2016 AFOLS Sponsorship Brochure

AIRDRIE FESTIVAL OF LIGHTS | NOSE CREEK PARK | December 1-31 6PM - 9PM
2016 Official Sponsorship Guide
Your opportunity to partner with Airdrie’s largest tourism event!
Whole lot of
glowing
reasons to
support
Partnership
Working together is
how great events
come to life!
Community
The Airdrie Festival of
Lights is a celebration
that brings our
community together.
Promotion
Your company is doing
great things and we
want to let others
know about you!
Recognition
Be recognized as
an organization that
invests back into your
community.
Value
We work hard to
provide you with
outstanding exposure
to make the most
of your sponsorship
investment.
FOR 21 GLOWING YEARS SPONSORS HAVE BEEN
THE HEART OF OUR SUCCESS! Your support makes
it all happen and allows us to create new levels
of excitement and fun for kids of all ages.
The Airdrie Festival of Lights
(AFOLS) began in 1996 with a
small group of local residents
committed to putting Airdrie on
the map. Today, the Airdrie
Festival of Lights has become
western Canada’s largest
walkthrough Christmas light
display! For several years, the
AFOLS has been working to
change over all our incandescent bulbs to more energy
efficient LED bulbs, that’s hundreds of thousands of bulbs
covering nearly six acres of
On average, 50,000 visitors a
year come from all over southern
Alberta for a memorable holiday
experience.
scenic Nose Creek Park! 2016
will see that goal reached as
well as a complete upgrade to
all our displays. It will be like
visiting an entirely new Festival
of Lights. Visitors to the park
can stroll through the Festival’s
unique winter wonderland of
lights, grab a hot chocolate
and warm up by the bonfires
before catching a ride on a
Festival train.
CONTACT US TODAY
TO SECURE YOUR IDEAL
SPONSORSHIP OPPORTUNITY!
BRIGHT LIGHT Sponsors
Let us make your company brand shine brightly in the lights of the Festival.
Choose from any of our packages below but remember... all is customizable to meet your needs!
We'll work to target your investment to the needs of your company.
Red Light
$500
Orange Light Blue Light
$750
$1000
Yellow Light
$2,500
Green Light
$5,000
Recognition as an official AFOL sponsor
Receive an official store front decal for you to display
Approved use of AFOL logo on sponsor website
AFOL event guides provided for distribution
Invitation to Festival wrap up party
Company name on AFOL website
Company name in AFOL event guide
Company name recognition in newspapers
Company name on main entrance sponsor signage
25% discount on event guide advertisements
Company logo on AFOL website
Company logo on AFOL social media
Company logo in AFOL event guide
Banner placement in tent (sponsor provides)
Company hyperlink on AFOL website
Company hyperlink on AFOL social media
Complimentary hot chocolate & train ride tickets
Company logo on main entrance sponsor signage
Framed commemorative certificate
Banner placement in tent (festival provides)
1/3 page advertisement in AFOL event guide
Signage BONUS!
Orange through Green Light sponsors also receive amazing signage benefits. Have your name associated
with the joy of our Santa visits or have your company logo displayed at one of the Festival light displays
including favorites like North Pole, Santa Takes Flight or the Penguin Village!
Orange Light Bonus
Blue Light Bonus
Yellow Light Bonus
Green Light Bonus
Two night Santa visit sponsorship
including company name on
signage
Signage at one small to mid light
display (1/2 Festival)
Signage at one mid to larger light
display (1/2 Festival)
Signage at one mid to larger light
display (entire Festival)
Unique sponsorship opportunities that bring the fun of the Festival to life...
and put your company image at the center of it all!
Be associated with the warmth of the Festival! Receive core Blue Light benefits plus logo signage at the bonfire.
Help Santa make his way to the Festival! Receive core Blue Light benefits plus the honour of
transporting Santa to the Festival on six nights.
Attach your name to this popular annual event. Receive core Blue Light benefits plus your company logo
will be placed in the Festival event guide movie night advertisement. On site recognition and signage included.
Airdrie Festival of Lights has just introduced our amazing mascot "Lumi"! Have your company logo sewn into
our brand new mascot. Our light bulb themed mascot will be making the rounds this season at various
events in and around Airdrie. Also receive core Blue Light benefits.
Along with core Blue Light benefits your company will be front and center as we advertise and celebrate
our New Year’s Eve Party!
This is a joint partnership with Community Links. One night per week, volunteers from Community
Links and AFOL will provide free crafts for kids in the Festival tent. Your sponsorship investment will be shared
between the AFOL and Community Links. Also receive core Blue Light benefits and signage in the tent.
AFOL is all about volunteerism and you can be at the heart of our program. Receive core Yellow Light
benefits plus designation as the volunteer program sponsor. Includes signage at the Volunteer office,
special recognition in the Festival event guide and promotion at the wrap up party. Work with us to develop
ways we can appreciate and support our volunteers.
Work with the Festival team to create your own sponsorship package that meets your marketing needs.
All sponsors are encouraged to collaborate with us to create activations that will help drive your company's
sales and exposure. On site sampling and other direct customer interactions are available.