Otis Spunkmeyer Supreme Indulgence Sell Sheet

Most cookie consumers
identify premium cookies by—
•Ingredients
•Taste
•Homemade or
freshly baked qualities
•Price†
”Give your customers
my best.”
Product Flavors and Codes
Listed in order of importance.
Cookies contain 0 grams trans fat.
Otis Spunkmeyer Supreme Indulgence cookies offer
the ultimate in premium appeal.
®
appeal
•They’re made with the superpremium ingredients used by the
world’s finest pastry shops
–100% soft red winter wheat pastry flour with low gluten
content for softness
–The finest Barry Callebaut® chocolate for perfect
even melting
–Natural sweet cream grade AA butter for oh-so-indulgent
flavor and texture
®
Varieties that sound as
good as they taste—
Chunky Chocolate Supreme
Double Chunky Chocolate Dream
Oatmeal CinnaRaisin Cravin’
Nutty White Chocolate Delight
•They contain unique, larger upscale inclusions—and more
of them—for distinctive eye and taste appeal
Chocolate Peanut Butter Flutter
•The larger size is great for snacks or desserts, catering events,
take-home, or gift items wrapped up in Warm Wishes packaging
Cranberry White Chocolate Duo
•Cookies contain 0 grams trans fat
easy
Otis makes selling premium easy.
•Frozen preportioned dough is ready to bake
Buttery Pecan Decadence
Classic Shortbread
Supreme
Indulgence®
Chunky Chocolate
Supreme
Double Chunky
Chocolate
Dream
Oatmeal CinnaRaisin Cravin’
Nutty White
Chocolate
Delight
Chocolate
Peanut Butter
Flutter
Buttery
Cranberry
Pecan
White Chocolate
Decadence
Duo
—Otis
Classic
Shortbread
2 oz.
55900
—
55903
55907
55912
—
—
—
3 oz.
55800
55801
55803
55807
55812
55822
55824
55840
Case Specifications
Supreme
Indulgence
Approximate
Net
Case Count Weight (lb.)
Gross
Weight (lb.)
Case Dimensions
(in.)
Case
Cube
Pallet
Pattern
Pallet
Layers
2 oz.
156
20.00
21.50
12 13/16 x 9 13/16 x 11 5/8
0.85
15
6
3 oz. 104
19.50
21.00
1213/16 x 913/16 x 11 5/8
0.85
15
6
3 oz. Classic Shortbread
105
19.69
20.69
15 3/8 x 93/8 x 8 5/16
0.693 12
6
Packaging
Indiv. Bags (w/ties
and cards)
Approximate
Net Case Count Weight (lb.) Gross
Weight (lb.)
Case Dimensions
(in.)
Case
Cube
Pallet
Pattern
Pallet
Layers
1,000
4.75
5.00
11 x 41/4 x 51/5
—
—
—
Large Gift Bags (w/twist- tie bows and cards)
100
2.50
3.50
17 x 9 x 4
—
—
—
Small Gift Bags (w/twist-
tie bows and labels)
100
2.50
3.50
17 x 9 x 4
—
—
—
Red Round-Bottom Carton
50
—
8.00
13.75 x 10.6 x 5.9
—
—
—
For more information about products in the Supreme Indulgence line, contact your Otis Spunkmeyer
sales representative, call 1.888.ASK.OTIS, or visit www.spunkmeyer.com.
Otis Spunkmeyer® Supreme Indulgence® cookies.
The name pretty much says it all. Made with the very best ingredients
•LayerBag™ packaging prevents breakage and
preserves freshness
available, they’re loaded with more of the premium chocolate, nuts, berries,
and other good stuff that make a cookie. . .well, indulgent.
•The #1 foodservice cookie brand—customers know and crave it!††
•Free equipment and merchandising materials drive impulse purchases and increase check averages
©2008 Otis Spunkmeyer, Inc.
Barry Callebaut is a registered trademark of the
Barry Callebaut Group.
All other registered trademarks are owned by Otis Spunkmeyer, Inc.
Any unauthorized use of these trademarks is strictly
prohibited without the written permission of the owner.
* Information Resources, Inc., 2005
** “Understanding the Foodie Consumer,”
The Hartman Group, 11/29/2006
† Brand Market Monitor, 2005
†† BEST Reports, 2006
EVERYBODY LOVES
FRESH-BAKED COOKIES
14490 Catalina Street; San Leandro, CA 94577
EVERYBODY LOVES
99400-3/08
FRESH-BAKED COOKIES
Premium
Premium
cookies
stack upimpressivesales.
temptation
Create atemptation
station.
Our branded displays are proven to drive impulse purchases and reap the benefits of customers’
®
wrap
Wrapit up right.
Our premium gift packaging reminds customers that
love of Otis Spunkmeyer cookies. Place display units near cash registers, coffee and beverage
Otis Spunkmeyer® cookies make great gifts and take-
stations, or your bakery or dessert area to maximize impulse sales.
home treats. Create a take-home gift station near your
display units or at the checkout to increase awareness
customers are eating them up.
• Premium food products offer rich taste and have a
satisfaction with free recipes created
especially for our superpremium
Bags (#94225)
Supreme Indulgence cookies. These
• Holds one 2- or 3-oz. cookie
gourmet cookies drive incremental sales
and add a new dimension to your desserts.
The collection includes three 5" x 7" double-
sided recipe cards, six recipes in all
(#99771). Ask your Otis Spunkmeyer
representative for details.
• Includes 1,000 bags, ties, and cards
higher price point, and are experiencing relatively strong
Small Gift Bags (#94228)
growth, up to 6% greater growth than nonpremium
• Holds up to 1 dozen ¾-oz. bite-size
cookies (bite-size cookies can be
created by cutting Supreme Indulgence®
dough nuggets into quarters)
items in the same categories*
• 58% of consumers choose to indulge while eating out
versus at home**
• Includes 100 bags, twist-tie bows,
and labels
• Otis Spunkmeyer ® Supreme Indulgence® cookies are the
perfect ultrapremium delights to captivate customers,
Large Gift Bags (#94229)
increase check averages, and drive repeat sales like
never before. Are you capturing your share of the
premium cookie category?
Ideal for anyone who caters
to upscale tastes.
• Specialty coffeehouses
tastes
• Sports and entertainment venues
• Lodging
• White-collar business dining
• Commercial restaurants
• Catering
cookies even more indulgent.
Serve more than a cookie—serve
Premium Gift Bags
is offering more premium, indulgent products—and their
Supreme Indulgence
and drive sales.
Everyone from QSR to onsite to convenience store operators
Make your
• Holds up to 1 dozen Supreme Indulgence cookies
Displays
• Includes 100 bags, twist-tie bows, and labels
Supreme Indulgence®
Acrylic Bulk Display (#99758)
• Operator-serve with grab-and-go shelf
• 16" W x 14" D x 24" H
• Holds approximately 30/2-oz. cookies
plus 10 wrapped cookies on to-go shelf
Supreme Indulgence
3-Tier Wire Rack (#99757)
Warm Wishes
Gift Boxes
• Red Round-Bottom
Gift Carton (#94248)
eal
nkmeyer Oatm
®
Spu
gh
Step 1: Bake Otisisin Cravin’ 3 oz. cookie dout
CinnaRa
ned shee
parchment-li
nuggets on a
ions.
pan per instruct
liner)
t pan (still on
kies from shee
Step 2: Slide cool to room temperature.
and coo
r, drizzle each
kies still on line ed Icing (.15 oz.)
coo
h
Wit
Step 3:
ls White Tub zigzag with
with O-rigina
eat
d motion. Rep oz.)*.
in a zigzagge
(.15
colate icing
prepared cho
ted coconut
toas
with
Step 4: Sprinkle.05 oz.)*.
(½ tsp./
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CinnaRaisin
3 oz. Oatmeal
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White Tubed
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Fa
94322ll/Winter
55803
(#94232)
• 18.5" W x 13" D x 37" H
Each kit includes 100 sets of—
• Holds approximately 72/3-oz.
wrapped cookies
• White sticks
• Clear bags
• Brown satin twist-tie bows
Pie Bites
Step 1: Cut Otis
Spunkm
eyer Buttery
Decadence 3
Pecan
oz.
quarters and cookie dough nuggets
into
allow to thaw
parchme
slightly on a
Step 2: Roll eachnt-lined sheet pan.
quarter into
a
ball
slightly. Roll
and flatten
in
Mix to cover O-riginals Cinnamon-Su
evenly and plac
gar
baking shee
e back onto
t.
Step 3: Bake
in a 300°F con
vection oven
7-8 min
for
Step 4: Slide utes.
cookies from
sheet pan (stil
liner) and
l
Step 5: Spread cool to room temperatureon
.
bottom
O-riginals Wh side of one cookie with
Place the bott ite Tubed Icing (.25 oz.)
.
om side of ano
on the icing
to create a “san ther cookie
dwich.”
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Suggested selli
ng times:
Thanksgivin
g, Christmas
and the Holi
Season
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3 oz. Buttery
Pecan Decad
ence
White Tubed
Icing
55822
©2005 Otis Spunkm
eyer, Inc. Otis
Otis Spunkm
Spunkmeyer
94322
eyer,
prohibited without Inc. in the United States and/or and O-riginals are tradem
arks and
the written permiss
other
ion of the owner. countries. Any unauthorized registered trademarks of
use of this tradema
rk is strictly
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• 4-in-1 Variety Gift Package (#94247)
• Self-serve for grab-and-go
CinnaPecan
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of
ed trademarks
arks and register
is strictly
ls program.
ls are tradem
this trademark
Otis O-rigina
e through the Otis Spunkmeyer and O-rigina s. Any unauthorized use of
*Not availabl
eyer, Inc.
other countrie
©2005 Otis SpunkmInc. in the United States and/or
eyer,
ion of the owner.
Otis Spunkm
the written permiss
prohibited without
• Otis Handle Box (#94249)
Cookie Pop Packaging Kits
Fall
t Crisps
onu
Oatmeal Coc