Results PDF

Caluda’s / NOLA Brand
Rouses
Best Filled King Cake
(Filled, Cream Cheese)
Best Grocery Store King Cake
Antoine’s Bakery
Antoine’s Bakery
Best Traditional/Plain King Cake
Freshest King Cake (Traditional/Plain)
2016 King Cake Snob FUN FACTS
56%
46%
47%
prefer filled King
Cakes over plain
say freshness is most
important in a King Cake
77%
believe in eating King
Cake out of season
consume King Cake weekly
or more during carnival season
28%
34%
86%
admit to putting the
baby back or throwing
it away when no one
was looking
prefer the bakery
add the baby to the
King Cake
24%
would bring beer or
wine if they could
only bring one thing
to the parade route
42%
11%
83%
choose the sidewalk side
when attending parades
stay in town for
Mardi Gras
stay in town but don’t
participate in traditional parades
5%
flee town during Mardi Gras
GENDER
AGE 11% 13-24 33% 25-34
RESIDENCE
MEDIA MARKET
73% Women 27% Men
22% 35-44 18% 45-54 16% 55+
81% Native 19% Transplant
90% Louisiana 10% Out of State
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