style guide - The British Chamber of Commerce in Hong Kong

THE BRITISH CHAMBER OF COMMERCE
ANNUAL BALL STYLE GUIDE
WOMEN
Style Guide – Clothes
Bodice Top or Dress
•
Traditionally a two piece garment sewn together
•
Popular 1940’s bodices had padded or puffed shoulders with Long or short sleeves
Neckline
•
High round, sweetheart, small collars
Sleeves
•
Inset, short or long, puff
Trimmings
•
Limited buttons, contrast color collars and cuffs, patch pockets
Colours
•
Subdued, blue grey, bottle green, donkey brown
•
Accessories
•
Tiny hats, large bags, shoes with high thick heels and some wooden soles
Style Guide – 40s Hair
 Waves and Curls
• Classic updo – straight up with curls on top and a soft waved
fringe
• Waves were soft and hair was always set with a wave
 Rolls
• An essential part of defining the decade’s look.
• Rolls could be situated on the top of the head, at the sides,
coming back from the forehead or along the back
 The Victory Roll
• A tightish sausage at the back of the hair that is rolled upwards
• Women also used to tie the top of an old stocking around their
heads like a headband and roll the hair over it, creating the
victory roll
 Bangs / Fringes
• 1940s hair was kept off the face
• Fringes could be shaped into a roll, or used to create a wave
which was then dressed to one side, or it could be part of a mass
of curls that sat high and slightly forward onto the face
 Pompadours
• Pompadours stand high up from the forehead, the hair going back
off the face, and could be either smooth or waved
Style Guide – 50s Hair
The Italian Cut
• shaggy, tousled in appearance,
but
sculptured,
with
deep
waves on the crown, spit curls
framing
the
forehead
and
cheeks, and a carefully ragged
nape
Bubble cut
• hair
was teased
curls all over
into
tight
Style Guide – Make-up
 Foundation
•
a shade darker than your natural
 Powder
• plenty of powder, a lighter shade and patted on
• pastel
 Eyes
• light medium browns with beige highlighting.
• minimal
 Eyebrows
• much thicker than in the 1930s. Vaseline used to
groom to shape
 Lips
• reds and orange reds were the prerequisite
 Lashes
• cake mascaras like Maybelline
 Rouge
• rosy and pastel colors applied out from the
cheek apples
 Nails
• filed to a point with the tips left unpainted
Men
Style Guide – 40s Clothes
 Suit Pants or Trousers
•
wide legged
•
straight cut with a single hem or rolled to form a wide cuff
 Suit Jacket
•
Pockets could be patch (sew over the main material) or flapped with an optional chest pocket.
•
The collar and lapel were quite wide
•
Double or single breasted, although double is more stereotypical of the 40’s
 Dress
Shirt
•
Colors were muted solids or stripes such as grey and white, brown and white, or yellow/white/pink
•
Shirt collars were wide and sharply pointed.
 Suit Vest
•
Simple V neck cut with notched bottom line, single breasted, and pockets on either side for decoration rather than
function.
 1940s Hats
•
black or grey felt fedora hat
 Dress Shoes
•
•
Outerwear
•
•
Lace up oxford, with or without a toe cap style.
long, hip length, straight cut, with a simple two button front closure and pointed collar and lapel
Ties and bow ties
•
Basic colors were blue, red, yellow, green, black/grey, light green/grey or blue/tan/white
Style Guide – 50s Clothes
 Clothes
• Dark long drape jackets, sometimes with a velvet trim and
pocket flaps
• Classic
high-waisted ‘drainpipe’ trousers often revealed
brightly coloured socks
• Chunky brogues or large crepe soled shoes (known as brothel
creepers), often made in suede
• To complete the look a high-necked loose-collared white shirt
was favoured, with a narrow ‘slim Jim’ tie and a brocade
waistcoat
Style Guide – 50s Hair
•
The style requires hair about 1 to 2 inches at the front,
enough for a flamboyant quiff, hair gum or gel and hairspray
•
Comb the sides of the hair up, grab a dollop of styling gel
and rub onto the palms before running the palms up the sides
of the head so that the hair stands up
•
Comb the rest of the side back to form a duck’s tail at the
back
•
To create a basic quiff, grab the hair over the forehead
•
Emulsify the styling product by rubbing between your palms
before you apply to this part of the hair. Fold the hair over
and back to create a bump over your forehead.
•
You can fold the hair over, allowing half to go over your
forehead
for
a
more
dramatic
shape.
You
can
use
any styling product to create this style, from styling gel,
gum, putty or spray.
Suggestions on Where
to Get Your Costumes
Vintage Shops in HK
• Beatniks
31 Staunton Street, Central
2881 7153
• Luddite
G/F, 15 Haven Street, Causeway Bay, Hong Kong
2870 0422
• Mademoiselle Chic Boutique
House 8, Stanley Court, 9 Stanley Mound Road, Stanley, Hong Kong
6254 2010
• Mrs. Vintage
903B, Kaiser Centre, 18 Centre Street, Sai Wan, Hong Kong
9784 8124
• Select 18
Shop A, 18, Bridges Street, Central, Hong Kong
9127 3657
• Vintage HK
59 Hollywood Road, Central
9045 8006
Online UK Shops for Vintage
Dresses
• Lindybop
http://www.lindybop.co.uk/
• The House of Foxy
http://www.20thcenturyfoxy.com/en/index/a1
• The Vintage Dancer UK
http://www.vintagedancer.co.uk/1940s-style-dresses-uk/
Costume Shops in HK
•
Matteo Party
3/F, 530-532 Jaffe Rd., Causeway Bay
2342-8887
•
Remy Fashion
24 Li Yuen St. West, Central
2524-8847
•
Festival and Party Collections / Maxswell Costume
Room 70, 4/F, Sino Industrial Plaza, 9 Kai Cheung Rd., Kowloon Bay
2529-5921
•
Pottinger Street
Pottinger Street, Central
•
House of Siren Productions
LG/F, 64 Robinson Rd., Mid-Levels
2530-2371
•
The Ivy League Co.
Room 704-705, 7/F, Far East Consortium Building, 204-206 Nathan Rd., Jordan
2390-5522
•
Ladies Market
Tung Choi Street, Mong Kok
•
Academy of Performing Arts Costume Department
1 Gloucester Rd., Wan Chai,
2584-8833
•
Fortune Costume
Room 202, 2/F, 23 Hillwood Rd., Tsim Sha Tsui,
2367-5018
•
Costume Depot Rental And Production
10/F Pakad Centre, 135 Wai Yip St., Ngau Tau Kok
2342-3493