BISBEE 1000 THE GREAT STAIR CLIMB Presented by BISBEE
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BISBEE 1000 THE GREAT STAIR CLIMB Presented by BISBEE
BISBEE 1000 THE GREAT STAIR CLIMB Presented by BISBEE VOGUE INC., a 501(c)3 What is The Bisbee 1000? A 4.5 mile race course comprised of 1,033 stairs connected by winding roads and 9 stair cases – the event offers a competitive challenge while simultaneously providing a tour of historic Old Bisbee An internationally known event that has been featured in numerous publications and media venues including the Wall St. Journal and Runner’s World The most unique outdoor fitness challenge in the U.S. Why Does Our Event Work? In 1989 stair climb machines were a new craze hitting gyms and home markets creating a 2.5M industry. We identified and capitalized on the relationship between a current fitness trend and existing features unique to our community – Stairs! We promote the history of the stairs and the town simultaneously. The stairs were originally paths used by minors to get from their homes to work; the paths became wooden stairs, the stairs became concrete roads and permanent infrastructure. How Does Our Event Work? The Bisbee 1000 The Great Stair Climb is sponsored by the nonprofit Bisbee Vogue, Inc. , a 501(c)3 corporation which receives no state or federal funding. Participant Registration Fees and private Sponsor dollars are utilized to cover the event expenses and to meet the mission of Bisbee Vogue, Inc., which is to provide and support initiatives that improve the economic vitality and well-being of citizens in southern Arizona Who Are Our Participants? Serious Competitors Fun Seekers Families People from Ages 8 – 90 Corporate Teams School Teams Public Service Personnel Community Benefits and Impact The Bisbee 1000 The Great Stair Climb is nationally recognized and has been granted awards by the Governor s Office of tourism and is even included in Wikipedia s definition of Bisbee, AZ. This notoriety has brought: Participants and tourists from throughout the country as well as seven other countries • Tourism dollars: In December 2013 an extensive economic impact survey found that the Bisbee 1000 brought in $27,324 of total direct revenues to the City of Bisbee based solely on visitor expenditures (Peavey) • An economic impact of $587,721 to Bisbee and surroundng communities (Peavey) • Direct donations to local causes of $18,650 (Romero) •