here - 3GPP2

Transcription

here - 3GPP2

3G World Congress 2006
Program Highlights
How to best use your time at the Congress
In order to help you make the most of your available time during your
stay in Hong Kong, we are providing a simple way to select what you
want to attend. Just have a look at the four and a half days of conference
activities, see when they are held, and you can easily chose which
topics are the most interesting ones for you. As you can see, a lot of
topics are conducted in parallel which makes it even more important
to chose carefully. Nevertheless, everyone can attend quite a number
of sessions and seminars while staying in one place - there are only
short distances between the different conference rooms.
Congress Keynotes, Strategic Summits and Special Interest Sessions
Tuesday 5 December 2006
8:00am Open for Registration
9:00am
to
1:00pm
Strategic Summit I:
Congress Session A:
Congress Session E:
Congress Session F:
Media, content and
entertainment industries New business
opportunities and digital
media frontiers
(continues on Wednesday)
Strategies for IMS
deployment and
implementing advanced
service delivery platforms
HSPA business case and
operator deployment
experiences
CDMA 1xEV-DO wireless
broadband strategies
and operator deployment
experiences
( page 5 )
( page 5 )
( page 6 )
( page 4 )
Lunch
2:00pm
to
6:00pm
Tuesday Plenary: Keynotes & Roundtables
Transforming wireless - Next generation broadband mobility, access, connectivity and convergence
( page 7 )
Wednesday 6 December 2006
9:00am
to
1:00pm
Strategic Summit I:
Strategic Summit II:
Congress Session C:
Congress Session G:
Media, content and
entertainment industries New business
opportunities and digital
media frontiers
(continued from Tuesday)
Next generation service
providers and alternative
telcos - Thinking "Out-ofthe-Box"
(continues on Thursday)
Wireless devices,
semiconductor innovation
and consumer electronics
convergence - The next
evolution
WiMAX / WiBro
opportunities for operators
and future mobility
applications
( page 8 )
( page 9 )
( page 9 )
( page 4 )
Lunch
Wednesday Plenary: Keynotes & Roundtables
2:00pm
to
6:00pm
Capitalizing on ubiquitous wireless and the consumer electronics revolution Services, applications, software platforms, delivery channels & next generation devices
( page 10 )
Thursday 7 December 2006
9:00am
to
1:00pm
Congress Session B:
Congress Session D:
Congress Session H:
Next generation service
providers and alternative
telcos - Thinking "Out-ofthe-Box"
(continued from Wednesday)
Exploring mobile TV
broadcasting and video
service strategies Including operator
experiences to date
Premium mobile services
- Realizing new revenue
streams through
innovation
NGN / NGMN planning and
migration strategies
FMC and broadbandmobile convergence
opportunities
( page 8 )
( page 11 )
( page 11 )
( page 12 )
2
Tel: +852 2219-0111 Fax: +852 2219-0112 www.3Gcongress.com [email protected]
Program Highlights
Seminars at the 3G World Congress
Seminars offer participants in depth insights and understanding of the
most up-to-date business strategies, markets and services as well as
the hottest mobile and broadband wireless technologies. They are
hands-on, interactive and very popular. Book early to reserve a place
as places are limited.
Seminars
Monday 4 December 2006
Thursday 7 December 2006
FULL DAY SEMINARS:
9:00am-5:00pm
HALF DAY SEMINARS:
AFTERNOON: 2:00pm-5:30pm
Seminar 1:
Wireless industry transformation and winning mobility strategies
2006 - 2010
Seminar 14:
Mobile devices driving the future of convergence - Understanding
the new technologies and application opportunities
Seminar 3:
IMS and NGN fundamentals for next generation service providers
and fixed-mobile convergence
Seminar 12:
Practical considerations in designing, testing and optimizing 3G
networks
Seminar 8:
Understanding HSPA and beyond - Exploring and positioning
emerging mobile multi-play opportunities
Seminar 10:
WiMAX / WiBro fundamentals - Technology and deployment
(continues on Friday morning)
Seminar 9:
Understanding CDMA2000 1xEV-DO and its evolution
Friday 8 December 2006
HALF DAY SEMINARS:
MORNING: 9:00am-12:30pm
HALF DAY SEMINARS:
Seminar 2:
Opportunities in India and emerging Asian mobile and wireless
markets
Seminar 7:
The mobile marketing channel - Achieving innovation in connecting
with consumers and driving revenues
Seminar 13:
Maximizing indoor coverage and capacity of 3G and broadband
wireless networks
AFTERNOON: 2:00pm-5:30pm
Seminar 4:
Opportunities in China's future mobile and converged telecom
industry and markets
For more information, see pages 13-14
Seminar 10:
WiMAX / WiBro fundamentals - Technology and deployment
(continued from Thursday afternoon)
For more information, see pages 14-15
Wednesday 6 December 2006
HALF DAY SEMINAR:
Seminar 15:
Creating a next generation margin enhancement strategy
All 3G World Congress Delegates are entitled to lunch, coffee
& tea, morning and afternoon snacks. These complimentary
refreshments will be served daily in the Mobility Marketplace in
Hall 5 of the Hong Kong Convention & Exhibition Center from
8:30am to 6:00pm.
Congress Participants will also have access to the Networking
area in the Mobility Marketplace. Complimentary wireless Internet
connections, emails stations, and power supply will be provided.
CNN and TelecomTV.com will broadcast live throughout the day.
For more information, see page 14
3G World Congress Delegate Pass Options:
Platinum "All Access": Provides complete access to the whole week of 3G World Congress activities. Including all Keynotes, Strategic Summits,
Congress Sessions and Seminars.
Congress Pass: Provides access to Keynotes, Strategic Summits and Congress Sessions.
In addition, Strategic Summits and Seminars can be booked separately.
See back page for complete pricing and pass options.
3
Organized by :
Tuesday Morning
5 DECEMBER 2006
Strategic Summit I:
Media, Content and Entertainment Industries - New Business Opportunities and Digital Media Frontiers
Open to all Platinum and Congress Pass Holders or Bookable Separately
Tuesday morning, 5 December, 9:00am-1:00pm
(Continues on Wednesday morning, 6 December, 9:00am-1:00pm)
Reflecting the tremendous interest and growth of digital media,
content, entertainment and next generation Internet services over
wireless, two new exciting Summits are being launched for 2006.
Both offer delegates tremendous opportunities to hear from the
industry's thought leaders and take advantage of new alliances
and partnerships.
Key issues to be explored include:
• New media, content and entertainment industry strategies for the
wireless broadband world
• Evolution of creative business strategies in digital media
• Cross platform marketing and the digital entertainment ecosystem
• Mobility driving digital entertainment
• Mobile music entrepreneurship and innovation
• Monetizing the 3rd Screen - Music, movies and more
• Next generation games and interactive entertainment
• Mobile community services for today and tomorrow
Confirmed presenters to date:
1. Opening remarks: Mobile entertainment opportunities in Asia
Stefan Rust
Chair
Mobile Entertainment Forum (MEF), Asia
2. New business models and revenue generation opportunities over
wireless
Content
& Apps
Ralph Simon
Chairman, The Mobilium Group &
MEF Americas Chairman Emeritus & Founder
Mobile operator strategies
3. The operator's role in multimedia mobile content - Future of the
operator portal - How mobile TV will evolve - The true value of
exclusivity - Role of advertising - User generated content
ator Graeme Ferguson
Oper
Director, Global Content Development
Vodafone Group Services
4. Leveraging mobile music and entertainment to drive VAS adoption
in India - How music has become a key driver for VAS - Innovations
in selling music to customers and the music value chain
ator Yatin Pahwa
Oper
Head - Mobile Data & Content
Bharti Airtel, India
Mobile TV and video opportunities
5. Monetizing the 3rd screen - Music, movies and more
Content
& Apps
Neeraj Roy
Managing Director & CEO
Hungama Mobile
6. Mobility driving digital entertainment - Extending the reach of TV
to viewers beyond their sets in the living room
Content
& Apps
Todd Miller
Managing Director, Asia
Sony Pictures Television International
7. Exploring new creative business strategies - Stimulating growth and
diversity in cross platform marketing - Understanding digital peer
culture and bridging the generation gap - Experiences with the
launch of the crazyfunbabe mobile lifestyle channel
Content
& Apps
Lorane Poersch
President & CEO
Crazyfunbabe, a division of KidsWebTv
Strategic Summit I identifies and explores a wide range of new
business opportunities and strategies for the media, content and
entertainment industries in mobile and wireless. The latest
developments in mobile music, television, video, gaming, interactive
entertainment and related crucial aspects such as DRM will be
covered in-depth.
Mobile music opportunities
8. Wireless music - Embracing the opportunity in Asia
Ted Cohen
Managing Partner, TAG Strategic &
Chair, Mobile Entertainment Forum - Americas
(formerly with EMI Music)
Content
& Apps
9. Mobile entertainment: Today and tomorrow - Convenience,
personalization and social interaction - Relationships with content
owners to develop out of the box marketing - Co-existence of traditional
digital music players with mobile music - User experience simplification
with dynamic content store - Customer examples: Telefonica: Todos
Artistas and Orange Music Cast with France Telecom
Content Guillaume Decugis
& Apps
Vice President, Musiwave Operations
Openwave Systems
Mobile communities, gaming and next generation service
opportunities
10. Future 3G content models: Napster and Kazaa Redux? - Evolution
of peer-to-peer (P2P) content models for 3G - "Safer" content rights
environment with inbuilt DRM standards for 3G - Risks and opportunities
of user-generated content - Will the "rights-friendly" environment of
3G be lost if walled gardens tumble?
Content Peter Waters
& Apps
Partner, Gilbert+Tobin &
Consultant, Arculli Fong and Ng
11. Next generation mobile gaming, platform integration and emerging
business models
Content Mike McCabe
& Apps
Director of Mobile, Asia
Electronic Arts
12. Mobile community services for today and tomorrow - Importance
of having a personalized storefront and picking the right technology
- Convergence between on-line and mobile services
Content Erik Neraal
& Apps
CEO
Plutolife
13. Vision for mobile Internet services innovation from ringback to
music, games, advanced messaging and beyond
Content Sang Jun Park
& Apps
CEO
WiderThan
14. New opportunities in personal video communications and usergenerated video content - Prospects for video mail and messaging,
video blogging and video contact centers in driving 3G ARPU Technical and market challenges: guideposts to watch
Christine Perey
Independent Consultant & Analyst
Perey Research & Consulting
15. Importance of the user base - Moving beyond mobile content
delivery platforms - Establishing a communication platform for
mobile content users
Content Hiroki (Hao) Inoue
& Apps
Vice President, International Business
Cybird
16. Discussion panels, including the morning's speakers, will be included
on both days
4
5 DECEMBER 2006
Tuesday Morning
Special Interest Congress Sessions
Congress Session E:
Open to all Platinum and Congress Pass Holders or
Bookable Separately
HSPA Business Case and Operator
Deployment Experiences
To help maximize the value of your visit to Hong Kong, Beacon
Events in conjunction with its industry expert advisory group, has
planned three mornings of special interest Congress Sessions.
Key issues to be explored in this session include:
Formatted as multi-speaker conference sessions, these are devoted
to current hot topics in business management, technologies and
services vital to sustainable and profitable mobile business growth.
The wide range of operator case studies, insights and experiences
included from around the world are a major benefit for Congress
delegates.
• Drivers for operator investment
• Status of HSPA planning and commercial deployment
• Implementation strategies and network evolution needs to support
HSPA migration
• Market drivers for LTE - Challenges facing operators
1. The wireless broadband opportunity - 3G / WCDMA-HSDPA global
deployment update - Applications driving revenue growth
Alan Hadden
President
Global Mobile Suppliers Association (GSA)
Operator strategies and experiences
All Special Interest Congress Sessions: 9:00am-1:00pm
Congress Session A:
Strategies for IMS Deployment and
Implementing Advanced Service Delivery
Platforms
•
•
•
•
The business case for implementing IMS
Potential for IMS co-existence alongside existing SDPs
Leveraging IP and SIP-based technologies for seamless mobility
Best practices for IMS deployment
1. Operator challenges for IMS - How well will IMS actually deliver
in practice? - What are the concerns from the operator community
and how are these being addressed?
Prof. Dr. Thomas Magedanz
Head of 3G Beyond Division
TU Berlin, Fraunhofer Institute Fokus, Germany
2. Migration to IPv6 to support future services
Latif Ladid
President
IPv6 Forum
3. IMS for the intuitive network - Every wish is its command Delivering true personalization, security and mobility to
communications - Converged, seamless services across all wireless,
wireline and cable networks - VoIP as the first application for IMS
- Lessons learned from trials and collaborations worldwide
Scott Wickware
Vice-President, Marketing & Strategy, Mobility & Converged Core
Networks
Nortel
4. Planning and evolving a successful IMS-based service
infrastructure - An operator's perspective
at
Oper
or Vincent Talaouit
Technology & Innovation Multimedia Services Program Manager
Orange, France
5. Discussion Panel - Business case and strategies for implementing
IMS services and applications
Participants include:
Prof. Dr. Thomas Magedanz
Head of 3G Beyond Division
TU Berlin, Fraunhofer Institute Fokus, Germany
ator Vincent Talaouit
Oper
Technology & Innovation Multimedia Services Program Manager
Orange, France
2. Taking it to the Max; Telstra's new Australia-wide HSPA network
- Why choose 850Mhz for HSPA Australia? - Services, handsets and
usability - How do the services perform? - How we incorporated
new needs-based marketing at launch - Customer feedback
ator Dr. Mike Robey
r
e
p
O
Executive Director, Mobile Consumer Strategy,
Consumer Marketing & Channels
Telstra, Australia
3. Operator case study on HSPA - Experiences with commercial
usage - Key considerations in making the HSDPA upgrade Performance and optimization issues - Interoperability with GPRS
/ EDGE - Future possibilities
ator Dr. Eetu Prieur
r
e
p
O
Head of Radio Network
Elisa, Finland
4. Strategies for building a profitable business case for mobile
broadband
or Brian Seligmann
t
a
r
e
Op
Senior Manager, Products & Innovation
MTN, South Africa
5. UMTS deployment in America Movil - Important markets and
motivations for UMTS - Opportunities for quality enhancement and
better network efficiency - Deployment approaches including GSM
overlay and total cost of ownership
r
Eduardo Abrantes
o
t
a
Oper
Technology Evolution & Project Management
Claro, Brazil
Future evolution and opportunities
6. Long Term Evolution and System Architecture Evolution
Dr. Asok Chatterjee
Chair
3GPP Project Co-ordination Group
7. Spectrum management for 3G and beyond - Adopting a diversity
strategy
or Uwe Löwenstein
t
a
r
e
Op
Regional Coordinator for Europe on Markets & Services, ITU WP8F &
Manager Spectrum Technology, O2, Germany
Optimization strategies
8. Optimizing service delivery on HSPA networks for increased
efficiency and enhanced subscriber experience - Analyzing the
key performance indicators - Alternative optimization techniques
to improve service delivery and asset utilization - Developing a
troubleshooting methodology
Krishna Ramadas
Fellow, Product Technology
Venturi Wireless
9. Discussion Panel - Maximizing the potential of HSPA in wireless
broadband networks and services
Participants include operators and:
Michael Clever
Vice President & Head of Product Line Management,
Mobile Networks Division
Siemens Communications
5
Organized by :
Tuesday Morning
5 DECEMBER 2006
Congress Session F:
CDMA 1xEV-DO Wireless Broadband Strategies and Operator Deployment Experiences
4. The business case for deploying an EV-DO network and services
in an emerging market
• Status of operator planning and commercial deployment of CDMA
1xEV-DO Rev. A and B
• Mid-to-long term evolution opportunities
• EV-DO as a wireless broadband access and high speed data services
solution
• VoIP and video telephony with EV-DO
at
Oper
or Paul Edwards
Chairman
Starcomms Nigeria Communications, Nigeria
5. Innovating with CDMA450 in Russia - Network and services
experiences to date - Future directions with EV-DO
at
Oper
1. Opening remarks - The CDMA wireless broadband opportunity
James Person
Vice President, Asia-Pacific Programs
CDMA Development Group
or Gennday Golant
CEO
Delta Telecom ZAO, Russia
6. Best practices and experiences in deploying CDMA in rural and
suburban areas
ator Greg Young
Oper
CTO - Corporate
Tata TeleServices, India
Future evolution of CDMA
2. The evolutionary roadmap - CDMA2000 1xEV-DO and beyond
- Implications for next-generation systems
7. Discussion Panel - Maximizing the potential of EV-DO and its
future evolution in wireless broadband networks and services
- Including VoIP, video and converged services
ator Gerry Flynn
Oper
Director, Advanced Technology Strategy
Verizon Wireless & 3GPP2
Ed Chao
Director of CDMA Product Management
Lucent Technologies
3. Delivering affordable voice and data services in an
underdeveloped market over a CDMA2000 1X network - Kasapa's
experience in Ghana
Dr. Jay Huang
Vice President, Mobility and Converged Core Networks, Asia
Nortel
at
Oper
or Robert Palitz
ator Gerry Flynn
Oper
Managing Director
Kasapa Telecom, Ghana
Director, Advanced Technology Strategy
Verizon Wireless & 3GPP2
Delegate Profile & Industry Comments - 3G World Congress & Exhibition 2005
Level of
Responsibility
Chairman / President /
CEO / MD
16%
Vice Chairman /
Vice President / GM
23%
Regional Director / Manager
25%
Technical Director / Engineering
17%
Sales / Marketing /
Business Development
13%
Other
6%
"Very good keynote speeches and valuable
overview of the Asian market"
Director of Standards, Orange
"Presented new applications, visions and enabling
technologies to leverage our 3G business"
3G Marketing Manager, Cellcom Israel
"Very beneficial overview of new services for telecom operators"
Project Manager, Telcom Italia Lab
Main Business
Activity
Telecom Operator
29%
Infrastructure Manufacturer
23%
Hardware Vendor
13%
Software Vendor
"Good experiences and information on global wireless trends"
Senior Manager, R&D, SK Telecom
10%
"Very interesting to hear the views of several leaders at one
venue on the future direction of the mobile market"
Lawyer / Consultant
7%
Program Manager Mobile, Irdeto
Content / Application Provider
3%
System Integrator
3%
Investor / Financier
2%
"Analyses of strategies very valuable...balanced
business issues with technical ones"
10%
Consultant, Perey Research & Consulting
Other
"Great overview of the industry and 3G issues"
Country & Region
Marketing Manager, Cisco Systems
Asia Pacific
Hong Kong
38%
7%
China (Including Taiwan)
12%
Americas
21%
Europe
Middle East & Africa
"Comprehensive viewpoints - made me think how to
prioritize product developments within my company"
Managing Director, Strategic Markets, RF Micro Devices
9%
13%
"Workshop professionally put together and very interesting"
Research Director, Asia Pacific, Ovum
6
Wednesday Morning
6 DECEMBER 2006
Next Generation Service Providers and Alternative Telcos - Thinking “Out-of-the-Box”
Wednesday morning, 6 December, 9:00am-1:00pm
(Continues on Thursday morning, 7 December, 9:00am-1:00pm)
Strategic Summit II focuses on the emergence of next generation
service providers and alternative telcos, driven by “out-of-the-box”
thinking. New insights and understanding into how to position for
profit in the rapidly evolving wireless market will be provided, taking
full account of “disconnects” between industry assumptions and
market and technology realities.
Key issues to be explored include:
• Disruptive business models and the impact of new technologies and
regulatory regimes on industry structures and opportunities
• Emerging drivers for future for value creation and service innovation
• Implications of future directions in network intelligence and service
architectures
• Competitive strategies and creation of new revenue streams
• MVNOs enabling new business models
• Future of UMA services, global Wi-Fi, VoIP and cellular / Wi-Fi evolution
• Portals, connectivity strategies and positioning for the personal
Internet
1. Opening remarks - New industry directions and emerging
opportunities
Dr. Stuart Sharrock
Editorial Consultant,Telecommunications
Telemates
Next generation business models matching expectations to
reality
2. Transforming the mobile web - Emerging opportunities and markets
in wireless - Google's perspective of the mobile ecosystem and mission
Service
Provider
Potentially highly disruptive business models are being driven by
convergence, in all its forms, by a recalibration of customer
expectations, a re-assessment of the roles of the public and private
sectors, new approaches to regulation and, crucially, by the impact
of new technologies manifested both in web services and next
generation networks.
7. Unlicensed spectrum as an essential part of cellular service Role for dual-mode devices and UMA services in helping operators
protect cellular bandwidth and minimize MVNO costs - Unlicensed
spectrum's role in providing widely available, high-bandwidth access
Service
Provider
8. The impact of digital media and contextual advertising on the
mobile marketplace - Opportunities with the forthcoming wave of
multimedia-enabled handsets - MVNOs as media companies
Content
& Apps
Jane Zweig
CEO
The Shosteck Group
10. A "two-sided" strategy approach to maximize profits and value
for content over mobile - Deriving value from bringing together
two or more customer groups around a common platform - A
practical five-step process for pricing, product and business model
decisions
Dr. Wai Shun Lo
Senior Researcher, Asia-Pacific Research Center,
Harvard Business School &
Principal, Market Platform Dynamics
Next generation MVNO strategies and business models
11. Second generation MVNOs (mobile virtual network operators)
and the opportunities with 3G - The new wave of MVNO growth
- How 2G MVNOs differentiate - Next generation network components
- Major brand strategies
Maurie Dobbin
Managing Director, TeleResources Engineering &
Co-Founder, The MVNE Virtel Group
Next generation business models - Paving the way
4. Korea's vision on future infrastructures to support innovative
broadband mobility services and applications
Dr. Chu Hwan Yim
President
Electronics & Telecommunications Research Institute (ETRI), Korea
5. An emerging market perspective - Spectrum policy and liberalization
strategy in Vietnam - Encouraging the growth of mobile voice and data
Doan Quang Hoan
Director General, Radio Frequency Directorate
MPT, Vietnam
6. Pioneering business models in Japan and Korea - Operator
repositioning in the value-chain
Simon Bureau
Managing Director, Korea
Vectis International
Altan Alpay
Founder & CEO
Podvertiser
9. Cost-effective municipal wireless network strategies - Building
the economic and social case for digital communities - Ensuring
maximum deployment benefits
Dipshand (Deep) Nishar
Director Wireless Products
Google
3. Next generation industry structure - Mobile advertising and the
mobile Internet
David Hagan
President & CEO
Boingo Wireless
12. MVNO prospects for success in Asia
Peter Falshaw
Head of Asia
Analysys Consulting
13. Facilitating next generation MVNO strategies for advanced and
differentiated services - Migration from reseller MVNOs to enhanced
or full infrastructure MVNOs
Content
& Apps
Stephan Ouaknine
President & CEO
Blueslice Networks
14. Discussion panels, including the morning’s speakers, will be included
on both days
8
6 DECEMBER 2006
Wednesday Morning
Congress Session C:
Congress Session G:
Wireless Devices, Semiconductor Innovation
and Consumer Electronics Convergence The Next Evolution
WiMAX / WiBro Opportunities for Operators
and Future Mobility Applications
• Impact of chipset innovation driving multi-access and multi-mode
wireless devices for cellular, Wi-Fi and WiMAX
• Software / middleware to enable fast application evolution - Voice,
imaging, video, audio, text and data
• Creating new mobility, connectivity and seamless service opportunities
• Creating a personalized and branded customer experience for mobile
data, content, and entertainment
1. OMA initiatives
Jari Alvinen
Chairman of the Board
Open Mobile Alliance (OMA)
Creating a new and personalized user experience
2. The smartphone revolution - Smartphone remote: putting the value
into convergence - Your life: unplugged - The smart home: this time
it's mobile - The challenges to OEMs, platform and service providers
Nigel Clifford
CEO
Symbian
3. When Web 2.0 meets mobile phones - Personalizing the user
experiences with open standard web technologies - Combining
full browser and web-based, personalized mobile applications for
one-click access to web content
Content Jon S. von Tetzchner
& Apps
Co-Founder & CEO
Opera Software
4. Java as a platform for creating a personalized and branded customer
experience for mobile data, content, and entertainment
Content John McCready
& Apps
Senior Vice President, Marketing
SavaJe Technologies
Building value through a new generation of wireless devices
5. Exploiting the benefits of 3G modules for a new generation of
wireless devices and innovative wireless data applications Expanding high - speed application opportunities with a new
generation of HSDPA module - Bringing HSDPA mobility to fixed
broadband Internet access - Market evolution and future application
possibilities
Lars Thyroff
Vice President, Wireless Modules Product Management
Siemens
5. Leveraging advanced memory technology for the next generation
of wireless devices and mobile services
Yves Leonard
Chair
MultiMediaCard Association (MMCA)
Exploring the lost cost mobile opportunity
7. The low cost 3G handset opportunity - Myths and realities Prerequisites for development of cost and tariff sensitive markets What will be the future business model?
Geoff Varrall
Executive Director & Shareholder
RTT Programmes
8. New initiatives in low cost handsets for CDMA2000 1x and EVDO wireless broadband operators
David Hind
Vice President, Terminals
CDMA Development Group
9. Discussion Panel - Building customer value with next generation
mobile phones and semiconductor innovation
Ian Chapman-Banks
Xiang Wang
General Manager, Marketing &
Senior Director of Sales, China
Business Development,
Qualcomm
Mobile Devices, North Asia
Motorola
• Emerging business models for wireless broadband access
• Demand for fixed, portable and mobile WiMAX in developed and
emerging markets
• Wi-Fi prospects for co-existence with wide area wireless broadband
• Operator strategies with WiMAX and WiBro
1. Exploring different dynamics in emerging vs. developed
countries for wireless broadband access and mobility
Monica Paolini
Founder & President
Senza Fili Consulting
2. WiMAX / WiBro emerging business models and strategies in
Asia
Neale Anderson
Research Director, Asia Pacific
Ovum
3. Future development opportunities for WiMAX and key Forum
initiatives
Dr. Mohammad Shakouri
Board Member & Vice President Marketing
WiMAX Forum
4. WiMAX in action - Usage models and vision - Business models
of WiMAX compared with other data service technologies - Industry
solutions for WiMAX success
Garth Collier
Vice President of Marketing, Asia Pacific Region, WiMAX
Intel
5. Evolving WiMAX strategies and ecosystem
Dr. Ray Owen
Director, Wireless Broadband, Networks & Enterprise, Asia Pacific
Motorola
6. WiMAX, Wi-Fi and 3G UMTS in a coexistent ecosystem - An
operator perspective
r
Jim Baker
o
t
a
Oper
CEO & Founder
Telabria Networks, UK
7. An operator’s vision for broadband Pakistan - Planning for WiMAX
infrastructure and services
or Tariq Qureshi
t
a
r
e
Op
General Manager
Wateen Telecom, Pakistan
Services and applications opportunities with Wi-Fi and WiMAX
8. Delivering always best-connected services to meet the needs
of the global business user
Torbjörn Sandberg
CEO
ServiceFactory
9. Wi-Fi / mobile convergence - Enabling a future of seamless
connectivity - The case for Wi-Fi / mobile convergence - Core
interoperability testing and RF mapping programs - Challenges for
the future: handoff, power consumption, and beyond
Chuck Powers
Wi-Fi Mobile Convergence Group
Wi-Fi Alliance
10.Discussion Panel - WiMAX / Wi-Fi opportunities for wireless
broadband access and future mobility applications
Participants include the morning's speakers
Organized by :
9
Wednesday Afternoon
6 DECEMBER 2006
President & CEO Keynotes
Open to all Platinum and Congress Pass Holders
Plenary: Keynotes & Roundtables
Capitalizing on Ubiquitous Wireless and the Consumer Electronics Revolution Services, Applications, Software Platforms, Delivery Channels & Next Generation Devices
2:00pm-6:00pm
KEYNOTE PRESENTATIONS & ROUNDTABLE DISCUSSION
Industry Keynotes - Emerging Opportunities with Personal Wireless and Broadband Services
An exploration of mobile broadband, wireless technology evolution, and mobile Internet devices - Technology trends leading to true mobile
broadband
How and when next generation technologies will roll out into the marketplace - Evolution of post-3G OFDMA-based technologies
• Converged and seamless services - Adding value to the customer experience
Next generation wireless broadband ecosystem needs and time-to-market
Industry Roundtable Discussion - Delivering compelling personalized wireless and broadband mobility services to the customer - Capitalizing on
lifestyle needs in consumer and business markets. (Participants include the afternoon speakers)
Industry speakers include:
Marc Rouanne
Executive Vice
President &
President, Mobile
Communications
Group
Alcatel
Sean Maloney
Executive Vice
President & General
Manager, Mobility
Group
Intel
Dr. Tero Ojanperä
Executive Vice
President & Chief
Technology Officer
Nokia
Dr. Paul Jacobs
CEO
Qualcomm
Operator Keynotes - New Network and Service Opportunities
Broadband-mobile and mobile-broadcasting convergence - Current and future services
Maximizing the customer mobile experience - Evolution to a compelling TV and entertainment experience
The new generation of wireless broadband technologies - Opportunities for mobile and broadband operators
Next Generation Mobile Network (NGMN) planning, deployment and evolution towards all IP
Operator speakers include:
Matthew Willsher
COO
Hong Kong CSL
Vikram Mehmi
CEO
IDEA Cellular,
India
Dr. Hoon Han
CSO & Senior Vice
President,
Strategy Planning
Group
KTF, Korea
Barry West
Chief Technology
Officer & President,
4G Mobile
Broadband
Sprint Nextel
Operator CTO Roundtable Discussion - Bringing together business, technologies and service strategies for 3G and beyond
Rountable Participants include:
Dr. Hideo Okinaka
Vice President &
General Manager,
Technical Standards
and Spectrum Division
KDDI, Japan
Dr. Hossein Moiin
Vice President,
Technical Strategy
T-Mobile International
Greg Young
CTO - Corporate
Tata TeleServices, India
Tetsuzo (Ted) Matsumoto
Executive Vice President,
Technology & Chief
Strategy Officer
Softbank Mobile, Japan
Sergey Avdeev
Executive Vice
President & Chief
Technology Officer
VimpelCom, Russia
10
7 DECEMBER 2006
Thursday Morning
Congress Session B:
Exploring Mobile TV Broadcasting and Video
Service Strategies - Including Operator
Experiences to date
Congress Session D:
Premium Mobile Services - Realizing New
Revenue Streams through Innovation
• Emerging business models and revenue opportunities created by
mobile TV / broadcasting
• Technology challenges and evolution paths
• Marketing, pricing, packaging and partnering strategies for mobile TV
• Case studies on user trials and commercial mobile TV launches
• Evaluating new wireless services that will drive business ARPU including, IM, MMS, Search, Payments, Presence, Mobile TV
and Video
• Practical technology platform issues
• Pricing and bundling strategies to increase loyalty and ARPU
1. Status and trends for mobile TV and video - Results and
experiences from mobile TV trials around the world - Consumer
demand and working business models - Case studies from
commercial mobile TV launches
Rikard Steiber
Managing Director
XLENT Strategy
2. The UMTS Forum mobile TV study outcomes
Bosco Fernandes
Chairman, ICT Group
UMTS Forum
3. Mobile TV on 3G and looking to the future generation - DVB-H
and MediaFlo
or Gil Sharon
t
a
r
e
Op
President & CEO
Pelephone Communications, Israel
4. Mobile TV broadcasting experiences and future directions in Korea
- What are the key findings from one year of commercial service?
- What are the future challenges?
Content Dr. Young-Kil Suh
& Apps
President & CEO
TU Media Corp, Korea
5. Case study on mobile TV in Europe - MNO-centric business
models - Exploring interactivity and roaming - Results of a
DVB-H users trial - Will mobile TV over DVB-H join the "killer
application" camp?
r Roman Garba
o
t
a
r
Ope
New Business Development
T-Mobile Czech Republic
6. Mobile TV - A Swiss case study - Network sharing business model
- Impact on the value chain - DVB-H vs. HSDPA: trial results - Content
for mobile vs. home TV
r Eric Grignon
o
t
a
r
Ope
Business Development Manager, Corporate Strategy Division
Orange, Switzerland
Technology strategies and future evolution
7. Convergence of media delivery architectures - Creating market
momentum - Motivation and market requirements for converged
media delivery architectures - Outlook on further development
Dr. Thomas Werner
Senior Vice President, Mobile Solutions, Mobile Networks
Siemens Communications
8. Realizing the mobile TV, music and entertainment opportunity
- Innovations in Korea and Japan - Prospects in China and India Emerging trends in 3D games, E-book, and other entertainment on
phones - Mobile TV opportunity - The exciting future
James Shen
General Manager
Unicom-BREW Telecommunications Technologies
9. Achieving a user friendly video service delivery strategy
Content Mark Fitzgerald
& Apps
Co-Founder & Managing Director
MX Telecom
10. Discussion Panel - Realizing the mobile TV opportunity
Participants include the morning’s speakers
1. An operator perspective - Critical success factors in pricing
and bundling to increase loyalty and ARPU
ator Angela Bitetto
r
e
p
O
Mobile Multimedia Content & Services Management
Wind, Italy
2. Country case study - Boosting the value-added servcies market
in Russia
Dr. Alexander Krupnov
President
3G Association
&
Dr. Andrey Skorodumov
Executive Director
3G Association
Presence and location-based services
3. New horizons with RLN (replica location node) location
based services
Content Chi Young Kwack
& Apps
Chairman
Korea Location Information & Communication (KLIC)
4. Enhancing mobile services via Context Awareness - Market and
technological drivers towards - Enabling innovative mobile services
- Business models for context aware services - Case study:
Communication Scenario
or Gianluca Zaffiro
t
a
r
e
Op
Project Manager, TILab Research & Trends Department
Telecom Italia
Mobile commerce / payment systems
5. Development and deployment of an open mobile payment
system - An operator's experience to date
ator Dr. Marko Jagodic
r
e
p
O
Adviser to Chief R&D Officer & Head of Mobile Payment Solutions
Mobitel, Slovenia
6. Development and deployment of an open mobile payment
system - The banker’s perspective
Content Dr. Dean Korosec
& Apps
Head of Informatics
Nova KBM, Slovenia
Messaging and related services
7. Feeding the beast - Mobilising service innovation - Using existing
basic network services in a way that fuels innovation and increases
customer loyalty
Content James Kan
& Apps
Director, Asia Pacific
Mobeon
8. Discussion Panel - Emerging premium mobile service
opportunities and future market prospects
Participants include the morning's speakers and:
Jean-Pierre Bienaimé
Chairman
UMTS Forum
11
Organized by :
Thursday Morning
7 DECEMBER 2006
Congress Session H:
NGN /NGMN Planning and Migration Strategies
FMC and Broadband-Mobile Convergence Opportunities
4. NGN / NGMN evolution and mobile-broadband convergence
opportunities
Dr. Paul Mankiewich
Chief Technology Officer & Chief Architect
Lucent Technologies
• Feasible NGN / NGMN terminal and service convergence
architectures
• NGN drivers, regulatory implications and associated risks
• Spectrum availability for converged services
• Technology choices for local access
• FMC business and technology strategies
5. Ubiquitous broadband connectivity: A new paradigm for the
notebook PC - Connectivity technologies available, principal regions,
and projected uptake - Challenges and opportunities - Key drivers
that will stimulate the proliferation of WWAN data connectivity
Dr. Fazal Ali
Senior Director of Product Management, CDMA Technologies
Qualcomm
1. The Next Generation Mobile Networks (NGMN) initiative - Realizing
a platform for innovation
r Dr. Hossein Moiin
o
t
a
r
Ope
Vice President, Technical Strategy
T-Mobile International
6. WCDMA to CDMA handover experience for seamless voice and
data service - Network evolution through CDMA and WCDMA WCDMA to CDMA interworking handover implementation experience
r Changmoon Han
o
t
a
r
Ope
General Manager, Terminal Development Team,
Mobile Device & Access Network R&D Office
SK Telecom, Korea
2. NGN in a converged business - Drivers for NGN and the relationship
with FMC – Regulatory implications and the associated risks - Case
study on Manx Telecom: implementing NGN in a small operator
Ian Sanders
Partner
PricewaterhouseCoopers (PwC)
(formerly with Manx Telecom)
7. Discussion Panel - NGN / NGMN evolution and mobile-broadband
convergence opportunities
Participants include the morning's speakers
3. Fixed-mobile convergence strategies - Best spectrum for a
converged service - Technology choices for local access - Affordable,
scaleable back haul - The balance of 3G and mobile WiMAX Will voice matter?
Stephen Lowe
Chair
Broadband Wireless Association
Hong Kong Convention & Exhibition Center (HKCEC) Conveniently Located in the Center of Hong Kong
Kowloon Tong
Feel It! Enjoy It!
Hong Kong is simply dazzling. Experience the
distinctive blend of East and West in this
dynamic city. Feel the rush as you indulge in
shopping. Savor culinary delicacies. Open
your sense to Hong Kong’s amazing skyline,
bustling harbor and peaceful countryside.
Come discover the diversity, the sophistication
that is Hong Kong. You’ll love it! To learn more,
visit www.discoverhongkong.com
Tsing Yi
Hong Kong
Int’l Airport
Tsim Sha Tsui
Tseung Kwan O
North Point
Lantau Island
Central
Wanchai
(HKCEC)
Chai Wan
HongKong
Island
Official Travel Agent
For preferential rates on non-official hotels, please book through Farrington American Express
Farrington American Express Travel Services Limited
31/F World Trade Center, Causeway Bay, Hong Kong
email: [email protected]
Tel: (852) 3121 3268
Fax: (852) 2576 6172
Grand Hyatt Hong Kong
(5 Star Deluxe)
1 Harbour Road, Wanchai,
Hong Kong
(Located next to HKCEC)
Charis Choi,
Director of Convention Services
Email: [email protected]
Tel: (852) 2584 7039
Fax: (852) 2519 8772
Kwun Tong
Hung Hom
Disneyland
AsiaWorld - Expo
AWE is a 45-minute journey
from downtown
Official Hotels
Mong Kok
Kowloon
Island Shangri-La, Hong Kong
(5 Star Deluxe)
Pacific Place, Supreme Court Road,
Central, Hong Kong
(5 minutes by taxi to HKCEC)
Stephanie Cheung,
Events Manager
Tel: (852) 2820 8520
Fax: (852) 2918 9283
Renaissance Harbour View Hotel
(Upper 4 Star)
1 Harbour Road, Wanchai, Hong Kong
(Located next to HKCEC)
Cannis Chau,
Account Manager
Tel: (852) 2584 6813
Fax: (852) 2824 0135
HKCEC – Most Hong Kong Hotels
and Restaurants are located within
one mile of the HKCEC – the home
of the 3G World Congress &
Mobility Marketplace
Hotel
Traveling time to HKCEC
Charter House
Conrad
Emperor (Happy Valley)
Empire Hong Kong
Excelsior
Four Seasons
Harbour Plaza North Point
Harbour View International House
JW Marriott
Mandarin Oriental Hong Kong
Novotel Century Hong Kong
Park Lane
Ritz Carlton
Rosedale on the Park
South Pacific
6 minutes by taxi
5 miniutes by taxi
7 minutes by taxi
5 minutes by foot
10 minutes by taxi
7 miniutes by taxi
12 minutes by taxi
1 minute by foot
5 minutes by taxi
6 miniutes by taxi
6 minutes by foot
10 minutes by taxi
6 miniutes by taxi
7 minutes by taxi
6 minutes by taxi
12
Pre & Post Congress Seminars
Open to all Platinum Pass Holders or Bookable Separately
These strategic and technical seminars offer attendees a unique
combination of in-depth briefings and up-to-the-minute information
on the latest business models, market updates, service innovations
and the hottest mobile and broadband wireless technologies:
The range of strategy and market-oriented seminars below will
particularly benefit CEOs, COOs and other senior management,
marketing and business development focused executives.
The in-depth technical seminars below have been developed
specifically to benefit CTOs, senior engineers, software and
applications developers as well as technical marketing executives.
Monday Morning, 4 December 2006
FULL DAY SEMINARS: 9:00am-5:00pm
Technology
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Seminar 1:
Wireless Industry Transformation and
Winning Mobility Strategies 2006 – 2010
Global market and Regional trends - emerging and mature markets
Importance of standards-based technology and “standard” spectrum
Convergence - drivers and factors for success
“Battle of Building” - fighting for traffic / revenues inside buildings
“Battle of Bundle” - triple and quadruple play
Wireless technology evolutions and revolutions
Status check on 3G - WCDMA, HSPA, LTE, CDMA EV-DO Revs. 0,
A, B and beyond
Disrupters and enablers - VoIP, Wi-Fi, UMA, VoWi-Fi, mesh networks,
muni Wi-Fi, WiMAX, IMS, mobile broadcast technologies - and related
handset issues
Mobile operator strategies and new entrant strategies - portal wars;
MVNOs; blurring of services; handsets / devices - converged, single
and multi-function, multi-mode
Next generation networks and next generation service providers
Internet pricing models - Flat rate; QoS; “net neutrality”
Emergence of the Personal Internet - what it means for operators and
vendors
Technology
Seminar 8:
Understanding HSPA and Beyond - Exploring
and Positioning Emerging Mobile Multi-play
Opportunities
• HSPA's role and prospects - Wireless broadband on the move and
potential substitute for DSL
• Understanding HSPA functionality benefits and limitations today
• Key requirements for HSPA-enabled handsets and necessary
enhancements to 3G core networks
• Capitalising on investment in HSPA and wireless broadband - Multiplay service models which can be used to maximize the mobility
premium
• Realizing value with the multi-play mix - including enhanced voice and
music; advanced micro and macro positioning; imaging and video
services; personal and corporate data management - and essential
supporting technologies
• Looking ahead - 3GPP LTE prospects and the role for alternative radio
and network technologies
Seminar presenter:
Seminar presenters:
Jane Zweig
CEO
The Shosteck
Group
Jane Zweig brings a unique
combination of vision, marketing,
people-skills, and industry knowledge
to the Shosteck Group. In 2001
Ms. Zweig was selected by Wireless
Week as one of the Influential Women
in Wireless and, in 2002, was included
in Rutberg and Company's Wireless
Influencers list.
Dr. Herschel Shosteck
President & Chairman
The Shosteck Group
Dr. Herschel Shosteck formed The
Shosteck Group in 1969. In 1982, he
developed among the earliest forecasts of
cellular demand for U.S. operators and
launched the first quarterly market surveys
of operators, agents, and retailers in 1984.
Since 2000, he has focused on quantifying
the answers to critical industry questions.
For more information visit www.3Gcongress.com/seminar1.html.
Technology
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Seminar 3:
IMS and NGN Fundamentals for Next Generation
Service Providers and Fixed-mobile Convergence
The role of IMS and NGNs
Converged networks and related services and business models
Evolution of service delivery platforms (SDP)
NGNs and related services - FMC, Triple Play
IMS core system architecture and operation
IMS application server options - OSA/Parlay gateway and SIP application server
IMS applications and service enablers
Push-to-talk over cellular (PoC), rich call, VoIP/MMoIP, conferencing
Towards community-based services - the role of presence and XDMS
IMS in the context of NGN standardisation - ETSI TISPAN releases
Summary and open issues - strategies for mobile and fixed operators
Seminar presenter:
Prof. Dr. Thomas
Magedanz
Head of 3G
Beyond Division
TU Berlin,
Fraunhofer
Institute Fokus,
Germany
Geoff Varrall
Executive Director
& Shareholder
RTT Programmes
Prof. Thomas Magedanz leads the chair for
next generation networks at the Technical
University of Berlin. He is also Director of the
“3G beyond” division at the Fraunhofer
Institute FOKUS, which also provides the
national 3G beyond test and development
centre in Germany. He is senior member of
the IEEE, editorial board member of several
journals, and the author of two books on IN
standards and evolution.
Geoff Varrall joined RTT in 1985 to
develop RTT's global business providing
technology and business services to the
wireless industry following 10 years with
Philips Industries. He co-developed
RTT's original programme portfolio
including ‘RF Technology’, ‘Data Over
Radio’, and ‘Introduction to Mobile Radio’
attended by over 1000 delegates. Geoff
also presents the annual Espoo Design
Week in Finland and UK Design Week
and is the author ‘Mobile Radio Servicing
Handbook’, ‘Data Over Radio, and ‘3G
Handset and Network Design’.
Technology
Seminar 9:
Understanding CDMA2000 1xEV-DO and its
Evolution
Packet data has been an important part of CDMA2000 since it was first
released. Since then, 1xEV-DO has increased capacity and performance,
and EV-DO Revision A has added many enhancements to support newly
emerging applications. EV-DO was designed explicitly for easy
deployment on top of existing CDMA2000 networks, with minimal changes
to the core network.
With the introduction of EV-DO Rev. A, several additional options are
available for a user to mix voice and data traffic. EV-DO continues to
evolve and Rev. B enhancements will be described, followed by a
discussion of where Rev. C is headed.
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The ever-increasing role of packet data in CDMA2000
Current and emerging applications
Enhancements necessary to support emerging applications
Core network and IMS considerations
Deployment considerations - including network planning, backhaul
450 MHz band and other multi-band network and terminal issues
Hybrid (CDMA2000 1X and EV-DO) and multi-mode terminals
1xEV-DO Rev. B, C and beyond
Seminar presenter:
CDMA University
The CDMA University offers the advanced technology training solutions needed to
stay on the cutting edge of wireless technology, including the design, deployment and
optimization of 3G networks. CDMA University training is offered by the CDMA
Development Group (CDG) in association with Qualcomm.
13
Organized by :
Monday Morning, 4 December 2006
Wednesday Morning, 6 December 2006
HALF DAY SEMINAR: 9:00am-12:30pm
HALF DAY SEMINAR: 9:00am-12:30pm
Strategy
Strategy
Seminar 2:
Opportunities in India and Emerging Asian
Mobile and Wireless Markets
• Market dynamics and business prospects in India, Indonesia, Vietnam
and other key emerging markets in Asia
• Emerging investment opportunities and directions for the future
• Key policy, regulatory and licensing developments shaping the
markets
Seminar presenters:
Duncan Clark
Managing Director
BDA China
Duncan Clark founded BDA in 1994
and has overseen the company s
growth into China’s leading telecom
/media / technology (TMT)
consultancy and research practice.
He has advised telecom carriers,
network vendors, handset
manufacturers, software providers,
media companies as well as investors
and fund managers on China and the
Asia-Pacific region since 1993.
Monday Afternoon, 4 December 2006
HALF DAY SEMINAR: 2:00pm-5:30pm
Strategy
Seminar 4:
Opportunities in China’s Future Mobile and
Converged Telecom Industry and Markets
• Development prospects and directions for China's telecom industry
• Operator restructuring and 3G licensing
• Emerging technologies and business models - WiMAX, NGN and
Fixed Mobile Convergence
• Global impact of Chinese vendors
• China's wireless value-added services market - Focus on emerging
services and applications
Seminar presenters:
Duncan Clark
Managing Director
BDA China
Dongming Zhang
Research Director
BDA China
Dongming Zhang manages BDA's Research
Department and has been actively involved
in consulting and research projects covering
a range of sectors including wireless
infrastructure, handsets and mobile data
services. Prior to joining BDA, Dongming
was with the Beijing bureau of Newsweek
covering China’s Internet & IT sectors.
IIR Hong Kong is now Beacon Events
Same great team delivering outstanding events!
Beacon is an international business services company focusing on
conferences, exhibitions and management training. Spun off from the
Institute for the International Reseach's (IIR) Asia team, Beacon has an
expanding portfolio of large-scale annual events. Our flagship event, the
3G World Congress & Exhibition™ (www.3Gcongress.com), is Asia's largest
industry gathering of the world's leading telecom companies in the high
growth and dynamic mobile communications market. Beacon's management
team combines more than 50 years of experience in Asia. For more
information, visit www.BeaconEvents.com.
14
Creating a Next Generation Margin
Enhancement Strategy
• Assessing the maturity of your margin enhancement function
• Strategies for enhancing the value derived from margin enhancement
• Next generation services driving future revenue streams
• Challenges of operating in an IP/digital world
• The digital content ecosystem
• Margin enhancement over digital content
• Operational issues throughout the digital content ecosystem
• KPMG's digital services framework and risk advisory services
Seminar presenter:
Carl R. Geppert
Partner & Industry
Leader, Americas
Communications &
Media Practice
KPMG
Kunai Bajaj
Advisor
BDA India
In his advisory role, Kunal Bajaj assists
BDA clients in analyzing telecom and
new media trends in India and other
developing countries. Following a period
with McKinsey & Company, Kunal most
recently worked as Consultant (Projects)
for the Telecom Regulatory Authority of
India (TRAI) in areas covering Internet
and broadband penetration, spectrum
policy and rural development.
Seminar 15:
Sponsored by
Carl Geppert has over 26 years of experience in
assisting communications and media companies
address significant financial, regulatory, information
technology and business issues. Carl is responsible
for overseeing the delivery of services to KPMG's
communications and media industry clients on a
global basis. This includes the Margin Enhancement
(ME) practice which helps these companies
manage their revenue-related business risks to
enhance voice, broadband and content revenues,
manage costs and positively impact profitability.
Thursday Afternoon, 7 December 2006
HALF DAY SEMINAR: 2:00pm-5:30pm
Technology
Seminar 14:
Mobile Devices Driving the Future of
Convergence - Understanding the New
Technologies and Application Opportunities
It is becoming increasingly clear that the convergence of future wireless services
will not involve a single global network standard. Instead, flexible user devices
accessing a continuously evolving patchwork of wireless networks optimized
for specific applications will drive convergence. These networks include various
flavors of 2.5G, 3G; WiFi, WiMAX, 802.20 as well as audio and video broadcast
networks. All of these technologies will combine to deliver a wide range of
applications and features - and ultimately create the "convergent lifestyle" of
the future. Mobile phones will evolve from communication tools to integrated
communication devices, media terminals, credit cards and remote controls.
This seminar will provide the technical fundamentals and business insights
required for understanding the converged mobile phone market and related
products from standards to applications. An analysis of the marketplace,
standards and product development lifecycle will illustrate the competitive
landscape and opportunities ahead.
1. Understanding the impact of emerging wireless standards and future
directions
• IEEE, 3GPP / 3GPP2 wireless evolution
• Future broadband wireless access technologies
• High throughput wireless LANs
• Next generation WPANs
• Emergence of NFC and RFID
• Standards consensus and market interaction
• Implications of product development roadmaps and strategies
2. Key factors driving convergence in the mobile market
• Evolution of wireless handsets
• Handset features, services and technologies
• Market size and trends
• Industry partnerships and value chain
• Evolution to seamless mobility
• Convergence and coexistence
3. Emerging applications and opportunities ahead
• Future vision - always connected to information, entertainment and
services anytime and anywhere
• Expanding the role of mobile phones beyond voice, data and
content - including mobile wallet, payments and transactions,
ticketing and information exchange
• Case studies and scenarios
Seminar presenter:
Teik-Kheong
(TK) Tan
Chairman
IEEE Next
Generation
Wireless LANs
TK Tan serves as the Chair of both the IEEE Wireless LAN
Next-Generation Committee and as well as the Wi-Fi Alliance
TG Marketing Task Group. He has also pioneered various
Broadband/ATM development efforts worldwide, previously
serving as the Vice President of the ATM Forum with
responsibilities in technology and market development. With
Philips Semiconductors, TK has been involved in driving design,
development and product roadmaps for WLAN chipsets.
Thursday Afternoon, 7 December 2006
Friday Morning, 8 December 2006
HALF DAY SEMINARS: 2:00pm-5:30pm
HALF DAY SEMINARS: 9:00am-12:30pm
Seminar 12:
Technology Practical Considerations in Designing,
Strategy
Testing and Optimizing 3G Networks
Explores the practical issues associated with designing and implementing
3G networks.
The seminar will provide attendees with an opportunity for hands on
experience with the latest radio planning tools.
• Tuning a propagation model
• QoS based investment & traffic
• Automatic Cell Planning Tools
planning
• Selecting the right sites
• Establishing KPIs for RRM
• Tuning of planning base by live
parameter setup
data
• Working with 3G radio planning tools
• Using probes to identify and
• Choosing the propagation models
fix problems
Seminar presenters:
Maurie Dobbin
Managing Director
TeleResources
Engineering
Leslie Kung
Senior Engineer
TeleResources
Engineering
Leslie Kung’s current responsibilities
include the marketing and engineering
management of 2G/3G network
optimisation projects using the latest
state-of-the art tools as well as
propagation models for micro and
macro cell applications. Previously
Leslie was with Telstra working as a
specialist on cellular network
expansion projects.
Maurie Dobbin has over 30 years
experience with the telecoms industry in
engineering, marketing and management
positions. Specialising in the wireless
sector, Maurie has undertaken
assignments including government policy
development, operator license bids,
investors due diligence and business
strategies for service providers.
Technology
Seminar 10: (Full day - Thursday afternoon & Friday morning)
WiMAX / WiBro fundamentals - Technology
and deployment
This seminar explores the technology options for WiMAX / WiBro
implementation and its role in providing fixed and mobile wireless
broadband services. Given the wide choice of technologies being
considered, it is vital to understand the environment in which these services
operate in order to make informed decisions when planning the technology
and services.
The agenda is practical in nature, focusing on the technologies and
techniques used to implement WiMAX / WiBro. It is therefore of key
relevance to CTOs, Senior Engineers and Technical Executives wishing
to understand the technology and practical issues of network
implementation and deployment.
1. WiMAX / WiBro fundamentals
Role of WiMAX & WiBro - relationship of WiMAX to Wi-Fi, 802.16x (the Wireless
Metropolitan Area Network specification) and other broadband options
Key WiMAX / WiBro parameters -frequency positioning, FD/TD duplex,
data rates, coding schemes (OFDM), adaptive modulation, power
budgets, costs
2. WiMAX / WiBro performance
The underlying OFDM - What is it? Why is it the key to consistent
performance for high data rate mobile networks? How is it achieved?
Why do I need to understand it?
Smart antenna technology - optimizing spectral and spatial efficiency
3. Device and technology options
Overview of architecture options at the receiver / transmitter level
Technology choices - analogue / digital partitioning, levels of integration,
IC options, DSP to software ratios, the role of Micro-Electro-Mechanical
Systems (MEMS) & nanotechnology components, participating vendors
Integration of WiMAX in cellular and cellular-enabled devices (phones,
PDAs, laptops)
4. Deployment, planning and the future
Initial frequencies, initial services, initial locations and initial players
Radio planning issues - range considerations, optimizing the practical
benefits of OFDM, ensuring a consistent experience for the user, an
evaluation of performance in the urban environment
WiMAX as a fourth generation (4G) broadband mobile network
Seminar presenter:
Roger Belcher
Technical
Director
RTT
Programmes
Roger Belcher's most recent work has involved WiMAX and
WiFi product evolution projects and a series of 3G design
programmes targeted at the silicon, manufacturing and network
operator community. He.has a background of over 30 years
in the RF communications industry, including Marconi, Plessey
Radar, Texas Instruments, Racal and Rohde and Schwarz.
Roger is a co-author of the Mobile Radio Servicing Handbook,
Data Over Radio, and 3G Handset and Network Design, and
regularly presents in-house programmes to international
companies developing next generation wireless protocols.
For more information, visit www.3Gcongress.com/seminar10.html
Seminar 7:
The Mobile Marketing Channel - Achieving
Innovation in Connecting with Consumers
and Driving Revenues
The mobile channel provides brands, content providers and agencies
a new means to target their consumers, anytime and anywhere. It is
a medium that has taken off in the technology world, targeting customers
in a friendly environment like never before.
Mobile offers the potential of creating the long sought after promise of
one-to-one dialogue with the consumer through a media channel.
This seminar provides a unique opportunity to learn new insights from
a panel of leading industry experts on how best to exploit the mobile
channel in your business.
1.Mobile marketing industry opportunities
2.Growth of mobile data and mobile marketing in the Asia Pacific region
- Trends and opportunities to watch
3. Case studies on how mobile has been implemented successfully in
cross media marketing campaigns
4.Exploring the keys to success with mobile marketing (roundtable)
• How and when can wireless media be leveraged?
• How can mobile best be integrated into a campaign?
• What role does mobile play cross media?
• Examples of successful campaigns and why
• Emerging technologies to watch
5.Options, opportunities and obstacles with mobile marketing (roundtable)
• What role do guidelines play in driving adoption?
• What guidelines have been key to growth?
• Is spam a real concern for service providers and brands?
• What opportunities are available for Service providers? Brands?
Technology providers? - How can these be capitalized on?
6.Wrap-up - What the future holds for mobile marketing
Seminar presenters:
Geoffrey Handley
New Business Director-Asia Pacific
The Hyperfactory
Laura Marriott
Executive Director
Mobile Marketing Association
Louis Gump
Vice President, Mobile, The Weather
Channel Interactive &
Chairman, MMA Global
Sean Rach
Managing Director, Hong Kong
OgilvyOne Worldwide
Jim Manis
Senior Vice President,
Mobile Delivery Services,
Communications Services
VeriSign
Supported by
Technology
Seminar 13:
Maximizing Indoor Coverage and Capacity
of 3G and Broadband Wireless Networks
Examine the latest design practice in achieving good indoor coverage
for 2G and 3G networks. The seminar provides attendees with the
opportunity for hands on experience with the latest design tools.
• Acquiring site information
• Setting coverage and traffic parameters
• Empirical vs. predicted planning
• The difference between 2G and 3G indoor design
• Looking at interference issues inside to outside and vice versa
• Working with Microcell propagation models
• Issues with 3D digital terrain data
• Testing completed systems
Seminar presenters:
Leslie Kung
Senior Engineer
TeleResources Engineering
Maurie Dobbin
Managing Director
TeleResources Engineering
(Please refer to Seminar 12 for presenter biographies)
15
Organized by :
Sponsors of the 3G World Congress
Senior Sponsors
Alcatel operates in more than 130 countries
around the world. Customers include wire-line
and wireless carriers as well as private customers,
including enterprises, satellite operators, cable
service providers, transport companies, utilities,
the oil and gas sector, and government
institutions.
Alcatel partners with more than 360 mobile service
providers and is helping operators to evolve their
networks toward a services-enhanced, IT-based,
all-IP environment. Alcatel is defining the standard
for the new converged world of mobile service
delivery.
Alcatel has the industry's widest portfolio of
wireless access solutions, and the unique
capability to seamlessly upgrade our multistandard products to new access technologies
is a key differentiator. Alcatel is also a market
leader in mobile messaging and convergent
payment solutions. Alcatel's mobile video and
music services have more than 80 references
around the world.
In the Asia Pacific, Alcatel covers key markets
in 18 distinct countries and territories: from New
Zealand to Japan and Cambodia to Singapore.
Alcatel's team of more than 10,000 professionals
helps customers to transform their networks so
they can meet the growing demand for access
to broadband services.
Intel supplies the computing and communications
industries with component-level building blocks
integral to computers, servers, and networking
and communications products. Intel's technology
innovations in modular platforms and wireless
connectivity are transforming communications
today. Together with an inspired community of
solution providers, industry associations and
standards bodies, Intel is combining technology
and teamwork to help drive next-generation
success. With advanced processors, new
modular communications platforms and the
advent of integrated WiMAX silicon, we're bringing
new levels of flexibility and intelligence to the
network and enabling service providers to deliver
new services quickly and decrease operational
expenses to drive profitability.
In the telecommunications industry, Intel is
developing leading edge products and services
for wired and wireless networking and
communications infrastructure. Intel's strength
in silicon design, integration and high-volume
manufacturing deliver high-performance
components at lower costs that provide the
flexibility and faster time to market necessary in
today's communications industry.
For more information, please visit
www.intel.com.
Lucent Technologies designs and delivers the
systems, services and software that drive nextgeneration communications networks. Backed
by Bell Labs innovations, Lucent China delivers
integrated solutions that drive the development
of information industry in China and telecom
services that cover the entire life cycle of a
communications network. Our aim is to become
a partner of choice for Chinese service providers
and enterprises, helping them to meet challenges
in the changing marketplace for today and
tomorrow.
Lucent China has eight regional offices, one Bell
Labs branch, five R&D facilities and a number
of joint ventures and wholly owned enterprises.
Currently, the company has approximately 4,000
employees in China.
Lucent China designs and delivers a full array
of telecom network equipment and solutions
including wireless, PHS networks, optical, data
and professional services. Lucent's integrated
solutions have been deployed and played
important roles in all major Chinese operators,
including China Telecom, China Netcom, China
Unicom and China Mobile.
For more information on Lucent Technologies,
which has headquarters in Murray Hill, N.J., USA,
visit www.lucent.com.
For more information, visit www.Alcatel.com.
Motorola is known around the world for innovation
and leadership in wireless and broadband
communications. Inspired by our vision of
Seamless Mobility, the people of Motorola are
committed to helping you get and stay connected
simply and seamlessly to the people, information,
and entertainment that you want and need. We
do this by designing and delivering "must have"
products, "must do" experiences and powerful
networks -- along with a full complement of
support services. A Fortune 100 company with
global presence and impact, Motorola had sales
of US $35.3 billion in 2005.
Seamless Mobility makes people's lives easier it gives us the ability to communicate effortlessly
while we move about our lives. Motorola's vision
for the future revolves around Seamless Mobility
- it drives adoption and increases the use of
mobile communications devices. Motorola is bestpositioned to make Seamless Mobility a reality.
The essence of Motorola's brand is build around
the vision for Seamless Mobility. It starts from a
compelling product. Then using the 360 degree
approach Motorola markets and sells cool
products while building on it's brand recognition
and reputation through all mediums including
print, TV, internet, events, and promotions.
Today, Motorola is comprised of three businesses:
Connected Home Solutions, Networks &
Enterprise and Mobile Devices businesses. For
more information about our company, our people
and our innovations, please visit
www.motorola.com.
Participating Sponsors
As a leading supplier of components to
the GSM industry since 1990, Analog
Devices has built a portfolio of solutions
for mobile devices that leverages highperformance analog and DSP core
technology. As customer needs have
evolved, ADI's wireless terminal product
portfolio has evolved from DSPs and
analog building-block components, to
sophisticated digital baseband
processors, advanced analog and mixedsignal data conversion, power
management, radio frequency ICs, and
ultimately to today's complete chipsets
and reference designs. ADI's wireless
chipsets leverage the company's highperformance signal processing expertise
and are designed with a unique systems
understanding approach. This approach
is part of the reason why ADI's wireless
chipsets power many leading mobile
device manufacturers and brands
worldwide.
For more information, visit
www.analog.com.
InvestHK is the Hong Kong SAR
government department set up to
spearhead Hong Kong's efforts to
attract foreign direct investment. We
offer free investment promotion,
facilitation and aftercare services to
ensure that companies have all the
support required to establish or expand
operations in the dynamic Hong Kong
economy. Whether it is information
provision, site visits, business matching,
or interface with government
departments, InvestHK provides
tailored and comprehensive inward
investment support services to
prospective and existing foreign
investors. Once companies arrive in
Hong Kong, InvestHK continues to
support them with ancillary services
such as obtaining work visas, trademark
registrations, business incorporation,
and other administrative, legal, and
financial matters. InvestHK's goal is to
make overseas businesses prosper
and grow in Hong Kong.
Mobeon is a telecom software house
providing specialized messaging
software components to tier-one
telecom network equipment vendors.
We enable them to offer integrated and
packaged market-ready private labeled
messaging solutions and thus
participate competitively in the voice
and video messaging market.
As the world's leading provider of IP
messaging components our software
powers over 30% of the world's installed
base and is embedded into many of
the industry's leading messaging
solutions.
By focusing heavily on the subscriber
Mobeon seeks to build powerful
partnerships with our tier-one core
network customers.
www.mobeon.com.
www.investhk.gov.hk.
SavaJe Technologies delivers the
Mobile Java Experience™. The
company's SavaJe Mobile Platform™
is the industry's first open, standardsbased platform. It radically simplifies
and accelerates the development of
highly customizable, richly branded
and secure user experiences across
mobile handsets. This enables
operators and manufacturers for the
first time to fully exploit the branding,
marketing and revenue potential of
mobile phones. SavaJe is backed by
leading venture capital firms, including
Investcorp, VantagePoint Venture
Partners, Ridgewood Capital, RRE
Ventures and New Venture Partners, as
well as the strategic investment arms
of Vodafone, T-Mobile and Orange.
SavaJe maintains global headquarters
in Chelmsford, Mass. with offices in
Palo Alto, CA, Cambridge, U.K, Beijing,
China and Seoul, Korea.
Venturi Wireless is a leading provider
of mobile broadband services
optimization for CDMA2000 1X / EVDO / EV-DO Rev A, GPRS / EDGE /
UMTS / HSDPA and WiMAX / WiBro
networks. Venturi's carrier-grade
solutions for mobile operators are based
on Adaptive Airlink Optimization™, a
patented cross-layer technology that
maximizes network efficiency and
delivers the most compelling mobile
user experience available for both data
and multimedia applications.
For more information, please visit
www.venturiwireless.com.
www.savaje.com.
Key Benefits of Sponsoring the 3G World Congress
Sponsoring the 3G World Congress ensures your brand is foremost in the
minds of the mobile and wireless industry's key decision makers.
3G World Congress is the ONLY major mobile event in the world encompassing
a conference covering multiple mobile and wireless technologies including
all 3G technologies and emerging technologies. It is where the entire
Mobile/Wireless Industry gathers each year. Leverage this international event
to uniquely position your brand and:
18
• Raise your profile above your competitors
• Maximize your exposure prior to the show through our integrated marketing
campaign including website coverage, marketing collaterals and media
exposure
• Ensure you reach your target audience in addition to those who are
not able to meet you face to face
• Promote your company as a partner of the 3G World Congress, one of
the most successful brands in the marketplace
• Increase presence and drive awareness
Sponsors of the 3G World Congress
Senior Sponsors
Nokia is the world leader in mobile
communications, driving the growth and
sustainability of the broader mobility
industry. Nokia is dedicated to enhancing
people's lives and productivity by providing
easy-to-use and innovative products like
mobile phones, and solutions for imaging,
games, media, mobile network operators
and businesses. Nokia is a broadly held
company with listings on five major
exchanges. For more information, visit
www.nokia.com.
Nortel is a recognized leader in delivering
communications capabilities that enhance the
human experience, ignite and power global
commerce, and secure and protect the world's
most critical information. Our next-generation
technologies, for both service providers and
enterprises, span access and core networks,
support multimedia and business-critical
applications, and help eliminate today's barriers
to efficiency, speed and performance by
simplifying networks and connecting people with
information. Nortel does business in more than
150 countries.
Nortel is committed to leading the next generation
of wireless networks, using its leadership in OFDMMIMO as the foundation of tomorrow's 4G
networks, spanning WiMAX, CDMA EV-DO rev C
and LTE. Nortel has over 7 years experience in
developing OFDM-MIMO technologies, with some
70 patents. Through our technology innovation
and networking expertise, Nortel will play a key
role in the mass market adoption of mobile video
and multimedia services, and in altering the
economic paradigm of mobility solutions in the
future.
Nortel has been at the forefront of technological
innovation for over 100 years. With vast experience
in telecommunications and impressive Intellectual
Property and deployment history, including over
1500 wireless patents worldwide, Nortel is paving
the way for future wireless innovations.
For more information, vist www.nortel.com.
5
Qualcomm Incorporated (www.qualcomm.com ) is
a leader in developing and delivering innovative digital
wireless communications products and services based
on the Company's CDMA digital technology.
Headquartered in San Diego, Calif., Qualcomm is
included in the S&P 500 Index and is a 2005 FORTUNE
500® company traded on The Nasdaq Stock
Market® under the ticker symbol QCOM.
Siemens Networks engages in a dialog with its
customers to create trendsetting communications
solutions that help network operators and service
providers achieve their business goals. Siemens
Networks contributes its innovative strength,
worldwide experience and unsurpassed
implementation expertise in all areas of voice
and data communications. As an innovation
leader, Siemens Networks delivers customer
value today and prepares customers for tomorrow
with trendsetting solutions. Siemens Networks is
a fully-owned subsidiary of Siemens AG and
operates in about 100 countries. More about
Siemens Networks at
www.siemens.com/networks.
Qualcomm's solutions enable users to benefit from
cutting-edge technology in ways never imagined.
• Qualcomm CDMA Technologies - Complete
chipset solutions to support high-speed WCDMA
(UMTS) networks worldwide
• Launchap™ Suite - Integrated capabilities and
features that provide advanced wireless data
services: Multimedia Solutions, Connectivity
Solutions, Position Location Solutions, User Interface
Solutions, and Storage Solutions
• BREW® System - A complete data applications
platform that provides the very latest in applications
for wireless handsets, from games, to ring tones,
to position location and productivity software
• MediaFLO™ System - An end-to-end product and
service offering that enables delivery of high-quality
network-scheduled multimedia content to a large
number of subscribers for easy viewing on handsets
• QChat™- Handset and server software that allows
virtually instantaneously connect with other QChat
3G CDMA users anywhere in the world with the
push of a button
• QPoint™- A complete end-to-mass-market
location-based services solution
Siemens Networks will merge into a 50-50 joint
venture with the Nokia Networks Business Group,
creating a telecommunications powerhouse that
will be called Nokia Siemens Networks. The new
company will be a global communications leader
with strong positions in important growth
segments of the fixed and mobile network
infrastructure and services, featuring a worldclass fixed-mobile convergence capability. The
new company Nokia Siemens Networks is
expected to start operations by January 1, 2007,
subject to customary regulatory approvals, the
completion of standard closing conditions, and
the agreement of a number of detailed
implementation steps.
Great Ways to Participate at Asia’s Number 1 Mobility & Wireless Event!
1. 3G World Congress Sponsorship
2. Mobility Marketplace Participation
i ). Turnkey Meeting Suites
ii ). Raw Space
3. Workshop Sponsor
4. Public Keynote Sponsor
5. Independent Meeting Facilities at the Hong Kong
Convention & Exhibition Center (HKCEC)
NEW! Mobility Marketplace 2006
For full information on how best to position your
company's brand at the 3G World Congress &
Mobility Marketplace, contact Geoffrey Ip
at [email protected] or +852 2531 6138.
2101
Co-located with the 3G World Congress
Press Office
4-7 December 2006
Hong Kong Convention & Exhibition Center
(Hall 5)
36sqm
1007
36sqm
2109
36sqm
36sqm
2111
36sqm
1218
MOTOROLA
1125
Agere
Systems
1121
CNN
216sqm
Venturi
Wireless
1005
• Enhances options for private event planning and business
development strategy during 3G World Congress and ITU Telecom
World, with a convenient downtown location, dedicated meeting space
and other extensive facilities on offer
108sqm
1120
Savaje
1001
Viaccess
Analog
Devices
Networking Area
1117
108sqm
Mobeon
• Maximizes the value of top management’s time while in Hong
Kong with the central location close to major hotels and hospitality
venues
• Reinforces your company’s visibility, influence and longer term
strategy in Asia through speaker participation in the annual 3G World
Congress - established for over 10 years with a proven track record
of growth, attracting quality participants and attended by the industry’s
thought leaders
2107
1124
1009
Key Benefits of Participating:
2105
36sqm
LUNCH
AREA
Unite Fun
Traders
• Brings exclusive access to CEOs and other high-level executives
attending the 3G World Congress being held in the same area as the
Mobility Marketplace
2103
9m
1118
1119
Swiss
Qual
GSA
1118
1115
1112
1111
9m
1209
1210
CDG
1108
PLENARY
AREA
56sqm
1107
TD-SCDMA
NEC
1106
108sqm
108sqm
1206
1206
1109
NORTEL
SIEMENS
72sqm
1105
• Ensures happier and more relaxed customers, clients and other
invited guests due to the convenient and comfortable environment
- close to all major hotels
NOKIA
ETSI
1113
RESERVED
108sqm
1102
108sqm
108sqm
1201
1202
VIP/Speaker
Lounge
1101
Green
Room
• Increases press publicity and media access - an estimated 1500
local, regional and global press and media in Hong Kong specifically
to report on the 3G World Congress and ITU Telecom World
SIEMENS
SIEMENS
108sqm
108sqm
LUCENT
108sqm
(Not to scale)
19
Organized by :
15% Discount
Phone:
+852 2219-0111
Fax:
+852 2219-0112
Email:
[email protected]
Mail: Beacon Events Limited
20/F Siu On Center,188 Lockhart Rd., Wanchai, Hong Kong
You may also register online at
www.3Gcongress.com
BH460B3 3GPP2
DELEGATE INFORMATION (photocopy for additional registrants)
DELEGATE:
PERSON WHO WILL ATTEND IF I HAVE TO CANCEL:
Name: (Mr/Ms/Dr) ________________________________________________________
Name: (Mr/Ms/Dr) ________________________________________________________
Job Title: ________________________ Department: __________________________
Job Title: ________________________ Email: ________________________________
Direct Tel: _______________________ Mobile Tel: ____________________________
TYPE OF BUSINESS
Email: ___________________________ Direct Fax: ____________________________
c
c
APPROVING MANAGER:
c
Name: (Mr/Ms/Dr) ________________________________________________________
c
Job Title: ________________________ Email: ________________________________
c
c
c
YOUR COMPANY DETAILS:
Telecom Operator
Content Provider
Application Developer
Infrastructure / Networks
Software
Hardware
Handsets / Terminals
c
c
c
c
c
c
Semiconductor / Chipsets
System Integrator
Test & Measurement
Lawyer / Consultant
Investor / Financier / Analyst
Other, please specify
Company Name: _________________________________________________________
AREA OF RESPONSIBILITY
c Chairman / President / Vice Chairman / CEO / MD / COO
Address: ________________________________________________________________ ________________________________________________________________________
Technical Director & Engineer / CTO
Sales / Marketing / Business Development / Product Manager
c Vice President / GM
c Regional Director
c Other, please specify
c
c
Postcode: _______________________________________________________________
Country: ________________________________________________________________
c
Yes, I would like to receive information on future events
DELEGATE FEES & SESSIONS SELECTIONS
Early Bird - Book on or before
You save up to
27-Oct-06
After 27 Oct*
fore
ter be
RegisOct and 00!
27 o US $2
up t
e
v
sa
US$200
I would like to register for the following pass
Platinum “All Access” (4 1/2 days)
Congress Pass : Keynotes, Strategic Summits, Congress Sessions (2 1/2 days)
Seminar Pass: Access to all Seminars
Strategic Summit Only
Any one-day Seminar
Any half-day Seminar or Congress Session
$3,795
$2,895
$2,095
$1,095
$1,095
$795
$3,995
$2,995
$2,195
$1,195
$1,195
$895
* Additional US$150 processing charge
for on-site registrations
AM
Monday
4 Dec. 2006
Tuesday
5 Dec. 2006
PM
AM
PM
Wednesday
6 Dec. 2006
AM
PM
Strategic directions for
2006 – 2010
IMS and NGN
fundamentals
S1
Media, content and
entertainment industry
opportunities
S3
IMS & SDP deployment
– Operator strategies
SS1
CS-A
Media, content and
entertainment industry
(continued)
SS1
Next-generation
service providers and
alternative telcos
SS2
S8
HSPA planning and
deployment – Operator
strategies
CS-E
S9
Mobile devices,
semiconductors and consumer
electronics
CS-C
Next-generations service
providers (continued)
PM
Mobile devices and
convergence
AM
The mobile marketing
channel
Mobile TV and video
strategies
SS2
CS-B
Designing, testing and
optimizing 3G networks
S7
Premium mobile services –
Realizing new revenue streams
through innovation
CS-D
S13
S2
China’s future telecom
market
S4
CS-F
K-1
Next generation
margin enhancement
WiMAX and WiBro
CS-G
S15
K-2
NGN/NGMN strategies and
FMC opportunities
CS-H
Understanding WiMAX /
WiBro technologies
S12
Maximizing indoor coverage
and capacity
India and emerging
Asian markets
CDMA2000 1xEV-DO
Keynote – Capitalizing on ubiquitous wireless and consumer electronics – Services applications, software and devices
S14
Friday
8 Dec. 2006
CDMA2000 1xEV-DO and
its evolution
Keynote – Transforming wireless – Broadband mobility, access, connectivity and convergence
AM
Thursday
7 Dec. 2006
HSPA and mobile
multi–play
S10
Understanding WiMAX / WiBro
technologies (continued)
S10
S=Seminar SS=Strategic Summit CS=Congress Session K=Keynote
Please select your preferred sessions to assist us in venue planning
PAYMENT METHOD
c
Check: made payable to Beacon Events Ltd. and mail to the address above
c
Credit Cards (American Express will be charged in HKD)
c
MASTER / c VISA / c AMERICAN EXPRESS
Cardholder Name: ___________________________________________________________________
20
c My company is a telecom operator and I am entitled to
a 25% discount
c My company is a member of (specify) CDG / GSA / TD-
SCDMA/ UMTS Forum and I am entitled to a 20% discount
c My company is a member of one of the supporting
associations and I am entitled to a 15% discount.
Specify:
Card No.:
Expiry Date (MM/YY):___________________
/
DISCOUNTS
Amount in US$:_____________________________
Signature: __________________________________________________________________________
All discounts can only be applied at the time of
registration and discounts cannot be combined. All
discounts are subject to approval. Please note the
conference fee does not include travel or hotel
accommodation costs.
Cancellations: Should you be unable
to attend, a substitute delegate is always
welcome at no extra charge.
Alternatively, we will make a prompt
refund less service charge of 10% of
the fee for cancellations received in
writing (letter or facsimile) no later than
20 November 2006. Where notice is
given between this data and 27
November 2006, refunds will be 50%
of the fee thereafter we regret no
refunds can be made.
Copyright Beacon Events Ltd. 2006
Organized by :

here - 3GPP2

Transcription

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