hfm Recruitment/Classified Advertising 2014

hfm Recruitment/Classified Advertising 2014
Place your recruitment ad with HFMA through a variety of offerings.
Gain targeted visibility with many of the qualified, high-caliber
candidates you seek including:
• CFOs
• Vice Presidents/Directors of Finance
• Controllers
• Managed Care Professionals
• Accounting Directors/Manager
• Business Office Directors/Managers
• Reimbursement/PFS Professionals
• Patient Accounting Professionals
• Revenue Cycle Directors/Managers
• Financial Analysts
• Healthcare Consultants
HFMA offers a range of print, online, and e-mail advertising vehicles including:
• hfm magazine’s monthly classified advertising section
• HFMA’s Online Job Bank (hfma.org/jobbank)
• Career Opportunities e-newsletter (reaching approximately 190,000 contacts)
• HFMA Weekly News e-newsletter (reaching approximately 37,000 members)
Reach key healthcare candidates through recruitment in hfm magazine,
the #1 publication among healthcare CFOs. Who recruits in hfm?
• Urban and rural hospitals
• Health systems
• Executive search firms
• Consulting organizations
• Healthcare service providers and vendors
2 0 1 4 h f m R E C R U I T M E N T/C L A S S I F I E D S D E A D L I N E S
D I S P L AY A D S I Z E
Issue
Space Deadlines
Materials Deadlines
Size
Width
January
December 3
December 9
1 Column
2.25"
February
January 3
January 8
2 Columns
4.625”
March
February 4
February 7
April
March 4
March 7
May
April 4
April 10
June
May 5
May 9
July
June 4
June 9
August
July 7
July 10
September
August 4
August 8
October
September 3
September 8
November
October 3
October 8
December
November 3
November 7
Recruitment Display Ad (Not to scale)
Print Opportunities
hfm Recruitment Advertising Rates and Sizes
Our hfm recruitment print ads offer you direct access to top talent via two different design/layout styles:
Line ads: $45 per line (Total for 23-line sample as shown = $1,035) These ads are billed by the line count and
set in a one column format in 9-point, Filosofia font. (One line equals approximately 41 characters and spaces
across with a 5-line minimum size).
Recruitment Line Ad (Not to scale)
Display ads: $295 per column inch (Total for 2 column x 4.5" sample as shown = $2,655). These ads are
billed per column inch and set in one- or two-column width. Advertiser must specify width-size and depth
to nearest 0.5 inch at time of the order. Minimum recruitment display size is one column width by 1.5 inches.
h f m C L A S S I F I E D S A D S 2 0 1 4 R AT E S A N D S I Z E S
Ad Type
Size
Line Ad
B/W Rates
2-Colors
4-Colors
$45 per line
Classified Display
2.25" x 1"
$295 per column inch
$365
$410
Full-Page Ad
7" x 9"
$6,610
$7,710
$9,225
1/2-page Horizontal
7" x 4.5"
$4,075
$4,795
$5,700
1/4 page
3.5" x 4.875"
$2,970
$3,510
$4,165
Blind Box
$110
Advertising Agency Commission Policy
Insertion Orders
Agency Commissions are available on camera-ready
recruitment display ads placement. Line ads are
non-commissionable (net). HFMA offers free typesetting
for recruitment advertising for non-agency orders.
Please send insertion orders and materials to [email protected] or contact:
Sharon Malik-Specht
(708) 492-3386
[email protected]
Electronic Opportunities
JobBankPro
HFMA’s online Job Bank (hfma.org/jobbank) gives you the ability to target your job
placements in a variety of ways:
The Premium Package: $2,095 net (includes b, c, and d below)
The Upgraded Package: $1,615 net (includes a, c, and d below; plus company logo and profile for added recognition)
The Standard Package: $1,395 net (includes a, c, and d below)
a) Standard 30-Day Online Posting:
One position posted online immediately for 30 days (unlimited text).
b) Premium 30-Day Online Posting:
One position posted online immediately for 30 days (unlimited text).
PLUS! The position will be highly visible in HFMA’s online Job Bank
with premium positioning which includes:
• Company logo and profile
• “Hot job” button and the position will appear at the top of the job listings
• T he job listing will also be boldfaced in the “Featured Career Opportunity”
section of both the HFMA Weekly News and Career Opportunities e-newsletters
c) H
FMA Weekly News: This weekly e-newsletter is an excellent way to immediately inform
HFMA members about your job opening via e-mail. Note: one position will be included
in three e-newsletters. Distribution per e-newsletter: 37,000 HFMA members.
d) C
areer Opportunities: This monthly e-newsletter is an additional way to reach potential
candidates. Note: one position will be included in one e-newsletter. Distribution per
newsletter: 190,000 contacts.
Advertising Add-Ons (Sold in conjunction with a Print Ad)
HFMA’s Online Job Bank
HFMA’s online Job Bank (hfma.org/jobbank) allows new jobs to be posted immediately for
30 days with a hyperlink directly to your web site!
Cost: $410 net per month
Career Opportunities e-newsletter (Sent once per month)
HFMA’s monthly e-newsletter is sent to approximately 190,000 e-mails
and features current postings.
Cost: $410 net per month
Career Opportunities e-newsletter
HFMA Weekly News e-newsletter (Sent four times per month)
Build visibility and awareness with key influencers in healthcare finance. As the source
healthcare finance executives turn to for the latest industry and business news and views,
HFMA Weekly News is a member’s preferred way to stay up-to-date.
This weekly e-mail news wrap-up (Friday) includes the top 10 healthcare finance headlines
of the current week.
Sent to more than 37,000 e-mails, HFMA Weekly News is an excellent way to gain increased
exposure for your career opportunity to HFMA members. The positions you post will be
placed in three of the four HFMA Weekly News e-newsletters.
Cost: $575 net per month (Three mailings per month)
Additional Add-ons
Online Company Profile — $110
Online Company Logo — $110
Online Preferred Status — $135
Resume Bank Access
Single resume purchase — $40
1-month access — $400
3-month access — $900
1-year access — $2,500
HFMA Weekly News e-newsletter
Banner Advertising
Advertising options in HFMA’s Career Opportunities include Leaderboard, Skyscraper, and Box Ad placements.
Size
Rates
Max Per Issue
Specs
Skyscraper
$710 net per month
1
120 x 600
Leaderboard
$710 net per month
1
630 x 90
Box Ad
$500 net per month
2
120 x 240
Website Banner Feature
Promote your job openings with front-and-center placement on HFMA’s Job
Search page. Visit hfma.org/jobbank and click “View Jobs” to see a sample
placement or view the screenshot to the left.
Upper Leaderboard Ad
Size
Rate
Specs
Accepted Files
Upper and Lower
Leaderboards
$750 net
per month
468 x 60
gif, jpg, jpeg,
png, pjpeg
Note: HFMA reserves the right to reject or cancel advertisements at its discretion. This includes the landing page
link. Ads and links cannot offer similar products and services that compete with HFMA offerings. Links will open
in new windows. Submit files to: [email protected]
Lower Leaderboard Ad
Sample Ads: Job Search Upper and Lower Leaderboards (Not to scale)
CA L L FO R AVA I L A B I L I T Y !
Three Westbrook Corporate Center
Suite 600
Westchester, IL 60154
(800) 252-4362, hfma.org
Sharon Malik-Specht
(708) 492-3386
[email protected]