Tuesday, January 5, 2016

Transcription

Tuesday, January 5, 2016
The Daily News of TV Sales Tuesday, January 5, 2016
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Copyright 2016.
NBC O&Os ADD NEWS, RENEW ELLEN SHOW
MORE NEWS AVAILS IN ELECTION YEAR
As we move into a big election year, the NBC Owned
Television Stations division of NBCUniversal announced
that stations in four of its big markets will add an additional
hour of local news at 4:00 pm beginning in late May. That
means more avails as political advertising heats up ahead
of the November election. Most of the NBC O&Os already
have 4:00 pm newscasts, but NBCU says this will add
more than 1,000 hours of local news annually, in addition
to the 3,000 new hours of local news added since 2011.
The move on the news front comes
as the NBC Owned Television Stations
announced the renewal of The Ellen
DeGeneres Show from Warner Bros.
Domestic Television Distribution for an
additional three years through the 2019-2020 TV season.
Ellen has been a daytime anchor for the 10 NBC O&Os for
more than a decade.
With the launch of the 4:00 newscasts at WNBC New
York, KNBC Los Angeles, WTVJ Miami and WVIT HartfordNew Haven, Ellen will move back to 3:00 pm, preceded by
The Steve Harvey Show at 2:00 pm.
The daytime schedule changes were announced as
NBCU’s syndication arm confirmed the long-rumored
cancellation of The Meredith Vieira Show after the current
second season. The former Today co-host won’t get to rest
when the show wraps up, since she’ll be heading to Rio
de Janeiro as part of the team for NBC’s coverage of the
Summer Olympics.
NAB INVESTS IN BIG DATA STARTUP
Trade associations are no longer limiting themselves
to lobbying lawmakers and running trade shows. The
National Association of Broadcasters announced that
its technology division, NAB Labs, has invested in Yet
Analytics, a Baltimore-based startup that leverages open
source technologies using methods originally developed
within the U.S. Department of
Defense (DoD). Details of the
investment were not disclosed.
NAB says Yet Analytics
provides cutting-edge platforms
using technology that DoD
developed as a way of collecting
interoperable
data
across
multiple data sources for use in
performance assessment and
analysis. “The data collection and
analysis tools that Yet Analytics
has developed offer a range of
applications that could provide
solutions for broadcasters,” said
NAB Chief Technology Officer
Sam Matheny.
www.SpotsnDots.com
ADVERTISER NEWS
Chevrolet dealers will have a new incentive program to
shoot for this year, as year-over-year increases in sales of
the Cruze, Malibu and Silverado can be worth as much as
$1,000 per unit to dealers who beat a sales target by 20%
or more. The bonuses are going to these models at a time
when “crossovers practically sell themselves,” one dealer
told Automotive News. Chevy is also trying to discourage
dealers from selling new vehicles with open recalls—
deductions to dealer incentives will be imposed if a dealer
sells a vehicle with a recall on it without
having repaired the vehicle……Although
the general perception is that vehicle
quality is high today, the extended service
contract remains a big money-maker for
dealerships, with the latest data finding 26% of new vehicle
buyers and 40% of used-vehicle buyers are also buying
service contracts. An exec at Zurich Insurance says the
reason service contract sales have stayed high is the
growing use of electronics in vehicles. “Our penetrations
continue to go up in service contracts because customers
are concerned about in-vehicle technology failure, he
commented……Supermarket News reports Safeway is
continuing with an effort to open more small-format stores,
as small as 20,000 square feet……Pizza Hut is introducing
a $5 Flavor Menu with several choices available for $5 if
a customer buys at least two of them……Alcoholic “hard”
root beer continues to grow as a factor in the beverage
market and Louisiana-based Abita Brewing Company is
the latest to introduce one, Bayou Bootlegger Hard Root
Beer. Alcoholic content is 5.9% compared to Abita’s Amber
beer, which is just 4.5% alcohol by volume……Last year
was an excellent one for most furniture retailers, especially
those that sell bedding products. The inaugural study on
mattresses from J.D. Power found Sleep Number as
the brand producing the greatest satisfaction, at 878 on
Continued on Page 2
NETWORK NEWS
AVAILS
CBS says The Talk scored its first-ever win over ABC’s Digital/NB Account Executive: WABC-TV, New
The View in viewers and women 25-54 during a fourth York City is looking for a highly motivated individual with
quarter and tied for the first time in women 18-49, according a minimum of 4 years’ experience in Broadcast TV selling
to Nielsen data……Victoria Justice and Ryan McCartan New Business and Digital multi-platforms. This position will
have been cast as sweethearts Janet and Brad in The generate new business revenue utilizing various platforms
Rocky Horror Picture Show, which is set to shoot this including On Air and Digital. A thorough understanding of
winter and air in Fall 2016 on FOX......Gran Hermano (Big television and digital media platforms, plus previous agency
Brother) begins this coming Sunday, January 10, at 8:00 pm and direct client contact required. CLICK HERE to apply
(ET) on Telemundo when host Giselle Blondet introduces and search for requisition #332812BR. EOE - F/M/V/D
the 14 housemates (7 men, 7 women) selected to live in New Media Digital Client Services Coordinator:
a hermetically sealed house with more
Capitol Broadcasting Company in
than 40 cameras and 90 microphones
Raleigh, NC is seeking a person to
Kim Kardashian and Kanye
recording their every move 24 hours
provide digital marketing services
West say they will have no
a day for three months. They will be
such as website design, social
completely cut off from the outside world.
media management, & reputation
more children. When asked
management. Experience in the field of
why, they said, ‘All the really
SUNDAY RATINGS
digital marketing a plus. Candidates can
terrible names are taken.’
Of course the final regular season
CLICK HERE to apply. (All candidates
edition of Sunday Night Football gave
must apply online) EOE M/F. All Capitol
NBC the Sunday ratings win, with the
Broadcasting Company properties are
Conan O'Brien
Nielsen overnights showing an average
tobacco free. Capitol Broadcasting
5.7 rating in 18-49, 10.1 in Households
Company participates in E-Verify.
and an average audience of 17.685 million. CBS, with an KCCI-TV, Hearst Television’s CBS affiliate in Des
NFL overrun and 60 Minutes, 2.5 18-49, 6.7 HH and 11.192 Moines, has an opening for an experienced Local Sales
million; FOX 1.9 18-49, 2.8 HH and 4.814 million; ABC 0.7 Manager. We’re looking for a leader with a proven track
18-49, 1.9 HH and 3.254 million; Univision 0.6 18-49, 1.0 record of success in multi-platform sales. Ideal candidates
HH and 1.703 million; and Telemundo 0.5 18-49, 0.6 HH should be highly organized, driven, disciplined and someone
and 1.284 million.
who enjoys creating a high performance culture with strong
accountability. Must be able to build and maintain client
AUTOMOTIVE UPDATE
relationships. Leadership ability is essential. Candidates
The U.S. Department of Justice (DOJ), on behalf of interested should CLICK HERE to apply. E.O.E.
the Environmental Protection Agency (EPA), has sued WAFF 48 in Huntsville, AL is seeking a multi-platform
Volkswagen AG and various subsidiaries over illegal Sales Executive to join our team! We’re looking for
emission control defeat devices allegedly installed in nearly an energetic team
600,000 diesel engine vehicles sold in the U.S. since the player who has the
2009 model year. The lawsuit could potentially cost VW far desire to create and
more than the previously described $18 billion in fines……A present solutions for
ninth death worldwide has been attributed to a defective air our advertisers. Our ideal candidate will have the ability
bag made by Takata Corp. A 13-year-old boy was driving to exceed goals through new business development and
a relative’s 2001 Honda Accord last July near Pittsburgh outstanding customer service. Qualified candidates apply
when it crashed and his death has been blamed on a online now at https://careers-raycommedia.icims.com
ruptured air bag inflator.
and be prepared to attach your resume. No phone calls
please. EOE-M/V/D/V
ADVERTISER NEWS
WGAL-TV, Hearst Television’s NBC affiliate in the
Continued from Page 1
Harrisburg DMA, has an opening for an experienced
a 1,000-point scale. Tempur-Pedic was close behind at Local Sales Manager. If you’re a leader with a proven track
872, with Simmons Beautyrest (846) and Serta (838) record of success in multi-platform sales, the opportunity to
also above the industry average. IKEA (825) and, perhaps work at this legacy station could be yours. Ideal candidates
surprisingly, Sealy (821) and Stearns & Foster (820) were should be highly organized, driven, disciplined and able to
at the bottom of the rankings……We reported a while ago create a high performance culture with strong accountability.
about large banks’ unwillingness to make small business Candidates interested in the opportunity can CLICK HERE
loans, but The Wall Street Journal now reports that some to apply. Equal Opportunity Employer.
large banks are teaming up with partners—some of them
online lenders—to take some of that business. J.P. Morgan MORE AVAILS ONLINE @ SPOTSNDOTS.COM
Chase, for example, has teamed with On Deck Capital Place a classified, email: [email protected]
to offer online loans and Regions Financial is now in
business with Fundation Group, which has APRs as high DONE DEALS
as 30% interest. “Every major bank is working on this,” the Luis Hernández has returned to Azteca America as
president of Barlow Research said. “This is really just the General Manager of KVDF San Antonio and KADF Austin.
beginning of a re-engineering of the entire small-business He was most recently GM of Telemundo’s KVDA San
lending process.
Antonio…...Nielsen Holdings plc announced that James
PAGE 2
1/5/2016 A. Attwood, Jr. became non-executive chairman of its
board of directors, effective January 1. He succeeds David
Calhoun, who continues as a director on Nielsen’s board.
The Daily News of TV Sales @ www.spotsndots.com