about how
FRONTLINE Plus can help break it.
Display Area(s):
Exam rooms
4
In-Clinic Education Tools and Materials
FRONTLINE ®
Tick I.D. Card
Description:
A convenient tick information card
Benefit:
Quick reference tool lets clinic staff
easily share tick information and 
images with clients.
Display Area(s):
Exam rooms
5
FRONTLINE ® HEARTGARD ® (ivermectin) HEARTGARD® Plus (ivermectin/pyrantel)
In-Clinic Education Tools and Materials
Waiting Room DVD
Description:
Informational video to be shown in the
waiting room
Benefit:
Great opportunity to educate and inform
clients about pet-related topics with TV
commercials, pet health care tips and
prevention information.
Display Area(s):
Waiting room/reception area
6
In-Clinic Education Tools and Materials
FRONTLINE ®
Application DVD
Description:
How to Apply FRONTLINE
Benefit:
By taking the client through a simple
step-by-step process, this educational video
demonstrates how easy it is to properly apply
FRONTLINE Brand Products to both dogs and
cats and helpful tips for flea control.
Display Area(s):
Waiting room
7
FRONTLINE ® HEARTGARD ® (ivermectin) HEARTGARD® Plus (ivermectin/pyrantel)
In-Clinic Education Tools and Materials
Open/Closed Sign
Description:
Open/Closed, Hours of Care branded
window cling
Benefit:
Helpful signage to show clients the clinic’s
hours and remind them about FRONTLINE
and HEARTGARD Brand Products.
Display Area(s):
Front door/window
8
In-Clinic Education Tools and Materials
FRONTLINE ®
Door Mat
Description:
A thick mat for the clinic entrance
Benefit:
An effective way to both help keep a
clinic clean and remind clients about
FRONTLINE Brand Products as they
enter and leave the clinic.
Display Area(s):
Front door/reception area
9
In-Clinic Education Tools and Materials
FRONTLINE ®
“We Proudly Recommend FRONTLINE” Sign and Header Card
“FRONTLINE Welcome Back” Sign
Description:
Window clings for the clinic entrance
and header card for display(s)
Benefit:
Easy-to-apply window clings to remind
clients and clinic staff about FRONTLINE
Brand Products as they enter and leave
the clinic.
Display Area(s):
Front door/window and
waiting room/exam rooms
10
In-Clinic Education Tools and Materials
FRONTLINE ®
Calendar Counter Mat
Description:
A laminated mat for the checkout area
Benefit:
Multifunctional check-writing mat features a
waterproof surface and a 13-month calendar
as a helpful reference.
Display Area(s):
Reception area, checkout area
11
In-Clinic Education Tools and Materials
FRONTLINE ®
Apothecary Jars
Description:
Acrylic FRONTLINE jars
Benefit:
Allow clinics to store items while visually
reinforcing the message to clinic staff
to remind their clients about FRONTLINE
Brand Products.
Display Area(s):
Exam rooms
12
In-Clinic Education Tools and Materials
FRONTLINE ®
Buster Pop-up POP
Description:
Pop-up display unit
Benefit:
This easy-to-assemble signage, featuring
the familiar spokes-animals, Buster and Abby
from the FRONTLINE television ads, will help
keep FRONTLINE products top-of-mind
with clients.
Display Area(s):
Reception area, exam rooms, checkout area
13
In-Clinic Education Tools and Materials
FRONTLINE ®
Buy 6, Get 1 Free Poster and Header Card for Display(s)
Description:
Promotional poster
Benefit:
This poster and header card will serve as a
reminder for clients to purchase at least six
doses of FRONTLINE Plus or TOP SPOT® in
order to take advantage of the one free dose
offer ($15 value). This poster is also an
excellent tool to help support clinic
dispensing recommendations.
Display Area(s):
Waiting room, exam rooms
14
In-Clinic Education Tools and Materials
FRONTLINE ®
Keys to Successful Flea Control Tools
Description:
Tear pad, easel and poster
Benefit:
These informative tools can be used to
educate clients about successful ways to
control flea infestation on their pet(s)
and in their home.
Display Area(s):
Waiting room/reception area, checkout area
15
In-Clinic Education Tools and Materials
FRONTLINE ®
Educational Pyramid
Description:
An in-clinic educational tool on the flea life cycle
Benefit:
This tool educates clients about the
characteristics of the flea at each stage of its
life cycle. By clearly indicating how the active
ingredients in FRONTLINE Plus affect the flea
at each stage, this tool demonstrates the benefits
of regular use of a flea preventive.
Display Area(s):
Reception area, checkout area
16
FRONTLINE ® HEARTGARD ® (ivermectin) HEARTGARD® Plus (ivermectin/pyrantel)
Client Take-Home Materials
Information Center for FRONTLINE and HEARTGARD Brand Products*
Description:
Product brochure, rebate and
coupon pad holder
Benefit:
A convenient, one-stop materials organizer
for client information.
Display Area(s):
Waiting room/reception area, checkout area
* Type of display may vary.
17
Client Take-Home Materials
FRONTLINE ®
Dog and Cat Consumer Brochure – English
Cat Consumer Brochure – English
Description:
Color, tri-fold educational brochures
Benefit:
Allow clinics to provide clients with valuable,
easy-to-read educational materials on the topic
of effective year‑round flea and tick control.
Display Area(s):
Waiting room/reception area, exam rooms,
checkout area
18
Client Take-Home Materials
FRONTLINE ®
Dog Consumer Brochure – Spanish
Cat Consumer Brochure – Spanish
Description:
Color, tri-fold educational brochures
Benefit:
Allow clinics to provide clients with valuable,
easy-to-read educational materials on the topic
of effective year-round flea and tick control.
Display Area(s):
Waiting room/reception area, exam rooms,
checkout area
19
Client Take-Home Materials
FRONTLINE ®
How to Apply FRONTLINE Plus and FRONTLINE Spray Tear Pads
Description:
Instructional tear pads for pet owners
Benefit:
A helpful step-by-step instruction sheet
that can be given to pet owners detailing
the correct way to use FRONTLINE Plus
and FRONTLINE Spray treatments. This tool
can be used as a reference for first-time
FRONTLINE users or as a reminder for
ongoing treatments.
Display Area(s):
Waiting room/reception area, exam rooms,
checkout area
20
Client Take-Home Materials
FRONTLINE ® HEARTGARD® Plus (ivermectin/pyrantel)
Puppy/Kitten Kits
Description:
Starter kits for new puppy/kitten owners
Benefit:
Helpful starter kits with important
information, free samples, coupons and
rebates that clinic staff can offer to new
puppy and kitten owners to help encourage
a long‑lasting pet health care relationship.
Display Area(s):
Reception area, exam rooms, checkout area
21
Compliance Aids
FRONTLINE ®
Direct-to-Consumer Communications (Website and TV Advertising)
Description:
www.FRONTLINE.com and
FRONTLINE consumer TV ads
Benefit:
The website is an educational resource for
consumers that offers information on fleas,
ticks and FRONTLINE, while TV advertising
supports flea and tick awareness and product
recommendations.
22
FRONTLINE ® HEARTGARD ® (ivermectin) HEARTGARD® Plus (ivermectin/pyrantel)
Compliance Aids
Vet-to-Pet Home Delivery
Description:
Home delivery service for FRONTLINE
and HEARTGARD Brand Products
Benefit:
Supports the relationship between vets and
clients by offering clients a convenient home
delivery service. This service also supports
compliance through regular monthly usage of
FRONTLINE Brand Products.
Display Area(s):
Reception area, checkout area, clinic windows
23
Compliance Aids
FRONTLINE ®
Client Reminder Postcards
Description:
Appointment reminder postcards
Benefit:
Encourage preventive medicine by
reminding clients when it’s time to make
an appointment.
24
Compliance Aids
FRONTLINE ®
Buy 6 Get 1 Free Coupon
Description:
Buy 6 Get 1 Free coupon
Benefit:
Helpful, money-saving coupon on the
purchase of 6-packs of FRONTLINE Brand
Products that clinics can offer clients
to help encourage year-round use and
promote monthly compliance.
Display Area(s):
Reception area, checkout area
25
Compliance Aids
FRONTLINE ®
Display Unit – Horizontal
ITEM: PPS5PRODUCTTRAY
Display Unit – Vertical/Tower
ITEM: PPS601MERCHANDISER
Display Unit – Cube
ITEM: FLE08CNCUBEDISPLAY
FRONTLINE Brand Products Display Units – Vertical, Horizontal and Cube
Description:
Display units for FRONTLINE Brand Products
Benefit:
Product display units allow for the
convenient display of all the FRONTLINE
Brand Products that clinics may carry.
It’s also easy for clients to see them
upon arrival or at checkout to purchase
FRONTLINE Brand Products.
Display Area(s):
Checkout area
26
Compliance Aids
FRONTLINE ®
Email Reminder Tear Pad
Description:
Tear-off and sticky-back reminder pads
Benefit:
A helpful take-home communication that
clinics can offer clients that explains how to
sign up for monthly email reminders to give
their pets FRONTLINE Brand Products, and
helps encourage monthly compliance.
Display Area(s):
Reception area, checkout area
27
FRONTLINE ® HEARTGARD ® (ivermectin) HEARTGARD® Plus (ivermectin/pyrantel)
Compliance Aids
MERIAL® Rewards Program Brochure
Description:
Points program that rewards clinic staff for
promoting proper pet health care
Benefit:
MERIAL Rewards is a program for clinic staff
that allows them to collect points when they
dispense packs of FRONTLINE (6 dose) and
HEARTGARD (12 dose) Brand Products.
28
Compliance Aids
FRONTLINE ® HEARTGARD® Plus (ivermectin/pyrantel)
In-Clinic Dispensing Programs
Description:
Programs and promotions designed to
increase dispensing in clinics
Benefit:
Creates dialogue between staff and clients
concerning pet health care issues and
preventive medicine, while encouraging
monthly compliance.
Display Area(s):
Reception area, checkout area
29
Compliance Aids
FRONTLINE ®
Appointment Cards
Description:
Appointment cards to provide to clients
at the end of their visit to the clinic. To meet
your printing requirements, these cards are
available in three versions; 3-up, 4-up
and pinfed.
Benefit:
Appointment cards aid clinics in supporting
pet health and compliance by reminding
clients of their next scheduled appointment.
Display Area(s):
Reception area, checkout area
30
Product Support Tools for Clinic Staff
FRONTLINE ®
Interactive Training
Description:
VETerinaire, Merial University, Lunch & Learn
Seminars, Merial EDUSM
Benefit:
Fun, interactive, informational seminars and
programs designed to educate clinic staff on
fleas, ticks and Merial products and create
opportunity for continuing education credits.
31
Product Support Tools for Clinic Staff
FRONTLINE ®
Technical Supplements
Description:
Flea and tick control technical supplements
for clinic staff
Benefit:
Provide clinic staff with the necessary
information to educate clients on:
•the importance of compliance
•ongoing flea and tick control
•where fleas and ticks can hide
Display Area(s):
Staff room
32
Product Support Tools for Clinic Staff
FRONTLINE ®
Feline Techniques in Practice Supplement
Description:
Cat technical supplement
for clinic staff
Benefit:
Reminds clinic staff to advocate the
importance of feline health care.
Display Area(s):
Staff room
33
Product Support Tools for Clinic Staff
FRONTLINE ®
Firstline Supplement – Boosting Client Compliance
Description:
Objection-handling technical supplement
for clinic staff
Benefit:
Helps clinic staff understand and address
client objections when they recommend
flea and tick control products. This can help
strengthen the relationship with their clients
and increase compliance.
Display Area(s):
Staff room
34
FRONTLINE ®
HEARTGARD ® (ivermectin)
HEARTGARD® Plus (ivermectin/pyrantel)
Product Support Tools for Clinic Staff
Paws to Save Pets™
Description:
Paws to Save Pets was founded in 2006 in response
to the devastation left behind by Hurricane Katrina.
Through the Petfinder.com Foundation and the
American Veterinary Medical Foundation, Paws to Save
Pets continues to provide disaster relief assistance and
preparedness programs to help ensure the health and
well-being of companion animals throughout the U.S.
Display Area(s):
To learn more visit www.pawstosavepets.com
35
Product Support Tools for Clinic Staff
FRONTLINE ®
Technical Services Team Hotline
Description:
Field-based and telephone technical support
Benefit:
Provides clinics with ready access
to information on products, including
difficult flea control cases, disease
states, etc., when they need it most:
1‑888‑MERIAL‑1, option 3, or their
Merial Sales Representative.
Additional reference aids: Merial® Vet Tech Services phone stickers,
Merial Vet Tech Services magnets.
36
EMAIL (optional):
FAX: (
PHONE: (
)
STATE:
CITY:
CLINIC ADDRESS:
CLINIC NAME:
DOCTOR:
)
ZIP:
To place an order, submit this form to your Merial Sales Representative
in person, or call 1-888-MERIAL-1 for more information.
of educational
and supportive materials.
catalog
In-Clinic Tools and Materials
Client Take-Home Materials
Compliance Aids
Product Support Tools
for Clinic Staff
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PRO6FELSPANBRO
CSA7APPLYPLUSREV
FLE07CNAPPLYSPRAY
PPK4FLPUP03000109
PRO6VET2PETDETAIL
PRO6REMINDCARD3UP
PRO5REMINDCARD4UP
PRO5PINFEDCARD
PRO5CATREMINDCARD3
PRO5CATREMINDCARD4
CPR7BUY6GET1
PPS601MERCHANDISER
PPS5PRODUCTTRAY
FLE08CNCUBEDISPLAY
PRO5PADREMINDER
CSA7EMAILPOSTIT
SPA08NAWELKITBROCH
FUN4FLE41219CATPGM
PRO5BOXPAWS07
FLE08CNAPPTCARD
Cat Consumer Brochure (Spanish)
How to Apply FRONTLINE Plus Tear Pad
How to Apply FRONTLINE Spray Tear Pad
Puppy and Kitten Kit Merchandiser
Vet to Pet Home Delivery (Detailer only)
Client Reminder Postcards – 3-up
Client Reminder Postcards – 4-up
Client Reminder Postcards – Pinfed
Cat Only Reminder Card 3-up
Cat Only Reminder Card 4-up
Buy 6 Get 1 Free Coupon
FRONTLINE Product Display Unit – Vertical/Tower
FRONTLINE Product Display Unit – Horizontal
FRONTLINE Product Display Unit – Cube
Email Reminder Tear Pad
FRONTLINE.com Email Reminder Post-It® Notes
Cat’s Meow In-Clinic Dispensing Program
Paws for Charity In-Clinic Dispensing Program
Appointment Cards
ADS6FIRSTLINEDEC
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ADS6TECHNIQUESDEC
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FLEVET7VETTECHSUPPLEMENTR
®HEARTGARD and FRONTLINE are registered trademarks of Merial.
©2008 Merial Limited, Duluth, GA. All rights reserved.
FLEPRO8MERCATALFORM
®Post-it is a registered trademark of 3M Company.
Firstline Supplement – Boosting Client Compliance
The Forgotten Feline Patient
Veterinary Team Advocate Supplement:
Hidden Hot Spots for Fleas and Ticks
Techniques in Practice Supplement: Take Control of Fleas
Techniques in Practice Supplement:
FLEA07PBFIRSTLINER
CSA7CATBROCHURE
CSA6CANCONSPANBRO
Cat Consumer Brochure
Dog Consumer Brochure (Spanish)
MERIAL Rewards Program Brochure
CSA7COMBOBROCHURE
Pet (Dog and Cat) Consumer Brochure
FRONTLINE and HEARTGARD® (ivermectin)
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FLE08MRPYRAMID
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PPS601CPNBROHOLDER
PPS6TOWERRECOMMEND
PRO701COUNTERMAT
FUN6FLAPOTHJARSM
“We Recommend” Header Card
Calendar Counter Mat
Apothecary Jars (Small)
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Educational Pyramid
Information Center: Brochure and Coupon Holder
PPS6WINDRECOMMEND
PRO6WINDOWCLINGH20
“We Proudly Recommend FRONTLINE®” Window Cling
“FRONTLINE Welcome Back” Window Cling
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✓
FLE07MRKEYPOSTER
FLEPRO7CLINICEASER
FLEPRO7PADR
PPS6OPENCLSDHOURS
FUN607WELCOMEMAT
Open/Closed Sign
Door Mat
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✓
Keys to Successful Flea Control Tools: Poster
Keys to Successful Flea Control Tools: Easel
Keys to Successful Flea Control Tools: Pad
CVD6WTGRMDVDHOLDER
FLECN07VIGNETTES
Waiting Room DVD
Application DVD
✓
✓
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FUN6FLAPOTHJARLG
PPS5PARASITEPOSTER
TDA6FLEAMODEL
ICD6TICKIDCARD10
What’s Eating Your Dog? Poster
Flea Life Cycle Model
Tick I.D. Card
✓
✓
FLE08MRPOPUP
FLE07PRBUY6G1POSTR
PPS5HEADERCARDBUY6
FLE07CNMENACEPOSTR
FLE07DTFLEASTORYC
Menace Poster
Menace Booklet
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AVAILABILITY
Buster Pop-up POP
Buy 6, Get 1 Free Poster
BUY 6 Header Card for Display(s)
PPS6COMBOPOSTER
PPS6COMBOPOSTERU
Flea/Tick Poster – Disgusting Duo FRAMED
Flea/Tick Poster – Disgusting Duo UNFRAMED
Apothecary Jars (Large)
ITEM NUMBER
ITEM
QUANTITY
AICS2
FL-81002 Catalog Order Form.ai
FL-81002
ORDER FORM
cb
11” x 8.5” (FOLDED IN CENTER)
HG Merch Detailer
16
may 30 2008
Order Form
FPO
HI-RES
X
IMAGES
Black
COLOURS