Edition 5 - Curitiba In English
Transcription
Edition 5 - Curitiba In English
Curitiba in English FREE Curitiba in English - N° 05 . April / May Curitiba to receive Hospital for the Elderly Project fulfils Beto Richa’s governmental proposal The authorisation for special additional credit to the value of R$14.275 million destined for the construction of the Municipal Hospital of Gerontology and Medical Clinic of Curitiba, better known as the Hospital for the Elderly, was approved by the Council Chamber This project was part of Mayor Beto Richa’s election platform, and the Mayor himself obtained the funding from the Federal Government, which was made necessary due to the State Government having cancelled the already-promised resources. According to the Mayor’s leader in the Chamber, Councillor Mario Celso Cunha, the Vice-Mayor Luciano Ducci’s determination was fundamental, as he had been in charge of the Municipal Secretariat for Health and prepared all the documentation necessary to cement the partnership. Curitiba’s City Hall will, in counterpart, invest resources in the order of R$2.3 million, as well as R$5 million to purchase the land, and furthermore will be responsible for purchasing the equipment, hiring personnel and maintaining the hospital. According to the president of the Council Chamber, Councillor João Cláudio Derosso, Curitiba’s project is the best in Brazil in terms of healthcare for the elderly, and will become the national reference. “Things work here, and there is no reason for healthcare to be any different”, he summarized. Derosso further pointed out that the project is synonymous to the Municipal Administration’s respect for the elderly. “The elderly deserve special care; after all, they helped to build the city”. Curitiba’s Hospital for the Elderly will have 141 beds, 10 “Things work here, and there is no reason for healthcare to be any different”, he summarized. Derosso further pointed out that the project is synonymous to the Municipal Administration’s respect for the elderly. ICU beds, 14 intermediate beds and two operating theatres. There will be a Radiology department, with X-ray equipment and the latest generation computerized axial tomography, or CAT scan. Video-laparoscopic procedures have also been confirmed. Another important point will be the Human Resources Training Centre for attending to the elderly. The professionals will be trained and prepared for this differentiated, more humane, attendance. The Hospital for the Elderly will also boast a home internment service, with nine teams, one in each region of the city, all integrated with the Elderly Attendance System. According to the Mayor’s leader, Curitiba will need further resources, and not only the initial support. “The cost of maintaining the infrastructure is very high and the expenses are enormous. Just look at the 24-hour health clinics. The Federal Government made the initial resources available and Curitiba City Hall has kept the clinics running and provided all necessary maintenance, at a monthly cost of R$1 million per unit. This means a monthly expense of R$8 million, when you consider that Curitiba has eight such clinics.” Curitiba in English Curitiba in English - N° 05 - April / May Editorial picture of ourselves. Later I went to the show and could enjoy the great magnetism he shows on stage accompanied by excellent musicians. After many years on the road as bassist and leader vocalist for the Samjazz Quintet, I guess I have developed skills to understand the elements running on each song, and the way they fill Dear Readers Since I came to think my soul with the harmonious of “Curitiba in English”, my accords dance, that embellish the everyday life has brought me a melodies. Charles Aznavour and world of unexpected experiences. orchestra, simply enchanted me. On Saturday morning, Mr. Some of them so pleasant, Poladian, the man responsible that I can not afford to keep for for Charles Aznavour’s shows myself. in Brazil, suggested me to make I have to tell you. company to the myth along XV On Friday afternoon of April de Novembro street. Wearing a 25th, I decided to interview Mr. coat, with a photograph camera Charles Aznavour. It seemed to be impossible. on hands and a large pair of black The man is a myth…but I had to glasses none could recognize him, while taking do it. pictures of the "After many years I took a piece children that of paper and on the road as bassist were leaning wrote some on the ground, questions I and leader vocalist for painting and though would A be convenient the Samjazz Quintet, drawing. group was and went to Charles Aznavour on a public the Bourbon Hotel. and Orchestra simply demonstration towards Crossing the protection and enchanted me” entry doors, care for the stopped for animals and Mr awhile and watched the moving Aznavour was concerned about it. of the people in the hall. Suddenly After explaining him about Rua to my surprise the elevator door Xv’s scenery and the reason why in front of me got opened and there he was… Just in front of it is called “cursed mouth “ I was invited by his staff ’s chief to leave me, Mr. Charles Aznavour. It took some seconds till I could them alone. I was really amazed. put myself together and stand The reason why I was asked to go my hands to this great artist and away was communication in the English language. The French gentleman. I had in my hands an edition staff hates approaches in English. of the “Curitiba in English “, No problem, farewell… After lunch I met Mr. Tony told him that I needed to write Bonfils the orchestra’s bassist and about him for our next edition. with the He glanced at it, picked it up in assistance of our great , his hands, flipped some pages legendary pianist Gebran, we and invited me to take a seat. enjoyed a delicious happy hour My goodness…unbelievable…I jam section at Beto batata’s bar. was thinking. Got a sheet of Bossa Nova hits were on tune, paper, laid it on the living room played and sang with respect, table and directed him some care, feelings, sensibility and questions. He kindly answered all soul, by musicians to musicians, of them. Never minding my lack of experience, for I did not have telepathically. A unforgettable moment of a recorder, a photograph camera, spiritual satisfaction. or any other stuff a professional journalist currently holds. Cheers ! He acted as a simple man and I used my cell phone to make a Nelson reminder of this moment with a Politics Brazil in dire need of permanent public project to preserve territory The public policies directed at the preservation of the Brazilian Territory are tied to senior State officials and political parties, which compromises national sovereignty. In the case of the Amazon region, the lack of a longterm strategic plan is evident, in the evaluation of General Antônio Burgos, Military Strategy, National Security and Environmental Security Studies coordinator for the Armando Álvares Penteado Foundation (FAAP). “We need a permanent project, which preserves the Territory with criteria and reaffirms national sovereignty”, said Burgos, who participated in Amcham – São Paulo’s Natural Environment committee last Thursday (24/04). In the General’s opinion, the only way for the Country to have dominion over the Amazon region is to promote research and studies. “Only he who knows the Amazon region can understand it; and only he who understands it, defends it”, he punctuated. According to data from INPA (National Institute for Amazon Region Research), 78% of surveys carried out in the region were done by foreigners. “It is absurd that a Brazilian student should have to pay in order to be able to access studies made about his own country”, the General criticised. Wealth potential; the region concentrates more than 20% of the world’s available fresh water, and is a vast genetic bank. “If Brazil does not impose herself, there will be war because of this wealth”, he forecast. He revealed that the Brazilian Army has a defence strategy for the Amazon region, developed more than 10 years ago. Indians, peasants and soldiers are trained to resist a possible international incursion in the region. The advance NGOs of the Faap’s coordinator questioned the growing advance of NonGovernmental Organisations in the Amazon region. “These organisations have an important role in the Country’s development, but there is not the slightest control over what is being done. This generates the misrepresentation of the effective function of these institutions and the Country becomes a hostage of its initiative.” He revealed that, at present, the region houses a population of 500 thousand Indians and that 250 thousand NGOs operate there under the presupposition of aiding and preserving these communities. “We could say that there is one organisation for every two Indians. This does not make the slightest sense”, he emphasised. Besides tasting coffee’s excellence, one enjoy pleasant moments in Curitiba’s most traditional Coffee bar. Burgos highlighted the region’s Curitiba in English Rua João Negrão 731 – 11ºand s/1107 - Cep 80010-200 Curitiba – Pr. Telephone: 0055 41 3077 0475 e-mail: [email protected] [email protected] Type: Monthly newspaper Format: Tabloid Language: English Journalist: Claudia Queiroz Graphic Design: area41 Design 0055 41 3342 5560 Editor: Nelson G. dos Santos Collaboration: Curitiba to receive hospital for the Elderly Councillor to propose public hearings on vehicle rotation Brazil in dire need of permanent public project to preserve territory Mothers of Curitiba Palladium to inaugurate in Curitiba Charles Aznavour thrills the audience All translated into English by Alan Jones, of Private Language Center, 005541 3024 1828 Research : Looking over Curitiba by Isadora Vaz, translated into English by Simone Steward (41) 3233-6034 AL. DR CARLOS DE CARVALHO, 15A CENTRO CURITIBA Curitiba in English Curitiba in English - N° 05 - April / May International Business Politics Fun & Arts High interest April 28: The world’s unwantrates, low growth ed food basket Edited by Jonathan Wheatley, of the low income levels in poor As rising food prices continue countries.” to threaten food security around Brazil has its share of the blame. the world, one obvious solution is The country has been remarkably being largely ignored: Brazil. The backward in lobbying developedcountry has enormous reserves world governments and spreadof unused arable land, most of it ing the word about its huge procurrently serving as under-pro- ductive capacity. It has done little ductive pasture, that could easily to combat hysteria over the supand cheaply be posed threat of “The correct respon- ethanol to the turned over to production of se is to give priority Amazon forest, grains and othfor example: a er foods. The to dealing with hun- threat that, if problem is that ger, with access to it exists, owes much of Brazil’s more to lawfarm produce foodstuffs and to food lessness in the continues to production in poorer Amazon region face prohibitive to ecocountries” Celso Amo- than tariffs and other nomic imperarim, Brazil’s foreign tives of ethanol barriers to developed marminister, told the FT production. kets in Europe But the delast week. and the US. veloped world “The correct response is to give appears purposely myopic in repriority to dealing with hunger, lation to the opportunities Brazil with access to foodstuffs and to presents. Just raising intensity of food production in poorer coun- cattle production from the curtries” Celso Amorim, Brazil’s rent 0.8 animals per hectare to foreign minister, told the FT last 1.2 animals (a target already far week. “And to give priority to exceeded in many parts of the tackling the root of the problem: country) would release about the enormous subsidies in rich 80m hectares of land for crops. countries that undermine pro- But that would upset wealthy US duction in developing nations. and European farmers – a price World hunger is not a result of apparently not worth paying. a lack of supply, but principally Brazil’s surprisingly big interest rate hike provoked predictable outrage from business and labour groups. Even President Luiz Inácio Lula da Silva, normally unwavering in his support for the operational independence of the central bank, said the hike – along with a drubbing for his football team, Corinthians – had put a crick in his neck. The other predictable effect was on the currency, which on the eve of the hike closed at its strongest level against the US dollar for nine years and has continued to strengthen since. This will further damage the competitiveness of Brazil’s exporters. Nevertheless, many economists agree that the bank had little choice given the recent rise in inflation expectations beyond the government’s 4.5 per cent target (click here for the bank’s latest market survey – the target rate is the IPCA). The bank said it had surprised on the upside to stop inflation in its tracks and to shorten the tightening cycle that has now begun. The bank’s hands may indeed be tied. But the government’s are not. While complaining about interest and exchange rates, it continues to ignore the need for fiscal reform, allowing current expenditure to go on rising, restricting the amount of domestic savings available for investment and inflation-free growth. Even in benign circumstances, Brazil would have little chance of sustaining last year’s 5.4 per cent growth rate. Yet the outlook for global growth is far from benign. Instead of celebrating its future status as an oil superpower, Brazil should be putting its fiscal house in order. Jonathan Wheatley On Saturday mornings… On Saturday mornings, children gather to paint and draw in the main downtown shopping street of Curitiba, in southern Brazil. More than just a charming tradition, the child’s play commemorates a key victory in a hard-fought, ongoing war. Back in 1972, the new mayor of the city, an architect and urban planner named Jaime Lerner, ordered a lightning transformation of six blocks of the street into a pedestrian zone. The change was recommended in a master plan for the city that was approved six years earlier, but fierce objections from the downtown merchants blocked its implementation. Lerner instructed his secretary of public works to institute the change quickly and asked how long it would take. “He said he Photography by Flávio Takemoto needed four months,” Lerner recalled recently. “I said, ‘Fortyeight hours.’ He said, ‘You’re crazy.’ I said, ‘Yes, I’m crazy, but do it in 48 hours.’ ” The municipal authorities were able to accomplish it in three days, beginning on a Friday night and installing paving, lighting, planters and furniture by the end of the day on Monday. “Being a very weak mayor, if I start to do it and take too long, everyone could stop it through a juridical demand,” Lerner went on to explain. “If they stop the work, it’s finished. I had to do it very fast, at least in part. Because we had discussed it a great deal. Sometimes they have to have a demonstration effect.” Arthur Lubow, a contributing writer Curitiba in English Curitiba in English - N° 05 - April / May Politics The Energy versus Environment Tradeoff: Stark Evidence from Europe Does demand create supply? Europe is building more coal fired power plants but wants to be “green” and reduce its carbon dioxide emissions. How clean is “clean coal”? Will “clean coal” become cleaner (soon enough) if enough coal fired power plants seek to sell power based on “clean coal”? ments. Dozens of other are stuck in court challenges. The fast-expanding developing economies of India and China, where coal remains a major fuel source for more than two billion people, have long been regarded as among the biggest challenges to reducing carbon emissions. But the return now to coal even in eco-conscious Europe is sowing real alarm among environmentalists who warn that it is setting the world on a disastrous trajectory that will make controlling global warming impossible. They are aghast at the renaissance of coal, a fuel more commonly associated with the sooty factories of Dickens novels, and one that was on its way out just a decade ago. There have been protests here in Civitavecchia, at a new coal New York Times April 23, 2008 Europe Turns to Coal Again, Raising Alarms on Climate By ELISABETH ROSENTHAL CIVITAVECCHIA, Italy - At a time when the world’s top climate experts agree that carbon emissions must be rapidly reduced to hold down global warming, Italy’s major electricity producer, Enel, is converting its massive power plant here from oil to coal, generally the dirtiest fuel on earth. Over the next five years, Italy will increase its reliance on coal to 33 percent from 14 percent. Power generated by Enel from coal will rise to 50 percent. And Italy is not alone in its return to coal. Driven by rising demand, record high oil and natural gas prices, concerns over energy security and an aversion to nuclear energy, European countries are expected to put into op- eration about 50 coal-fired plants over the next five years, plants that will be in use for the next five decades. In the United States, fewer new coal plants are likely to begin operations, in part because it is becoming harder to get regulatory permits and in part because nuclear power remains an alternative. Of 151 proposals in early 2007, more than 60 had been dropped by the year’s end, many blocked by state govern “Given our knowledge about what needs to be done to stabilize climate, this plan is like barging into a war without having a plan for how it should be conducted, even though information is available. plant in Germany, and at one in the Czech Republic, as well as at the Kingsnorth power station in Kent, which is slated to become Britain’s first new coal-fired plant in more than a decade. Europe’s power station owners emphasize that they are making the new coal plants as clean as possible. But critics say that “We need a moratorium on coal now,” he added, “with phase-out of existing plants over the next two decades.” “clean coal” is a pipe dream, an oxymoron in terms of the carbon emissions that count most toward climate change. They call the building spurt shortsighted. “Building new coal-fired power plants is ill conceived,” said James E. Hansen, a leading climatologist at the NASA Goddard Institute for Space Studies. “Given our knowledge about what needs to be done to stabilize climate, this plan is like barging into a war without having a plan for how it should be conducted, even though information is available. “We need a moratorium on coal now,” he added, “with phase-out of existing plants over the next two decades.” Curitiba in English Curitiba in English - N° 05 - April / May Odd man out Can you tell which word does not go with the others ? 1. notebook - classroom - salesperson - student 2. saw - hammer - nails - bait 3. fy - frog - roach - mosquito 4. stove - wardrobe - bed - dresser 5. pickpocket - shoplifter - burglar - liar 6. Hamlet - Macbeth - HarryPorter - Othello 7. pilot - cart - cashier - display 8. fower - vase - branch - leaf 9. Hercules - Plato - Socrates Aristotle 10. mad - crazy - nuts - glad 11. lion - fox - wolf - dog Answers: 1.salesperson – 2. bait- 3. frog – 4. stove – 5.liar – 6. Harry Potter – 7. pilot 8. vase – 9. Hercules 10. glad 11. lion How to Learn Key Phrases in British English Step 1 Say “cheerio” for hello and good-bye. It is considered friendly and more informal. Step2 Say “cheers” for thank you and good-bye, or say “ta,” which is a slang abbreviation. Step3 Be careful on the road. The “Give Way” sign means yield, which doesn’t exist as a sign in Great Britain. Step4 Use “loo” for bathroom, “queue” for line, “bin” for garbage or trash can, “boot” for trunk (of a car), and “baggage” instead of luggage. Use “chemist” instead of pharmacy, and “tube” or “underground” Curitiba for the subway. This will avoid any confusion. Step5 Use “crisps” for potato chips, and “chips” for fries. Step6 Refrain from use of the word “common” to mean popular; in Great Britain, it often means low-class. Step7 Avoid “bloody” or “shag” - these are off-color words in England. Use “blooming” and “blinking” instead - words that are comparable to “darn.” Looking over Curitiba In this session, we decided to present a very important and symbolic art collection for Paraná: The pieces of 19 de Dezembro square in Curitiba Photograph by Nani Gois/SMCS Exercising Business Negotiation Idioms at stake- something that can be gained or lost There was much at stake during the negotiations between the nurses and the government. beat around the bush- to talk about something without giving a direct answer The manager was beating around the bush and never really said anything important. break down - to fail, to stop The negotiations broke down last night when both sides refused to compromise. break off - to stop or end suddenly The government decided to break off talks about extending the trade agreement. break through - to be successful after overcoming a diffculty We were able to break through in our efforts to fnd a solution to the problem. call the shots - to be in charge During the meeting the vicepresident was calling the shots. close a deal - to end a negotiation successfully. We had to work hard but we were fnally able to close the deal. Research by : Isadora Vaz The remarkable “O Homen Nu” (The Naked Man) by Erbo Stenzel and “A Mulher Nua” (The Naked Woman), by Erbo Stenzel and Humberto Cozzo. The square’s architectural collection is also composed of an obelisc and a mosaic by Poty Lazzarotto, another great artist from Paraná. In the morning of the December 19th 1953, when Paraná commemorated one hundred years of political emancipation, Getúlio Vargas, Brazil’s president at the time, inaugurated the Centenary Monument in 19 de Dezembro square. It was composed of an obelisc topped by the State of Paraná’s shield. The piece, very daring for the time, attended the eagerness of Paraná’s governor, Bento Munhoz da Rocha Neto, expressing splendour at its forty meters of height. To build this and other monuments that would compose the square’s sculptural collection, but weren’t included in time for the celebration, the government organized a public competition, and it would be up to the artist Erbo Stenzel, from Curitiba, and the artist Humberto Cozzo, from São Paulo, to build these pieces. From sketches sent by Stenzel, Cozzo built the pieces in his studio in Petrópolis (RJ). A gigantic statue of a naked man would appear, symbolising the state of Paraná independent of the state of São Paulo, giving a step ahead, towards progress; and Paraná’s economic cycles carved in a granite panel. This panel would be attached to a wavy screen, and in its opposite side it would show the occupation of Paraná’s territory, executed in tiles by the young artist, Poty Lazzarotto. Inaugurated in June, 15th 1955, “O Homen Nu” (The Naked Man) was not well accepted by the population. They criticized him for offending the morals and for the unacceptable interpretation of Paraná’s men, reproduced in the piece. The “Monumento à Justiça” (Monument to Justice), another work by Stenzel and Cozzo, destined to the Tribunal de Justiça, also caused controversy. It was a very peculiar representation of the traditional image of Justice: a seated woman, with blindfolds, sword and scales in hands. Opposed to this, Stenzel and Cozzo’s image of Justice was of a naked woman lying, with open eyes and nothing in her hands. (Maybe an image more fitting with the justice of our country...). Curitiba in English Curitiba in English - N° 05 - April / May Curitiba Curitiba Palladium to inaugurate in Curitiba The largest shopping centre in the South is to open in May Residents of Curitiba will gain a new shopping centre as of the 8th of May, when the Palladium Shopping Center will be inaugurated. Considered to be the largest and most modern shopping centre in the South, the forecast is that 1.5 million visitors will circulate in its spacious galleries per month. When all the shops are in operation more than 5,500 jobs will be generated. There are to be 356 businesses, of which 16 are key chain stores, such as Lojas Colombo, Ponto Frio, Renner, Casas Bahia, Mega-Livrarias Curitiba, Marisa, Centauro, Riachuelo, RiHappy, Magic Games, Expert Beauty, the Multiplex UCI cinemas, Fast Shop, C&A and Lojas Americanas, among others. The Palladium, which is located on Av. Kennedy, but also has entrances on the Portão-Centro Expressway, República Argentina and Santa Bernadete, already has 100% of its physical structure concluded. Its construction passed through the processes of installation of double-glazing in the glass roof, granite on the facades, air-conditioning and fire prevention systems (with sprinklers), among other items. It will be open to the public on the day after the inauguration, when it will be possible to visit the 356 shops, the 12 restaurants and the 25 fast-food concessions located in the largest food court of all Curitiba’s shopping centres. The Palladium will also have eight cinema screens and the first IMAX in Brazil (threedimensional cinema), as well as 23 kiosks providing various commercial and food concessions. Furthermore, the Palladium, as the first multi-use shopping centre in the city, will also inaugurate its commercial annex, with schools, gymnasiums, clinics and other services. The development has a constructed area of 182,400 m2 and will boast 16 escalators, 13 lifts, three ample parking floors (as well as open-air parking) for 20 thousand vehicles per day. Modern infrastructure Consumers, shop workers and businessmen will benefit from 13 lifts, 16 escalators and an ample structure for both business and leisure. Three floors are destined for the shops and food court, another houses eight cinema screens and there are a further 3 floors of parking, with 1.2 thousand marked spaces, which will allow for 20 mil spaces per day. Eight of the lifts are reserved exclusively for the transport of consumers; each with a capacity of up to 16 people, there is also a lift specifically for the cinema floor. These nine lifts will be interconnected to facilitate the movement of the public and will be equipped with TKVision, software that monitors the equipment’s operation in real-time and programs the lifts according to the demand and necessity. The lifts will have a touch of sophistication, with Art Collection and Export cabins finished in stainless steel, Top Line button arrays of the type which lights up at the slightest touch, voice synthesiser and position indicator with a high-resolution LCD screen. Another four lifts will be available for cargo transport. They will be able to carry up to 1,500 welldistributed kilos in cabins with a ceiling height of 2.7 metres. The doors are also special and the lifts will be equipped with High Protection button arrays, made of a very resistant material and designed specifically for the transport of heavy cargo. The shopping centre will be open to consumers on the 9th of May. Opening hours are from 11am to 11pm, from Monday to Saturday, with special opening hours for the cinemas and restaurants found in the external area, and on Sundays and Bank Holidays, opening hours will be from 12 noon to 9pm, for the food court and from 2pm to 8pm for the shops. Hearts in love with Curitiba We are inaugurating a space named Hearts in love with Curitiba. In this edition we have the pleasure to show a very special and lovely work. People from all over the world can enjoy photographer’s Luis Bocian state of the art works, showing Curitiba’s scenery through the site www.curitiba.fot.br . The city’s best angles are shown to more than 70 countries. It is hard to believe that such a talented artist calls himself an amateur. He declared most of his works were produced with a camera in hands roaming the city on his free time. “I really love this city and photograph is my hobby” he says. When visiting this site do not refrain from peering into the register book. If you are also a Heart in love with Curitiba, please tell us your story. Our pleasure to have it published. www.curitiba.fot.br Photography by Luiz Bocian Photography by Luiz Bocian Curitiba in English Curitiba in English - N° 05 - April / May Design . Style . Expression A Designer point of view Cuririba’s Profesionals The importance of Institutional Psychology Psychology, in its essence, means “The Psyche Study”, that can be understood as soul, mind, or any of its derivations. More correctly, the psychic’s life study Daily life of products gets The product, its use and disshorter everyday and it is impor- card must be properly valued. tant to our species to consider Ecological products have to the ecological pattern in our con- consider the following terms: sumption habits. a) Legal environment’s institutioThe range of products in utinal certificate seal, approving lity and the way people use and range of raw material in use. discard them, make me realize b) It’s interaction with the envihow exaggerated the use of plasronment. tic, papers and c)The product’s "As designer, we cartoons are discard at the nowadays. The end of its life must be aware of great necessiand the modern processes cycle ty to highlight decompose daproducts on and material that live mage on the super-market environment’s in harmony with the areas. shelves brings us, designers, environment and use As consumer, to make use of we must keep incredible re- them correctly in our our eyes open courses and diand observe projects." fferent material any damage to have products packed attracti- towards sustainable relationship vely. Many of these products are with the environment. It is imnot recyclable. portant to make sure that manuTake a week to observe the facturers and service companies quantity of garbage people pro- produce their goods in accordanduce. It is enough for one to ce with the technical characters realise the velocity the biosphe- and practices, approved by envire decomposes and preview the ronment institutions. collapse’s prognostics. As designer, we must be aware Sustainability, ecological pro- of modern processes and material ducts, eco-system, eco-design that live in harmony with the enand sustainable products, are on vironment and use them correceveryday conversation and re- tly in our projects. ports. But, are we really aware of We pray a reaction for the what a sustainable product is? planet’s life maintenance will be It is important to understand possible, if we really care. that, a product becomes sustainable when its life cycle is long Rodrigo Ribeiro da Silva is enough to execute its function Designer at Area41 Design Officce. Phone - 41 3342-5560 correctly. [email protected] According to this, the science Psychology encloses the study of human being including its diverse characteristics, studying the individual inner world, considering its relationships, history, society, and biology. Leading in account this information, psychology brings innumerous contributions to individual life, including its work environment. One of the psychologists’ actuation areas in Brazil is called Work Psychology, in which psychology knowledge is used to “relationship and intra and interpersonal, intra and intergroup processes comprehension, intervention and development”, in accordance with the Psychology Federal Council. According to Jose Bleger, in “Psycho-Hygiene and Institutional Psychology” (1984), the psychologist’s job in Institutional Psychology is to study “all the human phenomena, that occurs in relation with the institution structure, dynamic, function and objectives”. In fact, the psychologist, acting in an institution, as consulter or assessor, shows an opportunity of study (enclosing from an institution diagnose to an intervention) which lead in account all the human and relational process. The psychology’s ways to intervention are numberless, and depends on each situation, group, and institution maturity. Since trainings, group dynamics, supervisions, and others, psychologists, as consulters, offer improvement possibilities to groups and individual; possibilities that might provide behavior chances and individual, relation and group healthy improvement. Psychology aims healthy promotion, human beings and its relations development. This way, the work in Institutional Psychology, provides a differentiated vision of the situations in work environment. A vision that diagnoses problems, and proposes, together with the community involved, the intervention, which is believed, will help people to live together in a better way. Mohr, Allan Martins, is a Psychologist (CRP – 08/13155), ad works as consulter and training coordinator in institutions. Born in Niterói – RJ, lives in Curitiba since 1988, where graduated for Universidade Federal do Paraná, in 2007. Contact by e-mail: [email protected]. allan. Curitiba in English Curitiba in English - N° 05 - April / May Sports Dalila Bulcão Mello The “Curitibana” who became a Basketball World Champion Dalila was born in Curitiba, in May 17th, 1970. She started to play basketball when she was 14 years old at Oswaldo Cruz Square, Curitiba, then went to play professionally when she was 17 years old for Pirelli Basketball Team in Santo André, São Paulo. In 1989 she was invited to try out for a post player position in Canyon, Texas, USA at the West Texas A&M University, there she played for five years and earned full scholarship, housing and food while she studied and played at WTA&M University. She says that was the best opportunity of her athletic career because she improved a lot as a player and became one of the most awarded players of the NCAA, Lone star division 2, from 1989 till 1993 basketball seasons. Because of her good shooting and rebounding game averages at that time, she was also drafted by statistics by the CBB (Brazilian Basketball Confederation). Dalila, nowadays is 38 years old, and still plays as a hobby for the Women´s Brazilian Master team at national and international competitions Her father, João Fortunato Bulcão Mello, was her number one fan and agent, he was “the one” who sent all the game statistics to CBB (Brazilian Basket- ball Confederation) throughout Fernando Sanches, the president of the Paraná Basketball Federation at that period. In1994 she came back to Brazil to play for the Brazilian National Team. The only time in the Brazilian women’s basketball history, that we Brazilians achieved the women‘s World championship title. Dalila, nowadays is 38 years old, and still plays as a hobby for the Women´s Brazilian Master team at national and international competitions and she also plays at local competitions organized by SMEL (Sports and Leisure Department) and by the FPrB ( Paraná Basketball Federation). She plans to continue playing basketball for the rest of her elderly years! She says: Basketball is my body and soul therapy! It rejuvenates me! Nowadays she works as a basketball coach for SMEL (Sports and Leisure department) in Curitiba. She is developing a basketball project together with Orlando Ferrari and Joycenara Batista; both Panamericam champions; with the sponsorship of UNIMED and the partnership of SMEL through the Sports and Leisure secretary Neivo Beraldin, and through the president of the FPrB ( Paraná Basketball Federation) Amarildo Rosa. This project will be officially launched on May 5th, 2008. Its main objective it to reach 11 to 17 year old boys and girls from 9 different needy neighborhoods from Curitiba. Dalila had her first experience with this project working with needy athletes at the Sports and Leisure Department of Curitiba, at Plínio Tourinho square, together with her coodenador Aluízio da Rosa,since 2004. They went to public schools close to the basketball court where Dalila coaches and gave speeches about her live experience to the students showing then that basketball was her life opportunity! 140 students started to practice basketball with her after that. Dalila says that her mission is, to make these needy kids realize that basketball could be the opportunity of their lives. Curitiba in English ADVERTISE HEREIN 0055 41 3077 0475 Curitiba in English Curitiba in English - N° 05 - April / May The Seven Spiritual Laws of Success by Deepak Chopra Many of us grew up with the belief that achieving success requires relentless hard work, grim determination and intense ambition. As a result, we may have struggled for years and even reached some of our goals but wound up feeling exhausted, our lives out of balance. As Deepak Chopra observes in his transformational work The Seven Spiritual Laws of Success, such desperate striving is not necessary or even desirable. In the natural world, creation comes forth with ease. A seed doesn’t struggle to become a tree; it simply unfolds in grace. The Seven Spiritual Laws are powerful principles you can use to fulfill your deepest desires with effortless joy. If you put them into practice, you will realize that you can manifest whatever you have been dreaming about. Fortunately, the laws of success are not difficult or mysterious but are easy to understand and apply. There are also many ways for you to learn more about using the Seven Spiritual Laws to attract the life you truly want, including the following: lent, to just BE. Meditate for 30 minutes twice a day. Silently witness the intelligence within every living thing. Practice non-judgment. MONDAY The Law of Giving Today, bring whoever you encounter a gift: a compliment or flower. Gratefully receive gifts. Keep wealth circulating by giving and receiving care, affection, appreciation and love. TUESDAY The Law of Karma Every action generates a force of energy that returns to us in like kind. Choosing actions that bring happiness and success to others ensures the flow of happiness and success to you. WEDNESDAY The Law of Least Effort Accept people, situations, and events as they occur. Take responsibility for your situation and for all events seen as problems. Relinquish the need to defend your point of view. THURSDAY The Law of Intention and Desire Inherent in every intention and desire is the mechanics for its fulfillment. Make a list of desires. Trust that when things don’t seem to go your way, there is a reason. FRIDAY The Law of Detachment Allow yourself and others the freedom to be who they are. Do not force solutions—allow solutions to spontaneously emerge. Uncertainty is essential, and your path to freedom. SATURDAY The Law of Dharma Seek your higher Self. Discover your unique talents. Ask yourself how you are best suited to serve humanity. Using your unique talents and serving others brings unlimited bliss and abundance. SUNDAY The Law of Pure Potentiality Take time to be si- Photography by Joel S. Kriger Spiritual Growth Curitiba in English Curitiba in English - N° 05 - April / May Entertainment Charles Aznavour thrills the audience Monsieur Aznavour’s last show in Curitiba the highlight of the show was when he sang “La Bohème”; the audience’s emotions soared to the heavens. All who were there accompanied the spectacle to the very last melodious note. Mr. Aznavour rewarded them with the gestures of a truly impassioned man, thanking his public and bidding them “Adieu”. This was a moment in time that will remain in the memory of all those present. Photography by pirlouiiiit - Flickr The French singer Charles Aznavour performed last April 25th, at the Teatro Positivo, in Curitiba. The show was part of his world “Farewell Tour”. Minutes before Mr. Aznavour walked on stage, the public, most of them ladies and gentlemen of a certain age, hurried to accommodate themselves in their seats in order to await the start of the show. The singer opened the performance with the song “Le Temps”, intoning his strong voice and oozing great elegance, with discreet and embracing gestures. With each gesture, Monsieur Aznavour obliged the public to observe him continually, clapping along to some songs, to the rhythm of the music. The show was seized by the romanticism and memories that have marked the career of one of the most illustrious and famous French singers. The emotion overcame the public, especially on hearing such songs as “She” and “La Bohème”. At the grand age of 83, Charles Aznavour, of diminutive stature, a mere 1.60m tall, dressed in black, held the audience’s complete attention, as they did not wish to miss a single detail. Upon observing, it is easy to see that his voice continues to be a gift to the ears, and that his gestures, always appropriate and unexaggerated, reflect a true Master of the stage. The soft illumination enriched the singer’s movements, whilst the audience applauded each gesture. On of the night’s special moments was the duet “Je Voyage” that Aznavour sang on stage with his daughter Kátia. Intense applause blossomed as he presented one of the most successful romantic songs of his career, “She”. However, Curitiba in English, the only one to interview Charles Aznavour in Curitiba. Mr. Charles Aznavour. You are someone that knows how to fill human hearts with the feeling of emotion. When you write your songs you express your feelings, you feel the words or you just know how to play them ? - Well… before I have to find the subject that touches me. Many of them tell experiences I went through in my life and I play the words to reproduce them. My latest songs show I really am worried about social issues and the subject of immigration and integration. I live in the suburbs of Paris, and I can not stand violence against the people that cross the boards, there are kids among them and the earth is dying. I’m concerned about it. I feel I am responsible too. 10 Curitiba in English Curitiba in English - N° 05 - April / May Entertainment I guess you write your songs in French. When they are translated into English, do you think they keep the same spiritual message? leave a very large profile of melodies and poetry. Can you point out a successor? Yes, I think so. They are not the same sentences but they are expressing quite the same meaning. There are very good people working on it. Thank you, Mr Aznavour. Success…have some fun tonight. Singers worldwide have recorded your songs. Do you enjoy listening to other singers vocalizing your songs? I hate when they try to sing like me, the same arrange, the way I do. I love when they change the way it sounds, they show their interpretation. Do you enjoy the way other musicians arrange, execute, read them? Not always. I always think of the songs in a way they can be presented to an audience. On stage it is different. Have you ever tried to sing Bossa Nova ? No, I did not. But in 1959, I met all these people in Rio. They were very young, unknown, but full of talent and energy…I met Antonio Carlos Jobim, Vinicius de Morais, joão Gilberto, Nara Leão and I was sure they were going to be successful. You’ve turned out a myth. You’ve shown the abilities to sing and write songs with a high level of skill. You are going to Photography by pirlouiiiit - Flickr Charles Aznavour thrills the audience (Cont.) There are no successors for anybody. Each one has its own talent and builds its own story. Charles Aznavour in Curitiba, was accompanied by a cast of brilliant musicians. Gerard Daguerre - bandleader Erik Berchot -grand piano Eric Wilms - keyboards Jean-Jacques Cramier - guitar Didier Guazzo - bass Antoine Bonfils - bass Sergio Tomassi – accordion Michel Gaucher - sax Didier Sutton – percussion Claude Lombard back vocal Katia Aznavour back vocal Personal Quotes Live now. Tomorrow, who knows? The public and the critics ... sensed my passionate devotion to my profession. My love of the chanson towered above my other loves. My shortcomings are my voice, my height, my gestures, my lack of culture and education, my frankness and my lack of personality. -- CA, in 1950 {Intro:} C# G#7(4) G#7 C# Eº She may be the face I can’t forget, D#m7 A trace of pleasure or regret, May be my treasure or C# Dº The price I have to pay D#m7 A6 She may be the song that summer sings, C#7M/G# May be the chill that autumn brings, Db/F F# May be a hundred different things G#7 C# G#7(4) G#7 Within the measure of a day She may be the beauty or the beast, May be the famine or the feast, May turn each day into a Heaven or a hell She may be the mirror of my dream, A smile reflected in a stream, She may not be what she may seem Inside her shell 11 A E She who always seems so happy in a crowd, D/A Whose eyes can be so private and so proud, C#/G# No one’s allowed to see them when they cry F#m B7 E She may be the love that cannot hope to last, C# D# May come to me from shadows of the past, D#/C# C That I remember till the day I die She may be the reason I survive, The why and wherefore I’m alive, The one I’ll care for through the Rough and ready years Me, I’ll take her laughter and her tears And make them all my souvenirs For where she goes I’ve got to be G#7 F# Db/F D#m7 G#7(4) G#7 C# The meaning of my life is she, she, she Curitiba in English Curitiba in English - N° 05 - April / May 12
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