twothousand12 - Logistica Management

www.logisticamanagement.it
media kittwothousand12
LOGISTICA MANAGEMENT is the leading magazine in the
Italian logistics and supply chain management market. It is the official
magazine of AILOG (Italian Logistics Association) and has been in
publication for over twenty years targeting a broad spectrum of managers
in the areas of logistics, production, distribution and supply chain.
With a monthly circulation of 8000 copies, 10 issues are published
throughout the year, including the YEARBOOK, which features a yearly
in-depth overview of the industry.
The web site www.logisticamanagement.it and weekly e-newsletter
complement the printed magazine, supplying information in real time
to managers and directors in Italian companies. In addition, Logistica
Management videos on www.youtube.com/temichannel, bring news
to life and serves as an excellent and efficient tool of communication.
Target
Audience
Logistica Management readership encompasses
professionals, directors and managers in production (food and non food),
retail distribution and key players in logistics and transport companies.
Directors of logistics and supply chain management
28,2%
Logistics and production managers 21,5%
Logistics consultants and organizations
12%
Directors of companies supplying technology and service to the
logistics market
13,3%
Production supervisors
12%
Managing directors and company presidents
9%
Professors, researchers, students and others
4%
Companies and Industry Sectors
Logistics and Transport Services
Retail Distribution
19%
11,4%
Logistica Management
Food and Beverage
Clothing
Electronics and electrical
Chemical and pharmaceutical
Mechanical/Metalworking
Various
Furniture and accessories
Logistics education
12,9%
15,9%
11,2%
10,5%
6,5%
5,9%
4,8%
2,1%
Circulation
Monthly Frequency: 8,000
copies on a monthly basis of which
3500 are subscribers and 6500 are contacts selected
on a rotating basis from a database of 25,000 names. The
magazine is distributed at all the most important industry events.
Where in Italy
NORTH
CENTRAL
SOUTH ISLANDS 60%
28%
10%
2%
224 April
Initiatives
RETAIL LOGISTIC SERVICES
WORKSHOP: SOFTWARE FOR MANUFACTURING/MES
All print editions cover topics related to the world of
logistics and supporting this, there are the following
initiatives:
LEAN HEALTHCARE
Logistics contribution to healthcare management
SPECIAL THEMES
: in-depth coverage
of a special topic
or news in the logistics world. The content prepared by the
editorial staff is dedicated to a specific area and can also be
based on company contributions.
WORKSHOPS
: focus on a specific range of
products and technologies.
The content is made up of advertorial spaces on double page.
THE YEARBOOK
of Logistica
Management’s July/
August edition: an overview of the leading suppliers and
technology for logistics. Content is organized in an info-sheet
format with a lay-out that highlights the essential technical
information.
Editorial
Calendar 2012
225 May
226 June
FASHION: Logistics and value added technology
WORKSHOP: FORK LIFTS
227 July August
Logistica Management YEARBOOK
VALUE-ADDED LOGISTICS OPERATORS, MATERIAL
HANDLING AND TECHNOLOGY
228 September
GREEN LOGISTCS
Reverse logistics, alternative energy, innovative buildings,
recyclable packaging, alternative transport systems
WORKSHOP: SOFTWARE FOR SCM
222 October
THE LOGISTICS OF E-COMMERCE: planning, management,
delivery
WORKSHOP: FLEET MANAGEMENT
SYSTEMS AND TECHNOLOGIES: ROUTE OPTIMIZATION,
GEO/RADIO TRACKING AND GPS
223 November
222 January/February
OUTSOURCING: models and strategies
223 March
THE MANAGEMENT OF “SEASONALITY ”
WORKSHOP: SYSTEMS AND SOFTWARE FOR
DEMATERIALIZATION
INTERMODAL TRANSPORT Ports, Interports and international
logistic networks
LAST MILE LOGISTICS
WORKSHOP: Automated warehouses
224 December
Portal and Web Marketing
As a complement to the print magazine,
www.logisticamanagement.it is a meeting place for the
key players in the logistics market: a forum where the
latest information is available on a daily basis.
Updates on transport, logistics, technology solutions
and support are all available on a broad basis to
furnish real value to companies.
KEY DATA
PORTAL: diverse communication options with
banner advertising (rotating, slim, frame) and fixed
buttons.
e-NEWSLETTER weekly publication sent to 10,496
users (includes communication banners)
DEM/HTML: custom messages sent in defined
web (avarage monthly statistics 2011)
- unique visitors/month: - pages visited/month : 12.996
32.490
newsletter
- Registered users :
10.496
video TeMichannel on YouTube
(from june 2011 to october 2011) 3.636
viewings
periods, ideal for product launches, strategies and market
news. Sent to registered users
COMPANY VIDEO: production of company
videos and video interviews posted on www.youtube.
com/temichannel as well as the home page of Logistica
Management , in prime position for a week. All videos
are promoted via the dedicated e-newsletter.
BA NN ER 10 00 x1
00
portal
SL IM BA NN ER 10
00 x4 5
8x 60
BA N N ER 46
8x 60
BA N N ER 46
FR A M E
5
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SL IM BA N N
FIX ED BU TTO NS
30 0x 30 0
TTO N S
FI XE D BU30
30 0x 0
FIX ED BU TTO NS
30 0x 10 0
TTO N S
FI XE D BU10
30 0x 0
TTO N S
FI XE D BU20
30 0x 0
SL IM B A N
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10 00 X 45
fixe d
bu tt o ns
30 0x 30 0
FIXED BUTTO
300X100 NS
FIX ED BU TTO NS
30 0x 20 0
fixe d
bu tt o ns
30 0x 20 0
fixe d
bu tt o ns
30 0x 20 0
weekly newsletter
banner
DEM(html) custom
Web marketing 2012
portal
SERVICE
DESCRIPTION
DURATION
BANNER
STANDARD
468x 60 pixel, graphic / flash / code file, app. 50kb; viewed in rotation
(max 10 banner)
3 months
6 months
12 months
BANNER
LEADERBOARD
1000x100 pixel,graphic / flash / code file, app. 50kb; viewed in rotation
(max 5 banner)
3 months
6 months
12 months
BANNER
SLIM
1000x45 pixel, graphic / flash/ code file, app. 50kb viewed in rotation
(max 5 banner)
3 months
6 months
12 months
FIXED
BUTTONS
300X300 - 300X200 - 300X100 pixel - graphic/ flash / code file, 50kb,
fixed right side, always visible in all pages of site
1 month 300x300
1 month 300x200
1 month 300x100
FRAME
Rectangle totaling 1260x1000 pixel, with usable area made up of:
-2 side bands 130X900 pixel + -upper band 1000x100 pixel, graphic or
flash file max 250kb, visible only on home page
VIDEO
- 10mb, format 320x240,wmv,ar 4100,fps15
- 1 company logo 160x50 pixel
- title and description (50 characters)
- link sent with newsletter and posted on
www.youtube.com/temichannel on home page of
www.logisticamanagement.it for one week
VIDEO production
Complete turnkey service
1 week
1 day
newsletter
SERVICE
DESCRIPTION
BANNER STANDARD
468x60 pixel, JPG or GIF graphic file, 50kb
FILE HTML/DEM
charset=iso-8859-1 images on line on your server
w w w . l o g i s t i c a m a n a g e m e n t . i t
Advertising 2012
technical specs
magazine
PAGES
Double page
Full page
Half page
Special positioning
FULL PAGE
TRIM
210x290 mm
Cover 2
Cover 3
Cover 4
ADVERTORIAL
Full page
Double page
Editor is responsible for the graphic layout
supplied by the advertiser.
1/2 PAGE HORIZ.
210x145 mm
1/2 PAGE VERT.
103x290 mm
Material:
- High resolution PDF
- bleed: 4 mm per side for trim, with crosses and cut marks
Reserving space:
60 days from the date of publication of the edition
of materials
Material delivery:
via e-mail at least 45 days before the printing date
Publication:
generally the last week of the cover month
YEARBOOK JULY/AUGUST
Full page
Double page
2011
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Luglio / Agosto 2011
- Anno 22 n. 217
pagamento resi.
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di Roserio per la restituzion
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ORGAN O UFFICI ALE
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ADVERTISING PLACEMENT
Front and back sheet max size : 280 x 205 on 200g
weight paper
For different formats/weights, request custom quote
GROSS REVENUE
From 10,000 to 20,000
From 20,000 to 30,000
> 30.000
settembre
ORGANO UFFICIALE DI
N°215
N°214
of materials
OR GAN O
Double page
Editor is responsible for the graphic layout
supplied by the advertiser.
N°219 N°218
WORKSHOP
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specialized publishing house, web marketing, event organization
www.editricetemi.com
E D I T R I C E T E M I publishes Logistica
Management (www.logisticamanagement.it),
the magazine of reference for the Italian logistics
and supply chain management market and official
journal of AILOG (Italian Logistics Association). In
addition, the company publishes DATACollection
(www.datacollection.eu), in Italy (since 1995), in Spain
(since 1997) and in France (since 2000), a monthly
publication focussing on automatic identification
technology and solutions for tracking, tracing and
logistics and GreenLog (www.greenlogmagazine.eu),
a Spanish magazine dedicated to sustainable logistics.
Editrice TeMi also organizes targeted events and
offers its clients a range of web marketing services
that provide complete market communication in
real time and organization of targeted events..
Editrice TeMi manages the web TV channel
www.temichannel.com, which publishes videos of
case histories and demonstrations of products and
services. This is a highly efficient tool that complements
the print and web content of the magazines.
CONTACTS
Editrice TeMi Srl
Via Italia 39 -20900 Monza (MB),
tel. 039-2302398, fax 039-2302383
www.editricetemi.com
General Management and Administration
[email protected]
Advertising:
[email protected]
Marketing:
[email protected]
Editorial:
[email protected]
www.editricetemi.com
Subscriptions:
[email protected]