Univision Radio 2011-2012
Transcription
Univision Radio 2011-2012
Univision Radio 2011-2012 Connecting Hispanic Consumers with Your Brand Why Radio? 2 Radio is Tactical, Mobile and a Great Promotional Medium Tactical Targeted Radio offers a ways to pinpoint specific consumers by age, gender, geography, and acculturation, therefore providing a gateway to your marketing “hot” spots. The frequency of radio spots allows repetition of an ad message to reinforce shopping behavior or consumer action. Mobile Closest to POP - Radio stays closer to consumers for longer periods during prime buying hours than any other medium. Promo tional Radio and its personalities create events. It can easily go on-site or in-store to attract customers and create excitement. Retail Driven Flexible From content to copy radio is flexible to the needs of the advertiser in terms of both media and creative. Whether consumers are buying clothes, shoes, or appliances, Radio reaches them in all key retail categories. Radio reaches 89% of retail shoppers every week. 3 Radio Plays A Vital Role In The Media Mix For Hispanics Impressive Increases in Audience Share P12+ National AQH Share / Spanish Formats Spanish Radio‟s national avg. quarter hour shares have seen double digit growth over the past 8 years! Spr „02 Significantly Outpacing Population Growth Spanish Radio Listening Outpaced Hispanic Population Growth in the Last Decade Almost Three Times Media Share of Hispanic Media Radio accounts for 1 in 5 dollars spent in Spanish media, while only 7% of Total Media mix. 12.0 7.7 Spr „10 +56% Population Growth 2010-2000 +43% Hispanic Pop. Growth Spanish Radio Share Growth % Of Total Media Dollars Allocated to Radio 7% Total Media Sources: 2010 Hispanic Radio Today (National Spanish Format Share Aggr.) , 2010 Census – Hispanic Population Growth Media Allocations: Total Ad Spend: Kantar Media Jan-Jun 2011 / SL Ad Spend: 2010 Hispanic Factpack (excl. Network) 18% Spanish Media 4 Hispanics are Truly ENGAGED with Radio Days Of Radio listening each year by Latinos. That’s 15 hours and 13 minutes tuned to the radio every week. Source: RAB Radio Marketing Guide, based on RADAR 110 September 2011 Monday-Sunday 24-Hour Time Spent Listening Estimate for Hispanic A12+ 5 Hispanics are Driving Radio Listening Growth “ Radio’s cume [audience] keeps growing, in large part thanks to Hispanic listeners. Four–in-ten of Hispanic listener gains came in the 18-34 age group and helped radio’s overall performance in the demo. Thanks again to a growing Hispanic audience, the number of teens who listen to radio also went up by 203,000 in the past year. Inside Radio, March 2011 ” 6 Spanish Radio Has Gained Nearly 6.5 Million Listeners in Since 2005 29,104 26,817 24,475 23,655 24,556 22,641 2005 2006 2007 2008 2009 2010 Spanish Radio Cume Audience / Hispanic Adults 12+ Source: Arbitron Nationwide Sp/Fa 2005 thru Sp/Fa 2010, Hispanic A12+ MSu 6a-12m, Based on Spanish Formatted Radio Stations as of Aug 2011. Same station Basis for Comparison and Directional Purposes Only. 7 The Power of Spanish 8 U.S. Hispanics Prefer To Consume Media in Spanish prefer visiting prefer watching TV prefer listening to the websites in Spanish in Spanish radio in Spanish Source: Simmons NCS/NHCS Spring 2011 Full Year, Hispanic A18-49 9 Spanish Radio Connects with Hispanics, Regardless of Language Preference SPANISH Capable Hispanics #1 Spanish Cont. ENGLISH Capable Hispanics #1 #1 46% #2 Regional-Mex. BILINGUAL Hispanics Spanish Cont. 42% Regional-Mex. 41% Rhythmic CHR #3 #3 #3 Span Adult Hits Rhythmic CHR Regional-Mex. 29% 36% #4 #4 #4 Rhythmic CHR Pop CHR Pop CHR 28% 34% Source: Scarborough Release 1 2011 FY, Hispanic A18+ (Top 10 Hispanic DMAs) Based on Language Personally Prefer to Speak: Copyright © Univision Communications Inc. All rights reserved. 39% #2 #2 43% Spanish Cont. 38% 37% 37% 10 Commercial Impact and Ad Effectiveness Is Higher With Spanish Radio “I Often Pay Attention to the Ads on Radio” Spanish Radio ads have 40% 23% Index 333 more than 3x greater impact on their audience compared to English Radio ads heard by nonHispanics. 12% Non-Hispanics to Ads on English Radio Hispanics to Ads on English Radio Hispanics To Ads on Spanish Radio Even English language commercials have greater impact on Hispanics than they do on non-Hispanics. Source: Univision Media Habits Study 2010 (top 2 boxes: very descriptive, descriptive; Spanish Index is derived as follows… Hispanic listen to SL-radio/Hispanic listen to EL-radio x 100, and Hispanic listen to SL-radio/non-Hispanic listen to EL-radio x 100) Copyright © Univision Communications Inc. All rights reserved. 11 Spanish Radio Ads Influence Purchase Behavior! Hispanic listeners are 136% more likely to purchase products advertised on Spanish radio compared to non-Hispanic listeners of English radio, and 53% more likely compared to Hispanic listeners of English radio. Purchase Because of Ads Index 236 Source: Univision Media Habits Study 2010 (top 2 boxes: very descriptive, descriptive) Copyright © Univision Communications Inc. All rights reserved. 12 Univision Radio and TV Combined Deliver The Vast Majority of Hispanic Consumers In The Top Markets Weekly Cume Reach Watch Univision or Telefutura Listen to Univision Radio Visit Univision. com Univision Radio + TV + Online Combined Los Angeles 66% 63% 11% 80% New York 57% 68% 19% 87% Houston 65% 78% 17% 87% Miami 57% 66% 16% 81% Chicago 53% 74% 13% 86% San Francisco 53% 64% 15% 76% Dallas 61% 73% 15% 84% Phoenix 51% 63% 16% 79% San Antonio 35% 84% 9% 88% Mc Allen 60% 42% 11% 74% San Diego 40% 60% 7% 70% Las Vegas 68% 60% 15% 80% Hispanic A18-49 Source: Scarborough Release 1 2011 FY, Hispanic A1849 Qualitative Cume Reach / Total Week The Univision Radio Connection 14 Univision: A Large and Influential National Audience Unique Weekly Audience 16.6 MILLION Overview and National Coverage Seattle Total US Hispanic Coverage 93 Percent* Portland Minneapolis Total UNIVISION Radio O&O Stations: 70 13 stations ranked among the Top 5 with total A18-49, regardless of language. SacramentoSan Francisco/SJ Omaha Salt Lake City Fresno Philadelphia Sioux City Indianapolis Denver Las Vegas Bakersfield Kansas City Wichita Washington D.C Richmond Nashville Los Angeles Amarillo San Diego Memphis Dallas Lubbock El Paso Atlanta Birmingham New Orleans San Antonio Charlotte Columbia Wilmington Jacksonville Austin Houston Corpus-Christi Univision Radio has the highest ranked Hispanic station in 15 of its 17 O&O markets. Cincinnati New York Springfield Phoenix Tucson Prov. Chicago Reno Albuquerque Univision Radio stations are #1 or #2 among Hispanics in All Top 10 Markets. Boston Boise Orlando Tampa Ft Myers Miami McAllen /Brownsville Univision Radio O&O States and Markets Puerto Rico Additional Affiliate States and Markets* Source: Arbitron Nationwide Spring 2011, A18-49 DMA Rankings MF 6a-7p (including PR), *Coverage based on Univision, plus Envision, Monitor Latino, Mediabase, and Piolin Affiliates Highest Ranked = #1 or #2 Hispanic Rank with A18-49 15 An Audience As Large as The Next Three Competitors Combined Total Weekly Cume Listeners: 16,590,100 8,945,600 4,846,800 3,511,700 2,930,800 2,130,100 Source: Arbitron Spring 2011DMAs - Unduplicated P12+ Cume MSu 6a-12m (incl. PR and Spill). Unduplicated Cumes for competitor groups, include non UVN markets also. Entravision, Liberman, Clear Channel Hispanic and CBS Radio Spanish include Spanish Formatted Stations Only 16 Univision Radio Has The Largest Share of Spanish Listening In Top Radio Markets Univision Radio is The Only Group with Stations in All The Top 10 Markets. It has Nearly a 50% Share of Spanish Radio Listening collectively across them all. SF 69% LA 36% 2Y 43% CH 56% LV 45% PX 51% DAL 43% Source: Arbitron Nationwide Spring 2011, Adults 18-49 / Total Week / Share of Spanish AQH by Group Owner, DMA Level SNT 69% HOU 61% MIA 43% Univision is the Only Spanish Radio Network with Stations in ALL the Top 10 Markets TOP 10 DMAs Station Counts Los Angeles 5 11 17 3 13 3 New York 3 3 5 2 -- void -- 1 Miami 4 4 4 4 4 1 Houston 6 4 10 1 2 2 Chicago 5 4 2 1 -- void -- 1 Dallas 5 6 8 2 -- void -- 1 San Francisco 4 2 10 3 -- void -- 4 San Antonio 7 4 2 1 2 -- void -- Phoenix 5 6 2 1 5 4 McAllen 3 1 1 -- void -- 5 1 Top 10 Mkts 47 45 61 18 31 18 Source: Arbitron Nationwide, MSL Report, Univision Radio, Citadel Hispanic Select 2011, Dial Global Latino, Focus 360 HRN Diamond Plus (all excluding Entravision stations) Note: Based on Property/Station Affiliates NOT on Audience Delivery 18 Univision Radio Outdelivers All Other Spanish Radio Networks Where It Matters Univision Radio is The Highest Rated O&O Spanish Radio Network, covering 100% of The Top 10 Hispanic Markets! 3.4 Adult 18-49 AQH Ratings M-F 6a-7p (Single -spot basis) 3.3 Univision LIMITED INVENTORY LIMITED INVENTORY 2.7 1.7 DG Latino Focus 360 Hisp. Select 1.4 1.0 0.4 Metro Latino LER Source: Arbitron Nationwide Spring 2011, Hispanic Adults 18-49 MF 6a-7p, Ratings Based on Top 10 Hispanic Markets Univision O&O Network vs. Dial Global Spanish, Focus 360 HRN Diamond Plus, Citadel Hispanic Select 2011 and Metro Latino Note: HRN and Citadel Networks exclude Entravision Stations FDP 19 Leader #1 Univision Radio Network is The Spanish Radio Network in the Country, and in Major Markets. It is Home to Stations That Rank #1 in Any Language Source: Arbitron Spring 2011 Nationwide, A18-49 DMA Rankings MF 6a-7p, 20 The Leading Spanish Radio Network in The Country In Major Markets, Univision Radio is Home to Stations That Top 10 in Any Language Market Station Total Market Rank: A 18-34 Total Market Rank: A 18-49 Total Market Rank: A 25-49 Total Market Rank: A 25-54 Los Angeles KLVE-FM 6 3 2 3t Chicago WOJO-FM 4 8 5 9 Dallas KLNO-FM 2 3 5 5 San Francisco KBRG-FM 4 4 3 5t Houston KLTN-FM 3 3 3 2 Phoenix KHOT-FM 1 2 3 4t Miami WRTO-FM 4 3 5 6 San Diego KLQV-FM 9 8 8 8 San Antonio KROM-FM 1 1 1 1 Las Vegas KISF-FM 9 5 5 7 Albuquerque KJFA-FM 5 4 3 4 Fresno KOND-FM 3 4 3 4 McAllen KGBT-FM 3 1 1 1t El Paso KBNA-FM 5t 6 2t 2 Source: Arbitron Nationwide, Spring 2011, Total Market DMA Rankings, MF 6a-7p, 21 Univision Stations Are Top 10 with Women in Any Language Total Market Rank: W18-34 Total Market Rank: W18-49 Market Station Los Angeles KLVE 6 3 New York WXNY 10 10 Dallas KLNO 4 7 San Francisco KBRG 4 5 Phoenix KHOT 8 8 Miami WRTO 4 5 San Antonio KROM 2 2 San Antonio KBBT 3t 7 Las Vegas KRGT 6 9 Austin KLQB 8 9t Fresno KRDA 6 3 Mc Allen KGBT-F 6 5 Albuquerque KKSS 3t 4 Source: Arbitron Nationwide Spring 2011, Total W18-34 and W18-49 DMA Rankings MF 6a-7p, 22 Univision Stations Are Top 10 with Men in Any Language Total Market Rank: M18-34 Total Market Rank: M18-49 Market Station Los Angeles KLVE 7 9 Chicago WOJO 3t 5 Dallas KLNO 1 1 San Francisco KSOL 3 4t Houston KLTN 1 1 Phoenix KHOT 1 2 Miami WRTO 5 4t Fresno KOND 3t 5 San Diego KLQV 9t 3 Mc Allen KGBT-F 2 1 El Paso KBNA 5 2 Las Vegas KISF 5t 6t Albuquerque KJFA 4 2 San Antonio KROM 1 1 Austin KLJA 4t 8t Source: Arbitron Nationwide Spring 2011, Total M18-34 and M18-49 DMA Rankings MF 6a-7p, 23 Bilingual Hispanics Listen To Univision Radio Univision Radio’s A18-49 BILINGUAL AUDIENCE % vs. Market Composition SF 46% Mkt 45% LA 60% Mkt 60% NY 67% Mkt 66% CH 71% Mkt 70% PX 61% Mkt 54% DA 60% Mkt 60% SA 50% Mkt 49% Source: Arbitron PPM Jun/Jul/Aug 2011, Hispanic P18-49 Weekly Cume Composition, Total Week (Univision Radio Stations in Top Hispanic Markets) HOU 50% Mkt 52% MCA 67% Mkt 73% MIA 60% Mkt 63% 24 Univision Radio Delivers 18-49 Bilingual Latinos! “ I speak Spanish, I speak English, Y a veces, I speak BOTH” #1 In Multiple Key Markets Including: Los Angeles * New York Miami * Houston Dallas * San Francisco San Antonio * Albuquerque Source: Arbitron PPM AUG 2011, Bilingual Hispanic P18-49 AQH Rank, MSu 6a-12mid 25 Univision Radio Listeners Do NOT Engage with Top Ranked English Radio Stations Spanish Radio Hispanic A18-49 % Missed by English Stations New York Los Angeles 81% Do not listen to WKTU-FM 83% Do not listen to KAMP-FM 90% Do not listen to WHTZ-FM 88% Do not listen to KIIS-FM 92% Do not listen to WWPR-FM 90% Do not listen to KPWR-FM 93% Do not listen to WXRK-FM 87% Do not listen to KXOL-FM 93% Do not listen to WQHT-FM 93% Do not listen to KOST-FM Source: Arbitron PPM Jun-Jul-Aug 2011, Hispanic P1849 MSu 6a-12m Univision Radio Duplication (based on at least 1 or more hours of listening each week) 26 Our Exclusive Content Platforms 27 Targeted Radio Formats Regional Mexican Sp. Adult Hits (Recuerdo) Spanish CHR Hot AC Tropical Latin Rhythmic Among More Latin Music and Talk Formats 28 Formats That Reflect Our Audience Relevant. Engaging. Our music and talk formats deliver people of multiple countries of origin. Of multiple races and religions. Celebrate their strong cultural traditions and Hispanic heritage. And cover a broad spectrum of acculturation. 29 #1 AM Spanish Radio Network – Targeted Content 30 “Influencer” AM Personalities 52% of Dra. Isabel’s Listeners are likely to buy a product she talks about on her show 1 in every 2 of Julie’s Listeners are likely to buy a product she talks about on her show 54% feel comfortable asking doctors about prescription medications advertised Sources: GfK National Hispanic Omnitel, May 2011 : 2010 Yankelovich MONITOR Multicultural Marketing Study, HA18+ 52% of the audience will buy a product or service if she talks about it on her show. 31 “Influencer” FM Personalities 32 Top Ranked Morning Drive Personalities Among Hispanic Listeners Univision Radio is the home of today‟s most popular Latin radio hosts, whose talent wins over the airwaves across major U.S. cities. Univision‟s EXCLUSIVE personalities consistently deliver top audiences in #1 AM Drive nationally and at the local market level. Los Angeles¹ #1 New York Dallas #1 San Francisco #1 #1 Miami Phoenix #1 #1 Houston San Antonio #1 #1 Chicago McAllen #1 #1 Source: Arbitron Nationwide Spring 2011, Hispanic P18-49 MF 6a-10a (¹HA12+ for LA) 33 National Football League Monday Night, Conference Playoffs, and Super Bowl NFL Football Coverage Sunday Night, Monday Night • Every Sunday and Monday night, Radio Cadena broadcasts the NFL Primetime game of the week “live”. Univision Radio hosts cover all the action from start to finish with pre-season games, all primetime, and post season games, including the Pro Bowl in Hawaii and The Super Bowl. Schedule of NFL Games Hall of Fame Pre-Season Kickoff Classic Prime Time Sunday Night Games Prime Time Monday Night Games Thanksgiving Day 10 Play-Off Games Super Bowl Pro Bowl Univision Radio Events 35 Consumer Impact Beyond Radio Experiential Marketing Cinco de Mayo Fiestas Patrias Private Concert Series Latin Grammy Street Parties Award Shows Women/Family Expos Influencer Marketing Retail Activation High-profile Local & National personalities promote & create brand alignment via content integration & product endorsement platforms Customized, strategic and tactical Retail Activation programs utilizing our Local promotional marketing divisions to drive distribution, channel traffic, create brand awareness and move product 36 Exclusive National Events and Activations National Events Each Year, UNIVISION Radio Network Delivers (4x) Custom Music Events Exclusively Built For Sponsors and Clients Each Event features an A-List Latin Music Star, playing in a small intimate venue Local Radio, Digital Marketing, and Mobile Promotions register Secret VIPs to attend the events Association with High Profile Events, Face to Face Brand Interaction with Consumers, Opportunity for On Site Sampling/ Prizing/Exclusivity Univision Radio Concert Series Attracting Consumers and Moving Product In Store and Retail Activations Opportunity to Drive Traffic and Move Product at The Local Level Spanish Language POP and Univision Radio Media Drives Consumers To Redeem Offers Product Sampling and Giveaways For Consumers In-Store Talent Meet & Greets at Retail Locations 39 Innovative Marketing Solutions Music Integration Sports Lifestyle Our Music. Retail Events Marketing Social Networking Networking 40 Digital Connections Powerful Radio Stations Events The Power of Univision Radio Mass Reach Onsite Influencer Personalities 41 Going beyond Broadcast Radio Today‟s Hispanic is different, so today‟s Univision is different too... The New Univision Radio App Extending the power of your message to mobile users via our influential station brands and high profile personalities 43 Univision Radio App Overview Tie into the excitement of the launch of the Univision Radio App with high impact placements As a sponsor , your branding message will be featured in the following: • • • • Presented by client splash screen Ad banners Interstitial Audio Streaming Fully Customizable Experience 44 Video Opportunities Audio Player Pre-Roll Deliver your message to an engaged audience within our Univision Radio audio player. A :30/:15 second pre-roll spot runs before online users stream Univision Radio stations online. Pre-roll spots can: •Feature a 300x250 companion ad banner link to client‟s website. •Spots can run in a specific Univision Radio station or on a Univision Radio market cluster. 45 Video Opportunities DJ Endorsements Use the power of Univision Radio DJ personalities to increase brand awareness and drive sales of your product. Benefits of using DJ personalities: • Audience connection • Culturally relevant • Helps your brand break through the clutter • DJ‟s are experts for core categories Univision will select a DJ that is a good fit for your brand and create a :15 or :30 second video to be streamed online. click here to visit video gallery online 46 Mobile Capabilities Mobile Websites & Apps • Ad banners • Pre-roll • Section sponsorships Text (SMS) • • • • Text-2-win: Sweepstakes Text-2-vote: Opinion Poll Text for Info: News & offers Text to Screen Text Alerts* • Text alert- Presenting sponsor • Video alerts- Pre and post billboard Sample integration Mobile Bar Codes • QR codes click here for video on how mobile bar codes work *Available in select markets 47 We can do things that you just can’t do anywhere else. Extending the power of your message. 48 Appendix 49 Univision Radio – Summary Mass Reach Largest SL Radio Network Total Market Coverage 17 Markets, 70 O&O stations 16+ Million Listeners Each Week #1 AM Network Radio Cadena Univision Targeted Programming Covering a Broad Range of Topics and Environments Live Content 100% Content Focus with Format Spectrum Diversity: Music, Entertainment, News, Talk & Sports Best In Class Top Brands Univision Radio Out-Delivers All Spanish-Language Radio Competitors in Providing TopNotch Customer Solutions Local Station Brand Recognition Providing a Unique Connection & Direct Relationship with Consumers 360° Platforms Grassroots Top Influencers Radio-Driven Digital, Interactive and Mobile Marketing Platforms Local Market Turn Key Retail Activations and Exclusive Local and National Experiential Marketing Opportunities High Profile Local and National Radio Personalities Exclusive to Univision Radio 50 Univision Radio Markets and Stations – 2011/2012 As of 10.11 STATION AMFM FREQ. MARKET FORMAT STATION KTNQ AM 1020 LOS ANGELES NEWS/TALK/SPORTS KLVE FM 107.5 LOS ANGELES KSCA FM 101.9 KRCD FM KRCV AMFM FREQ. MARKET FORMAT KGBT FM 98.5 MCALLEN REGIONAL MEXICAN SPANISH AC KGBT AM 1530 MCALLEN NEWS/TALK/SPORTS LOS ANGELES REGIONAL MEXICAN KBTQ FM 96.1 MCALLEN SPANISH ADULT HITS 103.9 LOS ANGELES SPANISH ADULT HITS KFLC AM 1270 DALLAS NEWS/TALK/SPORTS FM 98.3 LOS ANGELES SIMULCAST WITH KRCD-FM KESS FM 107.9 DALLAS SPANISH HOT AC WADO AM 1280 NEW YORK NEWS/TALK/SPORTS KFZO FM 99.01 DALLAS REGIONAL MEXICAN WXNY FM 96.3 NEW YORK SPANISH HOT AC KLNO FM 94.1 DALLAS REGIONAL MEXICAN WQBU FM 92.7 NEW YORK REGIONAL MEXICAN KDXX FM 107.1 DALLAS SIMULCAST WITH KFZO-FM WAQI AM 710 MIAMI NEWS/TALK/COMMENTARY KLJA FM 107.7 AUSTIN REGIONAL MEXICAN WQBA AM 1140 MIAMI NEWS/TALK/SPORTS KLQB FM 104.3 AUSTIN REGIONAL MEXICAN WRTO FM 98.3 MIAMI SPANISH HOT AC KBNA FM 97.5 EL PASO REGIONAL MEXICAN WAMR FM 107.5 MIAMI SPANISH AC KQBU AM 920 EL PASO SIMULCAST WITH KBNA-FM KVVF FM 105.7 SAN JOSE SPANISH HOT AC KAMA AM 750 EL PASO NEWS/TALK/VARIETY KVVZ FM 100.7 SAN FRANCISCO SIMULCAST WITH KVVF-FM KIOT FM 102.5 ALBUQUERQUE CLASSIC ROCK (ENGLISH) KSQL FM 99.1 SAN JOSE REGIONAL MEXICAN KJFA FM 105.1 ALBUQUERQUE REGIONAL MEXICAN KSOL FM 98.9 SAN FRANCISCO SIMULCAST WITH KSQL-FM KKSS FM 97.3 ALBUQUERQUE RHYTHMIC CHR (ENGLISH) KBRG FM 100.3 SAN FRANCISCO SPANISH ADULT HITS KKRG FM 101.3 ALBUQUERQUE SPANISH HOT AC WPPN FM 106.7 CHICAGO SPANISH HITS KLSQ AM 870 LAS VEGAS NEWS/TALK/SPORTS WVIX FM 93.5 CHICAGO SIMULCAST WITH WVIV-FM KISF KRGT FM FM 103.5 99.3 LAS VEGAS LAS VEGAS REGIONAL MEXICAN SPANISH HOT AC WOJO FM 105.1 CHICAGO REGIONAL MEXICAN KLQV FM 102.9 SAN DIEGO SPANISH ADULT HITS WVIV FM 103.1 CHICAGO SPANISH ADULT HITS KLNV FM 106.5 SAN DIEGO REGIONAL MEXICAN WRTO AM 1200 CHICAGO NEWS/TALK/SPORTS KOMR FM 106.3 PHOENIX SPANISH ADULT HITS KLAT AM 1010 HOUSTON NEWS/TALK/SPORTS KQMR FM 100.3 PHOENIX SPANISH HOT AC KLTN FM 102.9 HOUSTON REGIONAL MEXICAN KKMR FM 106.5 PHOENIX SIMULCAST WITH KOMR-FM KOVE FM 106.5 HOUSTON SPANISH ADULT HITS KHOV FM 105.3 PHOENIX SIMULCAST WITH KHOT-FM KAMA FM 104.9 HOUSTON SPANISH CHR KHOT FM 105.9 PHOENIX REGIONAL MEXICAN KPTY FM 105.3 HOUSTON SIMULCAST WITH KAMA KLLE FM 107.9 FRESNO SPANISH CONTEMPORARY KQBU FM 93.3 HOUSTON REGIONAL MEXICAN KOND FM 92.1 FRESNO REGIONAL MEXICAN KXTN FM 107.5 SAN ANTONIO TEJANO KRDA FM 107.5 FRESNO SPANISH ADULT HITS KCOR AM 1350 SAN ANTONIO NEWS/TALK/VARIETY WKAQ FM 104.7 SAN JUAN TOP 40 HITS KROM FM 92.9 SAN ANTONIO REGIONAL MEXICAN WKAQ AM 580 SAN JUAN NEWS/TALK/SPORTS KGSX FM 95.1 SAN ANTONIO SPANISH HOT AC WUKQ FM 99.1 MAYAGUEZ SIMULCAST WITH WKAQ-FM KBBT FM 98.5 SAN ANTONIO RHYTHMIC CHR (ENGLISH) KVWG FM 95.3 SAN ANTONIO SIMULCAST WITH KXTN WYEL WUKQ KBRG AM AM HD-2 600 1420 100.3 MAYAGUEZ PONCE SAN FRANCISCO TRIMULCAST WITH WKAQ-AM TRIMULCAST WITH WKAQ-AM NEWS/TALK/SPORTS/COMMENTARY Confidential and Proprietary